On this episode of the Idea to Value podcast, we speak with Colin Hunter, CEO of Potential Squared and author of the upcoming book Be More Wrong. See the full episode at https://wp.me/p6pllj-1De #innovation #systems #impostorsyndrome We speak about what needs to happen in order for organisations to build the playgrounds needed for their people to innovate and to disrupt the way people are led. Topics covered in this episode: 00:02:45 - Why playgrounds are important for people to be their most happy, rekindle passion and try something new 00:05:30 - Engaging the clients during experiments 00:08:00 - Habits and setting up systems to succeed 00:12:00 - Impostor Syndrome, the need for knowledge, and judging ourselves against others 00:15:30 - You only see other people in their highlight moments 00:18:00 - Leaving your ego at the door, growth mindset and putting yourself in your customers shoes 00:20:00 - Be More Wrong book Links mentioned in this episode: Be more Wrong book: https://info.potential2.com/en-us/bemorewrong Colin's Linkedin Profile: https://www.linkedin.com/in/colinhunter/ Potential Squared: https://www.potential2.com James Clear's 321 Newsletter: https://jamesclear.com/3-2-1/september-2-2021?rh_ref=169ba1bb Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Ether Gons, Founder of GroundControl and author of the Corporate Startup (with Dan Toma) and Innovation Accounting. #innovation #accounting #metrics #KPIs See the full article at https://wp.me/p6pllj-1Di We speak about what it takes to measure innovation progress, what companies and analysts get wrong, and how to think about metrics and KPIs in a different way. Topics covered in this episode: 00:01:30 - Esther's history with Startups in Holland, and the founding of Ground Control 00:02:45 - What is innovation accounting? It is the twin of corporate accounting but instead it is appropriate for innovation projects 00:04:30 - Traditional corporate accounting and analysis methods are not appropriate for innovation because they are used to reduce risk and improve efficiency, which do not work for innovation projects 00:07:30 - Why do we need metrics and management for innovation at all? 00:10:15 - What is learning velocity? 00:17:00 - Tools and indicators for the whole innovation portfolio 00:19:00 - Hurdles to introducing a system of innovation accounting to decision makers Links mentioned in this episode: Innovation Accounting book: https://innovationaccountingbook.com/ Ground Control: https://togroundcontrol.com/ Esther's website: https://estheremmelygons.nl/ Esther's Linkedin profile: https://www.linkedin.com/in/esthergons/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value Podcast, we speak with Intellectual Property lawyer Robert Wright about the different ways to protect your ideas and innovation. See the full episode at https://wp.me/p6pllj-1Dh #IP #trademark #patent #troll #copyright #intellectualproperty We go through the different types of intellectual property, as well as which one is appropriate for which type of creative output, innovation or product. Topics covered in this episode: 00:01:45 - How Napster was Robert's introduction to Copyright and the creative process 00:04:45 - The different types of intellectual property protection: Trademarks, Copyright and Patents, and the costs associated with each 00:14:15 - the misunderstanding of what IP protection actually brings: It allows you to enforce your ownership against people who are infringing on it, but this needs to happen at a cost 00:19:30 - Enforcement does not happen automatically 00:22:30 - How patent trolls have changed the value and usage of patents 00:25:00 - How Amazon is trying to simplify patent disputes on their platform 00:28:00 - Is it possible to prevent someone stealing your idea? Links mentioned in this episode: Superhero Legal: https://superherolegal.com Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode, we speak with Dr Holly White, cognitive psychologist and researcher looking at the link between ADHD (Attention Deficit Hyperactivity Disorder) and creativity. #adhd #creativity #research #daydreaming See the full episode at https://wp.me/p6pllj-1Dg We look at why some people with ADHD might succeed on certain creative tasks, as well as the link between inhibition in the brain and creativity. Topics covered in today's episode: 00:02:45 - What ADHD is, what the symptoms are and how the diagnosis has changed over the past few years 00:07:00 - Inattentiveness and Daydreaming, and shortening attention spans are becoming more common 00:09:00 - The combination of genetic factors as well as environmental and physiological which lead to ADHD 00:12:00 - The research which Dr White did into the link between ADHD and creative behaviour 00:14:00 - The link between people inhibiting their thoughts / being less focused, and being better at developing more original ideas in divergent thinking tasks 00:20:00 - The link between ADHD and people incorporating things from their environment in creative ideas and artistic output 00:23:00 - Research shows that people with ADHD are less affected by boundaries of what has previously been produced, and are less affected by functional fixedness 00:26:00 - Having someone with ADHD in a group makes everyone else in the group more creative as well, as they expand the variety of what is talked about 00:30:30 - How diverse groups work together in brainstorming sessions 00:36:00 - The default mode network is activated in the brain when you are daydreaming, forming new connections, and this results in a lot of original new connections Links mentioned in today's episode: Chaotic Cognition blog: https://www.psychologytoday.com/us/blog/chaotic-cognition University page: https://sites.lsa.umich.edu/shah-lab/people/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, previously LIVE on Linkedin, we speak with Elvin Turner, author of "Be Less Zombie". #innovation #culture #leadership See the full episode at https://wp.me/p6pllj-1Bo Topics covered in this episode: 00:02:15 - What it means to be less zombie 00:04:00 - The deliberate choice of creating an environment where new ideas can flourish 00:07:30 - The difference between having a performance space, and a rehearsal space 00:10:45 - The challenge of most companies not having an innovation strategy, and how companies can quickly develop one 00:14:00 - The value of thinking in experiments to find out what needs to be true, and reducing the price of failure 00:19:00 - How to help bring decision-makers on board for innovation, by teaching them the appropriate new skills 00:23:45 - The challenge of knowing how best to be creative at work Links mentioned in this episode: Book: Be Less Zombie: How Great Companies Create Dynamic Innovation, Fearless Leadership and Passionate People https://amzn.to/3CJ633x Elvin's website: https://www.elvinturner.com/ Elvin Turner's Linkedin profile: https://www.linkedin.com/in/elvint/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Dr Rob Weiner about the fascinating history of creativity. #history #ancient #greece #rome #creativity #muses See the full episode at https://wp.me/p6pllj-1Df Dr Weiner is a former Professor teaching creativity (as well as "Lying 101") and author of Creativity and Beyond: Cultures, Values, and Change, which discusses how different cultures have defined and valued the key concept of creativity and how this has changed over time. Topics covered in this episode: 00:01:45 - Dr Weiner's history teaching creativity across several universities, and how that has brought him to his current creative outlets 00:06:30 - There was no word for creativity before the 1870s, and it was not in the dictionary before the 1950s 00:09:00 - In ancient times, there was no concept of individual creativity. It was only god who created things 00:11:00 - the ancient perception that "muses" or other external divine spirits were responsible for ideas 00:15:00 - in ancient Greece, most art and sculptures were considered "technologies", because they were repeated processes from what had come before. It was in the Renaissance that many crafts went from the humans being the tools of production, to being the originators of the idea. 00:19:30 - Most things can be both a block or a spur for creativity, different for everyone 00:21:30 - How so many people don't know how to express their creativity 00:24:00 - His recent research and work on understanding "lying" and truth, and how this is threatened by creativity Links mentioned in this episode: Book: Creativity and Beyond https://amzn.to/3xrAM12 Dr Weiner's site: http://creativityandbeyond.com Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Olympic Gold Medallist, Ben Hunt-Davis MBE. Ben competed at multiple Olympic Games for the British Rowing Team, won the Gold Medal in 2000, and now works with leaders and companies around the world to help them understand how to make their boat go faster. See the full episode at https://wp.me/p6pllj-1Dd #olympics #tokyo2020 #olympicgames #podcast #leadership Topics covered in this episode: 00:01:30 - Ben's history with rowing and learning that training harder doesn't result in success 00:04:00 - How to make your power work more effectively 00:06:30 - Making sure you can make better decisions, and understanding how to manage your mental horsepower effectively 00:13:30 - How leaders can create an environment where people can produce their best work 00:16:00 - Finding clarity and direction, by learning and adapting 00:20:00 - The importance of focusing on your strengths 00:23:00 - The importance of continuously looking for ways to improve 00:24:00 - Finding information about what is really driving your performance. Is it you, or is it the overall market? 00:28:00 - In the coming Olympics, some athletes will be stressed about all the ambiguity, whereas others will thrive by thinking that their focus gives them an advantage Links mentioned in this episode: Will it make the boat go faster: https://willitmaketheboatgofaster.com/ Ben on Linkedin: https://www.linkedin.com/in/benhuntdavis/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with a cornerstone of the creativity research field, Prof Dean Keith Simonton. He is Distinguished Professor Emeritus, Department of Psychology at the University of California, Davis as well as author of some of the most important books and hundreds of pieces of research around genius and creativity. See the full episode at https://wp.me/p6pllj-1Bn #genius #creativity #research In today's wide-ranging interview, we speak about the history of Genius, how creative geniuses produce their best work, and what hope there is for the "normal" people who do not consider themselves to be a genius but want to be more creative. Topics covered in this episode: 00:01:30 - Dean's history in creativity research and how it brought him to studying Geniuses 00:05:00 - Why there are Golden Ages of multiple Geniuses, interspersed by periods of lower creativity, and the importance of predecessors 00:10:00 - The difference between craftsmanship and creativity 00:12:30 - The requirement for financial support for these creative eras, but even unlimited money cannot buy creativity 00:17:30 - How civilisations become more creative as they become more open to ideas from other civilisations. For example: ancient Japan, but also within individuals with openness to new experiences 00:22:30 - What is a Genius? They need to be intelligent enough to master the demands of their field, which differ between domains, and be fascinated by the domain 00:26:00 - How much of our creativity is determined by our genetics compared to our surroundings? Nature vs Nurture. And how your genetics end up influencing how you design your environment 00:32:00 - How people perceive their own creativity when they compare themselves to influential creative geniuses 00:36:00 - How people go through creative phases throughout their lives, where they exhaust what they can say in a certain style 00:38:30 - Creativity is not easy, even for a genius. It is a hard work, and you have to be willing to fail. Links mentioned in this episode: Book: The Genius Checklist: https://amzn.to/3wzJDgY Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Professor Marcus du Sautoy. Prof du Sautoy is widely known for his work to popularise mathematics, is the Charles Simonyi Professor for the Public Understanding of Science and author of the bestselling book The Creativity Code: Art and Innovation in the Age of AI. See the full episode at https://wp.me/p6pllj-1Bm #ai #artificialintelligence #creativity #code We speak about the link between Artificial Intelligence and Creativity, and how these two worlds are coming closer and closer together. Topics covered in this episode: 00:01:30 - Prof du Sautoy's history with Mathematics and Science 00:03:30 - Can Artificial Intelligence be creative? The example from the game of Go 00:07:30 - The new way of coding, based on machine learning, which no longer requires the rules which humans program into software 00:11:00 - The realms of the arts are now being taught to software, which allows code to generate output which humans never would have 00:15:00 - How algorithms are creating new types of music, and how audiences are unable to tell music created by a human or a computer 00:17:00 - The unbelievable creativity of GPT-3, and whether creativity requires intention 00:23:00 - Is AI creative if a human is always the one choosing which outputs to display 00:27:00 - The challenge of communicating science, and building public trust in science 00:31:00 - The power of a story in communicating (and miscommunicating) science Links mentioned in this episode: Book: The Creativity Code: https://amzn.to/3yw6oDV Book: Thinking Better: The Art of the Shortcut in Math and Life (Oct 2021): https://amzn.to/36k887d Twitter: http://twitter.com/marcusdusautoy Prof du Sautoy's site: https://www.simonyi.ox.ac.uk/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with head of Incumetrics and innovation author, Robin Gaster. See the full episode at https://wp.me/p6pllj-1Bl #innovation #amazon #jeffbezos We talk about the giant that is Amazon, how it manages to innovate and whether this is a sustainable model of innovation for other companies. Topics covered in this episode: 00:02:00 - Why Robin thinks that Amazon is the most important innovator of our times 00.05:15 - The major turning points and innovations in Amazon's history (Marketplace, Prime, Logistics and AWS) 00:15:30 - Where his insights came from when Amazon are so secretive 00:17:30 - People don't realise that Amazon's retail business made a loss of $32 Billion 00:22:00 - The company is obsessed with growth, and serving the customer, no matter what 00:26:00 - How Amazon is treating their workers like robots 00:28:00 - When it comes to a culture of driving innovation, do the ends justify the means? 00:30:30 - Amazon's next big business: Healthcare Links mentioned in this episode: Book: Behemoth, Amazon Rising: Power and Seduction in the Age of Amazon: https://amzn.to/2TxtWt3 Incumetrics Innovation Analytics: https://incumetrics.com/ Robin's website: http://www.robingaster.com Robin's Linkedin Profile: https://www.linkedin.com/in/robin-gaster-b58b385/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with bestselling author, serial entrepreneur and innovation keynote speaker Diana Kander. See the full episode at https://wp.me/p6pllj-1Bk #innovation #curiosity #leadership We discuss what keeps companies and leaders from reaching their full potential around delivering innovation, and the importance of curiosity to find the truth. Topics covered in this episode: 00:02:00 - Diana's diverse background starting successful (and failed) companies, and how this was distilled into her bestselling book "All In Startup" 00:04:15 - The danger of going "All in" on an idea you've fallen in love with, before you know your problem is a "migraine level" problem 00:08:30 - The importance of Curiosity and how this was distilled in her latest book "The Curiosity Muscle" 00:11:15 - When was the last time you were surprised by customer or employee feedback 00:14:15 - The importance of honest, true feedback by becoming curious 00:19:30 - Don't ask your customer what they want. Ask them what they aren't getting from you, but getting from other service providers, or even aren't using any provider 00:22:00 - The importance of establishing Psychological Safety to overcome fear Links mentioned in today's episode: Diana's website: https://dianakander.com/ Diana on Linkedin: https://www.linkedin.com/in/dianakander/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Christina Wodtke, author and lecturer at Stanford. Her resume includes re-design and initial product offerings with LinkedIn, MySpace, Zynga, Yahoo! and others, as well as founding three startups. See the full episode at https://wp.me/p6pllj-1Bj #OKR #focus #productivity #creativity We speak about the value of Radical Focus and Objectives and Key Results (OKRs). Topics covered in today's episode: 00:02:30 - How she began using OKRs and discovered their value 00:04:30 - When and how to use OKRs 00:09:00 - The challenges of setting OKRs, and how important Psychological Safety is 00:13:00 - What prevents people from meeting their goals 00:17:30 - The similarities of creativity in an Arts School and Startups 00:20:30 - Real creative people are productive Links mentioned in today's episode: Book: Radical Focus: https://amzn.to/3wzClud Christina's website: https://cwodtke.com/ Elegant Hack: https://eleganthack.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with bestselling innovation author, facilitator and award winning innovation podcast host Aidan McCullen. See the full episode at https://wp.me/p6pllj-1AM #disruption #innovation #podcast #reinvention #metamorphosis We speak about reinvention and how it applies to innovation, as well as the power of using metaphors. Topics covered in this episode: 00:01:30 - Aidan's history playing professional rugby, and how this led to him having to transform and reinvent himself 00:04:00 - The difference between choosing to change, and being forced to change (mental models) 00:09:00 - The half life and careers in organisations is becoming disrupted. What it means to become Undisruptable 00:11:45 - Experiences from youth can make someone developed a fixed view of themselves, and how instead we can create a growth mindset by changing the stories being told 00:14:30 - The fascinating biology of metamorphosis, imaginal disks and overcoming the immune system 00:18:30 - The value of gratitude for all your previous experiences before letting go 00:20:45 - You need to reinvent ahead of the time when you need it, and the value of experimentation 00:23:45 - Innovation needs to look at new business models and portfolios 00:26:00 - "The assets are in the ashes" Links mentioned in this episode: The Innovation Show podcast: https://theinnovationshow.io/ Book: Undisruptable: A Mindset of Permanent Reinvention for Individuals, Organisations and Life https://amzn.to/3xco0nz Aidan's website: https://aidanmccullen.com/ Aidan's Linkedin: https://www.linkedin.com/in/aidanmccullen/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value Podcast, we speak with author Mark Herschberg, helped to start the Undergraduate Practice Opportunities Program at MIT, dubbed MIT’s “career success accelerator,” See the full episode at https://wp.me/p6pllj-1Ao #softskills #innovation We speak about the skills which are necessary to succeed in the future, but which aren't taught well enough at college. Topics covered in this episode: 00:01:30 - The types of skills which are required to become a good leader and manager but are lacking at universities 00:05:30 - Is it possible to improve soft skills? 00:08:15 - How to become more innovative by building different thinking modes 00:11:45 - Using mental models from one discipline and using it in a completely different field 00:14:00 - A case study showing the different ways which teams communicate, when not everyone has all the details 00:19:00 - The difference between rewarding outcomes, and rewarding making the right decision based on the information available at the time 00:22:30 - Is your company culture about permission or forgiveness? 00:24:45 - The value of peer learning groups Links mentioned in this episode: Career Toolkit website: https://www.thecareertoolkitbook.com/ Mark's Linkedin Profile: https://www.linkedin.com/in/hershey/   Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with John Saunders, author of the Optimizer: Building and Leading a Team of Serial Innovators, former Wall Street sales leader and serial investor. See the full episode at https://wp.me/p6pllj-1An #incremental #innovation #change #optimisation We speak about what it takes for innovators to optimise their processes, and how small incremental improvements can lead to lasting impact. Topics covered in this episode: 00:02:30 - How leaders are responsible for change 00:04:00 - The value of incremental change and how small changes compound over time 00:07:30 - How to break down big changes into smaller, manageable pieces and involving the people who will be affected 00:10:15 - Writing down what changes individuals and teams expect to achieve 00:13:30 - How to speak about change with someone who is really resistant to change 00:16:15 - What if one individual is the one resisting the change? Links mentioned in this episode: Book: The Optimizer: Building and Leading a Team of Serial Innovators - https://amzn.to/34n5Vqt John's website: https://www.johncsaunders.com/ John on Linkedin: https://www.linkedin.com/in/jcs-optimizer/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with professional magician Butzi. See the full episode at https://wp.me/p6pllj-1Am  #magic #creativity #podcast #innovation We speak about his history in magic, what it takes to be creative, and the difference between skill and originality. Topics covered in this episode: 00:01:30 - How Butzi got started late in magic 00:03:30 - The importance of learning the trade before you can start becoming creative 00:07:30 - The difference between old, established tricks and putting new creative twists on these through stories 00:12:45 - When Butzi feels creative 00:14:45 - Some magicians want to invent new tricks, while others prefer to work on strong performance 00:17:15 - Is it possible for him to watch other people perform magic while still having a beginners mind 00:20:30 - The three pillars to developing a creative spirit Links mentioned in this episode: Butzi's website: https://butzi-speaker.com/ Crazitivity podcast: https://podcasts.apple.com/us/podcast/the-crazytivity-podcast/id1514736811 Butzi on Linkedin: https://www.linkedin.com/in/butzispeaker/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Fabienne Jacquet, scientist, author of "Venus Genius" and founder of Innoveve. See the full episode at https://wp.me/p6pllj-1zB  #diversity #feminism #innovation We touch on what feminine energy is, and how important it is to understand and harness diversity of thinking in order for innovation teams to succeed. Apologies for the audio quality of this episode, there were issues with the recording. Topics covered in this episode: 00:03:00 - Her story which led her to her book "Venus Genius" 00:06:00 - Why women used to not be involved in innovation 00:09:45 - What is the difference between masculine and feminine traits, and where do these differences come from? 00:13:00 - How do these traits relate to innovation? 00:17:30 - What it takes to overcome these challenges 00:22:00 - How to self-identify traits, and see areas for improvement 00:25:00 - Do we need to actively promote women into innovation leadership roles? Links mentioned in this episode: Innoveve: https://innoveve.com/ Fabienne on Linkedin: https://www.linkedin.com/in/fabienne-jacquet/ Venus Genius book: https://amzn.to/3w13fdY Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Stefano Mastrogiacomo. He is from Strategyzer and a Professor, as well as the author of High Impact Tools for Teams: 5 Tools to Align Team Members, Build Trust, and Get Results Fast  See the full episode at https://wp.me/p6pllj-1zA #teamwork #teams #productivity We speak about what it takes for innovation teams to achieve their highest levels of performance. Topics covered in this episode: 00:01:15 - The start of his work with a dissertation on distributed team, and team alignment and the evolution of communication 00:05:00 - What prevents innovation teams working at their optimum level, based on failed interactions between team members 00:07:45 - The importance of Psychological Safety 00:10:00 - Research shows teams feel most meetings are a waste of time 00:11:15 - Only 10% of team members agree who is on their team 00:12:30 - the Team Alignment Map 00:16:15 - the Team Contract 00:19:15 - The challenges of distributed teams, and the importance of turning on your webcam Links mentioned in this episode: High Impact Tools for Teams book: https://amzn.to/3nRokVv Stefano's blog: https://www.teamalignment.co/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with #1 hit music producer and composer Pascal Guyon about his creative process. See the full epsiode at https://wp.me/p6pllj-1zz #music #musicproduction #creativity #flow Pascal has worked with music artists like Leona Lewis and Anthony Hamilton, as well as smaller groups like Jazz musicians in Cuba. Topics covered in this episode: 00:01:30 - How Pascal's creativity and music started at a young age & his big break in Los Angeles 00:06:15 - How he is now focused on several different creative endeavours, including coding and finance 00:07:30 - What a music producer actually does, and how he composes music 00:09:30 - How he has no interest in using pre-produced beats, as he seeks the moment of creation 00:11:30 - How he gets into flow in his creative process, and overcomes blocks 00:12:45 - How he fuels his creativity with new knowledge 00:15:15 - What is success? Especially when your biggest hits are behind you Links mentioned in this episode: Pascal's website: https://pascalguyon.org Pascal's Linkedin: https://www.linkedin.com/in/pascalclapsguyon/ Pascal's Twitter: https://twitter.com/pascalguyon Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

See the full episode at https://wp.me/p6pllj-1B8 #creativity #psychology #research #jpguilford Very rarely do we come across a specific moment where we can see an entirely new field of research begin. However, on Sep 2-8, 1950, Joy Paul Guilford gave an impassioned speech as new president of the American Psychological Association where he introduced the need for more formal research into the previously vague field of creativity. It was this speech which kickstarted the field of creativity research, pioneered by himself and other researchers like Paul Torrance, and led us to the world where we now have a much better understanding of what is happening when we have ideas. In this podcast, I read the entire Journal article of his 1950s speech, titled "Creativity", so you can see where it all got started. I warn you, it is nearly an hour long. And some of the thoughts in it are very much of the time period he was in (for example, listen to how often Guilford mentions "he" and "him" instead of "she"...). But it is fascinating to see how even back then, some of the fundamental ideas and challenges which still are affecting creativity today were already being talked about, like how school systems train children to give the correct answers, or even how computers will automate human thinking. Although these computers were so new at the time that Guilford refers to them as remarkable new thinking machines. So if you want to be taken back in time to where it all started, get a nice warm cup of tea, put on your headphones, and watch the video of me reading it (above), or listen to the podcast here. Enjoy. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak once again with Simon Hill. #openinnovation #innovation See the full episode at https://wp.me/p6pllj-1zy The last time we spoke with Simon, he was the CEO of Wazoku. Since then, he has also taken over the Open Innovation platform Innocentive. We speak about synergies in the Open Innovation world, and what is coming in the future. Topics covered in this episode: 00:03:00 - Why Wazoku acquired Innocentive, and the two-sided Marketplace they helped launch 00:06:15 - How Innocentive used outsider insights to solve the challenge of removing oil spills from freezing water 00:09:30 - The future of Open Innovation 00:14:00 - The convergence of purpose and profit 00:15:45 - Consulting and SaaS do not mix, but some services may be valuable 00:19:00 - The backlash against innovation theatre 00:23:00 - How best to incentivise innovation for teams Links mentioned in this episode: One Smart Crowd book: https://amzn.to/3sIXFuy Simon's Linkedin profile: https://www.linkedin.com/in/mrsihill/ Wazoku: https://www.wazoku.com/ Innocentive: https://www.innocentive.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with renowned Science journalist David Robson, about his new book "The Intelligence Trap: Revolutionise your Thinking and Make Wiser Decisions". See the full article at https://wp.me/p6pllj-1zx #science #journalism #intelligence #trap #creativity We speak about what leads highly intelligent people to wrong conclusions, or why they sometimes stick with ideas when evidence suggests these are wrong. Topics covered in this episode: 00:01:15 - David's background in science Journalism, and his it led him to find examples of eminent scientists who believed in incorrect theories 00:03:15 - What is the intelligence trap? 00:05:30 - The need for checks and balances in thinking, even for highly intelligent people. 00:06:30 - Cognitive Miserliness and Motivated Reasoning 00:08:45 - The Dunning Kruger effect and Earned Dogmatism (Our self-perceptions of expertise mean we have gained the right to be closed-minded and to ignore other points of view) 00:10:00 - The curse of expertise 00:11:45 - How companies can suffer from the Intelligence Trap, when new ideas don't fit with what already exists in the firm 00:14:15 - How to perform a personal cognitive autopsy, and why it makes sense to speak to yourself in the third person 00:16:15 - If a leader shows humility, this can be contagious to others in your company 00:19:00 - How to speak with someone who isn't willing to change their mind, by appealing to a different identity of theirs Links mentioned in this episode: David Robson's website: https://davidrobson.me/ The Intelligence Trap book: https://amzn.to/3wZOXf0 David's Twitter: https://twitter.com/d_a_robson Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with serial entrepreneur and investor Jeff Wald. Jeff’s most recent company, Work Market, an enterprise software platform that enables companies to manage freelancers was acquired by ADP in 2018. See the full episode at https://wp.me/p6pllj-1zu We speak about some of research behind understanding how the job market has changed over the past decades, and what this says about how it will change in the future. Topics mentioned in today's episode: 00:02:30 - The myths about how the future of work will change, especially around remote workforces 00:08:00 - How workers and societies adjusted to the previous industrial revolutions, with more jobs being created than were lost 00:10:30 - The end of the job as we know it. We are moving towards fluid, team-based, work-from-anywhere work 00:14:30 - How to differentiate what different types of workers need and want 00:16:30 - The risk of automation and destroying low-skilled jobs, with examples of bank tellers and ATMs. It always takes longer than people anticipate 00:21:30 - The importance to systematise your workforce, and understand the skills needed to meet the demands of your customers Links mentioned in today's episode: End of Jobs book: https://www.jeffwald.com/the-end-of-jobs Jeff's Website: https://www.jeffwald.com Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Dorte Nielsen, founder of the Centre of Creative Thinking in Denmark, and author of The Secrets of Highly Creative Thinkers. See the full episode at https://wp.me/p6pllj-1zv We speak about the successes and challenges she has had in bringing creativity into Danish classrooms. Topics mentioned in this episode: 00:01:00 - How Dorte got started in teaching creativity 00:02:30 - Why creativity training and skills are so important 00:04:00 - The importance of being able to see new connections and how this can be trained 00:07:30 - The brain is plastic, and creativity is a skill that can be taught 00:09:30 - Creativity in schools needs to go beyond art classes. Dorte explains the results of an experiment teaching creativity to primary school students and teachers 00:12:30 - Teachers sometimes see creativity as a negative trait. But through training this can also be improved 00:14:00 - Creativity training resulted in students and staff taking fewer sick days Links mentioned in this episode: Dorte's website: https://www.dortenielsen.com Copenhagen center for creative thinking: http://creativethinker.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with international creativity advocate Dr Robert Alan Black. We touch on his history working with the late, great Prof Paul E Torrance and speak about the history of creativity research. See the full episode at https://wp.me/p6pllj-1zt  Topics covered in this episode: 00:01:15 - Dr Black's history in architecture and advertising, leading him to the new field of creativity research 00:06:30 - Who was Prof Paul E Torrance and his impact on the field of creativity research 00:09:30 - How creativity tests were developed in the 1950s 00:12:30 - The differences between creativity and highly creative thinking, which is "generation of new (to you) ideas" 00:14:30 - The difference between analytical, intuitive and divergent thinking 00:19:00 - The challenge of develop creative thinking skills 00:22:30 - Moving away from studying sick people, to studying psychology 00:26:30 - How people can learn to improve their creative thinking skills, using the SPREAD framework Links mentioned in this episode: Cre8ing website: http://www.cre8ng.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Co-Founder of Getkickbox at Swisscom, Ralph Hartmeier. See the full episode at https://wp.me/p6pllj-1zw Kickbox is a framework which aims to bring the benefits of open innovation to all companies, based on a system pioneered by Adobe. Topics covered in today's episode: 00:01:15 - Ralph's entrepreneurial history and how it brought him to Swisscom 00:03:00 - What is the Kickbox? And whether they still give out free $1000 credit cards to anyone who wants one 00:06:30 - How the process works 00:09:00 - How the process affects the decision making process around which innovations can get started, and reducing friction from decision makers 00:12:00 - The types of innovations for which kickbox works well 00:15:45 - The value of validating whether ideas should be shut down faster than with previous innovation processes 00:19:30 - How to validate ideas with less than $1000 Links mentioned in today's episode: Getkickbox: https://home.getkickbox.com/ Get the book: https://www.rready.com/kickbook Ralph's Linkedin profile: https://www.linkedin.com/in/ralphhartmeier/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Australia's top facilitator of Systematic Inventive Thinking, Rachel Audigé. See the full episode at https://wp.me/p6pllj-1y9 We speak about her new book Unblinkered: The quirky biases that get in the way of creative thinking...and how to bust them, about how biases manifest themselves in our workplace and what we can do about them. Topics covered in today's episode: 00:01:20 - Rachel's history coming to innovation through marketing 00:03:30 - What is Systematic Inventive Thinking (S.I.T.) 00:06:00 - What are biases and how do they affect innovative thinking 00:08:30 - Bias: Cognitive Fixedness 00:12:45 - Structural Fixedness and Relational Fixedness 00:17:00 - The need to be introspective and work inside-out again 00:19:30 - How to name your own biases Links mentioned in today's episode: Rachel's website: https://rachelaudige.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with one of the original kings of paid marketing, Perry Marshall. See the full episode at https://wp.me/p6pllj-1y8 Perry wrote the highest-selling book on internet advertising, the Utlimate Guide to Google Ads, and has since spent his time refining the 80/20 Pareto principle into strategies to help companies focus on the parts of their business which bring the most reward. Topics covered in today's episode: 00:01:30 - Perry's history in cracking how to do online advertising. Times of great uncertainty are times of great opportunity. 00:07:00 - How Google changed the way advertising works 00:09:30 - There is no longer an advantage to doing more and more all the time 00:13:30 - How a surprise visit from Perry's brother started the journey to reducing everything in his business and life 00:17:00 - The 80/20 principle is about choosing what not to do, then allowing you to focus on what works better 00:22:00 - The 2,700 Dollar espresso machine 00:25:00 - How to use the 80/20 principle in your personal life as well Links mentioned in today's episode: Perry's website: https://www.perrymarshall.com Book: https://www.perrymarshall.com/detox-declutter-dominate/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with South African serial entrepreneur Adii Pienaar about Life Profitability. See the full episode at https://wp.me/p6pllj-1y4  After starting and selling several successful businesses, including the company which went on to become WooCommerce, Adii asked himself why he wasn't feeling fulfilled. In his new book, he talks about his own experiences defining and finding Life Profitability. Topics covered in this episode: 00:01:30 - Adii's journey and realising his entrepreneurial spirit 00:03:30 - Why selling his businesses didn't fill him with a sense of fulfillment and finding his definition of success 00:06:30 - His breakdown which resulted in changing his mindset 00:10:30 - What is Life Profitability? 00:14:30 - People trade certain freedoms for other restrictions 00:16:30 - Setting expectations about when is enough, comparing yourselves to others and underestimating how much time you have left Links mentioned in this episode: Adii's website: https://adii.me/ Adii's Twitter: https://twitter.com/adii Life Profitability book: https://amzn.to/3kndSmC Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Founder of CTM Unlimited, JeNae Johnson. See the full episode at https://wp.me/p6pllj-1yV  JeNae is a well known human capital consultant with a focus on bringing both equity and inclusivity to discussions around diversity. In today's wide-ranging discussion as part of February Black History Month, we touch on what diversity is, why it is important, and what companies can do in order to improve their effectiveness. If for some reason the video above does not load, you can see the full video on Linkedin here. Topics covered in this episode: 00:01:00 - How JeNae rescues Geniuses 00:02:00 - The various forms of problems around diversity in different companies 00:07:15 - A horrific story of aggressive harassment which a senior female oil & gas executive experienced 00:10:00 - So many companies think that issues with race & sexism are always external to themselves (the bystander effect). But it isn't 00:12:45 - Why diversity is important at all - benefits of diversity of thought and teams, and tracking ROI 00:17:30 - The important difference between diversity, equality and equity. Can your company pass the "Eye test" Equity takes into account where people are starting, and what they need to succeed 00:23:00 - What companies can start doing to move in the right direction 00:27:30 - Whether it helps diversity to prioritise and proactively bring in different people, or changing the talent pipeline Links mentioned in this episode: CTM Unlimited: https://ctmunlimited.com JeNae's Linkedin: https://www.linkedin.com/in/geniusrescue/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with tech investor and consciousness crusader Nick Bulwin. See the full episode at https://wp.me/p6pllj-1xY We speak about how companies and brands need to prepare for the future. Topics covered in this episode: 00:01:30 - How data is the basis for a new level of understanding consciousness 00:05:00 - How quantum computers will change the future 00:08:00 - How people's access to technology is changing their interactions 00:12:00 - How brands need to evolve for the future, like Nike and Gillette did 00:18:00 - The buying power of the next generation 00:20:00 - Nick's current work Links mentioned in this episode: Nick Bulwin's email address: nicholasbulwin@gmail.com Nick Bulwin's phone number: +1 9706894726 Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Design expert Eric Quint. As a former Chief Brand and Design Officer at 3M and Head of Design Management and Consulting at Royal Philips, Eric has extensive experience in understanding what it takes to get design embedded within large businesses. See the full episode at https://wp.me/p6pllj-1xN We speak about the way innovation is approached at 3M and Philips, how this has changed over time, and what it takes to scale creativity and design. Topics covered in this episode: 00:01:15 - Eric's journey coming into design and innovation 00:02:45 - 3M's way of innovating, especially the famous "15% Rule" capacity 00:04:30 - Should everyone be involved in innovation? Being clear on what should not be done. 00:09:00 - How 3M tried to optimise its operational effectiveness, and the impact of those efforts on their innovation capability 00:11:45 - His role at 3M and his work at Philips 00:15:00 - Why a company should collaborate with outside external firms 00:18:00 - Scaling ideas and design capabilities within a large company and understanding what innovation actually is 00:23:30 - Design as a strategy compared to Design as a Service 00:31:00 - The need to collaborate within the company Links mentioned in this episode: Eric's Linkedin Profile: https://www.linkedin.com/in/ericquint3mcdo/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value Podcast, we welcome back the Dean of Innovation, Dr Jeff DeGraff, who has worked with more than half of the Fortune 500 companies to improve their innovation programs. See the full episode at https://wp.me/p6pllj-1vh We speak about how to cultivate a creative mindset. Topics covered in this episode: 00:01:30 - Building the Innovation Ecosystem for the US Military 00:03:45 - The three challenges to innovation which every organisation suffers from 00:04:45 - The new book and it is for people who are trying to build up their side hustle 00:08:00 - A side hustle is not about get-rich-quick schemes. It is about getting something off the ground 00:11:30 - Don't follow your passions, instead find work which gives your life meaning 00:13:45 - The six skills which make up the Creative Mindset (C.R.E.A.T.E.) 00:16:45 - Simplicity doesn't mean something is easy 00:19:45 - Incubators and Innovation labs are having a challenging time at the moment, especially if they become orphans from the core businesses 00:24:00 - The handover stages are changes in culture, and are where innovation often dies Links mentioned in this episode: Jeff's website: https://jeffdegraff.com The Creative Mindset book: https://jeffdegraff.com/book/the-creative-mindset/ Jeff's Linkedin: https://www.linkedin.com/in/degraffjeff/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

On this episode of the Idea to Value podcast, we speak with Adi Mazor Kario, innovation strategy and design expert and author of Innovating through Chaos. See the full episode at https://wp.me/p6pllj-1vg We talk about how innovation drives the Israeli economy, where this culture of innovation comes from, and how companies can continue innovating during chaos. Topics covered in this episode: 00:01:30 - Adi's story starting with product design and getting fired from her job while holding her baby 00:05:00 - Why Israel is such a hotbed of innovation, and why their people are so confident 00:08:30 - The Invincible Innovation formula, and how it is based on practicality 00:11:30 - Why open-mindedness is so important for innovation, and getting used to uncertainty 00:14:00 - Innovating through Chaos Links mentioned in this episode: Innovating through Chaos book: https://amzn.to/3odZyON Adi's Linkedin profile: https://www.linkedin.com/in/adimazorkario/ Invincible Innovation: https://invincibleinnovation.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Cyndi Burnett, Director at Creativityandeducation.com. See the full episode at https://wp.me/p6pllj-1vf  We speak about what it takes to bring creativity into homes and classrooms. Topics covered in this episode: 00:02:00 - Cyndi's start in learning about and teaching creativity 00:04:00 - The frustration with research and how to make it practical 00:05:45 - The STAR Model - The 5 Aspects of Creativity 00:10:00 - Has creativity really been declining in schools, or are there also positive developments? 00:13:00 - The appropriateness of when to be creative in schools and how this can be taught 00:16:00 - The problem with the Art Bias 00:18:00 - All children deserve creativity in their education Links mentioned in this episode: CreativityandEducation.com Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Founder of the Dirty Easel, Christiane Michaelis. See the full episode at https://wp.me/p6pllj-1ve  We speak about what it takes for people to get back in touch with their inner creativity, and how art can be used to unlock this. Topics covered in this episode: 00:01:00 - Christiane's start in music and theatre 00:06:30 - What is different learning from professional creatives 00:11:00 - How she prefers the creative times of developing something new, rather than performing the same production repeatedly  00:14:30 - The difference between being creative yourself, and inspiring creativity in others 00:19:00 - Using exercises from the Arts to unleash creativity in a corporate setting Links mentioned in this episode: The Dirty Easel: https://thedirtyeasel.com/ Christiane's Linkedin: https://www.linkedin.com/in/christiane-michaelis Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value Podcast, we speak with Adrian Mills, Partner for Creative, Brand & Advertising at Deloitte Digital in Australia. See the full episode at https://wp.me/p6pllj-1vd We speak about why a consultancy would bring in advertising people, and his experience in building creative capabilities within a large company. Topics covered in this episode: 00:02:00 - His experience joining a consultancy from advertising 00:04:00 - Why consultancies are bringing in creative talent from other industries 00:06:30 - Some of the projects he has been involved with, including voice assist for hospitals 00:08:15 - Getting cross functional teams to work effectively together, the combination of vigour and rigour 00:11:30 - Building creative capabilities across Deloitte 00:13:45 - How the pandemic has impacted the business demand for creative services 00:15:00 - His team's involvement in developing solutions Links mentioned in this episode: Adrian's Linkedin profile: https://www.linkedin.com/in/adrian-mills-492481/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value, we speak with Dave Birss. Dave is a musician, educator, author and facilitator with a focus on improving creativity. See the full episode at https://wp.me/p6pllj-1vc We speak about how to keep up creativity in the times of remote working, and how to think laterally to live consciously again. Topics covered in this episode: 00:01:30 - How Dave's Scottish background sparked his interest in invention and innovation 00:04:45 - How he found the power of education in creativity 00:08:30 - How people's ability to come up with ideas has been impacted by a time of crisis 00:09:45 - The issue is not idea generation techniques, it is about getting new inputs 00:12:30 - How the future of work will change, and which industries will be impacted 00:17:00 - How to change the way workshops and meetings can be done effectively 00:21:00 - How to start living consciously again, with lateral thinking 00:25:00 - Are times of crisis a time to innovate, or save budgets? Interesting insights from a study by HBR. 00:29:45 - Most innovation fails at the point of handover between teams Links mentioned in this episode: Dave's website: https://davebirss.com Dave's Linkedin: https://www.linkedin.com/in/davebirss/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with author Greg Orme. Greg's book The Human Edge was voted as the business book of the year. See the full episode at https://wp.me/p6pllj-1vb We speak about how artificial intelligence is changing the nature of work, and how people can improve their capabilities to stay relevant in the future. Topics covered in this episode: 00:02:30 - Machines are coming for white collar jobs for the first time 00:04:45 - What types of jobs are most at risk of automation 00:06:30 - How our relationship with machines is changing based on narrow A.I. 00:10:45 - The 4Cs of the Human Edge: Consciousness, Curiosity, Creativity, Collaboration 00:16:00 - The beginning of artificial creativity, and how humans still have an advantage Links mentioned in this episode: Greg's website: https://gregorme.org/ Greg's Linkedin: https://www.linkedin.com/in/gregorme/ Greg's Twitter: https://twitter.com/gregoryorme Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Brant Cooper, Founder of Moves the Needle. See the full episode at https://wp.me/p6pllj-1v1 We wrote the first book on the Lean Startup method, The Lean Entrepreneur, and we speak about Lean Innovation and dealing with Uncertainty. Topics covered in this episode: 00:04:00 - The 5E Model of Disruption Poetry 00:06:00 - Everybody needs to balance execution work with exploration work 00:09:00 - Teams need to be agile 00:12:30 - How to measure and improve the 5 aspects using learning metrics 00:16:00 - Empathy leads to insights Links mentioned in this episode: Moves the Needle: https://www.movestheneedle.com/ Brant's Linkedin: https://www.linkedin.com/in/brantcooper/ Brant's Twitter: https://twitter.com/brantcooper Preview of the next book: bcoop.co/d4a Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Co-Founder of the NEXT Business Design App, Moodi Mahmoudi. See the full episode at https://wp.me/p6pllj-1v3 We speak about why ideas are worthless, how software is changing the Business Design world, and why ideas suck. Topics covered in this episode: 00:01:00 - Every best practice business task went from pen & paper, to being automated with software 00:04:00 - Ideas are not the same thing as innovation 00:06:45 - We don't need new solutions and ideas, we need to better understand problems 00:08:30 - The 3 digital pillars underlying the NEXT App 00:12:00 - There is no one-size-fits-all framework for innovation 00:14:15 - Having a software solution is not enough, it needs to be used by people. Software makes the practice more accessible 00:17:30 - How the pandemic forced NEXT to innovate their own offering, integrating with other systems to support the users Links mentioned in this episode: NEXT app: https://www.nextapp.co/ Moodi's Linkedin profile: https://www.linkedin.com/in/moodimahmoudi/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with cognitive neuroscientist Dr Sahar Yousef. She is one of the youngest faculty members of UC Berkeley. In her 10 years of research on Making Superhumans, she has found ways to improve mental performance in as little as 7 weeks. Full episode at https://wp.me/p6pllj-1v2 We speak about what it takes to reach peak performance and different brain states. Topics covered in this episode: 00:01:00 - Her journey mixing philosophy and neuroscience 00:04:00 - How neural networks lead to creativity and flow states in your brain 00:07:45 - The biggest barriers to productivity are distractions. Research suggests you are interrupted or distracted every 90 seconds 00:11:00 - The danger of trying to be busy all the time. Task Switching is challenging, in fact it is impossible to multitask 00:14:30 - Using 15-minute "focus sprints" to improve your performance 00:17:00 - Work is never really done throughout the workday, and that's why we don't get the reward hit of dopamine Links mentioned in this episode: Sahar Yousef's website: http://www.saharyousef.com/ Becoming Superhuman: https://stoa.partners/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

We speak with award-winning designer and artist Linda Naiman. Linda is the founder of Creativity at Work and helps organizations develop creativity, innovation, and leadership capabilities, through coaching, training and consulting. See the full episode at https://wp.me/p6pllj-1v0 We speak about using creativity to stay resilient in challenging times. Topics covered in this episode: 00:01:00 - Linda's journey to becoming an award-winning designer 00:03:30 - Her block, and realising that at school nobody had taught her to think creatively 00:05:30 - Finding her mission, to liberate creativity in everyone and find meaning in work 00:10:00 - The guiding myth of Percival, to find the right question to ask at the right time 00:12:30 - The difference between creative skills and developing creativity 00:16:30 - How creativity has surfaced in unique ways during the lockdown 00:19:30 - The Hero's Journey 00:22:00 - Use creativity and your emotions to take care of yourself Links mentioned in this episode: Creativity at Work: https://www.creativityatwork.com Linda's art on Instagram: https://www.instagram.com/lindanaiman.art/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with songwriter Cliff Goldmacher. See the full original episode at https://wp.me/p6pllj-1uZ  Cliff is a Grammy-recognised, #1 chart-topping hit Songwriter, and we speak about his creative process, collaborating with other artists, and finding out what companies can learn from songwriting. Topics covered in this episode: 00:01:00 - Cliff's history writing over 1000 songs, and his experience writing  00:03:00 - The songwriters who succeed are the ones that treat it as a business, not the starving artists  00:04:30 - Cliff explains his own creative process, based a lot on routine and process 00:06:30 - Perfect is the enemy of done. It's more important to get into FLOW 00:07:30 - The five aspects of songwriting which can be translated to help companies innovate more effectively 00:10:45 - Using metaphors and the chorus to communicate more effectively 00:14:30 - How some artists have more strength in performing, and sometimes need help with the creative act of songwriting 00:16:30 - There are no good or bad songs. Only generous or selfish songs Links mentioned in this episode: The Reason for the Rhymes website: https://www.thereasonfortherhymes.com/  In today's episode of the Idea to Value podcast, we speak with artist, neuroscience researcher and startup founder Dr Shama Rahman. See the full episode at https://wp.me/p6pllj-1tU  We speak about how we are using Artificial Intelligence and mental models to better understand and even enhance our human intelligence and spark creativity in new ways. Topics covered in today's episode: 00:03:00 - What she was researching and her findings, to see if there are certain brain activities depending on the creative process 00:08:00 - Getting into a flow state 00:11:00 - Different mental modes and models for creativity 00:13:30 - How her new startup is using artificial intelligence to help people during their creative process 00:18:00 - Using wearables and biosensors to help people get feedback on their creative performance Links mentioned in today's episode: Neurocreate: https://www.neurocreate.co.uk/ Dr Shama Rahman's Linkedin profile: https://www.linkedin.com/in/dr-shama-rahman-4a6ba713/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Prof Uli Weinberg, Director der HPI School of Design Thinking and President of the Global Design Thinking Alliance. See the full original episode at https://wp.me/p6pllj-1uY  We speak about how Design Thinking has changed over time, where it is going and how it needs to be taught in a different way to stay relevant. Topics covered in this episode: 00:01:30 - His history in computer animation and video game development 00:04:00 - How Design Thinking began at the HPI more than 15 years ago 00:06:30 - Design Thinking for him used to be the way of solving problems coming out of the fields of Design 00:11:00 - How all parts of a corporation can benefit from Design Thinking, not just Design activities 00:13:00 - How teams will work and collaborate to produce their best work 00:16:00 - The 3P Triangle of Design Thinking: Place, People, Process, and how important the cultural and organisational aspects are 00:18:00 - How Design Thinking has changed over the past decades and where it is going 00:23:00 - His new book "Network Thinking" to bring people into the new patterns Links mentioned in this episode HPI School of Design Thinking: https://hpi.de/school-of-design-thinking/hpi-d-school.html Global Design Thinking Alliance: https://gdta.org/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with serial entrepreneur and author Steve Glaveski. See the full original episode at https://wp.me/p6pllj-1uX  Steve runs Collective Campus, an innovation accelerator based in Melbourne and Singapore that works with large organizations around the globe, and is also the author of multiple bestselling books on the topic of innovation, including his most recent book "Time Rich" which is all about how to get your best work done while also leading a balanced life. Topics covered in this episode: 00:02:00 - His journey to starting Collective Campus, working with startups and corporations across the world 00:03:00 - The case for the 6 hour workday, and getting away from being anchored to the past 00:06:30 - Why most companies have a C.R.A.P. culture 00:08:00 - People cannot spend time in their FLOW state because they are constantly being distracted 00:11:00 - Can you get to success while also living a balanced life, and not succumbing to hustle culture? 00:15:30 - The benefits of asynchronous communication 00:18:45 - One quick tip to begin: spend the first hour of your day on high-value activities Links mentioned in this episode: The Time Rich book: https://www.timerichbook.com/ Steve Glaveski's website: https://www.steveglaveski.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with artist, neuroscience researcher and startup founder Dr Shama Rahman. See the full episode at https://wp.me/p6pllj-1tU  We speak about how we are using Artificial Intelligence and mental models to better understand and even enhance our human intelligence and spark creativity in new ways. Topics covered in today's episode: 00:03:00 - What she was researching and her findings, to see if there are certain brain activities depending on the creative process 00:08:00 - Getting into a flow state 00:11:00 - Different mental modes and models for creativity 00:13:30 - How her new startup is using artificial intelligence to help people during their creative process 00:18:00 - Using wearables and biosensors to help people get feedback on their creative performance Links mentioned in today's episode: Neurocreate: https://www.neurocreate.co.uk/ Dr Shama Rahman's Linkedin profile: https://www.linkedin.com/in/dr-shama-rahman-4a6ba713/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with the creator of the Bose Noise-cancelling headphones, John Carter. See the full episode at https://wp.me/p6pllj-1u8  We discuss how challenging it is to develop completely new technology, the difficulty in describing its value and marketing it, and getting buy-in for innovation processes in your company. Topics covered in today's episode: 00:01:00 - John's background and journey with Dr Bose 00:03:00 - The history of the noise-cancelling headphones actually started by trying to improve audio performance, before later finding the noise-cancelling value proposition 00:04:00 - The challenges were not just technical, but in convincing marketing and distribution channels to create a new product category 00:08:00 - Innovation is not a team sport, it is usually done by one or two people 00:10:00 - The three aspects required for innovation: leadership, governance and process 00:12:30 - The reasons why functional managers are challenged by new innovations coming from separate innovation business units 00:15:00 - How he helped develop the Apple new product development process Links mentioned in today's episode: TCGen: https://www.tcgen.com/ Innovate Products Faster book: https://amzn.to/30IWM9v Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with creativity and motivation expert Todd Henry. He is the author of 5 books on how to get the best creative performance out of yourself and creative teams, the Founder of the Accidental Creative and the podcast of the same name, and author of the upcoming book The Motivation Code. We speak about how teams can be more effective when being creative together, as well as insights on what motivates people. I was fortunate to be given early access to the unique MCODE system to assess what drives every person's unique motivation factors and found it very interesting. For example, my top Motivation Profiles were Evoke Recognition, Be Unique and Explore, which do in fact relate to my driving forces. It's a very interesting way of looking at your own, and your team's motivations. I would suggest you get a copy of the book and the assessment to find out more about yourself as well. Topics covered in today's episode: 00:01:30 - How talent alone will not sustain creative productivity long term 00:03:00 - The challenges and frustrations of working in creative teams 00:05:30 - Everyone is creative, but people conflate creativity and art 00:07:30 - The evolution of Todd's thinking around helping people's creativity 00:10:00 - The origins of the Motivation Code 00:14:45 - How motivating factors can have positive, but also shadow (negative) aspects 00:18:00 - Extrinsic vs Intrinsic motivations are not discreet 00:22:00 - How this is different from other personality type indicators and helps teams work better together Links mentioned in today's episode: The Motivation Code book on amazon: https://amzn.to/36cgMWi The Motivation Code book pre-order bonuses (limited time): https://motivationcode.com/the-motivation-code-book/ The Motivation Code assessment: https://motivationcode.com/motivation-assessment/ Todd Henry's website: https://www.toddhenry.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Dr Gaia Grant, a researcher into innovation and founder of Tirian Consulting. See the full episode at https://wp.me/p6pllj-1tT  We speak about the need for contextual ambidexterity and the profile of highly effective innovators. Topics covered in today's episode: 00:02:30 - Gaia's research into ambidextrous paradoxes around innovation, where leaders can think in multiple different ways 00:07:00 - What makes up an innovation leader profile 00:10:00 - What is the team makeup profile to develop a portfolio of innovations 00:12:00 - The tensions between the need to explore and preservation 00:16:00 - Contextual ambidexterity is where people have the training to switch their thinking depending on the needs Links mentioned in today's episode: The Innovation Race assessment: https://the-innovation-race.com/ Dr Gaia Grant's website: https://andrewgaiagrant.com/ Tirian Learning and Development: https://www.tirian.com/ Dr Gaia Grant's Linkedin: https://www.linkedin.com/in/gaia-grant Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with the world's #1 Communications Coach and Top 50 Business Thinkers in the World, Dorie Clark. See the full episode at https://wp.me/p6pllj-1tS  Dorie also teaches executive education at Duke University’s Fuqua School of Business and Columbia Business School, and we talk about the importance of reinventing yourself and how best to communicate your value. Topics covered in today's episode: 00:02:00 - why it's so important to be able to reinvent yourself, either by choice or by necessity 00:03:00 - how to get over the challenges of changing course 00:06:30 - how to rebrand yourself 00:09:30 - how to find out what you might be passionate about, but you don't know what 00:12:00 - finding disconfirming evidence by getting data points 00:14:30 - what people get wrong about communicating their value. Use more nouns and fewer adjectives Links mentioned in today's episode: Dorie's free Reinventing You self-assessment: https://dorieclark.com/reinvent Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Karin Hurt and David Dye from Let's Grow Leaders. See the full episode at https://wp.me/p6pllj-1tR  We speak about what it takes to build a culture where both leaders and everyone can feel engaged with innovation and bring forward their best ideas. Topics covered in today's episode: 00:01:00 - Karin and David's backgrounds in corporate work which led them to innovation 00:03:30 - How leaders lose their souls and lose engagement in their work 00:05:15 - Their research which showed why people aren't sharing their ideas 00:08:00 - How to overcome the challenges of engagement 00:12:00 - How people a the front line can share their ideas more effectively 00:16:30 - How a courageous culture helps companies implement ideas Links mentioned in today's episode: Let's Grow Leaders: https://letsgrowleaders.com/ Courageous Cultures book: https://letsgrowleaders.com/courageous-cultures-2/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode fo the Idea to Value podcast, we speak with Tamara Ghandour, founder of Launch Street, author of INNOVATION IS EVERYBODY’S BUSINESS and developer of the IQE assessment. See the full episode at https://wp.me/p6pllj-1tQ  We speak about why some people find it so challenging to innovate, how to overcome these fears and the importance of understanding how your tribe works best together. Topics covered in today's episode: 00:02:30 - Why everyone needs to understand how they can be involved in innovation 00:03:30 - If you try to force everyone to innovate in the same way, you will fail 00:05:15 - Why our primal brain makes people fear failure and new ideas 00:09:10 - Are there people who cannot innovate? 00:11:30 - Building an innovation tribe 00:14:30 - The challenges which women experience in innovation 00:18:30 - How to communicate to get buy-in on innovation Links mentioned in today's episode: Launch Street: https://www.gotolaunchstreet.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Byron Lopez, who is a Technical Director on the award-winning animated TV show South Park. See the full episode at https://wp.me/p6pllj-1tP  We speak about the unique creative process which enables South Park to be created from start to finish in less than a week, where other TV shows take months. Topics covered in today's episode: 00:02:00 - Byron's journey that brought him to South Park 00:03:30 - What a Technical Director does 00:05:00 - How South Park is created and produced in less than a week 00:08:00 - His personal creative process, based on a strong sense of trust in the team 00:13:30 - Byron's creative endeavours outside of work 00:15:30 - How Byron thinks that it is easier for children to be creative nowadays Links mentioned in today's episode: Youtube: Art time with Mr Color: https://www.youtube.com/channel/UC3fpBjk9n4-F2VKT-b6f4wA Byron's Linkedin profile: https://www.linkedin.com/in/byron-lopez-39415b7/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Michael Raynor, Managing Director for the Deloitte US Strategy group, and author of numerous groundbreaking books on innovation, including The Innovator's Solution and the Strategy Paradox. See the full article at https://wp.me/p6pllj-1tO  We speak about the link between strategy and innovation, what companies get wrong about disruptive innovation and understanding where your company is in the market. Topics covered in today's episode: 00:02:00 - The history of the Innovator's Solution, creating separate organisational entities for different types of innovation 00:04:45 - The misunderstanding of Disruptive Innovation 00:07:30 - Why you cannot use disruption as a strategy 00:09:00 - The links between strategy (embracing tradeoffs) and innovation (breaking tradeoffs) 00:15:00 - Understanding your intent when determining where innovation should be invested in 00:16:15 - How to set an innovation strategy to help the company understand where you currently are in a market against two factors (price and performance) and where you need to get to 00:20:00 - How Deloitte is innovating internally Links mentioned in today's episode: Deloitte Insights: https://www2.deloitte.com/us/en/insights.html Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak again with creativity researcher Professor Mark Batey from the Manchester Metropolitan University. We speak about some of his most recent research into how our environment affects our performance and creativity, and people who use their creativity for evil purposes. Mark is widely published on the subject of creativity and is the Associate Editor of the International Journal of Creativity and Problem Solving and an editorial board member for the APA Journal Psychology of Aesthetics, Creativity and the Arts. Topics covered in today's episode: 00:02:30 - Research into how your physical environment affects your creativity 00:04:00 - Being exposed to nature appears to result in a 15% improvement in divergent thinking 00:09:00 - What is malevolent creativity (a creative act which is deliberately designed to harm other people). Is everything that is creative always good? 00:13:00 - Be aware of our own biases to consider our own malevolence Links mentioned in today's episode: Mark Batey's website: https://drmarkbatey.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Rob Lowe, head of Value Creation and Marketing at LEGO Ventures. See the full episode at https://wp.me/p6pllj-1tN  We speak about what innovation and creativity mean at Lego, and how they look for partners to invest in. Topics covered in today's episode: 00:01:00 - What is LEGO Ventures and its purpose: Play can be a great basis of learning 00:03:20 - How creativity and innovation is a part of the culture at LEGO 00:05:00 - What makes an investment interesting for LEGO 00:08:30 - The reason why the Ventures team is separate from the core business 00:10:00 - What "value" means for LEGO, going beyong ROI 00:11:00 - The link between the idea and the team in how investment choices are made 00:14:00 - The dangers of diversifying innovation too far from the core business 00:18:00 - What LEGO has learned about venture building so far. In order to be excellent, you need to narrow your focus Links mentioned in today's episode: LEGO Ventures website: https://legoventures.com/ Rob Lowe's LinkedIn profile: https://www.linkedin.com/in/roblowe3/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with author Dan Toma about the concept of Innovation accounting. Dan is the founder of Outcome and the co-author of the Corporate Startup. We go through how companies should measure innovation performance, and which KPIs actually make sense for these types of projects. Topics covered in today's episode: 00:01:30 - Dan's history in entrepreneurship 00:03:45 - Why accounting is overrated. It cannot tell you what to do next. It is like driving a car but only looking backwards in the rearview mirror. 00:05:00 - The aspects which create a successful innovation culture are found nowhere in the accounting books.  00:08:00 - Instead of just focusing on inputs and outputs, innovation relies on understanding the process 00:09:00 - Innovation cannot provide information on what has not yet happened, making questions around "Return on Investment" impossible to predict 00:14:00 - Which KPIs and principles work for an innovation accounting system 00:19:30 - What is learning velocity? 00:22:00 - Assessing risk and managing multiple innovation projects across a portfolio Links mentioned in today's episode: The Innovation accounting book: https://innovationaccountingbook.com/ Dan's Linkedin profile: https://www.linkedin.com/in/dantoma/ Dan's Twitter profile: https://twitter.com/danto_ma Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Pete Newell, Founder of BMNT. We speak about how to align innovation strategy with operations in large organisations. Topics covered in today's episode: 00:01:30 - How Pete's history in the military with the US Army's Skunkworks influenced his journey to innovation 00:03:00 - The military is always in a certain state of chaos at the head of the battlefield, moving towards structure as you move up the chain of command 00:05:00 - How companies suffer from innovation exhaustion 00:06:00 - What is an innovation pipeline? From start to finish in 5 steps 00:09:30 - No problem survives first contact with investigation. Finding the right problems is vital 00:11:00 - Between every stage of an innovation pipeline, it requires someone making a decision about what is required from one activity to the next activity with another team. Many people are too focused on proving the purpose of the current activity, rather than thinking what should be the series of priorities 00:15:00 - How BMNT assesses a company's current innovation pipeline Links mentioned in today's episode: BMNT's website: https://www.bmnt.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak world-renowned futurist Daniel Burrus. He has written 7 bestselling books on innovation, including the Anticipatory Organisation, and has also started 6 leading companies himself. We speak about the difference of hard trends (that will definitely happen) and soft trends (assumptions, that might happen or might not), and using the principles of hard trends to guide your innovation efforts. Get The Anticipatory Leader at an exclusive discount here. Topics covered in today's episode: 00:02:30 - What is a professional futurist? 00:04:00 - How to use the 500 known cycles, as well as linear and exponential trends, to predict hard trends and soft trends 00:07:00 - Value is delivered when you tie an opportunity to a trend 00:09:00 - The three types of hard trends 00:16:00 - Doing the opposite, and the Skip-It principle 00:18:30 - Innovation and businesses based on certainty are low risk 00:19:30 - When most people try to look forward, they use legacy thinking, looking backward. It is important to stop speaking in opinions 00:22:30 - The cost of NO Links mentioned in today's episode: Daniel Burrus' exclusive Anticipatory Leader training program discount for Idea to Value listeners: https://www.ideatovalue.com/wp-content/uploads/2020/06/nickskillicorn-al-sales-page.html Daniel Burrus' website: https://www.burrus.com/ The Anticipatory Organisation book: https://amzn.to/2M2Uv1P Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Scott Anthony, Senior Partner of Innosight. See the full episode at https://wp.me/p6pllj-1tn  We speak about some of the insights from his upcoming book Eat, Sleep, Innovate, and how the current pandemic is going to change many industries in the near future. Topics covered in today's episode: 00:02:00 - Scott remembers Professor Clayton Christensen, and his ability to tell stories to explain innovation 00:05:30 - What does it really take to innovate? And why are these innate behaviours not happening in companies? 00:08:00 - How leaders delude themselves about disruption, you need to be able to flip between thinking about the current business, and thinking about the future 00:09:30 - The limits to the concept of ambidextrous organisations, you need dual transformation 00:14:00 - How can you develop a culture which allows intelligent failure 00:15:30 - Asking the jobs to be done that are being affected by the global coronavirus pandemic 00:19:00 - The biggest lie that companies are telling themselves: This is not the time to innovate Links mentioned in today's episode: Innosight website: https://www.innosight.com Scott on Linkedin: https://www.linkedin.com/in/scottdanthony/ Book: Eat, Sleep, Innovate: https://amzn.to/2yAE4a5 Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we talk with Steve Blank, senior innovation fellow at Columbia University, serial entrepreneur and the founder of the Lean Startup movement. See the full episode at https://wp.me/p6pllj-1th  We speak about what makes a successful startup, what large companies get wrong about innovation and how he has seen Lean Startup evolve and change over the past few years. Topics covered in today's episode: 00:01:15 - How Steve started 8 startups in 21 years, and what this taught him about how innovation works 00:03:00 - How his Customer Development methodology morphed into the Lean Startup method (including insights from Alex Osterwalder and the Business Model development) 00:07:30 - How the meaning of "Startup" has changed over the past few decades 00:12:00 - The moment he realised "there are no facts inside your building", you need to go out and understand what customers think 00:15:00 - How to test hypotheses. Lean startup is just the scientific method, using minimum viable products 00:18:00 - What a "pivot" really is (and is not), a fundamental change to one or more components of the Business Model Canvas 00:22:00 - His problem with innovation theatre 00:25:30 - The need for an innovation doctrine in large companies, and startups going back to basics Links mentioned in today's episode: Steve's website: https://steveblank.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Mark Metry, host of the popular Humans 2.0 podcast and author of Screw Being Shy: Learn How to Manage Social Anxiety and Be Yourself in Front of Anyone See the full episode at https://wp.me/p6pllj-1tg  We speak about overcoming anxiety, mental illness and living a more fulfilling life. Topics covered in today's episode: 00:01:15 - How Mark spent the first 18 years of his life trying to hide himself and his message, due to his social anxiety 00:05:15 - How creative people feel fear about releasing their ideas, especially introverts 00:07:00 - How your body creates a negative feedback loop during social situations, which makes you feel even more anxious 00:11:30 - The impact of social media on comparing yourselves to other people 00:15:15 - Humans take much longer than other animals to learn about the external and internal world 00:19:45 - Ways to overcome shyness and social anxiety, including using FLOW Links mentioned in today's episode: Mark's website: https://www.markmetry.com/ Humans 2.0 podcast: https://www.markmetry.com/humans-2-0-podcast Mark's Book: Screw Being Shy: https://amzn.to/2WcDfgC Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Linkedin Top Voice of 2019 and innovation vlogger, Céline Flores Willers. See the full episode at https://wp.me/p6pllj-1sW  We talk about what it takes for companies and individuals to better get their message out there on Linkedin, and the importance of brand authenticity. Topics covered in today's episode: 00:01:30 - Her journey starting with innovation and Ernst & Young 00:03:30 - How she chooses the innovation topics to talk about 00:04:45 - The importance of a personal brand message on Linkedin, and how this fits into marketing 00:07:00 - It is not authentic to just share company messages, you need to bring in your own content 00:08:45 - Don't worry about putting out content which doesn't look perfect. It needs to be authentic Links mentioned in today's episode: Célin's Linkedin profile: https://www.linkedin.com/in/c%C3%A9line-flores-willers/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Jonathan Courtney, CEO of AJ&Smart. See the full episode at https://wp.me/p6pllj-1t6  We speak about what it takes to run successful workshops, his experiences with companies who are failing at innovation, and how to successfully develop digital products. Topics covered in today's episode 00:01:30 - How User Experience (UX) led Jonathan on his journey to starting his company 00:03:30 - The tension behind building products for months and misalignment causing them to go nowhere 00:05:30 - The power of Design Sprints to speed up project starts. Design sprints are a step by step system for bringing a group of people together to solve big problems 00:09:00 - Why they moved from long term client engagements, and are now focusing down on shorter workshops 00:12:00 - How digital product innovation has changed over the past 10 years 00:16:30 - Innovation labs were a place where nothing got done 00:19:00 - Apple and Google led people astray, by focusing on the wrong things 00:20:45 - What it takes for a digital product to succeed Links mentioned in today's episode AJ&Smart website: https://ajsmart.com/ Jonathan new Book: The Workshopper Playbook - get it now for FREE: https://www.wsplaybook.com/free-workshopper-playbook Jonathan on Linkedin: https://www.linkedin.com/in/jonathan-courtney-4510644b Jonathan on Instagram: https://www.instagram.com/jicecream/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, I speak with Iain Bitrain, Executive Director of The International Society for Professional Innovation Management (ISPIM). See the full epsiode at https://wp.me/p6pllj-1tf  We speak about how ISPIM has evolved over time, and what professional innovation managers can do now to prepare for an uncertain future. Topics covered in today's episode: 00:01:30 - ISPIM is a community for anyone involved in innovation 00:02:30 - Iain's journey 00:04:00 - What ISPIM does and professionalising innovation management as a profession 00:08:00 - How the COVID-19 conference is forcing companies to innovate 00:12:00 - Examples of how companies are doing things differently Links mentioned in today's episode: ISPIM Virtual Conference registration: https://www.ispim-virtual.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Fredrik Haren, known as the Creativity Explorer. See the full episode at https://wp.me/p6pllj-1sV  We speak about what we can learn about creativity from different cultures around the world. Topics covered in today's episode: 00:03:00 - Fredrik's journey with learning about creativity from places we normally don't go 00:04:30 - The difference between being an expert and explorer 00:05:45 - What he learned about the child of a prostitute in a slum in India: Sufferender - accepting the fact that you are suffering, and not letting that stop you 00:11:30 - Thailand paper artist: Sabai Sabai - Things are going to be ok. Take an idea nap when you're feeling blocked 00:15:30 - Icelandic word Heimskur, means Idiot, but specifically someone who did not steal ideas from overseas and instead stayed where they were Links mentioned in today's episode Fredrik's website: https://www.fredrikharen.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak again with David Burkus about his new audiobook: Pick a Fight. See the full episode at https://wp.me/p6pllj-1sQ  We speak about why underdogs do so well, and what it takes to get your team to rally behind a cause. Topics covered in today's episode: 00:01:45 - People don't want to join a company, they want to join a crusade 00:02:30 - What are you fighting for? 00:05:30 - The three types of fights that a company can choose from: Revolutionary Fight (like Ellevest), Underdog Fight (like Netflix) and Ally Fight (like WD40) 00:14:30 - Being an underdog appears to make you more creative, as shown by research by Samir Nurmohamed 00:18:00 - The story of the Netflix HR document, which shows how you need to allow people to do their best work 00:22:00 - Leaders don't need to develop a vision, it is about describing the vision which already exists in the people Quote from the episode: How to find out the purpose of your organisation, ask these two questions of your people: What do we do here? How does what you do help us do that? Links mentioned in today's episode: Audiobook: Pick a fight: https://amzn.to/3b3pVzj David's website: https://davidburkus.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Håkan Ozan, who has helped to draft the recent ISO Standard on Innovation Management. See the full article at https://wp.me/p6pllj-1sL  Topics covered in today's episode: 00:01:30 His start with innovation management systems 00:02:30 What is an innovation management system 00:07:30 The reaction from the community to the attempt to build a management standard for innovation 00:12:00 The next steps for the ISO Standard Links mentioned in today's episode: Hakan's Blog: http://hakanozan.net/ ISO Standard 56000: Innovation Management: https://www.iso.org/standard/69315.html Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Kathryn Haydon, keynote speaker and founder of Sparkitivity. See the full article at https://wp.me/p6pllj-1sM  We speak about breaking through the inertia of no, and how to use the Universal Creative Process to become more productive and prolific. Topics covered in today's episode: 00:02:00 What are the circumstances that help people find meaning in their work 00:06:15 The possibility ecosystem 00:08:30 Breaking through the inertia of no 00:11:00 Tools to find the right questions to solve 00:13:00 The creative process 00:16:00 Using the process workflow of become more productive Links mentioned in today's episode: Sparkitivity website: https://sparkitivity.com/ Book: The Non-Obvious Guide to Being More Creative https://amzn.to/3enP5M8 Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Tendayi Viki, innovation expert and associate Partner at Strategyzer. See the full article at https://wp.me/p6pllj-1s8  We talk about his new upcoming book Pirates in the Navy, and how to build an innovation culture where intrapreneurs can flourish. Topics covered in today's episode: 00:01:30 How intrapreneurs need to act like pirates and privateers within a company 00:03:30 The problem is that if you act like a pirate, you will have people rooting for you to fail 00:05:30 Building an innovation portfolio 00:07:45 What distinguishes a pirate from a privateer, who works on behalf of the organisation 00:10:00 What helps change a company's innovation culture is to get an early win 00:12:30 How to figure out where a company's innovation successes have been 00:15:00 Building a bridge to the core to build an ambidextrous organisation Links mentioned in today's episode: Book: Pirates In The Navy: How Innovators Lead Transformation https://amzn.to/2RAZKco Tendayi's website: https://tendayiviki.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Science and Technology Journalist Gemma Milne. See the full article at https://wp.me/p6pllj-1sA  Gemma has a new book coming out, all about the effects that hype is having on science journalism, and we talk about what you can do to make better understand the truth in what you read, as well as developing your critical thinking. Topics covered in today's episode: 00:01:00 How hype can be used as a tool 00:02:30 How hype affects the way we learn about and understand new ideas 00:04:00 Hype is accidental fooling 00:05:30 There is a responsibility on scientists and journalists to make sure that what is being communicated is true, but also on the reader 00:07:00 Examples of which innovations are being overhyped (like Artificial Intelligence), and also underhyped (like Fusion energy) 00:11:45 How scientists can communicate better while still telling the truth, and preventing fake news from countering the public opinion 00:16:00 Has there been an erosion of trust in science? Or is it about the public not being able to attribute expertise 00:17:45 Always consider the context of what you are reading and hearing Links mentioned in today's episode: Book: Smoke & Mirrors: How Hype Obscures the Future and How to See Past It Paperback https://amzn.to/2wCkd9q Gemma's website: https://www.gemmamilne.co.uk/ Gemma's twitter: https://twitter.com/gemmamilne Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with CEO of Board of Innovation, Philippe de Ridder. See the full article at https://wp.me/p6pllj-1sU  We speak about how the world has changed due to the 2020 Coronavirus, how companies will need to adjust their strategy and operations, and what will likely change with Innovation Consultancies in the coming years. Topics covered in today's episode: 00:01:00 How Board of Innovation started by trying to help companies understand new business models 00:02:45 The Low Touch Economy and the long term impact of COVID-19 00:05:30 The habits that will change in the coming months and years, and how they will impact businesses 00:09:00 How government control will change people's behaviours 00:11:00 Scenario planning of the severity and duration of the potential Coronavirus timelines, and the impact on the company 00:15:00 Why Board of Innovation gives out so many of their tools for free on their website 00:16:30 How the innovation services industry will change over the coming years, as companies stop investing in innovation theatre and more investment will go into strategy and delivery Links mentioned in today's episode: Board of Innovation website: https://www.boardofinnovation.com/ Report: The Low Touch Economy: https://www.boardofinnovation.com/low-touch-economy/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Denise Jacobs, author of Banish your inner Critic, about how to overcome anxiety during this incredibly stressful time. See the full episode at https://wp.me/p6pllj-1sK  Quote from the episode: You don't have to do anything. We don't have to be doing stuff all the time. Part of what people are experiencing is a deeply ingrained habit, to be busy, to be active, to be doing something... ...To be looking like you're doing something...  For so long that this habit is what you're trying to break. Because intrinsically all of came out of the womb knowing how to be.  Topics covered in today's episode: 00:01:30 - The pressure some of us are feeling to make the most of our potential in the pandemic 00:03:30 - This is the time for a collective global pause 00:05:30 - How to overcome anxiety and your inner critic 00:10:30 - Managing guilt caused by social media usage 00:13:00 - The feeling we are experiencing right now is grief 00:15:00 - You need to slow down and focus on the basic things 00:17:00 - Overcoming the anxiety that comes with not knowing what you want in life Links mentioned in the episode: Denise Jacobs' website: https://denisejacobs.com/ Book: Banish your inner Critic: https://amzn.to/39LHT8N Denise on Twitter: http://twitter.com/denisejacobs Denise on Linkedin: http://www.linkedin.com/in/deniserjacobs Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Professor Rita McGrath, one of the world's most respected experts on the intersection between strategy and innovation. See the full episode at https://wp.me/p6pllj-1sJ  One of the interesting points we cover is the concept of Inflection Points in innovation, and the management structures and governance from leadership required for innovation to thrive in a company. Topics covered in today's episode: 00:02:00 - Competitive advantages are no longer sustainable, and innovation is needed to replace these constantly 00:03:00 - Resource allocation is really at the core of strategy, and innovation requires these investments as well 00:04:30 - Major inflection points (a 10x change) at the time don't look like huge shifts, it is only afterwards that they become apparent 00:07:00 - The recipe of previous success is baked into the working practices of a company, but was once true will not always be true 00:09:30 - Many leaders can get into their positions without ever touching innovation, which makes them averse of it 00:11:30 - Example of leadership choices and decision making from a Virtual Bank 00:13:00 - Reducing the risk and fear of failure 00:15:30 - How you allocate your innovate portfolio will depend on which industry you are in 00:16:30 - Innovation management is something most companies need assistance with 00:18:00 - Governance structure and resource allocation is vital. Leaders need to focus 50% of their time on innovation Links mentioned in today's episode: Rita's website: https://www.ritamcgrath.com/ Book: Seeing around corners: https://amzn.to/2wnPPQc Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Alex Osterwalder, Partner at Stratgyzer and creator of the Business Model Canvas. See the full episode at https://wp.me/p6pllj-1sw  We speak about what it takes to create an invincible company, with a particular emphasis on the importance of a balanced innovation portfolio. Topics covered in today's episode: 00:01:30 - How the Business Model Canvas (BMC) was created 20 years ago, to help companies innovate 00:04:00 - The original purpose of the BMC was to map out any business model, whether it was a company's current one or one they wanted to create 00:05:00 - Innovation is now such a mature profession that practitioners need to understand all of the specialist tools at their disposal. This includes the Innovation Portfolio Maps and Business Model Patterns 00:08:45 - The different types of innovation in a company require different attitudes and management methods 00:11:00 - Most companies don't believe they have high-quality systematic innovation capabilities. Instead, they have innovation theatre. 00:12:30 - What is an innovation portfolio? Exploiting and Exploring opportunities 00:14:30 - The business plan is the enemy of innovation. The importance of killing projects 00:16:15 - Companies need to give innovation projects dedicated resources 00:20:00 - Most business leaders don't understand business models 00:21:30 - Companies should have a Chief Entrepreneur, and should be at the same level as the CEO 00:23:30 - Leadership commitment is required to invest in an innovation portfolio Links mentioned in today's episode: Strategyzer: https://www.strategyzer.com The Invincible company: https://amzn.to/3dFjh4W Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with multiple entrepreneur Josh Linkner, about how to apply discipline to creativity. See the full episode at https://wp.me/p6pllj-1su  Josh is a talented Jazz guitarist, as well as having written bestselling books and starting and selling multiple technology companies. Today we talk about what it takes to make creativity a ritual in your company. Topics covered in today's episode: 00:02:00 - Everyone can be creative. We are born to be creative 00:04:00 - How you can apply discipline to creativity 00:05:00 - What holds most people back is fear 00:06:00 - How can you become an artist in your own field? What is the risk of doing nothing? 00:08:15 - How to build up rituals and rewards to encourage creativity 00:10:30 - You don't always need to try to disrupt the industry with breakthrough innovations from the start 00:13:00 - The "Judo Flip" technique, to do the opposite of what is conventional wisdom 00:14:00 - Role Storming, brainstorming while performing a character 00:17:00 - How to make creativity a daily habit in a corporation Links mentioned in this episode: Josh's website: https://joshlinkner.com/ Platypus Labs: https://platypuslabs.com/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak again with Stephen Shapiro about his new book, Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems See the full episode at https://wp.me/p6pllj-1so  We go through multiple examples of how companies have achieved innovation success by approaching problems in a new way, enabling them to ask better questions. Topics covered in today's episode: 00:01:30 - How the recent Coronavirus outbreak is changing the way that people work 00:04:00 - The importance of asking better questions in innovation 00:05:30 - Using different lenses to reframe innovation problems in new ways 00:06:45 - The story of Pumps and Pipes: Cardiologists and Gas pipeline engineers who get together to solve problems together, which resulted in filters that fix blood clots in human hearts 00:10:30 - How an insurance company learned about improving customer transparency from Dominos Pizza 00:11:00 - We usually ask questions which are either too abstract, or too specific 00:12:45 - If a question is too specific, you won't look for different ways of approaching the problem, as exemplified by Exxon Valdes Oil Cleanup 00:15:00 - Expertise can be the enemy of innovation 00:16:00 - What business are we actually in? [Editor's note: Bic made pens first, then expanded to other cheap plastic items like razors and lighters] 00:19:00 - Leaders don't need to have the answers, they need to stimulate the organisation to ask the right questions Links mentioned in today's episode Invisible Solutions Book: https://invisiblesolutionsbook.com Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to value podcast, we speak with bestselling author Jeff Goins. Jeff is the author of "Real Artists don't Starve", and we speak about why so many creative people find out hard to make a living from their craft, and how a change in the stories they tell can change their fortunes. See the full episode at https://wp.me/p6pllj-1ro  Topics covered in this episode: 00:01:30 Jeff's personal journey, starting as a starving artist 00:03:30 How he discovered the joy of writing, even though he didn't know what to write about 00:05:00 The myth of the starving artist, and how it is related to the stories we tell ourselves 00:08:00 During the Renaissance, many artists actually earned quite well 00:13:00 The difference between starving artists and thriving artists nowadays 00:15:30 How creative people can change their stories and mindset for success 00:17:30 The danger with trying to follow your passion, and what to do instead 00:19:00 Finding the intersection of passion, skill and demand 00:22:00 What keeps Jeff creative is continually pushing himself to grow Links covered in today's episode: Jeff's website: www.goinswriter.com  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Prof. Roger L Firestien, who is a senior faculty member for the Centre for Applied Imagination, University of SUNY, Buffalo.   To see the full episode, check out https://wp.me/p6pllj-1r8  He is also distinguished as being the person who has trained more people to lead the creative problem solving process (CPS) than anyone else in the world. Prof Firestien has a new book coming out called Create in a Flash: A Leader's Recipe for Breakthrough Innovation. I recommend you go check out www.createinaflashbook.com, because he has also included several free high quality videos to show you the techniques of CPS. Topics covered in this episode: 00:01:15 the foundational work of Alex Osborne, who invented brainstorming and then the Creative Problem Solving process, which had been validated by more than 150 research studies 00:02:45 why "brainstorming" had got such a bad reputation, and why companies do it wrong 00:03:15 you need a well defined problem to be solved 00:05:00 what he had learnt in his more than 40 years teaching these techniques 00:06:30 you should spend about 3-4x as long reviewing and prioritising ideas as you do generating them 00:08:15 the link between CPS and Design Thinking 00:09:45 the 4 different types of creativity, and how everyone can be (and already is) creative 00:13:15 practical techniques people can use, from his new book "Create in a Flash" 00:14:45 to spark your creativity, it is important to make connections Links covered in today's episode: Create in a Flash book on Amazon: https://amzn.to/36KIeHH Free videos for the book: https://rogerfirestien.com/create-in-a-flash/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Adam Malofsky, the MD of Elemence. Read the full article: https://wp.me/p6pllj-1r6  We speak about the need to understand your customers' customer, and the theory of Adaptive Innovation. Topics covered in today's episode: 00:01:00 - How Adam's father's innovation journey helped Loctite succeed 00:03:00 - The best way to innovate is by finding the needs of your customers' customer 00:05:30 - Why large companies often don't look at discoveries and new breakthrough innovations which are still in research 00:07:00 - Adaptive innovation - What must be true...? 00:11:30 - Look for global needs first 00:13:30 - Most companies won't invest in new technology without the guarantee of a gargantuan return, which they assume will not happen 00:16:30 - How to involve the people in your company who are closest to the customer in the innovation process 00:18:00 - Lack of innovation is usually due to a lack of time 00:19:30 - You don't want to hire someone who has 30 years of experience in your industry 00:20:30 - Go and speak to the users Links mentioned in this episode: Adam's Linkedin profile: https://www.linkedin.com/in/adammalofsky/ Elemence Consulting: https://elemence.net/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with Prof Keith Sawyer from the University of North Carolina, Chapel Hill. See the full episode at https://wp.me/p6pllj-1r2  Prof Sawyer is an expert researcher on creativity, and we talk about what it takes for children to learn most effectively, how teachers and schools need to adapt to new ways of teaching, and how this can teach us about becoming more creative. Topics covered in this episode: 00:01:30 - The convergence of research into learning and creativity, and how the two complement each other 00:03:15 - What the research is telling us about the difference between shallow knowledge (memorising) and deeper knowledge (required for creativity) 00:05:15 - Based on his research, Creative performance is based on a balance of general creative skills, as well as domain-specific experience and knowledge on which to build 00:07:00 - The Art Bias in schools and teaching 00:10:30 - If you teach for deeper understanding of a subject, the research shows that the performance of students on shallow knowledge (facts) assessments also improves as a result 00:12:30 - Teachers should introduce some improvisation into their classrooms 00:14:00 - Group Flow: where several people can be in a flow state together. Teachers can collaborate with their students through guided improvisation 00:16:30 - How changing the style of teaching, and learning, can be scary for many participants at first 00:19:45 - His view on what the trends of creativity are Links mentioned in this episode: Keith's Website: http://keithsawyer.com/ Keith's Linkedin page: https://www.linkedin.com/in/keith-sawyer-6414b7/ Book: The Creative Classroom: https://amzn.to/2Lg20mo  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, I speak with Dr. Max McKeown about his new book, The Innovator's Book. We spoke about the need to write this book in a different way to the method-heavy textbooks which often are left on shelves and never read. See the full episode here: https://wp.me/p6pllj-1qK  It is a beautifully written, concise book that I managed to get through in less than two hours, filled with insights on the main jobs which an innovator needs to perform.  Topics discussed in this episode: 00:03:00 - The reason why this book was written to be as short as possible 00:06:00 - The three jobs of an innovator 00:08:00 - The causes for an innovator's gap 00:09:00 - Innovation case studies never begin with the theories outlined in textbooks as the basis of developing their ideas 00:12:00 - The challenge of people who want to command and control are becoming the new innovation managers 00:17:00 - The difference between real-world innovation and explanations of innovation 00:19:30 - Max's own innovation journey and the importance of keeping up networks and connections to continue his own development Links discussed in this episode: Max's new book: The Innovator's book: https://amzn.to/2oWSsVn Max's Linkedin: https://www.linkedin.com/in/maxmckeown/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the podcast, we speak with Ron Carucci, Founder of Navalent and an expert on assessing and building leadership capabilities in teams. See the full episode at https://wp.me/p6pllj-1qi  Ron's company has researched over 2,700 leaders across more than 10 years to determine what the capabilities of successful leaders are, and what causes more than half of newly-promoted leaders to fail. Topics covered in today's episode: 00:02:00 What is leadership? 00:03:30 Not everyone in a leadership position is actually a leader, and more than half of leaders fail 00:04:30 Many people are being promoted into management positions which far exceed their capabilities 00:07:30 The four patterns required to be a successful leader: Context, Breadth, Choice, Connection 00:12:00 Can these four capabilities be learned and developed? 00:14:30 The issues new leaders have once they have been promoted 00:15:30 How today's obsession with getting promoted upwards, people think that you're not doing a good job 00:18:30 What causes some people to become comfortable lying in an organisation: Lack of strategic clarity, purpose, governance, border wars 00:21:30 What can individual leaders do to improve team performance? 00:23:00 Look for areas where different teams are working towards conflicting metrics 00:24:30 If at least once a week someone isn't telling you something is not working, you suck 00:25:00 The importance of psychological safety to innovate Links covered in today's episode: Navalent website: https://www.navalent.com/ Ron's Twitter: https://twitter.com/RonCarucci  Ron's Linkedin: https://www.linkedin.com/in/roncarucci/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode, we speak with Jesse Nieminen, Co-Founder of Innovation Software company Viima. We talk about how companies can improve their innovation cultures, and how software is only part of the solution. See the full original article at https://wp.me/p6pllj-1q1  Topics covered in today's episode: 00:01:00 - The story of the Viima innovation management platform 00:03:30 - The issue which large companies have is managing innovation 00:06:00 - Companies have more ideas than they can implement 00:09:30 - Case study of how a large insurance company learned to better understand and fix their challenges based on customer feedback 00:11:30 - How customer service has become more focused on getting good feedback, rather than fixing the core issues 00:14:30 - Culture really matters, both top-down and bottom-up Links mentioned in today's episode: Viima: https://www.viima.com Jesse's Linkedin profile: https://www.linkedin.com/in/jessenieminen/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In the premier podcast episode of Season 3, we speak with world-famous voice actor and keynote speaker Joshua Seth. See the full episode at https://wp.me/p6pllj-1pM  Joshua has been the voice of characters in over 100 animated TV shows and movies and has a diverse background across creative disciplines like music, theatre, and stage illusions. In today's episode, we talk about how we need to become more comfortable letting go of expectations in order to unleash our innate creativity. Topics discussed in today's episode: 00:01:30 - How his childhood formed his creative outlook 00:03:45 - The importance of letting go of expectations 00:05:45 - While still remaining focused on creativity 00:08:00 - What he learned about creative states from performing hypnosis 00:09:30 - The importance of unstructured play 00:15:15 - Joshua's personal creative process, and how this is enhanced by collaboration 00:18:00 - The issue with getting into a work routine, trying to perform tasks 'correctly' 00:20:00 - Using cards to trigger more effective brainstorming sessions, by removing the fear of the blank page 00:22:30 - Helping a team focus on the task at hand 00:27:15 - Examples where Joshua saw an immediate change in people's creative mindset, and what triggered it Links from today's episode Joshua Seth's website: https://www.joshuaseth.com/ Finding Focus Book: https://amzn.to/35B7nVE Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode, we speak with Rodd Chant, who describes himself as a Creative Something. Rodd started out in music, before leading Advertising companies in Australia, Singapore, New York, Tokyo and now back in Australia. We talk about what it takes to succeed in the creative industries, and how to lead creative individuals. See the full original episode at: https://wp.me/p6pllj-1pJ  Topics discussed in today's episode: 00:03:00 - What actually does a Creative Director do? It is about guiding your team to produce their best work 00:05:30 - What myths people misunderstand about what it is like working in advertising. It is lot like being an artist, it is a business. 00:08:00 - Coaching people on their creative journey 00:10:00 - There is no stereotypical "type" of creative person, they come in all different people, and they all have their own types of challenges 00:13:00 - Is everyone creative? The creative adult is the child that survives.  00:15:30 - Creative jobs are going to become more important in the future, as creativity is something that computers cannot master (although they are getting closer) 00:18:15 - Rodd does not believe that software will ever be able to compete with the creativity of a human, because there is no heart and soul in it 00:20:30 - When hiring people for his creative agencies, Rodd preferred to hire people who had experienced a life, rather than just learned the techniques 00:22:00 - Creative thinking skills are vital for all types of business 00:23:00 - A lot of agencies are struggling because they forgot the "creative" part. Many of them have become reactive rather than proactively creating new innovations Links discussed in today's episode: Rodd's Linkedin profile: https://www.linkedin.com/in/roddchant/ Rodd's email: info@chantcreative.com  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode, we speak with Ray Fleming, the Higher Education Director for Microsoft Australia. We speak about how Microsoft went from losing its status as a worldwide innovator to rediscovering what it takes for innovation to succeed at a large, well-established company. See the full original episode at https://wp.me/p6pllj-1pI Topics discussed in this episode: 00:01:30 - How to connect technology to business purpose 00:02:30 - How Satya Nadella joining as Microsoft's CEO completely changed the company culture in the past 5 years 00:04:15 - Why having someone from engineering and product development leading the company changed their outlook towards solving new problems 00:06:00 - Moving from a company of Know-it-Alls to an organisation of Learn-it-Alls, which allowed Microsoft's team members to take more risks and move faster 00:08:15 - When you were an Enterprise Service provider, you couldn't afford to Move Fast and Break Things. However, now Microsoft has changed the way they iteratively release products 00:10:00 - How Microsoft put their solutions on other people's platforms because that is what the consumers wanted 00:13:15 - What it took for culture to change. One way was to embed continuous learning 00:15:15 - How becoming a data-led decision-making organisation allowed them to make the right decisions. This helped to move away from HiPPOs. 00:19:00 - How academic models need to change in order to provide skills of the future 00:21:00 - To demonstrate the importance of a culture of innovation, start from the top. Have senior leadership communicate what they are doing to continually learn and try new things. Links discussed in this episode: Ray's Linkedin profile: https://www.linkedin.com/in/rayfleming/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode, we speak with Bem Le Hunte about her interesting new university curriculum designed to enhance the creativity and innovativeness of her students. See the full original episode at https://wp.me/p6pllj-1pD  Bem is the founding course director for the Bachelors of Creative Intelligence and Innovation at the University of Technology Sydney. Topics discussed in this episode: 00:01:15 - Why education of tomorrow must work across disciplines to prepare students for the future of work 00:04:30 - How you can study creativity and some of the struggles which students initially have, and the real-world applications of this education 00:08:00 - Why industry partners are looking for these skills of the future 00:09:00 - Creativity is not just for the arts, it is an important skill in all fields and can be taught 00:11:30 - Getting students away from perfectionism, which is what most students have been taught. We need to teach collaboration rather than competition 00:14:0 - the need to practice thinking differently to develop your creativity 00:16:45 - the Tyranny of the blank page 00:21:00 - How to be more open to expand your creativity Links discussed in this episode: Bem le Hunte's website: http://www.bemlehunte.com/ Bachelor of Creative Intelligence and Innovation @ UTS: https://www.uts.edu.au/future-students/transdisciplinary-innovation/undergraduate-courses/creative-intelligence-and Transit Lounge Publishers: https://transitlounge.com.au/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode, I speak with Duleesha Kulasoorya about how exponential technologies are already changing the way business is done, and how companies will need to adapt in order to survive. Duleesha leads Deloitte's Centre for the Edge practice in Asia, which tries to anticipate what will be important in the future for several industries. We talk about not only about several case studies of changes have been happening recently, but also how large companies can change their mindset to embrace exponential thinking. See the full episode at https://wp.me/p6pllj-1px  Topics discussed in this episode: 00:01:30 - What should be keeping your clients up at night? 00:02:45 - How the speed of change is increasing 00:04:00 - The future is already here, it is just unevenly distributed 00:06:00 - How "exponential" is misunderstood 00:08:00 - Companies are saying they want to embrace exponential technology, but are not doing enough to change their behavior 00:10:15 - Conviction and Courage, and why digital-first companies find it easier to be agile 00:13:30 - Zoom out - Zoom In 00:15:30 - How Mars (the candy company) is asking what their business model of the future will be 00:20:00 - What is an ambidextrous organisation, and how to scale at the edge of your company? 00:23:00 - How General Electric Appliances reinvented their development and funding model using their FirstBuild subsidiary  Links discussed in this episode: Deloitte Centre for the Edge: https://www2.deloitte.com/us/en/pages/center-for-the-edge/topics/center-for-the-edge.html  Duleesha's Linkedin Profile: https://www.linkedin.com/in/duleeshakulasooriya/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16  Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X  * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X  * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673  * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue  * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/  * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ  * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735  * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293  * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv  I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com 

Today, we are speaking with the former Head of Innovation and Creativity at Disney, Duncan Wardle. Can you imagine a job title more closely related to creativity than that? Read the full article at https://www.ideatovalue.com/podc/nickskillicorn/2019/06/podcast-s2e37-duncan-wardle-the-former-head-of-innovation-and-creativity-at-disney/  We speak about what it takes for companies to become more innovative, how ideas are developed at Disney and Pixar, and why companies need to embrace creativity to prevent themselves from becoming disrupted in the coming decade. Topics covered in today's episode: 00:01:15 - How Duncan got started at Disney, working on public relations and sending Buzz Lightyear into space 00:04:30 - Why "lack of time to think" was listed as the biggest barrier to innovation at Disney 00:05:30 - The four models they tried to bring innovation into the company 00:07:30 - Creating a toolkit for innovation 00:09:00 - Why "purpose" will be more important than "product" in the coming generations 00:11:00 - How Disney asked "How can we solve our customer's biggest pain points?" 00:15:00 - The power of reframing challenges to unlock new ways to generate ideas 00:17:00 - The usefulness of a naive expert 00:20:00 - The power of asking "WHY?" 00:23:00 - The way your brain works on developing ideas, and why it needs time to think 00:26:15 - The danger of shooting down ideas too early, and how to make ideas  00:31:00 - The importance of perseverance  Links mentioned in this episode: Duncan Wardle's website: https://duncanwardle.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Harvard Business School's Professor Amy Edmondson about her concept of Psychological Safety. To read the full article, go to https://www.ideatovalue.com/podc/nickskillicorn/2019/05/podcast-s2e36-amy-edmondson-creating-a-culture-of-psychological-safety/  She is the author of The Fearless Organisation, is the Novartis Professor of Leadership and Management at the Harvard Business School, a chair established to support the study of human interactions, and today we talk to her about what makes teams perform at their highest potential, what causes fear of sharing ideas within teams, and how psychological safety can prevent your teams (and company) being disrupted in the marketplace. Topics covered in today's episode: 00:01:30 - How the concept of psychological safety came out of an accident in her original research 00:02:30 - Trying to understand why "better" teams would be making MORE mistakes 00:04:30 - The misguided concept of what should make one team better than another Do they have the right goals? Do they have the right people to accomplish their tasks? Do they have the resources they need? Do they have access to coaching and support? Are they working in a supportive organisational context? 00:07:00 - Why getting "truth" in error data is actually very hard. This data is easy to hide and not report 00:08:30 - The problem with corporate cultures which try to avoid giving "bad news" This prevents companies from being able to learn 00:10:00 - What psychological safety means, and how leaders can create a climate where it can thrive Psychological Safety is a climate where people believe it is possible, expected and valued, that they speak up with relevant ideas, questions, concerns and even mistakes. 00:11:00 - How this context affects the willingness of people to raise ideas 00:12:00 - Examples of companies where there was no psychological safety (Volkswagen's Dieselgate scandal and downfall), and a high level of psychological safety (Pixar) 00:15:30 - Why building a culture of psychological safety is simple, but not necessarily easy 00:18:30 - The importance of asking questions Links mentioned in this episode: Amy Edmondson's HBS faculty page: https://www.hbs.edu/faculty/Pages/profile.aspx?facId=6451 Amy Edmondson's Linkedin Page: https://www.linkedin.com/in/amedmondson/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the idea to value podcast, we speak with Taylor Ryan, CMO of Valuer.ai, about the benefits that both corporations and startups can get from collaborating. We discuss what it takes for startups to succeed with their innovation efforts and the danger of large established corporations from assuming that they won't be disrupted. Read the full article at https://www.ideatovalue.com/podc/nickskillicorn/2019/05/podcast-s2e35-taylor-ryan-how-corporations-and-start-ups-benefit-from-collaboration/  Topics covered in this episode: 00:01:00 - Why corporations are starting to see the value in working with startups 00:03:00 - The problem with projects in large companies to build capabilities, compared to founders who have already established how to solve a problem 00:05:30 - What happens within Google X: People are given bonuses for killing projects 00:06:45 - Why startup founders are often worried about collaborating with corporations 00:08:15 - How to find out what would bring major benefits within your teams 00:10:15 - Collaboration doesn't finish once the introduction is made 00:13:00 - How large companies are being disrupted. Your company is only one startup away from becoming irrelevant 00:14:30 - Taylor's own experience as a founder. Optimising his time has paid dividends 00:17:30 - Advice on startups themselves can improve their innovation success rate Links mentioned in this episode: Valuer.ai: https://valuer.ai/ Taylor's Linkedin Profile: https://www.linkedin.com/in/taylorryan/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Catherine Orer about what it takes for artists to raise the value of their work. See the full episode here: https://www.ideatovalue.com/podc/nickskillicorn/2019/05/podcast-s2e34-catherine-orer-how-artists-can-raise-the-value-of-their-work/  We cover several areas, including what sort of research artists need to undertake to understand what the market is willing to pay, determining their own vision of what they want their art to be, and overcoming the fear of the "business side" of things to be able to actually make their art into a sustainable, profitable business. Topics covered in today's episode: 00:02:00 - What working at one of the world's largest auction houses taught her about selling fine art 00:04:00 - The secrets of why "perception is reality" in getting millions of dollars for art 00:06:15 - The challenge of transparency in determining art value 00:07:30 - How artists need to ask themselves where they want to position themselves 00:09:00 - Why most artists aren't willing to do market research 00:11:00 - The importance of understanding what type of art your market is willing to pay for 00:12:00 - The new business model opportunities for selling art online 00:14:00 - How to overcome the overwhelm of the "business-side" of selling art, it requires an open mind and an open heart Links mentioned in this episode: The artist entrepreneur: http://theartistentrepreneur.com/ Catherine Orer's Instagram: http://instagram.com/catherineorer Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

In today's episode of the Idea to Value Podcast, we speak with Efosa Ojomo, co-author of the new book The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty, along with Professor Clayton Christensen and Karen Dillon. Check out the full episode at https://www.ideatovalue.com/podc/nickskillicorn/2019/03/podcast-s2e33-efosa-ojomo-how-to-fix-the-prosperity-paradox/  We speak about why charity isn't the most effective way to help countries develop, what most governments and policymakers get wrong about how to help drive prosperity in developing nations, and how these lessons can be applied to your business. Topics covered in today's episode: 00:01:15 - How Efosa got started with innovation, and how a single book changed his life 00:03:30 - Why charity donations aren't effective at helping drive people out of poverty, and how these are called "Push Strategies" of development 00:05:00 - How entrepreneurs in developing nations innovate and create markets, called the "Pull Strategies" of innovation 00:09:00 - Every single country originally came from poverty. Prosperity is a process, and market-creating innovation is the driver 00:11:00 - To create a mindset shift, you need to understand the language and policy impacts of the three types of innovation (sustaining, efficiency & market creating) 00:12:30 - When you invest in efficiency innovations, they usually eliminate jobs 00:15:00 - A case study of where the insurance industry innovated to provide a new product for low-income families, which has now been bought by about 50-60 million people 00:18:00 - How Henry Ford innovated to drive prosperity in the USA, investing in cars before there were roads 00:19:45 - How managers can use these lessons to help their companies innovate, by using examples of returns of investment to explain to executives for the long term growth and viability 00:21:00 - You need different ways of managing innovations in your company, and not use the same metrics as the business as usual Links mentioned in the episode: Buy the Book: The Prosperity Paradox: How Innovation Can Lift Nations Out of Poverty: https://amzn.to/2TbCmQw  The Christensen Institute: https://www.christenseninstitute.org  Efosa's website: https://efosaojomo.com/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In this episode of the Idea to Value Podcast, we speak with Deloitte Product and Service Design Director Bryan Hoedemaeckers, about one of Deloitte's newest initiatives the foster an innovative spirit in the company: the Dreamatorium. See the full article at https://www.ideatovalue.com/podc/nickskillicorn/2019/03/podcast-s2e32-bryan-hoedemaeckers-what-is-a-dreamatorium/  Rather than being a place of fantasy, the Dreamatorium is a place to connect, tinker, and dream big, with innovation as a consequence. We discuss the reason so many innovation labs fail in companies, and how your company could set up its own Dreamatorium using the innovative skills already within your staff. Topics discussed in this episode: 00:01:45 - The history of getting people to connect with new technologies like (3D Printers) at the Dreamatorium 00:03:30 - The problem with innovation labs where the only people who are allowed to touch the machines are the cleaners 00:04:45 - The only investment required to run a Dreamatorium session is for beer and wine. People bring their own technology they are tinkering with from home, and then people getting their hands dirty 00:07:45 - How informal events like this can naturally result in client offerings 00:10:00 - The issue with corporate innovation labs is that they are more like a museum than a laboratory 00:12:00 - Giving people access to technology which staff are already working on themselves, thereby requiring no budget Links from this episode: * Bryan's Linkedin Profile: https://www.linkedin.com/in/bryanhoedemaeckers/  * Dreamatorium history, photos and examples: https://medium.com/design-for-business/what-is-this-dreamatorium-you-speak-of-33a5531c7f35  * Cold Drip Coffee: https://colddrip.co/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr   * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In today's episode of the Idea to Value Podcast, we speak with Founder and CEO of SomethingNew, a company which is revolutionising the recruitment industry and which has recently won their fourth consecutive American Business Awards for innovation. See the full episode at https://wp.me/p6pllj-1nx  We talk about why the recruitment industry was in such need of innovation, and the benefits of everyone in a team working towards a common corporate purpose Topics discussed in the episode: 00:01:30 - The history of SomethingNew and how it got started 00:02:45 - The problem facing the recruitment industry 00:05:30 - How their company won awards for innovation in the recruitment industry by using a "Moneyball" method 00:08:30 - Innovation needs to be linked to delivery of real value 00:09:45 - Why it's important for a company to have a purpose, a reason for existing 00:10:30 - The positive impact of being in the right job, and the problems caused by being in the wrong job 00:12:45 - How to get staff aligned with a corporate mission 00:15:00 - What prevented Scott from starting with his idea for 10 years, and what people can learn from his experience Links from this episode: Something New Website: https://trysomethingnewnow.com/ Scott's Linkedin profile: https://www.linkedin.com/in/macgregorscott Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

Many people are scared of doing things which they used to love, but stopped doing when things got in the way. They are worried that they won't be as good as they used to be, that it will be harder than it used to be, that their performance won't be good anymore, that it will make them feel bad, or even worse, embarrass themselves in front of others (especially those who are already better than them). Here, I tell my embarrassing story about when this most recently happened to me (when I was hit in the face by a volleyball). And then I share my advice on how to overcome this fear of restarting something, in order to continue developing your creativity. Original article and in-depth advice: https://www.ideatovalue.com/crea/nickskillicorn/2019/02/what-getting-hit-in-the-face-by-a-volleyball-taught-me-about-creativity/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

Samsung just announced the Galaxy Fold, their first phone with a folding screen coming on April 26th 2019. And yes, it is full of cutting edge technology. Prices will start at $1980, but more powerful models will be much more than $2000. The most expensive iPhone right now is about $1449 and prices are rising. 🤑🤑💸💸💸💸 📈📈📈 In this short episode, I give my assessment of who this phone is for, and whether it is innovation for today's consumer or to position the company for the future. And since this episode was released, Huawei announced their own folding screen phone model, which has a price which will start at over US$2,600. #samsung #galaxyfold #foldingscreen #innovation #samsunggalaxy Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

More and more research shows that people spend most of their working lives being unproductive. According to a survey of 1,989 workers in the UK, less than 3 hours per day was the amount of time that workers were actually productive. To find out more about the research and how some companies are trying to be more productive, check out the full article here: https://www.ideatovalue.com/lead/nickskillicorn/2019/02/this-is-how-unproductive-most-people-are/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

Have you ever struggled to come up with an idea while you were at your desk? Then later on getting an amazing idea when you were doing something relaxing? It is something that happens to millions of people every day. Check out the video above to find out why. But why does it happen? There are two types of creativity which the brain cycles through: Convergent thinking: Where the brain has to improve and refine ideas through a series of small conscious steps Divergent thinking: Where the brain forms random connections between pieces of existing knowledge to come up with highly original new ideas For more insights on the science and research sources on why this happens, check out the original article here: https://www.ideatovalue.com/crea/nickskillicorn/2019/02/why-do-you-get-your-best-ideas-in-the-shower/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

On today's episode of the Idea to Value Podcast, I speak with innovation leader Scott Kirsner. For the full episode article, visit: https://www.ideatovalue.com/inno/nickskillicorn/2019/02/podcast-s2e30-scott-kirsner-turning-innovation-management-in-to-a-real-career-path/  Scott is the founder of Innovation leader, and today we talk about some of the research his company has found about how innovation works in large companies, and what innovation specialists do. Topics covered in today's episode: 03:00 - what innovation managers do after they leave their position in corporations, and how long they stay in their positions 06:00 - the pressure on innovation teams to produce outcomes and results 08:30 - the new research on the makeup of innovation portfolios and time spent on innovations in corporations (core, adjacent, transformational innovations) 10:45 - the traditional 70-20-10 split of innovation resources, and how this is different between industries 11:45 - does a slowdown in the economy shift focus to short-term innovation? 14:00 - the differences between the way startups and established corporations innovate 15:15 - how the media often misjudges innovation to be about startups 17:00 - how to make innovation a real career path 22:00 - good case studies of companies which have built their creative muscle Links mentioned in this episode: Innovation Leader: https://www.innovationleader.com/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

See all the research sources as well as tips on how to improve brainstorming effectiveness in the full article here: https://www.ideatovalue.com/inno/nickskillicorn/2019/02/the-single-best-way-to-improve-your-brainstorming-sessions/  You may have seen the four basic rules of brainstorming, taken from Alex Osborn's Applied Imagination: The Four Rules of Brainstorming: Go for Quantity Withhold criticism Welcome wild ideas Combine and improve ideas These rules themselves are not bad. In fact, in the hands of an effective facilitator, they can be very productive. However, the issue lies with the way that brainstorming sessions are usually structured: as a group activity. Significant amounts of research have proven that individuals working alone will produce a larger quantity of ideas, which are also of a higher quality. As I outline in the episode here, the one thing you can do in order to quickly improve your brainstorming session performance is to give individuals time to write down their ideas first, before then coming together as a group to find commonality between everyone's ideas, assess the implications, and then refine and improve the best solutions. This technique is called Brainwriting, and I've used it many times to help groups not only generate more ideas but allow teams with all sorts of individuals work more effectively together. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In today's episode of the Idea to Value Podcast, we speak with Daniel Lock. See the full episode at: https://www.ideatovalue.com/podc/nickskillicorn/2019/02/podcast-s2e29-daniel-lock-how-to-effectively-run-change-management-programs/  Daniel is a Change Management expert from Sydney, and we speak about what it takes for an organisation to effectively implement large-scale change programs. Topics covered in today's episode: [02:30] - Getting involved in the Change Management Institute [03:30] - What is Change Management: Implementing the People side of Change [05:30] - Why there is often resistance to change [07:15] - The impact of not doing Change Management properly [08:30] - How to deal with roadblocks to change [11:30] - How to lead change in large workshop groups of 30+ people [13:30] - Why people fear change: They feel a loss of control and decisions are made without them Links from Today's Episode: Daniel Lock's website: https://daniellock.com/  Daniel Lock's Linkedin: https://www.linkedin.com/in/daniellock/   Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now here: https://www.ideatovalue.com  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In this short episode, I outline my simple daily strategy (backed by science) on how I use a vending machine to become more creative. See the full article, including the video, with more examples and the source research by Dr. Simone Ritter, at https://www.ideatovalue.com/crea/nickskillicorn/2019/02/how-to-use-a-vending-machine-to-improve-your-creativity-instantly/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

Innovation theatre refers to any innovation work which is done to show people that innovation is happening, but which doesn't result in a tangible outcome. This is one of the reasons why approximately 96% of innovation attempts fail. Unfortunately, many companies won't even realise that they have this problem. In some cases though, they are very aware of it, and consider the activity good for marketing and branding, even if they know it will not produce any results. To learn about how to prevent Innovation Theatre from ruining your chances of success, read the full blog article on the subject here: https://www.ideatovalue.com/inno/nickskillicorn/2019/02/is-your-company-just-performing-innovation-theatre/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

In today's episode of the Idea to Value podcast, I speak with Robbie Robertson, a spacial experience design expert, and Partner at Deloitte, about how office layout affects the work that people are able to do. To see the full article on how to design an office so that staff can be both innovative and productive, with insights based on scientific research, go to https://www.ideatovalue.com/inno/nickskillicorn/2019/02/the-perfect-office-layout-for-innovation-and-productivity/  Main points covered during our conversation: [01:15] How he started asking himself about what spaces and experiences looked like if you were to stand in a customer’s shoes [02:30] The scale of design capabilities at Deloitte [05:00] What impact the spaces we work in have on the people who work there [06:15] Technology now means we are no longer locked to our desks, or to our teams [08:00] How the flexibility of modern ways of working needs to be translated into flexible working environments which can change as required [09:15] How conflicting requirements between neighbouring teams can cause distractions and lower performance [10:30] Is there a perfect office layout? [11:30] Building spacial strategies, taking in cultural requirements [12:30] How technology of the future may change the very jobs which people perform, and therefore how they fit into the physical environment [14:30] How the companies in Silicon Valley used their corporate purpose to create the culture, which then translated into the office spaces [15:45] How open plan offices leads to lower productivity There is no single perfect office design. Links discussed during the interview with Robbie Robertson: Robbie’s Linkedin Profile: https://www.linkedin.com/in/robertsonrobbie/  The white paper on the Future of Workplace: https://s3-ap-southeast-1.amazonaws.com/fowknowledgecenter/The+Future+of+Workplace+%E2%80%93+Deloitte+Report+2018.pdf  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/? ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

More and more research on the impact that open-plan offices have on an individual’s performance is showing just how detrimental it is, which you can see in this video above. To see the full article on how to design an office so that staff can be both innovative and productive, with insights based on scientific research, go to https://www.ideatovalue.com/inno/nickskillicorn/2019/02/the-perfect-office-layout-for-innovation-and-productivity/  This research showcases the harmful impacts that open-plan offices have on our ability to do our best work: Open plan offices DECREASE collaboration: When moving from cubicles to an open plan office, one study in the British Psychological Society showed that people spent 73% less time in face-to-face interactions use of email increased by 67% use of instant messenger increased by 75% Open plan offices DECREASE productivity: In a study of more than 40,000 workers in 300 U.S. offices, open plan offices led to higher levels of noise distractions, visual distractions and loss of privacy. Millennials really hate dealing with noise and distractions: Oxford Economics surveyed 600 people and found that millennials are very annoyed by ambient noise in the office which distracts them from work. Many resort to strategies like wearing earphones or leaving their desks to escape the noise. Open plan offices can lead to people feeling more self-conscious about their appearance, especially women. To see the full article on how to design an office so that staff can be both innovative and productive, with insights based on scientific research, including all the sources, go to https://www.ideatovalue.com/inno/nickskillicorn/2019/02/the-perfect-office-layout-for-innovation-and-productivity/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16   

There is nothing so useless as doing efficiently something that should not have been done at all - Peter Drucker --------------- In so many cases, companies try to continually improve the efficiency of their processes, instead of asking the harder question of whether the outcome of the processes is still worthwhile at all. When starting out an innovation process, you can ask yourself if it is better to focus on: Efficiency: By improving your processes and structures to achieve more with less (usually as a cost-cutting measure, and often to the detriment of innovation) Effectiveness: By doing the things which will provide your current and future customers with more value, even if they are different from your current offering. To read the full article, go to https://www.ideatovalue.com/lead/nickskillicorn/2019/02/peter-drucker-on-the-importance-of-doing-the-right-type-of-work/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

Why is it that even though you think that your idea is amazing, other people aren't as enthusiastic? ------------------------ Ugly Baby Syndrome is the tendency for parents to think that their child is beautiful, even if a stranger would not agree. In the context of innovation and creativity, it refers to situations when an entrepreneur might think that they have an amazing idea, or have developed an amazing new product, but feedback from other people is not quite as positive (or people just don't buy it...). To find out more about Ugly Baby Syndrome and how to fix it, read the full article at https://www.ideatovalue.com/crea/nickskillicorn/2019/02/ugly-babies-why-all-ideas-are-born-imperfect/  --------- Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/? ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

People often say that diversity is good for business performance? But what is the evidence to back up this claim? I go through two studies which examine the impact of diversity on a team's innovativeness. And the concluding evidence is clear. To read the full article, including the sources of the two studies outlined here and five other studies, go to https://www.ideatovalue.com/lead/nickskillicorn/2019/02/is-diversity-in-a-team-good-or-bad-for-innovation/  --------------------------------- Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

The Balanced Breakthrough Model teaches us the three things which every idea needs to become successful. They are: * Desirability * Feasibility * Viability If any of these three criteria are missing, the idea cannot become a successful innovation To read the full article on how to validate each of these three criteria, go to https://www.ideatovalue.com/inno/nickskillicorn/2019/01/what-are-the-three-things-every-idea-needs-to-be-successful-the-balanced-breakthrough-model/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16 

Why are blank pages so scary? What causes writer's block? While there have not been that many academic studies on the causes of writer's block, there are likely three main components which contribute: * The way the brain forms new idea through combinations, and the required triggers which a blank page does not provie * Self Judgement that an idea is not good enough when it is originally formed * Self-imposed inflexible rules and plans as to how the creative process should work To read the full article on what causes writer's block and how to overcome it, go to https://www.ideatovalue.com/inno/nickskillicorn/2019/01/the-tyranny-of-the-blank-page-how-to-get-over-writers-block/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr  * Subscribe on Google Play to the Idea to Value Podcast: https://playmusic.app.goo.gl/?ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&apn=com.google.android.music&link=https://play.google.com/music/m/Ifjlz5o2w27yr4wn7belsne26oq?t%3DIdea_to_Value_-_Creativity_and_Innovation%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16

See the full interview at https://wp.me/p6pllj-1mu  What is the mindset required for innovation to flourish in an organisation? Is this something which can be assessed and quantified, or is it always just something that is based on a feeling? In today's episode of the Idea to Value podcast, we speak again with founder, consultant and coach Janet Sernack, and find out about the recent developments in building mindsets within teams. Topics discussed in today's episode: [01:20] - Janet's background in innovation culture [02:15] - How mindset affects innovation [04:00] - The both-and mindset [07:00] - An approach to mindsets which is more quantitative and evidence-based [08:30] - The model which assesses how mindset affects the company's potential growth (OGI - Imagine, Resolve, Align, Analyse) [14:45] - How the mindset of the people needs to be aligned with the goals of the company [17:00] - Whether (and how) mindsets can be changed Links discussed in today's episode: Imagineneation: https://www.imaginenation.com.au Janet's Linkedin profile: https://www.linkedin.com/in/janetsernack/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now by clicking here. * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr

Disney's newest film, Mary Poppins Returns, is almost a scene-for-scene remake of the original. And this isn't the first Live-Action remake Disney has made recently. Why is Disney remaking all of its old classics, rather than investing in creative, original new ideas. For more analysis on exactly what is going on, don't forget to read the full analysis at https://www.ideatovalue.com/crea/nickskillicorn/2019/01/why-is-disney-relying-on-remaking-old-ideas-instead-of-the-risk-of-original-ideas/  What do you think of Disney's trend to remake it's old classic movies? Does it go against the idea of creativity? Let me know in the comments on the article above. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/   * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

The HiPPO: Highest Paid Person’s Opinion. This is the tendency in most organisations for people to just follow the opinion or decision of the most senior person in the room when ideas are being presented, even if it is not usually the best idea, and certainly not the most creative idea. For information on how you can overcome the HiPPO, read the full article over at https://www.ideatovalue.com/lead/nickskillicorn/2019/01/hippos-are-killers-of-ideas/  And don't forget to Like, Share and subscribe, and check out all of my other videos on innovation and creativity. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

What do you think? Was this advert offensive, required, or genius? Let me know in the comments below. The #backlash against #Gillette from its new commercial, (with over 717k dislikes on YouTube so far), just like the backlash against #Nike using Colin Kaepernick last year, shows that brave brands need to be willing to upset some of their current customers, to show what they stand for add a company and what their future customers want. For more insights on how brands and companies can innovate their brand, go to https://www.ideatovalue.com/lead/nickskillicorn/2019/01/what-can-boycottgillette-teach-us-about-how-brands-need-to-evolve-and-innovate/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

How do you use small success measures to see whether your idea is making progress? Here is my story, showing how I used a simple pizza to track whether my business was on the right track. To read more about how I did it and you can too, check out the full article at https://www.ideatovalue.com/insp/nickskillicorn/2019/01/the-importance-of-my-victory-pizza/  Let me know in the comments below what your equivalent of the victory pizza is? How do you measure small victories and progress? I look forward to reading your response. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

How to reframe the concept of failure for innovation, so that each small experiment gets you closer to the final result your customers care about. To read the full article including tips on how to run experiments in your own organisation, go to https://www.ideatovalue.com/inno/nickskillicorn/2019/01/how-to-think-of-failure-like-a-scientist/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

This one simple trick can more than double the chances that you actually stick with a resolution, and can be done in a minute. Read the full article, including all of the supporting research sources, here at https://www.ideatovalue.com/insp/nickskillicorn/2019/01/how-to-stick-to-your-new-years-resolutions-the-scientifically-proven-way-to-2-6x-your-success-rate/  According to research on 248 participants who wanted to exercise more were either given no coaching, motivational materials, or an implementation intention. Those receiving motivation had almost no change in behavior. However, those with an implementation intention were more than twice as likely to visit the gym. Read the article above to find out how you can produce an implementation intention yourself. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

For the full article, including the figures and sources for the academic studies, read it at https://www.ideatovalue.com/crea/nickskillicorn/2019/01/curiosity-killed-the-ape-are-wild-or-captive-orangutans-more-creative/  Three amazing studies reveal the fact that captive Orang Utans are actually a lot more curious, creative and intelligent than their wild counterparts. Why is this? These studies show that there are two main drivers for this behavior, and it involves interaction with humans. Listen to the insights to find out, and then check out the full article linked to above for more detail. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

See the full article, including more detail and all the sources, at https://www.ideatovalue.com/crea/nickskillicorn/2019/01/how-can-you-prevent-other-people-stealing-your-ideas/  It is one of the most common questions I get asked: "Nick, I have a great idea but I don't want to share it with anyone in case they steal it. How can I prevent someone from stealing my idea?" Wow, if I had a penny for every time I heard that. In the insights here, I go through the three major ways that you can protect your ideas: Trademarks Copyrights Patents I also go through the slightly more controversial topic of why you probably don't need to worry about someone stealing your ideas at all. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

To read the full article with more detail about each of these five activities, including academic sources and tactics on how you can do them yourself, go to https://www.ideatovalue.com/deepcreativity/  -------------------- Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

Read the full article at https://www.ideatovalue.com/inno/nickskillicorn/2019/01/why-most-innovation-and-creativity-training-are-not-designed-to-deliver-results/ to understand why most innovation and creativity trainers don't actually care about the results for your business. --------------------- This has been something that has bothered me for all of the years I have been in this industry. It is the difference between what counts as success for you and your business, and what counts as success for the facilitators which many companies bring in to "Do Innovation" or "Build team creativity" for a day. Most “innovation” and “creativity” training and workshops (even the most expensive ones) don’t actually produce any tangible results! They usually fall into two types: Motivational “teambuilding” sessions, where a speaker will tell you how creative visionaries like Steve Jobs or Albert Einstein overcame obstacles to change the world (without giving you any advice on how you can do this in addition to your day job)  Brainstorming sessions, where a facilitator will help you fill an entire wall with post it notes of “Great Ideas!” (but then disappear when it comes to trying to execute any of them) In both cases, the facilitator is being judged only on their time in the room. What happens after they leave the room, after the session is over, is "none of their business". In my professional view, this just is not good enough. Experts should always have the results of their clients at the heart of what they do. That is how all of my consulting and training is structured: To actually drive change and results. If you want to see the real issues, including all of the sources as to why this is an issue, I have written about this extensively before. Click here to find out about why you need to be careful who you select to work with, and how important building these innovation and creativity capabilities is. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

Watch the video interview with Paul Jarvis at https://www.ideatovalue.com/crea/nickskillicorn/2018/11/podcast-s2e26-paul-jarvis-why-staying-small-is-the-next-big-thing-in-business/  What does running a successful business mean? Does it mean growing revenue at 1000% annually, or raising millions of money in Venture Capital? How about having hundreds of employees and clients who are the biggest businesses in the world? And would you rather have a business which makes you happy, or one which causes you stress? Paul Jarvis shares his unique views from his upcoming book Company of One on how it is possible to stay small and still be a successful business which is highly profitable and makes you fulfilled. Topics covered in today's episode: * [01:15] - Paul's story to building a successful one-person company over the past 20 years. People didn't understand what it meant to "work for yourself" * [03:30] - How a business can be successful without growing * [05:00] - A study showed that companies on the INC 5000 list (of fastest growing companies) had 2/3 of them going out of business within 5-8 years, because they grew too fast * [06:30] - The importance of defining what "enough" means to be successful * [08:45] - The danger of ego that drives the desire for growth for the sake of looking better * [11:15] - It is up to each of us to define what success is * [12:30] - The link between income and happiness, up to a certain point * [13:00] - Success to him is how he spends his day and feeling fulfilled * [14:30] - The dangers of listening to a lot of the advice online about building a lifestyle business, working on the beach from your laptop * [19:00] - What helps people achieve their best creative output, and preventing creative burnout Links mentioned in the episode: * Paul's website: https://pjrvs.com/ * His upcoming book - Company of one: https://ofone.co/  Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value podcast, we speak with Nick White from Deloitte Sydney about a new innovation which has been receiving a lot of attention, called "Deloitte Assist". Deloitte Assist is a way for patients in a hospital to ask for help using their voice, so that nurses and doctors know exactly what the patient needs before arriving at their bedside. Historically, and still the case in most hospitals, the only way that a patient has to ask for help or attention is a button to press next to their bed. This could be help for anything from being in pain, to having fallen and being seriously injured, to wanting something to drink or asking for the TV channel to be changed. Not all requests are as urgent as others. Deloitte Assist was conceived after a Deloitte partner saw how his father suffered while he was in a critical condition in hospital, and asked himself if there was a better way to help both the patients and those attending to them. The solution uses Amazon's voice recognition features built into Alexa and its Echo devices, to allow the patients to speak with the system, letting it know what they need, and alerting the relevant nurses allowing them to prioritise their work much more effectively. The solution has already won several innovation awards, like the AMY Grand Prix (https://www.dtcollective.org.au/awards/amy-award-winners) and helping Deloitte be listed as one of Australia's most Innovative companies in 2018 (https://mostinnovative.com.au/). Listen to the interview above to find out more about how the system was imagined, designed and implemented. It is an excellent example of how even the largest companies can still innovate. Links mentioned in this episode: * Deloitte Assist: https://www2.deloitte.com/au/en/pages/public-sector/solutions/dassist.html Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr

In this episode of the Idea to Value Podcast, we speak with Professor Lav Varshney from the University of Illinois about progress in the computational field of Artificial Creativity, whether there is a mathematical limit to creativity and whether a computer will ever write a symphony. https://www.ideatovalue.com/podc/nickskillicorn/2017/10/podcast-024-prof-lav-varshney-computers-becoming-creative/  It's a fascinating episode for anyone who wants to know what separates humans from machines, as creativity can no longer be thought of as an exclusively human trait. Topics discussed in this episode: * How IBM's Watson team wanted to find the next artificial intelligence challenge after their win on Jeopardy, and settled on creativity (01:30) * How they used this technology for creativity in cuisine with Chef Watson (03:30) * How can a computer possibly be creative? Isn't that a human trait? (05:30) * How computers are able to assess and select their own creative output (07:30) * Is there a mathematical limit to creativity, for a combination of quality and novelty? (10:30) * Examples of current artificial creativity: Music Generation (15:30) * Examples of current artificial creativity: Visual Arts, engineering and physical sciences (17:30) * What aspects of creativity do computers struggle with? (19:30) * "The most interesting things come about when you combine human creativity with machine creativity" (21:00) Links mentioned in this episode: * Prof Varshney's Research Group: http://varshney.csl.illinois.edu/  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  Subscribe to the Idea to Value Podcast on iTunes: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  Subscribe to the Idea to Value Podcast on Stitcher: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we talk about the Impostor Syndrome with one of the world's leading experts, Dr Valerie Young. https://www.ideatovalue.com/podc/nickskillicorn/2017/10/podcast-023-dr-valerie-young-5-ways-people-experience-impostor-syndrome/  This is something which millions of people from all occupations suffer from but may not understand the reasons for. Here, we discuss its causes, effects, and how you can deal with it. Topics covered in this episode: * What the Impostor Syndrome is (03:00) * Who it affects (04:30) * How entrepreneurs can get over the procrastination that comes with launching a new product (06:30) * The five different ways that people experience the Impostor Syndrome (09:00): - The Perfectionist - The Expert - The Natural Genius - The Soloist / Rugged Individualist - Superman / Superwoman * How each person with any of the characteristics can overcome their unique challenges (13:00) * If you want to stop feeling like an Impostor, you need to stop thinking like an Impostor (18:00) * Feelings are the last things to change (19:30) * Everyone needs to continue trying to improve themselves and learn new things throughout your life and career (21:00) Links mentioned in this episode: * The Impostor Syndrome Website: http://impostorsyndrome.com  * Book: The Secret Thoughts of Successful Women: Why Capable People Suffer from the Impostor Syndrome and How to Thrive in Spite of It http://amzn.to/2yAKi3W  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we chat with Paul Sloane, one of Twitter's biggest innovation influencers and author of multiple books on the subject, including the third edition of The Leader's Guide to Lateral Thinking Skills. https://www.ideatovalue.com/podc/nickskillicorn/2017/09/podcast-022-paul-sloane-leaders-need-courageous-innovate/  In this week's episode, we talk about why leader's need courage to actually try new things and innovate, and learn some case studies of inspiring leaders who have succeeded in doing just that. Topics covered in today's episode: * What stops most companies from innovating is not a lack of ideas but a lack of leadership (01:30) * Is lateral thinking just a new way to think of lots of new ideas? (03:30) * Approaching problems from a new direction will lead to novel new solutions which can't be found using a traditional academic way of solving a problem (04:45) * Leadership is about creating an environment where ideas can be turned into action (05:30) * Great leaders need to be both a firefighter and an arsonist (06:45) * Leaders need to give themselves time to focus on strategic activity and delegate other tasks (08:30) * Courageous leaders need to make decisions which could be difficult and potentially unpopular (09:30) * Why being innovative can be such a difficult decision because it can disrupt your own core business (10:30) * Great leaders realise they don't have all the answers about how their company will reach their future goals, and let other team members contribute to finding the solutions to reach that goal over time (13:00) Links mentioned in this episode: * Paul's Website: http://www.destination-innovation.com/  * Paul's new book: The Leader's Guide to Lateral Thinking Skills: Unlock the Creativity and Innovation in You and Your Team http://amzn.to/2f5cioH  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we speak with one of the world's most well-respected innovation professors, Jeff de Graff from the University of Michigan. https://www.ideatovalue.com/inno/nickskillicorn/2017/08/podcast-21-jeff-de-graff-need-conflict-succeed-innovation/  Jeff has been involved in Innovation research and teaching for more than 3 decades (which is almost as long as I've been alive...), is the author of multiple books on the subject of creativity and innovation, has worked with around half of the Fortune 500 companies and is known as the Dean of Innovation. Definitely, an episode not to be missed. Topics covered in this episode: * In his most recent book The Innovation Code, he wants to dispell three ideas (02:00): 1. that there is a one-size fits-all way to innovate 2. how innovation needs to get away from using a standard process 3. how innovation is borne from constructive conflict * Data shows that only about 25% of companies consistently show up across the lists of "Most Innovative companies", so there is a problem with the way these lists are made (04:30) * Since 1993, the 10 largest Innovation Indexes have only beaten the growth-focussed Russell 2500 Index benchmark on two occasions out of 300 attempts (05:30) * Innovation is a meritocracy. You need the right players in the right places at the right time (06:30) * What company motives are and how that determines their desire to innovate (08:00) * In a crisis, the risk of trying something radical and the risk of doing nothing is reversed (09:00) * What distinguishes a successful innovation lab from ones which fail (11:00) * Most labs are good at ideation but are bad at scaling ideas and getting them into the core organisation (12:30) * Why it's so hard to link innovation to share price and company performance, but how it's possible (14:30) * What most people get wrong about innovation (19:00) 1. Saying that everyone can innovate 2. Benchmarking against incumbent companies 3. Freedom creates innovation 4. People who are born as geniuses * What makes people and teams creative (21:30) * There are people who are Visionary Creators, and there are people who are Engineer Innovators / Adapters, and they need each other in order to truly innovate (22:30) * The danger of social media is that you never end up meeting the opposite type of creator, instead only getting your own views reinforced (24:30) * He doesn't think that it's possible to build missing capabilities in your innovativeness or creativity. More important is to work with people who can fill your gaps (27:00) * Can you hand off the ideas at the right time in order for innovations to not get stuck in the process? (28:30) Links mentioned in the episode: * Jeff de Graff's website: http://jeffdegraff.com  * Jeff's new book "The Innovation Code": http://amzn.to/2wbwtZK  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we talk to Brad Barbera, author of "Keep Innovation Simple", Innovation Strategist and holder of the first patent for low-fat mayonnaise. https://www.ideatovalue.com/inno/nickskillicorn/2017/08/podcast-20-brad-barbera-learn-love-chaos-hate-confusion/  Topics covered in this episode: * Is there a perfect formula for innovation which works for all companies? (03:00) * Why you need to be careful about applying best practice from other companies (04:30) * How you can keep innovation simple (06:45) * What affects an individual's capability of being innovative (07:45) * Why you should develop a mindset of "Respectful Irreverence" (10:30) * You need to have some grit to get through the tough times of innovation (12:30) * Why some companies want to downgrade their innovativeness, and why it is hard to change (13:15) * Why the simple things are so hard, but the most important (14:00) * The difference between complexity and complication (16:30) * The importance of π pi-shaped innovators (18:30) Links from this episode: * Brad's website: https://www.bradbarbera.com/  * Book: Keep Innovation Simple: http://amzn.to/2w9p2oH  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we talk with professional magician Kostya Kimlat, recently a winner on the magic TV show Penn & Teller's Fool Us. https://www.ideatovalue.com/podc/nickskillicorn/2017/08/podcast-019-kostya-kimlat-methods-vs-effects-creative-like-magician/  We talk about what constitutes originality and creativity in the art form of magic, what it takes to create your own tricks, and why customers always care more about the effect of what they experience compared to the method of how it was done. Topics discussed in today's episode: * Why magic causes such joy and bewilderment in people (02:00) * How magicians hide their skills and creativity instead of showing them off like other artists (06:00) * What most people see as creativity in magic was actually creative 100 years ago (08:00) * The two way to be creative and innovative: methods vs effects (08:30) * How knowing too much about your methods can make you lose sight of what your customers see (11:00) * How he developed his skills and whether you can be creative from the beginning or need to hone your skills first (13:00) * "The secret is the most important thing, until you learn it" (14:30) * How you can learn magic from books, and paying your dues through hard work (16:00) * How often does failure happen in magic, and how can companies deal with failure? (17:30) * The balance between "playing the hits" (performing things that you know will work) and trying out original new tricks (20:30) * How you make your audience feels like there is spontaneity and make them feel recognised and special (25:00) Links mentioned in this episode: Kostya Kimlat's website: https://www.kostyakimlat.com/  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we speak with Stuart Semple, a visual artist based in Dorset, England and also one of the people in the centre of a recent controversy within the artistic world. What follows is an interesting story about how one of the world's most famous artists Anish Kapoor was given the exclusive rights to produce art using the "blackest black" pigment ever produced, called Vantablack (which I have written about previously here: https://www.ideatovalue.com/curi/nickskillicorn/2016/07/new-blackest-material-world-absorbing-99-965-light/). Stuart is leading the fight back, saying it is bad news for all other artists to be prevented from expressing themselves using this new medium, and has also worked to make extreme colours available to everyone with his "pinkest pink" paint (except for Mr Kapoor though). Topics covered in this episode: * Stuart's history and current art projects (01:00) * The controversy behind Vantablack and how the artistic community was excluded (02:30) * Should an artist not have the right to have exclusive access to something if they get there first? (05:45) * How different artists will use materials in different ways to express themselves (07:00) * Stuart's history in creating colours and getting to the pinkest pink in the world, with yet more controversy (08:30) * Our computers can't actually handle the brightness of real-life colour saturations, and only output in Red, Blue and Green (10:30) * Everyone gets creative blocks, even professional artists, but you need to work through them (12:00) * The difference between work he initiates himself and work commissioned by other people (13:45) * The difference between creativity and self-expression (16:00) * Does he still feel anxiety about what people will think before he releases his work (17:00) Links from this Episode: * Stuart's art: http://stuartsemple.com  * Buying some of Stuart's amazing paint: https://culturehustle.com/  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In this episode of the Idea to Value podcast, we speak with Tony Ulwick, CEO of Strategyn and the person who introduced the world to the Jobs to be Done theory of innovation. https://www.ideatovalue.com/podc/nickskillicorn/2017/07/podcast-016-tony-ulwick-origin-jobs-done-innovation-theory/  Topics covered in this episode: * His initial experience of failure at IBM with the PC Junior and how it triggered the search for the process to find out what people wanted (01:00) * What causes a disconnect between what companies expect people want, and how the market actually reacts (05:00) * What is a customer need and how to define it (05:30) * How Tony introduced Outcome-Driven Innovation to Professor Clayton Christensen, and how this became the Jobs to be done theory (07:00) * What exactly is Jobs to be done theory? (09:00) * Most innovations struggle because they only get part of a job done, not the entire job (10:30) * How Jobs to be done can be used to both discover new markets, or improve offerings in an existing market (12:00) * How even though in an overall average market there might not appear to be any needs, if you segment the market you might find pockets of people with specific needs (who are more underserved than anyone else) which would also benefit other users (14:00) * Why ideal avatars don't actually exist in reality (17:00) * How to use metrics and analysis to determine if there is a large enough market for these unmet needs (18:30)   Links mentioned in this episode: * Strategyn Homepage: https://strategyn.com/ * Jobs to be done book: http://amzn.to/2uOmoAb  * What customers want book: http://amzn.to/2tVtJ4C  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In this episode of the Idea to Value Podcast, I speak with Samuel West, the creator and curator of the Museum of Failure in Helsingborg, Sweden. https://www.ideatovalue.com/podc/nickskillicorn/2017/06/podcast-015-samuel-west-can-learn-museum-failure/  The Museum of Failure is a collection of interesting innovation failures. The majority of all innovation projects fail and the museum showcases these failures to provide visitors a fascinating learning experience. The collection consists of over seventy failed products and services from around the world. Every item provides unique insight into the risky business of innovation. Talking points from the episode: Why "failure as a badge of honour" in Silicon Valley is not necessarily a good thing (03:45) The failure of the Nokia N-Gage, and how it illustrates how Nokia failed to admit negative indicators (05:00) The failure of Blockbuster, and how it shows the importance of being willing to flex and change your business model over time (07:45) The failure of KODAK, who invented the technology for the mainstream digital camera but could not integrate this innovation successfully into their existing business (10:00) The concept of Psychological Safety, and how it is the driver for innovation in high-performance teams (16:30) The difference between failure as part of experimentation, and failure of a project overall (19:30) What companies can do to avoid catastrophic failure (20:30) Links from this Episode: Museum of Failure: https://www.museumoffailure.se/  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we speak with Tendayi Viki on what exactly "Lean Innovation" is. https://www.ideatovalue.com/podc/nickskillicorn/2017/05/podcast-014-tendayi-viki-lean-innovation/  Tendayi is a popular innovation and strategy consultant and is one of the authors behind the recently released book "The Corporate Startup", which helps large companies understand all of the underlying mechanisms behind lean innovation to bring down the costs and risks of running innovation projects. Things we discuss in today's episode: What lean innovation is, "Doing the right things at the right time" (02:30) The dangers of premature scaling (03:45) The main hurdles to implementing Lean Innovation, and how startups handle it more effectively than large companies (05:00) How to build organisational capabilities needed for Lean Innovation (07:00) In his view, innovation is the combination of creative ideas with sustainably profitable business models (07:45) How the Lean Product Lifecycle can help companies release funds for innovation projects incrementally and more effectively (09:00) The difference between startups and established companies (11:30) Thinking about your portfolio of products and projects (12:30) How to divide your resources and budget across a portfolio of innovation projects (13:30) Why large companies do not let their projects fail (15:30) How to make multiple small investments to validate ideas through experiments (16:00) Getting more people involved in innovation (18:00) The problem with most innovation labs (19:30) How you can spot a bad idea (21:00) The tension between MBAs and Creatives within companies (21:30) Links mentioned in today's episode: http://www.tendayiviki.com/  The Corporate Startup Book Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In this episode of the Idea to Value Podcast, we talk with Takashi Kudo, who is the Communications Director for TeamLab, a renowned art collective from Japan. https://www.ideatovalue.com/podc/nickskillicorn/2017/05/podcast-013-takashi-kudo-artist-collective-creative-team/  Referring to themselves as ultratechnologists, the group aims to go beyond the boundaries between art, science, technology and creativity, through co-creative activities. TeamLab is best known for its ingenious art installations based on light and projection, and in contrast to many traditional collectives, is made up of not only artists but also engineers, programmers, animators and mathematicians. In addition to gallery artworks, they also produce other digital content like applications, performance shows and specialist websites. We discuss how these hyper-creative groups develop art which pushes boundaries. Things we cover in this episode: What makes up their Art Collective (01:30) Describing the large interactive lighting exhibition "No boundaries" they did in London (03:00) How creativity has no boundaries in his mind (06:30) How teams create work together (08:00) Using prototypes (10:30) Whether they believe that they are geniuses (12:00) How to approach challenges you have never seen before (13:00) What they do when they get stuck (14:00) Finding the right goals (16:00) Whether other people can become more creative (18:00) Links mentioned in the episode: https://www.teamlab.art  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, I speak with one of the creators of the world-famous alcoholic drink: Bailey's Irish Cream, David Gluckman.  https://www.ideatovalue.com/podc/nickskillicorn/2017/05/podcast-012-david-gluckman-never-plan-b/  A successful brand innovator, David has worked in product development with the world's largest drinks manufacturers for several decades, also helping to bring out other successful brands like Smirnoff Black, Le Piat d'Or, Purdey's, Aqua Libra, Tanqueray Ten, Cîroc, Coole Swan and many others. We also talk about the stories from his new book "That S*it will never sell" We talk about what it takes to find an idea for a new product. Things discussed in this week's interview: Even good ideas take a long time to become a success. It took Baileys about 5-7 years to become a worldwide success. (02:30) In order for a new idea to gain traction within a company, it needs to get support from someone quite senior who sees the potential, even if that person doesn't like the product themselves (05:30) Often, middle management ends up getting in the way because they simply do not have the authority to say yes and enable ideas (06:30) The consumer is not always right, especially in focus groups. They don't really care about the product. Market research is put on too high a pedestal (08:00) If you want to come up with a good solution, you need to really understand your client's problem (09:15) You should always check your product with consumers, as they will give you insights and viewpoints you would never have thought of, but you need to know which insights to listen to (10:00) The best work is created as a dialogue between the briefer and the creator (13:30) In order to get an idea to work, you need commitment from the right people in various parts of the business and have them take ownership (14:30) You should never have a Plan B (18:00) Research will never give you all the confidence that a product will work (19:00) "Consumer don't know what they like, but they like what they know" (20:30) Links mentioned in this episode: http://thatshitwillneversell.com/  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

https://www.innovationandcreativitysummit.com As you're already a loyal member of the Idea to Value community, I know something about you: You care about your own creativity and ability to generate innovative new ideas. Which is why I wanted to let you know about something happening next week I KNOW you will love. And best of all, I already know you will definitely be able to make it and get value from it. How can I possibly know that you'll be able to make it? Because: 1. There is no travel involved (so no asking for approval from your boss) 2. There is no cost involved (so no need to buy tickets) 3. The stuff being shared is available whenever you want (for a limited time) So what am I talking about? I've spent the last few months working in secret, interviewing 45+ of the world's most respected thought leaders on creativity and innovation and asking them what it takes to understand your own creativity, manage innovation teams successfully and build a culture where innovation doesn't die, but thrives. And next week, I'm making all of this incredible knowledge available to YOU and the rest of the world, completely for FREE. It is called the Innovation and Creativity Summit 2017. www.innovationandcreativitysummit.com   This unique virtual summit brings together fascinating men and women from around the world, including • Multiple Best-selling authors • People leading innovation in billion dollar companies • Cutting edge researchers helping us understand creativity • Actors • Artists • And many more Thought Leaders sharing their how-to's and strategies on what WORKS The summit runs from the 2nd to the 9th of April 2017, which is next week. And with more than 45 expert interviews to choose from, all 100% exclusive to this event, you are guaranteed to get amazing insights which will change the way you think of your own creativity and innovation efforts. And for a very limited time, you can get FREE access to stream all of the specific interviews you want. Click on the link to go to https://www.innovationandcreativitysummit.com and get your free pass right now I look forward to hosting you at the Innovation and Creativity Summit in April. All the best, Nick Skillicorn

In today's episode of the Idea to Value Podcast, we talk to Nicole Yershon, who ran the successful Innovation Lab at Ogilvy, one of the world's largest advertising firms. https://www.ideatovalue.com/podc/nickskillicorn/2017/03/podcast-010-nicole-yershon-run-successful-innovation-lab/  We talk about what an innovation lab is, and what it takes for it to be successful and actually add value. Topics discussed today: * Moving from an analog world to a digital world (01:30) * Trying things which have never been done before (02:30) * The purpose and evolution of an Innovation Hub at Ogilvy (04:15) * The challenge of working with imperfect technology at the start (06:45) * How you measure success of innovation in a lab, the "Six R's" (07:30) * How business management happens in the creative industries (09:30) * How leadership attitudes affect innovation (11:00) * Is an innovation lab appropriate for every company? (12:00) Links included: * The six Rs behind successful innovation: http://www.telegraph.co.uk/sponsored/business/the-elevator/12171503/tips-for-successful-innovation.html  * Nicole's Website: https://www.nicoleyershon.com  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we speak to innovation expert Paul Hobcraft. https://www.ideatovalue.com/podc/nickskillicorn/2017/03/podcast-009-paul-hobcraft-three-horizons-framework/  Paul is the founder of Agility Innovation and is well known for his insights into the Three Horizons Framework. In today's episode, we talk about: * Why executives need coaching on innovation (05:35) * Why senior leaders often feel like they need to start from the beginning with innovation (07:35) * What has changed in innovation over the past few years, divergence and convergence (11:15) * The Three Horizons Innovation Framework (13:30) * How to think of time horizons and shareholder return in your innovation efforts (19:00) * How to allocate resources to innovation (23:00) * Exploiting vs Exploring in business (24:00) Links: * Paul's blog: https://paul4innovating.com/  * Agility Innovation: http://www.agilityinnovation.com/  * HOCA Consulting: http://www.hocaconsulting.com  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we speak to Simon Hill, founder of Idea Management software company Wazoku. https://www.ideatovalue.com/podc/nickskillicorn/2017/02/podcast-008-simon-hill-get-everyone-involved-everyday-innovation/  Wazoku has grown steadily in the past few years into one of the big players in the idea management space, enabling companies to gather ideas from across the entire company and track their progress much more efficiently than with traditional brainstorming or idea suggestion schemes. They have also been at the forefront of what they call "EveryDay Innovation", which aims to help companies better understand what it takes for everyone in a company to be involved with innovation and to find out how they are performing against other companies. Things we cover in today's episode: * Software itself is not a silver bullet which will make you innovative (02:20) * What is EveryDay innovation? (02:45) * How you benchmark innovation across other companies (04:45) * What distinguishes a novice company against a mature company when it comes to innovation (06:40) * How different teams within a company can get involved in innovation (09:15) * What idea management software actually does to help innovation management (10:40) * How people within companies feel like they are involved in innovation (13:30) * Co-creating innovation with customers (14:40) Links mentioned in this episode: * Wazoku's website: https://www.wazoku.com/  * The EveryDay innovation thought leadership: https://www.wazoku.com/everydayinnovation/  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

Get your free ticket  to David Burkus' upcoming Work Smarter Summit: https://davidburkus.samcart.com/referral/SM1cAULR/999888 David Burkus is a best-selling author, an award-winning podcaster, and associate professor of management at Oral Roberts University. His latest book, Under New Management, challenges the traditional and widely accepted principles of business management and proves that they are outdated, outmoded, or simply don’t work — and reveals what does. He’s delivered keynotes to the leaders of Fortune 500 companies and the future leaders of the United States Naval Academy. David is a regular contributor to Harvard Business Review and Inc. In today's episode of the Idea to Value Podcast, we talk about the following: * The difference between how academics talk about creativity compared to individuals who are trying to innovate (03:00) * The Myths of Creativity, and "the stories we tell ourselves are true even when they are not true" (03:55) * Everyone has the potential to increase their creativity (04:55) * How companies unintentionally silo creativity into certain divisions, telling others that they do not need to be creative (06:10)  * What are successful companies doing that encourages innovation in their teams? (07:30) * The need to demonstrate trust in employees, and elimination of blockers (08:15) * Tactics for employees to improve their own performance, and for company leaders to improve performance across the entire company (10:10) * "What would have to be true for this idea to work?" (13:20) * David's creative process (14:45) Links from this episode: * David Burkus website: http://davidburkus.com  * Work Smarter Summit: https://davidburkus.samcart.com/referral/SM1cAULR/999888  Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/  https://www.ideatovalue.com/  * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2  * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr 

In today's episode of the Idea to Value Podcast, we talk to Zal Dastur from Lucep. https://wp.me/p6pllj-gM Lucep is a technology company working out of Singapore and India, which enables companies to respond to leads faster than traditional methods like asking someone to call a number. They have also been nominated as one of the hottest 30 Technology companies in India in 2016. Some of the topics covered include: * What it is like starting up a company in a competitive market * How it feels to find out your customers initially don't understand what you're offering * The challenges of working across several geographical locations * Finding out example what your value-adding principle is * How Lucep approaches innovation Links *Lucep homepage https://lucep.com/ Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/ https://www.ideatovalue.com/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr

In today's episode of the Idea to Value Podcast, we interview Peter Cook from the Academy of Rock. Peter takes lessons from his long experience in both the business and musical industries, and meshes them together to help companies improve the way they approach challenges. We go through some of the major things which businesses and leaders can learn from music. Some of the topics covered include: Why it is easier to swallow hard truths if they are sugar coated (03:00) Musical dissonance and cognitive dissonance, and listening effectively (03:40) How to practice effectively to actually see improvement (05:30) How business leaders can use the idea of "flow" like musicians (07:20) Why trying to "force flow" will fail (09:35) What is "purposeful improvisation" (11:30) The danger of working on an idea with no exposure to an audience (14:00) Links Peter's homepage: Academy of Rock http://www.academy-of-rock.co.uk/  Human Dynamics http://humdyn.co.uk/aboutus/  Peter's Book: Leading Innovation, Creativity and Enterprise: http://amzn.to/2khBQ3O Bonus: This episode was made possible by our premium members and the Deep Creativity training system. Sign up now to get exclusive creativity exercises every single day and take your ability to generate ideas to the next level. Use coupon code PODCAST for 25% off your first month. Find out more at https://www.ideatovalue.com/deepcreativity/ 

In today's episode, we talk about the last of the 3 Dimensions of Innovation: Organisational Support. What does it really take for innovation to flourish at an organisation? Find out by clicking the play button to listen to the episode above. The capabilities to support a culture of innovation we discuss are: Vision & Strategy Ten Types of Innovation Leadership & Sponsorship Developing a culture of innovation: Reward vs Risk aversion Measuring and Rewarding Performance Budget Bureaucracy Training and New Experiences Company-wide Idea Generation Open Innovation Innovation as a value Trends & Industry

In today's episode of the Idea to Value Podcast, we talk about the various capabilities which companies need in order to be successful at innovation. The capabilities we highlight in more detail include: Innovation Methodology Focus on Problem and Solution Experimentation & Prototyping Feedback incorporation Diversity in Team Evaluation Criteria Work Environment Resources Tools Time Available Cross Pollination Brainstorming Effectively Message and Buy-in

Here, we talk about how people can improve their creativity over time, using activities actually backed up by research. The 5 activities they should do include: Daily unfocused time Listing out the challenges they are working on and the ideas related to them Daily creativity training exercises Variety and new experiences A monthly creative project

In this episode, we talk about what creativity is, why it is so difficult for many people, how it can be improved and the often misunderstood science behind it.