Are you an expert who started a podcast to grow your credibility & authority and you're wondering.... "Now what? How do I ACTUALLY grow this podcast and get more listeners?" You're not alone! Join us as we journey through growing our own podcast shows using Content Honey Traps! My name is Deirdre Tshien, the Founder & CEO of Capsho, software that helps experts who podcast create AI-generated episode titles, player description, show notes, social media captions and promo emails to grow their podcast show's audience Interested in learning more about what I do? Visit deirdretshien.com
98. Key Takeaways from Capshovians Live - Part 1
Discover how Capshovian's Live transformed content creation and audience reach.
2/6/2024 • 32 minutes, 50 seconds
97. The Advice We Didn't Take: Why We Shelved Some Podcasting Shoulds
As I approach my 100th episode, I reflect on the commitment and resilience that brought me to this milestone. Join this candid conversation with my cofounder Bona Rai on how we shelved the "shoulds" and navigated the pressures of mastering all aspects of podcasting.
1/30/2024 • 32 minutes, 54 seconds
96. How This Podcaster Grew to 1 Million Downloads a Month
Have you heard podcast advertising is only beneficial for big brands with big audiences? Our guest, Gary Arndt, will share the truth on how podcast creators can effectively advertise to grow their audience and revenue.
1/22/2024 • 32 minutes, 13 seconds
95. How LaQuita 6Xd her podcast downloads in just 4 months
Join us as we uncover the three powerful strategies for podcast growth, shared by a special guest and Capshovian, LaQuita Monley. LaQuita shares her unexpected tips that helped her grow her podcast from 2000 to over 12,000 downloads in just 4 months.
1/15/2024 • 31 minutes, 16 seconds
94. Building a Dream Team: How to attract and keep top talent with Brenden Mulligan
Are you an entrepreneur or business owner looking to build a strong team? Have you heard these common myths about building a team? Myth #1: You have to offer equity to attract top talent. Myth #2: Without equity, you won't be able to motivate your team. Myth #3: Building a team without equity means compromising on quality. In this episode, our guest Brenden Mulligan will share the truth and provide valuable insights on how to actually build a successful team.
1/8/2024 • 41 minutes, 38 seconds
93. How to rank in the Top 10 on Apple Podcasts with Luis Diaz
Are you looking to increase your podcast’s reach and rankings? Tune in to hear podcasting expert Luis Diaz share his top strategies for improving visibility and engaging subscribers.
1/2/2024 • 26 minutes, 37 seconds
92. Creating a Thriving Business Community: Key Insights and Strategies
In the heart of Waco, Texas, Deirdre stumbled upon an unexpected revelation that forever changed her perspective on community building. The vibrant space she encountered curated by Chip and Joanna Gaines held a powerful secret about connection and belonging.
12/26/2023 • 26 minutes, 41 seconds
91. How Sandee Sgarlata Increased her Podcast Downloads by 400%
This episode is dedicated to the remarkable journey of Sandee Sgarlata, the host of the Happiness Solve podcast, as she experienced an unexpected surge in podcast downloads. From 1,500 to nearly 5,000 downloads in just two days, her story is one of perseverance and personal reinvention.
12/19/2023 • 21 minutes, 52 seconds
90. Mastering YouTube for Podcasting: How to Boost Visibility and Engagement with JP Hightek
Do any of these sound familiar when it comes to growing your podcast using YouTube? 1: YouTube is only for video-first content. 2: Podcasts on YouTube won't get enough views. 3: Creating content for YouTube is too time-consuming. YouTube Expert, JP Hightek, shares his strategy on how to grow your podcast using YouTube.
12/12/2023 • 32 minutes, 52 seconds
89. From Strategy to Action: How to Execute Your Podcasting Goals with Precision
Learn how to shift gears into implementation mode to grow your podcast strategically.
12/4/2023 • 23 minutes, 58 seconds
88. Marketing Tactic Overwhelm: How to master it
In the world of podcasting, making strategic decisions can be the key to success. But what happens when you're faced with overwhelming tactics and conflicting voices? Join me as we uncover the secrets to tailored tactics and focused strategies.
11/29/2023 • 28 minutes, 20 seconds
87. Overcoming Strategic Overwhelm: Boost Your Productivity and Find Focus as an Entrepreneur
Does this sound familiar? Are you an entrepreneur feeling overwhelmed by the strategic demands of running your business? Have you been told to simply work harder and push through the overwhelm, only to find yourself burnt out and still not achieving the desired results? If so, you're not alone. The pain of taking ineffective action and feeling trapped in a cycle of overwhelm can be debilitating. But there is a better way.
11/21/2023 • 27 minutes, 18 seconds
86. How to convert Leads to Dream Buyers who are excited to pay you with Shawn Quintero
If your sales efforts are being met with resistance and rejection instead of meaningful connections and increased conversions, then you are not alone! This conversation with Sales Coach Shawn Q will help you replace your cold outreach and generic email blasts with a framework for genuine relationship that provide value and convert!
11/13/2023 • 25 minutes, 21 seconds
85. From Good to Great: The Key Steps to Crafting a Favorite Podcast Experience
If you're feeling frustrated because your podcast isn't gaining the traction and audience loyalty you desire, then you are not alone! Despite your efforts to create engaging content, you may find that listeners aren't sticking around or becoming avid fans. Instead of being the favorite podcast in your niche, you may feel like just another voice in the crowded podcasting world.
11/8/2023 • 32 minutes, 47 seconds
84. From Forgettable to Favorite: Creating a powerful podcast premise with Jay Acunzo
Crafting a purposeful podcast is the key to becoming the favorite among listeners. But many podcasters skip the step that makes a purposeful podcast: a strong premise? Find out how to create a powerful premise for your podcast (or strengthen your existing one) to captivate your audience and stand out from the competition.
10/31/2023 • 32 minutes, 19 seconds
83. How to turn your Content into Cash
Discover the secret to monetizing your podcast and making money from the content you are already creating. Spoiler alert: this is not about sponsorships! Tune in to learn more.
10/24/2023 • 27 minutes, 59 seconds
82. Offer Optimization: How to Increase Conversions from Your Podcast
Do you want to turn your podcast listeners into paying clients? Are you looking for a solution to increase your con and revenue? In this episode, our guest Nora Sudduth will reveal the secret to transforming your podcast audience into loyal customers, resulting in a significant boost in your business's success.
10/17/2023 • 36 minutes, 26 seconds
81. The Hidden Marketing Power of Quotes
In this episode, we reveal the unexpected marketing power of quotes. Discover how leveraging poignant quotes can create deep emotional connections, stimulate innovative content ideas, and dramatically enhance engagement and visibility.
10/9/2023 • 20 minutes, 52 seconds
80. Converting an Audience into a Community: Joe Pulizzi's Expert Tips
Discover the secrets to building a thriving community for your business with content entrepreneur Joe Pulizzi. Learn how to engage your audience, create exclusive experiences, and take control of your distribution.
10/3/2023 • 36 minutes, 52 seconds
79. The Audience Ownership Secret to truly scale your marketing
If you’ve been focusing on growing your social media following, chasing likes and shares, only to find that it's not translating into actual revenue or business growth you are likely missing one key thing with your audience. This episode outlines exactly what that is and how to use it for maximum leverage.
9/26/2023 • 13 minutes, 27 seconds
78. Capshovians Live: The Ultimate Event to grow your podcast and business!
Join this behind-the-scenes conversation for a sneak peek on our upcoming live event: the first ever Capshovians Live! Learn about the unique experience we are creating, the event details and what you’ll can expect to walk away with.
9/19/2023 • 15 minutes, 42 seconds
77. How to turn your audio-only podcast into visually captivating short-form videos
If you're stuck trying to get greater reach and engagement on social media for your audio-only podcast, this episode is for you. And we promise, no audiograms!
9/12/2023 • 21 minutes, 50 seconds
76. How Jerry Dugan turned his stagnant show into a Top 1% podcast
Learn how Jerry transformed his reluctant beginnings to a Top 1% podcast, from his journey of perseverance through the challenges of sharing his authentic voice and experiences to ultimately find success by understanding his audience and refining his content.
9/4/2023 • 34 minutes, 49 seconds
75. From Fear to Financial Freedom: Conquering Emotional Triggers for Successful Investments (Alejandra Rojas)
What if your mindset around money is holding you back from making the right investment decisions? In this episode, Alejandra Rojas reveals her four-step Mess method for shifting your perspective and regulating your emotions to make informed choices.
8/28/2023 • 32 minutes, 19 seconds
74. How to increase Blog Discoverability and Monetize with Rich Media
Do you want to monetize your blog posts and increase their earning potential? In this episode, I will share the solution to optimize your blog posts with rich media, helping you enhance their discoverability and maximize your revenue. Get ready to unlock the secret to turning your blog into a profitable venture!
8/22/2023 • 32 minutes, 2 seconds
73. Maximize Your Podcast's Potential with Web Ads: Expert Tips from Mike Wiston
Discover the game-changing power of targeted paid ads as CEO Mike Wiston shares his secret strategy for growing your podcast audience, driving monetization, and overcoming the conflict between risk and reward.
8/14/2023 • 18 minutes, 56 seconds
72. The new YouTube SEO Strategy for Podcasters that Google loves
Are you looking to reach a wider audience on YouTube? You need to create YouTube segments - the new way podcasters are getting discovered on YouTube and on Google. This episode shows you the 3 simple steps to repurposing your podcast into YouTube segments.
8/8/2023 • 25 minutes, 48 seconds
71. How this Podcaster turned his side hustle into a profitable business
If you have been tirelessly promoting your podcast on various social media platforms without any results, chances are you have not thought about listener migration. Join my conversation with Capshovian JR Sparrow on how he cracked the code when it comes to turning social media strangers into listeners.
8/1/2023 • 29 minutes, 7 seconds
70. The Secrets to Short-Form Video for Podcast Promotion
Short form videos are one of the most powerful ways to hook your audience. But they are time consuming and resource intensive. And a lot of the time, it’s hard to get engagement. In this episode we show you the secrets to creating scintillating social media clips that beat the algorithm.
7/25/2023 • 38 minutes, 9 seconds
69. The 3D Formula for a Profitable Podcast Brand with Tonya Eberhart
Do you want to stand out in a saturated space and attract the right listeners, partners and collaborators? Join my conversation with personal branding expert Tonya Eberhart, for her 3D Formula on how to establish a profitable personal brand that sets you apart and brings in the ideal clients and partners you desire.
7/18/2023 • 32 minutes, 6 seconds
68. The 3 Questions every Entrepreneur needs to ask themselves: A Capsho Case Study
Are you entering a new stage or season of business? Join my Capsho Co-Founder Bona and I for a candid and vulnerable discussion about how we navigated our most recent level up. We share the 3 questions every entrepreneur should ask themselves to ensure they are on the right path to growth.Resources mentioned in this episode 💻 Try Capsho free for 2 episodes hereCapsho is an AI-powered podcast marketing content writer that creates an episode title, description, podcast website content, social media captions, emails, blog posts, LinkedIn article and YouTube description AND curates a selection of quotes from your episode. All with a simple upload of your episode audio or video file.💬 Leave me a message here❤️ Loved this episode? Leave us a review and rating here Connect with Deirdre: Instagram | Facebook | YouTube | Twitter | LinkedIn
7/11/2023 • 48 minutes, 3 seconds
67. Crafting Engaging Narratives from Anecdotes: The Practical Guide to Podcast Storytelling with Juliet Hahn
Many podcasters struggle to effectively connect with their audience because of storytelling techniques (or lack thereof) that fall flat. Instead of building trust, they may overwhelm their listeners with excessive information or fail to evoke the emotions necessary for a genuine connection. This can lead to a lack of engagement and a sense of disconnect between the podcaster and their audience. If you feel like you’re in this group, it is important to understand the power of storytelling and how to do it the right way so that you can build trust and connect deeply with your audience.Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
7/3/2023 • 26 minutes, 8 seconds
66. The 3 simple steps I took to grow my podcast visibility by 20%
Something we don’t talk about enough is the strategy to get you discovered INSIDE a podcast player app like Apple podcasts. And there is even less info available on how to go about implementing that strategy. This episode is changing that, Get the 3 specific things that drive your in-app podcast ranking and a live walkthrough of what I did to increase my visibility for this podcast by 20% in a few short weeks.Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
6/27/2023 • 40 minutes, 56 seconds
65. The Definitive Guide to Podcast Player Visibility with Alexis Hue
Are you struggling to get your podcast noticed in podcast players like Apple Podcasts and Spotify? Voxalyze co-founder Alexis Hue goes into detail on the 4 most important things that actually affect how your podcast ranks inside the podcast player.Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
6/19/2023 • 26 minutes, 38 seconds
64. Mastering the Narrative Podcast Style with Dave Jackson
If you are feeling like listener engagement on your podcast is starting to suffer and you are looking for another approach, this conversation with podcasting OG Dave Jackson is for you. We cover the narrative style podcast - what it is, what makes it so powerful and how you can implement it for your podcast. Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
6/12/2023 • 34 minutes, 2 seconds
63. Everything you need to know about Podcasting 2.0 with Daniel J. Lewis
Are you a podcaster who wants to stay ahead of the podcasting game? In this interview with Daniel J. Lewis, we delve into Podcasting 2.0 to help you navigate the exciting changes happening in the world of podcasting and what it means for you. Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
6/5/2023 • 28 minutes, 47 seconds
62. How to use the Secret Sauce of Reciprocity for Explosive Podcast Success
Does the idea of networking and building relationships with other podcasters leave you feeling skeptical? Are you tired of throwing money at paid ads and still not seeing growth in your podcast? If this sounds familiar, it's time to shift your focus. In this episode, we'll explore the S-word that actually leads to organic growth and untapped opportunities for your podcast through connections. Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
5/30/2023 • 19 minutes, 9 seconds
61. Why Guests don't promote episodes and how to be the exception with Kelly Mosser
As a podcast host, have you ever had a guest who refused to share the episode? Sucks right? In this episode, Podcasting Powerhouse and the Podcast Guest Whisperer, Kelly Mosser, shares the top reasons why guests don't share, and offers her unique approach to helping you and your guests get the most out of every interview. Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
5/23/2023 • 20 minutes, 46 seconds
60. Finding Growth in Entrepreneurship Challenges in Podcasting with Alex Sanfilippo
Join my conversation with fellow podcasting software founder, and dear friend, Alex Sanfilippo for a candid discussion about the pressures, the stresses and the fulfillment that comes with building game changing software experiences to serve independent podcasters and change their lives.Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
5/16/2023 • 23 minutes, 57 seconds
59. Transform Your Coaching Business with Podcast Guesting with Chris Williams
Chris Williams shares his unique approach to making sales without relying on traditional one-on-one sales calls. Find out all the details on how to build connection that you can easily (i.e. non-sleazily) leverage into sales.Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
5/8/2023 • 23 minutes, 2 seconds
58. Revitalize Your Podcast Strategy: How to break through Progress Plateaus
Feel like you’re doing everything to promote and market your show but growth feels a little stagnant? This episode will walk you through a framework to identify the next level of growth for your podcast!Resources:Try Capsho free for 2 episodes here!Get the Show Notes for exclusive episode insights and resources here
5/2/2023 • 36 minutes, 57 seconds
57. Upgrading Your Podcast Trailer with Arielle Nissenblatt
The first few minutes of an episode is crucial because if you are not drawing in your listeners with an effective podcast trailer, that is a huge missed opportunity. Arielle Nissenblatt is providing the answer for how to create captivating previews that will keep your fans wanting more! Discover how to craft compelling audio teasers that will attract and engage your audience to keep listening.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
4/24/2023 • 26 minutes, 39 seconds
56. The Advanced Niching Tip for Boosting your Podcast SEO & Sales
If you're feeling frustrated by not getting cut through with your podcast content even if you've followed all the tips out there to define your niche, then this episode is for you!
4/18/2023 • 30 minutes, 24 seconds
55. Master the art of Podcast PR with Lauren Passell
Have you ever heard this about PR Strategies for podcasting? That working with influencers is too expensive, that a press release is the only way to get media attention, or that you need a huge budget to get meaningful results? Lauren Passell is here to share PR Strategies that actually work for podcasters who want to grow their audience.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
4/10/2023 • 28 minutes, 28 seconds
54. The Realities of Tech Entrepreneurship: Lessons Learned from the Capsho 2.0 Launch
My Co-Founders, Ash Clarke and Bona Rai, join me in this candid conversation about the launch of Version 2 of our AI-powered software, Capsho. We reflect on the overwhelming pressure from unexpected delays and share our key learnings from the experience of building and shipping a whole new product in under 8 weeks. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
4/3/2023 • 44 minutes, 37 seconds
53. Podcast Guesting: How to create a Win-Win-Win
If you are someone who interviews guests on your podcasts as a way to grow your show but aren’t quite getting the results you thought you would, this episode is for you. You will learn how to create a win-win-win situation for your guest that makes it authentic, easy and beneficial for them to share your show. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
3/28/2023 • 32 minutes, 25 seconds
52. How to optimize your online brand for maximum SEO exposure with Jason Barnard
If you're feeling frustrated and overwhelmed because your attempts to optimize SEO visibility through credibility and understanding are not garnering the results you expected, then this episode with Jason Barnard is for you.You will learn:1. What Google needs to know about you to get you noticed2. How to optimize your podcast to be visible on Google3. About the credibility and understanding factors that Google uses to rank your content Jason Barnard, known as The Brand SERP Guy, is an expert in brand search and SEO. He helps brands and entrepreneurs craft and maintain a strong, impactful digital presence on Google.
3/20/2023 • 30 minutes, 2 seconds
51. Content Dripping: How to turn strangers into listeners and listeners into leads
Are you overwhelmed with all the content you need to create? Find yourself posting just for the sake of it with no strategy? This episode will cover my Content Dripping Framework that is going to help you systematically build know like and trust with your audience using a simple but effective content creation and release strategy.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
3/13/2023 • 18 minutes, 10 seconds
50. 4 Tips to 7x your podcast ROI (even if it is a side hustle)
Struggling to find traction with your podcast? Rasean Hyligar, host of the Motivate Grind Succeed Podcast, shares his tips on how he broke through a 40-episode streak of zero downloads.You will learn:1. How Rasean Hyligar discovered his podcasting purpose and how to tap into yours.2. What to do to overcome podcast burnout and recharge your passion 3. Optimizing Your Podcast: The tips, tricks and techniques to reach a larger audienceResources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
3/7/2023 • 36 minutes, 20 seconds
49. The HumAInity Era: How to use AI to fuel your creativity
If you consider the power of artificial intelligence is only in creating workflow efficiency, think again. In this episode, I go into how podcasting entrepreneurs can use AI to elevate their creativity when it comes to content creation. You will learn the philosophy behind Capsho 2.0, how it is set to revolutionize podcasting and best practice for using the full potential of AI to grow your podcast. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
2/28/2023 • 24 minutes, 32 seconds
48. Monetizing your podcast: 3 tips for getting an ROI with John Kiernan
Feeling stuck on your path to monetization? While there are no shortcuts to building a podcast audience and growing your authority to monetize your influence, John will show you how to make this path clearer and easier. John Kiernan is the Director of Customer Success at Podbean. He has extensive experience in the podcasting industry, having worked in sales, marketing, and customer success.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
2/21/2023 • 35 minutes, 38 seconds
47. Leveraging ChatGPT for Your Podcast
Have you been hearing all the hype about ChatGPT and wondering how to best use it for your podcast? In this episode I will share my own ChatGPT journey and show you how you can use AI to refine (not replace), structure, and amplify your podcast content creation!Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
2/13/2023 • 21 minutes, 52 seconds
46. How High-Income Podcasters Use LinkedIn to grow their podcast with Kevin Chemidlin
Which social media channel gives you the biggest bang for buck when it comes to podcast growth? Based on the State of Podcast Marketing Report 2023, LinkedIn has the most underpriced attention and it’s where high-income podcasting entrepreneurs are focusing. In this episode with Grow the Show’s Kevin Chemidlin, you will learn exactly why LinkedIn is the place to be and how to use it to grow your podcast and increase your income.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
2/6/2023 • 26 minutes, 8 seconds
45. Unraveling Social Media with Katie Brinkley: How to Make it Work for Your Podcast
Are you overwhelmed by social media but know you need to be on it to grow your audience and your reach with your podcast? In this episode, you will learn how to make it work for you. My guest, Katie Brinkley is a 19-year veteran social media strategist who works with businesses to help them use social media to grow their podcasts and brands.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
1/30/2023 • 34 minutes, 5 seconds
44. Busting the biggest podcast growth myths with Dan Misener
Are you drowning in podcast growth advice and wondering what actually works and what are myths that have just been perpetuated? In this episode, I am joined by Dan Misener as he busts the 3 most common podcast growth myths. Dan Misener is a Co-Founder of Bumper, a podcast growth agency. He is an audio storyteller with nearly 20 years of experience, and has worked with hundreds of brands, networks, organizations, and institutions to increase their podcast success.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
1/23/2023 • 35 minutes, 38 seconds
43. Unlock your podcast's hidden potential to grow your email list
We get told to use our email list to grow our podcast (by emailing them) but what about using our podcast to grow our email list? In this episode we show you how to do exactly that using the power of curiosity and value-add bonus content.Here's what you will learn:1. Why your podcast lead magnets are not generating leads for you2. The one tweak you can make to your podcast lead magnet to increase opt ins to your email list3. How to set up your funnel in a way that compels your podcast audience to join your email list Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
1/16/2023 • 26 minutes, 29 seconds
42. Building an authentic brand for your podcast with Mark Asquith
If you want your podcast to have an authentic brand that gets cut-through in an increasingly saturated market, then this episode with podcasting expert and entrepreneur Mark Asquith is for you. You will learn Mark’s unconventional audience attraction and growth strategy which he has honed over 10 years of podcasting himself and working with thousands of podcasters.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
1/9/2023 • 27 minutes, 56 seconds
41. The Marketing Secrets to High-Income Success in Podcasting
We share the most surprising findings from the State of Podcast Marketing Report with a deep dive into what high-income podcasters are doing differently to low-income podcasters. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
1/2/2023 • 24 minutes, 10 seconds
40. Growing your email list through artful automation with Kelsey Johnson
Are you a small business owner or content creator looking to grow your email list for your podcast? Have you been told to keep creating more content and find yourself spinning your wheels? Are you feeling nervous about relying solely on social media? Then this episode with Kelsey Johnson is for you!Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
Christine McAlister walks us through her strategy of how to use podcast guesting to not only promote ourselves, but to leverage someone else's podcast to create organic content for our own profiles.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
12/20/2022 • 29 minutes, 39 seconds
38. Replay Episode (The Secret Hack to Get Instant Downloads of Your New Episode as Soon as You Promote It)
This episode is for you if you are feeling: > Frustrated by the lack of ROI you’re getting from recording and publishing your podcast (you’re not alone!)> Doubtful that repurposing your podcast episodes into clips to promote on social media is moving the dial (it isn’t!)> Unsure about how to get more listeners, leads and sales from your podcast Deirdre will cover her framework - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at you!Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
12/12/2022 • 30 minutes, 2 seconds
37. Replay Episode (How we made over $200k in our first year of podcasting!)
This is the story of how a podcasting newbie transformed her first business podcast into a lead generation machine, closing over $200K in her first year If your host Deirdre Tshien (recording at her dining table with a $53 microphone) can do it, you can too! This episode is about Deirdre’s secret system - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at you! You will learn: The 7 Hour Rule underpinning the power of Content Honey Traps How (and the psychology behind why!) Content Honey Traps work4 Content Honey Trap Tools that High Ticket Coaches and Consultants like you can use for your podcast today Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
12/5/2022 • 41 minutes, 9 seconds
36. How to build an engaged community for your podcast with Arielle Nissenblatt
If you're feeling frustrated that your efforts to create an engaged podcast community are not working and taking too much time, then this episode is for you!Arielle Nissenblatt shows us her top tips for how to build a community of loyal listeners for your podcast. Arielle Nissenblatt is the Head of Community and Content at SquadCast and Earbuds Podcast Collective.In this episode, you will learn the following:What does building community (buzzword aside) for your podcast really mean? How to start building a community that your listeners will actually resonate with Best-practice community building through real-life examplesResources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
11/28/2022 • 30 minutes, 20 seconds
35. How to Repurpose Your Podcast for YouTube
Want to get your podcast on YouTube but stuck on how to do it effectively? I am sharing my 3 step strategy to repurposing your podcast content for YouTube, and getting discovered through keyword research. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
11/21/2022 • 22 minutes, 1 second
34. Ron Baetiong's 3-Step Strategy to Building a No. 1 Podcast
Ron Baetiong used the same approach startups take to turn his podcast idea into the number one podcast in the Philippines. In this episode, Ron will show you:1. The key things that make your podcast a category topper 2. How to validate your podcast positioning 3. The metrics you should use to benchmark your podcast's success Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
11/14/2022 • 29 minutes, 38 seconds
33. The Email Marketing Strategy High-Income Earning Podcasters Use (That Lower-Income Earners Don't)
Do you want to know how to grow your podcast email list so that you always have fresh new listeners to share your podcast with? In this episode, you will learn the following:1. The importance of building an email list for your podcast (and why you shouldn’t rely on social media followings)2. The power of collaboration in growing your email list and how to leverage it 3. The 3 advanced strategies that will help you add hundreds of listeners to your email list at a time Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
11/8/2022 • 32 minutes, 53 seconds
32. How to Grow Your Podcast Through Targeted Podcast Pitching with Kevin Chemidlin
Growing your podcast isn’t just about 1. Publishing more frequently 2. Creating more content 3. Constantly promoting your show. If you’re doing all of this and still not seeing exponential podcast growth, this episode will show you what you’re missing!Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
10/31/2022 • 38 minutes, 29 seconds
31. How to use keyword research for your podcast
Part 2 of 3 of the most important marketing differences between high and low income earning podcasts - using keyword research to make your podcast even more discoverable Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
10/24/2022 • 25 minutes, 31 seconds
30. How this Podcasting Chef went from 350 to 1700 downloads in a single month
Tired of seeing your podcast monthly downloads stagnate? Adam Lamb, Culinary Consultant & Podcaster, shares his 3 secrets on how he grew his episode downloads by 4x in only 1 month.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
10/18/2022 • 37 minutes, 1 second
29. How Top Earning Podcasters use their website to grow their show
Part 1 of 3 of the most important marketing differences between high and low income earning podcasts - having a website for your show. In this episode you’ll learn how podcasters can create a high-performing podcast website!Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
10/10/2022 • 22 minutes, 28 seconds
28. How to Get A-List Guests on Your Podcast with Sarah St John
Trying to get A-list guests on your podcast? You've probably been told the best way is to just reach out to them and pitch for an interview. But if you've tried this, you know that it doesn't always work. Because there’s so much more to it! This episode will show you exactly what that is! Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
10/3/2022 • 20 minutes, 2 seconds
27. How to track the sales generated from your podcast
Find out how to track how much your podcast generates in leads and sales with this easy guide. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
9/26/2022 • 26 minutes, 57 seconds
26. The Truth About Podcast Email Strategy with Britney Gardner
When you're trying to grow a podcast, email is key, and using the hook, line and sinker framework will help you write emails that get people to listen to your podcast. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
9/19/2022 • 34 minutes, 18 seconds
25. How Experts should use Artificial Intelligence to grow their podcasts
To AI but how?! That is the question. And this episode has the answer! You will learn how experts who podcast should be using it to further fuel their originality and cement their expertise! Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
9/12/2022 • 30 minutes, 21 seconds
24. How to avoid Pod Fade with PodPros Founder Alex Sanfilippo
Alex San Fillipo started PodPros to help podcasters avoid Podfade and succeed in the industry, but found that the path to success is full of its own challenges.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
9/5/2022 • 32 minutes, 54 seconds
23. The Email Hack for Doubling Your Podcast Downloads
Curious about how else to grow your podcast? Emailing your list is an underused short-cut but you’ve got to do it the right way! In this episode you will learn:1. The evergreen framework to writing a killer promotional email for your podcast episode2. The domino effect of your email subject line and how to make it work for you3. How to use storytelling to build relatability with your audienceResources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
8/29/2022 • 24 minutes, 11 seconds
22. How to Name Your Podcast with Power and Clarity with Dr. Michelle Mazur
If you're feeling stuck with your podcast messaging and aren't sure how to move forward, then this episode is for you! You will learn: 1. Michelle Mazur's journey from academia to entrepreneurship, and how her research background informs her brand messaging work today. 2. The Three Word Rebellion messaging framework, and how it can be used to name a podcast.3. The importance of clear and consistent messaging for businesses, and how to create a compelling argument for your work.Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
8/22/2022 • 29 minutes, 3 seconds
21. The simple hack to make your podcast audiograms work on social media
Are you creating and posting audiograms to promote your podcast on social media, only to get next to no engagement? In this episode, I break down the simple 3-step hack I’ve been using to increase views and engagement on the repurposed podcast content I post on social media. Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
8/16/2022 • 27 minutes, 3 seconds
20. The 3 Easy Steps to Level Up Your Podcast Audio Quality with Dan Hughley
Do you feel overwhelmed by all the (excuse the pun) noise, when it comes to editing the audio of your podcast episode? Then this episode is for you! You will learn: 1. Why audio quality is important for growing your podcast2. The easiest way to get great audio quality for your episode 3. How to simplify the process of audio engineeringResources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
8/8/2022 • 16 minutes, 22 seconds
19. The Secret to Avoiding Obscurity with your Podcast
Are you feeling frustrated and exhausted because your podcast just isn't getting the traction you want? Even when you do all of the things? Podfade may be coming for you. Check out this episode for the secret to crushing obscurity for your podcast!Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
8/1/2022 • 27 minutes, 10 seconds
18. The 3 Secrets to Creating Raving Fans for Your Podcast with Pat Cheung
Trying to build a community for your podcast listeners? Stop. There is one crucial step you’re missing: creating and activating your raving fans first. In this episode, you will learn: 1. The difference between a raving fan and a community (and why you need raving fans first) 2. How to create raving fans for your podcast3. The secret to activating your passive listenersResources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
7/25/2022 • 29 minutes, 43 seconds
17. The 3 Steps to Ending Your Podcast Episode with Confidence
Do you find your podcast episodes are a little rushed? Awkward? Lackluster? I'm sharing the solution on how to be confident, clear, and magnetic in your ending so that your listener takes the exact action you want them to right away! Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
7/19/2022 • 31 minutes, 31 seconds
16. How to make the most of Podcast Movement (as an introvert) with Jared Easley
Is your podcasting journey feeling a little lonely and disconnected from not having a community? Do you feel stuck on how to get your first (or next) collaboration? Then this episode with Jared Easley, Co-Founder of Podcast Movement, is for you! Resources:Try Capsho for free here!Get $75 off your ticket to Podcast Movement here! Get the Show Notes for exclusive episode insights and resources here
7/11/2022 • 31 minutes, 43 seconds
11. Show Notes: The Simple Template to Making Your Podcast Easy For Your Ideal Audience To Find
Does this sound familiar? You find yourself dreading and procrastinating on creating your show notes but also feeling extremely guilty for not doing them well (or at all!). If so, then this episode is for you! You’ll learn how to create show notes quickly and easily in a way that maximizes their reach! Resources:Try Capsho for free here!Get the Show Notes for exclusive episode insights and resources here
6/6/2022 • 26 minutes, 17 seconds
5. Double your Listens using this Podcast Title Formula... That takes less than 5 mins
Want the secret to a great episode title that gets instant listens? I'm laying out the 5 min formula that you can use straight away to level up your episode titles!In this episode, you will learn:What to lead with in your podcast episode titles in order to hook listenersHow to create curiosity in your title without being too cryptic and cleverWhat to include in your title in order to be easily found by listenersResources:Want your episode titles generated for you? Unlock free access to the world's first AI-powered Podcast Copywriter hereGet the Show Notes for exclusive episode insights and resources here
4/26/2022 • 29 minutes, 56 seconds
4. The Proven Podcast Content Strategy that will Magnetize Your Ideal High-Ticket Client!
The truth is, most podcast content strategies DO NOT convert to high ticket sales ... but most high ticket coaches and consultants don't know why.In this episode you will learn the biggest mistake you are making if your podcast isn't attracting your ideal high-ticket client.. And what you can do instead to drastically improve your chance of attracting leads who buyResources:Get the Show Notes for exclusive episode insights and resources here
4/19/2022 • 23 minutes, 55 seconds
3. The Undisclosed Formula The Top 1% Of Podcasters Are Currently Using On Social Media To Grow Their Podcast Show
If you're feeling fatigued by consistently promoting your podcast on social media with no results (finding and clipping the best bits, creating audiograms, posting in your stories and on your feed only to get no engagement) then this episode is for you!You will learn:The one thing you need to start doing on social media to grow your podcastHow to take control back from the algorithm and be seen by your ideal clientsThe 3 Steps to Visibility Growth Hacking that High Ticket Coaches and Consultants like you can start using for your podcast todayResources:Get the Cheat Sheet on the 3 Steps to Visibility Growth Hacking discussed in today’s episode hereGet the Show Notes for exclusive episode insights and resources here
4/12/2022 • 31 minutes, 32 seconds
2. How To Use Content Honey Traps On Social Media To Double Your Downloads
This episode is for you if you are feeling: Frustrated by the lack of ROI you’re getting from recording and publishing your podcast (you’re not alone!) Doubtful that repurposing your podcast episodes into clips to promote on social media is moving the dial (it isn’t!) Unsure about how to get more listeners, leads and sales from your podcast Deirdre will cover her framework - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at you! You will learn: The biggest mistake you’re making when promoting your podcast How (and the psychology behind why!) Content Honey Traps work 4 Content Honey Trap Tools that High Ticket Coaches and Consultants like you can use for your podcast today Resources:Get the Cheat Sheet on the 4 Content Honey Trap Tools discussed in today’s episode here Get the Show Notes for exclusive episode insights and resources here
4/4/2022 • 29 minutes, 58 seconds
1. How we made over $200k in our first year of podcasting with just a $53 microphone and a mission!
This is the story of how a podcasting newbie transformed her first business podcast into a lead generation machine, closing over $200K in her first year If your host Deirdre Tshien (recording at her dining table with a $53 microphone) can do it, you can too! This episode is about Deirdre’s secret system - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at you! You will learn: The 7 Hour Rule underpinning the power of Content Honey Traps How (and the psychology behind why!) Content Honey Traps work4 Content Honey Trap Tools that High Ticket Coaches and Consultants like you can use for your podcast today Get the Cheat Sheet on the 4 Content Honey Trap Tools discussed in today’s episode hereGet the Show Notes for exclusive episode insights and resources here
3/27/2022 • 39 minutes, 54 seconds
Introducing: The Grow My Podcast Show
This show is for experts who podcast and are looking for the exact blueprint to grow their business by growing their podcast. Episodes drop every Tuesday.