Whether you're just beginning your journey as a content creator or you're already seasoned in the field, you'll inevitably find yourself fitting into one of these five stages. In this episode, I delve into what each stage entails, along with one crucial question you need to be asking yourself to grow and progress to the next stage.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉🏻FREE TRAINING: Save your spot now for our value-packed free training that will teach you the 4 Secrets to Landing Higher Paid Brand Deals. CLICK HERE TO SAVE YOUR SPOT👈🏻-----------Timestamps:(2:02) Stage 1(4:04) Stage 2(8:14) Stage 3(14:16) Stage 4(21:43) Stage 5 -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Join me at my NEW LIVE editing workshop on January 27th HERE! For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------Achieving virality with aesthetic content is a common goal for many creators. However, the path to success can be significantly more challenging compared to other content types. Yet, Kelly Prince-Wright (@kellyprincewright) stands out as a master of aesthetic virality. Her enchanting, fairytale-like content has incredibly mass appeal, and she skillfully combines this with strategies that not only capture a broad audience but also build a loyal following.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------Timestamps:(2:26) From blogging to Instagram(8:07) Finding success on social media(12:18) Organization and workflow (22:48) Types of content (27:17) Brand deals and monetization (33:40) Monetizing and securing brand deals in both UK and US(39:24) Future business expansion -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Join me at my NEW LIVE editing workshop on January 27th HERE! For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------Although 2023 started off slow in terms of brand deals, a huge turnaround in occurred in the latter half of the year. During this period, I had the opportunity to collaborate with numerous high-profile brands, including Coca-Cola. As I reflect on the last year, I identified four key reasons as to why 2023 was such a profitable year for me. If you aspire to land higher-paying brand deals in 2024, you need to tune into this episode.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------Timestamps:(1:30) 2023 Overview(3:51) Unique content & creative edits(8:04) Content usage rights, exclusivity, whitelisting (12:03) Longer-term brand partnerships(16:24) Brand image-----------References:Coca-ColaExpediaStitchFixRoyal Caribbean-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Join me at my NEW LIVE editing workshop on January 27th HERE! For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------Balancing the roles of a business owner and content creator can be challenging, often making you feel pulled in multiple directions. There's no one who has a better grasp of both of these roles than Jorden Tually (@JordenTually). He is no stranger to virality and has truly mastered everything from story-telling to audience retention. We chat about his unique approach to content creation as a nomadic traveler. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------Timestamps:(2:15) Unique story-telling approach(6:26) Business vs Creative Mindsets(13:27) The Art of Virality (24:50) Building Wealth as a Creator (35:00) Connecting with the Audience-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Join me at my NEW LIVE editing workshop on January 27th HERE! For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------It’s a brand new year and the influencer industry and creator economy are on a continuous growth trajectory. In this episode, I address my 2023 social media predictions to see what I accurately foresaw. Additionally, I unveil four new predictions about what I anticipate seeing among influencers and the content creator industry in the coming year.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------Timestamps:(1:33) The state of the influencer industry (3:27) The state of the creator economy(4:04) Addressing my 2023 predictions(19:32) Whitelisting + Usage rights(23:54) Emphasis on long-form content(29:09) Relatability fatigue (35:54) Creativity is key-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Gone are the days in which you need fancy tech equipment and advanced programs to excel in content creation. Now, all you need is your phone to create beautiful, engaging content. As someone who has tried every app under the sun, I managed to narrow down my top smartphone apps that I simply cannot live without as a full-time influencer.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉🏻FREE GUIDE: Discover the 30 Must-Have Mobile Apps for Creators so you can create, edit, and level up your content. CLICK HERE TO GET YOUR COPY👈🏻-----------Timestamps:(0:52) All you need is a phone(1:43) Go-to video editing app(4:16) Best app for adding captions(7:41) Create aesthetic stories (10:10) Favorite app for feed planning(12:14) Holy Grail photo editing app-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

2023 was not the easiest year for my business. There were several ups-and-downs and plenty of lessons to be learned. From navigating through burnout to streamlining the various aspects of my business, I experienced significant personal and professional growth as a content creator and entrepreneur. In this episode, I delve into my key takeaways from the challenges and successes of 2023.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉🏻FREE TRAINING: Save your spot now for our value-packed free training that will teach you the 4 Secrets to Landing Higher Paid Brand Deals. CLICK HERE TO SAVE YOUR SPOT👈🏻-----------Timestamps:(1:19) A recap of my year as a business owner(5:00) My instagram hiatus(6:22) Brand deals epiphany(9:24) Numbers aren't everything(13:55) The best way to build sizable wealth(19:10) Scaling pains are real(27:07) Top line revenue-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

The Full-Time Influencer Podcast is officially back after a 7 month hiatus! In this episode, I share how creator burnout was the reason behind the long pause. But in doing so, I was able to rediscover this podcast's value. Knowing the importance of consistency and learning from this recent burnout, I'm excited to return with a renewed perspective and share how the Full-Time Influencer podcast will be different from here on out.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉🏻FREE TRAINING: Save your spot now for our value-packed free training that will teach you the 4 Secrets to Landing Higher Paid Brand Deals. CLICK HERE TO SAVE YOUR SPOT👈🏻-----------Timestamps:(0:54) My original 2023 plan for the FTI podcast(3:32) What led to my burnout (7:35) My podcast mindset shift(10:18) The future of the FTI podcast(15:20) What I learned from my 7 month break(19:55) Business update-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything about being an influencer. In today's minisode, I want to share the three things that I wish I knew when I first started as an influencer to help you fast track your influencer journey. Looking back, if I had known these things, it really could have saved me a lot of time and helped me speed up the process to becoming a successful full-time influencer even sooner. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉🏻 Got a question you'd like me to answer? Submit yours HERE!-----------⏰ Doors to the Full-Time Influencer program close soon ⏰ and so does the offer to join with the 12 Month Live Consulting Session Bonus! If you want to save time, save effort and get to your goals faster, then let us help you! This program is your blueprint and step-by-step guide to becoming a full-time influencer. 👉🏻 CLICK HERE 👈🏻 to join our community before offer ends on April 30th!--------Timestamps:(0:24) Know your network as an influencer (2:50) Authenticity is the key to staying in the game (8:35) Everything is negotiable -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything about being an influencer. Today, we're going to talk about influencer money and the highest paid brand deals from creators that we have interviewed on this podcast. In this episode, I will be sharing multiple examples from other creators on how much they were able to charge in the hopes of encouraging you to not be so daunted by these numbers. Remember, anything is possible when you're able to learn how to grow your following scale, grow your reach, and negotiate your worth.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉🏻 Got a question you'd like me to answer? Submit yours HERE!-----------🎁 I have a gift for you! 🎁We are offering 2 free lessons from our paid Full-Time Influencer program. You’ll learn how to set your account up for success and the 11 steps to take when starting from scratch. This is a limited time offer, so act fast!👉🏻CLICK HERE👈🏻  To claim your 2 free lessons now! Ready to join the Full-Time Influencer program?👉🏻CLICK HERE👈🏻 To join us! Doors close April 30th!--------Timestamps:(1:55) Anything is possible when you’re able to learn(2:50) How much influencers and creators have actually been paid(8:35) The highest paid brand deal I’ve come across so far-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

When you understand how to price yourself properly and negotiate your worth, you're really able to charge a lot more than you think is possible. There is a huge difference when you know your worth, when you know how to negotiate, and when you know how the brands are thinking when they're coming to you asking for your rates. Based on my experience, I notice that the reason why creators are undercharging is that they often have the wrong types of mindset that gets them low balled. And so today we're going to talk about shifting that mindset so that you can charge more for your brand deals and really make this a full-time career. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------Join me at this free LIVE training on April 22nd HERE! In this FREE training, I will be revealing to you my best-kept secrets to growing & monetizing as an influencer. (No experience required!)👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------Timestamps:(3:31) Brands are paying for your time, effort, and the content itself(7:00) How much brands are willing to pay vs how much are you willing to work for(8:35) Abundance vs desperation mindset(11:27) The worst case scenario is not that bad– it never hurts to ask -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything about being an influencer. Today, I'm going to be answering another frequently asked question, and that is what should be included in a media kita. Being in the industry for several years, I have learned that a media kit should be something that has to showcase who you are as a content creator and what you can offer to your potential partners. Tune in to this episode because I will be sharing all the key things that you media kit should include and what to put if you don't have that much experience yet. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!👉 Got a question you'd like me to answer? Submit yours HERE!-----------Join me at this free LIVE training on April 22nd HERE! In this FREE training, I will be revealing to you my best-kept secrets to growing & monetizing as an influencer. (No experience required!)👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------Timestamps:(01:18) What is your brand story? (02:10) Show your basic statistics (03:28) Other important metrics that brands would like to see (06:20) What to put if you don't have much experience yet -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything about being an influencer. Today, I'm going to be answering one of the most frequently asked questions, and this is: Where can I find brand deals? Tune in to this episode because I will be sharing the four main places where influencers and content creators generally can find opportunities and partnerships with their dream brands. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!👉 Got a question you'd like me to answer? Submit yours HERE!-----------Join me at this free LIVE training on April 22nd HERE! In this FREE training, I will be revealing to you my best-kept secrets to growing & monetizing as an influencer. (No experience required!)👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 -----------Timestamps:(01:05) Reaching out to a company's PR team (03:13) Connect through a marketing company (04:50) How influencer agencies can help?(06:20) Joining influencer platforms and networks -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything about being an influencer. Today we are diving into the hot topic of TikTok potentially getting banned. Stay tuned until the end of the episode to hear how this could impact creators and discover what you can do now to prepare for a stable future in this ever-changing landscape.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!👉 Got a question you'd like me to answer? Submit yours HERE!-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(00:47) Why is TikTok being banned?(03:46) How will this affect creators?(06:50) What can you, as a creator, do now in the event of a potential TikTok ban?(13:40) Final thoughts-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

In today's digital age, there are more opportunities than ever before to connect with your audience. From the rise of TikTok to the continued popularity of YouTube and Instagram, it's crucial to use each one strategically to make the most impact. Join me as I chat with Sandy Lin, a 24-year-old content creator and tech founder behind Creobase - an online discovery platform for creators, by creators. In this episode, we discuss her journey in social media, finding her identity as a creative and entrepreneur, and important topics like longevity in the industry, navigating the space as an Asian creator and founder, and the potential impact of AI on the creator economy.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 📲 Follow Sandy’s Instagram, TikTok, Youtube, and Twitter! -----------Timestamps:(02:06) Venturing in social media during Covid (17:19) How to start, grow, and expand your niche (25:28) On building Creobase (27:28) How AIs can shake up the creator economy(31:24) What longevity looks like as a creator(46:37) Insights on being an Asian creator and founder-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything about being an influencer. Today, I am answering a question from a content creator about diversifying your income streams. In this episode, I share tips on how you can create new income streams as a content creator, when to know if it’s time to diversify, and common mistakes that you should avoid if you’re planning to develop a new income stream. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Got a question you'd like me to answer? Submit yours HERE!-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:15) Don’t put all your eggs in one basket (5:25) Choose one income stream that is the most achievable for you(14:34) When is it time to add another income stream? (16:37) Common mistakes that you should avoid as a content creator-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

As content creators, we are usually the sole producers of our content. From creative direction to filming, editing, and producing the content. But today's guest, while being a super talented photographer and creator in his own right, gets other talented creators involved in his brand projects to co-create his content. In this episode, we speak to Kyle Huber, an artist and creative director who is known for his perspective and color play in his ultra creative content at @asenseofhuber. We also chat about his collaboration process with other creators and his experience working with global camera brands, airlines and tourism boards. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 📲 Follow Kyle’s Instagram, Facebook, TikTok, and Youtube! -----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:58) From graphic designer, full-time travel photographer, to brand advertiser(9:59) Creating original content and collaborating with co-creatives (26:46) Getting noticed by your dream brands (32:30) Managing the business side of being a content creator (42:22) On future plans and future projects for Kyle -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

If you've been thinking about changing your Instagram handle, then this episode is for you. Today, I’m going to share with you my experience with changing my own Instagram handle, the reason behind this change, and the things that you should consider if you decide to change yours as well. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Got a question you'd like me to answer? Submit yours HERE!-----------👉 Download The Ultimate IG Monetization Guide to learn about all the different ways you can start monetizing your account today - even if you don’t have a ton of followers!-----------Timestamps:(1:01) How I came up with Leather and Lace as my brand name(5:08) Pros and cons of using your name as your Instagram handle (7:24) Things to consider before changing your handle -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Today we’re sitting down with Andy (@andyto) and Joycelynn (@jlinhh), two creators who have made a living in New York City through their work in filmmaking and content creation. They discuss their humble beginnings, their transition to full-time creators, and their work with global brands like Apple, Sony, and Google. The conversation also touches on the power of social media for small businesses and creators.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------📲 Follow Andy’s Instagram & YouTube, and Joycelynn on Social!-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(3:34) - Storytelling: from hobby to life-long passion(16:31) - Building their following online(24:33) - The pressures of being a creator(32:50) - Negotiating brand deals & working with Apple(52:51) Biggest brand deal & creating during the pandemic(57:43) - Future plans & quick-fire questions -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

If you're curious about how getting a Meta verification will help your Instagram account, then you've come to the right place. In this minisode, I am going to answer this question and talk about its potential upsides and downsides, as well as discuss whether getting verified is a good investment.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉 Got a question you'd like me to answer? Submit yours HERE!-----------Timestamps:(2:05) What is a Meta Verification? (4:10) Will this verification help your reach? (8:49) This feature is currently unavailable to business accounts (10:51) Price point might be too high for other people in the word -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you been wondering why you are losing followers? There could be several reasons why your follower count fluctuates and we are going to talk all about it in this episode. I'll be breaking down the possible reasons why we lose followers, why it's okay, and what you can do if you're losing more than you're gaining.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(3:18) So why do we lose followers in the first place?(9:55) It’s okay to lose followers. (16:39) What you can do if you’re losing more than you’re gaining followers. (20:06) Understanding how to optimize your bio and your content. -----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything related to being an influencer. Today, I’m answering a question from a listener about asking brands for paid deals, and I will be breaking down the ways how you can proactively put yourself on the radar and effectively pitch to these brands. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Got a question you'd like me to answer? Submit yours HERE!-----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(1:48) Knowing the timing of your pitch  (6:22) Not all companies do influence the marketing(8:33) Keeping an eye on PR companies and influencer platforms (9:36) Put yourself out there! (11:19) Bonus tip for your perfect pitch-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

“You have to pick your challenges and your problems and this is like the challenge and problems that I wanna face.” From starting her YouTube Channel almost six years ago, Kitty of Atola Visuals (@atolavisuals), shares with us how she juggles running her creative studio, working with brands, and finding a creative outlet through content creation. We also talk about how she almost quit YouTube, her experience with creator burnout, and the mental struggles that we all have as a creator.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! Let’s dive in…-------------📲 Check out Kitty's Socials HERE!-------------Timestamps:(2:18) Film school to YouTube channel that helps creatives(12:49) Creative agency, income streams, & repurposing content(19:54) Dealing with creative burnout & changing mindset(34:32) Creative outlet, cons of being female, & preferred platform(49:54) Thoughts on taking mental breaks & going about brand deals(1:06:44) Kitty’s plans for the future-----------------Don't forget to follow us on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything related to being an influencer. Today, I’m answering a question from a listener about making popular reels and content without showing your face, and discussing the importance of showing your face in building a personal brand, including the benefits of trust, flexibility, and monetization, and providing an example of a successful no-face brand and why it worked.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Got a question you'd like me to answer? Submit yours HERE!-----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps: (1:25) Examples of types of content without showing your face(3:56) 5 Reasons why I don't recommend not showing your face online(14:34) An exception to the "no face" concept: Valentine in Paris(16:37) My opinion? Not ideal for building a lasting business-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Do you let your identity and taste shape your social media, or does social media shape your identity and taste? Today, I got the chance to talk with Hannah Dahl (@hannahelenadahl), a content creator and owner of The Dahl House, to talk about her unique pink branding online, how she fell in love with interior design, how she came up with the idea to build her unique photo studio, where she gets her inspiration from, and how she has worked with some really cool brands as a micro-influencer! Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -------------📲 Check out Hannah Dahl's Instagram & The Dahl House's Instagram! -------------Timestamps:(2:10) - Growing up with interior design & her love for the color pink(11:21) - Exposure on Instagram, her inspirations, & separating her personal space(21:01) - Meeting new creator friends, hosting events, & working with her favorite brands(29:20) - Future plans for the Dahl House & social media’s role in attracting new audiences(36:10) - What she’d be doing if she wasn’t a content creator & answering some quick-fire questions-----------------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything related to being an influencer. For today’s question, I’m answering “If I'm bilingual, should I speak in my local language or in English on my page?” and I'm sharing with you potential outcomes along with their scenarios in order to help you decide if your local language or English is most suitable for you!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Got a question you'd like me to answer? Submit yours HERE!Timestamps: (2:02) - Outcome  #1: If you are trying to attract brands in your local area(5:06) Outcome #2: If you’re trying to attract international brands(8:08) - Outcome #3: If you’re selling your own products online(10:21) - What happens if you speak two languages simultaneously?(13:02) - 3 Factors to consider for the long-term-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

It's all about adapting to change while still being yourself. From a YouTube Fashion creator to blogger extraordinare, Wendy (@wendyslookbook) shares how her personal brand has evolved over the years, her biggest challenges as an influencer, and the hardships of balancing work and personal life. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! Let’s dive in…-------------📲 Check out Wendy Nguyen on Instagram | Website | YouTube | LTK Interview-------------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-------------Timestamps:(1:51) - Early Beginnings, Her 1st Viral Video, & the struggles she faced early on(23:20) - Her biggest challenge as a content creator (28:07) - Growing up with her audience & juggling family life and its responsibilities(42:55) - Your online presence, aging on social media, & doing brand deals(57:26) - Diving into entrepreneurship and working solo(1:19:59) - Wendy’s plans five years from now-----------------Don't forget to follow us on: Instagram | YouTube

"Don't think of yourself as like this is a creator brand deal. Think of yourself as a startup." Today, I got the chance to sit down and talk with Tejas Hullur (@tejashullur), a 22-year-old content creator who has this hunger for content creation, business, and innovation that many seasoned influencers have now lost. In this episode, I nerd out with him about the creative economy, talk about how he plans to recession-proof his business, his super creative way of hiring, and what his long-term vision for his brand is. This is part 2 of the interview.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -------------📲 Follow Tejas Hullur on Instagram HERE!-------------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(2:07) - Tejas' brand deals journey during a recession.(12:36) - Taking a leap of faith and positive influences.(19:41) - Breaking down Tejas' revenue streams.(21:06) - Hiring the right people for your team.(35:55) - Tejas shares his highest-paying brand deal.(42:16) - Asking each other questions and future vision.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

“If it doesn't interest the viewer in the first millisecond, they're gone”. Today, I got the chance to sit down and talk with Tejas Hullur (@tejashullur), a 22-year-old content creator who has this hunger for content creation, business, and innovation that many seasoned influencers have now lost. In this episode, I nerd out with him about the creative economy, talk about how he plans to recession-proof his business, his super creative way of hiring, and what his long-term vision for his brand is. This is part 1 of the interview.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -------------📲 Follow Tejas Hullur on Instagram HERE!-------------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-------------Timestamps:(1:37) - Tejas on creating content while train hopping.(10:09) - Establishing the creator economy, writing, and newsletters.(21:53) - Educating people doesn't require expertise.(29:48) - Networking, mentorship, and biggest content creation mistake.(42:08) - Separating brand and personal interests, and finding niche.(47:30) - Being self-aware as a content creator and branding.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Every Thursday, I answer questions about anything and everything related to being an influencer. For today’s question, I’m answering “Is it really possible to find a balance between work and rest as a content creator?” Listen to the very end to find out what I think about this topic! Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Got a question you'd like me to answer? Submit yours HERE!Timestamps: (1:51) - If you want quick success, you need to hustle(3:00) - Ask yourself, “Why is work-life balance so important to you?”(5:13) - Perks of being a full-time influencer? Flexible work time(9:07) - Sacrificing certain areas of your life to see quick growth in another(10:06) - The truth of work-life balance & leveraging social media -----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Should you reinvent the wheel or just go with the flow? Today I’m sitting down with Rachel Martino (@rachmartino), a content creator based in New York and the founder of Dream Life Studio, to talk about her creator journey, how she grew her affiliate income during the pandemic, built a six-figure photo studio business, and where she wants to take her business in the future.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -------------📲 Check out Rachel Martino's Socials & her offers HERE!-------------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-------------Timestamps:(2:53) Starting influencer journey on YouTube, transitioning to Instagram.(8:06) Learning ins and outs of Instagram.(15:58) How Rachel started paid brand deals, beginning of studio.(20:18) Rise of Dream Love Studio, future plans.(33:50) Transitioning out of being the face of her brand.(43:20) Rachel’s five-year plan, style formation, quick-fire questions!-----------------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

"You will never know unless you try". Today, I’m excited to share with you why I've decided to start my YouTube Channel after being in the online space for more than six years, the different factors that held me back, what sparked me to finally begin this new journey, and how I plan to grow my channel. Let's dive in...Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 👉 Join me on the Road to 1M Subs on Youtube HERE!------------Timestamps:(1:22) - Why I focused on Instagram & not YouTube(3:35) - The reasons I was scared of committing to YouTube(9:59) - After 6 years of being a content creator, it was time to face my fears(15:39) - The goal of my YouTube Channel & what's in store for you(23:04) - The 5 ways I plan to grow my YouTube channel (34:12) - what will differentiate you is really what makes you unique as a person -----------------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

It's all about the hustle! Today, we're sitting down with Sarah Funk (@sarahfunky) as she shares with us how she manages to have 13 revenue streams while juggling her YouTube Channel and NYC Tourism agency, & what she plans for the future! Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! Let’s dive in…-------------📲 Follow Sarah Funk's Socials HERE!-------------Timestamps:(3:50) - Sarah’s YouTube process & how she deals with obstacles (9:15) - It’s incredibly difficult to keep up with the algorithm sometimes (16:00) - The factors considered for the searchability of your content(30:13) - Sarah explains how she goes about rates for her YouTube(39:45) - Sarah breaks down her 13 revenue streams & the top 3 she focuses on(55:31) - Tips on networking, having a niche on YouTube, & being consistent-----------------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Are you bringing value to the content you create? Today I’m sitting down with Alex Costa (@alexcosta), a men's fashion content creator & entrepreneur, as he shares his journey from starting out as a content creator on YouTube to honing his niche in men's fashion, his thoughts on short-form content & the changing landscape of Youtube, and his ultimate goal of building his own online media and growing his various businesses in the future! Let’s dive in…Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -------------📲 Follow Alex Costa's Socials HERE!-------------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-------------Timestamps:(1:57) - Alex's content creator journey, online presence, & confidence(16:41) - Niche switch, brand partnerships, & audience expansion(32:40) - Alex's 3 business ventures, "shiny object syndrome", & Forte growth(38:28) - Alex's role in his businesses & partnership approach(42:45) - Alex's future empire vision & online presence impact(54:22) - Consistency is key to staying in the game!-----------------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you been stuck on Instagram Reels? Not knowing how to get views or convert views into followers? Then you’ve come to the right place. I break down some of the most common questions so you can up your IG Reels game and even create your own viral video.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-27-----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(1:51) - Advice for creating hooks: use actionable steps or shocking statements(11:44) - Cameras: anything better than an iPhone 11 is good enough(13:00) - Trending audio won't make or break your reel(13:46) - Transitions are not necessary for a viral reel(16:05) - Aesthetic videos must be visually inspiring(17:33) - Don't create reels for yourself, create them for your target audience-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

In celebration of my 35th birthday this week, I wanted to record an intimate solo episode to share 5 significant lessons that have revolutionized my outlook on both my personal and professional life. I hope that my reflections can help to shed some light on your own journey, whether that be on social media or just in general. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-26-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:31) - #1: Let go of expectations. Do your best. Enjoy the process.(9:16) - #2: Let go of control. Family upbringing. Not a bad thing.(12:18) - #3: There’s no end goal. I’d stop after when reaching goal.(19:09) - #4: It's okay to be stagnant. Take a step back.(23:41) - #5: Invest in knowledge. Learn from those ahead. Best thing.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

It is not every day you get to speak to someone who has been present in the influencer industry for over a decade. Neil Waller, the co-founder of the influencer platform Whalar, joins me today to break down the ins and outs of the creator economy. Find out more about Whalar here: https://www.whalar.com/Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-25-----------Timestamps:(1:25) - Neil, co-founder of Whaler, on entering creator space and Whaler's origin.(10:10) - The importance of personal brand & tips for differentiation.(19:37) - Key lessons Neil learned as an entrepreneur.(24:57) - The future of creator economy and creating businesses.(40:45) - How Whaler stays relevant and on top of changes.(45:33) - Addressing thresholds for creators to join Whaler's platform.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Do you feel frustrated with the changes happening on social media? We do too! This is one of the most open and honest conversations on the Full-Time Influencer podcast where we discuss with Grace Mattei (@thegracemattei) the ups and downs of being a full-time influencer and the mental struggles that we go through.One of the most intimidating things about being a freelancer and an influencer is that income can fluctuate depending on outside circumstances that are beyond your control. However, Grace found new, exciting ways how to utilize her social media skills to diversify her income, while still being able to juggle content creation. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-24-----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(1:47) - Grace's start in social media(9:46) - Social media downsides and staying relevant(20:00) - Experimenting with content and the need for honesty(32:20) - Struggles of creator economy and income diversification(55:24) - Pressure to know everything and palatable interests(57:22) - Focusing on a few income streams for success-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

From family food blog to entrepreneurial empire, Jenny Melrose (@jenny_melrose) took a leap of faith and it paid off. In a world where content creators emphasize social media over anything else, Jenny shares why owning a blog can only strengthen your personal brand.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-23-----------Timestamps:(0:58) - Introduction & steps to grow and monetize a blog(5:14) - Ways to reach sponsorships for blogs(12:00) - Steps to transition from personal brand to sellable blog(17:52) - Setting boundaries as an influencer and building a brand(21:18) - Quitting job to blog, making money, setting goals(24:56) - Advice for those facing backlash when quitting job-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

So you want to become an influencer but what’s holding you back is, well, Instagram. You might be feeling a little slumped from the lack of growth or reach lately and wondering if IG is worth it after all?  Well, as I see it, there is still the best place to grow a strong online personal brand in 2022. (p.s. I am NOT sponsored or paid by Instagram in ANY way. These are my personal opinions!)  It may be true that Instagram is going through a bit of an identity crisis, but it is certainly not dead. And in this episode, I'll explain why!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-22👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:44) - Instagram pushes video content, particularly reels, with frequent updates.(2:58) - Build personal brand on Instagram; variety of content options.(4:02) - Advantages over TikTok; many ways to express yourself.(7:51) - Free to start; easier learning curve than YouTube.(9:29) - Reels offer growth opportunities; repurpose on any platform.(14:54) - Embrace social media changes, create short-form video content.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Did you know can land paid brand deals with 0 followers? In this episode, we dish the details on how you start making money from social media (no following required). Madi (@creativelymadi) shares what UGC (User Generated Content) is and how you can get started in this emerging industry today.Get 30% off her UGC Master Guide using code "FTIUGC30" HEREWelcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-21 -----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(1:30) - Starting UGC creation & taking a leap(5:20) - UGC vs regular content creation(10:47) - Choosing niches & considering demand(14:19) Tips for better UGC & having media kit(20:39) - Common UGC creator mistakes & opportunities(28:17) - Finding UGC information and guide coverage-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Chelsea (@chelseaasoflate)  has cultivated a supportive, loving community on social media thanks to her strong personal branding and genuine passion for creativity.  Through her unique outlook and out-of-the-box approach to content creation, Chelsea was able to monetize her love for photography and has been unstoppable ever since. In this episode, she shares her tips on finding success online.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-20-----------Timestamps:(0:45) - Chelsea's niche, platforms, & passion for photography(5:06) - The joy of creating content kept her going(8:49) - Tips for juggling passion & a full-time job(15:59) - Transition from photography to reels(26:26) - Networking tips for building brand deals(30:52) - Impact of travel, agency experience, & future plans-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Now, more than ever, is the best time to become a creator thanks to short-form content, enthusiastic viewers, and the reach of multiple different platforms.From professional filmmaker for some of the biggest brands to becoming a full-fledged content creator (all at the ripe age of 25), Will (@Willkyaw) shares how he managed to successfully pivot careers. He also reflects on how his business savviness and dedication propelled him forward to where he is today.  Discover Will's tips for content creation and social media success in this episode. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-19-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:11) - Who is Will? Background before social media(9:19) - Opportunities in social media and money growth(18:33) - Be intentional about what you go viral for.(29:23) - You have mastered fitting into any situation.(34:54) - Followers followed you for valuable tricks, not knowing you.(43:09) - Look at Chinese TikTok for future trends; will’s future plans-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Now, more than ever, is the best time to become a creator thanks to short-form content, enthusiastic viewers, and the reach of multiple different platforms.Chances are if you have not heard of Vanessa, AKA @vivacious.honey, you would definitely recognize her content. She has been killing it across the likes of Instagram, TikTok, and YouTube for the past two years with no apparent signs of slowing down. In this episode, she shares her social media origin story, what it is like working with a management team, and her tips for success. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-18-----------Timestamps:(1:03) - Online empire and how she started her influencer journey(9:05) Calculating rates and tips for quality reels(16:39) - The backend work of an influencer & choosing gigs(23:49) - Effects of negative comments online(28:13) - Create backlog of ideas, transitions, revamp old videos(31:34) - Future plans & creating a brand that supersedes her-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

The ‘recession’ buzzword is being thrown around a lot right now. As an influencer, what are the steps we can take to protect ourselves if this becomes reality? Mr. D (my husband) sits down with me to break down what changes to expect in this industry. Additionally, we share how content creators can mitigate the potential recession in order to come out on top. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-17-----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(2:17) - Recession definition, current landscape, & impact on creators(10:05) - Evaluate personal vs. business expenses saved up(13:16) - Niches affected by recession & charging brands(19:59) - Tips for getting paid on time & follow-up etiquette(29:06) - Observations during potential recession(34:15) - Investment suggestions during downturn-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Mr. D (my husband) is back once again to weigh in on all your burning finance inquiries. In this episode, we talk about all things related to budgeting, saving, and investing. As well as the lessons we learned along the way so you can start building your own wealth. (DISCLAIMER: This is NOT financial advice. Please do your own thorough research before making any investments)Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-16Accounts/resources mentioned:Naval Podcast My First Million podcast Rich Dad Poor Dad by Robert Kiyosaki (listen to the Audible book | Buy the physical book)Atomic Habits (listen to the Audible book | Buy the physical book)Magic of Thinking Big (listen to the Audible book | Buy the physical book)Robert Green (author) Graham Stephan Youtube ChannelAndrei Jikh Youtube channelAlex Hormozi Youtube channel-----------Timestamps:(1:32) Budgeting tips for irregular income(12:44) Surround yourself with like-minded people(20:27) Pitching to brands: show value, choose niche(22:39) Choosing where to put your money(31:01) Getting rich quick is a myth(41:26) Future plans: financial independence, resources, investing tips-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Ever wondered what company structure you should set up as an influencer? What can you expense as expenses and how to reduce taxes? Mr. D (my husband) and I will tell you everything we know in this episode! (DISCLAIMER: Please consult a tax specialist for your tax needs - we share as much as we can, but we are not tax experts!)Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-15Accounts/resources mentioned:Graham Stephan Youtube ChannelWanderers Wealth (on digital nomads saving taxes globally)Rich Dad Poor Dad by Robert Kiyosaki (listen to the Audible book | Buy the physical book)-----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(4:11) - Set up LLC to protect assets(7:10) - Use a separate business bank account(10:01) - Deduct expenses to reduce taxes(17:41) - Move to lower tax location(23:05) - Use real estate for tax deductions(24:53) - Tax forms, accountant, & revenue tracking for freelancers-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

You may have noticed that I haven’t been very consistent with my podcast lately... Well, the truth is - I was totally burnt out. And... I know I’m not the only one going through creator burnout. Even if you are just starting out to grow on one platform, you could be experiencing burn out too! In this episode, I talk about why creators so frequently experience burnout, the paradox of permission, and potential solutions to avoiding burnout or recovering faster from burnout.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-14  -----------Timestamps:(3:42) - Defining Creator Burnout(12:30) - Breaks lead to audience loss and pressure(14:21) - Chasing momentum and pressure to be creative(20:12) - Paradox of Permission & Creator’s Guilt(23:29) - More responsibilities increase pressure and burnout(25:29) Tina’s solutions to relieving creator burnout-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Is it possible to earn the equivalent of a year's worth of salary from brand deals in just two months? Is it possible to amass 40K followers in just 2.5 months? The answer is yes to both and that is exactly what happened to two Full-Time Influencer students. Sunshine (@withsunshinesol) and Abigail (@theladywhotravels_) share their successes and tips in this episode.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(2:40) - How Sunshine started & grew her page and the opportunities that followed(11:16) - Sunshine’s advice for landing brand deals & who feel alone while venturing(16:07) - Sunshine’s advice for women starting out with passions(21:16) - How Abigail started her influencer journey & results before and after FTI(23:34) - Growing page after posting viral reels & experimenting with content(30:44) - Abigail’s advice for women of color and solo travelers-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you ever thought about starting fresh? Maybe your account health has suffered or you decided to change niches? Well, a brand new account might actually be the answer you are looking for. We sat down with Ariel of @ariel.land, a student of my Full-Time Influencer program, so she could share how starting over on Instagram, coupled with the lessons from FTI, were the gateway to her social media success. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-9-----------Timestamps:(2:03) - Reasons to start anew: fake/ghost followers, giveaways, inorganic growth.(5:22) - Drastically changed niche? Starting over may be necessary.(6:50) - Create consistent content for 1-2 months. Try reels.(8:52) - Ariel Land's experience of starting over with a new account.(18:17) - Reels were a primary focus of the growth strategy.(30:34) - Advice for those afraid to start over or join FTI.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

When looking back at my own social media journey, it occurred to me that there are generally 5 different stages every influencer or creator tends to go through. From posting privately to becoming a full-blown multi-figure business owner, it is important to evaluate where you currently stand. In this episode, I break down the 5 different stages, as well as the mindset shifts one should enact to visualize the next step and level up! Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-10 -----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(2:28) - Private party: sharing with friends, no public content.(7:11) - Transition time: testing as a content creator.(10:57) - Grow and network: improve content and streamline creation.(18:30) - Full-fledged content creator: making a full-time income.(26:04) - Time management: learn to manage time for business success.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

The Instagram 2022 trend report highlighted Gen-Z as the tastemakers for the future of content creation, and today we're sitting down with the token Gen-Z of the Full-Time Influencer team: Lucy!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-8-----------Timestamps:(1:47) - Criteria of a person born as Gen Z(6:28) - Platform of choice and fashion differences(10:41) - Differences in TikTok and Instagram communities(15:26) - Paid gigs, rate differences(23:46) - Gen Z prefers video to photos(26:40) - How authenticity makes Gen Z’s follow you-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you ever wished you had a therapist that was rehearsed in the ins and outs of the influencer industry? We often resort to friends and family to seek out advice but it can be hard when they do not understand the full scope of what being an influencer in this day and age means. Enter the new mini-series on the Full-Time Influencer Podcast: The Influencer Therapy Sessions, where I answer all your social media qualms to be the support system that is missing from this highly demanding industry. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! Interested in submitting your frustrations and issues as a creator? DM us on Instagram! @fulltimeinfluencer.co-----------Timestamps:(2:55) - Overcome self-doubt as a new content creator(5:18) - Anxiety about showing face; cyberbullying(9:02) - Privacy concerns, especially as a young female(11:46) - Dealing with friends noticing influencer transition(15:43) - Feeling lonely due to lack of interest from friends(18:20) - Need for social media detox after a few months-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

As an influencer, how are we held responsible when it comes to dealing with international turbulence? Does our audience expect us to speak up? Do we take a pause in our regular content posting schedule? No matter what you stand for and where you come from, you will inevitably encounter conflicts that may need addressing. In this episode of the Full-Time Influencer podcast, I discuss my thoughts on how to navigate social activism on social media in the most authentic way possible. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-7 -----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(3:26) - Prioritize mental health over channel consistency and growth.(4:06) - Understand core audience's stances and be respectful.(7:12) - Educate yourself before sharing news, graphs, and fundraisers.(9:17) - Staying silent is a personal choice, and that's okay.(12:12) - Influencers have the power to bring about change.(13:52) - Be authentic and avoid performative activism when reposting.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you been agonizing over your engagement recently? Here’s why you shouldn’t be so quick to panic. Across the board, many accounts are experiencing the same exact thing. With continuous platform updates and changes in follower behavior, a dip is only natural. But it can be amended by implementing the right knowledge and mindset. In this episode of the Full Time Influencer podcast, I walk you through why your engagement sucks and the steps you can take to get it back on the right track for linear growth.  Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-6Sources mentioned:FTI post mentioned: Should you delete your account and start over?!Account mentioned: @ariel.land-----------Timestamps:(1:33) - Creator worth is not based on numbers(4:39) - Instagram changes affecting feed and platform(8:48) - Platform changes and increased competition decrease reach(12:03) - Large break from social media leads to engagement dip(20:01) - Lack of reels is main reason for engagement dip(25:10) - Mindset important, don't let numbers determine self-worth-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

As a digital content creator who is more heavily reliant on social media platforms such as Instagram, you might have thought about expanding your content to Pinterest, only to quickly abandon the idea because it seemed impossible to comprehend and decipher. Kate Ahl, the grandmaster of all things Pinterest, would be the first to tell you that this is a huge mistake and you are quite literally leaving money on the table! Tune into this episode of the Full Time Influencer Podcast to learn how you can take advantage of Pinterest and increase your traffic and income.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: www.fulltimeinfluencer.co/blog/season-2-episode-5-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(2:38) - Pinterest journey and growing passion for the platform(6:58) - Pinterest is a search and discovery platform(9:18) - Creators for traffic, suitable demographics and popular topics(12:48) - Best ways to approach Pinterest for various niches(18:03) - Pinterest's adaptation to video content in 2022(39:51) - The importance of follower count and expected growth-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Katie Steckly is a jack of all trades when it comes to social media. Just name a platform and you can bet she is on it! She is active on everything from YouTube to Instagram, while also juggling a weekly podcast, as well as managing a creative service business. Needless to say, she wears a lot of hats, which is why I wanted to sit down and discuss all things social strategy with her in this episode of the Full-Time Influencer Podcast. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-3-----------Timestamps:(2:01) - YouTube creator & digital entrepreneur, and how she started(12:59) - Turning point for growth and monetization on Instagram and YouTube.(17:23) - Branching out into podcasting after YouTube and Instagram.(27:07) - Experienced burnout from juggling multiple platforms and unnecessary pressure.(39:25) - Separating podcast from YouTube, reasoning behind it.(45:56) - Helping other creators repurpose their content on all platforms-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Now, more than ever, is the best time to become a creator thanks to short-form content, enthusiastic viewers, and the reach of multiple different platforms.In this episode, Miki, discusses how she utilized her niche in the health field to jumpstart her social media following. Now, she has over 2.3m followers on TikTok, 700k subscribers on YouTube, and 490k followers on Instagram! In this episode, Miki reminisces on how her niche has helped her to reach virality on the ultimate trifecta of social media platforms, as well as some of the insider tips and tricks she gained throughout the past few years.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-4-----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(1:56) - Background and platforms used(6:15) - Turning point when taking content creation seriously(8:44) - Repurposing content across platforms(12:55) - Impact of YouTube shorts on growth(16:33) - Content creation as a full-time job(33:03) - Future plans beyond YouTube, TikTok, and Instagram-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

In order to go viral, you need to switch gears and think of Instagram as a video app, not a photo app. We sit down with my friend, Karen Cheng from (@karenxcheng), about how she harnessed her creativity for short-form video content and amassed 100K+ followers in ONE day. Karen is proof that you can breakdown Reels to a science and she shares her perfected formula to achieve foolproof virality. This is an episode you do not want to miss, especially if you are still learning how to utilize the power of Reels to grow your own account.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-2------------Timestamps:(2:14) - First video made after leaving Microsoft & her virality(6:55) - Break down what goes into virality and her process(14:27) - Emotions she looks to invoke in people watching videos(25:28) - Reels helped propel more growth afterwards(36:55) - Growth with reels and success on TikTok and YouTube Shorts(43:42) - Changes in approach to creative work as an influencer & future plans-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

New year, new me- and new Instagram? Last year, Instagram made some very big changes, and they’re planning to make a few more this year as well. In this episode, we’ll be discussing the 5 biggest changes coming to Instagram this year, as well as a few predictions for the app’s future.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/season-2-episode-1-----------Timestamps:(2:28) - Emphasis on video, particularly reels.(9:58) - Possible phase-out of regular video, introduction of 3-minute reels.(11:55) - Introduction of more editing tools and fun effects for reels.(12:29) - Concern that aesthetic reels may become too saturated.(15:45) - Increased user control over the interface.(26:51) - Focus on supporting creators for full-time careers.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

2021 was by far the best year in my career but also the worst year for me mentally. In this episode, I'll be going over what happened to my business in 2021 and also providing some personal life updates. I'll discuss the goals I set for myself at the start of 2021, and how many of those I managed to achieve. This also is the LAST episode of Season 1 of the Full-Time Influencer podcast, and we'll be coming to you in Jan 2022 with a brand new season!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! -----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(4:25) - Review of 2021 goals and resolutions, including Dream Day.(11:13) - Breakdown of 2021 achievements, lessons, and feelings.(21:50) - Creation of full-time influencer podcast & clothing line,(29:32) - Best but hardest year mentally, experienced burnout.(33:03) - Cannot lose skills gained, despite others' actions.(36:49) - Achieved most goals, but not specific numbers or YouTube channel.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

YouTube has always been one of the best platforms for curating an engaged audience who really connect with you as a creator, and today we’re speaking to someone with years of experience creating long form videos. TJ from Cup of TJ shares her expert knowledge on growing your channel through searchable content and YouTube Shorts. In the past 5 years, TJ from Cup of TJ has been a nomadic travel vlogger exploring Asia, an at-home cook bringing fun into the kitchen, a coach helping hundreds of creators grow their channels, AND a television actress, all thanks to the power of YouTube, and today she’s sharing with us her top tips for success on the platform. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-16-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:28) - Taiwanese nomadic journey: quitting job, building audience(6:46) - Starting YouTube and Instagram during first year of nomadism(7:46) - Choosing YouTube over other platforms, passion for being on screen(12:45) - Key viral video that changed the game(28:26) - Food space profitability, message of sending the right information(32:06) - Passion for coaching, creating videos, and acting-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

The best thing about being an influencer is getting paid to do what you love - yet not many people understand how to monetize their accounts. If you’ve ever wanted to learn how you can establish your value on Instagram, then you’ll love today’s post and podcast. We’re talking to Christine Tran from @tourdelust about how she managed to turn her passion into a full-time career. Christine isn’t just one of the most business-savvy influencers I know - but a master networker. Tune in to get her tips for getting paid whether you’re starting a side hustle on Instagram or want to increase your earnings.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-15-----------Timestamps:(6:51) - Time to reach 100k followers and go full-time.(7:51) - Success and monetization opportunities led to quitting job.(11:43) - Learning to monetize gifted trips and collaborations.(26:18) - Pivoting to lifestyle and fashion content.(38:38) - Reels and first viral reel.(46:58) - Future of brand, pivoting to lifestyle, and starting a family.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

In today’s highly digitized world, it’s more important than ever to incorporate short-form videos into your content strategy, and when done right, they can result in virality and propel you to success. If you’re new to social media content - or creating videos in general, you might be at a loss for where to begin. Fortunately, we’ll be tapping the expertise of Jerome from (@jerometraveller) to help you get started today!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-14-----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(2:40) - Starting Instagram & his your original goal(3:06) - Taking photography seriously & start of his growth(6:22) - Talent vs learning and continuous practice and hard work(26:38) - Jerome’s thoughts when reels first came out(39:46) - Opportunities he’s gotten since starting Instagram?(41:53) - Pursuing content creation full-time-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you heard about the creator who grew 700K followers in just one month using Reels? YK became interested in photography at the age of 17, when he would go for walks and take photos in his free time, but didn’t recognize it as his passion until a few years later when he realized how big his casual hobby had become. Today, thanks to the power of short-form video, his hobby has gained him a collective following of 2.8 million followers across Instagram and Tiktok, and he’s sharing with us his top tips for social media growth through videos.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-13-----------Timestamps:(1:26) - Started photography and Instagram; grew to 300,000 followers.(4:52) - Early adopter of TikTok; grew account to large following.(6:58) - Transitioned from photography to short-form videos; experimentation is key.(11:30) - Rapid traction on TikTok and audience translation to Instagram.(13:53) - Find successful ideas and make them your own.(29:51) - Rapid growth on both platforms; changes to future career plans?-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Struggling to calculate your rates as an influencer?  There’s so much gatekeeping and secrecy in this industry, and there’s not much information out there for new creators looking for insights on how to price their work. Too often I see creators being taken advantage of, so today we’re covering everything that you should consider when pricing yourself!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-12-----------Timestamps:(1:52) - Encouragement to price yourself properly and charge what you're worth.(5:11) - The standard rate on Instagram is 1% of your following.(10:51) - Using the 1% method to calculate rates has drawbacks.(17:17) - Understanding reach and CPM is important.(21:49) - Trust built with audience is what makes influencer marketing so powerful.(27:35) - A reasonable range for influencer rates is $20 to $50.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Have you ever seen content creators sharing their amazing lives online, and wondered, “How can they afford to do all this”? In today’s day and age, you can actually make a living just by posting on social media! Sound too good to be true? What if I told you influencers are actually making multiple 6 or even 7 figures? Today we’re diving deep into the ways that influencers can make money (brand deals, affiliate income, and more) and how you too can also do what you love for a living.Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-11-----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(4:24) - Primary influencer income: brand deals.(13:00) - Other sources: affiliate income.(18:43) - Ad revenue, another common income stream for influencers.(25:18) - Physical products as another income stream.(35:25) - Coaching/memberships: another full-time income option.(41:37) - Host/speaker income: another option for influencers.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

If you had the opportunity to ask an influencer with 500K+ followers any question, what would it be? Keep that question in mind- today we’re answering 21 questions from followers, covering topics like what to post when you’re starting out, how to land brand collaborations, and even an influencer’s salary! Whether you’re just curious about the lifestyle or a full-fledged influencer already, the info shared today will definitely be valuable.(Correction: the amount of money YouTubers take home is RPM, not CPR!)Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-10-----------Timestamps:(2:25) - Are you an influencer, a content creator, or...(7:19) - What do you think you should start posting to establish yourself?(10:15) - How long it took Tina to get to her first 100K followers(12:16) - Do you specifically have a budget set for travels?(24:05) - Worst nightmare as an influencer(25:14) - The most difficult part of your job?-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

As both a true crime junkie and an influencer in the public eye, personal safety is something I think about every day. Influencer’s lives include many aspects of physical safety that you wouldn't have to worry about if you didn’t have a following, including public solo shoots, meeting up with photographers, and posting your daily life, but online safety can’t be forgotten either: account security, social media scams, and the legal security of your content. Today we’re doing a deep dive into everything you should be aware of to stay safe as a content creator. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-9-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:02) - Story about Oregon trip from a few years ago(7:49) - Be prepared when traveling to areas without signal(9:18) - Safety tips for creating content and traveling alone(20:43) - Safety measures when meeting new people online(22:54) - Privacy concerns and internet safety(41:16) - Legal and intellectual property safety: be aware and educated-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Everyone has to multitask, but influencers do it more than most, and Lindsay Silberman might do it most of all. Balancing a personal brand on Instagram, an extensive lifestyle blog, and a small business that grows every day could easily lead to burnout, but Lindsay is surviving and thriving, and she’ll be sharing her top tips for balance with you. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-8-----------Timestamps:(4:15) - Lindsay's move to Miami and what sparked it.(5:24) - How journalism background helped transition to content creation.(13:50) - Value of adding blog posts to campaigns for influencers and brands.(23:36) - Transition from travel to beauty and skincare.(29:41) - Journey of creating and selling hotel lobby candles(45:49) - Breakdown of income streams: brand sponsorships, hotel lobby candle, affiliate income.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

"How are you able to travel so much?" "How can I become a travel influencer?" "How many followers do I need before I pitch to hotels?" In today's episode we will be answering all of these questions and more as we discuss how influencers are able to travel for free (AND get paid on top of that!).Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-7-----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(3:51) -We are powerful marketing sources for travel industry.(5:38) - Influencers save money by reaching specific audience demographics.(9:28) - We show behind-the-scenes and unedited realities of locations.(9:57) - We drive traffic and provide repurposable content for brands.(12:31) - Online advertising is cheaper and more effective with influencers.(24:08) - Number of followers is less important than audience and brand fit.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

We may be living the perfect insta-worthy life now, but did you know that my husband (then boyfriend) actually did NOT think that my Instagram page was going to go anywhere? And now he is my biggest supporter! In this episode I interview my OWN husband - Mr. D! We talk about navigating relationships as a content creator, what to do if your SO doesn't support your social media goals, how to find balance while traveling, what you can do to make it as easy as possible for them to help you out, and more!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-6-----------Timestamps:(2:03) - How Tina met Mr. D(18:38) - Started the blog, Mr. D was skeptical at first(29:40) - Ways to take better photos & getting S.O to help(41:28) - Explained how Mr. D came to understand social media(46:25) - Mr. D quit his job and career changes during Covid(53:57) - Advice on finances and the difficulty of creating & working for money-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

I’ve met so many successful influencers and content creators in my time on the Instagram platform, and after a while, I began to realize that quite a few of them have some very similar traits in common. In this episode, I’ll be discussing those traits, which include: - being self-aware about your skills and experience - willingness to experiment and try new things - the TRUTH about talent - why consistency in showing up is SO important in the beginning - why you NEED to be willing to make yourself uncomfortable. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-5-----------👉 Want to learn how to go viral with Reels? Inside our Reels Rocket Ship program, we teach you how to create engaging short-form videos and go viral with Reels. Join now to skyrocket your following on ReelsRocketShip.com-----------Timestamps:(3:49) Self-awareness is the first key to becoming an influencer.(15:44) Key 2: Talent or willingness to learn.(20:55) Key 3: Hard work and persistence.(28:33) Key 4: Passion for what you do.(31:48) Key 5: Willingness to change things up.(33:45) Last point: Adaptability and risk-taking are important.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Everybody wants to get paid more, but negotiating that pay increase is easier said than done- unless you’re Oneika Raymond. Nobody knows the art of the deal better than Oneika, who’s turned her small travel blog into a multiple six-figure brand, and she’s here to teach you how to negotiate your way into getting PAID to live your best life!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-4-----------Timestamps:(1:26) - From educator to TV host, writer, and travel influencer.(7:30) - Quit her teaching job with only 10k Instagram followers.(9:25)- Consistency and authenticity were key to her growth as an influencer.(20:52) - Starting on Instagram was a turning point in her career.(36:56) - Her income as an influencer is far better than as a teacher.(41:58) - Instagram campaigns, and valuing work & time-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

When you try something new, you’re bound to make mistakes, and content creation is no different. Today we’re discussing the top 5 things I wish I knew when I first started building my personal brand on Instagram, including: - how important networking really is - why you should be reaching out to brands ASAP - the SECRET to growing a small account - the reason you should be showing your followers your real life - the difference between followers and true fans - the TRUTH about deals and negotiations and more! If you’re just starting your account, you NEED to hear this to make the most out of your time and effort in this journey!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-3-----------Download the FREE Ultimate IG Monetization Guide HEREIf you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 -----------Timestamps:(1:40) - Networking is key for influencers.(6:18) - Outreach is important for brand deals.(8:48) - Trends and what works bring growth.(14:53) - Authenticity and value keep followers.(18:49) - Negotiation is key for brand deals.-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

We all dream of getting paid to do what we love, but what exactly can you get paid for as a content creator? Sarah Funk (@sarahfunky)is sharing all the details of her many income streams as a content creator: the struggles she faced during her first year - the multiple sources of income she now generates - her best tips for getting started and getting PAID For those who want to go full time as content creators but are worried about the financial implications, this episode is a must-hear!Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-2-----------Timestamps:(8:37) - Consistent, quality content for 5 months before channel blew up(11:46) - New York Sports Tourist Traps video went viral, grew followers(13:13) - GoDaddy recognized her, became show host for School of Hustle(18:15) - Next step was virtual tours, made multiple six figures(24:57) - Income walkthrough, break down streams of revenue(33:53) - Travel concierge service, private and IG tours-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

You see the followers, the sponsorships, and the press trips, but do you know what it takes to get there? It’s time to meet the woman behind the feed! For the first time ever, I'm going in-depth on my personal journey: why I got started, quitting my job, what I had to give up to have this life, and finally getting paid to post - the point at which I almost called it quits and everything else I encountered on the path to 500K- not followers, but friends. Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! CHECK OUT THE SHOW NOTES FOR THIS EPISODE: https://www.fulltimeinfluencer.co/blog/episode-1 -----------👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.-----------Timestamps:(2:33) - From NYC Fashion School to Lingerie Designer(3:43) - A Mindset Shift After Reading "Rich Dad, Poor Dad"(5:19) - Inspiration Behind "Of Leather and Lace" Handle(11:39) - Taking Control of Content Creation(16:13) - Quitting My Job to Pursue Social Media Full-Time(21:10) - Differentiating Myself Through Creative Approaches-----------Don't forget to follow the Full-Time Influencer on: Instagram | YouTube