Freelancing? Being boss of your own life and business can be tough and isolating. But it can also be totally rewarding. Pick up tips, advice and thoughts on how to make it as a freelancer by hearing other freelancers share their experience. You're not alone being freelance. Hosted by Steve Folland. www.beingfreelance.com
Virtual Assistant Erin Buck
Meet VA & Social Media Assistant Erin Buck. Not that she knew what that was 5 years ago.But then, she was happy working in a school. She didn't need to know.But then a twinge in Erin's back turned her world upside down.Nerve damage could left her housebound, watching daytime TV. Instead she propelled herself into an online business world she hadn’t known existed.Erin’s optimism, hard work and ability to figure things out, won out.She has ‘ideas’. Ideas that found her a constant stream of work. That took her into online communities, that then supported her back out into the offline world. Ideas of a future spending winter in the sun. When the real ray of sunshine is her being her true self all along. It’s an inspiring listen. The flexibility of freelancing. Business growth and personal growth going hand in hand. Buck up your ideas.
JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
2/4/2024 • 53 minutes, 24 seconds
Social Media Strategist Andréa Jones
Early success on platforms like Fiverr and Upwork led to Andréa expanding her services and horizons. Using video and podcasts she built trust. She also built an agency.Dealing with the challenges of managing a team, working around family, and staying focussed in a world of shiny objects.With the 'Savvy Social' Podcasts, YouTube, Membership, courses, retreat… as Andréa points out: it can be summed up quickly, but it happened slowly… With client work still the bulk of her income. Building intentionally as her family grows too.Andréa is the host of the Savvy Social Podcast - so, since you like podcasts, go track that one down too.As ever, Transcript for this episode is at beingfreelance.comYou can also find a video version of this podcast on YouTube.
JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
1/21/2024 • 51 minutes, 11 seconds
Exhibition Designer Rebecca Shipham - Revisited
In this episode, Steve catches up with previous guest Rebecca Shipham, a freelance exhibition designer with 13 years of experience. They first spoke for the Being Freelance podcast in October 2015 - you can hear how Rebecca got started by listening to that.Here we are, eight years on - time to hear what happened next, through the challenges and rewards of working directly with clients, her strategies for attracting and maintaining clients, the impact of the pandemic on her business (as exhibitions closed down overnight!), but the positives that emerged from it too.
JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
1/7/2024 • 24 minutes, 51 seconds
Copywriter Eddie Shleyner
In 2014 Eddie started the Very Good Copy blog. Using it to educate himself, to explore copywriting techniques whilst working in-house. But he wasn’t the only one reading it. As it grew in popularlity, people started reaching out, offering him work.He turned them down. Until eventually in 2020, an opportunity came along that was too good to refuse. So he quit his job and went full-time-freelance.In our conversation Eddie shares the process of building his newsletter audience, his decision to create courses whilst not abandoning client work, the danger to work/life balance when you get a high from creating, and the importance of not just growing for growth’s sake.FULL SHOW NOTES and TRANSCRIPTION AT BEINGFREELANCE.COM02:04 The Growth of Very Good Copy02:58 Transitioning to Freelance03:52 The Power of LinkedIn for Growth05:12 Taking the Leap into Full-Time Freelancing06:02 Maintaining a Steady Stream of Leads06:57 Choosing Projects and Setting Rates08:44 The Importance of Testimonials10:37 The Role of Regular Content Creation15:14 Launching a Course17:19 Balancing Work and Life18:52 The Challenges of Freelancing20:23 The Role of Social Media in Growth23:59 The Importance of Craft and Growth25:10 The Support System Behind Very Good Copy26:55 Advice for New Freelancers27:57 The Role of Luck in Success
JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!Take the course and you'll also get 6 months FREE community membership. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
12/17/2023 • 47 minutes, 50 seconds
PR Lucy Werner
From starting as a PR freelancer to accidentally heading a small agency, working with her husband and then transitioning back into solo freelancing, Lucy shares the challenges she's faced along the way - both professional and personal.As the creator of ‘Hype Yourself’, we hear how showing up daily even in her darkest days has built Lucy’s reputation. But maybe she wouldn’t quite do it all the same again. This episode is practical, fun, candid. And very much worth the hype.You'll find full show notes and transcript for this episode at beingfreelance.com EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
12/3/2023 • 57 minutes, 32 seconds
Webflow Expert Robert Smart
Study, determination, and a knack for design were going to take Robert out of his poor upbringing in South Africa. But the death of his brother, drew him back again. To help young people see a brighter future for themselves, he needed time. To have time, he needed to go freelance.Faced with the daunting reality of having to survive without savings or a backup plan just one month before COVID kicked in, Robert shares how he made the most of platforms like LinkedIn and ultimately doubled his income during the pandemic.He eventually had so many leads, he started hiring others. Plus, through content creation and organising meetups, he’s giving back, while moving forward.You'll find full show notes and transcript for this episode at beingfreelance.com EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
11/19/2023 • 32 minutes, 47 seconds
Web Designer Hannah Dossary
Hannah wondered how the people she met whilst travelling could afford to travel non-stop. It turned out, they were freelancers.And so began a journey into figuring out how she could make that happen, whether she’d like it when she did - and finding her niche along the way. Now back in the UK, she is ‘Hannah from Shiny Happy Digital Design’.Happy when working. Happy when on holiday. Happy to put her prices on her site thanks very much.You'll find full show notes and transcript for this episode at beingfreelance.com EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
11/5/2023 • 53 minutes, 7 seconds
Case Study Buddy Joel Klettke
Joel was originally on the Being Freelance podcast in November 2015.Now it’s time to catch up on the intervening 8 years. As he’s gone from a single solo copywriter to being a married father and founder of a company.We hear how Case Study Buddy grew out of a freelancing side project into a company with major clients and seven figure revenue. But is the grass greener? From freelance to founder - Did being his own boss set him up well to be a boss of many?You'll find full show notes and transcript for this episode at beingfreelance.com EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
10/22/2023 • 47 minutes, 36 seconds
Graphic Designer & Illustrator Sam Minton
Sam was drawn to freelancing when the bar he pulled pints for, asked him to design a poster.The writing was on the wall. Well, it wouldn’t have been a great poster otherwise. Sam became known as a designer/illustrator for bars, pubs and clubs.And then covid hit. Overnight all those places shut. But Sam’s happiest when he’s working…You'll find full show notes and transcript for this episode at beingfreelance.com EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
10/8/2023 • 36 minutes, 51 seconds
Brand & Web Designer Kayleigh Hall
For a long time Kayleigh didn’t even see what she had as a 'business'. She was trading time and skills for money.But a few years ago she embraced outside help. Coaches. Group coaching. Working with a strategist, a photographer and copywriter. She polished her brand and found her niche. With this new confidence and focus, her rate quadrupled. As did her satisfaction. Working with clients with the right vibe for her and them.She wasn’t an island. With help, her business thrived. And she was Queen of Proposals.You'll find full show notes and transcript for this episode at beingfreelance.com EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance on:Instagram - Instagram.com/beingfreelanceYouTube - YouTube.com/SteveFolland
9/24/2023 • 45 minutes, 4 seconds
Copywriter Franky Shanahan - Revisited
8 years after Franky first appeared on the podcast, it’s time to catch up.Still a freelance copywriter. Still in Bristol. But so much has changed. Not just her kids getting taller.In this episode, Franky shares how she had to reshape her business around a chronic illness, diagnosed less than a year after we last spoke.And how she found a co-mentor in the back in the taxi. It’s been one heck of a journey. Not just the one back to their homes.Franky’s business has evolved around her family, her interests and her health. With resilience, determination and good people around us, perhaps the flexibility of freelancing can help us adapt to anything.You'll find full show notes and transcript for this episode at beingfreelance.comCheck out Franky and her co-mentor Charlie on their own podcast 'Friends with business benefits'. EPISODE SPONSORThis episode is sponsored by Freelancer Magazine - SUBSCRIBE today and get those sweet glossy pages in your hands!JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog and see this episode as a video - YouTube.com/SteveFolland
9/10/2023 • 43 minutes, 59 seconds
BONUS - LIVE Q&As with Prerna Malik, Beth Gladstone and Tom Garfield
In this special bonus episode of the Being Freelance podcast we take a selection of the regular Live Q&As that we host in the Being Freelance Community and let you soak up the wisdom once more.You can catch full video replays of all of our Live Q&As in the Being Freelance Community.In this episode, we've got:- Freelance content marketing and SEO strategist Beth Gladstone- Tom Garfield who creates websites alongside his wife Ellie, as ‘Brand New Notebook’- Conversion copywriter Prerna Malik of Content BistroFind a full transcript and links at the website.Questions that are answered1. HOW DO YOU GET TO WORK WITH SUCH HIGH PROFILE CLIENTS?2. HOW MUCH SHOULD I BE SPENDING ON A WEBSITE?3. ARE REGULAR BLOGS STILL WORTH DOING?4. HOW WOULD YOU LAUNCH AND SELL AN ONLINE COURSE WITHOUT AN EMAIL LIST?5. SHOULD I PUT MY FREELANCE PRICES ON MY WEBSITE?6. HOW DO YOU SPEND REGULAR TIME ON YOUR OWN MARKETING WHILST ALSO DOING EVERYTHING ELSE?7. SEO WISE, HOW DO WE KNOW WHAT PEOPLE ARE SEARCHING FOR WHEN IT COMES TO OUR FREELANCE SERVICES?8. WHAT MAKES A GREAT SALES PAGE?9. IS EMAIL MARKETING WORTH DOING IF YOU’RE NOT A GOOD WRITER?10. ANY TIPS FOR HIRING OTHERS?11. ANY TIPS ON COMING UP WITH CONTENT IDEAS?12. WHAT IS A BACKLINK? SHOULD WE BE TRYING TO GET THEM?Join the Being Freelance Community and catch full video replays of these and many more Q&As!
7/23/2023 • 37 minutes, 31 seconds
Graphic Designer Liz Mosley
When Liz left uni, she was adamant she didn’t want to be a freelancer. And yet here we are, via starting a stationery business and a family. A 9 year gradual process which has resulted in her switching from treating her freelancing like a hobby, to firmly treating it like a business.Starting a podcast. Working with Adobe. Diversifying her income and having fun along the way.This is Episode 300 of the Being Freelance podcast - recorded live in the Being Freelance Community - join us!There is also a video version of this podcast on YouTube.You'll find full show notes and transcript for this episode at beingfreelance.comBonus questions in this episode from BFFs (Being Freelance Friends) Angela Lyons and Elizabeth Chesney. JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog and see this episode as a video - YouTube.com/SteveFolland
3/26/2023 • 52 minutes, 5 seconds
Lettering Artist Jackson Alves
This is actually the fourth time Jackson’s been freelance. He’s not just quit jobs, he even once quit his own company.But whereas the other times he was a ‘regular’ graphic designer, this time he’s spent a decade as a specialist: a lettering artist and calligrapher.Regularly posting to Instagram and Behance got him noticed and grew an audience as commissions from around the world reached him at his home in Brazil.He’s since launched online courses, prints, fonts and NFT collections, building his reputation so he can work when he wants around his family. There’s no sign of him quitting this time around.You'll find full show notes and transcript for this episode at beingfreelance.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/19/2023 • 57 minutes, 15 seconds
Copywriter Anna Rogan
Anna had built a career across corporate and government comms in Melbourne. But if she wanted to move her family out of the city and that meant first meant transforming the way she worked.Anna set out to prove she could match her past income, now as a freelance copywriter. The seeds she planted in the city are now bearing fruit. From a farm in rural Victoria she’s reaping the rewards - a business that feels good and that runs around her kids.Today she’s questioning the external pressures that tell us to ‘scale’. The farmers before them planted olive trees. That doesn’t mean it’s a business for her. Just because other copywriters before her have grown with subcontractors and products, does she have to follow them too?Anna goes into detail about how she has built her website and her business to work around her family. So much insight AND the sound of Australian birds too - you're in for a treat!You'll find full show notes and transcript for this episode at beingfreelance.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/12/2023 • 53 minutes, 7 seconds
Motion Designer Alex Liou
Alex trained as a musician. He followed a drumming dream to Nashville along with an internship at a 'mom & pop' business.There, they had him creating graphics and videos - those two things came together when Alex discovered motion graphics. He took to studying and developing as a motion designer. Self taught, he’s always been constantly trying to learn and improve.He didn't want to be the best in his company. He wanted to learn from the best...Finding an internship in LA working on big Hollywood movies, he kept at it. Swapping socialising for learning, upskilling and sharing his self initiated projects on Instagram - he made a name for himself and studios started coming to him.Now, post-pandemic, he’s trying to rebalance work-life. 4 day weeks are in. Snowboarding weekends are the norm. But it’s a slippery slope when you stop learning - the instability of freelancing is still keeping him on his toes. You'll find full show notes and transcript for this episode at beingfreelance.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/5/2023 • 50 minutes, 17 seconds
Marketing Consultant Ayo Abbas
Spring 2020. A pandemic lockdown. Doesn’t sound like the ideal time to build a business, but Ayo had 20 years of marketing experience as her foundations. And a love of marketing that she’d put to good use on herself.Specialising in the ‘built environment’ - think construction, engineers, architects - Ayo launched a podcast that raised her profile and brought her clients. Repurposing content across socials and her newsletters, Ayo put the same plans, systems & processes she uses with clients to boost her own business.With award-winning added to her LinkedIn profile, she’s built something pretty special. Maybe we can learn by studying the blueprints. Seriously so much to learn on the content marketing strategy Ayo is using! You'll find full show notes and transcript for this episode at beingfreelance.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/26/2023 • 40 minutes, 37 seconds
Graphic Designer Victoria O'May
Brazilian creative Victoria was working in advertising in London when in 2013 she fancied a change.A change of pace, country and language, and to help her do that she figured she’d go freelance in Spain.After 3 years she took a job in an agency. Four years on she felt ready to freelance again. A pandemic and motherhood making the flexibility of working from home even more appealing.Second time around Victoria felt much more prepared. In her positioning, her processes, her dealings with clients… in running her own business.In this conversation we cover, amongst other things:the importance of a network of fellow freelancersgetting to know clients properlyworking around having a childhow some things you want to do just can't be done right now, and that's okay...You'll find full show notes and transcript for this episode at beingfreelance.com JOIN THE COMMUNITYYou're not alone being freelance. Come and hang out with your BFFs (Being Freelance Friends).A place to ask questions, sense-check, laugh and support.With LIVE Q&As, Coworking, Meet-ups, Socials and more.JOIN YOUR BFFS AT beingfreelance.com/community NEW TO FREELANCING? THERE'S A COURSE FOR YOU!The Being Freelance course is made for you!There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from the experience of Steve and hundreds of guests of the podcast.Take the course and you'll also get 6 months FREE community membership.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/19/2023 • 39 minutes, 36 seconds
Fashion Photographer Marcelle Adrianna
It’s quite a winding route that’s taken Marcelle to be known as a fashion photographer. But from working in shops on London’s Oxford Street as a teenager, now her photos can be seen in those windows instead.Marcelle did lots of work for free early on but it built a network, a portfolio and a reputation that has since served her well. Whilst her training as a graphic designer has kept her working at times when she didn’t have a camera in her hand.She loves her job and is a self professed workaholic, but her thirty year plan finds her sitting in a beach far away from the streets of London.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
12/11/2022 • 49 minutes, 19 seconds
Motion Designer Kyle Hamrick
Kyle left agency life and started his self-employed journey working with friends as a collective. 8 years on though, he’d built his own name through hosting meet-ups and speaking at events to the point where it made sense to go solo.From small meet-ups he ended up speaking on some of the biggest stages with the likes of Adobe as clients. Yet in 2020 decided to switch from being a freelancer to becoming a Creative Director in-house.Now, full-time at School Of Motion, a fully remote company, he still has flexibility in his life. Kyle believes his years of working independently, general skill-set, and ability to get things done that comes from being freelance is actually making him a better employee.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
12/4/2022 • 46 minutes, 15 seconds
Market Researcher Jenna Kang-Graham
When Korean Hyunjin, or ‘Jenna’ as she’s also known, met her American husband, she moved to be with him and needed to find work in small town USA.Whilst blogging tips about international relationships, Jenna found readers started to approach her for help with their own written English requirements like cover letters and applications. Her freelance journey had begun.Years later she joined Elance, that became Upwork, and worked her way up to be one of the top 1% professionals on the freelancer job site.Her blog meanwhile spawned what is now the largest community for Korean/international couples. Currently based back in South Korea, along with regular clients on Upwork, her free community brings her plenty of opportunities as her members recommend her too.Maybe Upwork doesn’t have to be a race to the bottom after all. Hear Jenna's story. And her cat.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/27/2022 • 37 minutes, 14 seconds
Graphic Designer Luke Tonge
Luke needn’t have been scared of going freelance. He’d spent 10 years of agency life making great work and making a name for himself. Through writing, speaking and community, people knew he’d be a great freelancer even if he didn’t.And whilst all of his income is derived from client work, that’s definitely not where all his time is spentLuke devotes huge amounts of energy to Birmingham Design. Joining forces with his friend Dan to organise events, workshops, a shop, website, directory, mentorship scheme and a massive festival celebrating and nurturing the creative scene around them.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/20/2022 • 54 minutes, 22 seconds
Editor & Proofreader Robyn Santa Maria
When Australian Robyn quit her job working in comms for a French yacht company, she wasn’t expecting her boss to be so keen to keep her that he’d offer her a 2-day-a-week retainer if she went freelance.So she did. Finding work through her network and referrals along the way. 6 years later Robyn still has no website.But working solo also gradually sent Robyn into her shell. So now, she’s proactively seeking out connection once more. Making online dates with other freelancers and working with a business coach - she’s enjoying life being freelance once more.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/13/2022 • 44 minutes, 11 seconds
PPC Consultant Ryan Scollon
While working in his first job at a small agency, Ryan started a website. He didn’t think much of it. Until its local SEO started bringing him leads and the chance to do extra work on the side.A year on, working evenings and weekends, he’d reached capacity. This was it. Time to go full time freelance. With no network of his own, he needed his site to continue to bring him clients. And it really did.In the past year Ryan’s grown a team of two fellow freelancers. Able to make the most of the leads, the retainers and enjoy the ability of having people to bounce ideas off of rather than make every decision on him.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/6/2022 • 31 minutes, 40 seconds
Marketing Consultant Nadine Campbell
Already established in her marketing career, Nadine went freelance in order to ‘stretch’ herself professionally. And stretch she has!Her natural networking style served her well. Nadine has been freelancing for 10 years with big name clients and still doesn’t have a website of her own. LinkedIn and her trusty Rolodex of business cards keep her ‘booked and busy’.And in the past couple of years, she’s decided to use her own success and knowledge to give back. Starting a community and investment fund for diverse, marginalised entrepreneurs.Nadine loves the entrepreneurial side of being freelance. And you’re going to love her story…You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/30/2022 • 45 minutes, 50 seconds
Writer Momina Asif
Momina realised traditional office life didn’t fit with taking care of her mental health. Sh'e’d go freelance and be a better boss to herself.Having quickly built up a personal brand and relationships on Twitter, work soon came her way.This was in January 2022. So when she spoke for the podcast in July of that year, she’d really not been freelancing long. But that doesn’t mean she didn’t have a lot to share. A lot for us to learn from.Having already experienced and dealt with burn out, the issues with outsourcing in a hurry, prejudices from those refusing to consider hiring someone from Pakistan… but also the flip side of community, building great client relationships and ultimately creating that work life that works for her.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/23/2022 • 45 minutes, 15 seconds
Web Developer Stephen Adams
Stephen wasn’t looking to go freelance, but when redundancy came 10 years ago, he took on a contract for a few months. And here is all those years later saying he’d never go back.In between he’s evolved specialisms, written a book that became a course and started working remotely. Stephen takes time out on side projects and courses to always stay on top of trends, tech and skills - thinking about what his clients might want now and in the years to come.And what about what he wants? As he nears the end of his 40s, Stephen’s now exploring what a future in freelancing will look like for him and his family.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation AuthorityThis episode is sponsored by IPSEThe Association of Independent Professionals and the Self Employed - support for UK freelancers.Advice, networking, events, perks - and sort your pension, insurance, legal, tax..There's a lot to think about when being freelance, and IPSE have your back. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/16/2022 • 40 minutes, 47 seconds
Sound Designer David Jeffers
In 2011, taking a family holiday from his job as a Ford engineer, changed David’s life forever. An accident on the beach left him paralysed from the chest down. Quadriplegic.When David was ready to work again, an old friend remembered their shared love of music. He suggested David create audio tracks for the animated videos his company were creating. His freelance business ‘Quadriphonic Sound’ was about to make some serious noise.Without the flexibility of being freelance, David wonders if he’d be able to work at all. Instead he’s making a name for himself on dream projects for huge brands, doing it all remotely around his health and family needs.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by AXA Business Insurance.Get cover for your work, your tools, your reputation. It feels better being protected, being freelance.Work hard, insure easy. Check out their site or Search AXA Business Insurance.AXA Insurance UK plc is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/9/2022 • 38 minutes, 2 seconds
Writer Nick Parker
The small agency Nick had joined had become a big agency. He’d become part of the leadership team. HR. Management. Meetings. He missed doing the ‘work’.He did know how much big clients were willing to pay for that work though.So Nick set out as a high-billing tone-of-voice specialist. A company of one. With various side projects, Nick embraces the freedom of freelance life - allowing moments of ‘high performing procrastination’ to explore his creativity.We chat about pricing, using a business name alongside a personal brand, thinking like a business (rather than a freelancer), side projects including products and newsletters, becoming a thought leader and more...You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
7/24/2022 • 42 minutes, 48 seconds
Brand & Web Designer Fungi Dube
Fungi left university as a scientist. But it was her experiments with Photoshop that had unexpected results. She now wanted to be a designer.Whilst working full-time in science, she designed on the side. By changing her entire persona online, she began to turn what started as a passion project, into a full-time freelance career.Fungi’s focus is in lifting African culture and narratives to the forefront of her design. From the ‘Sunshine City’ Harare, Zimbabwe, she’s brightening brands, packaging and websites the world over.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
7/17/2022 • 47 minutes, 57 seconds
Illustrator Levi Jacobs
Levi left art school with no job, but worse, no love of art.Eventually he started creating and experimenting. Finding his style, he also found an art director and his lucky break. Going from flipping burgers to turning over big meaty clients.Still Levi has worked hard to keep the ‘play’ of art in his life. Joining a studio and forming a collective. He’s not going to let getting paid to create detroy his love for it.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
7/10/2022 • 46 minutes, 6 seconds
Graphic Designer Frankie Tortora
Over 10 years ago Frankie crowd funded her training as a graphic designer. It’s fair to say she doesn’t look at problems the same way everyone does.And when pregnancy took her flourishing freelance career a few steps back, when she felt isolated amongst parents with full-time jobs, she didn’t settle. She searched. She got creative.As her first child was born, so was ‘Doing It For The Kids’. Through a blog, Instagram, award-winning podcast and thriving community, she’s forged a second family of freelancers juggling kids & business.Finding her feet, her people, her niche.And along the way, finding a co-mentor in Steve Folland (yep, of Being Freelance).Together, they took to figuring out how to run their ridiculously big side projects around everything else.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
7/3/2022 • 53 minutes, 28 seconds
Photographer & Creative Director Bal Bhatla
Bal loved his job in advertising, but posting on Instagram as ‘Mr Whisper’ changed the course of his career, leading him to work not only for himself, but with some insanely high profile brands from the off.As an early ‘creator’, Bal has had to adapt as social media has evolved, to make sure the brands and the full-time rates kept coming. But despite the competition, he has his blinkers on. He’s only in a race against himself.In our chat we here how Bal:- has the confidence to stand his ground with big brands- found his style and niche- stops himself from burning out despite the urge to be always 'on'- uses side projects to keep himself inspired for client projectsAnd a whole lot more.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/26/2022 • 47 minutes, 28 seconds
Write & PR Consultant Michelle Garrett
Although Michelle had a brief fling living the nine to five life in Silicon Valley, there was no chance of her resisting being her own boss.Starting out as a freelancer 20 years ago, Michelle could never have predicted that social media would become such a big part of her freelancing life - with a huge Twitter chat, community and Space that she hosts.In two decades she’s grown a successful business, a family, a community and ridden out the inevitable recessions and tough spells. It’s the long game and she’s got plenty to share on how to play it.In this episode we hear how Michelle:- builds authority and visibility by writing guest posts- loves retainer clients- overcomes the isolation of remote working- prepares for recession- fights back against those taking advantage of vulnerable freelancersAnd a whole lot more.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/19/2022 • 42 minutes, 42 seconds
Designer & Illustrator Andi Best
After graduating with a degree in illustration, Andi moved back to his hometown.Renting an odd-shaped office with no windows might not have given him great views. But it did give him amazing business connections. Resources and referrals that would set the first of many freelance plates spinning.With a varied career, Andi is also enjoying the challenge of mastering freelancing with his latest clients…his children.In this episode we hear how Andi:- uses his email newsletter- regularly jumps on Twitter chats- uses being multi-skilled to his advantage- found clients and shared knowledge by surrounding himself with other businessesYou'll find full show notes and transcript for this episode at beingfreelance.comThis episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/12/2022 • 48 minutes, 14 seconds
Email Strategist & Copywriter Nikki Elbaz
After being made redundant from her New York agency job, Nikki thought she’d go to Israel for a year and freelance as a copywriter. If it didn’t work out, she’d come back and get another agency job.7.5 years later her family has grown up in Israel. Their mum is very much still freelance.But she’s not a general copywriter anymore, she’s since found her niche in email strategy. Building authority and a small team. And a website experience which is pretty unique.In this episode we hear:- how a mastermind changed Nikki's career- how a 'cold' email showed Nikki her niche and landed a dream client- Nikki's very different approach to her website- how building a team isn't as easy as you might thinkand so much more...You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/5/2022 • 45 minutes, 55 seconds
Web Designer and Developer Ryan Gittings
Ryan started freelancing still in his teens, mentored by his first (and only) boss.Intriguingly, for SEO purposes he has both a freelancer website and a local agency site, but doesn’t want to grow bigger than being a solo business. He’s putting work-life balance ahead of profits.Our chat includes putting your worries in perspective, the importance of side projects, worklife balance, adding personality to your site and relationships and the way Ryan uses his website to qualify leads and better manage his time.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Krishna was always freelance on the side of other jobs, eventually going full self-employed in 2019.Now with the support of a mentor, a community and mastermind group she’s growing her business into an agency.A lot going on, a lot happening fast. But then she loves life ‘100 miles per hour’.You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
5/22/2022 • 45 minutes, 4 seconds
Brand & Web Designer Micah Woods
Micah is a pandemic freelancer.A year after losing his job and starting out, he redesigned his ‘OK Micah’ website to be full of his personality and aligned with his values: to help and celebrate queer businesses.Two years in, his ‘work life harmony’ is in place. Ideal clients coming to him. Freelance life is more than just OK for Micah. This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
4/10/2022 • 52 minutes, 3 seconds
Eco Copywriter Estelle Hakner
Estelle has created a freelance business that is good for her and the planet.Focussing on her green values (some might say ‘ecopreneur’ 😬🌎 but she won’t) and building a business that plays to the strength of her introverted personality.Living on a remote island off the coast of Scotland, she’s making time for work and life and it’s all going swimmingly. Wild swimmingly. This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
4/3/2022 • 50 minutes, 46 seconds
Designer & Illustrator Iancu Barbarasa
Iancu moved from a successful branding career as an employee in Romania to being a freelancer in London.1200 miles. Smoothed over by 600 emails. Not asking for work, but seeking connection. This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/27/2022 • 40 minutes, 27 seconds
Conversion Copywriter Diane Wiredu
Diane has learned and change a lot in a short space of time of being freelance. Or being the 'business owner’ of ‘Lion Words’. By my taking time to step back. Adjust. And just do it. She’s doing more of work she enjoys. Building a network of genuine connections via LinkedIn. Saying ‘yes’ to the right opportunities that come her way to build authority on podcasts and webinars. This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/20/2022 • 48 minutes, 28 seconds
Illustrator and Arts Educator Fredde Lanka
Creating posters for queer club nights, meant the work of Fredde Lanka (AKA Fredrik Andersson) was plastered all over London and that brought him more projects.But it was when those nights shut in lockdown that things really picked up - he started connecting directly with his audience, creating portraits.Now he splits his time between illustration, ceramics, teaching and running an art project for young queer people. The mix stops him being bored and leaves him feeling good.Fredde can see that creating work that explores his queer values may well have meant some big brand, big money projects won’t have come to him (beyond Pride month tokenism). But this work leaves him feeling fulfilled and that’s worth a whole lot more.This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/13/2022 • 43 minutes, 40 seconds
Photographer Tianna J Williams
Tianna was working as a midwife. Photography was a self-taught hobby.But having a family of her own meant she wanted flexibility that midwifery simply couldn’t give her. So she helped bring her own business into the world instead.The communities she found online have given her confidence, knowledge and referrals.As a maternity & newborn photographer she’s fully focussing on the ‘client experience’. Through learning, investing and taking bigger steps - now her business is growing up. This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/6/2022 • 51 minutes, 38 seconds
Health Copywriter Louise Shanahan
Straight out of university Louise wanted to travel and start her career. Instead she had to start treatment for a major health scare.On the mend, she found a job in government, but decided to focus on making a difference in Health issues.10 years on she realised she didn’t have to follow this government path for the rest of her life. She could become self employed. She could use her expertise in Health to start off niched as a health copywriter.This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/27/2022 • 47 minutes, 40 seconds
Graphic Designer & Consultant Greg Bunbury
It was when Greg planted the flag of his values that things changed.Instead of chasing jobs as ‘anyone’, he became ‘someone’ - someone people wanted to work with for what he stood for.Now Greg’s not just a graphic designer, but a Creative Consultant, Diversity & Inclusion Consultant and public speaker. Freelancing with purpose.This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/20/2022 • 45 minutes, 53 seconds
Creative Director & Designer Raydene Hansen
After years of working her freelance life from 6pm-1am alongside other jobs, Raydene’s now gone full-time freelance. Working for herself. But not by herself.She’s set up a collective of freelancers to collaborate on projects. Sharing the work but importantly, sharing values.Far too many toxic jobs made her discover what matters. Kindness. Inclusivity. Philanthropy.She’s realised a business can be built whilst being true to yourself. Supported by those who get it too. This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/6/2022 • 48 minutes, 14 seconds
Visual Storyteller Ashwin Chacko
When Ashwin moved from India to Ireland, it was more than just his surroundings that changed.At first he took any design work he could get. Then he decided to focus on being an illustrator. But the pandemic allowed him to pause and focus further. He wanted to be a visual storyteller spreading positivity and joy.His self initiated (and even self published) side projects brought that to life. They showed the work. Now they bring him work.Embracing an abundance mentality is bringing him - and us - plenty of joy for real.This episode is sponsored by Freelancer Magazine.Dedicated to helping you grow a freelance business you love.Freelancer Magazine can land on your doorstep wherever you are in the world.SUBSCRIBE TO FREELANCER MAGAZINE and see what all the fuss is about! Don't forget - the Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
1/30/2022 • 37 minutes, 32 seconds
Illustrator & Animator Lo Harris
When you work for a news organisation you're not allowed to let your personal thoughts out in your work. So when 2020 happened - the pandemic, George Floyd and beyond... Lo needed a way to express what she was feeling.She chose Instagram. And it wasn't long before big named brands chose her. Amazon, Adobe, American Express, The Ellen Show, Disney, Hulu, United Nations. All in her first year?!While the world locked down, it had suddenly opened up with freelance life to Lo. She was free to explore the expanding 'Lo Harris Universe'.This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/28/2021 • 59 minutes, 22 seconds
Digital Marketer Claire Gallagher
When Claire moved from Ireland to France in 2009 she started picking up freelance work with the expat community.Since then she’s been on an even bigger journey. From a designer of ‘everything’ to a niche digital marketer. From ‘having lots of work’ to ‘having a business’. From working into the early hours with no life, to working a four day week with two months off in the summer.So much learned. Not just a new language. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/21/2021 • 47 minutes, 12 seconds
Filmmaker & Digital Artist Wayne Sables
After years as professional dancer, Wayne started to make moves in a new direction.He picked up a camera and taught himself filmmaking. At first shooting what he knew - the dance world. Before stepping out into other genres and techniques including projection mapping and light installations.After a decade of freelancing Wayne’s realising the power of working with other freelancers. Both in promoting his business, pushing himself creatively and making his business bigger than just himself.
11/14/2021 • 54 minutes, 30 seconds
Reel Relationships - Voiceover Tim Odofin
Tim Odofin always wanted to work in the media, but his day job was in local government. For years he would do voiceovers on the side of his job, often starting early, working late and even through lunch breaks. Finally, with a year’s buffer of cash saved up he decided it was now or never. It was time to go full-time freelance.That was three years ago and it wasn’t the savings that got him through - it was the relationships he’d invested in.Time to get Tim behind the mic, not for a voiceover, but to share his story of being freelance.This episode is sponsored by With Jack - insurance for creative freelancers.Not sure why you need insurance? Check out this awesome With Jack guide and take that first step to becoming a confident freelancer.New to freelancing? The Being Freelance course is literally made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links, show notes and transcript for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
11/7/2021 • 42 minutes, 46 seconds
No Competition - Social Media Strategist Suz Bird
From South Africa, to Scotland and now to your ears. This is the story of Suz Bird.Being made redundant, going through a separation, moving house, parenting… it might not have seemed like perfect timing. But volunteering her vast marketing experience to a charity suddenly led to the possibility of freelance work. Something flexible for her new life.A year later after referrals kept bringing her work she looked around and realised - “oh, so this is the business you always wanted to start, but you never knew you were going to..’Now we get to find out how she got serious about her business, her prices and her marketing whilst remaining fun and happy . Realising that when no one can offer exactly what you offer, you have no direct competition, so embrace it. This episode is sponsored by With Jack - insurance for creative freelancers.Not sure why you need insurance? Check out this awesome With Jack guide and take that first step to becoming a confident freelancer.New to freelancing? The Being Freelance course is literally made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links, show notes and transcript for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/17/2021 • 43 minutes, 58 seconds
You are more capable than you think - Writer & Editor Afoma Umesi
Afoma trained to be a doctor. Yes, an actual medical doctor. So how did she end up worrying more about the health of her business than of patients?Hear how Afoma forged a career as a freelance writer & editor working with clients from around the world from her home in Nigeria. First via UpWork, then through her own contacts. All without losing her love of writing.Alongside freelancing, Afoma runs a successful book blog, which serves as an income stream, living proof of her SEO skills, and as a place to just enjoy writing without a client’s feedback.And all this whilst working a four-day week?! Just what the doctor ordered. This episode is sponsored by With Jack - insurance for creative freelancers.Not sure why you need insurance? Check out this awesome With Jack guide and take that first step to becoming a confident freelancer.New to freelancing? The Being Freelance course is literally made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links, show notes and transcript for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/10/2021 • 41 minutes, 13 seconds
LinkedIn-lingual - Copywriter Vic Giménez
Vic realised he didn’t just want to be a Spanish copywriter. He knew his strength was in being bilingual.He also knew other freelancers were using LinkedIn to great effect to find clients. So he formed a LinkedIn strategy and stuck to it.Creating quality content and making real connections. Now Vic has great recurring clients and writes in Spanish and English. Confident to say adiós (or goodbye) to the work that no longer interests him. This episode is sponsored by With Jack - insurance for creative freelancers.Not sure why you need insurance? Check out this awesome With Jack guide and take that first step to becoming a confident freelancer.New to freelancing? The Being Freelance course is literally made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links, show notes and transcript for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
10/3/2021 • 39 minutes, 38 seconds
Every client is a learning experience - Illustrator Kendyll Hillegas
Chronic pain had left Kendyll unable to work. Stuck at home, depressed, her sister gave her a watercolour set, saying ‘If Henri Matisse can paint from bed, then you can too”.And she did. Every single day. Sharing her illustrations of food and household objects on Tumblr.Kendyll’s fine art education had helped her find relief from the pain. Unexpectedly, it also helped her find work when a celebrity chef with a magazine got in touch. A year and a half after that first commission Kendyll had the confidence to realise this was actually a career. She was a freelance illsustrator.From dealing with clients, budgets, contracts, deadlines, health, starting a family, diversifying her income… there’s been a lot to learn. And each client gives her a chance to do just that. Now Kendyll paints a picture of life for her being freelance as she chats to Steve in the first episode of Season 15. Enjoy!This episode is sponsored by With Jack - insurance for creative freelancers.Not sure why you need insurance? Check out this awesome With Jack guide and take that first step to becoming a confident freelancer.New to freelancing? The Being Freelance course is literally made for you!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links, show notes and transcript for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
9/26/2021 • 52 minutes, 33 seconds
Seize the moment - Web Developer Tom Hirst
Tom began freelancing right out of university after realising that the suit-and-tie life wasn’t for him. 12 years on, he’s built a strong and successful web development business and he’s now ready to branch out and try his hand at other things.When one of his tweets blew up and gained 2.5 million impressions, Tom seized the moment and wrote an ebook; the first in a lineup of digital products he’s creating to help freelancers get ahead. He’d always wanted to write a book and sell a product and he finds meaning in helping other freelancers to make their way.Tom shares that story and chats to Steve about finding clients, pricing his services and balancing his time. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
7/11/2021 • 43 minutes, 5 seconds
Exploring the potential - Art Director Erica Yunwook Choi
Erica was born in Korea, where she studied and worked before moving to London in 2010 to complete a masters degree. After that, Erica stayed in the UK and built a career as a designer.Ready for a new creative challenge after 7 years in a full-time job, Erica began freelancing. Her first project helped her decide which direction to head in and it’s been a rocky but exciting ride ever since.She chats to Steve about figuring out how to introduce herself, exploring the potential in both London and Seoul, and pursuing better clients who respect her skills, time and processes. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
7/4/2021 • 41 minutes, 53 seconds
Connection and belonging - Speaker and Facilitator Kat Vellos
Kat freelanced on the side of her design jobs for years, with work coming in via word of mouth referrals from her large, local community. After designing day and night for years, Kat eventually pulled back on freelancing so that she could spend her free time exploring other creative pursuits.Later, Kat spent several years writing a book while still working as a designer for companies including Slack and Pandora. After self-publishing that book in January 2020, opportunities and offers began pouring in and Kat’s now freelance full time, speaking and facilitating around the topic of her book — cultivating better friendships in adulthood.She chats to Steve about finding community and connection, pricing her work, and writing a book and the self-publishing process. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/20/2021 • 43 minutes, 3 seconds
Creative freedom - Designer Marco Inve
Marco moved from Italy to London in 2015, ready for a big reset in his life and career. He quickly found a job in design but he wasn’t happy with the work he was doing. In search of more creative freedom and control, Marco began working with agencies and looking for a better job, but it soon became clear that freelancing was his best option.Today, that drive to create work he’s proud of is still steering Marco, and he focuses on building relationships with clients who trust him and his expertise.He chats to Steve about finding work, building a portfolio and being selective about the projects he takes on. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Nela Dunato is an artist, designer, and writer from Rijeka, Croatia. She likes to have fingers in 'many pies’, but equally has to balance the challenge of having so many hobbies that could also become work.As a freelancer she specialises as a brand designer. But she’s realised that once she’s created your logo and brand, she’s then in a position to offer you much more over the months and years. Drawing from her experience in web and print, she can take your brand and run with it.She's forged a successful freelance career working for 'human centered brands'. A form of business ownership she knows so well she could write the book on it. In fact, shedid.Nela discusses the great position bilingual freelancers are in. So many go straight for English language websites, but actually if you have a site in your native tongue too, you can make a far greater impact SEO wise in that smaller pond. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 250 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/6/2021 • 41 minutes, 44 seconds
Putting in the work - Designer Oladimeji Ajegbile
Oladimeji studied architecture but soon realised he wanted to make his own thing. Not a building or a structure, but a creative business that would free him from the nine-to-five.Developing the skills he learned in university, Oladimeji taught himself graphic design. He put in the hours to practise and got started by volunteering his services to local businesses.Today, Oladimeji works globally, offering a variety of design services to clients and creating content to educate and inspire the next generation of creatives.He chats to Steve about how he meets and keeps clients, why he creates content and how he found balance after burnout. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
5/30/2021 • 48 minutes, 17 seconds
Being deliberate - Writer and Editor Melanie Padgett Powers
Mel’s freelance story began when she walked away from a job that she hated. She had a big network of contacts in her industry, and so she emailed them all to say she was going solo. She got a couple of jobs right away and built it up from there.Eight years on, Mel’s still freelancing and she says that she’s deliberate in everything she does. From how she plans her days, to the type of clients she takes on and the way she prices her services—Mel’s looking for order and structure in her freelance life.She tells Steve about how she keeps her eye on the big picture, continues to build her network and avoids the cycles of feast and famine. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
5/23/2021 • 47 minutes, 46 seconds
Spreading optimism - Artist and Graphic Designer June Mineyama-Smithson
June’s been freelance since 2008 when she left her full-time role in London in pursuit of creative freedom. Today, she’s on a mission to inject optimism into the world via her art and design work.With support from advisors and coaches, who’ve taught her the business side of things, June’s working towards a big goal. She wants to earn enough for her husband to retire. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
5/16/2021 • 42 minutes, 37 seconds
Bouncing back — Photographer and Videographer Charlie Budd
Charlie started taking photos when he was 8 years old, but it wasn't until he fell and broke his back in 2017 that his current freelance journey began.With no insurance and a long recovery ahead of him, Charlie was left with zero income. He chats to Steve about how he slowly bounced back from the fall and built a new freelance business in the process. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
5/9/2021 • 55 minutes, 12 seconds
Getting ahead - Graphic Designer Aaron Draplin
From designing for his buddies to speaking at events all over the world, Aaron’s been riding the freelance wave for more than two decades now, and it’s going well.With speaking gigs, his ‘Big Three’ retainers, a stream of other freelance work, his own merch shop and the thriving product business he co-founded, Aaron’s got a lot on his plate. There wasn't a lot of balance, but he was determined to get ahead and win his freedom.Aaron talks to Steve about how he got there, how he keeps it together and what he’s learned along the way. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/28/2021 • 1 hour, 3 minutes, 30 seconds
Crafting a business - Brand and Web Designer Salma Sheriff
Salma made her first $3 online by selling a digital planner on Etsy. As she worked to grow that product-based business, Salma fell in love with design and began developing her skills. In time, she built a portfolio and a second, service-based business.Salma chats to Steve about setting up processes, staying organised and using content and social media to demonstrate expertise and bring clients to you. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/21/2021 • 46 minutes, 19 seconds
Weathering the storms - Photographer Adrian Best
When his wife became ill and his employer wouldn’t offer paid leave, Adrian gave up his job to care for her and their two young sons. And that’s where his freelance journey began.Now with more than a decade of experience behind him, Adrian knows that there will always be challenges ahead. But with passion, joy and a determination to provide quality work, he’s confident that he can weather those storms. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Her background is in marketing and fundraising but Vic knows that she was born to be a radio superstar. She stopped working for “The Man” in 2017 after redundancy and a particularly bad interview left her ready to set out on her own.Today she’s using her audio production skills to help organisations that do good. Vic’s set-up her business as a social enterprise, which means that the profits she generates go back into the pot to help her achieve her social mission. Listen to the episode for the full story. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
3/7/2021 • 48 minutes, 17 seconds
Creativity is self-care - Brand Designer Hope Meng
Hope woke up one day to realise that she hadn’t accomplished even half of the things she’d envisioned for her career. Motivated to recover from the low-grade depression she’d been in, she began making time for creativity again.Hope set out to find more purpose and meaning in her work, to connect with other creatives, and to explore her own interests and creative projects. She shares her story with Steve, from bricks-and-mortar business owner to world-traveller; to mum of two and now brand designer with plenty of creative side projects on the go. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/28/2021 • 52 minutes, 57 seconds
Blagging and learning - Web Designer Andy Clarke
In 1998 Andy gave up a comfortable position — “£35,000 a year to answer the phone about three times a week” — to start his own thing as a freelancer. It was the early days of the web and he didn’t have much of a plan, but he was keen and enthusiastic about doing better work.Two decades later, Andy and his wife Sue, who handles the business side of things, are still going strong. He chats to Steve about putting out good content to show what you can do, maintaining a reliable income with fewer clients, and why living at work, rather than working from home, is bad for you. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/21/2021 • 52 minutes, 29 seconds
Designing and diversifying - Web Designer Karmen Kendrick
Karmen was selling hair extensions online when she first got into web design. After designing a site for her own business, she began building on her skills and eventually developed a portfolio of demo sites to show what she was capable of.With part-time work in insurance to back her up, Karmen launched a web design business. She chats to Steve about finding clients through content marketing and social media, getting confident with pricing, and developing digital products to diversify her income. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
2/14/2021 • 40 minutes, 50 seconds
Fieldtrip freedom - Brand Consultant and Coach Austin L. Church
Austin wants to be the dad who goes on all the field trips. The dad who’s around so much, the kids get sick of him. He’s been self-employed for 12 years now, from freelance to fledgling agency, and while it’s been a bumpy road, Austin says he’s learned to embrace the mistakes and change the wrong turns into right ones.From his first client — the agency who’d made him redundant the week prior — to building a full-time team and learning the art of delegation, Austin shares his biggest lessons and discoveries so far, including this: don’t be the guy answering emails on your honeymoon. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/7/2021 • 52 minutes, 58 seconds
Creative confidence - Commercial Artist Murugiah
After spending seven years studying architecture, Sharm Murugiah realised he didn’t want to be an architect. He wanted to be an artist instead. And so, six months out of university, his freelance journey began.Since then, Murugiah’s worked with high-profile brands such as Wired, Vans and Adobe. From learning to manage clients, to finding the best places to share his work online, to booking projects through agents and then taking back control, Murugiah says there’s a lot he’s done over the past nine years that he wouldn’t do again.But, through all of that trial and error, he’s finally found confidence in his own creative style. Listen to him chat to Steve about how he got there. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/31/2021 • 46 minutes, 13 seconds
Snowballing success - Email Strategist and Conversion Copywriter Liz Painter
Liz had been working as a newspaper journalist for two years when she began helping her husband set up his freelance photography business. With her own freelance journalism work on the side as well, it soon got too much and Liz left the newspaper to focus on the businesses.It’s more than 15 years later now and both businesses are still going strong. Liz chats to Steve about how she’s learnt to find and manage clients, develop herself personally and professionally, and get more of the high-paying work she enjoys. This episode is sponsored by the very first Being Freelance course!Steve’s rolled up everything he’s learnt from over 6 years of conversations with more than 240 freelancers.There’s no ‘one way’ to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. Looking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/24/2021 • 49 minutes, 28 seconds
Build processes to delegate - Freelance Web Designer and Strategist John D. Saunders
This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer.John’s first client was his mum, a teacher in need of a website so she could offer one-to-one tutoring. Today, after spending four years learning the ropes in an agency, John’s running his own agency as well as three other businesses and online courses.John worked 18-hour days while he was a full-time employee building his freelance portfolio on the side. Six years later and with everything he’s got going on, John’s enjoying a comfortable working week with plenty of time left over for his young family.He’s learned to trust his team and step away from the creative work to focus on managing projects and operations. He tells Steve how he’s built standard processes in his business that allow him to delegate easily and well. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/29/2020 • 41 minutes, 9 seconds
When working for free makes sense - Photographer Alexandra Cameron
Alex studied film at university but soon found that the immediacy of photography suited her better. She worked part-time on the side for years while building up her skills and portfolio, often shooting for free or a small amount.These days, with a strong portfolio including some famous faces, Alex says that she will still work for free sometimes because it pays later on. She chats to Steve about the different ways she’s made money, including from licensing her photos and selling prints.While she’s definitely got better at negotiating her rates, Alex believes that you have to be in it because you’re passionate about taking good photos. For her, that means capturing portraits of people she admires and believes in. This is her freelance story so far. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/22/2020 • 52 minutes, 8 seconds
From CVs in Soho to CEO - Director and Editor Chiraag Parmar
Chiraag got his start in TV after handing out CVs around Soho in London. He landed an entry-level job as a runner and was soon promoted to assistant editor.Chiraag moved to an advertising agency later, where he stayed for more than five years before setting up shop on his own. He planned it in advance, saving up a safety net of cash, updating his website and freelancing on the side to build up his network.Today, Chiraag’s an award-winning director and editor running an independent production studio with a freelance team. He talks to Steve about how he’s learned to build relationships and understand the numbers so he can take care of business development. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/15/2020 • 35 minutes, 57 seconds
The art of business - Lettering Artist Shelly Kim
Working in insurance and ready for a change, Shelly gave it all up after her fiancé encouraged her to find something she’d love doing.She began to pursue a career as an artist, slowly at first alongside a back-up study programme, just in case it didn’t work out. By the time she’d finished studying, Shelly was ready to take her art full time.Since then and with many lessons along the way, Shelly’s developed multiple income streams including custom work, in-person and online workshops, brand partnerships, a book deal and soon, an online course.She chats to Steve about how she’s learned to put herself out there, market her business and turn followers into customers and, since the pandemic, find a better work-life balance. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/8/2020 • 49 minutes, 29 seconds
Building up a buffer - Copywriter Graeme Piper
When Graeme made the decision to go freelance, he changed his mindset completely and started saving every spare penny he had. He stayed in a full-time job, freelancing on the side until he had enough in the bank to cover him for six months.It’s around five years later now and introvert Graeme is in a good routine, happily working from home for clients new and old. He chats to Steve about how he got started, where his work comes from and how he balances everything without getting overwhelmed. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/1/2020 • 39 minutes, 14 seconds
Bake it till you make it! - Illustrator Tom Hovey
For Tom, the guy behind the illustrations on the Great British Bake Off, freelance life was years in the making. After studying illustration at university, Tom worked in a series of full-time, temporary jobs while pursuing illustration on the side.Tom’s break came when, by chance, he landed a role as an editing assistant on a TV show. Tom was honest about his situation: “I’m not interested in a career in telly, this is just something to pay the rent. I’m going to be an illustrator.” Management paid attention and came back to him later with a proposal.That TV show was the very first series of The Great British Bake Off and, while maintaining his full-time role as an editing assistant, Tom spent his evenings and weekends illustrating for the show.Skip ahead to today and Tom’s running his own studio with a team of freelancers and a new intern every year. They’re producing work for the Bake Off franchise and other clients in the food industry, as well as selling prints through an online shop.Listen to hear how Tom's freelance life has evolved since Bake Off began ten years ago. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/25/2020 • 54 minutes, 21 seconds
Focus on where you’re going - Graphic Designer Innocent K Boateng
Innocent began developing his graphic design skills when he was working in a printing press during high school. He’d watch and learn from a colleague and then practice with YouTube tutorials.Today Innocent’s studying full-time, in his third year of university in the city of Kumasi, south Ghana, while building a freelance business and an online following on the side.He chats to Steve about how he’s learned to use YouTube in combination with Fiverr to demonstrate his value and win clients; how he manages the work-life-study balance, and the challenges he faces with accepting payment in Africa, where services like PayPal aren’t supported. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/18/2020 • 37 minutes, 16 seconds
The Yorkshire Tea break that didn't end - PR Consultant Sharon Davis
Sharon has always known that she wanted to do her own thing. Her freelance journey began back in 2010 when she was in her mid-twenties, restless and ready for a change.After six years freelancing and with plenty of successes (and some failures) under her belt, Sharon felt that call again. She needed something new, or a break at the very least, and so she moved to the middle of the English countryside to take a waitressing job for the summer.Still there 3 years later, Sharon’s freelancing again, building her PR agency with a small team and running a second business - a networking organisation for women in business in the local area. This is her incredible story so far. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/11/2020 • 52 minutes
Hourly billing is nuts! - Business Coach Jonathan Stark
For Jonathan, who was a software developer before he became a business coach, freelance life began after an epiphany. While working with a team as an employee, Jonathan realised that many of the problems they faced were caused by hourly billing.And so Jonathan started his own shop offering software consultancy with fixed prices based on value rather than time.Today, after a successful career in the tech industry that saw him flying all over the world to give talks and consult with businesses, Jonathan’s teaching independent professionals how to stop exchanging their time for money. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/4/2020 • 57 minutes, 52 seconds
Learning to say no - Branding Expert Bhavini Lakhani
Bhavini didn't want to be freelance. When she came back from maternity, her role was no longer available and so she had a choice: retrain or take voluntary redundancy.Bhavini took the redundancy and started out with one freelance client. When the work kept coming in - mostly through friends and family on Facebook - she soon fell in love with the flexibility.She chats to Steve about finding clients, building a website and social media presence, protecting her family time and learning to say no to the work she doesn’t enjoy. This episode is kindly supported by With Jack!With Jack help keep you in business by supporting you financially or legally if you have problems with a client.Get the freelance insurance you deserve.Visit withjack.co.uk and be a confident freelancer. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland Who the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/27/2020 • 37 minutes, 44 seconds
Bonus episode: Live Q&A with John Espirian (LinkedIn, content marketing and personal branding)
Previous podcast guest John Espirian (friend of the show), joined us for a Live Q&A in the Being Freelance community in May.John is widely known for his “Relentlessly Helpful” approach and he was indeed very generous during this chat. As a content marketing expert and self-confessed LinkedIn nerd, John answered questions from the community around building a personal brand, making quality connections on LinkedIn, and finding ways to do more with the content you’ve already spent time and energy creating.John’s book, Content DNA, contains a handful of building blocks that will help you define the unique “shape” of your business and then build an online presence around it. It’s available now.Huge thanks to John for his time and generosity!
8/16/2020 • 34 minutes, 13 seconds
Survival skills - Copywriter and Author Sarah Townsend
Sarah’s been freelance for more than twenty years now and she says it’s taken her “a damn long time” to get to where she is. She’s gone from saying yes to everything and trying to do it all herself - including raising two children as a single parent - to taking herself seriously as a business owner and finding boundaries, balance and a way to do more than just survive.These days, after turning fifty, Sarah gives herself Fridays off and outsources the jobs she doesn’t enjoy. She works from the gym (when we’re not in lockdown), where she breaks up her day with exercise and feels energised by the buzz of people around her.In her book, Survival Skills for Freelancers, released recently in June 2020, Sarah shares the biggest lessons she’s learnt about working for yourself without burning out.The book has been voted as the next Being Freelance Book Club read for summer 2020, so come and join us in the community to read along. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/19/2020 • 38 minutes, 55 seconds
Add value first - Content Marketer Ross Simmonds
Ross started freelancing on the side of a full-time agency job back in 2013. Fast-forward to today and he’s running his own agency that employs over a dozen people.Ross was living in his parents’ basement in Nova Scotia when he began building up a roster of small, local clients. Over time, Ross’s portfolio grew to include Fortune 500 companies and some of the fastest-growing startups in the world.He chats to Steve about how he found clients in the early days, how he’s built his reputation and business, and how he manages his personal brand alongside that of his agency. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/12/2020 • 43 minutes, 19 seconds
The power of choice - Cultural Consultant Marge Ainsley
After she hit the ten-year mark in her freelance career, Marge took a step back to reassess. She hired a business coach and began reflecting on her values, her ideal clients and the way she structures her time.In the process, she discovered the power of choice. The choice to work with clients who share her values. To take a month off every summer. To start a second business that fills a creative hole.Marge chats to Steve about what she learned from that period of reflection and the changes it brought it about. She also talks about her joint side project, Museum Freelance, and the work they’re doing to support and lobby for freelancers in the Arts and Heritage sector. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/5/2020 • 46 minutes, 8 seconds
An appetite for adventure - Photographer and Videographer Steve Zavitz
Steve began learning his craft in 2008 and took it professional in 2011. His ambition, back then, was to build a name for himself as an action sports photographer in the world of Parkour (freerunning).Depsite knowing there wouldn’t be much money in it, Steve gave it a go anyway.And he invested his time into a second niche, too. Calling on his background and contacts within the food industry, he began shooting for restaurants and then built his portfolio as a food photographer from there.He explains how he presents the two sides of his work online in a way that appeals to both types of client. He also talks about finding work, figuring out what to charge and trying to move on from Instagram and YouTube. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelanceLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/28/2020 • 43 minutes, 36 seconds
What do I want my days to look like? - UI/UX Design Consultant Rafal Tomal
Rafal taught himself design and started freelancing around his schoolwork at age 16. When he moved from Poland to the United States at 18, and with zero contacts and no design qualification, he landed a full-time job as a developer.Rafal progressed within the company, designing for some of the biggest websites and blogs out there, all while continuing with freelance work on the side. Until, eventually, he left the job to focus on his business and his personal brand full time.He formed a small agency with friends later, before leaving because his days were filling up with project management tasks rather than design work.These days, Rafal’s running a one-person design studio (with help from assistants and other specialists) and selling digital products and courses. “It’s not for everyone,” he says. “But don’t quit too soon. Give yourself a chance to see what’s really out there.” This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelance Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/21/2020 • 43 minutes, 25 seconds
Nothing is a mistake - Email Conversion Strategist Eman Ismail
Eman was working as a production assistant at a local TV station when she realised she wanted to write. She began applying for jobs while at the same time setting up her business and brand.Eman took a job offer and became the communications manager at a charity. A necessary experience, she says now, even though the commute was a killer and she barely saw her young son.These days, Eman’s found her own version of work-life balance after leaving the 12-hour days behind. She’s building on the skills she picked up in that first writing job and investing in herself with courses, mentorships and a mastermind.She chats to Steve about how her freelance career has developed so far, sharing plenty of practical tips along the way. This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelance Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/14/2020 • 52 minutes, 30 seconds
Finding my own clients - Graphic Designer Christian Tait
Christian spent the best part of two decades working in agencies before eventually going freelance. He’d had a couple of trial runs before but this time he wanted to do it properly.To Christian, that meant bringing in his own clients rather than setting up in the corner of an agency.And it’s working.These days, Christian gets most of his work via social media or word of mouth. He talks about taking a slow approach where the focus is on building relationships.He also chats to Steve about working at home with his wife (a fellow freelancer), collaborating on projects, and finding balance (by riding around on tractors every Friday when he volunteers at the local nature reserve). This episode of the Being Freelance podcast is supported by Gold Stag Accounts.Plain talking, friendly, freelance accountants. Masters of Xero, FreeAgent and Quickbooks, they love to help freelancers get their finances sorted.Set up a free chat today at goldstagaccounts.co.uk/beingfreelance Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/7/2020 • 34 minutes, 21 seconds
Freelance to be free - Art Director and Graphic Designer Lina Forsgren
Lina spent a year working at an agency before going to design college. When she did, the agency offered her a first freelance client - the United Nations, Sweden.She picked up other freelance work while studying and soon founded a feminist communications agency with a friend, bringing together a network of freelancers for shared projects.A year out of college, Lina went freelance full-time on her own. “I like having my freelance life and to be free,” she says, though she still manages team projects now, as and when it suits her.She chats to Steve about the speaking gigs that make her anxious for weeks, the time she nearly hit a wall from working too much, and the community she created for women and non-binaries within the creative industry. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/31/2020 • 28 minutes, 40 seconds
A frugal mindset - Action Sports Photographer and Creative Director Reuben Krabbe
Reuben left the life of full-time employment behind when he jumped in a van and started chasing athletes around. He’d graduated from photography school during the 2008 financial crash and, with no apprenticeship or staff job, he was finding his own way, meeting new people as he went along.He talks in detail about how he found work and clients at the beginning and now, including through networking, pitching, making a film and forming a production company with other freelancers.Reuben also talks about managing the seasonality of his business given that skiing, his specialist area, is a winter sport, and how he manages his cashflow and boosts his income as a result. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/24/2020 • 32 minutes, 12 seconds
Me vs. Me - Graphic Designer and Illustrator Kingsley Nebechi
When Kingsley landed a job as a creative director, he learned the business skills he’d need to make full-time freelancing work the next time around.After two and a half years, the freelance work he’d continued to do on the side was taking over.The second time Kingsley freelanced for Nike, a dream client, he realised “I can’t stay in this job any longer. I just want to be home, focusing all my energy on creating the best artwork I can for things like this.”Kingsley talks about the organic way his business grew through Instagram and word of mouth, the solo exhibition he hosted in 2017 that got him the gig with Nike, and how he landed the BBC as a client.He chats about enjoying client relationships, working from home, making time for his own work, and shares his personal motto: to give 100% on everything he’s working on and “double the outcome” each time he does something new. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/17/2020 • 36 minutes, 8 seconds
Profit first - Ghostwriter and Book Coach Helen Pollock
After the agency she worked for lost its major client, Helen took her first business full time. Later, when she found herself “slogging away not making enough money”, it was time for something new.Next, she set up her second business, a marketing and PR consultancy, and since then, she’s found a niche in coaching entrepreneurs to write authority-building books.Helen does some ghostwriting, too. She says she always dreamed of living a portfolio lifestyle. She enjoys the variety.She chats to Steve about finding success with LinkedIn marketing and reflects on her experience of making the “classic freelancer mistake” of undercharging. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/10/2020 • 44 minutes, 11 seconds
Building a business on reputation - Digital Marketing Consultant Paul Sutton
Paul finally took the plunge and went freelance five years ago, with a solid 18-month gig lined up but no savings. With a young family to think about, it was a big decision.These days, alongside his consultancy work, Paul produces a weekly podcast, runs an annual conference and hosts a Slack group. He talks to Steve about how each drives new business for him and how he manages his time with so much going on.This is Paul’s second time around in business. The first left him with a sense that no matter what happens, everything will be okay. Tune in to hear what he’s learning this time around. Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/3/2020 • 36 minutes, 18 seconds
Documenting the process - Data Visualisation Designer Nadieh Bremer
Nadieh was working full-time when she launched a personal project with a friend. They documented the process closely, sharing in-depth blog posts that explained the hows and whys behind their decisions. Six months later, Google reached out to them and became a first client. And so Nadieh’s freelance story begins.She talked to friends, read books, got an accountant and started putting herself out there. She kept sharing those in-depth blog posts and soon started speaking at events.“I’m not a person that does sales,” Nadia says. Instead, she shows what she can do and hopes that people who like it will get in touch.And it’s working for her this far. Tune in to hear her story.Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/26/2020 • 34 minutes, 37 seconds
A wandering journey - Graphic Designer and Web Designer Iain Cameron
Iain’s in his fifth decade now and freelancing for the second time around. During his first stint, he painted blackboards for pubs, restaurants and shops. He started from scratch with a small portfolio and went door-to-door until he’d built a full-time business. And then, in 1996, Iain moved to Copenhagen with his Danish girlfriend.These days, he’s designing graphics, websites and illustrations for clients who usually find him via Google. He runs a couple of side projects around his business and tries to enjoy the Danish culture of “working very hard but also making sure they take time off.”For Iain, that means no work on Monday mornings. “It reminds me that I have a choice,” he says.Iain chats to Steve about how he taught himself on Lynda.com, built up his website, learned to work better with clients and found time for personal projects. This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket. Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/29/2020 • 33 minutes, 42 seconds
A marathon, not a race - Motion Designer Hashmukh Kerai
Hash landed his first freelance gig by accident while he was still a student at uni. It’s seven years later now and he’s never looked back. He got some studio space from that first client in return for the odd bit of work, and through word of mouth and meeting people, he was able to build up his contact list and bring in a steady flow of work.Hash has learnt as he’s gone along, bouncing back from mistakes to keep pushing forward. “When it comes to freelancing,” he says, “It’s a marathon, not a race.”He’s worked on plenty of side projects during his time freelancing, including a guide for new freelancers, and he says “You’re only as good as your portfolio. Putting stuff out there that you believe in and that you want to create is so important.” This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket. Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/22/2020 • 38 minutes, 18 seconds
Silicon Valley and standup comedy - Copywriter Sara DeForest
Sara started freelancing in 2018 after she was laid off from a VP of Marketing role in Silicon Valley. Since then, she’s relied on her network and word of mouth referrals to keep the work coming in.When she’s not working for clients, Sara spends her time doing standup comedy. As well as gigging regularly, she’s spoken at the SXSW conference about the links between standup and marketing and how practising standup comedy can make you a better marketer.She chats to Steve about finding balance, working from home, managing her time, and how she combines both of her ventures - comedy and marketing - on just one website. This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket. Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/15/2020 • 32 minutes, 42 seconds
Be a good craftsman - Audio Producer Matthew Walker
Matthew left uni in 2009, right after the financial crash. Ready to find a way to combine his love for music and games, he started freelancing immediately, picking up small projects and commissions, getting involved with whatever he could outside of his full-time job. But it wasn’t until 2016, after he was made redundant, that Matthew went freelance full-time. He had plenty of good contacts and some work in the pipeline, and things snowballed from there. As his clients grew so did he, and he began picking up referrals the more he got his name out there.He doesn’t have plans to grow his business to be any bigger than him. He simply wants to be a good craftsman, he says, and he’s very happy that he’s able to provide for his family while doing work he loves. This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket. Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/8/2020 • 29 minutes, 12 seconds
Putting in the non-billable hours - Brand Strategist and Educator Melinda Livsey
What if you could find a mentor who’d teach you everything they know for free?That’s exactly what happened for Melinda when she connected with Chris Do, founder of online education platform, The Futur.After talking one on one and realising they could learn from each other, Chris invited Melinda to co-host a series on his YouTube channel, where they’d talk about the real-life issues she was having as she tried to build her freelance graphic design business.Melinda realised that she needed a brand just like the clients she was designing for, and through her on-camera coaching sessions with Chris, she learned how to grow that brand and her business along with it.She found community, got confident with social media, launched a newsletter, started a mastermind group, and began teaching what she knows through content, workshops and coaching sessions. This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/1/2020 • 49 minutes, 20 seconds
Don’t let frustration stop you - Illustrator James White (Signalnoise)
James started freelancing in 2010 after spending a couple of years building a name for himself online. He was still working for an agency during that first couple of years. He’d spend his days working on whatever landed on his desk, and his evenings creating exciting things for clients like MTV. Eventually, the balance tipped and James went freelance full time.By working on his own projects and putting that work out there, James was attracting clients who wanted to pay him for the things he loved doing. And it’s gone that way ever since.“When I was younger, I had an immense frustration with not having my own style,” James says. “That frustration was necessary. If you’re complacent, you’re not evolving. The more you do, the better you get. Don’t let that frustration stop you.” This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/23/2020 • 44 minutes, 26 seconds
Self-care Wednesdays - Web Designer Diane Laidlaw
Bored at home when she first became a mum, Diane decided to launch an online shop. She didn’t have money to invest so she got to work DIY-ing the website herself. She barely sold a thing, but she did start getting questions from people who wanted the name of her web designer. And so a new business was born.It’s ten years later now and, as well as running her own web design business, Diane’s teaching others how to use WordPress via her YouTube channel.She’s struggled in the past to know when to stop working. But now, thanks to avoiding distractions during the working day, finding other interests outside of work, increasing her prices and being strict with her boundaries, she’s found a way of balancing things that feels good. Like making Wednesdays just for her. This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/16/2020 • 36 minutes, 41 seconds
Own your job title - Copywriter and Content Marketer Rose Crompton
Rose is on her second run being freelance after things didn’t work out the first time around. After realising she’d underestimated the amount of work she’d need to put in, Rose took a job at an adult store in London.She’d been a writer at a magazine for years before going freelance and then ending up in retail, so when she found out her new employers were launching a magazine and website, she put herself forward for the work and carved out a full-time writing role.Rose learnt a lot on the job about the differences between journalism and writing as a marketer, and when she moved to Brisbane with her Aussie husband, she ended up freelance once again, and this time with a much better idea of how to make it work.She shares all the lessons she’s picked up along the way, from the things that have gone wrong and those that have gone right, and talks about the one big mindset shift that’s made a crucial difference. This episode of Being Freelance is supported by Coconut.Coconut is the ultimate accounting and tax tool for self-employed people. With expense tracking, receipt capture, invoicing and tax all in one easy-to-use app, Coconut gives you the power of a finance team in your pocket. Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/9/2020 • 39 minutes, 54 seconds
There is no magic formula - Illustrator Ruud Hendriks
Ruud launched an illustration studio straight of university in the Netherlands with his then-girlfriend. It started well but the work didn’t keep coming, and he soon took a job as a web designer to help pay the bills.After a move to Scotland, where his girlfriend landed her dream job as a game developer, Ruud took another shot at building the studio. He set up in a co-working space and made friends who inspired him, but after his relationship broke down he eventually moved to Portugal in search of the sun.He’s still there now three and half years later, with a steady flow of commissions coming in via word of mouth and social media. “There’s no magic formula,” says Ruud, “It’s just a matter of time.”This episode of Being Freelance is supported by Coconut.Coconut is the one simple app you need to manage your business finances when you’re self-employed, with banking, bookkeeping, invoicing and tax all in one place.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/2/2020 • 36 minutes, 46 seconds
Go with your gut - Lettering Artist Julia Broughton
Julia spent 8 years designing greetings cards in-house at Hallmark and Moonpig before she was “forced into freelancing”. Turning away on-the-side gigs that she just couldn’t fit in around full-time work, Julia realised she was losing money.She went freelance full-time, securing guaranteed work from her former employer for the first year, and continued to teach the calligraphy classes that were helping her get her name out there. She niched from illustration to lettering, rebranding her entire business, and she’s now busy building up multiple income streams.She chats to Steve about the different avenues she’s exploring, how she finds work and builds relationships with art directors, and what her big goals for the future are.This episode of Being Freelance is supported by With JackWith Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.With Jack is all about giving freelancers the insurance they deserve.Visit withjack.co.uk and be a confident freelancer.Support also comes from Coconut.Coconut is the one simple app you need to manage your business finances when you’re self-employed, with banking, bookkeeping, invoicing and tax all in one place.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/26/2020 • 40 minutes, 29 seconds
Relentlessly helpful - Technical Copywriter and LinkedIn Nerd John Espirian
John’s freelance career began in 2009 after he was made redundant from his role as a software tester. Struggling to get an interview, let alone a job, he embarked on a new adventure as a technical writer.Work came via old contacts, family and friends for the first five years, and then John discovered the world of online marketing. He developed his website, began using his skills to create “Relentlessly Helpful” content, and got really good at LinkedIn. “It feels a bit like you’re shouting into the wind at first”, says John, but eventually the referrals and enquiries started coming in.He chats to Steve about building an online presence, speaking at events, writing a book, working with clients, and being a bit rubbish at the whole work-life balance thing.This episode of Being Freelance is supported by With JackWith Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.With Jack is all about giving freelancers the insurance they deserve.Visit withjack.co.uk and be a confident freelancer.Support also comes from Coconut.Coconut is the one simple app you need to manage your business finances when you’re self-employed, with banking, bookkeeping, invoicing and tax all in one place.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be? Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/19/2020 • 44 minutes, 36 seconds
Being a geek about what you do - Email Developer Anne Tomlin
Anne got into web development in 2010 and eventually found that coding for email was her sweet spot. She worked in permanent roles for years while freelancing on the side, and then her cat got diagnosed with cancer and she went freelance full-time to be with him.It turned out to be great timing for Anne. She’d been involved in ‘Email Geek’ communities online, and by being active, helpful and enthusiastic about her work, her name got around and she was picking up bigger clients.She chats to Steve about where her work comes from now, how she manages her time, her experience of attending and speaking at events, and how she avoids distraction in her work by getting herslef into the ‘Code Zone’.This episode of Being Freelance is supported by With JackWith Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.With Jack is all about giving freelancers the insurance they deserve.Visit withjack.co.uk and be a confident freelancer.Support also comes from Coconut.Coconut is the one simple app you need to manage your business finances when you’re self-employed, with banking, bookkeeping, invoicing and tax all in one place.Free yourself from business admin at getcoconut.comLove learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be?Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/12/2020 • 34 minutes, 34 seconds
BONUS - Live Q&As with Holly June Smith and Andrew & Pete
Being Freelance returns on Sunday 12th January with our first guest of season 10, but for now, a bonus episode with Holly June Smith and Andrew and Pete.Both previous guests in the Being Freelance community on Facebook, Holly, Andrew and Pete all joined Steve for Live Q&A sessions, where they answered your burning questions about being freelance.Holly is a life coach who helps people find their sweet spot between productivity and presence.Through their Atomic programme and community, Andrew and Pete help small business owners grow their businesses “the smarter way”.Need advice on how to follow through on the goals you set in January; get comfortable with putting yourself out there; or decide where to focus your time when there’s only so much of it? Holly, Andrew and Pete have you covered. 1:12 - Following through on your January goals, with Holly June Smith3:14 - Following up on proposals or introductions, with Andrew and Pete8:01 - Motivating yourself to win new client work, with Holly June Smith10:17 - Finding the courage to put your face out there, with Andrew and Pete15:21 - Managing your intentions when you have limited time, and avoiding overwhelm when there’s lots to do, with Holly June Smith21:44 - How to handle networking when you find it uncomfortable, with Andrew and Pete24:57 - Getting unstuck when you know what your goals are but haven’t made any progress with them, with Holly June Smith27:56 - Tips for getting testimonials, with Andrew and Pete31:26 - How to decide which projects or ideas to focus your time on, with Holly June Smith34:16 - Advice for using LinkedIn, with Andrew and Pete37:12 - How to get speaking gigs, with Andrew and Pete This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.To claim your 1-month free trial, visit FreeAgent.com/beingfreelanceSupport also comes from With JackWith Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.With Jack is all about giving freelancers the insurance they deserve.Visit withjack.co.uk and be a confident freelancer.Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFollandWho the hell is Steve Folland?You know how everyone bangs on about how powerful video and audio content can be?Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.comTrack him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/5/2020 • 43 minutes, 59 seconds
BONUS: An episode of the Doing It For The Kids podcast
Did you know Steve Folland from Being Freelance also co-hosts another podcast for freelancing parents? It's with Frankie Tortora from the Doing It For The Kids community. Whilst Being Freelance is on its winter break, here's a chance for you to hear what the DIFTK podcast is like. Each episode is just 20 minutes, with a Q&A format. This episode is number 20, all about beating procrastination.Hope you enjoy - if you do, please search it out and hit subscribe or visit doingitforthekids.net for more on all things DIFTK.
12/31/2019 • 20 minutes, 8 seconds
LIVE 200th Episode - Graphic Designer Kieron Lewis
It's time for the 200th episode of the Being Freelance podcast.
Recorded live at the Underpinned Freelancer's Christmas Party in London.
Sharing his story is Kieron Lewis, otherwise known as 'Kay' of Olga & Kay - a collaborative freelancing creative duo. Kay from London, Olga from Latvia. Designer and photographer.
Kay shares how he got started freelancing on the side of his full time job and the way he and Olga work together on projects they really care about.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Support also comes from With Jack
With Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.
With Jack is all about giving freelancers the insurance they deserve.
Visit withjack.co.uk and be a confident freelancer.
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/15/2019 • 35 minutes, 10 seconds
What is it you really want to do? - Children's Picture Book Author and Illustrator Maddie Frost
When she was burnt out from teaching and stuck in a funk, Maddie’s husband asked her “What is it you really want to do?”
Suddenly it became clear - Maddie realised she wanted to create picture books for children. She phoned her boss that night to give notice and, within a month, she had an agent.
Maddie hit the ground running from there, taking on small projects and saying yes to everything that landed in her inbox. Over time, she was able to build up her portfolio and develop her own style. Now, as well as illustrating books for others, Maddie’s created 4 of her own.
She chats to Steve about how she made it happen, how she balances her time, promotes her work and makes space in her life for hobbies.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Support also comes from With Jack
With Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.
With Jack is all about giving freelancers the insurance they deserve.
Visit withjack.co.uk and be a confident freelancer.
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/8/2019 • 39 minutes, 54 seconds
Work always comes - Designer Ketan Mistry
Ketan left his full-time role as a graphic designer with 2 or 3 freelance clients lined up. Within a couple of years he had enough work to hire a second designer, but when they lost a big client the following year, Ketan had to let his employee go.
Ketan went on to co-found his own agency in Manchester before moving to Australia with his wife and son. He worked remotely for a year before the agency folded and he found himself freelance once again.
He chats to Steve about the lessons he’s learnt along the way, including the difficulties involved in taking on employees and the benefits of being a solo freelancer.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Support also comes from With Jack
With Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.
With Jack is all about giving freelancers the insurance they deserve.
Visit withjack.co.uk and be a confident freelancer.
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/1/2019 • 30 minutes, 56 seconds
Will work for chicken - Composer and sound designer Joe Basile
Joe’s been making music forever, but his first real-world project came during an internship he took after leaving school. He freelanced on the side after that while waiting tables, and then landed a corporate sales job which he really, really hated.
With help from a friend, Joe found his way back to music and began studying for his masters and picking up freelance work once again.
He had a stint in-house before taking his freelance business full-time, and eventually, when an office in-joke caught on, he rebranded from Joe Basille Music to The Chicken.
He chats to Steve about finding work, building a network, attending events, and diversifying his income.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Support also comes from With Jack
With Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.
With Jack is all about giving freelancers the insurance they deserve.
Visit withjack.co.uk and be a confident freelancer.
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/24/2019 • 41 minutes, 10 seconds
Take each day as it comes - Illustrator Stanley Chow
Stanley’s first break came when he was doodling on a bit of paper in the fish and chip shop he worked in. The customer he was serving was an art buyer, and he set Stanley up with an interview that landed him an agent.
Later, back in the days of MySpace, when Stanley first began building a profile online, he got a 3am phone call from The White Stripes’ management team. They’d seen his illustrations online and they wanted to commission him.
Fast-forward to today and Stanley has his own studio as well as a booming print shop, and he’s worked with every dream client he had on his list.
“You spend so many years slaving away, not really knowing what direction you’re gonna head in,” says Stanley, “and then 10, 11 years down the line, you realise things have actually worked out really well.”
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Support also comes from With Jack
With Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.
With Jack is all about giving freelancers the insurance they deserve.
Visit withjack.co.uk and be a confident freelancer.
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/17/2019 • 39 minutes, 38 seconds
Allow the failures. They're the lessons - Brand and Marketing Designer Nik Jones
Ready for a career change in her mid-30s, Nik landed an internship with a local design company. She took a risk and went freelance soon after, with only 1 client on her books and no cash to back her up.
It worked for a while, and then Nik ended up back in employment with a boss she didn’t respect. It didn’t take long for her to return to the freelance world, and this time she came to it with fresh eyes.
Through working with a life coach to overcome burnout and tackle the psychological challenges that self-employment throws up, Nik’s found a way to make freelancing work for her.
It turns out you don’t need to wear shoes at home to trick your brain into thinking you’re at work. You just need to learn to say no.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Support also comes from With Jack
With Jack exists to help keep you in business by supporting you financially or legally if you have problems with a client.
With Jack is all about giving freelancers the insurance they deserve.
Visit withjack.co.uk and be a confident freelancer.
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/10/2019 • 27 minutes, 56 seconds
When clients grow, you grow - Photographer Ira Giorgetti
When a 20-year-old Ira flew to the UK in search of his biological father, he had no idea a new life awaited him.
Ira met his partner on that trip, and after 4 years long distance, he moved to London to be with him.
Ira had freelanced in the Philippines before his move, and he now runs freelance photography agency Ventana.
He chats to Steve about finding and keeping clients - by building relationships and being great to work with - and tells the story behind his decision to rebrand as an agency.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/3/2019 • 43 minutes, 2 seconds
Curate your career - Motion Designer Hayley Akins
Hayley felt trapped working in-house on projects that didn’t inspire her, and although she moved from a sports broadcasting company to work with Google’s internal production team, she didn’t quite find the spark she was looking for.
Since going freelance, Hayley’s found a way to attract the kind of projects that matter to her, and she’s produced work for both the Bill Gates Foundation and the United Nations.
She’s also found time for her own projects, including Motion Hatch, a podcast and online learning hub for freelance motion designers and animators.
“When I was younger, I felt like I didn't have as much control over my own destiny as I do now,” says Hayley. “Now I know that I can do anything I want if I try hard enough.”
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/27/2019 • 48 minutes, 33 seconds
We are the product - Musician Rachel Mason
Over the last 15 years, Rachel’s gone from unhappy administrator to IPSE’s Freelancer of the Year.
Rachel teaches 1 on 1, she mentors choirs, she’s performed around the world and appeared as a judge on a SKY 1 TV show, and she runs workshops in schools and communities. And that’s not even everything.
By taking her talent and finding plenty of different ways to apply it, Rachel’s been able to build a successful portfolio career with multiple income streams.
“Clients are buying into you when they hire you, “ says Rachel. “As freelancers, we are the product.”
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/20/2019 • 37 minutes, 27 seconds
Sink or swim - Designer Evan MacDonald
Ready for a change, Seattle-based Evan and his wife bought one-way tickets to Argentina, and Evan went freelance full-time.
That’s a sizeable change. Especially with 4 daughters under 10 in tow.
Evan had never been to Argentina, but he did have some experience being freelance. He’d done it on the side of permanent jobs for years, always with the idea that he’d freelance full-time one day.
Evan chats to Steve about relocating his family, going freelance full-time in a new country without a financial safety net, and finding his way with the tough stuff, like accounting and work-life balance.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/13/2019 • 33 minutes, 33 seconds
It works until it doesn't - Copywriter Hillary Weiss
“I’m working way too hard for way too little money. How do I fix this?”
That’s the question that triggered a series of business model shifts in just a few years.
From charging hourly and then daily, to focusing on retainers for a while, Hillary tested what worked and kept refining it as she went. She now takes on high-ticket project work, and it’s giving her the freedom she’d been looking for.
Hillary’s shaping her business to work for her, and she calls entrepreneurship the Thunderdome of personal development.
“Success means being able to be the person you want to be while doing the work you want to do,” says Hillary. Hear her tell Steve how she’s striving for both.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/6/2019 • 46 minutes, 54 seconds
Zig-zagging along - Graphic Designer David Dooley
David developed an array of skills studying multimedia at university in Ireland, and he’d freelanced on the side of full-time gigs for years, as well as going solo for a while before one of his clients took him on as an employee.
He didn’t stay long though. By then, David had caught the travel bug.
From Ireland to Central America and everywhere in between, he’s spent the past couple of years travelling the world. He never intended to work while he was away, but the jobs kept coming in, and David soon found himself living the digital nomad lifestyle.
Now settled in Mexico, where he fell in love, David’s freelancing full-time and building up his one-person studio. This is his story so far.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/29/2019 • 32 minutes, 31 seconds
Making your own rules - Copywriter Robbie King
After working as a creative in an ad agency, where he developed concepts for big brands and worked across a range of media, Robbie was ready for something new.
His work was fun and exciting, but it left him with no time for his own projects. And, while he admired those ahead of him in the industry, Robbie didn’t want to be them. He knew agency life wasn’t for him.
Robbie now works remotely, living in places like Thailand and Bali, where he’ll often spend the morning surfing before he starts work.
He chats to Steve about how and why he made the move, what life is like when you’re on the road, and how he makes freelancing work as a digital nomad.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/22/2019 • 27 minutes, 33 seconds
It's never as difficult as you think it is - Freelance Writer and Editor Sian Meades-Williams
Sian started freelancing on the side 12 years ago, with one gig leading to another. When a job came along that was enough to cover rent, she left the security of employment without giving it much thought.
6 months later, Sian’s client folded and she was out of work.
She bounced back and found her niche, built relationships with clients, and grew and edited her own successful website. She now writes emails for a living and is crowdfunding her first book.
Sian chats to Steve about the lessons she's learned along the way, the fear she still feels sending pitches, and that one time the tax office threatened her with bankruptcy.
If you want to support Sian’s book, The Pyjama Myth, use the code BEINGFREELANCE for 10% off any pledge up to £100.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/15/2019 • 38 minutes, 36 seconds
That first taste of bacon - Motion Designer Devon Moodley
He’s now based in Amsterdam, but South African born Devon’s freelance story kicked off in New Zealand, where he worked as a motion designer and videographer for a church.
After one of the congregation offered him his first freelance gig, Devon was hooked. “It’s like that first taste of bacon…” he says, “I got the bug.”
Devon freelanced on the side for years while working full-time at Xero in Wellington. When he and his wife became restless, they decided to hit the road and move somewhere new.
They spent a year in Australia, where Devon finally took the plunge and went freelance full-time, and then settled in Amsterdam.
Devon chats to Steve about how the move affected his client base, how he balanced his time while freelancing and working a full-time job, and how he finds clients and makes time for fun now that he’s working for himself.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/8/2019 • 42 minutes, 19 seconds
BONUS - Community Q&A with Kate Toon and Paul Jarvis
We've had some amazing Live Q&As in the Being Freelance Community this year.
So as a bonus here's just some of the amazing answers Paul Jarvis and Kate Toon gave to questions poised by freelancers in the group.
These are just SOME of their answers, but you can catch the whole replay of each in video, in the group.
Here we cover topics such as
personal brand versus business brand
course creation
audience building
getting speaking gigs
product creation
email marketing for freelancers
SEO for your freelance content
Google My Business for freelancers
Don't miss out, come and join us for more great Q&As and the friendship and support of other freelancers from around the world in the Being Freelance Community. Following the link at beingfreelance.com
8/18/2019 • 37 minutes, 2 seconds
Say yes and then work it out - Illustrator Melanie Chadwick
When a two-year stint in Hong Kong inspired Mel to pursue illustration, she put her fine art degree to good use and began teaching art workshops to top up her income.
Mel soon bought a Mac and taught herself how to use Adobe Illustrator and Photoshop, setting up a website and building a portfolio over time.
Mel’s earned money in a variety of ways since then, experimenting with workshops, commissions, products, and collabs. “You’ve got to be open to having conversations with people,” Mel says, “Your confidence and ability will grow with every project.”
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/28/2019 • 44 minutes, 15 seconds
Get started sooner - Copywriter Leif Kendall
Working in a job he didn’t like with a bully for a manager, Leif was desperate for a way out. But, nearing 30 and expecting his first child, he didn’t have many options.
After discovering copywriting and feeling drawn to it, Leif began freelancing on the side; going to networking events, building up his portfolio with “friend of a friend" gigs, and launching a website, all alongside his full-time job.
It’s 11 years later now, and Leif’s made a career out of copywriting. The late nights and weekend-working might be (mostly) a thing of the past, but work still comes with its struggles.
As well as being freelance, Leif’s the director of ProCopywriters, a small professional association with over 850 members. He chats to Steve about the story behind his successful side project, including how it runs without a single employee and takes up far too much of his time.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/21/2019 • 48 minutes, 22 seconds
An umbrella of skills - Experience Designer Stefano Bellucci Sessa
“Be the best boss you ever had,” says Stefano, and he’s trying to live up to that himself.
From not letting an employer’s limits hold him back, to re-imagining work-life balance on his own terms, to developing a portfolio that’s not just about winning work, but about showing his journey too; Stefano tries to make his professional development and mental well-being a priority.
With an “umbrella of skills” and a professional title that doesn’t tie him to one specific job, Stefano’s able to build deeper, longer-term relationships with clients.
He chats to Steve about he got started, how he finds clients, and how he’s worked on his mindset and well-being throughout his freelance career.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/14/2019 • 42 minutes, 5 seconds
Walk the walk - Copywriter Emily Read
After moving from her small island town to the big city of Brisbane, Australia, Emily set her sights on a job as a copywriter. She interviewed for positions but the market was tough, so she took on some nannying work to tide her over.
As luck would have it, the dad from the family Emily worked for was a web designer, and he just so happened to need a copywriter. Emily partnered with him on some projects, building her freelance business from there.
She chats to Steve about how she got to where she is now, the ups and downs she’s dealt with along the way, and what freelance life is like for her now that she’s moved to the US to be with her husband.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/7/2019 • 41 minutes, 23 seconds
Don’t get mad, get better - Photographer Storm Santos
After leaving high school in LA, where he was born and raised, Storm toured as a professional musician for five years before transitioning to photography.
When a friend passed on a lucrative job shooting for Nike, Storm knew right away that this what he’d keep doing. He soon found that the best gigs aren’t usually so easy to come by, and when a friend told him “Don’t get mad, get better”, it stuck.
Storm now has an agent and a substantial portfolio, and he’s working on jobs that give him lots of room for creativity.
And how does he keep the work coming in?
“If you can be cool to hang out with for 10 hours,” Storm says, “the 10% of talent is a plus."
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/30/2019 • 34 minutes, 26 seconds
Being Freelance Podcast LIVE at IPSE's National Freelancers Day in London
This week, we’re LIVE in London at IPSE’s annual event, National Freelancers Day.
Steve chats to past IPSE award winners, Iona Bain (Freelancer of the Year 2018), and Harvey Morton (Young Freelancer of the Year 2018).
Taking part in a school enterprise competition aged only 13, Harvey was given £25 to start his own company. He launched the IT Support business that’s been his side hustle throughout GCSE’s, A-Levels, and university. He now runs Harvey Morton Digital, a marketing agency based in Sheffield.
Iona Bain is the founder of Young Money, an informative blog that helps young people understand personal finance. When a piggy bank theft left a 22-year-old Iona with no savings, she committed to getting serious about money. She launched the blog as part of a portfolio career, also taking on work as a journalist, speaker, radio presenter, and consultant.
Hear how both Harvey and Iona have got on since winning last years’ awards.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/23/2019 • 36 minutes, 41 seconds
Protecting my health - Designer Tatiana Mac
After graduating in 2008 during the Great Recession, Tatiana found herself looking for a next step that would make sense financially. Calling on the design skills she’d picked up as a kid, she started out freelance, sending personalised “Do you need a designer?” emails to everyone she knew.
Tatiana’s come a long way since then, finding her focus as an independent designer who works with accessibility and inclusion in mind.
Hear her talk about speaking internationally, working in a way that allows her to protect her health, and her approach to providing content that’s free to all, but still helps to bring in some cash.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/16/2019 • 49 minutes, 50 seconds
Moving the needle every day - Lead Generation Strategist Cathy Wassell
Cathy only needed 3 days work when she first started out as a freelance social media manager, and she was lucky enough to fill those slots without too much effort. When she lost a client later down the line and found herself exploring lead generation strategies, Cathy retrained as a Facebook Advertising specialist, re-positioning herself and her services in the process.
Cathy talks about her experiences of training, finding clients, pricing her services, taking on associate freelancers, and partnering with other women in business to co-found a new company.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/9/2019 • 42 minutes, 49 seconds
We are not entrepreneurs - Content Producer Nick Saalfeld
“We don’t become freelancers to sell,” Nick says, “we become freelancers to do.”
Nick tried the entrepreneurial route of scaling and managing people, but he soon realised it wasn’t for him. And yet, despite his reluctance to build an agency, Nick’s still going after those big money clients where budget is no issue.
Find out how he positions himself in order to win that kind of work, what his take is on Brexit in relation to freelancers, and hear some helpful tips on things like planning, pricing, and finding clients.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/2/2019 • 37 minutes, 55 seconds
Building authority - Conversion Copywriter Paige Poutiainen
Paige got her start on Upwork after moving to Finland for love. Struggling to find work in a country where she didn’t speak the language, Paige jumped into freelance life without much of a plan. She’s levelled up several times since then, using a mix of courses, mastermind groups, and authority building content to establish herself as a trusted expert.
These days, Paige plans everything. She talks in detail about the 90-day planning process that helps her meet her goals, and chats about the weekday schedule she’s set herself to make sure everything gets done. With Marketing Mondays, Content Wednesdays, and “Fiddly-bit Fridays”, Paige is doing her best to keep her weekends work free.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/26/2019 • 47 minutes, 31 seconds
The best way to sell is not to sell - SEO Consultant Steve Morgan
How do you find clients when you hate sales? Steve’s built his business through networking and word of mouth, and despite being an SEO consultant with the skills to drive traffic to a website, he prefers to work with people he’s connected to.
Steve chats about managing his workload alongside a chronic illness and two kids under 5, and shares some of the techniques he’s used to find new clients, including co-working, speaking, networking, and running a meet-up.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/19/2019 • 45 minutes, 22 seconds
Pay what you can - Podcast Producer Steph Colbourn
Finding the right price for your services can be a tough one to crack. We’ve heard about all sorts of pricing models on the podcast before, but Steph’s the first to tell us she charges on a sliding scale. Steph tells her clients:
"This is the least amount of money that I can make this project on, and this is the most amount of money that I would charge to do this project. Whatever you can afford to pay me in between those two, please do."
Interesting, right?
Steph tells us how that works in practice, as well as sharing her experiences of speaking at a conference, networking, finding clients, hiring a team, managing people, and keeping on top of the whole work-life balance thing.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1-month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/12/2019 • 43 minutes, 42 seconds
Finding the sweet spot - Designer Tom Ross
If you discount the 3 consecutive Saturdays he spent at Waitrose, Tom’s a thoroughbred entrepreneur. He started out knocking on the doors of local businesses at 16 years old, and then went from freelance to founder when he launched Design Cuts - a global marketplace of resources for designers.
Tom loves his company, but he’s learnt some hard lessons along the way. He talks openly about his experience of burnout that led to serious illness, and how he’s still dealing with the effects of that today.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/5/2019 • 39 minutes, 32 seconds
BONUS: Being Freelance Podcast LIVE in Manchester!
Here's a bonus episode of the podcast, recorded live with IPSE at a WeWork in Manchester, UK, on 6th March 2019.
It features previous guests Kelly Gilmour-Grassam (2016 guest) and Ian Paget (2015). How have they grown their businesses in the years since we last spoke?
When we last left her Kelly was hiring her first employee. What happened next?!Ian was working full time at an agency whilst becoming an authority as Logo Geek on Twitter.
It’s like lining your kids up on a height chart to see how they’ve grown. ”I remember you, when you were this big!’
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, be part of the Being Freelance Community!*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/28/2019 • 48 minutes, 3 seconds
Discovering myself again - Graphic Designer Lucas Gini
Lucas says that setting up on his own was like discovering himself again. Learning to know himself, what his goals are, and how he wants to live his life.
Right now that means trying to stay balanced in the Brazilian countryside, managing the graphic design work he does for clients alongside building his illustration portfolio.
And as for the piece of advice he’d give his younger self, it’s one we haven’t heard before: “Don’t be a bad boss to yourself,” Lucas says. That’s good advice, right? But how many of us can say we follow it?
4/14/2019 • 32 minutes, 6 seconds
Big juicy clients - Graphic Designer Lyndsey Yates
Watching her partner Mark go freelance with great success, Lyndsey decided to join him. “If he can do it, why not me?", she asked herself.
Now the founder of a small collective, Nine Dots Creative, Lyndsey’s on the hunt for some big juicy clients.
We chat about the “Spark Up” business course Lyndsey took and how it lead her to launch Nine Dots, what life was like freelancing alongside Mark, and how she’s managing to run a collective on top of all the work she does as a solo freelancer.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/7/2019 • 37 minutes, 41 seconds
There's no nobility in doing it all yourself - Squarespace designer Jared Gold
After leaving college and landing in a job that wasn’t right for him, Jared realised that he didn’t want to spend his whole life working at something he wasn’t passionate about.
He launched a blog, began learning Squarespace, and the rest, as they say, is history. He now runs two Squarespace design companies - Brevity and the cleverly-named WebsiteByTonight.
From giving away a couple of freebie designs to kick off his portfolio to hiring other freelancers and finding ways to scale his business, Jared’s made a lot of progress. Listen to him share some of the biggest lessons he’s learnt a long the way.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/31/2019 • 44 minutes, 5 seconds
Brand first, business second - Storyteller/Illustrator Jae Kutin (The INKtrovert)
Jae never imagined she’d pursue a freelance career - or even a creative one, for that matter.
After graduating and then missing out on a job she’d set her heart on, Jae began exploring her creative interests and started work on a couple of personal projects.
Before long, she’d developed an eye-catching and memorable brand - The INKtrovert, and was winning gigs on the back of putting her work out there online.
Despite this early success, Jae admits that she was reluctant to embrace the business side of being freelance, hanging on to a part-time job instead of going at it wholeheartedly.
She’s now all in, having gone freelance full-time and committed herself to building a business around her brand. So what has she learnt so far? And what is she doing to grow the business as well as the brand?
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/24/2019 • 37 minutes, 53 seconds
Take an interest in other humans - Musician Kari Paavola
He started out where many drummers did in his day; responding to magazine adverts for unpaid work with bands.
Over the years, Kari’s built a successful career for himself as a freelance musician, finding plenty of ways to diversify his income. He’s learnt so much that he now teaches others how to turn their passion into a profession.
So how did he get there, in an industry where it’s notoriously difficult to make a living?
Interestingly, by using a lot of the same skills and approaches that freelancers in other industries learn to apply.
Kari’s service might seem wildly different to yours, but you’ll be surprised by how much you can learn from his story of being freelance.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
When she found herself knocking back freelance opportunities every week, Cath left her full-time job behind to start a business.
Her only regret?
Not having done it sooner.
Cath’s been lucky in that she’s not had to search for work. Through SEO, website strategy, and word of mouth, she’s moved from one job to the next and worked with an array of international clients.
And one of the biggest benefits of having no boss, Cath says, is the freedom to learn and develop in your own way.
“I’d rather be an innovator than be following everyone else. I’m busier than ever but I’m learning more than ever.”
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/10/2019 • 37 minutes, 39 seconds
Build decent and expansive relationships - Strategy Consultant Jan Mikulin
It could be argued that Jan’s doing things differently.
He’s not on social media, he’s had long stretches of time out of work, he’s committed to maintaining his work-life balance, and he invests a lot of time into personal development.
It all started with an unpaid work placement when he was almost bankrupt. Now, Jan’s built the kind of flexible freelance business that allows him to live life on his own terms.
And he’s done that, he says, by getting organised and building deeper, more meaningful relationships. This is his story so far.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/3/2019 • 39 minutes, 2 seconds
The pathway to such a cool life - Data Visualisation Expert Stephanie Evergreen
When Stephanie's employers were refusing projects she'd have loved to take on, she set up her own business on the side and began teaching people about the importance of the work she was doing.
Seeing how popular the idea was, Stephanie's employers soon asked her to shut down her business and bring the work in-house.
Stephanie said no.
She's since had a book published on the subject, ran workshops for the United Nations, given international keynote speeches, built a virtual team of 6, and launched her own online academy that serves hundreds of students each year.
Imagine if she hadn't said no all those years ago...If she hadn’t believed in herself and recognised the benefits of being freelance…
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/24/2019 • 38 minutes, 18 seconds
Setting goals and setting up an agency
After leaving agency life behind in search of autonomy, Alex built up his freelance web design career around a full-time working from home gig.
His goal was to run his own agency, but he was stuck working on client-led projects that he didn't really believe in. Alex knew he could do a better job for his clients if only they'd let him take the driving seat.
He re-positioned himself as a marketing consultant and began to take on projects where he'd play a leading role. Business grew, and soon Alex was ready to hire his first member of staff.
His agency, The Lead Engine, is now 6-people strong, and Alex is working hard to get to a point where marketing and strategy can be his sole focus.
(Well, that and being around more for his family. Fridays off, anyone?).
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/17/2019 • 34 minutes, 17 seconds
Launch and learn - Creative Xanthe Berkeley
After walking away from a diverse career to have a family and live abroad, art graduate Xanthe was reluctant to return. Her children had started school and she was ready to work again, but office life was no longer appealing.
She had this passion for taking pictures of her children and documenting her life, and after discovering Flickr and connecting with like-minded people online, she was hooked.
Xanthe built a reputation for herself as a freelance wedding and family photographer, and then developed her business to include brand partnerships, film making, and online film courses.
Like many of us, Xanthe’s got to where she is now without much of a plan. But it’s through diving in and giving things a try that she’s been able to explore so many of her creative interests.
Because if you never try, you’ll never know, right?
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/10/2019 • 35 minutes, 55 seconds
Know your personal value - Web Designer Dave Smyth
Dave’s always been freelance. First as a musician while he was studying, and more recently as a web designer working mostly with independent business owners.
After starting out designing websites for musician friends, he built a solid reputation for himself on Upwork, gaining clients in the UK and overseas.
When he began networking with other freelancers online, Dave soon saw the value in community. He’s now an active member of several groups and has recently launched a new project especially for freelancers.
Work Notes is a resource full of advice that helps freelancers tackle the more practical aspects of running a business. It’s Dave’s way of giving back to the freelance community. And this is his story so far.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/3/2019 • 36 minutes, 13 seconds
Sharing the hats - UX Designer Mariana Morris
After leaving agency life behind to go freelance, UX designer Mariana found herself yearning for more.
Despite still working from home, she now runs her own small agency, Fruto. Missing the benefits of working closely with other people, Mariana wanted to create the perfect environment for great work. A team where the responsibilities are shared, the skills are complementary, and the opportunities to collaborate make for better creative decisions.
And while many creative freelancers shy away from the business, sales, and financial aspects of our work, Mariana tells Steve that she’s actually learned to embrace those tasks.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/27/2019 • 38 minutes, 13 seconds
Better, not bigger - Writer Paul Jarvis
After falling into freelance life accidentally in the late nineties, Paul Jarvis has helped to shape the way many freelancers work.
He started out designing websites for professional athletes, working from his parent’s basement on a self-built computer. And now, 20 years later, Paul is a writer and published author who helps entrepreneurs build businesses that are better, not bigger.
Through his weekly email series, the Sunday Dispatches, multiple podcasts and online courses, and now his book, Company of One: Why Staying Small is the Next Big Thing for Business, Paul teaches freelancers to make up their own rules when it comes to how they want their businesses to look.
In this episode though it’s finally time to hear his story. How did his business look? How did he get to where he is today: happy to be a company of one?
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/20/2019 • 56 minutes, 27 seconds
Get paid upfront - Professional Know-it-all Kat Molesworth
From spinning tunes in a gold sequined dress as DJ Super Kat, to organising a national conference for people in the blog and creative industries, Kat Molesworth has a lot going on.
She’s a mother of three and a freelance photographer and blogger. She speaks at events, consults with brands, and runs a YouTube channel and podcast. She’s also the founder of Blogtacular - a London-based annual conference with a list of sponsors that includes Microsoft and MailChimp.
Despite having so many strings to her bow, Kat knows how it feels to face the financial pressures that so often accompany freelance life. During our chat, Kat opens up about the struggles she’s had feeding her family when payment for freelance work has been late.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/13/2019 • 40 minutes, 54 seconds
Location Independent - Copywriter Kelly Dunning
Digital nomad Kelly landed her first freelance writing gig while she was on a working holiday in New Zealand. Broke and struggling to find work locally, Kelly was introduced to the online world of content mills and freelance market places.
After falling in love with a zombie-clad Brit she’d met in a haunted prison (true story!), Canadian-born Kelly found herself living and working in the UK. She spent her days looking after three-year-olds and her evenings and weekends climbing the freelance ladder.
Eventually, after more than a year of building up her portfolio and establishing a name for herself, Kelly took her freelance business full-time and hit the road again.
That was in 2011, and Kelly’s been travelling the world while she freelances ever since. We chat about how she balances work with travel, how she feels about the security of freelance life, and why she chose to de-monetise her travel blog.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/6/2019 • 39 minutes, 46 seconds
Remember why you started - Illustrator Martha Williams
After studying Graphic Arts at uni and leaning towards the more experimental forms of art, Martha found herself working in an in-house graphic design role that left little room for creativity.
Now two years into her freelance career and living between England and Spain, Martha has built herself a flexible business where she has plenty of variety in her work.
And, more than that, Martha is now able to give herself time to work on her craft, scheduling in 5-day “holidays” where she’s free from client work and can focus entirely on her side projects.
“The idea was to become freelance so I could enjoy my life more and work on these areas that I wanted to work on,” Martha says.
Find out how she’s made that a possibility in this episode of Being Freelance.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/16/2018 • 28 minutes, 5 seconds
35 side projects and counting - Documentary Producer Jay Acunzo
35 side-hustles into a freelance career, with a book, a podcast, and a growing reputation as a keynote speaker, Jay has many strings to his bow.
Watch him give a speech or hear him talk and you’d be forgiven for assuming he has it all figured out. Jay oozes confidence, but he’ll be the first to tell you that he’s making it all up as he goes along.
Only this summer, in fact, Jay thought about leaving it all behind and getting a job. To his credit, he was able to overcome that threatening bout of self-doubt just as quickly as it appeared.
But it just goes to show - even the boldest among us can struggle with being freelance.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/9/2018 • 38 minutes, 31 seconds
Change the way you think - Designer Caitlin McEvoy
Despite working full-time and freelancing on the side, Caitlin’s made a big impact. From being a finalist in IPSE’s Freelancer of the Year Awards in 2015, to designing her own range of clothing to combat the stigma around mental health issues, Caitlin’s side hustle is impressive.
Caitlin’s a self-taught designer who tasted her first slice of the freelance pie aged just 16. We talk about finding clients, building a portfolio, using freelance projects to save for a rainy day, and how Caitlin manages freelancing alongside a full-time job.
Caitlin also opens up about her own struggles with mental health and the lessons she’s learned along the way. She’s an advocate for changing public perceptions and encouraging sufferers to carry on and go after the things they want. And she’s doing it the best way she knows how - through design.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/2/2018 • 33 minutes, 17 seconds
Is freelancing child's play? - Kids' App Designer Chris O'Shea
Chris O’Shea first started freelancing straight out of college.
After teaching himself web development with a library book, Chris had a phone line installed in his childhood bedroom in the family home. From there, 18-year-old Chris ran his own web design company in what was his first stab at self-employment.
Sadly, (or luckily, depending on how you look at it) that one didn’t work out, and so Chris went back to uni to study a Digital Art degree.
Moving to London in 2005, Chris soon found himself leading the way in the world of interactive installations.
Travelling the world, running events and managing a successful blog - all alongside doing the work in his freelance business - Chris became an authority in his field.
From building a name for himself to building a family; Chris is now a stay-at-home dad of two. Shifting to a career that allows him to work on projects he loves while still being around for his kids.
We talk about what he learnt from that early experience of freelance life, how he applied those lessons to the impressive career he built for himself in London, and how he’s now found himself scaling back a little to juggle family life with running his third business, ‘Cowly Owl’.
Chris isn’t just designing games. He’s designing a work life that fits his family.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/25/2018 • 33 minutes, 13 seconds
“I’ve reached my goal, what’s next?” - Web Developer Jason Resnick
Web developer Jason Resnick had a big life goal. When he started a family, he wanted to be home to see his kid’s first steps and hear their first words.
To him (and to most of us, I’d imagine) that’s what’s important. Jason wanted to be able to shape everything else around that.
Rewind a few years to the late nineties and you’d find him ditching economics class to take casual HTML lessons from a friend via email. That’s where Jason fell in love with web development, and he soon began building a part-time freelance business around a full-time job.
When the time came to leave his job and take the business full-time, Jason had the skill-set to do the work, but none of the business and sales knowledge needed to bring it in.
We talk about how he’s developed that knowledge and built a sustainable freelance business that’s full of efficient processes. And how he now, having reached his life goal of building that flexible career, is determined to help other freelancers do the same.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/18/2018 • 40 minutes, 20 seconds
Get a mentor, Be a mentor - Art Director Kirsten Murray
How is it episode 150?! But it is. Thanks so much for listening and sharing!
Kirsten set herself a goal. To create a better work/travel balance. To see more of the world without giving up her job.
And that's where we find her, on the road - more than happy to NOT set a new goal, but instead enjoy living this one.
We chat about collaboration, remote working, making opportunities, digital nomad life (not that she'd call it that!), side projects, multi-skilled job titles and mentorship. Kirsten's both a mentor and a mentee and thinks no matter where we are in our freelance careers there are always people just a few steps ahead that we can learn from. And others who can learn from us. Kirsten believes if we have a chance to be a mentor, we should take it.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/11/2018 • 36 minutes, 13 seconds
Be bold - Photographer Jon Enoch
Let's be bolder. Let's push ourselves forward.
It's certainly working for Jon Enoch. Bold enough to make and seize opportunities. From entering competitions, awards, knocking on doors, filling in for people and then maximising the opportunity, pushing forward to be known for the work you want to do.
Jon chats about becoming more productive in co-work/office spaces, hiring help, regularly marketing, learning from others outside of your field and investing in himself.
Famous sports people, politicians and celebrities - Jon's attention is normally on them, but this time we focus on him.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/4/2018 • 37 minutes, 1 second
Keeping business afloat - Cartoonist Sarah Steenland
Sarah and her husband always wanted to retire and go cruising around the seas and oceans. They'd work hard in the construction industry, save their money and one day set sail.
Then when the financial crisis hit 10 years ago things changed. Forced to sell everything and start living on a boat they realised maybe they didn't have to wait until they were older. Maybe they could do this now!
There are plenty of digital nomads. But few have a family of four to support. Even less live on a boat - taking the term 'remote' working to a whole new level. When you're not just worried about whether an invoice has been paid, but what that burning smell on board is miles from the coast of Borneo.
It's a great story. Interesting to find that even a freelancer so physically isolated is still relying on personal human connections to keep their business afloat.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/28/2018 • 47 minutes, 14 seconds
Business before art - Photographer Vicki Knights
Leaving a successful high-level radio job behind, Vicki went freelance when she became a mum.
But you won’t hear say “Hi, I’m a freelance photographer”. Instead it’s, “I run a photography business”.
From the outset Vicki’s always put business before art.
When burn out threatened she hired other photographers to work with her. She’s diversified into teaching both online and in person. She organises workshops and retreats.
We chat about pricing, collaboration, podcasting and putting an hour aside at the start of each day to work on marketing or her side projects - to eat that frog.
Right. Hit play and let’s get down to business.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/21/2018 • 35 minutes, 13 seconds
Freelancing with a full time job - Digital Marketing Strategist Nathan Allotey
For years Nathan’s been freelancing on the side of his full time jobs. It’s given him an extra income but also a reason to learn extra skills that have then got him better full time positions.
Nathan’s constantly learning - self taught, via groups, a Masters to a mastermind - digesting, discussing and sharing it with others in the freelancer community.
He’s even realising what it is the companies he works (full time) for look for in high-value freelancers.
This feels like a lot more than a ‘side hustle’. This goes right to his core.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/14/2018 • 41 minutes, 7 seconds
25% Marketing - Copywriter Kate Toon
There’s so much in this conversation. What will you take from it?
It could be how Kate built up her SEO reputation to rank number one as a copywriter in Australia. Always spending 25% of her time marketing herself. It eventually paid off.
It could be the transition from trading her time for money, to a more scalable ‘passive’ model. Switching 10 clients a month for 300 - maybe it’s not quite so passive.
It could be building a team of other freelancers to help her do what she does best.
Or dumping the guilt of the work-life balance myth and just giving herself a break.
Or perhaps the podcasting, the community building, the starting a conference…
And all without having a plan?!
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/7/2018 • 36 minutes, 31 seconds
Side Project Benefits - Animation Director James Curran
When you love what you do, it’s no chore to put in extra hours on the side to create something special of your own. Your own creative project.
It can help you experiment and evolve… and it can help you get known.
And when it’s the likes of Steven Spielberg who has noticed you, you’re doing something right.
The very animated James Curran, better known for his colourful looping GIFs as Slim Jim Studios, takes us through his freelance journey and the huge role his many substantial side projects have played in getting him noticed and getting him work.
We also chat about knowing your value, having an agent, community, speaking, finance and not giving up - it takes time.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/30/2018 • 28 minutes, 10 seconds
Niche Reputation - Facebook Ads Consultant Mojca Zove
The first part of Mocja’s freelance career was spent building her reputation. Starting with local companies in her native Slovenia, eventually spreading out to the US.
Through content marketing, podcast appearances, nurturing Twitter relationships and speaking/attending conferences, she built a reputation as the go-to-person for Facebook ads.
Then she hit ‘delete’ on all her other services to really focus on her niche.Now, with her reputation as her foundation, she’s building her business to suit the lifestyle she wants to lead. Turns out when you get fired from your first job, you can convince the world to hire you.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/23/2018 • 45 minutes, 11 seconds
Fostering Trust - Marketer Gareth K Thomas
First and foremost Gareth is a foster carer to three children.
Whilst he’s busy mentoring them, a business coach is helping him find his way. Creating a freelance business that can flex to fit around the demands of the home first.
Gareth has a lot of experience in building companies - he speaks about the importance of separating the pressures of work from your personal life. Yet here is a story where one really has created the freedom for the other.
He also proves that putting your face and story to your business (even somewhat reluctantly) can have a great effect. People know you. Understand you. Warm to you. Trust you. (Work with you).
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/16/2018 • 38 minutes, 44 seconds
Ridiculously Useful - Email Strategist Val Geisler
What happens when we keep an open mind to the path we might take?
When we listen to the needs of others? When we experiment - see what works?
When we hire others? When we put our own lifestyle first?
When we just try and be ridiculously useful?
For Val Geisler the answers to these questions took her on a path from store managing to being an expert in a niche (with a diversion via motherhood on the way).
Testing the need. Building community. Taking care of yourself. Listening for the whisper of the other paths.
This episode is supported by FreeAgent - online accounting software that makes managing your business finances a breeze.
With an award-winning UK based support team on hand to help out, it’s easy to stay on top of your expenses, invoices, banking and tax.
To claim your 1 month free trial, visit FreeAgent.com/beingfreelance
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/9/2018 • 43 minutes, 31 seconds
Know the ropes - Graphic Designer Chad Michael
Chad's a firm believer that his time working in agencies, has made him a better freelancer.
He got to know the ropes - the techniques, the business, the rates, the people... and most importantly his niche of premium packaging design.
We chat about the importance of Instagram, awards, work-life balance and client relationships.
But it's interesting, he isn't one of those freelance guests who puts much 'personal' into their brand - he may know the ropes, but do we know him?
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/29/2018 • 32 minutes, 28 seconds
Building from scratch - Copywriter Gareth Hancock
When Gareth was made redundant from the building trade he found himself out of work for months. A new dad at risk of losing his house, car, self-esteem... Until he found a freelance job site and started to wonder if he could make money online.
He'd try anything. What did he have to lose? No idea. No fear.
But plenty to gain from giving it a go.
Gareth started writing. Writing for money for strangers on the internet. He didn't know that might have a job title. But years later here is. He's built himself a career in copywriting from the ground up.
From freelancer.com, to a job in an agency, to striking out as 'That Content Shed' - a one man content agency, full of all the personality, potential and the work-life balance a dad of two could wish for.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/22/2018 • 28 minutes, 51 seconds
The Bigger Picture of Balance - Photographer Penny Wincer
Penny's always been freelance. First as a photographer's assistant, learning the ropes, making connections - and then as a photographer herself.
We chat about when working for free has made a difference (and still can) and how being freelance has actually made being a mum easier (not sure it's ever easy!).
Despite a busy work-life schedule Penny seems really balanced. Maybe that's embracing work into your life.
Or maybe instead of looking at work life balance on a daily or weekly basis, we should think are we balanced across the year?
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/15/2018 • 36 minutes, 24 seconds
Being Freelance LIVE at National Freelancer's Day - with...
On Thursday 28th June 2018, Steve Folland hosted a live version of the Being Freelance podcast at IPSE's National Freelancer's Day in King's Place, London.
Not just one guest but two guests shared their freelance stories to the live audience - and now they share it with you.
They are athlete Gianni Frankis and business coach & digital marketing stratgeist Chichi Eruchalu.
Check out beingfreelance.com for photos.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/8/2018 • 35 minutes, 42 seconds
You Listen, You Do, YouTube - Social Media Marketer Latasha James
Latasha's YouTube videos didn't just gain her an audience. She gained customers. Both for her social media business and her courses helping other freelancers. Now, with her Freelance Friday podcast it's happening again. There's a lot going on - and that doesn't happen unless at some point you stop listening and start doing.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/1/2018 • 36 minutes, 56 seconds
Freelancing while Travelling - Graphic Designer Jacob Cass
Aussie freelancer Jacob has spent the last few years as a digital nomad. Freelancing on the road. And the plane. And the boat...
Before packing his bags, he packed a lot into building his personal brand. Growing his professional blog from his days as a student. So wherever he is in the world he knows potential clients will find him online.
But how do digital nomads get paid? How do they plan for the future? How do they make sure they do justice to both the working and the travelling?
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/24/2018 • 29 minutes, 48 seconds
Bear Essentials - Branding Designer Emma Sheppard
When Emma became a mum, she also became a freelancer.
Trading as Big Bear Creative, she thought she'd get 15 hours of childcare a week and do little bits of work... But her freelance baby soon needed more attention.
Now, not only is she working four days a week, but her husband has joined the business too.
Big Bear got bigger. And so did their plans. We chat mentors, networking, work-life balance and more.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/17/2018 • 35 minutes, 18 seconds
No Fear - Copywriter Prerna Malik
When Prerna’s husband couldn’t work due to ill health, her side project of writing suddenly became crucial for their family. Over time they realised it had real potential, her husband joined the business, they hired others as ‘Content Bistro’ served up hungry businesses around the world. It’s an amazing story. She had no money, no other options and no fear. And no idea how much her life was about to change.We chat about work-life balance, investing in your business, marketing yourself and more...Love learning from other freelancers like this? Check out the website beingfreelance.com, join the community, the course for new freelancers and more.You'll also find useful links for this episode. That's beingfreelance.comLike VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
6/10/2018 • 36 minutes, 42 seconds
Nous sommes forts ensemble - Designer Jonathan Da Costa
Are we stronger together? Paris based freelance designer and art director Jonathan Da Costa has found that to be true. By collaborating with other freelancers he's managed to take on bigger projects - to grow his business whilst taking time out for his family.
We chat about the benefits of splitting work space from home, of working in agencies before going freelance and of remembering that every interaction has your name on it - you never know where that could lead, so don't be an idiot (well, he puts it better than that, but you'll have to listen).
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/3/2018 • 32 minutes, 40 seconds
Pug in a banana costume - Copywriter Kirsty Fanton
The title may be unconventional - but so is Kirsty's story and what she does for her client's emails. From counsellor to copywriter via French farm hand.
Hear how Australian freelancer Kirsty discovered her skill, found her niche and figured out the business side. Still taking time for herself, finding wealth in life beyond money.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/27/2018 • 30 minutes, 56 seconds
Family focus - Photographer James Melia
James should be used to a family business. Before he went freelance as a photographer, he worked for his dad. Now he's partnered with his wife - working from home with the three kids not far away. Juggling the needs of his customers alongside those of his family. Where your business itself is like another child constantly after your attention as it grows.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/20/2018 • 29 minutes, 24 seconds
Building a Community - Social Media Consultant Tia Meyers
After being made redundant Tia Meyers didn't just take her experience of social media and start being freelance.
She also decided to take it and grow a community of other freelancing females.
2 years on, we chat about the many lessons learnt both in adjusting her services, getting paid and work-life balance AND from growing a Facebook Group of 8000 members with meet ups globally.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/13/2018 • 35 minutes, 3 seconds
Instagram Success Story - Photographer Ron Timehin
Ron Timehin thought he would work in the music industry, but he went a completely different route.
Playing music since he was 7, reaching the highest musical grade on the trumpet at 16, travelling and playing in ensembles around the world, it seemed like a natural next step. However, the reaction to his pictures he had been taking and posting on Instagram gave him the confidence to pursue photography professionally.
Ron worked his day job, while freelancing on the side. Building up his skills, growing his audience. When a big sports brand comes knocking you know you're doing something right. Afer grinding at it after work every evening and weekend he finally quit his job and went all-in - it’s been great ever since, with work for a number of huge companies!
His work-life balance is much better now. While he still has very busy days, not having an additional full-time job on top of his craft frees up time for him. He can now take days off and arrange his schedule as he'd like it, with space now to work on personal projects.
It was brilliant hearing about tapping into Instagram to get clients, collaborating with the likes of Adobe, putting himself out there and seizing opportunities has really paid off.
Key takeaways:
Social media can be a great way to find clients and community
Diversify your revenue streams, and
Save your money
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/6/2018 • 27 minutes, 21 seconds
Raison d'être - Developer Elliot Taylor
Elliot doesn't shy away from making a change in his life. After a string of non-coding jobs, he self-taught himself WordPress and became a freelance developer. From that he built up a successful agency - Raison. But when fatherhood beckoned he stripped back the pressure of being a boss to freelance once more. More flexibility, more time for his family. And plenty more to hear about too...
We chat about the benefits of co-working, meet ups (Elliot organises them including WordCamp Brighton), becoming a specialist, charging day rates, being picky with your clients and experimenting with side projects. Crikey.
Key takeaways:
Your old skills can lead to new opportunities
Make your billing make sense, and
Give speaking a try!
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.*
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/29/2018 • 32 minutes, 55 seconds
Plans change and that's okay - Artist Roxanne Coble
Roxanne is a planner. She plans what she's doing with her business 'by bun' two years ahead. TWO YEARS. And yet she'd never planned to be an artist.
She spent six years in a proper zero-creativity job before realising she could make a living through her art. And she's done that by growing an audience who enjoy her content across various social media platforms. Who support her, both socially and financially. But she realises plans can change, things change. And that's okay.
We chat about taking on and even creating social challenges, the pressures of constant content creation, making courses, hosting workshops and figuring out a way to balance her work-life as freelancer.
Key takeaways:
Set up multiple income streams early on
Plan for the long-term, and
Don’t fear change
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/22/2018 • 36 minutes, 26 seconds
The Passive Income Wake Up Call - Copywriter Kayla Hollatz
Not long out of college, Kayla quit her PR job to become self-employed. She was seduced by the 'one to many' infopreneurs - making money online from being an expert, selling courses etc.
The dream of passive income soon became a nightmare of over-work in order to keep her sales funnel topped up. After a year of crazy 80-90 hour weeks she switched from products to services and became a freelance copywriter.
But that doesn't mean she didn't learn anything from that first year and be able to put it to good use for both herself and her clients.
We also chat finances, processes and using a CRM to keep on track with both.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/15/2018 • 35 minutes, 22 seconds
Make yourself unavoidable - Ben the Illustrator
Ben’s always been self-employed. Right after graduating college, he hustled as a freelance illustrator and animator for two years, and grouped together with a team to run an animation studio for a few years after that.
Although the studio work was successful, he had enough of “wearing multiple hats” there. He'd been doing illustration work on the side and really enjoyed it. He decided to “break up the band” in 2005 and became…
Ben the Illustrator!
He still has the daily concerns that you get with running any business, but he can now wear his favourite hat most of the time: that of a creative freelancer.
He’s got the work-life balance down pat. He wakes up early to get a couple hours in, with a few more during the day and sometimes a bit more in the evening. The rest of the time he can be there for his family; he drops off and picks up his son from school every day, and has quality time with him every afternoon.
It was brilliant hearing stories from him about working remotely for clients around the world, side projects as leads for potential clients, and the renegade nature of freelancing.
Key takeaways:
Showcasing your originality and ideas can be really helpful in generating leads
Promote what you do where the right people will find it, and
Consider working for other people in your field before charting your own path
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/8/2018 • 36 minutes, 40 seconds
Making Connections - Graphic Designer Amber Asay
Working for agencies and studios as a graphic designer since 2012, Amber Asay hated that she couldn’t interact directly with her clients. She also couldn’t show off her work in a personal portfolio, since her creations were the intellectual property of her employers. Even if she could have, she didn’t take much pride in the type of corporate branding work she had been doing.
Now she’s connected to her clients and her peers, slogging away at it, but riding a high as she charts her own path.
She still doesn’t quite have a grasp of the work-life balance. Her work often is her life, but she has a plan...
Great thoughts on working a full-time job while growing her freelancing practice, connecting, putting your work out there and more.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/25/2018 • 37 minutes, 37 seconds
Create Your Own Rules - Brand Strategist Jenni Heffernan Brown
Jenni Heffernan Brown has had a pretty interesting path to freelancing success. Working for mega corporations, then to graduate school with a bit of freelancing on the side, and now teaming up with another freelancer to form an agency.
She’s never been one to thrive under strict rules set by others. A Straight-A student in high school, she was always in trouble for skiving, because she’d rather get the work done well and do other things on her own time, just like a freelancer!
Now the co-founder of a marketing agency, she’s thriving on coming up with her own systems and processes and rules that work for her and her business partner.
It took her years to get a sense of a work-life balance. Often having the urge to stay up until 2 am to work, she’s finally found herself more at ease letting go. She’s learned to step back and trust others to take on work, whether it’s her co-founder or other contractors. She even managed to spend a three-week vacation in Africa without access to WiFi, and didn’t tear her hair out worrying about work!
It was brilliant chatting with her about getting to the success she’s enjoying now, how to attract the best kinds of clients, and learning how to carve out time for personal projects.
Jenni is awesome and down-to-earth. Hope you have a great time listening to her!
Key takeaways:
You don’t have to follow other people’s rules, but you need structure for success
Make sure you give yourself time to pursue your own interests, and
Think about how you can present your talents in a way to best attract potential clients
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/18/2018 • 45 minutes, 55 seconds
Bringing Side Projects to the Centre - Developer Mark Steadman
Mark Steadman has had a self-described checkerboard career. Freelancing on and off for years in between spells in companies, agencies and even running startups.
He's always had side projects. And whether or not they're a 'success', the experience still feeds back into his freelance skills. But now he's bringing his podcasting project in from the side to be centre stage, giving it more 'full time' attention to make it the focus of his business.
He can find himself intensely pulled into his work. Often staying up late, diving into podcast production or designing an app, only to take a break and realise that he’s neglected a number of household errands. He’s getting better at the work-life balance though, and does take more time for “human” needs - you know, things like eating and seeing family.
We had great fun talking about time management, the sometimes blurred lines between work and hobbies, and whether or not he really did appear on a TV show in the '90s.
Key takeaways:
• Don't be impatient
• Finding balance can be a challenge, and
• Make sure you’ve got the financial stability before you give freelancing a go
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/11/2018 • 39 minutes, 2 seconds
Don't Panic - Virtual Assistant Jess Ostroff
Jess knew she wanted to work on her own terms. What she didn't know, was what a virtual assistant was. And yet when an opportunity came up to be one, to work remotely and become freelance... she jumped at it. As years went by the amount of work started to overwhelm her. So she hired her own virtual assistants to help out... and her company Don't Panic Management was born. Everything 'virtual' had gradually become very real.
Jess' story is one of going with the flow, swep along by hard work, consideration and seizing opportunities. Learning the ropes of managing people, managing the finances and managing not to panic. Instead, for the first time, to properly plan a future...
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/4/2018 • 42 minutes, 27 seconds
Untamed Freelancing - Copywriter Karen Marston
It feels like Karen is being freelance on her terms. With her own voice, her own style. Stress free. Quite possibly in pyjamas.
Here we chat about how she got started as a copywriter, how she got started making money from courses helping other writers and how she got finished with trying to be a digital nomad.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/25/2018 • 36 minutes
Creative Mandate - Illustrator Michelle Kondrich
Through podcasts Michelle gained the knowledge and confidence to quit the 9-to-5 and start being freelance... and now years later her own podcast Creative Playdate is helping herself and others navigate being freelance, whilst also being a parent.
From starting out, reaching out and figuring it out as a freelance mum.
Since recording this conversation Michelle is on the move again... keep listening right to the end out to find out more.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/18/2018 • 38 minutes
Just keep meeting people! - Podcast producer Matt Hill
At the heart of Matt's freelance success are other people. Sure, of course he's good at what he does. He's not just made podcasts, he's both made and seized opportunities. But more importantly he's made connections when he's met people.
Put simply: the more people you meet, the more chance you have of working with them in the future. Be that fellow freelancers or potential clients. Just keep meeting people!
We also chat about building a business and family, great customer experience, producing his own independent podcasts and not just entering or winning awards, but co-founding the awards for his industry - The British Podcast Awards.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/11/2018 • 37 minutes
Taking time for yourself - Virtual Assistant Annie Browne
Tidying her child's room Annie suddenly found a name for a business. With it she found a way to make work fit with family, she found meaningful work in a remote location and found a community of other freelancers to help her along the way. Now all she has to do is find time for herself...
Hear Annie's journey as self-employed virtual assistant 'Hello My PA', becoming one of the freelance heroes. We chat co-working, being a freelance parent, managing your time, dealing with isolation and more.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/4/2018 • 32 minutes
Take yourself seriously - Photographer Natalie Field
If you don't take yourself seriously, why would your clients? South African photographer and digital artist Natalie chats about making connections, hiring other freelancers, expanding her services and wrestling with being a workaholic learning when to say 'no'.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/28/2018 • 33 minutes
"I feel like I know you" - Social Marketing Consultant Sam Burgess
'Social Mouth' Sam has a story of reinvention, investment, belief and community. We hear about the power of Instagram Stories and her Small & Mighty podcast in helping people get to know her. The benefits of a business coach. And the impact that ill health, a dog and a dad can have on your future.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/21/2018 • 39 minutes
Reinvent Yourself - Illustrator/Designer Dan Bramall
When Dan was made redundant two weeks before his second child was born, he knew failure wasn't an option. He had to make a success of being freelance. We chat about how he's made that happen - his coworking studio, networking and adapting to a changing world - always learning new skills, reinventing.. and never with his shirt tucked in.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/14/2018 • 34 minutes
Secrets of Sharing - Social Media Consultant Uli Schulz
For German freelancer Uli, it all started with sharing. Using Twitter to share and make reality her dream of living and working in London. Since then she's been sharing work spaces, sharing in communities, sharing thoughts, groups, content, challenges, knowledge and now she shares it with us.
From leaving agency life to nurturing (or naturing) an entrepreneurial adventure with her company Secrets of Green. Maybe the real secret is in the sharing.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/17/2017 • 40 minutes
Freelancing on the side - Web Developer Carson Shold
Carson has always freelanced on the side. Chasing the cash and the creativity that freelance opportunities would bring whilst still studying or working full time. He's learned how to find the good clients, set expectations, communicate and avoid work overload (eventually).
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/3/2017 • 30 minutes
Whatever it takes - Composer Grant Kirkhope
Composer Grant Kirkhope has spent the past 20 years not just making video games music, but making a name for himself.
From the lessons and habits learned as an in-house composer, to breaking out as a freelancer in a new country: looking for opportunities, an agent and a day off.
It may seem like a series of ‘happy accidents’ but it’s a tale of persistence, creativity and professionalism. Doing whatever it takes to get the job.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/19/2017 • 39 minutes
Finding Funding & Belief - Photographer Nisha Haq
Nisha was the winner of the IPSE UK Freelancer of the Year Aspire 2017 award. 'Aspire' is all about recognising and supporting young, up and coming self-employed talent. We hear a snapshot of how Nisha got started as a photogapher: finding funding (without a loan in sight), and with it, finding community, clients and self belief.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
Holly chats about first finding enough freelance work to hang up her waitress apron... and now finding balance from all of that work. We chat about the mental challenges, relocating, making YouTube videos and... dogs.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/5/2017 • 29 minutes
Get out and meet people - Infographics Designer Caroline Beavon
Redundancy isn't the end.
It's a new beginning.
For Caroline that meant retuning and retraining from radio to design.
Key to surviving both business and relocation has been Caroline's ability to get out there and meet people. Not networking. It's meeting people. One person can make a difference.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/22/2017 • 36 minutes
Hype a Loop - Animator Chris Phillips
Chris Phillips, or 'crispe' is an illustrator and animator based in Sydney, Australia. Chris' gif loops have been viewed millions of times on the likes of Giphy, Dribbble, Behance, and Instagram. That side project led to big projects after an agent came knocking. We chat about dealing with clients, being paid, switching off and getting out - or not.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/15/2017 • 31 minutes
Time is money - Editor Rose Parkin
As an editor in publishing Rose is used to reshaping people's words. She's also done it with her life. Cutting out the full time job for flexibility as a working mum. Stripping out the management role to focus on the work she enjoys. Reforming her hourly rate and rejecting the projects that won't hit it. Whilst creating The Freelancer's Cookbook.. well, that's a whole new tasty chapter in itself. (Who know how she'd edit this nonsense?)
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/8/2017 • 38 minutes
What to remember when things get tough - Filmmaker Ben Warburton
Early on, London based filmmaker Ben started juggling life as a freelancer and studying.
Here, he chats about working for free and how he transitioned that to paid gigs.
How collaborating with others can inspire him both creatively and in business.
Plus, coping with cashflow and the pressures of travelling for work... and knowing when to say 'no'.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/1/2017 • 38 minutes, 55 seconds
Blogging Boost - Graphic Designer Lauren Hooker
After six months of struggling to get her freelance career off the ground, Lauren started blogging. Every day. For a year.
It took off. Her diary booked up months ahead and a waiting list of clients for her business Elle & Company.
We chat about using a business coach, content marketing, hiring assistants, evolving a passive income stream and more.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/23/2017 • 42 minutes, 54 seconds
Don't let Freelance fill all your time - Graphic Designer Jon Hicks
After 15 years of being freelance has given Jon plenty of thoughts to share.
the benefits of long term gigs versus variety
the way he found other freleancers to set up a coworking space
from freelancing as a dad with babies to when their teenagers
along with portfolio polishing, book writing, conference speaking, side project creating and payment chasing
He also talks about the guilt you can feel when you're not working, hence: don't let Freelance fill all your spare time.
At least let some of it be filled listening to this.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/16/2017 • 48 minutes, 53 seconds
Start A Cowork Group - Squarespace Developer Katy Carlisle
After six months of working remotely from home on her company, Katy realised she needed company. Eventually she founded a weekly pop-up co-work group called Freelance Folk. And that's exactly who she found as fellow freelancers heard about it and joined her. We also chat about taking on her niche, taking risks and taking the train with a forest of cardboard furniture.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/9/2017 • 38 minutes, 55 seconds
It takes time - UX Designer Anton Sten
It's our 100th episode! It's taken time to get this far and that's something Swedish freelancer Anton knows all good, long lasting things need. Be it a newsletter, a business, a reputation....
Anton shares his story - through finances, workloads, positioning... mastering freelance. Taking time.
Anton's book 'Mastering Freelance' is available now at antonsten.com - use promo code BEINGFREELANCE for 20% off.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/2/2017 • 35 minutes
Adapt to your clients - Photographer Tara Sura
Adapting her services to what her clients need. Meeting them. Listening to them.
Partnering with other freelancers to collaborate or refer work. While finding community and support in these relationships.
This is the studio of Fork & Dram - tuck into the freelance experience of Tara Sura.
Oh. And it can't hurt when you're marrying an accountant. All adds up.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/25/2017 • 35 minutes
Strip it back - Web Developer Matthew Brennan
After starting out portraying himself as an agency that covered everything graphic & web design, Matthew's discovered a) his natural niche of web development and b) that clients prefer knowing they're working with an individual.
He's stripped it back: dropped the 'everything' offering, refocused, rebranded and revoiced as 'I'.
When Matthew started out he soon got up and running using freelance work market places like PeoplePerHour - he believes there are good clients and projects on these sort of sites and shares his thoughts on how do find them.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/18/2017 • 35 minutes, 55 seconds
Being every role - Illustrator Emmeline Pidgen
Since leaving university Emmeline has been freelance, building her online presence and her business. In 2016 she was named as the UK's Freelancer of the Year by IPSE - here she chats about her side projects, making the most of the quiet spells and how she enjoys being every role in the business. Even the accounts.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/11/2017 • 37 minutes, 55 seconds
Fitting work around life - Copywriter Rachel Ramsay
Rachel always wanted to work for herself. Once she decided to' take the plunge and make a success of it' there was still plenty to learn, like pricing, getting paid, client relationships and, you know, helicopters. Hear how she fits work around life, instead of the other way round.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/4/2017 • 29 minutes, 56 seconds
Instagram Stories - Designer Jimmy Bryant
Second time round at freelancing Jimmy knew he needed to put himself out there and found a use for Instagram. Since then, people around the world have found him and his work - and he's found his voice. Hear the lessons he's learnt as he set out to diversify his income from band merch to his own products and beyond.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/28/2017 • 39 minutes, 54 seconds
Little Things Every Day - Digital Marketer Josh Hoffman
US digital marketer Josh took his skills, took his definition of success and took his passport as he travelled the world on a journey of epic freelancing. Currently in Bangkok he shares how acting locally whilst thinking globally transformed his business. Doing the little things every day of creating, networking and... living.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/21/2017 • 35 minutes, 33 seconds
Wise Words - Marketer Luan Wise
After years of agency and in-house experience, Luan stepped out into being freelance. A story of spotting opportunities, maintaining relationships and self development underlines her solo career. She shares her experience hiring coaches, writing a book, speaking, making courses by herself and alongside LinkedIn - and above all, thinking like a business.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/14/2017 • 38 minutes, 54 seconds
My work is my life - Illustrator Tatsuro Kiuchi
Tokyo based illustrator and painter Tatsuro has been freelance since leaving art college 25 years ago. Working remotely with clients around the world long before the internet made it the norm. He chats about adapting his style to get the work he wanted, being fine with being a workaholic and the need to look after ourselves.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/7/2017 • 27 minutes, 12 seconds
Bouncing Back - App Developer Jason Kneen
In 2000 Jason and (his now wife) Hannah started 'Bouncing Fish'. Working first as freelancers it grew into an agency with a big team, big office and when the financial crash at the end of the decade came... a big problem.
Hear how Jason bounced back as a freelancer vowing never to let it happen again. Working from home with his four children (and a Tardis toilet) not too far away - we chat work/life balance, side projects, speaking, writing, a freelancer website and more...
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/30/2017 • 42 minutes, 27 seconds
Draw on your experience - Illustrator Jess Engle
Jess spent the first decade of her career in the corporate world. She did branding, marketing and advertising for global businesses .
Now, she's a freelance illustrator, documenting her creative business journey on YouTube as 'Studio Jess' in Austin, Texas.
Hear how she finally managed to make the move into following (and earning from) her passion whilst still drawing on her experience.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Check out Jess Engle's 'Studio Jess' YouTube videos
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/23/2017 • 42 minutes, 6 seconds
For The Hell Of It - Writer Bryce Bladon
Bryce is the freelance writer behind the Clients From Hell blog and podcast... but how the devil did he get to where he is today? He takes us through the isolation, the daily marketing habit of reaching out and how actually - maybe getting a job with an agency might have been a good idea.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Steve also appeared on Bryce's podcast sharing his own story - take a listen!
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/19/2017 • 34 minutes, 55 seconds
Daily Vlogging - Designer Ran Segall
Ran is a designer working amongst the start-up community of Tel Aviv. As part of that he also works on his own start-up and products.
For a year Ran's been documenting his freelance life with a daily YouTube vlog purely for the joy of creating. What really brings him work... is making friends. And a lot of lunches.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/12/2017 • 31 minutes, 55 seconds
The Code Guy - Software Engineer Paul Allington
Paul shares his journey from agency life, to freelance life... to forming an agency... to losing it... to going solo as The Code Guy and becoming IPSE Freelancer of the Year. And that's not even all of it... did we mention the digital product yet? So grab a cup of tea (it's what he'd want) and enjoy!
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/5/2017 • 32 minutes, 54 seconds
Freelance Mum - Voiceover Artist Faye Dicker
Faye is a radio presenter turned freelance voiceover artist. Borrowing money to build her own studio, she's since built her reputation, her business and now her family too. With that she's also created 'Freelance Mum' - part of which is networking events where it's okay to bring your kids.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/19/2017 • 33 minutes, 55 seconds
Stop Being So Available! - Communications Strategist Emelie Fågelstedt
An offer of a freelance project whilst Emelie was still at uni kicked off a 7 year journey. From managing Social to strategising and forming a 'networked agency'. From Stockholm, to Tokyo, to London.
Exploring the world, expanding her business. Learning to not always be 'so available' - there's more to life than work.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/12/2017 • 38 minutes, 54 seconds
The Adventures of Superlogoboy - Branding Designer Paddy McGrath
Paddy spent 10 years in agency life working his way towards the top... and then looked down at the view and decided to take a leap into being freelance. He'd grown too far from the actual creativity. He couldn't control what his day looked like. He wanted to grow a beard. A really big beard. Through dedicated learning, taking action and, well, working 6 days a week - Superlogoboy is soaring to success.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/5/2017 • 36 minutes, 55 seconds
Vlog Like A Boss - Amy Landino
Hear how Amy went from being the person in town who knew about Facebook... to being a YouTuber, international speaker, video consultant and influencer. Look, when Gary Vaynerchuk is giving you a quote for the front of your book - you know you're doing something right.
She shares her freelance story including the latest chapters of forming a company with her fiancé and writing 'Vlog Like A Boss'.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter [@sfolland][5] or lay a trail of cake and he'll eventually catch you up.
[5]: https://twitter.com/SFolland ÷
1/29/2017 • 35 minutes, 35 seconds
People, Process, Product - Motion Designer Adrian Thompson
Having started out as a freelance motion designer, creating videos in the San Francisco Bay area, Adrian realised all the things he didn't like about the industry and set out to create a studio of his own that would change that. Putting people and process at the heart of his team's creations.
From there he sought 'passive income', building digital products - Adrian thinks every freelancer should think about doing the same.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/22/2017 • 32 minutes, 55 seconds
You're A Startup - UX Designer Katrin Suess
Katrin has used life as a freelancer to travel from her native Germany and is currently based in Sydney, Australia. Having founded her own Startups she now treats herself as the product, herself as the Startup. Katrin shares her journey and lessons learned in her work as a UX Designer and Startup mentor.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/15/2017 • 34 minutes, 55 seconds
Career Reboot - Illustrator Kirk Wallace
Having trained in computer science, Kirk came to realise it was the visual design of software and sites that he most enjoyed.
So he rebooted his career - self-taught how to develop as an illustrator, designer and businessman. He shares his journey including the results of experiments with working space, social media and pricing.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/18/2016 • 32 minutes, 55 seconds
6AM Side Projects - Femke van Schoonhoven
Femke manages to fit in a lot alongside her full time remote design job. Freelance clients, a podcast, speaking, blogging, conferences, a social life. And a cat.
She shares her story: from New Zealand to Amsterdam, forming a 'studio' with her boyfriend, dispanding a studio with her boyfriend, growing in confidence, growing an audience. The power of connection. The power of reflection. Making goals. Making time. Listen. Just do it.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/11/2016 • 34 minutes, 30 seconds
The Value of Value - Data Visualisation Specialist Andy Kirk
In 2010 Andy started a blog exploring his passion for data visualisation. It led to a huge multi-national knocking on his door as his first client and that gave him the confidence to visualise life being freelance.
Hear Andy share his story, discussing the value of his service and the pressures of pricing, the value of hiring others and the value of writing books on your subject. Good value in this chat!
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/4/2016 • 35 minutes, 55 seconds
Creative Block - Illustrator Emma Block
When a 16 year old Emma started sharing her artwork on her blog, she had no idea how quickly she'd turn from teenager to freelancer and ultimately from freelancer into 'influencer'!
Hear the way she's diversified her income, copes with an RSI and shares tips on social marketing (including great success with Instagram Stories).
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/27/2016 • 38 minutes, 22 seconds
Taking The Plunge - Photographer Matt Porteous
How does a builder from Jersey end up photographing a future King?
Hear how Matt took the plunge, followed his passion, knocked on doors and took every job that came his way.
Nowadays Matt's joined forces with other freelancers to form a studio that allows them to be creative and take on even more work. His passion for travel and underwater photography still shines through and it's all going swimmingly.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em*
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/20/2016 • 34 minutes, 7 seconds
Blogging & Business Chops - Motion Designer Austin Saylor
A year before he went freelance, Austin started blogging. Not only did it give him a space to document and reflect on his progress, but it brought him connections that referred him for work. Since then expanding his network through conferences has done the same.
He continues to think big, experiment, grow and develop his business chops. His passion for hand lettering animation has brought him a new audience with which to share his expertise and hopefully to whom he can launch a course... but first... work. Lots of it.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em*
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/13/2016 • 33 minutes, 19 seconds
Instagram Changed My Life - Writer & Photographer Sara Tasker
When Sara went on maternity leave it wasn't just her child that was born. A business was too.
Her story shows what can happen when you find and connect with your people, with your audience. Her instagram followers have given her the ability to quit her 'day job' and follow her passion for photography and writing.
Now she uses her knowledge of instagram as another revenue stream: teaching, sharing, mentoring.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em*
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/23/2016 • 39 minutes, 55 seconds
Self Developer - Developer Sara Soueidan
How do you go from having no idea of a career... to becoming Net Awards Developer of the Year?
For Lebanese freelancer Sara it's been a journey of self development as much as anything she's done for the web. Hear her story of learning, sharing, writing, speaking, teaching, creating... and then learning some more.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em*
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/16/2016 • 47 minutes, 18 seconds
Portfolio Power - Illustrator & Designer Paddy Donnelly
Paddy left agency life behind to satifsy a craving for creativity and diversity in his work. Dividing his time between home and co-work spaces, between client work and his own passionate side projects, all the time keeping his portfolio fresh.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em*
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/9/2016 • 34 minutes, 45 seconds
AdWords With Yourself - Speech Writer Adrian Simpson
A freelancer for many years, from magazine junior to TV presenter and wordsmith. Adrian shares his story from Top Gear to top wedding speech writer. Plus, how he invests in Google marketing to get himself found and third party reviews on his site to prove he's worth finding.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em*
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/2/2016 • 39 minutes, 9 seconds
Start Up A Meetup - Developer Louise Swift
Full-stack web developer Louise didn't know any other freelancers... so she started a meetup. From that came confidence, fun, growth, friends, collaborations, work and even a business partner.
Hear how she got started with the event, manages as part of a double header company and stays focused daily.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/25/2016 • 39 minutes, 13 seconds
Creating Your Own Platform - Writer & Filmmaker Andrew White
Freelancing for the best part of 20 years has seen Andrew go from filming anything corporate for money to shooting his passion and creating exactly the kind of content he wants to be known for, finding his own audience and building his own platform.
With 'Walks Around Britain' he can choose his own path and now enjoys the freelance opportunities that find him along the way.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/18/2016 • 39 minutes, 56 seconds
Printing Profit - Pattern Designer Elizabeth Silver
After a decade in New York, pattern designer Elizabeth swapped the city for the country and a regular job for being freelance.
Despite her industry experience, it felt like starting all over with a new career. In this episode, Elizabeth shares her tips on marketing, diversifying her income streams and making it all with persistence.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/11/2016 • 34 minutes, 55 seconds
Epic Mistakes - Developer Lee Jackson
After going freelance, Lee went from undervaluing himself and ignoring his family... to building an agency and reclaiming his weekends.
Learning from epic mistakes, facing his fears, nailing his niche and using podcasting to build his reputation and his business.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/4/2016 • 36 minutes, 55 seconds
Worth The Risk - Journalist & Coach Janet Murray
After starting out as a teacher, Janet made her dream of becoming a national press journalist a reality. Years later and now she's helping small businesses grow and get media attention as a PR coach. Full of ambition and a think it, do it attitude, Janet shares her story and tips on building a network and community from scratch with hard work, content marketing and risk taking.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off - bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
8/28/2016 • 41 minutes, 54 seconds
Power Of The Network - Digital Marketer Ben Matthews
From agency life to a freelance partnership with his wife that's seen him work with the likes of the UN. Ben's built a successful career on the back of his network and delivering great work. He shares his experience of controlling growth by steadily oustourcing work and dabbling with the digital nomad lifestyle.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
8/14/2016 • 32 minutes, 23 seconds
Tweet Chat - Social Media Consultant Pippa Akram
Pippa created a freelance social media business when she saw the need. The need of businesses local to her and the need of her family for her to have flexible hours.
In amongst her story, 'Social Pip' shares her tips for using local or industry niche Tweet Chats to grow your network and business online. Plus we hear how she reigns in potenial growth to stay true to the reason she went freelance in the first place.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
8/7/2016 • 33 minutes, 22 seconds
Content To Grow - Copywriter Kelly Gilmour-Grassam
Having begun freelancing whilst still at university, Kelly realised if she was going to be doing this for the next 40 years then she needed a plan. She needed to build a business that would increase her income beyond her own billable hours and that would keep her enjoying it.
Crowned young IPSE Freelancer Of The Year 2015, Kelly shares great freelance tips and insight as she outsourced, took on an employee, joined trade bodies and more so that her company 'Making You Content' was making her content as well.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/31/2016 • 35 minutes, 42 seconds
Mused by Mouse - Graphic Designer Millie Cooper
There's nothing quiet about this Mouse. Millie's love of graphic and web design is amplified by her passion for business itself.
Millie shares great tips for using Instagram and LinkedIn to grow. Plus, from her base in Sydney, hear how she's built a remote team of freelancers around the world to help evolve 'Design By Mouse' even further.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/24/2016 • 32 minutes, 39 seconds
Diversify - Digital Trainer Ben Halsall
There's a lot in here: how Ben carved out a name for himself when moving to a new country; how he diversified his offering so he could be location independent and protected for the future; how he developed online training in various forms and uses YouTube for marketing and income.
And yet through it all... with much honesty, admits he isn't always motivated at all.
Episode sponsored by The Podcast Host - use the promo code FREELANCE for 10% off bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/17/2016 • 32 minutes, 27 seconds
Just Get On With It - Illustrator Sarah McIntyre
How do you go from working for a Russian newspaper to creating successful picture books? By getting on with it!
Sarah doesn't wait for things to happen, she makes them happen. Hear how she gets stuck in with communities on and offline, challenges herself, promotes herself and fights the corner for up and coming freelance illustrators too.
Episode sponsored by The Podcast Host - use the code FREELANCE for 10% off bless 'em
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/10/2016 • 34 minutes, 55 seconds
Flash Arghhhhh - Animator Timmy Allen
When his band broke up, he learned Flash.
When Flash was killed by Apple (arrrrghhh!), he taught himself After Effects.
When his little girl came along, he started learning how to juggle freelancing and his family.
Now, he's wondering what to learn next.
In this episode Timmy shares great freelance tips on putting your work out there, nailing accurate time and budget estimates and being proactively creative to get new work with old clients.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
7/3/2016 • 36 minutes, 7 seconds
Growing - Social Media Consultant Alison Battisby
Alison began in social media at the beginning of social media itself, setting up the first Facebook pages for major brands. From within agencies, she sowed the seeds for a successful freelance career: now managing, training and speaking for a range of clients. Now those seeds have sprouted Avocado Social. As a brand she's growing in confidence, growing her team and growing her audience. Hear how she markets herself and Avocado and finally enjoys the fruits of her labour.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/26/2016 • 35 minutes, 20 seconds
A Brush With Success - Illustrator Kyle T. Webster
Kyle built up a successful career as a freelance illustrator for major advertising agencies and the likes of The New Yorker... and then he had kids.
He soon realised he needed to create things on a bigger scale and that took him on a fascinating journey of trial and error with digital products of various kinds. Now, illustrators around the world create their work using his Kylebrush.com Adobe Photoshop brushes.
Hear how this 'accidental expert' looks ahead, spots opportunity and see what you can draw from his experiences.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/19/2016 • 50 minutes, 55 seconds
Got Your Triangle In Shape? - Photographer Phill Allen
Hear how university lecturer 'Mister Phill' reluctantly photographed a wedding... and then another... and then... well, seven years later chats to us.
His 'triangular' approach to client acquisition is really worth thinking about for your own freelance business.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/12/2016 • 29 minutes, 58 seconds
Be Visible - Brand Strategist Kaye Putnam
As a US military wife, being freelance suits Kaye perfectly. Wherever in the world she might find herself, she has the ability to work remotely with clients to help them build their brands. She shares really great tips on remote working, branding and how she's used content marketing to build her business.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
6/5/2016 • 36 minutes, 29 seconds
Seriously Social - Digital Marketer Ian Anderson Gray
How do you go from taking to a small stage in your home city to speaking at the world's largest social media conference in the US, just a year later? Hear from the Digital Marketer, Social Media Consultant, Speaker, Blogger and Web Developer that is Ian Anderson Gray. How he got seriously social about growing his business.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/29/2016 • 36 minutes, 35 seconds
Smart Processes - Coach Emma Cossey
Freelance writer turned career & life coach Emma takes us through automating her processes, creating online courses, hiring a VA and getting work done as a new mum.
Plenty of freelance tips and a reminder that for all her content creation, it's those referrals that are key. Oh. And eating frogs.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/22/2016 • 35 minutes, 12 seconds
Get Heard, Get Hired - Composer Akash Thakkar
Akash shares the networking tip that speaks for itself in breaking him into the video games industry as a composer and sound designer. We also hear about mentors, pricing and how he's evolved his business to help other freelance composers as well.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/15/2016 • 37 minutes, 31 seconds
Quality over Quantity - Copywriter Kaleigh Moore
Hear how Kaleigh's grown her business by using Twitter to build relationships and frankly, by being nice whilst being in competition with herself.
She shares her strategies on collecting social proof from clients, regularly raising her rates, getting higher quality, higher paying clients and how she ended up writing for Entrepreneur and Inc. No thanks to the cat.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
5/1/2016 • 33 minutes, 10 seconds
Your Stream Job - Illustrator Austen Marie
What if the world could watch you while you worked?
What if they paid to watch?
What if they interacted with you so you didn't feel alone while you worked?
What if they then paid you for to work for them AND paid to watch you?
That's pretty much where Twitch streamer/entertainer/illustrator Austen Marie finds herself.
It looks like a lot of fun. But it's definitely still a job. It's a business.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/17/2016 • 35 minutes, 57 seconds
Building A Future - Content Creator Ben Adam-Smith
Ben's on a mission to make a difference to global warming and that's what drives his business.
He's always taking stock of what he's done and planning his future.
He's built a niche video content business serving the construction industry, laid the foundations to a membership site by building a successful podcast and soon
aims to build his own house.
It seems like planning, investing and hiring other freelancers are the keys to growth.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/10/2016 • 35 minutes, 57 seconds
In Through the Outdoors - Writer Vivienne Crow
Hear how a journalist with a passion for the outdoors and walking made her own route to being an award-winning Outdoor writer.
With 18 books under her belt, she shares how she's found herself where she is today and the importance of joining a trade guild to her career, skills and sanity.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
4/3/2016 • 29 minutes, 58 seconds
Product of Experience - UI UX Designer Mike Hince
Redundancy helped push Mike into a freelance career. Since then he's evolved, learned, focused, launched his own products, developed his own personal brand and formed his own design studio... and yet still regularly questions whether being freelance is right for him. Why?
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/25/2016 • 40 minutes, 24 seconds
Stop In The Name Of GLove - Stop Motion Filmmaker Graham Love
You're 17. One of your stop motion films goes viral. A major TV channel calls with a commission. What do you? Start university as planned, or seize the moment and begin a freelance career for some of the biggest brands and broadcasters? For Graham, all of his tiny precise filmic movements led to a sudden leap forward.
4 years on, he's still having huge success. We chat creativity, finance, isolation and becoming a business straight out of school.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/20/2016 • 31 minutes, 27 seconds
Remote Control - Copywriter Laura Glover
London agency life was turning Laura into a zombie. Over long days were filled with meetings and politics instead of being creative.
Now, she's carved out a remote freelance career. Out of the rat race, out of the city and into doing the work she loves. Finally, not only could she start her own business, but she could start her family too.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
You'll also find key takeaway points and useful links for this episode. That's beingfreelance.com
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/13/2016 • 31 minutes, 37 seconds
Etsy Bitsy Beginning - Branding Witch Kelly Brito
Freelancing has enabled Kelly to work around her family doing something she loves. Starting by selling Wordpress themes on etsy, she now offers an evolving range of branding services in amongst a generous supply of free resources.
From Brazil to a noisy New York City, we hear her story. And a few sirens. And planes. Drowned out by passion for her business.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
Key Takeaway Points
Kelly began by selling wordpess templates on Etsy, people then started asking her to customise designs
She also has a shop on her own site so she can sell under her own brand and without fees
Using a company name helps her appear bigger: clients couldn't understand that one person could do design, code... etc - it makes people feel more secure buying from you
Kelly creates free resources like cue sheets, work books, templates that she gives away for free when guest posting on other blogs, on social and in the 'resources' section of her site
Sharing her free resources on Twitter brings people to her site where they stick around and see what else she does
Some clients discover her via Pinterest where all she does is shares things she's into, so her personality shines through
She's picky about what she shows on her portolio: only the work she wants to be known for, to attract similar clients
She outsources some work like coding but finds it hard letting go of control
She added photography to her services when she realised most stock photos weren't unique enough for her clients
More from Kelly
Kelly's site Kakee Studio
Kelly on Twitter
Kelly's Etsy Shop
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
3/6/2016 • 34 minutes, 42 seconds
Face To Face - Photographer Andy Barnham
From an officer to a gentleman's go-to-freelance photographer. Andy left the army and soon found he had enough orders for capturing images of bespoke, tailor-made products, lifestyle and more. He shares his story on making a name for himself, making face-to-face connections and even making his own magazine to create his dream work.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
Key Takeaway Points
When you start freelancing make the most of your existing contacts
If you're not using social/online techniques to promote yourself and make connections you're cutting off a potentially lucrative source of work, however...
Press the flesh: don't hide behind email, actually meet people, pop in and make a real connection as you show an interest in them and their business
Re-evaluate your freelance site every 12-18 months: what's working? what isn't? does your portfolio reflect what you're doing now or want to do?
Andy started his own magazine - he could create the work he wanted to, keep his portfolio fresh and make new contacts that evolved into leads for paid work
Is there anything else you can offer your clients? Andy joined forces with a videographer in order to offer a stills/video package
From Andy's experience in the military: planning is key, but no plan ever survives 'contact' - the reality; also take time to debrief yourself after a project, what lessons can be learned?
When it feels things are going bad in your freelance day, take time out, literally leave the house, go for a walk, grab a coffee, get a fresher view and you'll see they're not as bad as they seem
More from Andy
Andy on Twitter
Andy's portfolio site
Riddle Magazine
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/28/2016 • 35 minutes, 19 seconds
Keep Hitting Publish - Copywriter Amy Harrison
"You have the chance to carve the career of your dreams, so dream!" Amy didn't just settle for regular copywriting gigs. She didn't just settle for speaking/training around the world. She kept 'checking in on herself' and tweaking her career path. Today she regularly hits publish on blogs, videos, podcasts and her own 'scalable' income (rather than passive) online course - alongside the client work she loves.
Here Amy shares the lessons she's learned from regularly hitting publish, using content to make her, erm, content. (You kind of have to say that out loud, then it's clever huh?)
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
Key Takeaway Points
Focus on the work you like to do
Keep 'checking in' on yourself to make sure you're happy and figure out how to evolve
Need new skills? Learn them: if there's an area in your trade (for her sales/marketing copy) you'd like to work in, read up and then practice
Skills swap: early on to help build your portfolio, do work for free for other freelancers who likewise give you their skills
When clients come to you they'll be more engaged than if you pitch to them, so put yourself out there as someone they need
Speaking/teaching proved her expertise
Podcasting - keep going, encourage engagement with your audience
Podcasts/videos on weekly basis show you have a commitment to your particular subject
Be consistent with your publish days (for blogs too), you'll get better returns
There's a delay to you seeing results when publishing content - keep hitting publish, stick with it, you'll get better quality clients
If after a time you still don't see results, don't stop publishing, but look at what/how you're publishing and change that
Making videos is closely tied to your personality - so it can really open doors to clients and speaking gigs, people feel they know you
Amy makes videos with humour - it makes viewers more engaged when learning and makes them more likely to share
Don't think 'passive' income, think 'scaleable' income
Amy took her training resources and created a course and membership site
She didn't create a community around it because that takes a lot of actual time to manage (whereas the course takes care of itself)
Sometimes you have to just trust you're on the right path, stick with it
Ask yourself: 'what do I really like doing?' If you follow and persue that, do what you love and work hard at it, you will rise to the top
Avoid 'compare and despair' - sure, look at what others are doing, but don't let it distract you or make you feel negatively
Knuckle down, keep going - You have the chance to carve the career of your dreams, so dream!
More from Amy
Amy on Twitter
Harrison Amy site
Amy TV
Hit Publish Podcast
Write With Influence
Useful Links
Rainmaker Platform
Rainmaker.fm
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/21/2016 • 35 minutes, 57 seconds
You're Not Alone - Designer Rachel Shillcock
Rachel's found inspiration, support, friendship and even clients in the communities she's joined online. Be it through courses she's paid for, Twitter or private Facebook groups she's joined (or started!), she's realised you don't have to freelance alone.
She shares her story: from finding her niche - the wake up call to her business, to finding herself in hospital - the wake up call to herself.
Love learning from other freelancers like this? Check out the website beingfreelance.com, subscribe to the podcast and to the newsletter.
Key takeaway points
importance of friendships and relationships (including those made online) in supporting you and even referring work
be prepared for a quieter period at first when knuckling down to your niche
she's happiest when she's doing work that excites her for passionate people she likes (entrepreneurs, not big businesses)
Rachel invests in courses to devleop her business skills; as well as tangible ideas, she's inspired by the community that comes with them and even finds clients that way
community really is important, you don't have to freelance alone
Rachel likes private Facebook groups with a friendly, non judging atmosphere, find one that works for you (she even started her own!)
don't just sell to people, be genuinely helpful
can you create 'passive' products or courses to make the most of your skills and even out your cashflow?
nothing is more important than yourself, than your health
More from Rachel
Rachel on Twitter
Rachel's site
Rachel's Facebook Group for Freelancers
Useful Links
The Conquer Club
B-School
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/14/2016 • 35 minutes, 57 seconds
Drawn Out Start To Freelancing - Illustrator Kristian Duffy
After struggling to find work after uni, with a year of bits, bobs and benefits, Kristian finally found the real benefits of a mentor, working for an established freelancer.
Now, he balances 2 jobs. One with a full time employer, the other: his freelance career. Kristian's experience of breaking out in to his freelance dream is full of ups and downs. Lots to learn. Oh. And a daredevil cat.
Here’s some of the key takeaway points:
network with your creative peers, they're not your competition
make the most of your location, you're surrounded by potential clients
don't be afraid to learn from a more experienced freelancer/business mind
stand up for yourself when seeking delayed payment
More from Kristian Duffy
Kristian on Twitter
Kristian's Tumblr
Kristians' site
Useful links
Stanley Chow
Pale Blue Dot
Kilogramme
Fraser Davidson's Being Freelance episode
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
2/7/2016 • 35 minutes, 57 seconds
The Sound of Freelance - Composer Jamie Salisbury
Jamie went from gigging musician to composer for TV, film, games and stage. Here he shares how it's all played out so far: heading back to uni, collaborating over Skype, mangaging his own band, the passive income of library music and how getting his own studio scaled up his work load and kept his home in harmony. Love a music pun. You keeping score?
Check out our site for more great guests and join us on Twitter @beingfreelance.
Here’s some of the key takeaway points:
think you need to go back and study more? Don't be afraid to learn, to get where you want to be
don’t say 'no' - say 'yes' and figure out how to do it
even as a solo worker, you can still use technology to collaborate with others
separate out your home from your work space - doing it made Jamie 4 x more productive
keeping home/work space split makes it clear to his young family when he’s at work and when he’s home to be a dad/husband
can you diversify your income? Jamie has composing, performing, managing a band, library music
is there a product you can create for 'passive' income? Jamie even makes money out of his uni compositions by listing them as library music
keep your showreel punchy, cut up your work and give short snippets of it in a row
share your work on social media, just because people might not respond, doesn't mean they're not seeing/hearing it
don't be afraid to cold email, but make the emails personal to each company - be persistent despite lack of response
don't feel hurt if people reject your work, you know you're good, it's just not what they were after
More from Jamie Salisbury
Jamie's site
Jamie on Twitter
Jamie's Soundcloud
Useful Links
Chris Hollis' chat about getting a TV ad commission
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
Hear how Natalie went from the RAF to flying solo as a freelance illustrator. Along the way she's found her niche, an agent and a dog... but it feels like almost not enough hours.
Here’s some of the key takeaway points:
Natalie found her niche of Children's iullstration naturally, it was just what she found herself alway drawn (pardon the pun) to
As an illustrator, getting an agent has meant a contsant stream of work (they do the marketing for you) and consistent money (they chase it for you)
The weekly Twitter challenge #colour_collective was a great side project for her: the public nature of it gave her accountability, the social nature created new friends and conversations, the weekly nature meant she consistently added to her portfolio in a way she wouldn't have otherwise
Natalie found working from home pretty isolating, often not leaving the house - so she got a dog, now she has to go out (and dog walkers are very sociable)
Twitter plays a big part in keeping Natalie sane, it really is social
Follow people on Twitter whose work you like/aspire to, you often see behind the scenes glimpses too
More from Natalie Smillie
Natalie's site
Natalie on Twitter
Useful Links
Twitter Colour Collective Challenge
Penny Neville-Lee
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/24/2016 • 34 minutes, 57 seconds
Marketing Your Business - Digital Marketing Consultant Col Skinner
Col quit agency life to be his own boss. As you'd expect, he's very deliberate about selling himself; he shares his experiences of SEO, content marketing, pay-per-click and even finding media opportunities to get yourself known.
Col's also made it a lifestyle business. Rather than taking on every piece of work he can, he restricts his hours, keeps work and home very separate, steering well clear of his old 9-5.
Here’s some of the key takeaway points:
Col trades as Profoundry - using a company name allowed him to create a brand that could grow, feel professional
Form relationships with other freelancers/businesses who can feed into your business
On your site, list your services clearly; maybe separate them into a few umbrella headings - streamline them as you find out what works
Actively seek media contributions - it helps strengthen Col’s reputation and gets fresh backlinks to your site SEO wise
Try out the #journorequest hashtag on Twitter, remember it might not just be for your technical field, it could be ‘being freelance’, your location, etc
It’s worth renting office space; separates out work/home life, gives meeting room space, puts you amongst other businesses, looks professional
Col chose a ‘lifestyle business’: he works 10-3pm or 4pm so he can still get out and live life
As well as blogging regularly, Col spent time creating a core piece of ‘pillar’ content marketing. He did a survey or startups and analysed their data
‘Don’t listen to people’ - of course you should listen, but that doesn’t mean you should ‘listen’ to everything they say; this is your life, your business
More from Col Skinner
Col on Twitter
Col's Profoundry business site
Col's pillar piece of content marketing
Useful Links
Free Agent
Freelancers' Hub
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/17/2016 • 34 minutes, 57 seconds
Mann Made Opportunities - Presenter Olly Mann
After a career freelancing behind the scenes in TV, Olly Mann has found himself in the media limelight. Found? Or put himself there? Olly's a writer for major publications, a national radio presenter, TV panelist and part of the podcasting elite. But how did all of these doors open for him? Not without knocking. And then pushing all of Olly Mann through.
One half of 'Helen & Olly' from long running, award winning podcast 'Answer Me This', Olly shares his story from making the most of the opportunities of university to making the most of every opportunity that's come his way since and going knocking for a whole lot more.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
You can’t just think people will find you and your work… you’ve got to tell people
Want something? Badger for it. Even now, Olly still goes knocking for opportunities. Be persistent. Really persistent.
Enter awards - important reputationally and gives you something to write about when contacting people for opportunities
As far as building your reputation online goes… you have to ask - if people like what you do, they’ll be happy to rate you/review you/give you press, etc
It's worth building your reputation, your 'personal brand' as it gives extra reasurrance to those hiring you
It doesn't matter if you think you're great or not, you have to put your work out in the world, believe you're great, it's up to other people if they like your work or not
Collaboration is really important - keep an eye out for people to work with; no man is an island
Don’t rely on just a few clients - if two big clients dropped you, could you still pay the bills?
Experiment - figure out what it is you like doing and what you're good at
Create the work you want to be known for, if you're not being paid to do what you want to do, make it as a side project and get it out there
More from Olly Mann
Olly on Twitter
Olly's site
Answer Me This!
Modern Mann
The Guardian Tech Weekly
The Media Podcast
Olly on LBC (radio)
Useful Links
The Bugle Podcast
Ewan Spence - Edinburgh Fringe Podcast 'Edinburgh Nights'
Olly Newport's Being Freelance Episode
Stefanie Posavec's Being Freelance Episode
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
1/10/2016 • 43 minutes, 47 seconds
Catch Up Part 2 - A Year Being Freelance
After a year of the podcast Being Freelance... what's that 12 months actually been like being freelance for our very first guests?
In this, the second of two special end of year episodes, Steve Folland chats to CSS consultant Harry Roberts and illustrator Jessica Morgan. Their challenges, their changes, their epiphanies, their year being freelance.
Take a listen and also check out their original episodes, links below.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Harry Roberts
Check out his original interview here
Working with multi-national companies may sound ideal but has its own complications, especially when it comes to being paid
How can you modify your workflow to make it more efficient? Is there anything you can have as templates/modules? Ready prepared?
Do you need to rethink your fees? Don't just think about the actual hours you're with a client, what about prep and travel?
Could you add screencasts to your blogging mix? It can be quicker and adds your personality
Jessica Morgan
Listen to her original interview here
Bigger organisations have stricter payment terms, you just have to accept them and be prepared
Bigger organisations often take longer to give feedback; plan your time so you don't waste it
Plan. Short-term, mid and long-term. Even plan what you want to get out of a networking event
Enter awards! It's good to look back at what you've done and feels great to be recognised
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/20/2015 • 21 minutes, 46 seconds
Catch Up Part 1 - A Year Being Freelance
After a year of the podcast Being Freelance... what's that 12 months actually been like being freelance for our very first guests?
In this, the first of two special end of year episodes, Steve Folland chats to photographer Tom Miles, designer Liz Elcoate and audio producer Chris Hollis. Their challenges, their changes, their epiphanies, their year being freelance.
Take a listen and also check out their original episodes, links below.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Tom Miles
Check out his original interview here
break down your bigger goals in to manageable tasks
make the most of your work: don’t keep it to yourself, share it on your blog, your social channels
Tom worked with a coach to help improve his business
Hear Ebonie Allard's episode
Liz Elcoate
Check out her original interview here
optimising your site SEO wise really can help bring in leads
don’t feel like you have to impress your peers… aim to impress your clients
don’t forget to keep lining up the leads
Hear Paul Boag's episode
Chris Hollis
Hear Chris' original interview here
His ‘sudden’ success of doing TV ads has actually been something he’s been plugging away at for years, so if you really believe in something, stick with it!
His email marketing strategy is now aimed less at ‘cold’ leads and more at sharing his work with other clients
Taking on his first proper employee has freed him up from business tasks that weren’t his strongest role, to concentrate on his creative strengths
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/14/2015 • 29 minutes, 57 seconds
Insta Freelance - Photographer Jordan Green
Without Instagram would Jordan be shooting for some of the coolest fashion brands and bands around?
A great mix of passion, talent and social (both media and life) has been the focus of his career. Which begs the question: nowadays, if you're a creative freelancer can you afford not to be 'social'?
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
Jordan posts regularly to social media so that people keep seeing his name, images, style
It allows him to carve out his brand; defining the sort of work he wants to be known for
He regulalry works on 'test shots' where both he and the model are working for free to expand both their portfolios; to experiment and to be seen doing the work he wants to be seen doing
Let your personality come through so people get to know the real you, include behind the scenes photos/videos/details
If you’re a creative freelancer you have to be on social, it’s your online portfolio, getting yourself in front of people all around the world and if you’re not being seen, then somebody else will be instead of you
Whilst social media is important, it should always direct to your website, so don't neglect that, potential clients will want to see more proof than one instagram picture
Your own website is a place to show a fuller body of work and to show it how you want it to be seen, not restricted by the format of whichever social platform
Don't worry about the quieter times, use it to recharge; if you're doing good work and you're a decent person it's going to work out
Your client relationship is really important. Yes, your work needs to stand up quality wise, but if they don’t enjoy working with you, you won’t be back, so...
Don’t be a dick
More from Jordan Green
Jordan on Instagram
Jordan on Twitter
Jordan's site
Jordan on Facebook
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
12/1/2015 • 29 minutes, 57 seconds
Best Looking Freelancer In The World - Copywriter Joel Klettke
Canadian copywriter Joel Klettke is focused on results. When it works for his clients it's working for him.
This chat has a crazy amount of useful freelance tips in it as Joel shares thoughts on using a personal name vs a company one, what makes his freelance site stand out, how he came to be a TEDx speaker, networking, growing the business... and all of this whilst being the best looking man in the world.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
Network before you go freelance: it’s much harder to make connections when you’re hungry for work, trying to survive; do it when you’re safely employed
The only reason Joel shares his ‘minimum project cost’ on his site is to prevent people contacting him, not to encourage them
If you look cheap, you’ll get cheap clients, you'll get cheap work
You may dream of working with big companies, but actually profitable mid-size companies have good budgets but with far less red tape
When you have a personal name to your business you feel very small, when you have company name it gives you a brand, a persona, the ability to scale over time
“As soon as you figure what you love and what’s profitable and where those two things intersect, stop doing everything else"
Joel likes to do work that can be traced back to a tangible outcomes, prove results
If you want a client to measure results, help them - show them the tools with which to do it
Joel now has a prerequisite: if he can’t use a client in a case study then he doesn’t want to work with them
Share your ‘process’, your workflow on your site so clients know how you work; you look like a pro and it answers plenty of questions
Working with clients overseas? Joel (in Canada) bills in US Dollars using Stripe, to a UDS bank account - he can then withdraw when the exchange rate is best
You’ve got to be good at taking care of your finances; no one else is going to do it for you
Have confidence in yourself: your clients are not doing you a favour, you’re doing them a favour by taking them on
More from Joel Klettke
Joel's site
Joel on Twitter
Joel's TEDx Talk - The Best Looking Man In The World (video)
Useful Links
Stripe
Ptengine
Optimizely
Copyhackers
Inbound.org
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/24/2015 • 35 minutes, 22 seconds
Freelance Out Of The Box - TV Producer Jacqui Moore
Over 25 years of being freelance for acclaimed TV and Live Event exec Jacqui Moore; this is a box-set of experience to binge on. An English woman in New York, she set up Brits In The Box to help others in the industry working overseas.
Hear freelance tips on personal marketing, keeping connections alive, finding out what it is you're really after and taking care of yourself along the way.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
Get a range of experience under your belt early on instead of specialising too soon, it sets you apart
Remember her BREAK rules for marketing yourself:
B - Busy - Always be busy
R - Resume - It’s more than just 2 pieces of paper
E - Expertise - know what makes you different
A - Accept - be open to other areas and invitations
K - Keep in touch authentically
Keep your network relationships alive. Be helpful routinely, don't wait until you need something from someone to get in touch!
As a freelancer you need to figure out what motivates you, what are your values?
Remember: whatever goes wrong, things always work out
Try meditation: take care of your mind as well as your body
Stop comparing yourself to other people - you’re on your own journey
More from Jacqui
Jacqui on Twittter
Jacqui's site
Jacqui's blog
Brits In The Box
Jacqui's post on 6 Reasons Why You Should Or Shouldn't Do Things For Free
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/18/2015 • 29 minutes, 28 seconds
From Russia With Linguistics - Illustrator Landysh Akhmetzyanova
She trained as a Linguist. She worked as a Translator. She dreamt as an Illustrator. Eventually Landysh brought them together: co-founding Lingvistov, a Skype based language service which also allowed her illustrations to speak volumes in shouting about the business, so much so they've now become a product of their own.
She shares thoughts on collaborating to expand your ambitions, how to succeed in a business partnership and how they use content marketing to promote their business.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
Their business was born when a freelance marketplace site changed their conditions to take a bigger percentage of each job; Landysh and her partner decided they'd create their own site instead! Why be at the mercy of someone else?
When collaborating with others in business - be open and communicate; talk a lot about what you do and what you want to do
They don't have much marketing budget, instead they use content to pull people to their business as people share it: articles, videos, audio, cartoons
They have diversified their income; as well as the linguistic school and services, her illustrations are now available to buy in a range of products from their own shop
Don't feel you have to be 'normal' with a regular job, if you're passionate about something go for it, earn a living a from it
More from Landysh
Online Language Courses from Lingvistov
The Lingvistov Shop
Lingvistov on Facebook
Lingvistov on Twitter
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
11/11/2015 • 29 minutes, 57 seconds
Full Frontal Freelance - Developer Remy Sharp
JavaScript developer Remy Sharp's been freelance for nearly a decade and has never pitched for business.
Hear how his side projects bring him clients, plus great thoughts on being a freelancing dad, the story behind his Full Frontal conference and how he found having staff and an office simply wasn't everything he'd dreamt it would be.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
Remy worked for a company for 9 years before becoming self-employed; he gradually left that job by going part-time, giving him a safety net as he became freelance
Working in a company first gave him lots of experience that's helped him hugely become the business he is today
He always thought growing his business to be a company of 6 would be perfect, but actually has found the stresses that come with employing staff and running an office outweigh the benefits - find what works for you and don't be afraid to change your plan
His side projects are shared openly on the web and along with his blog and speaking engagements, serve to bring him work by showing the world he knows his stuff
Right now his young family is important to him so he only works 4 days a week - if a client isn't happy with that then they're probably not the sort of client he'd want to work with
The Full Frontal conference came about because of a gap in the conferences being offered at the time - if you want something that doesn't exist, why not try creating it too?!
More from Remy
Remy on Twitter
Remy's Blog
Remy's Business
Remy's 5 part blog post on his JS Bin side project
Full Frontal Conference
Useful Links
What is Open Source?
What is Palm Pilot?
What is ZX Spectrum?
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/22/2015 • 35 minutes, 11 seconds
Freelancer Of The Year - Exhbitions Designer Rebecca Shipham
5 years after redundancy abruptly introduced her to self employment, exhibitions designer Rebecca Shipham was named IPSE Freelancer Of The Year.
Ahead of National Freelance Day 2015, a year on from her coronation, we hear how she succeeds in her niche, deals with isolation, finds confidence in trading as company Ships and Pigs, how she gives back to the next generation of creatives and just about finds time for a holiday.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app - If you like the podcast, please do leave a review if you get a chance. Thanks!
Here’s some of the key takeaway points:
there’s always going to be people out there who are better than you,
just accept it and do the best that you can
stay on top of the latest technology, always keep learning
trading under a business name (instead of her own) made her feel like a business, treating it like a business, promoting like a business
she copes with the isolation of working alone by using twitter to form a network of freelancers to chat to both creatively and for company
submitting an entry for an award, makes you take stock of what you’ve
done and celebrate your achievements
winning gave Rebecca a boost in confidence that’s improved her work
stick to what you’re good at - don’t do everything, find your niche,
your expertise - “Find what you’re good at and do that, don’t try and
do more”
More from Rebecca
Rebecca's site: Ships and Pigs
Rebecca on Twitter
Creative Briefs
Useful Links
IPSE (The Association of Independent Professionals and the Self Employed)
Policy Bee
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/13/2015 • 29 minutes, 57 seconds
Freelance Marketing - Digital Designer Tim Brown
Tim designs and develops for local SME clients in his home city of Minneapolis. They all come thanks to the work he puts into establishing himself as a digital marketing authority both with blogging and podcasting. All that whilst refining his trade with work in an agency.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Working for an agency gives you experience that helps you in your freelance career: the processes, the client management
Create content for your site that helps your potential clients - not only does it place you as an authority, but if done regularly
massively helps your SEO
Create longer form blog content (think of them almost as chapters of a book - maybe one day it will be!) - it helps provide greater value for longer and establishes you as authority
Reach out to people and see if they will link to your site or particular posts as those links help your SEO
Monitor the analytics of your site/blog so you can see what’s working well for you
Keep your time scales for projects realistic, with ‘air’ in them for flexibility
Think about what you want in your contract: how will communication
work? Will paused projects get restart fees? etc
When starting out, just get your website out there and evolve it as
you go. If you need help designing so it reflects the quality of your
brand, then hire someone!
Try and get some clients to hire you on a retainer so you have a
baseline amount of money coming in each month, it takes the pressure
off
Work/life balance should be what you want it to be: don’t get hung up
on what others expect; if you love to devote a lot of time to your
work/side projects, there’s nothing wrong with that, don’t feel
guilty
More from Tim
Tim B's site
Tim B on Twitter
Tim B's blog
Tim B's podcast
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
10/6/2015 • 29 minutes, 21 seconds
Freelance & The Family - Writer Franky Shanahan
Both Franky and her husband are self employed. How do they make it work for their young family?
Hear how Franky's blog 'Love Audrey' gave her the confidence and the connections to go freelance, how she balances work and kids and why it's important to question what it really means to be successful. Pass the biscuits!
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Don’t feel guilty about arranging child care, especially in holidays; it will mean the time you spend together really is properly spent together so everyone’s happier
Franky tries to only work during the school day: the strict hours keep her focussed
Remember, you're not only networking at 'networking events, any time you meet someone could lead to work further down the line so first impressions count
Franky writes mainly within a niche of 'weddings', she did an internship within the industry and developed contacts
95% of her work comes via word of mouth
Don’t adopt other people’s goals - there’s more than one definition of success; find your own
More from Franky
Her 'Love Audrey' blog
Franky on Twitter
Franky on Intsagram
Franky on Pinterest
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/29/2015 • 32 minutes, 36 seconds
Side Projects Are Investments - Script Writer Tim Clague
Tim is a freelance storyteller. As a BAFTA nominated film maker, video creative and script writer, he sees 'side projects' as investments in his business: producing work you love should draw people you'd love to work with to you. This... is his story.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Tim started freelancing by going part-time at his job
When people say ‘what do you do?’ He tells them what he’s done
Side projects shouldn’t be considered ‘side’ projects, they’re projects - they’re not fluff, they’re investing in you
Use side projects to evolve your skills and creativity in the
direction you want to head; the worst thing you can do is… nothing
With your side work you start to build gravity and people start to be drawn to you for what you do, instead of chasing work the whole time
For Tim, side project collaboration is key: share the risk and the reward. It also helps with the isolation of freelancing
Stop worrying about and chasing work and take that time/energy to create amazing things that draw work to you
It gets to the point when you become confident the phone will ring
Don’t fear time of no work between jobs, embrace it to develop yourself
Doing his podcast has been a great networking opportunity of meeting incredible script writers; it’s got him to be better known within the industry
More from Tim
Tim's site
Who Killed Nelson Nutmeg? film site
UK Scriptwriters Podcast
BFI London Film Festival page for Who Killed Nelson Nutmeg? (October 2015)
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/21/2015 • 29 minutes, 58 seconds
Don't Freak Out! - Strategist Louisa Heinrich
Strategist, speaker, designer and instigator Louisa trades both as herself and as her company Superhuman Limited, travelling from her homes in Berlin and London to make a difference across the digital world. A long career from startups and agencies to big corporations and even governments has given her great insights to share so hopefully we won't freak out.
Note: since recording this episode (July 2015), Louisa's longtime collaborator Ayman Maat has become a full partner in Superhuman Limited. Busy, busy, busy.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
working as a company with its own name and brand can open you up to
bigger clients than a single freelancer could ever get, no matter how
good your CV
identify patterns in what clients ask of you… is there a way of
productizing that service to make it more obviously available or open
to a wider audience?
identify negative patterns in your workflow; how can you
break free of them?
DON’T FREAK OUT!
find a way to mitigate anything that freaks you out, put yourself
back in control
communication with clients is key; be clear about what you're doing,
when and why - how is it going to be benefit them?
ask for feedback from clients after every engagement
More from Louisa
Louisa on Twitter
Louisa's site & blog
Louisa's company Superhuman Limited
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/14/2015 • 36 minutes, 11 seconds
Become An Authority Using Twitter - Logo Geek, Designer Ian Paget
Ian Paget designs logos as a freelance side project, but by using social media has carved himself out as an industry authority. This online brand means all of his work is generated by inbound enquiries. Worth geeking over.
Chatting to Steve Folland, Ian shares his techniques and strategies both on social and in his creating his own site that have helped him build such a strong personal brand.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Make social media part of your daily routine
Use an app like Buffer to schedule social
Keep it up! If you're creating a brand on social, be consistent and
persistent
If your account is for a professional feed, don't get too personal or
deviate from that theme - don't forget why people have followed you
Make your twitter pic human, not a logo, people like to follow people
and feel the messages are real
More from Ian
Logo Geek site
Logo Geek on Twitter
Useful Links
Buffer
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
9/7/2015 • 31 minutes, 57 seconds
Niche Queen - E-book Designer Janet Brent
Janet quit her job in the US to travel the world. After finding herself she started finding clients as a freelance designer focused on e-books. From the slums of the Philippines she's emerged as the E-book Queen. Now back in the States, she's switched the advice of monks for mastermind mentors. Listen up: it's quite a journey!
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Niche and then focus further - what are you enjoying doing most?
Think: where do my ideal clients hang out? Janet finds a lot of work
through interacting in Facebook groups
Find a local Mastermind group to develop yourself as a business person; you'll also grow your network
If you’re thinking of starting out… there’s nothing to stop you; don’t build pysological barriers to hold you back. Build your online brand and get going.
Constantly reassess and tweak what you’re doing and offering
More from Janet
Janet on Twitter
Janet's site
Janet on Instagram
Useful Links
"The $100 Startup" by Chris Guillebeau
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
7/14/2015 • 29 minutes, 57 seconds
Lifestyle Business - UX Consultant Paul Boag
Paul Boag is a leader in digital strategy with over 20 years experience. He's been an employee, started a company and has now chosen to make his business suit his lifestyle: as a freelancer he's kept busy with consultancy, speaking, writing, training and mentoring.
But that's jus the half of it. Literally. 50% of Paul's time is spent marketing himself. He has an incredible personal brand, built up over years that positions him as the go to expert. Podcasts, videos, blogs, books. We take a peek inside the workings of Boag World.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Paul is proof of the power of content marketing. Other people could
have his same skills, but do people know about it? Plus it lets
potential clients get to know him before they even meet him.
As well as broad web appeal Paul deliberately targets marketing at
specific sectors (particular niches such charities)
Don't just rely on inbound marketing: approach people as well, be it
in person or even on twitter. Paul also includes companies/people
he'd like to work with within his blog by way of introduction.
Paul's charge out rate is based on billing 50% of his time, then the remaining 50% of time
can be spent marketing/bringing in clients and affords the
opportunity to be choosy about who he works with
How is he so productive? He puts it down to planning and using the
Getting Things Done (see links below for book) model
Be careful not to over commit - Paul doens’t turn down work, but is
very clear as to when he can do it
You can’t just bring in enough money to cover your expenses each month,
you’ve got to create a cushion
Don’t let yourself get burnt out - look after yourself and take time
out: you can get the same amount done, you just have to work smarter
If you’re offering a consultant service make sure you have insurance
You’re hired on reputation - do you know your stuff and are you
likeable?
Write/speak as you are, let some of your personality out - Paul even
records videos of his blogs to sit with his blog post
Make your business work for your lifestyle - don't let your life be
your business
More from Paul
Paul on Twitter
Boagworld site
Boagworld podcast
Useful Links
Getting Things Done - by David Allen
Evernote
Headscape
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
7/6/2015 • 38 minutes, 23 seconds
Invest In Yourself - Blogger & E-Book Writer Samar Owais
Samar Owais arrived in Dubai. She knew her husband. She knew she could blog. What she didn't know, she's learned online, investing in courses that hone her writing and business skills. With great tips on working with clients in multiple time zones, plus the power of remote mentors and guest blogging.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Invest in yourself - lots of courses also offer support in their
online community (see links below)
Find yourself an accountability partner, use a remote mentor if you need to
If you’re a writer who does a lot of ghost-blogging (it’s 50% of
Samar’s work), you can’t show that in your portfolio, so guest
blogging with your name on it is key
Write guests blogs by targeting which topics your prospective clients
want to know more about
Samar lists on her site very clearly what services she offers and
what her rates are: it cuts out the leads that go nowhere
If you’re working across time zones, don’t risk missing a deadline,
always finish a day early
Communicating via email rather than on calls gives a paper trail of
information, cuts down confusion
Her side ‘passion project’ saved her from client-work burnout
When you’re starting out, if you need to work low paying jobs, that’s
fine, so long as you don’t get stuck
Go with your gut. If you agree with the advice you’re hearing fine,
otherwise do what works for you
More from Samar
Samar on Twitter
Samar's professional site
Samar's passion project 'Freelance Flyer'
Useful Links
Damn Fine Words
Men With Pens
Commit Action (remote mentoring)
Peter Shallard - Shrink for Entrepreneurs
Guest Blogging Course
Copy Blogger Authority
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
6/29/2015 • 29 minutes, 57 seconds
Side Project Success - Data Designer Stefanie Posavec
Stefanie has exhibited at top galleries, spoken at conferences around the world and designed book covers for her heroes, but it's her passion projects that she does on the side that really make a difference to her success.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Do something you love and it shines through to people
When doing a side project, set yourself a deadline.
Collaborating with someone else on a side project can be inspiring and also makes you
more accountable.
Speak at conferences, give interviews, appear on podcasts, give
workshops, make friends at events - all of this gets your work known.
Being in a specialised niche can allow you to charge a higher day
rate
Don’t feel like you have to hire a desk somewhere ‘cool’ - how about setting up your own space with other
freelancers near where you live?
Don't be afraid when going freelance
Value yourself. You’re probably worth double.
More from Stefanie
Stefanie on Twitter
Stefanie's site
Stefanie and Giorgia Lupi's Dear Data project
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
6/22/2015 • 29 minutes, 58 seconds
Mentor In The Mix - Voiceover & Imaging Producer Stevie Cripps
How do you go from being a locksmith to being the voice of BBC Radio 1?
From house entries to House heroes?
From working on people's doors to knocking on doors that opened up a world working with his dance music heroes.
As a voiceover and in demand audio imaging producer to the world's biggest DJs, Stevie's business took off but he had to figure out how to run that business too. And when it all went a bit Pete Tong, he found help in a mentor.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
If you get a feeling that you want to do something, follow it through
If you're a home worker, keep a space just for that, try and distance it from your 'home' life
Use a timetable to stay productive - lock things into your diary and honour them
Have processes in place to manage the admin side of your business
If you don't treat being freelance as being a business, you won't have much success
Find a business mentor to help think things through and hold you to account
Don't get too hung up on SEO and having the most visible website, instead network, use social media and even direct mail - creative direct marketing isn't done so much nowadays so can make you stand out
Focus
More from Stevie
Stevie on Twitter
Stevie's Voiceover site
Stevie's production company
Useful Links
Dormen - DORset Business MENtoring
Free Agent
Wise Buddah
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
6/9/2015 • 26 minutes, 23 seconds
Market, Market, Grow - Video Producer Neil Waddington
Passionate about video production, at the start of the millenium Neil soon grew from being a freelancer to being a company owner. But when the recession hit he realised being good wasn't enough. He needed to be marketing his business. Having laid everyone off he set about growing again, but this time with lessons learned...
Neil's is a great story of the buzzes and challenges of growing your business, with great tips from his marketing strategy and also on what he looks for in the freelancers he now hires.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Neil's always traded as a brand rather than himself which made it easier to grow as a company
Don't let one or two clients become the bulk of your business, what
if they disappear over night
It's not enough to be good at what you do: you have to market
yourself continuously
Invest in SEO, be it your own learning or hiring an expert
Market yourself as an expert, give away what you know: blogging is
brilliant for this
Use spare time to write blog ideas down roughly, then tighten them
later, 'harvest' these and schedule them to publish over time
Don't forget to repeat what you publish
If approaching companies for work, don't just send one email, be
persistent, call them up
More from Neil
Neil on Twitter
Neil's company FortyFourSixteen
Useful Links
Sprout Social
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
6/2/2015 • 39 minutes, 57 seconds
Copywriter Danny Margulies - Winning on Elance
Danny Margulies quit his job.
Next he wrote 'how to make money writing' into Google.
Two days later he had his first client on freelance marketplace Elance.
It's become his sole place for finding work. Fair to say, he's making more than enough money writing now. He's since started a course teaching the techniques he's picked up to win at freelancing online. You can get Danny's top 5 hacks for succeeding as an online freelancer here.
Let's be clear: Danny does not work for Elance.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Be prepared to earn less to begin with while you build up your
reputation (after each job you get 'reviewed')
Check out your competition - figure out what you could be worth
Don't be afraid to learn as you go - there are loads of online
resources to teach you (Danny wasn't a copywriter before he started
on Elance)
By doing all of your work on just one site (such as Elance) you build
your reputation and that feeds more work
Treat it like a business and it will BE a business along with repeat
clients over time
Creating a course as a 'passive income' is far from passive - it's a
hell of a lot of work, but a great sense of achievement
You can get Danny's 5 Elance hacks (which apply to other freelance
marketplaces as well) for free by going to
www.freelancetowin.com/being-freelance - we checked them out and
they're really good if you're thinking of working online in this way
More from Danny
Danny on Twitter
Get Danny's 5 Elance Hacks www.freelancetowin.com/being-freelance
Danny's Elance Profile
Danny's course site: Freelancetowin
Useful Links
Peter Bowerman's Well Fed Writer site
Copyblogger
Elance
UpWork
Freelancer
PeoplePerHour
Guru
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
5/20/2015 • 31 minutes, 40 seconds
Coach Ebonie Allard - From Breakdown To Breakthrough
Freelancer Ebonie Allard went from TV to a successful Virtual Assistant business... until she broke under the strain. Hear how she went from breakdown to breakthrough and retrained as a coach to other self employed 'misfits'. She shares lots of great lessons her and her clients have learned along the way and includes great insight into building a business via social media/blogging/email list.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Work shouldn't be your whole life, don't forget the down time (besides it's actually when you'll often be most inspired!)
Avoid burnout, learn to say 'no'. Saying 'no' to one thing, means you can say 'yes' to something else
Develop your niche, it will help focus every element of your
business; you'll know what your niche is, it'll be a gut feeling of
passion
Use social media, blogging, vlogging etc to let clients and potential
clients not just get to see your skills but to get to know you - people buy from people; BUT don't try doing
everything at once, pick the platforms you connect with best and then
grow it
Grow your email list - stay in communication with those who care
about what you have to say
Don't be disheartened by not having a big email list that you're
writing for - be consistent and useful and it will grow - remember,
every success story had to start somewhere
Be deliberate about dividing up your income at source: 1)Neccesities
(55%), 2)Nest egg savings, 3)Nice to have savings, 4)Having fun
money, 5)Professional Development, 6)Charity
More from Ebonie
Entrepreneur Enabler
Ebonie on Twitter
Ebonie on Facebook
Useful Links
"Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth" by T Harv Eker
The Coaching Academy
The Sunday Dispatches
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
5/13/2015 • 32 minutes, 50 seconds
Video Creator Olly Newport - First Job Freelance
Olly Newport's a 20 year old camera op/video editor who has never been anything but freelance. Faced with a future of high univeristy fees he chose to take his film making passion into a freelancing career instead. Steve Folland discovers the challenges he's faced with a steep learning curve in business.
Don't forget to subscribe
via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Network with those within your field, the competition aren't a bad
thing, it pays to get to know them
To find his first freelance gigs he simply started asking those he
knew around him and built it from there
Creative collaborations can lead to more work over time as you work
on each other's projects
Finding his finances out of control, he became obsessed with
spreadsheets and opened 4 bank accounts: business, current, saving,
tax. Everything single invoice gets divided up as it's paid.
More from Olly
Olly on Twitter
Olly's site
Olly on Vimeo
Useful Links
Pancake App
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
5/7/2015 • 29 minutes, 57 seconds
Animator Fraser Davidson - Creative Company
Fraser Davidson is a BAFTA award winning director, animator and designer. You'll find some crafty and candid tips in here whatever field you work in.
He's been staff, he's been freelance and now he's a year into co-founding a company. He chats about developing side projects to get dream projects, finding his niche, how nice guys get paid last and what's it been like starting his own studio.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
You're nearly there with your dream job, don't go all through
uni/college training and just give in to taking jobs soley for the money
Do side projects you're passionate about, be creative and use that to get your dream work
Don't over deliver early on, you'll dig yourself into a hole you're
not getting paid enough to get out of
Find your niche. You're known for what you do: 'people don't ask you
to do things they don't know you can do'
Starting a company where someone else is dealing with the technical
'business' side of things has freed him up creatively
Nice guys get paid last - if someone owes you money, be persistent in
asking for it
More from Fraser
Fraser's company: Cub Studio
Fraser on Twitter
Video: Cub Studio 2015 Showreel
Video: A Guide To American Football
Video: The Revolution Will Be Televised - George Obsborne
Video: Alternative Rugby Commentary Promo
Video: Bill Maher's Irritable Bowl Syndrome
Video: Richard Feynman's Ode To A Flower
Useful Links
The Alternative Rugby Commentary
Who the hell is Steve Folland?
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
Track him down on Twitter @sfolland
4/29/2015 • 29 minutes, 47 seconds
Photographer Casey Gutteridge - Connections Create Business
Photographer Casey Gutteridge doesn't just take pictures, he takes every opportunity to build his connections and that builds his business. This time, Steve Folland discovers how a local newspaper snapper ends up with leading entreprenneurs and even royalty in the frame. Plus, how Casey always goes the extra mile to keep the customer satisfied and is using social media to help build buzz for his clients and bring in new ones.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
‘People remember people’ - all of Casey’s work has come from referrals
Help people out along the way and it will come back around
Casey worked for free for a lot of charities to both expand his portfolio (trying new techniques out) and has found a lot of charity
people have moved on to bigger charities and events often have powerful business people at them
Casey uses the CamCard app to keep and track business cards easily
If your financial/admin work is eating into time you could be working, outsource it
If (like Casey) you have a lot of expenses, don’t put it off - deal with it on a weekly basis, don’t let them pile up
Don’t be afraid to try things - if it doesn’t work, how you can you make it work?
Customer service is really important - under promise, over deliver - how can you go that extra mile?
Casey uses social media to grow his business daily by encouraging the client that he’s working for to tweet/retweet
More from Casey
Casey's site
Casey's Twitter
Casey's Instagram
Useful Links
CamCard
Peter Jones
Being Freelance on Twitter
More from Steve Folland
You know how everyone bangs on about how powerful video and audio content can be?
Yeah, well Steve helps businesses make it and make the most of it. Find out more at www.stevefolland.com
4/7/2015 • 29 minutes, 57 seconds
Blogger Kimberly Duran - Diversify Your Income
Steve Folland finds out what it’s like being freelance for US born and now Manchester based blogger Kimberly Duran. How she balanced a successful blog with a full time job until the time was right to start officially being freelance. With great advice on blogging, diversifying your income, selling yourself and making and keeping an eye on your goals.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
When approaching people, tell them what they will get out of the relationship - that’s what they care about
If you’re blogging, be authentic, let a bit of your real self out there
How Kimberly created a professional 'Media Kit' to help explain explain herself and her proposition to companies
If you’re a blogger: beware the temptation of sponsored blogs, don't jeopardise your relationship with your readers
If you're a blogger: reach out to the blogging community to help grow your audience
Diversify your income
Can you create a 'product'? Something of value to your audience that also boosts your portfolio, reputation and puts you in front of new people
Make Goals for yourself and check what you’re taking on against them daily - does each job take you closer to them?
More from Kimberly
Kimberly on Twitter
Kimberly on Pinterest
Her blog: Swoon Worthy
Her Little Black Book
Useful Links
ao.com Blog
3/30/2015 • 32 minutes, 9 seconds
Art Director Sam Clark-Hall - Freelancing That Works For Your Family
Steve Folland chats to Art Director Sam Clark-Hall. Due to the nature of the TV/film industry, Sam's never had a 'proper job', so with over 15 years of freelancing under her belt has plenty to share on staying afloat financially. Plus in recent years she's been balancing ambition with starting a family and doing something you love around those that you love.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Be sensible with your money, save a little extra for your tax and for
your bills each month, so if you find yourself without work you've
got a buffer to fall back on
When Sam started a family, she and her husband based their lifestyle
on just one income as if she'd not work again; now that she does,
it's all a bonus
Being freelance gives you great flexibility to be with your family,
you're also passing on a great work ethic and the belief that you can
have a career doing something you're passionate about
If your partner is a freelancer it's a real plus: they understand
you're also married to the job and will get your crazy stresses and
hours
Always invest in yourself, in your skills and technology
Be nice to people!
More from Sam
Sam's site
Useful Links
SketchUp
3/23/2015 • 29 minutes, 27 seconds
Web Developer Barry McGee - Paid Twitter Promotion Can Work For Freelancers
Steve Folland chats to Front End Web Developer Barry McGee on stepping out from the BBC and being freelance. Barry's experiment with paying for 'promoted tweets' to find himself work is a fascinating new technique to land his CVs on the desks of decision makers. But did it work?
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Hear how Barry experimented (successfully) with paying to promote
himself on Twitter
Taking on small freelance projects alongside a full time job gives
you experience of dealing with clients and getting your head around
the financial side of things like invoicing and taxes
You will never think you’re experienced enough… just get started and
learn by doing
Job boards and agencies are fine, but you’ll get more valuable
contracts if you can figure out how to get your CV in front of the
people who hire direct
LinkedIn has been really useful for Barry in keeping connections
alive from job to job and for being tracked down for future work
More from Barry
Barry on Twitter
Barry's site
Useful Links
Stackoverflow
Twitter for Businesses
The McGuire Programme (‘Beyond Stuttering’)
3/16/2015 • 29 minutes, 57 seconds
Brand/Web Designer Liz Elcoate - Becoming A Business Professional
Steve Folland chats to Brand and Web Designer Liz Elcoate. How she went from pension advisor to banking on a freelance career for her future. It's not enough to be a passionate freelancer, you need to be a business person and this episode includes cracking thoughts on: payments, contracts, commanding respect and finding a niche. This conversation also touches upon mental health issues: if this resonates with you, please do check out the 'useful links' at the bottom of these Show Notes. Liz co-hosts The Freelance Web podcast - it's great, so check it out!
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
As a freelancer, being passionate about your field isn’t enough, you
have to become a business person
Be professional and be firm over your terms or clients won’t respect
you
Break large projects into smaller sections and take payment on each
deliverable
30 days payment terms can kill your business (Liz never accepts them)
Try and work with people you like - it makes a difference
Find a sector or industry you want to work with, it helps you market
to those people - it can also help you become known in that field
Being a freelancer can be tough mentally as it's so isolating; become part of a community (Liz met many on Twitter)
More from Liz
Liz on Twitter
Liz's site
The Freelance Web Podcast
Useful Links
Behance
How to Kill Your Business: 30 Day Payment Terms
Andy Clarke's Contract Killer
Sean Johnson's T&C's
Everything from Geek Mental Help Week including resources
3/9/2015 • 35 minutes
Motion Designer Stu Denbigh - Find Your Mentor
Steve Folland chats to Motion Designer & Creative Editor Stu Denbigh on taking a step back to move forward early on his career, continually improving and learning, how finding two mentors made him stronger creatively and how he deals with the dreaded cash-flow - all part of being freelance for the past 10 years.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Sometimes you need to step back in your career to move forwards
The importance of referrals in getting new work
Even though his agreements say he’ll charge interest on fees not paid
after 30 days, he’s never done it in case it harms the client
relationship
Ask your bank for you a big overdraft to help your cash flow be less
painful
How hard it can be fitting in to a company’s culture when you’re
working on site as a freelancer
The challenge of re-do loops for designers
The benefit of working with other freelancers and learning from them
by seeing how they work
The importance of finding a mentor, someone to pull you up a level
When putting together your portfolio, ditch your oldest work and show
the most recent, it forces you to keep improving
More from Stu
Stu on LinkedIn
Stu's site
Useful Links
Video CoPilot
Film and TV Pro
Mandy's Film and TV Production Resources
Dazzle Ship
"How to be A Graphic Designer Without Losing Your Soul" by Adrian Shaughnessy
3/2/2015 • 29 minutes, 13 seconds
CSS Wizard Harry Roberts - Developing Consultant Magic
Steve Folland discovers how CSS Wizardry's Harry Roberts went from secure staff job to in-demand consultant and international speaker. Harry now advises and runs workshops for the like of Google, BBC and NHS. But as a consultant, beware: if you're good at your job, you'll never get hired twice.
You'll hear that there's a lot behind a Front-end Architect, as Harry shares great tips on self marketing, the importance of your own site's language to getting hired and the difference in being a freelance consultant and how to reach that point.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Before you leave your full time job: put time (years) into self-marketing
Before you leave your full time job: give as much of a notice period as possible
Give away a lot of your knowledge for free as 'content marketing' but don't forget to put a 'Hire Me' message across your blog and site
Speakers don't often get paid, but there are many advantages
Put something out there as soon as you can and then perfect it later, don't just wait
Consultants should work to a 'value-based' pricing model
More from Harry
Harry Roberts on Twitter
Harry Roberts' CSS Wizardry site
Harry Roberts on GitHub
Useful Links
Harry's girlfriend's shop: Whosit & Whatsit
A List Apart
2/10/2015 • 30 minutes, 26 seconds
TV Presenter Gema Enseñat - Find Your Specialism
This time, Steve finds out what it's like being freelance for presenter Gema Enseñat: how she went from secondary school teacher to TV host and announcer, then self-styled her own direction as a craft blogger. Includes: finding your specialism and not letting finances run the show. Oh, and her dog.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Being freelance is a lifestyle choice, not just a career, remember the great flexibility in your day
Try out a new 'career' on the side first without the pressure of having to bring in the money
Don't be scared to apply for things and make connections, you've got to put yourself out there
Find a specialism that you're genuinely passionate about, don't borrow somone else's
Success is however you choose to define it
Don't feel the pressure of finances, look to other cultures and you'll see not everyone is obsessed with owning houses and pension planning
Don't rely on one or two big clients, spread out your work
No one's 'job for life' is safe, the world owes you nothing, so do what you love
More from Gema:
Gema on Twitter
Gema's Blog SequinsAndSlippers
That Girl Off The Telly
(because no one can spell her names)
Useful links:
Book: Stephen King's 'On Writing'
2/3/2015 • 29 minutes, 36 seconds
Musician & Producer Chris Hollis - Email Strategy To Build Business
This time, what it’s like being freelance for Musician and Producer Chris Hollis
How Chris switched from being a freelance journalist for radio stations to creating a business supplying them with jingles. His strategy of building up an 800 strong mailing list to launch his products, whilst forming personal relationships has been huge.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
You'll know when it’s time to bring in other freelancers to help with your workload when you're up at 2am and about to let someone down
Bringing in others who add to your skill base will boost the quality of what you produce overall
Make sure you get a really specific brief from a client before you start work or you can waste everybody’s time
Find your niche
Have an email marketing strategy: build a database, mail out and use the analytics to know who’s ripe for calling
Getting to know people is one of the most important things you can do as a freelancer
More on Chris
Chris' company New Noise Audio
Chris on Twitter
Useful Links
THAT Beyonce tribute video
Mail Chimp
Logic
Gadget by Korg (for iPad)
1/28/2015 • 26 minutes
Illustrator Jessica Morgan - Starting Out And Standing Up For Yourself
This time, what it’s like being freelance for Cardiff based illustrator Jessica Morgan.
How she dipped her toe, or pencil, in the freelance waters while employed full time and grew her reputation and her business to become a limited company. She may be freelance but she still has her 9-5. And her dog.
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance.
Here’s some of the key takeaway points:
Use freelance websites to build up your confidence, client base, reputation and portfolio
Be realistic with your first pricing, you need to build up a reputation first to deserve it
Make sure you stay in touch with clients and chase follow up work
When trying to win a client, be selective with your portfolio, you don’t have to show everything
If you’re owed money have confidence in what you’ve delivered; be persistent and forceful
Set out your payment terms at the beginning (works best with smaller clients)
Note how many hours you do on each task in each project so you can refer back to it in the future when quoting
Set office hours, you need downtime - and definitely tell clients you’re out of contact on holiday
More on Jessica
Jessica Draws site
Jessica on Twitter
Jessica on Pinterest
Jessica on Instagram
Useful Links
Freshbooks
PeoplePerHour
Design Stuff Cardiff
1/26/2015 • 31 minutes, 21 seconds
Photographer Tom Miles - Constant Creative Improvement
This week, what it’s like being freelance for London based photographer Tom Miles.
With over 20 years working self employed in the industry: has he finally nailed pricing? How does he drop clients whose work he doesn’t enjoy? How does he evolve his portfolio to get the work he wants rather than what he’s offered?
Don't forget to subscribe via iTunes and the Podcast app for iPhone etc and also via Stitcher who have an Android app, or scroll down and download from here - If you like the podcast, please do leave a review if you get a chance
Here’s some of the key takeaway points:
Connections matter; stay in touch
It’s a freelance obligation to do work that you care about: if you don’t like a client, don’t work for them
Seek honest opinions on your work when building your portfolio
To get dream jobs? Look at your portfolio, look at where you want to be and bridge the gap yourself
‘Become your own mentor’: log your creative process; build on successes & avoid repeating mistakes
The key to your 'personal brand' is essentially how professional you are: act with integrity, do the job you agree to at the price and timescale they expect and that is the essense of your brand
More on Tom
Tom on Twitter
Tom's Site
Tom's Blog
Useful Links
Adobe Creative Cloud
Evernote
Google Docs
Live Drive
Phlearn
Strobist
Chase Jarvis
Tim Ferris
Ramit Sethi
TED Talks
Joel Snape
Art & Fear
Four Hour Work Week