What is the rate at which your business should be growing each month, quarter, and/or year? In this episode, we’re going to dive into this.

In this episode, I break down a sales call recording that I listened to of a gym owner terribly selling a prospect of membership… which was of course, unsuccessful. I expressed to him the importance of using the greatest salesman paintbrush, a powerful tool that any sales rep who wants to be considered one of the greats, has in his toolbox. I break down his eros, as well as how to do it correctly. Enjoy the episode!

Is closing your business considered a failure? It could be. It might not be. It all depends on… Well, I guess we’ll talk about it in this episode. See you there!

As a leader, you're tasked with quite a few things. Is being liked one of them? See what I, Steve Jobs, John C. Maxwell, Marcus Aurelius, Peter Drucker, and the Harvard Business Review had to say about it.

When I was just 20 years old, I tripped and fell on this amazing marketing strategy that I STILL use today as the cornerstone of any strategy I run.  And I always will.

I don't care what the market pays employees, contractors, or vendors. It doesn't matter to me. I don't pay for the position, I don't pay by the market, I pay for the outcome that I'm looking to achieve. This episode is 100% about how to compensate strategically to achieve your goals better and more efficiently.

In this episode, I break down a conversation I had with a multi-location gym owner that was getting a lot of judgement from members and staff around changes she was making. Although all changes were for the greater good of everyone involved, she took a lot of heat.  I break down how I handle moments like that and share a story about the conversation I had with my son in the hot tub after he saw someone publicly called me a scammer.

When having tough conversations with staff, having a set of techniques to communicate more effectively is important. In this episode, we share 2 very powerful techniques we use at Loud Rumor to separate the 'personal feelings' that come along with feedback and criticism to have more productive conversations.

Transforming Sales Rejection into Rocket Fuel for Success! Welcome to a powerhouse episode where we dissect the art of sales in the fitness industry, turning every 'no' into a stepping stone for unparalleled success. In this deep dive, Nicholas Flamini, a growth strategist for GymLaunch, and Mike Arce, CEO of Loud Rumor, unravel the complexities of sales, offering practical, game-changing strategies that will elevate your approach and skyrocket your results. From understanding how to harness the power of rejection and mastering customer dialogues, to the nuances of empathy versus compassion in professional relationships, this episode is jam-packed with insights. Learn from Mike's roller coaster analogy about taking risks in sales, and Nicholas's perspectives on nurturing relationships for long-term success. This episode is a goldmine for anyone in the fitness industry looking to refine their sales approach, build lasting client relationships, and achieve consistent success. Don't miss out on these invaluable insights – tune in now! GYM OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info  

Today I spoke with over 100 gym and fitness studio owners from around the world and asked them one very simple question:  "What do you think your main job is as the owner of the business?"  I got many answers, which I share in this episode, except for one. The right one. Today, we'll discuss what that one job is and how you can start focusing on it to be more successful each day. Enjoy.

Today I’m with Sean Pastuch, CEO of Active Life Fitness, who charges more than DOUBLE the most expensive competitor in his area.  He’s not in a major market.  It’s not in an affluent area with people loaded with cash.  He’s just doing a lot of the right things right, and today, we’re going to dive into what those things are, so you can increase the value of each member you work with and ultimately, the value of your business.

If you’re an entrepreneur, there’s no doubt you’ve made decisions based on a gut feeling. That is not necessarily wrong, it’s not uncommon, but it could be very dangerous. And in this episode, we’ll discuss why and how to do it right.

In this episode, we dive into the importance of having a solid #2 in the business and understanding the right time to hire one.

How many SALES CALLS do you believe your team should be making on a daily basis?  Notice I capitalized "Sales" and "Calls".  I did it for a reason.  On this episode, you'll not only learn why, but also, REAL time data across hundreds of gyms that helps you set a better target for the number of sales calls your team makes each day

I recently opened a new gym in Texas, and this week, our first studio manager started. Today is her third day and our first Weekly Manager Meeting, and we get VERY clear on goals.  Here’s how that conversation went.

Ever feel boxed in by the 'standard' ways of doing business? In this episode, we're breaking the mold and challenging the norms that hold entrepreneurs back. Tune in as we explore the power of bending and even breaking rules to redefine success.

In this intriguing episode, explore the profound analogy that sheds light on the varying roles people play in our personal and professional journeys. Gain valuable perspective on the significance of these connections in this thought-provoking episode.

Join digital marketing expert Nicholas Kusmich on the GSD Show as he shares his secrets for high-impact, high-ROI digital advertising campaigns. On today’s episode of the GSD Show, we sit down with Nicholas Kusmich, the founder of H2H Media Group. Nicholas is renowned for his success in digital advertising, having generated hundreds of millions in revenue for his clients. Discover the limitations of traditional funnel metaphors in marketing and explore a new approach that focuses on building confidence. Nicholas discusses the importance of streamlining sales funnels and providing a direct path to the solution for potential clients. Learn how to use data to validate marketing claims and mitigate risk, and discover the power of category design in standing out from competitors. You will also learn effective marketing strategies using social media platforms like Instagram and maximize your ad spend with email lists and retargeting. The conversation takes an intriguing turn as Nicholas delves into the potential benefits of psychedelics for mental health, personal growth, and healing trauma. Hear personal experiences and gain insights into the effects of psychedelics on the body.  Don't miss this thought-provoking episode that combines digital advertising strategies, sales funnel optimization, and a fascinating exploration of psychedelics. GYM OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info

In this episode, we're tackling a crucial aspect of business growth – identifying and eliminating bottlenecks. Discover the strategies and insights needed to overcome these hidden obstacles that slow down progress and impede breakthroughs. Understanding how to pinpoint and remove these constraints is key to accelerating growth and productivity. We'll dive into a real-life scenario to demonstrate how this is done. This episode is a must-listen for anyone looking to streamline their operations and unlock new levels of success in their business ventures.

We're all working on many things at once:  lead generation, sales, retention, branding, hiring, customer service, etc.  Many people wish everything they worked on just worked better.  A lot better. This technique was taught to me by a mentor years ago, and its sole purpose is to make anything we do work significantly better with equal or less effort!

Dive into practical, straightforward strategies for gym owners to make sales without sounding pushy. This episode is all about mastering the art of genuine customer engagement, blending helpfulness with smart selling techniques. Perfect for those who want to boost their gym's success without compromising authenticity.

Dive into the essentials of gym marketing with a straightforward guide on measuring success. This episode breaks down how to track and interpret key metrics, helping gym owners make smart, effective marketing choices. Get ready for practical advice that’s easy to understand and apply in your fitness business today.

Discover how the innovative strategies of Elon Musk could revolutionize the gym industry. Unpack the secrets behind Tesla's astounding growth without traditional advertising and learn how to apply these groundbreaking tactics to your fitness business. Get ready for a transformative perspective on gym marketing and growth.

Dive into the world of targeted customer feedback in this episode. Explore how asking the right questions to your gym's most valued members can transform your business strategies and boost growth. Get ready for a practical guide to refining your marketing approach!

"In Episode 300 of the GSD Show, we're dropping unheard secrets. Expect a mind-blowing revelation that's never hit the airwaves before. Tune in, get inspired, and find out what's been under lock and key."

In the pursuit of gym success, especially when operating at $25,000 to $30,000 of revenue per month, one key element stands out: building a real community around you. Mike Arce, CEO of Loud Rumor, emphasizes the power of surrounding yourself with three or four individuals as hungry for success as you are. This community becomes the catalyst for motivation, focus, and accountability, propelling entrepreneurs to overcome challenges and achieve their ambitious goals. In the world of business, your environment shapes your success, and cultivating a supportive community is the cornerstone to making the seemingly impossible a reality.

In the cutthroat world of franchising, the dream sold to franchisees often crumbles into bankruptcy. In a LinkedIn post, I, Mike Arce, CEO of Loud Rumor, shed light on the misleading narratives, where franchisors tout a turnkey success story. The reality, however, is stark—minimal support, unmet promises, and struggling franchisees. While some franchises thrive, success demands business acumen, leadership skills, and strategic thinking. To escape the franchise nightmare, franchisees must cultivate essential skills, make informed decisions, and take charge of their success. It's time to stop blaming the franchise and start building the skills for lasting success.

In the latest GSD Show episode, Mike Arce reveals a seemingly unlikely source for hiring stellar studio managers—drawing inspiration from how mobsters, despite challenges, found individuals with precision. Discover unconventional yet effective methods to locate top-tier talent, employing techniques from LinkedIn to Instagram, and even a good old-fashioned phone call. Uncover the Tony Soprano mindset to transform the seemingly daunting task of finding an A+ studio manager into a strategic and achievable endeavor. Ready to elevate your team? Tune in now!

In today’s episode, Mike is joined by Zack Barna, Founder and CEO of BoomPromo, follower of “The Death Trip” and an expert in building a successful brand to help grow your business. Zack discusses the importance of strategic partnerships and leveraging generosity to strengthen brands. He shares examples of sending thoughtful gifts to potential clients, emphasizing the value of transparency, starting with generosity, and building trust with potential clients. The conversation then transitions to the significance of fitness in Zack's life. He talks about prioritizing daily workouts as a form of stress relief, sharing tips for maintaining personal balance, and avoiding conflicts at the gym. Zack also reflects on his own near-death experience, leading him to embark on a transformative "death trip" journey, exploring the importance of preparedness and leaving a meaningful legacy for loved ones. Throughout the episode, Mike and Zack explore the emotional and spiritual aspects of facing death, expressing gratitude for life's precious moments, and finding peace through acceptance. They share personal anecdotes, reflections on personal growth, and the impact of embracing gratitude. Tune in to this inspiring episode of the GSD show to gain valuable insights on branding, parenthood, and fitness, and learn how to create a life filled with purpose, generosity, and gratitude. GYM OWNERS Schedule your FREE strategy call with us today!: https://www.loudrumor/info

In this episode, Mike Arce, CEO of Loud Rumor, explores the three key ways to increase revenue for fitness studios. He emphasizes the significance of understanding your target demographic and its impact on retention rates. Mike delves into the dynamics of different fitness modalities such as personal training, semi-private training, and large-group sessions, highlighting the importance of consistency and community building. Additionally, he discusses the critical role of measuring attrition rates and projecting future trends for effective business adjustments.

In this episode, Mike Arce, CEO of Loud Rumor, reveals two common mistakes hindering hyper-growth. Mistake #1: abandoning successful strategies. Mistake #2: maintaining success without optimization. Mike emphasizes the need to identify what's working and stop doing it or enhance its effectiveness. Learn how to avoid these pitfalls and propel your business to new heights. Tune in for practical insights and actionable strategies.

In today's episode, we explored the powerful concept of identifying and addressing the real constraints in your business. Drawing inspiration from books like "The One Thing" by Gary Keller and "The Goal," we discussed the importance of focusing on the one or two critical elements that, when improved, have a cascading effect, making everything else easier or unnecessary. You can achieve more meaningful results by avoiding busy work and distractions and instead honing in on the true constraints. Remember, it's not about fixing symptoms but getting to the core of the problem. Tune in for actionable insights to elevate your business. See you in the next episode!

In this episode, Mike Arce, CEO of Loud Rumor explores the psychology behind sales objections and distinguishes between smokescreens and triggered responses. They delve into pre-conditioned thoughts that potential clients might have during the sales process and propose a strategy to overcome these barriers. By asking specific questions related to "Why this, why us, and why now," Mike guides prospects to articulate their genuine motivations, ultimately helping them sell themselves on the idea. The episode emphasizes the importance of addressing these pre-conditioned responses to facilitate a smoother and more effective sales process.  

Learn how to dominate the fitness industry in 2024 with marketing strategies and personal growth insights from industry experts. In today’s episode of the GSD show, hear from Nicholas Flamini, a growth strategist for GymLaunch, and CEO of Loud Rumor, Mike Arce. They cover various topics related to the fitness industry and marketing strategies. In this video, you’ll learn about the importance of niching down in your business and focusing on marketing beyond lead generation. They discuss missed opportunities in follow-up and sales, the impact of AI on the sales industry, and the importance of prioritization and learning from mistakes in marketing strategies. Additionally, they touch on leadership, decision-making, and personal growth.  This discussion is centered around the fitness industry and what the future may bring to both gym owners and consumers. Learn from Nicholas’ and Mike’s valuable professional insights to prepare for what’s coming in the future of the fitness industry.  GYM OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info #gymowner #fitnessmarketing #loudrumor

In this episode, we explore the crucial concept of the four levels of certainty, a continuation from our discussion on DBM in the previous episode. To make a successful sale, prospects must attain a high level of certainty in four key areas. Firstly, they must be convinced that the type of fitness offered aligns with their goals. Secondly, confidence in the company's approach and execution is vital. Thirdly, establishing a strong connection with the salesperson builds trust. Finally, instilling self-belief in the prospect's ability to commit to and succeed in their fitness journey is paramount. Tune in for insights into mastering these levels of certainty and enhancing your sales approach. If you missed our DBM episode, be sure to catch up before diving into this valuable continuation. Stay tuned for more episodes on effective sales and marketing strategies for fitness businesses.

In this episode, Mike Arce, CEO of Loud Rumor, delves into the power of DBM (Dominant Buying Motive) in sales. He emphasizes that understanding the customer's real problem and providing a tailored solution is the ethical essence of sales. Mike guides listeners through a practical example of how to uncover and leverage a prospect's DBM during the intake process, ensuring a more personalized and effective sales approach. Tune in for insightful strategies to enhance your sales process and stay tuned for future episodes on mastering the art of certainty in sales.

On day three of my three-day fast, I reflect on the mental benefits of fasting, emphasizing the discipline it builds amidst a household of constant temptations. I've embraced various challenges like cold plunges and intense workouts to strengthen my discipline muscle, recognizing its vital role in success. Whether fasting or facing discomfort, the key is consistent discipline training to overcome obstacles and achieve desired goals. As I approach the end of my fast, I plan a mindful break and Thanksgiving celebration without overindulging, promoting a balanced approach to food and discipline.  

In today's episode, I, Mike Arce, CEO of Loud Rumor, share some eye-opening data about the critical role of a good studio manager in achieving success in the fitness industry. We've discovered that 100% of unsuccessful studio owners admit to not having a good manager, while all those succeeding in growth credit their success to having an effective manager. The key is not just having good people but establishing robust systems that empower them to thrive. Join me as we explore the essential strategies, KPIs, and recruiting processes needed to elevate your fitness business to new heights. For more insights and actionable steps, visit http://loudrumor.com/info and explore the Mastermind program.

Welcome to Marketing 101: Why Most Get This Wrong, where we delve into the core purpose of marketing: increasing revenue. Join us on this insightful journey as we explore the four P's of marketing, with a particular focus on promotion, and how it seamlessly intertwines with the overarching goal of revenue growth. Discover the three key ways to boost revenue and drive business growth: acquiring more customers, increasing the average dollar spent per customer, and fostering long-term customer retention. Focusing on the strategic approach of identifying the lowest-hanging fruit among these three aspects, we explore how to craft tactics that align with a robust marketing strategy. Whether you're a seasoned marketer or just getting started, this video will provide you with valuable insights on how to unlock the true potential of marketing. By understanding the fundamental principles discussed in this video, you'll gain the tools necessary to drive substantial business growth. Don't miss out on this opportunity to revolutionize your marketing approach and propel your success. Join us now! GYM OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info  

Explore heightened productivity through the revolutionary concept of Thinking Time, inspired by the insightful Keith Cunningham. In this episode, delve into the transformative method that has influenced decision-making for many. By dedicating focused time to unraveling key business constraints without external distractions, creative solutions beyond conventional thinking can emerge. Join in exploring the art of deliberate contemplation and witness the game-changing impact on your business.

In 2024, the future of fitness is taking a remarkable turn with the integration of wearables, genomics, and personalized health insights. The fragmented landscape of health technologies is on the verge of converging, creating a potential revolution in how gyms tailor fitness plans. Imagine a future where AI combines various data points to optimize individual health and workout experiences, redefining the fitness industry. Stay tuned as we explore this transformative vision and its potential impact on shaping a new era of health and wellness.

Today, I’m sharing insights from a recent conversation I had with my CFO about marketing budgets. We've seen positive trends in our lifetime value and customer acquisition cost ratios, emphasizing the importance of a dynamic approach. Discover why we allocate around 23% of our revenue to marketing efforts and how we maintain a healthy ratio of lifetime value to customer acquisition cost.

Learn the art of resilience: Turn setbacks into powerful profit-boosting tactics for your gym. Today we’re joined by PushPress CEO, Dan Uyemera, who shares the strategies that took him from rock bottom to a successful CEO hitting $100 million in just 10 years. In this video, you’ll learn how to leverage your Net Promoter Scores (NPS), build a people-centered business, improve the value that aligns with your gym’s mission using a North Star metric, identify the drivers to scale your gym and learn about Dan’s discovery that will help reduce your churn rate to as low as 1%. Learn from Dan’s resilience, life-changing setbacks, and professional insights in the fitness industry to increase your fitness studio’s profits, decrease your churn rate, and fuel your business’s success. GYM OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info

Hey everyone, it's Mike Arce. Today, I'm sharing my game-changing win: using AI to recruit top talent quickly and easily. In this episode, I walk you through the process I used with Chat GPT to find an awesome executive assistant in just one week. From crafting job descriptions to interview questions, offer letters, and more, this tool is a game-changer. Tune in to discover how I saved 15-20 hours of work, hired within four days, and streamlined my entire hiring process. Don't miss this efficiency hack—it's a total game-changer. Follow me on LinkedIn for more insights, and let's dive in. Thanks for walking with me, and catch you soon!

Join me, Mike Arce, on an insightful walk as I discuss my recent communication fumble. In this episode, I open up about the crucial aspects of adapting your leadership style, the intricacies of effective communication, and the ever-evolving journey to mastering it. As a leader, discover the art of being flexible, and adjusting your approach to cater to the unique individuals you lead. Stay tuned for an upcoming episode where I reveal a remarkable win - recruiting top talent fast and easy using AI. Thanks for walking with me, and see you soon!

Avoid these six sales strategies in your gym if you want to start selling more memberships. In this no-fluff video, you’ll learn how to improve your sales techniques and what popular mainstream sales techniques to avoid implementing to better your business. Say goodbye to the myths, and hello to increasing profit as we get real about the phony sales strategies that will put you behind. From mastering the art of follow-up to deciphering between the hypnosis of getting clients to say yes vs making a commitment, we’re unpacking it all to debunk the misconceptions that might be holding your sales back.  Get a pen and paper ready, because these are actionable tips specifically crafted for YOU. Join us and amp up your sales game like never before! FITNESS STUDIO OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info  

GYM OWNERS! Join your host and Loud Rumor CEO, Mike Arce, as he sits down with award-winning entrepreneur, investor, bestselling author, and coach to over 1000+ SaaS founders, Dan Martell. In this episode of the GSD Show, you’ll embark on a journey of transformation and success and walk away inspired and informed as Dan shares his knowledge and expertise to help you elevate your life and leadership. Discover the transformative power of fitness and why Dan believes it gives individuals a significant advantage in life, and hear about his incredible journey from 265lbs to becoming a 6x full-distance Ironman. It doesn't stop there! Mike and Dan touch on the critical role of discipline and reveal how to supercharge your mornings with the "Theory of Constraint" as Dan outlines what you should be doing in the first 90 minutes of each day. You won't want to miss the insights on how Dan invests $300,000 annually in his health and why it's a game-changer for any leader. Explore his latest book, "Buy Back Your Time," and learn how it can revolutionize your approach to life and business. FITNESS STUDIO OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info  

GYM OWNERS! Join your host and Loud Rumor CEO, Mike Arce, as he sits down with award-winning entrepreneur, investor, bestselling author, and coach to over 1000+ SaaS founders, Dan Martell. In this episode of the GSD Show, you’ll embark on a journey of transformation and success and walk away inspired and informed as Dan shares his knowledge and expertise to help you elevate your life and leadership. Discover the transformative power of fitness and why Dan believes it gives individuals a significant advantage in life, and hear about his incredible journey from 265lbs to becoming a 6x full-distance Ironman. It doesn't stop there! Mike and Dan touch on the critical role of discipline and reveal how to supercharge your mornings with the "Theory of Constraint" as Dan outlines what you should be doing in the first 90 minutes of each day. You won't want to miss the insights on how Dan invests $300,000 annually in his health and why it's a game-changer for any leader. Explore his latest book, "Buy Back Your Time," and learn how it can revolutionize your approach to life and business. FITNESS STUDIO OWNERS Schedule your FREE strategy call with us today!: loudrumor.com/info  

Bedros Keuilian talks all things money - and how your gym can have a hockey stick of growth with the strategies he shares!  You’ll learn about selling, how to increase revenue in your fitness studio, and how to take control of your own narrative to lead your business to success. In today’s episode, we’re sharing an exclusive talk from one of the most influential and recognizable personalities in the fitness industry, Bedros Keuilian, from our 2023 GSDCON  Sales event. In this talk, Keuilian dismantles common misconceptions about money, gives tips on how to use money to your advantage, provides various selling strategies, and encourages listeners to stop making excuses and to take action.  GYM OWNERS Schedule your FREE strategy call with us today!: https://www.loudrumor/info  Come to our next event! Learn more at https://gsdcon.com/  From the episode… FREE TRAINING - How to Get 100 leads in 7 days: https://fb.watch/nc6XZk2TpV/ 

GYM OWNERS! Join Coach and Advisor, Eric Malzone, and Loud Rumor CEO, Mike Arce, as they share the fundamental principles you should use to have a more profitable gym. In this video, you’ll learn about the importance of attracting the right customers, thinking outside the box, and focusing on profit rather than just revenue in running a successful gym. Eric and Mike emphasize the significance of pricing, suggesting that gyms can double their profit by increasing pricing by ten percent. We discuss the fundamental principles of putting pricing on paper and regularly increasing pricing, as well as the importance of innovation and community in keeping clients engaged and increasing profitability. FITNESS STUDIO OWNERS Schedule your FREE strategy call with us today!: https://www.loudrumor/info  From the episode… FREE TRAINING:  How to Get 100 leads in 7 days: https://fb.watch/nc6XZk2TpV/ The 4 Ps of Marketing https://loudrumor.com/4p   

The real reason why your gym marketing agency is failing you is because… They’re not a marketing agency…they’re an advertising agency. And those two things are vastly different. As a gym owner, it’s your job to own the marketing strategy and give that to your advertising agency. AKA you give strategy - they do the execution. In today’s episode Mike shares the importance of a comprehensive marketing strategy that goes beyond paid advertising, and various strategies for increasing revenues in gyms.  GYM OWNERS Schedule your FREE strategy call with us today!: https://www.loudrumor/info

FITNESS STUDIO OWNERS! Join Loud Rumor CEO, Mike Arce, as he shares marketing and pricing strategies you can use to double your company’s profit without working any harder In this video, you’ll learn how Life Time Fitness’s CEO, Bahram Akradi, found success after, what he called, an initial pricing failure. Learn from Bahram’s mistake and avoid making the same error to double your fitness studio’s profits without working any harder. GYM OWNERS Schedule your FREE strategy call with us today!: https://www.loudrumor/info

In today’s episode, we sit down with John Briggs, CEO & Founder of Incite Tax, to uncover the 10 most common financial mistakes gym owners make.  Incite Tax provides premier proactive tax and accounting experience to small business owners (and particularly gyms and fitness studios). Learn from John’s expertise and avoid these pitfalls to ensure your fitness studio thrives financially.  Want to work with Incite Tax? Schedule a free call here: https://incitetax.com/loudrumor  From the episode… Watch Cody Sweet’s GSD Show episode: https://youtu.be/GVLFpD6rpXw?si=1IMykoJzUgBRq6b9  Get a FREE strategy call with Loud Rumor: https://loudrumor.com/info 

In today’s episode we sit down with Scott Donnell, the leading voice in teaching kids about money. Scott is the founder of Apex Leadership Co, Hapbee Technologies, and the GravyStack™ banking app for kids and families.   Scott has studied THOUSANDS of families and he’s sharing some common mistakes that parents make when teaching kids about money.   HINT: Some of these mistakes our CEO Mike was doing, and you might be doing them too. 😳   In this NEVER BEFORE BEEN DONE episode… we’re giving you free access into one of our weekly Power Calls. These These Power Calls are specifically for the people in our mastermind, but Scott’s talk was SO good we had to share.   Learn more about our mastermind here: https://loudrumor.com/info

In today's GSD Show episode, we delve into the inspiring journey of Cody Sweet, who has successfully built a 700-member fitness business empire. Join us as we explore Sweet Fitness Kickboxing, his unique partnership business model, effective marketing and sales strategies, and how he manages attrition. Plus, learn about Cody's dedication to building the dream gym and his secret to following up with leads effectively.   GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/discover

As a gym and business owner, you should always be staying ahead of economic cycles, especially when it’s in a recession. Don’t be unprepared for the business opportunities that could arrive during an economic downturn. In fact, companies like MTV, Salesforce, Groupon, and others have prospered during hard times. Check this video out to see how your gym can too! GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/discover  

Discover the game-changing strategies that transformed these gym owners into a million-dollar brand raking in an astonishing $150,000 per month across two thriving locations! In this exclusive interview, dive deep into the secrets behind their rise, as they unveil the precise keys to their sensational success. Get ready to be inspired, educated, and motivated to take your gym to the next level. Whether you’re a seasoned entrepreneur or just starting your own gym, this interview is packed with strategies that will propel you toward your own success.   GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/discover  

One of your jobs as a gym owner, is to always find solutions to new challenges and problem solve. What if we told you that the answer to your questions is “who” not “how.” Mike shares his lesson on how connecting with the right people, partners, and networks can redefine success for your gym.   GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/discover

Get your free strategy call: https://loudrumor.com/info  Marketing does NOT equal Facebook and Instagram ads. It's just a piece under an umbrella that's under another umbrella of marketing.  So if you say your marketing strategy is "running Facebook ads", you don't really have a marketing strategy.  In this episode, Mike breaks down what a marketing strategy really is, and how you can use the tools within it, to make marketing decisions. FREE TRAINING: https://loudrumor.com/4ps  Get your free strategy call: https://loudrumor.com/info 

Get your free strategy call: https://loudrumor.com/info    If you’re not hitting your sales goals, this could be the reason why: You’re fixing the wrong problem.In the sales process, it goes ad > lead > book > show > close. In today’s video, we share how you can optimize each step to hit your sales goals. Stay tuned for the last step, as it’s one of the top tactics our members use to get more sales!

Get your free strategy call: https://loudrumor.com/info  Are your gym marketing promotions falling flat? You may be committing one or all of these marketing mistakes we see a lot of gyms and fitness studios make.In this episode, we dive into four marketing strategies that are proven to work. Learn what’s hurting your promotions and how if done right, can get leads in your door.

Get your free strategy call: https://loudrumor.com/info  When spending money on the business there are three questions that you must ask yourself.  These three questions help you justify financial decisions when it comes to running and growing your business.  Check it out!

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info Are you putting up content that matches your member avatar? Do you even have a member avatar? Today we dive in on how you can create a member avatar and ways you can create social media content that aligns with them!  

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info Today we sit down with Matt Kafora, owner of seven incredibly successful Orange Theory Fitness locations as he shares practical advice on how to leverage prescription selling to attract and retain more members. You’ll learn how to identify individual goals, craft personalized fitness plans, and effectively communicate the value of your offerings. FREE DOWNLOADS: Client Intake Form: https://www.loudrumor.com/intake-form  

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info In this episode we join Matt Kafora, the accomplished owner of 7 Orangetheory Fitness locations, as he shares valuable insights and actionable steps for effective B2B marketing. Matt takes us through his journey in presales, providing a play-by-play account of what he did when starting out, which includes his “Paradise Bakery” story. But Matt doesn't stop there. He delves deeper into the world of B2B marketing, revealing strategies to tap into industries OUTSIDE of complementary businesses. He shares how he navigates those relationships to have a win-win opportunity for both you and the other business. Check it out! FREE DOWNLOADS: Community Event Ideas: https://loudrumor.com/event-ideas 

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info As a business owner, I’m sure you find yourself wearing multiple hats throughout your day. Whether it’s leading team meetings, making sales calls or even sometimes coaching a class…is that really what you should be doing? We’ve all heard the phrase “work on the business, not in it.” And in today’s episode we breakdown the CEO’s perfect day. Check it out!

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info Are marketing and advertising the same thing? Many think they’re interchangeable like “sofa” and “couch” or “movie” and “film”...they’re not. And in this video, we share the concept of what marketing really is. HINT: Advertising actually sits under an umbrella…. that sits under the marketing umbrella. We break down what makes up marketing (The 4ps) and share real-world examples that you can use in your gym.

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info    In this episode, we help you determine your marketing budget - one of the most commonly asked questions by business owners.   Listen in to hear what Mike has to say!

GYM OWNERS: Schedule your FREE strategy call with us today! https://loudrumor.com/info In this video we're uncovering the truth behind why many gym owners struggle to excel as salespeople. Unveiling his own realization and lessons learned, Mike delves into the root cause of this challenge. It all boils down to a flawed understanding of the sales process. With personal anecdotes and insights from successful individuals, he emphasizes the importance of mastering the sales PROCESS rather than relying solely on individual sales skills. Watch the full video to uncover the critical elements of a successful sales process and how it can significantly impact your gym. FREE RESOURCES:  How to overcome objections: https://loudrumor.com/noobjections

Get your free strategy call here! https://loudrumor.com/info    In this episode, Mike shares that he recently had an incident that was almost life-threatening. It caused him to reach out to some of his mentors to get their perspective.   One of his mentors tells Mike a real-life story about "Frank" and a lesson that emerged from it.   Today, Mike is sharing this valuable lesson with you. Tune in to find out what happens when someone chooses the downside instead of the upside.  

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info In this video, we unveil 13 powerful strategies that will increase your gym's revenue and drive membership growth. Whether you're a seasoned gym owner or just starting out in the fitness industry, these proven tactics will help you attract new members, retain existing ones, and ultimately boost your bottom line. These tips are actionable steps you can start today! Here's what we dive into: The Intake form Selling before they take a class Calling leads and the telephone inquiry Getting leads to bring a friend Increasing show rates Objection handling Things to avoid during the sales process Marketing CAC & LTV (Customer Acquisition Cost & Lifetime Value) POS (Point of Sale) Referrals AI Philanthropy Events

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info   If you could have one superpower, what would it be?   This is a question Mike was asked while reading the book Limitless by Jim Kwik, a brain coach to many impactful business leaders.   Listen to find out what superpower Mike learned is one of the most important...the answer may surprise you!

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info In this video, we reveal the powerful strategy that can help gym owners double their company profits in just one day. While the purpose of any business goes beyond profit, it serves as a crucial scorecard for success. Join us as we share the secrets behind several dozen gyms that nearly or more than doubled their profits with one swift move. You'll learn to: Understand the true meaning of profit and its significance as a scorecard for success Identify the seven common areas that can hinder profitability and learn how to overcome them Explore the impact of profit margins on employee retention rates and business growth Uncover the fastest and easiest way to increase profits FREE RESOURCES: Learn how to increase value per member & lower your cost to acquire them: https://loudrumor.com/ltv-cac Laurel's GSD Show episode: https://youtu.be/jBzbWz9rIh8 

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info   This is the podcast you want to share with your studio manager or whoever is leading your sales team.   We’re sharing a mini masterclass on roleplaying in your fitness studio.   

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info   There are 4 "Ps" of marketing: Product, Promotion, Place and Price. By adjusting price, it's a quick way to increase profit at your gym.   In fact, LIFETIME Fitness increased prices 103% from 2020 to 2023. 🤯   How did it work out for them? Tune in to find out!!   Also download the free cheatsheet: https://loudrumor.com/4p

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info Today we're joined by Rick Mayo, the mastermind behind Alloy Personal Training's remarkable franchise success.  In this episode, Rick reveals his secrets to building a fitness empire that not only attracts members but keeps them engaged for an impressive 36+ months. On top of that his average member pays $300/mo!

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info    Are you using passive language in your day-to-day life? You probably don't realize you're even doing it.   Tune in to see how this weak language could be impacting your gym sales and employees in a negative way.

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info As a gym owner, there are two crucial numbers you need to keep in mind at all times: LTV and CAC. LTV, or Lifetime Customer Value, measures the total revenue you can expect to earn from a single customer over their entire relationship with your company. By focusing on getting customers to pay more, pay for more things, and pay for longer, you can increase your LTV and ultimately boost your business's profitability. On the other hand, CAC, or Customer Acquisition Cost, measures the total cost of acquiring a single customer. Ideally, you want your CAC to be as low as possible. By running better ads, having stronger offers, improving your sales process, and generating referrals, you can reduce your overall cost to acquire customers. Keeping these two numbers far apart from each other is crucial to the success of your business, so it's important to track them closely and make adjustments as needed.

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info    Are you lazy or just different? Listen in to Mike's story on how to look at certain situations from a different point of view.  

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info In this episode of The GSD Show, we interview Forrest Walden, the CEO and Founder of Iron Tribe Fitness. In this episode, we delve into his journey of growing and scaling his fitness franchise and how his franchisees are STILL seeing their BEST. MONTHS. EVER. Forrest is a thought leader in the fitness industry, and his expertise has helped Iron Tribe Fitness become one of the fastest-growing franchises in the country, with more locations in development.

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info  In this episode, we sit down with Karen Broadwater, the President of Iron Tribe Fitness, to discuss how she builds a winning team and culture at Iron Tribe Fitness. Karen runs all of the operations at Iron Tribe Fitness and has built a team that is passionate about their work and dedicated to delivering the best possible experience to their customers. (Some of her team has stayed with her over 10 years!) In this episode, she shares her insights into building a great team culture, how to hold team members accountable, and how to use KPIs to measure performance. We also dive into how to build a great product and increase prices without alienating customers. Karen shares her secrets on how to conduct secret shopping to improve the customer experience and gather valuable feedback.  

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info In this video, you'll discover the secrets behind the incredible gym member retention rate achieved by Laurel of TriFIT Wellness. With a retention rate of 96-97% per month, Laurel is doing something right, and in this video, she shares her tips and strategies for keeping gym members coming back time and time again.

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info  In today's episode, we sit down with the dynamic duo behind ISI Elite Training, the visionary leaders responsible for the massive success of the franchise. Adam and Amanda share their insights about the winning formula that has helped ISI Elite become a game-changer in the fitness industry, as well as the challenges they faced along the way. Whether you're an aspiring franchisee or simply interested in the business side of fitness, this is a must-watch conversation with two of the brightest minds in the industry.

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Ready to accelerate your fitness studio’s success? Unlock the keys to a thriving fitness business with insights from RockBox Fitness CEO Roger Martin! In this episode of The GSD Show, Roger shares his blueprint for gym success, covering everything from workout psychology to the latest trends in the fitness industry. Master the art of gym management with Roger's guidance as he shares valuable insights on proven marketing strategies, creating compelling pricing, and staying ahead of the curve in the ever-evolving fitness world. With his proven strategies, you'll be well-equipped to turn your fitness studio into a thriving business! Learn how Roger has transformed RockBox Fitness into an industry-leading brand by focusing on the member experience. Uncover Roger’s tactics for creating an inspiring atmosphere and apply them to distinguish your fitness studio from the competition. Take advantage of this opportunity to learn from a true industry leader! In this video, you'll learn: 00:00 - Intro 00:57 - Getting to know Roger Martin 01:55 - What is RockBox Fitness? 03:00 - Metrics to monitor for maximum growth 05:27 - Roger’s journey from big pharma to CEO of RockBox Fitness 08:31 - Fundamental skills that transcend industries 11:45 - Highest price VS lowest price memberships 19:05 - The principles of marketing for fitness franchises 26:00 - Marketing strategies that generate leads 32:00 - The importance of branding in marketing 34:55 - RockBox Fitness CEO’s advice to new gym owners 38:40 - Important literature for growth in leadership SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Are you ready to take your fitness business to the next level? In this game-changing video, X3 Sports CEO Mike Littrel reveals the ultimate strategies for expanding your gym or fitness studio to multiple locations. Whether you're a seasoned fitness entrepreneur or just starting out, you'll be blown away by the insights and actionable advice shared in this must-watch video! Discover the key factors to consider when opening a new location, from assessing local competition to choosing the perfect spot. Learn how to avoid common pitfalls that can sink your expansion plans before they even begin. Plus, get insider tips on how to grow and scale your fitness business successfully, all while maintaining your brand's quality and consistency. Don't miss this exclusive opportunity to learn from one of the industry's top experts! Watch the video now and start laying the groundwork for your fitness empire today. In this video, you'll learn: 00:00 - Intro 03:06 - What would you do differently when opening your 2nd, 3rd, or 4th location? 08:55 - How do you prepare to open another location? 11:07 - How to Make your next fitness studio location a success 14:15 - How do you get your team from the new studio excited about sales? 16:00 - What do you look for in a salesperson?  17:18 - How do you measure the success of your salespeople? 19:00 - What quota do you set for your team for lead generation? 24:42 - How to make members feel special 26:03 - Raising Prices 35:40 - The benefits of Loud Rumor’s GSD 360 program for Gym Owners Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  In this episode of The GSD Show, Mike Arce sits down with Lexi Steiger, the regional manager of three global Club Pilates locations in Texas, who saw explosive growth at all three locations. As a seasoned fitness professional, Lexi shares valuable insights into the strategies that helped her succeed in the competitive Pilates industry. Lexi emphasizes the significance of lead generation, retail sales, and private training sales in driving business growth. She also provides practical tips on how to create a positive work environment that boosts employee and member retention. Through her personal experiences and challenges, Lexi inspires listeners and provides actionable advice to help them achieve their goals. This episode is a must-watch for anyone looking to learn from a top-performing fitness professional and take their fitness business to new heights! In this video, you'll learn: 00:00 Intro 01:00 Lexie’s journey as a Club Pilates Regional Manager 02:55 Growing from $35,000 to $98,000 MRR 06:15 The frequency of leadership meetings 07:50 How to measure success 08:20 How to improve employee retention 11:30 How to be a better leader 13:30 What makes a good studio manager Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  As a gym owner, staying informed on the latest trends and statistics in the fitness industry is crucial. In today’s episode of The GSD Show, industry expert Austin Foley discusses the latest trends and statistics in the fitness industry. As a tracking and marketing tool for fitness studios, Fit Pro Tracker is one of his favorites, and he shares his insights on the industry so that entrepreneurs can prepare for what's coming next. From the average American spending $503 a month on health and fitness to the top 3% of spenders dishing out over $150 a month on supplements, the data is clear: people are investing in their health and wellness. By offering supplements in their fitness studios, gym owners can capitalize on this trend and increase their revenue. Foley also touches on the importance of energy supplements, with 92% of Americans investing in some level of energy supplement each month. With Fit Pro Tracker, gym owners can stay ahead of the curve and increase their revenue through targeted marketing and sales strategies. In this video, you'll learn: 00:00 Intro 02:13 - What does the average American spend on health & wellness? 03:32 - Supplement sales statistics 05:04 - Selling supplements with urgency 05:53 - How the “Pros” leverage ancillary sales 06:39 - Weight loss supplement sales statistics 07:21 - Which state spends the most on supplements? 07:47 - Energy supplement sales statistics 08:41 - Protein supplement sales statistics 10:40 - The worth of the American fitness industry 12:19 - The lifetime value of a referral 14:41 - The conversion rate of a referral Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Discover the secrets of running a thriving fitness business in this must-watch video. We sat down with the CEO Whisperer, Cameron Herold, who shared his top tips and insights on accelerating your gym or fitness studio's growth and improving your bottom line.  Learn about the power of empowering your second-in-command and how to develop a culture of accountability and excellence. Whether you're just starting or looking to take your business to the next level, this video is packed with valuable information you'll want to take advantage of! In this video, you'll learn: 00:00 - Intro 02:20 - What made you write your book, "The Second In Command"? 06:17 - What is the role of the second in command? 09:50 - When to delegate tasks to your second in command 16:19 - Core constants that a second in command should have 17:33 - Core constants a CEO should have 22:19 - Quirks about the CEO that the COO needs to understand   25:04 - Productive conflict 30:10 - Quirks about the COO that the CEO needs to understand     31:32 - The difference between a manager and a leader 32:25 - What makes a great leader 36:45 - Should leaders be polarizing or politically correct? 41:00 - What makes a good manager? 44:00 - Leveraging useful AI Tools Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Take your sales process from average to amazing with the latest episode of The GSD Show!  Join us as we welcome back Jeremy and Luis and find out how they’ve taken their business from $43K to $73K in revenue per month! Discover the secrets to their success, including FunkFit’s unique sales process and their super-low 6% attrition rate. Learn about their double call technique that'll have you ringing the cash register like a bell, their focus on peeling the onion to identify the prospects DBM, their ninja approach to securing the credit card, and the magic words to make referrals rain down like manna from heaven!  Whether you're a seasoned pro or just starting out in the fitness biz, this episode is a must-watch! In this video, you’ll learn: 00:00 - Intro 00:18 - Updates from FunkFit 01:15 - The Sales Process 02:30 - How to Handle a Prospect From The First Moment 03:25 - What If a Lead Doesn’t Answer The Phone? 04:42 - Things to Get Done During The Call 06:34 - Asking for Referrals 08:59 - Booking Appointments with Credit Cards 12:00 - Confirming Your Prospects 14:25 - What Happens When a Lead Enters Your Studio? 21:30 - The Client Intake Process 24:00 - Data Sells 27:45 - The Radical 30 Program (Not a Fitness Challenge) 31:40 - The Handoff Hand Back 35:07 - Generating Referrals Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Learn from the best in the business with this in-depth interview with Matt Kafora, COO of Loud Rumor and owner of seven Orange Fitness locations!  With a wealth of knowledge and experience in the fitness industry, Matt shares valuable insights and takeaways to help you succeed in the competitive fitness industry. Discover the four things you need to be dangerously good at to succeed in the sales process and learn how to generate revenues and profits out of your gyms. In this video, you’ll learn: 0:53 - What is GSDCON 1:33 - Things to be dangerously good at 3:10 - The first thing to be dangerously good 4:27 - Having multiple lines in the water 5:29 - What do you do for Referrals 6:51 - The second thing to be dangerously good 8:52 - Identifying Objections 9:51 - Asking for Referrals & Credit Cards 12:02 - When to do an Intake 14:02 - Getting Corporate contacts in Referrals 15:33 - Sitting Next to the Member 17:23 - Determining the “Why” 21:34 - The third thing to be dangerously good” 26:14 - How to Present your Prices 30:29 - The fourth thing to be dangerously good Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Communication is key in sales, and in this video, we delve into the five skills essential for successful sales communication. We discuss how listening, asking questions, focusing on the prospect, creating win-win solutions, and truly caring can help you to build stronger relationships with your prospects and close more deals. Through real-life examples and practical tips, we show how mastering these skills can help you close more deals and build stronger relationships with your prospects. In this video, you’ll learn: 00:14: The first sales skill (Listening) 00:30: The second sales skill (Ask Questions) 00:50: The third sales skill (Focus on Them) 01:28: The fourth sales skill (Create Wins Together) 01:53: The fifth sales skill (Truly Care) Don't miss out on the compelling finale of our Gym Sales Mastery series!! Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Between streaming platforms, social media, and traditional television, the average American spends over 50 hours per week consuming media. Today we discuss how this trend may impact someone's perceived availability for workouts and offers insight into how to address objections about time and money when it comes to gym memberships.  Don't miss out on this informative and thought-provoking discussion! In this video, you’ll learn: 00:26: Startling statistics about American fitness habits 01:25: How to not sell with YOUR habits 01:41: More startling statistics about Americans 02:47: Why the time objection is BS 03:09: The truth about lying 04:28:  Why the time money objection is BS Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Want to build a sales team that consistently brings in big results? It's all about finding and nurturing the right salespeople. Discover the secrets to building a high-performing sales team. In this video, we'll cover the three types of salespeople and how to get the most out of each one. Find out which type you have on your team and learn how to turn them into a SELLING machine! You'll learn how to identify each type and how to manage them effectively to get the best results for your business. We'll also teach you how to identify the salespeople holding your team back and replace them with top-performing tigers. Don't miss this opportunity to take your sales team to the next level. In this video, you’ll learn: 00:18: Dog salespeople 00:59: Horse salespeople 01:21: Tiger salespeople 01:55: Distributing leads Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! If you want to succeed in the gym and fitness industry, you need to be confident in your sales pitch. But using weak language like 'try' can undermine your message and make it harder to close deals. That's where strong language comes in.  In this video, we'll explore the power of strong language in sales and how you can use it to your advantage. Whether you're trying to sell memberships or personal training services, this video will give you the tools you need to close more deals and grow your fitness business. In this video, you’ll learn: 00:09: Why using weak language can hurt your sales performance 01:10: Examples of weak language VS strong language 02:13: Mastering your communication skills 02:54: Helpful literature to develop your communication skills Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! As a gym or fitness studio salesperson, it's important to avoid the pitfalls of self-interested selling. This episode discusses why gym and fitness studio sales teams shouldn't sell as if they are buying for themselves. From the dangers of self-centered selling to the benefits of a customer-centered approach, we explore why putting the customer first is essential for success in the fitness industry.  In this video, you’ll learn: - The dangers of self-centered selling - The benefits of a customer-centered approach - Why you should treat prospects like millionaires  Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! As a gym owner, you know that sales calls are essential to your success. But sometimes, they can be difficult and time-consuming.  This video shows you how to supercharge your gym sales calls and get the most out of them! You'll learn how to identify qualified leads, make a great first impression, and close more deals. So watch this video if you're ready to SUPERCHARGE your sales calls! In this video, you’ll learn: 00:15: The difference between a great salesperson and a good one 01:06: What it takes to be the best salesperson 01:23: How to use a CRM to its fullest potential 02:18: How to set yourself up for success during a sales call 03:25: How to maximize your time efficiently during sales calls 04:36: Helpful statistics every gym owner should know 05:23: The quality of your sales calls Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

🚨FREE DOWNLOAD🚨 Get your FREE Telephone Inquiry Sales Script here: http://loudrumor.com/sales-script-cs GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! As a gym owner, it's crucial to have a well-oiled sales process in order to bring in new members and keep the cash flowing. But what if there’s a weak link in your sales process? Just like the saying goes: you’re only as strong as your weakest link!  In this video, I outline seven steps you can take to find and fix the weakest link in your gym sales process! In this video, you’ll learn: 00:15 - Lead Flow 00:19 - Contact Rate 00:38 - FREE Telephone Inquiry Sales Script Download 00:51 - Book Rate 00:07 - Show Rate 01:14 - Close Rate 01:17 - Dollar Per Sale 01:40 - Point of Sale Referrals 01:54 - Sales Process Breakdown 02:13 - Member Retention Formula 02:54 - Fixing the Weakest Link Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! As a gym owner, it's more important than ever to be omnipresent on social media. Being where your potential customers are can generate leads and sales that you wouldn't have otherwise.  In this video, we'll show you how to use social media to generate leads and sales by turning your gym’s social media into a marketing powerhouse! We'll also share some tips on creating content that will engage your audience and help you grow your business. In this video, you’ll learn: 00:04 - Which social media platforms to focus on  00:50 - Creating a feeling of familiarity for potential members 01:46 - How and why the big brands stay omnipresent Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ YouTube: https://www.youtube.com/@loud-rumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

🚨FREE DOWNLOAD🚨 Get your FREE Instagram Lead Generation Cheat Sheet here: https://www.loudrumor.com/ig-dm-cs GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! As a gym owner, you know that building rapport with potential members is key to getting them through the door.  But what if you could start building that rapport before they even enter your studio? In this video, I share three tips for creating an instant connection with your leads – and getting them one step closer to becoming a member! In this video, you’ll learn: 00:28 - How to create a flow of online reviews 01:56 - How to generate quality referrals 03:04 - How to jumpstart your content marketing Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews

🚨FREE DOWNLOAD🚨 Get your FREE Client Intake Form here: https://www.loudrumor.com/member-avatar GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! As a gym owner, you know that objections are going to come up during the sales process. But what if there was a way to use plays in your sales process to overcome objections and ensure a much higher chance of closing the sale? In this video, you’ll learn: 00:03 - Why having plays for your sales process is important 01:00 - Why you need to practice your sales plays Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

🚨FREE DOWNLOAD🚨 Get your FREE Client Intake Form here: https://www.loudrumor.com/member-avatar GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Are you struggling to generate consistent leads and sales in your gym? In this video, we'll show you four simple steps that will help you create certainty in your gym sales process. These steps are based on principles that have been used by some of the top fitness marketing professionals in the world. In this episode, you’ll learn: 00:35 - How to create certainty in your product 01:31 - How to create certainty in your company 02:10 - How to create certainty in the salesperson 02:54 - How to create certainty in the prospect Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

🚨FREE DOWNLOAD🚨 Get your FREE Member Avatar cheat sheet here: https://www.loudrumor.com/member-avatar GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover  Welcome to Loud Rumor’s Gym Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! In this episode, we’re talking about how to attract your ideal gym members!  As a gym owner, you know that you need to have a steady flow of new members to make money and keep your doors open. But how do you find those new members, and how do you make sure they stay? It’s all about attracting your ideal gym members. Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/discover Welcome to Loud Rumor’s Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get your studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! In this video, we're diving straight into referrals! Most businesses are not built upon referrals but should be—especially gyms and fitness studios. Referral generation is not as daunting as it may seem. It's like a lite switch; you just have to turn it on. Always remember, amateurs add to their member base. Professionals multiply. Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

🚨FREE DOWNLOAD🚨 Get your FREE Client Intake Form here: https://www.loudrumor.com/intake-form  GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info  Welcome to Loud Rumor’s Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get you’re studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Gym owners! One of the most critical parts of our sales process is the client intake and the handoff. Without mastering this, you'll leave money on the table. Why is it essential to nail the client intake? It helps you understand the prospect's “Why,” and it’ll help you overcome objections!  Matt Kafora is not only Loud Rumor’s Chief Operation Officer; he spends part of his spare time owning and operating seven successful Orange Theory Fitness Studio locations in Arizona. Yes, you read that correctly… Loud Rumor’s COO is a gym owner of seven 7-figure fitness studios that run themselves!  Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

🚨FREE DOWNLOAD🚨 Get your FREE telephone inquiry sales script here: http://loudrumor.com/sales-script-cs GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info  Welcome to Loud Rumor’s Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get you more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Let’s face it, if a prospective customer hasn’t yet experienced your incredible fitness studio and classes first-hand, much of their decision to sign up for a membership is based on pricing alone. Since the value you bring members is so much more than just its price tag, it is important to put off the price conversation until after they make a face-to-face visit.  By implementing the telephone inquiry tips covered in this video, we guarantee you’re on the right track! Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info  Welcome to Loud Rumor’s Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get you more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Whether you sell a product or a service, you need to know how to set sales targets for your team. One of the most common reasons for failing to hit sales targets is that the target is unrealistic. When developing sales targets, there are many things that you should take into consideration and some vital questions that you must ask yourself. Being able to answer those questions will help ensure that you’re aiming high for your target and that it’s still achievable.  In this video, we go over how to develop sales targets along with why it's so important for the success of your business. You’ll learn all about: 00:47 - Creating sales targets 02:50 - OKRs (Objectives and Key Results) 03:25 - Guiding Questions for your team 04:02 - Summary Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with us today!: https://loudrumor.com/info  Welcome to Loud Rumor’s Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get you’re studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! There are 4 skills that gym owners need to be dangerously good at within the sales process. These skills are pivotal for closing sales and exceeding quotas, especially within the fitness industry. Matt Kafora is not only Loud Rumor’s Chief Operation Officer; he spends part of his spare time owning and operating 7 successful Orange Theory Fitness Studio locations in Arizona. Yes, you read that correctly… Loud Rumor’s COO is a gym owner of seven 7-figure fitness studios that run themselves!  It’s clear that Matt knows his way around the fitness sales process, but we’ll let him speak for himself! In this video, you’ll learn all about: 01:38 - Lead Generation 03:15 - Intake & Hand-Off 04:49 - Price Presentation & Hand-Back 06:27 - Referrals Join us for our next quarterly GSDCON event: https://gsdcon.com SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

Schedule your FREE strategy call with our membership success consultants HERE: https://loudrumor.com/info Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch Loud Rumor CEO Mike Arce sat down with gym owner and co-founder of SOLDIERFIT, Dave Posin. With 13 locations across 4 states, 7 franchise locations, and a killer philosophy, SOLDIERFIT is on its way to being a national brand! So what do they do differently from the gym down the street? From your fitness studio? Watch now and learn all about: Teamwork and camaraderie philosophy Gym sales training Crushing lead generation through referrals Culture development Don’t miss this 🔥 interview!  SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/TikTok: TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

We believe that every fitness studio owner is different, and it’s our goal to help each type of studio owner grow their business. Learn more: https://loudrumor.com/info Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch Forrest Walden is the founder and CEO of Iron Tribe Fitness. As a 21-year fitness industry veteran, Forrest is an expert in driving culture, not just internally amongst employees but externally with members as well. Not to mention, with over 29 Iron Tribe Fitness studio locations across 8 states, Forrest has become a marketing expert.  Join Loud Rumor CEO Mike Arce and Iron Tribe Fitness CEO Forrest Walden as they discuss marketing strategies, lead generation, working the algorithm, and much more! WATCH as Mike and Forrest discuss: –How Forrest creates a work/life balance –How to increase company culture –Expert marketing strategies –Nurturing leads –Owning the market –Working the algorithm Watch now and start implementing these excellent marketing strategies in your fitness studio! SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with Loud Rumor today! https://loudrumor.com/info Prospects should feel like their life is about to change, not like they're just "joining a gym." However you run your sales, Mike is here with McKenna with the breakdown on how you can turn the sales tide when they walk through the door or when you pick up the telephone. What you'll learn: - How NOT to start every conversation  - How to set the tone immediately - How to deliver value right away - How to make them feel like you're already working on their fitness plan You don't want to miss this dynamite sales training from the man himself! SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

GYM OWNERS: Schedule your FREE strategy call with our membership success consultants HERE: https://loudrumor.com/info Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch Casey Bloemke is the owner of multiple Farrell’s eXtreme Bodyshaping studios in North Loop, MN. His 3 locations have seen serious growth over the course of the last year. In just 13 months, Casey has seen 125% growth across all his locations, with a 67% closing rate! So what’s Casey’s secret? WATCH as Mike and Casey discuss: –How he overcame the process bottlenecks –How he got his team on board with new systems –What his multi-location organizational structure looks like –What he changed so that his studios all run smooth like butter –What he hires for in his sales team and how he recruited them –Why he raises his prices multiple times per year  –Where he’s going next and how Loud Rumor will get him there To learn more about how our GSD 360 program can help gym owners like you impact more people, get more gym memberships, and win back your time, schedule your FREE strategy session today! https://loudrumor.com/info  SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

Schedule your FREE strategy call with our membership success consultants HERE: https://loudrumor.com/info It's tough to know when to be pushy in sales, especially when selling gym memberships. You certainly don't want to irritate or scare away the prospect. But there's a fine line between knowing when to push the sale and when you're being too pushy. In this video, Mike goes into more detail about: –WHAT to sell –WHY you're selling it –WHEN to push the sale –HOW to sell it right To learn more about how our LRVT program can help gym owners like you impact more people, get more gym memberships, and win back your time, schedule your FREE strategy session today! https://loudrumor.com/info #gymowner #fitnessmarketing #loudrumor

Schedule a 🎉 FREE 🎉 consultation: https://loudrumor.com/info Learn more about Fit Pro Tracker: https://fitprotracker.io/demo/?utm_source=Loud_Rumor&utm_medium=Web&utm_campaign=new_demos&utm_content=launch In today’s episode of The GSD Show, Mike interviews Nick Page, of The Trainer Page in Ronkonkoma, New York.  This 24-Year-old entrepreneur has proven, in just five months, that he's in it to win it. And he doesn’t even have a sign on the building! Listen in as Mike and Nick cover everything from: –What he’s focusing on to improve attrition by 5x–The mindset behind his devastatingly effective execution style–How raising his prices affected his close rate (HINT: It didn’t)–How he’s improving the customer experience–His personal victories with iron therapy Schedule a 🎉 FREE 🎉 consultation: https://loudrumor.com/info

GYM OWNERS: Schedule your FREE strategy call with the Loud Rumor team and learn how we can help your gym grow and scale: https://loudrumor.com/info Dogs, horses, and tigers, OH MY! These are not fairytale characters, these are your sales team.  And they all have a different level of effectiveness.  Can you guess why Mike recommends you: –Shoot the dog 🐶 (not really, we love real dogs!)  –Whip the horse 🐴 –Feed the tiger 🐅 If you want an easy way to see who your top players are at your gym or studio, WATCH as Mike and McKenna break down how this analogy helps gym owners thin the sales herd and properly leverage the strongest members of their team. SOCIAL:Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #gymowner #fitnessmarketing #loudrumor

Schedule a 🎉 FREE 🎉 consultation: http://loudrumor.com/info Imagine 2 people are going bowling. Person A: Amazing at bowling, gets strikes & doesn’t need bumpers. She scored a 180. Person B: Doesn’t play often, needs bumpers to help him knock down pins. He scored a 181. If a random person were to see their scores at the end of the day, they would think these two bowlers were neck and neck when in reality, Person B had a HUGE advantage. This is what it’s like in a good economy: bumpers to help you win. When a recession hits, bumpers come down and this is where we see the true winners come out. In a recession, Person B only scores 50 points. As of July (when this episode was filmed) economists are predicting a recession coming our way. Don’t let your gym be unprepared. In today’s episode we’re talking about how your gym can be successful in the recession. In fact, many big-name companies actually started in a recession. Watch to learn about the fundamentals your gym should be starting NOW to not only beat the recession, but succeed in it too! Schedule a 🎉 FREE 🎉 consultation: http://loudrumor.com/info 

Get a FREE strategy call with a Member Success Consultant: http://loudrumor.com/info  Your sales process shouldn’t rely on the workout.    Lots of studios have great workouts!   Here’s where it really counts: >> THE GYM TOUR   On a highly-effective and strategic gym tour, prepare your prospect by: –Showing them how to experience the workout differently –Setting predetermined expectations you can use later –Differentiating your unique approach or process   If your gym tour isn’t planting these crucial seeds, you might want to get in on our in-depth training on how to maximize the benefits of your facility tour by scheduling a strategy call with our membership success consultants here: http://loudrumor.com/info 

⭐️FREE DOWNLOAD⭐️ Client Intake Form (mentioned in episode): https://www.loudrumor.com/intake-form  If you own a fitness studio and are looking to get more members, more money and more minutes back in your day…then schedule a FREE strategy call with Loud Rumor. We help fitness studios achieve those 3 things! https://loudrumor.com/info  If you’re selling memberships based on cost per class, you’re doing it wrong.  Why would you sell what your members aren’t buying and don’t want?  In fact, a studio owner actually attempted to sell $/class to a walk-in, right in front of Mike. Tune in to see how that sale (or lack thereof) turned out! In this episode, you'll learn why selling price per class rarely ever works and how you should be selling. Mike gives a great example script in the episode so you can start selling the RIGHT way. Check it out! And if you’re interested in working with an advertising and consulting agency that specifically helps fitness studios, then jump on a FREE strategy call here: https://loudrumor.com/info 

Get a FREE strategy call with one of our Member Success Consultants here: https://loudrumor.com/info  We’ve talked about the Decoy Method pricing in several videos (watch here if you haven't seen those yet: https://youtu.be/exHTuM5XVtA) but we still hear some gym owners say, “It doesn’t work for me.” Well, in this video we uncover some common reasons why it may not be working for you, but how it CAN and WILL work if you do these things. We talk: – Pricing it right – Naming your options – How to value stack – What you can value stack – Ways to add more value with new offers Check it out! And if you want to learn more about how to work with Loud Rumor, get a FREE strategy call with one of our Member Success Consultants here: https://loudrumor.com/info 

Loud Rumor is a consulting firm and marketing agency specifically designed to serve studio owners like you. Find out if you’re a good fit for our program program by hopping on a FREE strategy call here: https://loudrumor.com/info  At Loud Rumor, we’ve helped THOUSANDS of gyms and fitness studios increase their membership, earn more revenue, and create more time in their schedule when they finally run the show as the boss.  But one thing you must have to do all that is a GREAT offer. (You have to get leads in the door somehow!) So which offers are the most successful?   The numbers are IN and Mike drops all the wisdom on: –What impacts the success of the offer –THE BEST OFFER  –When the other offer works better –The Chocolate Case Study –How to dial in your sales process

GYM OWNERS: Jump on your free strategy call with the Loud Rumor’s premier consulting and marketing agency for fitness studios here: https://loudrumor.com/info  DID YOU KNOW: The average gym-goer spends $100 a month on supplements, pre-workouts, vitamins, shakes, etc.? Are you capitalizing on this revenue boost at your gym or studio?  The bottom line is, if you're not, that means someone else is. Whether it’s Amazon, their workout buddy, or the clueless GNC employee, someone else is getting that sale.  Watch as McKenna and Mike drop even MORE reasons why you need to be making ancillary sales at your location and what kind of long-term returns you can expect.

Loud Rumor is a marketing & consulting company specifically for gym & fitness owners. Find out if you’re a good fit for the program by hopping on a FREE strategy call here: https://loudrumor.com/info In today’s GSD Show episode, Mike sat down with Jeremy and Louis, owners of FunkFit soon to be The Collective in Gilbert, AZ, who made an additional $32K in MRR in just 3 MONTHS! 😱 The focused on 3 main things:  Their sales process Meeting rhythms Their onboarding process for new employees  Tune in to see how these 3 things helped them skyrocket their growth! If you want to learn how to implement some of these strategies and get your hands on our role-playing scripts, book a FREE strategy call with our team here and let’s talk! https://loudrumor.com/info SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ TikTok: https://www.tiktok.com/@loudrumor Web: https://loudrumor.com/reviews #LoudRumor #FitnessMarketing #GymOwner

Learn more about how to attend the next GSDCON…go to: https://gsdcon.com/ In today’s special episode we’re LIVE at GSDCON where attendees had a special Q & A with a panel of experts. They had the chance to ask them anything related to fitness finance. In this episode we’re talking about CASH 🤑! One of our members is ready to scale to location number two (yay!) but he wants to know if: 1. He should have a cash safety net and 2. If so…how much should he prepare for? The experts give him some great advice. Tune in to find the answers! Interested in working with Loud Rumor? Schedule a FREE strategy call today! https://loudrumor.com/info 

Learn more about how to attend the next GSDCON…go to: https://gsdcon.com/  In today’s special episode we’re LIVE at GSDCON where attendees had a special Q & A with a panel of experts. They had the chance to ask them anything related to fitness finance. In this episode we’re talking about Financial Transparency…should you be sharing your finances with your staff? Tune in to find out! Interested in working with Loud Rumor? Jump on a FREE strategy call by clicking here: https://loudrumor.com/info 

Schedule your FREE strategy session today and see exactly how Loud Rumor works: https://loudrumor.com/info  Studio owners! You don’t want to miss this killer episode of the GSD Show filmed live and in person at GSDCON: Money. We’re joined with Serena Montgomery, owner of barre3 Knoxville, to break down the rapid growth at her location. In just six months, she’s achieved the three core principles of the Loud Rumor Mission: –Impacting more lives –Gaining financial freedom –Winning back time In today’s episode we discuss: –What contributed to her rapid success –What she did differently in lead gen and sales –How she built a solid team culture –Why she didn’t ask for referrals and what changed –How it went when she upped the price –Her #1 takeaway from the last 6 months Do you want to start impacting more lives, gain financial freedom and win back time? Then check out how Loud Rumor can help you get there! https://loudrumor.com/info 

Learn more about Loud Rumor! Go to: https://loudrumor.com/info  Hey studio owners!! You don’t want to miss this special episode of the GSD Show filmed LIVE and in person at GSDCON! Mike sits down with Delfin Ward of Generator Athlete Lab, who shares a bit about his journey to $98k months and how they’re on track to be a million dollar studio! Delfin has a healthcare background and he and his wife launched their studio for athletic performance, massage, and recovery in 2018. They’ve also been part of the consulting program at Loud Rumor and seen huge progress.  Today they dive into: –What sets them apart –Some of the biggest things he’s learned  –Sales opportunities they found  –How they approach tough conversations –All about the numbers –How this husband and wife team work together –What’s next for Generator Athlete Lab Curious about how the consulting program helps gym and studio owners like you? Schedule your strategy session today and see exactly how it works: https://loudrumor.com/info 

Learn more about Loud Rumor: https://loudrumor.com/info  The GSD Show’s 200th episode! In this very special episode, host Mike Arce and producer McKenna, react to some of the top episodes of The GSD Show!   It’s not all nostalgia and favorites. There are some INCREDIBLE gems tucked away in this episode as they cover everything from… –WHY the GSD Show was launched –The Top episode (Mike guessed wrong!) –Mike’s Favorite guests and his top takeaways from their interviews –GSD’s funniest moments (Do you remember THIS?!) –McKenna’s favorite (Mike guessed wrong AGAIN!) –The most SHOCKING episode (This one is HUGE!) … all the way to the future of The GSD Show and how it’s going to evolve very soon! If you want to grow your gym memberships and potentially earn your spot on a future episode, schedule a FREE strategy call with our membership success consultants here! https://loudrumor.com/info 

Learn more about Loud Rumor by scheduling a free strategy call! Go to: https://loudrumor.com/info  Cale Owen, the new CEO of gym launch, started out like many of our listeners…as a gym owner! He knew he needed help with his gym and he found Gym Launch. His journey took him a different route when he decided to join the Gym Launch team in their sales department. After years of hard work, dedication, and constant learning, Cale found himself in the CEO role! With guidance from Alex and Leila (the founders of Gym Launch), Cale uses his position to help gym owners all across the nation, something he and Mike have in common! Today they dive into the trends of the fitness industry and talk: What gym owners need Mastering sales Doing what it takes to succeed in the fitness industry Marriage in business And much more! Check it out!

Learn more about the program that helped Katie reach these numbers: https://www.loudrumor.com/lrvt Imagine only having $5,000 in recurring revenue left…Could you pay rent? Your employees? Everything else that comes along with owning a business? You’d start to feel hopeless… Now fast forward to 9 months later and you 10X’d your revenue! 🤯 That’s exactly what our guest today, Katie Georgiades, owner of Rockbox Fitness Lexington, did! Hard work, mixed with tools for success she made it happen and she’s sharing how she did it with us today! We talk:  ✅ The challenge that started it all ✅ Getting buy-in from your team ✅ Community events ✅  Recruiting tips for studio owners ✅ And inspiring your competitors??... You won’t want to miss this!

We help people, who help people. Learn more at: loudrumor.com/lrvt In today’s episode we sat down with @Mindbody’s President & CTO, Sunil Rajasekar.  With an impressive resume, working with Ebay, a few start-up companies and now Mindbody, paired with over 20 years experience…he knows how software can help grow your fitness studio. We dive into topics that will help your fitness studio save time & resources while growing to maximum capacity. In this episode you’ll learn: Sunil’s most impactful book  How to use Buddhism in business The MindBody marketing suite that can help your fitness studio in many areas AI for Fitness Studios - (One of our members gave a presentation about this at the MindBody BOLD Conference! And you can learn more from her by going to loudrumor.com/lrvt)  How to save time & scale your studio And much more! Check it out!  

GET A FREE STRATEGY CALL: https://loudrumor.com/info Welcome to part two of our Secret Gym Shopper series! McKenna and Amanda are both part of the incredibly talented Loud Rumor video production team. They’ve had the chance to check out a few local studios for their own fitness journey, and since these studios have NO IDEA that they’re dealing with industry experts, they got genuine, unfiltered interactions. McKenna gets the insider scoop on what made Amanda drive 15 minutes farther than the nearest gym just for that experience… and what made her run for the nearest exit, without even finishing her workout. YIKES! Check it out! And as always, our content is also on video! If you want to watch this episode, head over to: followloudrumor.com. 

Find out how these studios were able to dominate holiday promotions: https://www.loudrumor.com/sales Imagine this...it’s the end of the day and you just finished with your Black Friday weekend of promotions at your studio... You calculate all the revenue you generated from the 3-day period and you realize you made an EXTRA $105 THOUSAND dollars! That was the reality for one fitness studio. We're going to be sharing a few other stories of studios that dominated their holiday promotions. These studios set quotas and not only hit them but exceeded them. And if you'd like to jump on the phone for a free strategy call and find out how these studios were able to do this, fill out your information on the form and a member of our team will reach out shortly: https://www.loudrumor.com/sales

Get your free strategy call with Jonathan! Go to: https://www.loudrumor.com/sales  When it comes to sales, most gym owners focus on membership rates and packages. While these are certainly important, there's another game-changing opportunity you can't afford to miss... ...Ancillary sales.  Ancillary sales are products and services that you offer in addition to your core offerings. For fitness studios, this could include supplements, personal training, group classes, or yoga mats. The possibilities are virtually endless, and in this video, you'll learn how to use this strategy to improve sales and level up your bottom line.

GRAB YOUR FREE STRATEGY CALL WITH US TODAY: https://www.loudrumor.com/sales The truth is, your most expensive option should be the one that aligns with your average member’s needs, not just a few.  But what you’re really selling isn’t this membership or that membership. What you’re selling is the transformation they want to see.  In this week’s video, we’re going over… -- How to value stack your most expensive offer -- How to use positioning in your sales pitch -- How to address the cost objection -- How to sell the transformation

ATTENTION studio owners: if you’ve ever wondered what it takes to follow up with leads to get them through the door, this video is just what you need!  While there is no magic formula for turning leads into new members, Loud Rumor’s Patrick and membership success consultant Jonathon know exactly what it takes to QUICKLY, EFFECTIVELY, and CONSISTENTLY follow up with leads to improve your chances at getting them to visit your facility!   Here are a few of the most important points discussed in the video:  The art of using speed to get to the lead  Best practices for communicating with leads over the phone Ideas for what to do if you can’t reach leads on the phone Much, much more!  But that’s not all… for more FREE content on how to increase studio leads, memberships, and sales, don’t forget to subscribe to Loud Rumor today!

✨Flashback Friday✨ In case you missed the video version, we're bringing it to you on audio! Our Director of Revenue, Patrick, shows you how to increase your social media engagement across platforms. ➕ PLUS how to improve open rates and use email marketing to your advantage! LINKS MENTIONED: FREE marketing evaluation: https://www.loudrumor.com/sales  Close more gym memberships with ease: https://youtu.be/KIiQLtnkRak Start your gym’s podcast in just 5 simple steps: https://youtu.be/LqTCqTWl_n4

Since March of 2020 more than 40% of fitness facilities have permanently gone out of business. 🤯 ...But 60% haven’t. And some of the people we work with at Loud Rumor are actually MORE profitable than they were in 2019. 🤯🤯 In today’s episode, Mike is on stage at the Rockbox Convention sharing 10 steps to mastering sales & marketing in your fitness studio!  Find out if Loud Rumor is the right fit for you! Schedule a FREE call: https://www.loudrumor.com/sales

Paul David, owner of multiple Parisi Speed School locations, shares all his tips and tricks for transforming a struggling fitness studio into a booming one with organic leads, referrals, and new members galore!  In this impactful conversation, Paul and Mike take listeners on a journey through:  The biggest changes Paul made to improve the operations of Parisi  A close look at Paul’s dynamite sales process  Key qualities to look for when hiring your studio’s next program director/studio manager  The importance of paid ads and social media marketing for generating organic leads  How Paul obtained a shocking 109 new memberships in just 100 days  PLUS, if you stay towards the end, you’ll hear Paul get candid with Mike on all of the ways that his previous failures have shaped him into the successful studio owner that he is today.  To learn more about our quarterly bootcamps, go to: http://loudrumorbootcamp.com/

Mike Littrel is the Founder & CEO of X3 sports. He has 5 locations that generate $5 Million a year in revenue! Today Mike shares: - How he's able to inspire his team to be high performers - His sales process (including how many phone calls each salesperson makes in A DAY 😳) - The #1 tip on how to get referrals (HINT: One of his salespeople got 50 referrals on the first day by doing this!) - The X3 Foundation and much more!

Facilitating a personalized and welcoming client connection both in-person and on the phone is CRUCIAL for getting the referrals, revenue, and participation that you desire. With over 20+ years of experience in the fitness industry and 37 successful boutique fitness studios under her supervision, Amanda Enos is here with Mike to spill all of her SECRET techniques to make your studio’s sales and attendance flourish with ease. This video covers a wide range of tactics for getting your guests to say YES to your services, including: How to personalize the sales process over the phone Making guests feel welcome and comfortable the second they walk into a studio How to effectively present the pricing conversation to clients Key techniques for selling to multiple clients at once The secret to motivating clients to show up for their fitness class But that’s not all. If you want a FREE strategy call with Amanda, email “FREE Strategy Call with Amanda” to lrvt@loudrumor.com.

Social media marketing is a crucial part of any business. But with so many different platforms, from Facebook to Instagram, it can be difficult to know what strategies your fitness studio should focus on.   What if we told you to use both? 🤷‍♂️ In this video, Loud Rumor’s Director of Marketing breaks down the difference between organic and paid social media marketing. Patrick gives you a few tips on how to use both effectively by focusing on a hybrid approach to your online content to build awareness and attract more members to your studio. This strategy will also help with retention too!

They discuss How to increase show rates on a free week pass How to turn a free fitness pass into a paying customer The secret to creating a successful gym pricing model Building a high-quality Instagram process to drive leads Getting creative with new streams of revenue Plus, if you stay until the end, Mike shares the missing piece of the puzzle to make Nate’s business more lucrative than ever!

This common objection is most often just a smokescreen! In this video, Mike breaks down how to extract the REAL objection your potential member is dancing around and put it to rest. This is an EXCLUSIVE sneak peek from one of our daily LRVT TEAM coaching calls, where we work directly with the top 5% of our clients. This is just one of the many benefits LRVT TEAM members get as part of this exclusive group. If you want to find out how you can become a member, email “MORE INFO” to lrvt@loudrumor.com or go to http://whatislrvt.com

It was their one year anniversary of being open… He looked at his wife and sarcastically said, “Welp, that was a good run.” Fast forward a year later and Shaun’s 7,000 sq ft studio is making over $106,000 A MONTH. How did Shaun do it? Find out in today’s episode of #TheGSDShow! Shaun and his team are members of the Loud Rumor Virtual Training TEAM program. To learn more, email "MORE INFO" to lrvt@loudrumor.com or go to http://whatislrvt.com/. 

We had our members do this exercise and many of them realized they were leaving an extra $150K - $600K a year on the table! 😱 Don’t spend major time on minor things & minor time on major things. - Jim Rohn In today’s episode, Mike shares advice that could have the biggest financial impact on your business.  By using this formula, you will learn:  ✏️ How you can get the most out of your business  ✏️ How your business can get the most out of you  Comment below: What’s the one thing you’re going to start working on TODAY, to make more money for your gym? Subscribe to Loud Rumor for more! Watch Fitness Business Podcast: https://www.youtube.com/watch?v=TTxssDgAyzU&list=PLnwaMl7Us7dAkfE6idQW56EYkEEQ2E5eE  Watch Our Essential Fitness Business Tips Playlist: https://www.youtube.com/watch?v=x06F1t0d8kQ&list=PLnwaMl7Us7dAOFgJqKEXjK8dio099m0wf  Watch Our Sales & Retention Playlist: https://www.youtube.com/watch?v=usVbDdF6_9U&list=PLnwaMl7Us7dB5kmYJJlP0komWjqrtmm6c  Watch Our Marketing & Advertising Playlist: https://www.youtube.com/watch?v=qih9xZ0ePvY&list=PLnwaMl7Us7dDa4DPh_6MC6Q42PNMBlExe  SOCIAL: Facebook: https://facebook.com/boom.loudrumor/  Instagram: https://instagram.com/loudrumor/  Twitter: https://twitter.com/loudrumor  Web: https://loudrumor.com/reviews   #LoudRumor #FitnessMarketing #GymMarketing

In this episode, Mike breaks down: 1. How to determine your lifetime customer value (LCV) 2. Based on the LCV, how much you can spend to acquire a new member (CAC) HINT 👉 you may only need to ADD one member...👀 If you want that infinite return script Mike mentioned in the episode, email “INFINITE RETURN SCRIPT” to lrvt@loudrumor.com Hear how the LRVT program has helped other fitness studios just like you! https://www.loudrumor.com/reviews/ SOCIAL: Facebook: https://facebook.com/boom.loudrumor/ Instagram: https://instagram.com/loudrumor/ Twitter: https://twitter.com/loudrumor Web: https://loudrumor.com/reviews #LoudRumor #FitnessMarketing #GymMarketing

Do you know your quota expectations and hold your people accountable? Or are you just playing the game but not keeping score? Matt breaks down 2 reasons your gym’s payroll costs are too high... - You’re keeping underperformers on your team :17 - You’re not implementing enough training and accountability 1:14 ...and 4 ways to even the playing field: - Set your budget and stick to it 3:54 - What you need to review every month 4:42 - How to consolidate payroll costs 5:48 - Watch to the end to learn what YOU need to do, as the leader of your team! 6:43 Learn more about how to increase revenue by making YOUR goals, your TEAM’s goals!

#Success is never a straight line upward, especially not for Iron Den Fitness Owner Billy Jones…  Billy actually died 4 times (which he and our CEO Mike Arce get into a little later in this episode).  Now he’s a successful #gymowner, having gone from $22K in monthly revenue to $71K in just 90 days… during a pandemic! In this episode, he talks about: Dialing in his demographic and psychographic avatar: https://www.loudrumor.com/perfect-member-avatar  Delivering a hybrid product to 10X their WEEKLY membership dues Making $10K to $12K per month in ancillary sales:https://youtu.be/dWlfpr5bp8c  Working with @AndyFrisella and his team at @1stForm Download the FREE Intake Form: https://www.loudrumor.com/intake-form ⭐ BONUS: 2 FREE SALES SCRIPTS: You’ll also learn the 1 thing Billy struggled with (that most entrepreneurs struggle with) that Loud Rumor helped him overcome…  And, the 2 scripts Billy used to compound his memberships and overall revenue: https://www.loudrumor.com/answering-the-phone-script  https://www.loudrumor.com/referral-script  Billy Jones died 4 times and through the strength and support of his wife, keeps going and keeps pursuing his mission. Despite being shut down, despite a 50%+ reduction in monthly revenue, Billy says that every gym and fitness studio owner (or any entrepreneur for that matter) should invest in knowledge…  The most successful people, billionaires even, are students for life. They read, learn, and educate themselves daily and consistently. Follow Billy Jones on Instagram: @billyjackhammer and his business Iron Den Fitness @theirondengym on all social platforms.

In this episode, Mike sits down with Glenn Gaesser, a Professor of Exercise Science at Arizona State University, who shocks us with the data behind some common fitness myths…(just wait until he breaks down the truth behind protein supplements 🤯)   Mike asks the questions that everyone is dying to know...including, “What do I have to do to gain more muscle? Or lose more fat?” The answers are 100% backed by science AND will give you better insight on how to use this information when your members ask you these same questions. When you know the science behind exercise, it gives you a unique selling point and ability to help more members reach their goals faster. This is a fascinating episode the entire way through! FREE DOWNLOAD: https://www.loudrumor.com/marketing-science

If your gym’s not selling as many memberships as it should, this episode is for you! This is a free presentation from our exclusive Sales Boot Camp for Gym Owners…  Corbyn May managed 20 fitness studio locations and is now a Performance Consultant for Loud Rumor Virtual Training—he walks you through the ultimate sales process start-to-finish, step-by-step. After this training, you and your team will be extremely confident contacting leads, booking appointments, and signing more members! PLUS, each new member you sign up, you can multiply with the script below: FREE SALES SCRIPT: How to 5X every gym member you sign up: https://www.loudrumor.com/referral-script

“Running marketing campaigns is NOT difficult.” It also shouldn’t be a waste of your money… Following the 5 easy steps, Loud Rumor’s Marketing Director Patrick Cundiff lays out in this video, will not only flood your gym with qualified leads, but will give you the best shot at experiencing ROI with your marketing campaigns. When done right, fitness studios should experience an increase in revenue that overpowers their marketing spend. Not because they’re spending the bare minimum on marketing, but because they’re diligently following each of these 5 steps to maximize their lead flow. Step #1 - Set the right Marketing Campaign goal - 0:06 Step #2 - Choose an offer they MUST click on - 1:57 Step #3 - Target the perfect audience - 3:14 Step #4 - Use scroll-stopping creative - 4:56 Step #5 - Send leads here, NOT there - 6:25 BONUS - 7:54   ⭐ FREE FOR YOU ⭐ The Fitness Member Avatar Cheat Sheet: https://www.loudrumor.com/perfect-member-avatar ClickFunnels Landing Pages (14-Day Free Trial): http://bit.ly/clickfunnels-loudrumor-free-trial #LoudRumor #FitnessMarketing #GymMarketing

“I think that’s one of the biggest goals,” he says, “is teaching owners to be the CEOs of their businesses.” In other words, instead of wearing too many hats and to avoid burnout, every gym owners should follow these 4 steps: #1 - Learn: Educate yourself on running, growing, scaling your business through books and podcasts (like this one!)... another key to growth education is mentorship (LINK BELOW) #2 - Execute: Execute what you learn, put it into practice, and make it permanent. #3 - Train: Build systems and processes and train your team to execute on the things that provide consistent results. #4 - Repeat: You want a business that runs, not a business you run. When you put the right systems and processes in place, and the right people to execute them, you’re a CEO. ❗ GET HELP WITH #1 HERE ❗ Want access to the fitness business experts who will craft a plan for you to become the CEO of your business as fast as possible? Set up a FREE consultation to learn more about the LRVT TEAM program here: http://bit.ly/lrvt-team-youtube

It wasn’t that long ago when Gracie Barra Houston owner Ulpiano Malachias moved to the United States from Brazil. He went from working as a bouncer at nightclubs so he could pursue his passion for jiu jitsu to becoming the owner of the #1 Gracie Barra in the country, running a 10,000 square foot, 7-figure gym! In this episode, Ulpiano explains what it takes to get there and how you have to completely shift your mindset from your passion and hobby, to full-scale entrepreneurship. He breaks down the steps he took to become successful, continue living his passion, and the failures he learned from along the way. This is an incredible episode with a powerful story you’ll want to watch all the way through and share with other business owners pursuing their passions! FREE DOWNLOAD: One of the things Ulpiano says is critical to his success is knowing his numbers. This Cheat Sheet will help you track and measure your Marketing numbers for greater success: www.gsdkpi.com 

Your gym is “backed by science.” But you’re probably not using that to your advantage to sell more memberships, increase retention, and enhance your brand…  The top gyms and fitness studios do! For example, Orangetheory uses the “Afterburn” and is “Backed by Science.” They run HIIT workouts. If your studio runs HIIT workouts, technically you’re backed by science too… So why do they own it? Here’s why: They capitalized on a true, science-based angle when it comes to HIIT workouts. Your gym can too! On the show is Pete McCall, he’s an author, podcast host, and fitness educator…  Pete breaks down the science of fitness plus, we uncover hidden marketing messages your fitness studio can use to be “backed by science” and sell more memberships. For example: Can HIIT actually slow down the aging process? Find out in this episode of The GSD Show! FREE DOWNLOAD: Marketing Science Training: https://www.loudrumor.com/marketing-science MORE FROM PETE MCCALL: All About Fitness Podcast: https://petemccallfitness.com/podcasts/  Book: Smarter Workouts: The Science of Exercise Made Simple: http://bit.ly/pete-mccall-book   

For any fitness studio or gym to successfully maximize their membership base and overcome attrition, they need to have multiple advertising lines in the water! Here’s what that means: Direct Mail B2B Mobile Billboards Emails Referral Campaigns Matt Kafora, owner of 7 fitness studios (all earning 7-figures) and Loud Rumor CEO Mike Arce guide you through all 5 offline advertising methods, and here’s why: Digital is not enough! You can’t outsell attrition. BUT, you can combat it with greater lead flow, new members, and referrals. This video teaches you how. ⭐ FREE DOWNLOAD⭐ Referrals Script: https://www.loudrumor.com/referral-script Also, be sure to watch these videos that were mentioned in the training: 8 Ways to Increase Referrals: https://www.youtube.com/watch?v=zAU03MClVz0 The Ultimate B2B Strategy: https://www.youtube.com/watch?v=Ny9FB7Kp3L4 

His gym currently pulls in $140K+ in monthly recurring revenue! As his Loud Rumor Account Manager, Alexa Zimmerman details how Mark does it and the 4 reasons his Marketing is FREE each month: #1: Spend More (might sound counterproductive, but listen in around 12:40) #2: Offer “FREE” (give people a taste of what you do: 20:44) #3: Follow a Proven Sales Process (how this gym signed 86 members in one month: 30:30) #4: Get “Qualified” Leads Not “Quality” Leads (this is critical: 33:29) Alexa also dives into which platform your gym should advertise on, how, and how much to spend to go beyond “breaking even” and start profiting. The data you’re able to collect at your gym, and through advertising, allows you to duplicate your best members over and over again. In other words, the members who are most loyal, wear your gear outside of your studio, brag about you, and spend way more than just their monthly membership dues… that’s who you want to attract through advertising, get referrals from, and sign up daily! 🌟 FREE DOWNLOADS: 🌟 Referral Script: loudrumor.com/referral-script Sales Script: loudrumor.com/brandon-play

Most fitness studios think it’s their logo, colors, and tagline. In reality, branding comes down to 2 messages being aligned: 1. How you claim to change the lives of your members… 2. How your members claim you change their lives to others… See, what people say about you, based on how you make them feel, THAT’S branding. So, how is “branding” hurting your fitness studio? I explain in this episode! I also run through 6 questions you should ask before every Ad you put out there… Think about this: Do people choose to give Orangetheory a shot because of their logo and everything’s orange? Or, do they give them a shot because they believe they’ll get results?

When it comes to Advertising, a lot of people talk about the number of leads they’re getting, or how low/high their CPL (Cost Per Lead) is, etc. All important, but definitely NOT the purpose of your Advertising. So what is? In this 4-minute episode, I not only explain how the best advertisers in the world think before creating their ads, but how you can apply it to your gym and actually profit from your advertising. After all, what’s the #1 concern with running Ads? “Am I wasting money?” When you zero in on this purpose, you’ll discover the answer is an easy “No.” On top of that… You can add these 2 FREE Guides to: 1. 4X Your Membership Close Rate: loudrumor.com/blog/11-step-gym-sales-strategy 2. Turn New Members into “Infinite Returns”: loudrumor.com/blog/8-ways-to-get-referrals

But, what are the “right” Marketing techniques? Nicholas Kusmich is a Marketing guru who generates “limitless leads” and is the author of “Give.” He shares 9 techniques that’ll increase your marketing conversions and overall sales. He’s been able to generate hundreds of millions of dollars through these techniques and he shares them all in this episode! Here’s what you’ll learn: 1. Merging Social with Direct Response 2. 2021 Marketing Rewards “The Giver” 3. “Value” is Your Greatest Commodity 4. 3 Casual Words to Boost Sales 5. 13th to 33rd Times a Sales Charm 6. Execute “The Godfather Offer” 7. Are You Likeable? (You’ll Want To Be!) 8. Leads, Customers, and the Missing List Costing You Money 9. Memorize “100% true, 100% of the time, for 100% of the people” You’ll want to listen to this one all the way through! And please, leave us a comment with your #1 takeaway.

Every Marketer and “Guru” out there will tell you to “tug on the prospect’s pain points,” but that’s actually not the best way to go...especially for a fitness studio or gym. So, think of it this way… What would excite you about taking a trip to Hawaii? A nice long line to get through TSA security? Rubbing shoulders with strangers in the middle seat of a plane? Hitting turbulence while you’re in the tiniest bathroom known to man? Of course not! You want the beach, the plush white sand and clear blue waters. The palm trees, coconuts, fresh leis, and soothing ukulele! This episode will show you the simple flip in your messaging that’ll flood your gym with new, HAPPY members.

In this BONUS episode, Joe explains the advice that changed his life forever and how he discovered the life-altering power of making professional connections.  He’s the founder of Genius Network and is personally connected to a majority of the G.O.A.T.s interviewed on this show, and hundreds of the most successful entrepreneurs in the world. You’ll learn: - How connections can skyrocket your personal and professional growth - The most important connection you need to make first - What it really means to be an “Entrepreneur” - Developing higher internal and external awareness - Discovering the level of sacrifice you need to reach your goals - Challenging your past to change your future - The truth about “Happiness” - 3 keys to personal and professional growth - How to succeed with just the fundamentals ...and so much more. This is Joe Polish’s last interview before a year-long introspective sabbatical and a film by an Emmy Award-Winning director about Joe’s life debuts. It’s a truly powerful episode that’ll challenge the way you view your business, your relationships, and of course, your connections.

On The G.O.A.T. Show, we interview people who are the greatest of all time at what they do.  Jason Fladlien is the G.O.A.T. of Webinars. In fact, he’s called the $100 million dollar webinar man. You’ve probably even purchased from Jason Fladlien style webinars by other G.O.A.T.s like Russell Brunson, Bob Proctor, Joe Polish, and more. Jason pioneered webinar success and explains the perfect sales pitch you can use to increase clients, memberships, and of course, overall revenue. Here are just some of the things we get into: - The single webinar format that earned $25 Million - How to quickly communicate millions in value to your audience - Capitalizing on push/pull selling in your webinars - Avoiding the bait and switch tactic that ruins webinar sales - Doing the exact opposite of what you think you should do - How to smoothly transition into the sales portion of your webinar - Your million-dollar questions Don’t miss this incredible interview with the G.O.A.T. of webinars and #1 International Bestselling Author of One To Many: The Secrets To Webinar Success, Jason Fladlien.

Buckle up & jump into our GSD jet, our next stop is the Wichita Mountains National Wildlife Refuge in Southwest Oklahoma.  Why? Well, today's lesson is on how to "Be The Buffalo"...although many of you already are the buffalo. If you like this episode, please write a review. We appreciate the feedback & will feature it in upcoming episodes. Enjoy! 

In order for any business to grow, especially gyms, they need a powerful sales team. That’s what this episode is all about. There are 3 types of salespeople you need to keep your eye out for. Two of them will help you grow, one of them can bring your business down. The types are dogs, horses, and tigers.  I’ll explain what each one means, the exact signs to look out for, and which ones to hire, fire, and promote. When you get your sales team and process right, you can 10X your growth.

In this episode, I break it down step-by-step and show you 11 ways your gym can do it even better this month. You’ll hear the exact texts and emails to send and the social media method that can help turn a simple question into 3X, 5X, even 10X in sales. With everything that’s going on, nothing’s more important than cash flow for gyms right now. It’s my goal to help your gym have an explosive December. This episode is only 20 minutes and if you’re a gym owner, I guarantee it’s worth every minute

3 Fitness Studio owners go LIVE with Loud Rumor CEO Mike Arce to explain how the #2590 Challenge helped them hit and exceed revenue goals. Plus… The 2 reasons The Beyond Studios hit +28% revenue in just 30 days... they're easy to implement for any studio to start generating more revenue in the next month.

Abramson is building an incredible culture, mindset, and data-driven team dedicated to elevating Xponential Fitness brands like Cyclebar, Club Pilates, Pure Barre, Row House, and more! Loud Rumor CEO Mike Arce talks about Abramson’s 7+ years as President of D1 Sports Training, his most successful initiatives, and how he’s able to move brands up the Entrepreneur’s Top 500 Franchises list. Abramson is a brilliant mind that gym and fitness studio owners can learn a lot from on their path towards greater success and individual, entrepreneurial freedom. You’re going to love this conversation!

If you typically pause your Advertising and hold out for January, these 4 keys from Loud Rumor CEO Mike Arce can help you profit in November and December and even double your normal January performance. Here’s the #1 takeaway: Do NOT pause your Advertising… and after watching this video, you won’t want to.

Loud Rumor CEO Mike Arce sits down with Fitness Studio Owners to discover the strategies they used to increase revenue at their studio by over 25% in under 90 days! Download your FREE membership sales guide HERE: http://membershipsalesguide.com/

FREE RESOURCES:  www.loudrumor.com/brandon-play www.loudrumor.com/nickel-game www.loudrumor.com/intake-form www.loudrumor.com/marketing-science www.loudrumor.com/demo More and more gyms and fitness studios have started to learn how to turn 1 member into 5 by asking a few specific questions at the point of sale. This allows them to get a 5X or more return on their marketing and sales efforts without spending a penny more. In this LIVE Sales Training, I'll be sharing the following: - How the top 5% of gyms and fitness studios are increasing revenue by 25% - 150% in 30 days. - The exact script one fitness studio used to get 45 new members in 30 days at a 100% close rate. - The exact script to get 5 hot referrals at the point of sale. - How much is too much to spend on advertising, and how to run those numbers for your business. - The 5 most common objections, and why most don't overcome them (but how the best do). ...and much more!

From workouts and equipment to creating a huge movement of fitness as a lifestyle, Jake is an incredible leader in the industry and a dynamic entrepreneur and business builder every fitness studio owner can learn from. This is a GSD Show like you’ve never seen before. You’ll want to watch it from start to finish. FREE Cheat Sheet: Measure Your Fitness Studio’s Marketing Success: www.gsdkpi.com

After joining the Army right out of High School, Danny went from being homeless to generating $3.2 million in annual revenue. He’s the perfect example that every fitness studio owner can achieve greatness if they’re willing to put in the work. Download your FREE membership sales guide HERE: http://membershipsalesguide.com/

It’s a different game. But, there are 3 steps they can take to transition from someone who loves fitness to a business owner that happens to offer services in fitness. I’m with Ben from The Strong Coach Podcast and we break these 3 steps to fitness entrepreneur down in detail. You can quickly learn everything it takes to run a successful fitness studio with a dedicated performance consultant by your side HERE: http://bit.ly/lrvt-team-yt You can also check out The Strong Coach Podcast here: https://thestrongcoachpodcast.com/

Fitness Studio Owners: Increase your revenue by 25% in 90 days—Join the #2590 Club HERE: www.2590club.com “All in.” These two words separate the best fitness studio owners from everyone else and Loud Rumor CEO Mike Arce explains why in his interview on the Fitness Business Asia Podcast with Jack Thomas. Mike breaks down the 6 things gyms need to go all in on right now to be successful and grow. Also, be sure to check out the Fitness Business Asia Podcast here: https://fitnessbusinessasia.com/ http://instagram.com/fitnessbusinessasia  

In this episode of The GSD Show LIVE, Dr. Nicole Beurkens is teaching business owners who are parents how to overcome this challenge by discovering how their kids can excel and reach their highest potential. Fitness Studio Owners: Increase your revenue by 25% in 90 days—Join the #2590 Club HERE: www.2590club.com

Watch SOLDIERFIT Sterling’s Brandon Christ deliver a flawless sales script that’s helped him sign 45 new gym members in just 30 days. This is an incredible transformation story. Over a month ago, I spoke with Brandon and he was struggling to get leads on the phone, to get them to book an appointment, and of course, to get them to become paying members. Just 7 days after our first call, he signed 11 new members. Today, he just went on a 30-day streak of a 100% close rate and signed 45 members. Now, how does he take this to the next level? What’s Phase 2 of his transformation? We talk about it in the episode of The GSD Show.

Unfortunately, it’s why 40% of gyms have been forced to close permanently in difficult times. In this episode, Pure Barre owner Susan Rothman is helping gym owners level up into successful entrepreneurs in just 7 easy steps. Susan covers everything from dedicating yourself to learning what it takes to run a business inside and out, what your numbers are, and what your goals should be to hiring the right team, mentors, and being more honest with yourself. Grab a pen and paper, take notes, and watch this one through to the end.

Every fitness studio and independent gym should know and track these 7 KPIs or “Key Performance Indicators.” These 7 KPIs help gym owners know if their Marketing is successful or not. Loud Rumor Marketing Director, Patrick Cundiff explains what to track, trends to look for, and how this ties into ROI (return on investment) and lead generation for your fitness studio—which is what “pays the bills,” as Patrick says. Watch this episode to learn how to generate more leads. And don’t forget to download the FREE KPI Cheat Sheet: http://gsdkpi.com/

At a time when most fitness studios are clinging to every dollar and struggling to bring in revenue, The Hot Room Yoga in Indianapolis sold $30,000 in fitness retail last month. In this episode, the owners and Loud Rumor members Michelle and Hye Jin break down their entire strategy and how you can implement it at your studio.

In fact, these are habits I had to learn as well. Before building my business Loud Rumor, friends and family would’ve told you I was “lazy” and an “underachiever.” At the time, they were right. But over time, as I built the leadership habits that I layout in this episode of The GSD Show, I started to change for the better… and so did my business. This is an interview I did with Brent Weaver on his Digital Agency Show that I think will be very valuable for gym owners looking to grow and scale their businesses. Enjoy!

There are a lot of legalities your gym needs to look into and be aware of. Fitness Business Attorney Cory Sterling joins Mike Arce on The GSD Show to help gym owners navigate outdoor workout laws. Make sure your business is covered from insurance and your business license to new local laws, permits, waivers, and membership agreements.Check out the full article for this episode here: www.thegsdshow.com/outdoor-workout-laws 

I sit down with Wealth Management expert Jim Dew and we talk about the financial strategies studios need to know during difficult times: In this episode, I sit down with Wealth Management expert Jim Dew to help you: Save money on taxes Financially protect your fitness business Build financial reserves now and beyond these difficult times Know how to look at 401(k)s Understand debt and capital AND MORE...  

If your gym is losing more and more business, if you’re experiencing high employee turnover, and if you’re asking yourself, “What do I have to do?” this episode is for you… The number one thing you need to remember is this: People don’t quit businesses. People quit people. People don’t follow businesses. People follow people. In other words, you and your team need to be the type of people that no one wants to quit on. How do you do that? How do you become the fitness studio people are ALL-IN on? I explain how and the steps you can start taking today in this episode.

You've probably heard people say, "It's not who I am," or "I don't want to change who I am." I've learned this is something average people say. But not the wealthy. The truth is, as your business evolves, so must you. As your model changes, as your size changes... so must you. In this episode, "The Personal Evolution Of Any Gym Owner" I’ll help you set goals, change for the better, and grow your fitness studio!

As this virus and information about the virus progress, each state is noticing different responses and different severity of it. As fitness studios, you really want to understand where your state and your community is at, and what conversation they’re having in their heads… The conversation happening in the minds of people in Miami, FL is very different from the conversation happening in the minds of people in Portland, OR. The number of cases are drastically different. It’s important to know your community, to know what’s going on, and to know how best to help your community. Anyone who says “those things aren’t my brand” when it comes to virtual/online training or any of the things we can be doing to draw in revenue, is very confused with their own mission and their WHY. In this episode, I explain why it IS your brand, why it IS your mission, and why it IS important for you to be that person. You’re the only group in the small business sector that can actually do this for people. Enjoy this episode!

Considering Arizona’s stats are pretty on-par or possibly even lower than Texas and Florida, it’s likely we’ll see these two states close as well and possibly some other trailing states. With that said, we’re sticking with what we said back in March that this could go on longer than just the summer. If so, our job is to be prepared. In this episode, I help fitness studios understand how to best prepare for the next wave.

Listen to how some of the most successful fitness studios through this pandemic have not only succeeded through this crisis, but have also learned how to add an additional stream of revenue that they never would’ve had before, and it’s making them extremely profitable.

Unfortunately, it’s a common struggle most studio owners face today. That’s why I brought in my good friend, @LaurelRoach, the owner of @TriFITWellness, to share how she was able to generate over $90,000 in membership contracts from corporate partnerships! The best part?!?! A majority of these memberships are for her online studio, meaning overhead is extremely low, and she doesn’t have to worry about maxing limited capacity at her physical location! Make sure to check out this episode of The GSD Show as Laurel breaks down exactly how she lands corporate deals and explains how fitness studio owners just like you can do the same!

Now that Arizona has reopened fitness studios, listen to how Matt remained in business, as well as thrived during a time that would have put most people out. See how Matt's first week open has gone, and how he's done it from his couch since he can't walk. This interview is on The GSD Show, hosted by Mike Arce Mike Arce is the Founder/CEO of Loud Rumor, an agency that’s served 2,000+ fitness studios throughout the world. Subscribe to this channel and get 2 new videos per week that will help you dramatically grow your fitness studio! Also, subscribe to our Insider Newsletter on LoudRumor.com (bottom of the page) and be the first to know when we release new trainings, videos, podcasts, and free giveaways for studios! After spending 7 years in the fitness industry himself, Mike started an ad agency in 2009, and in 2016 he began exclusively working with fitness studios and wellness companies. Mike is also the host of top fitness business podcast, The GSD Show, top entrepreneur podcast, The GOAT Show, and of a top fitness studio business conference, GSDCON.

AccountingProse is the company that I use for all of my books, as well as many other fitness studios across the country. Cristina Garza shares new updates on the PPP here on The GSD Show, hosted by me, Mike Arce. Mike Arce is the Founder/CEO of Loud Rumor, an agency that’s served 2,000+ fitness studios throughout the world. Subscribe to this channel and get 2 new videos per week that will help you dramatically grow your fitness studio! Also, subscribe to our Insider Newsletter on LoudRumor.com (bottom of the page) and be the first to know when we release new trainings, videos, podcasts, and free giveaways for studios! After spending 7 years in the fitness industry himself, Mike started an ad agency in 2009, and in 2016 he began exclusively working with fitness studios and wellness companies. Mike is also the host of top fitness business podcast, The GSD Show, top entrepreneur podcast, The GOAT Show, and of a top fitness studio business conference, GSDCON.

Bedros Keuilian is founder and CEO of Fit Body Boot Camp three times listed on Entrepreneur Magazine’s 500 fastest growing franchises in the world. He’s also the author of the Wall Street Journal Best Seller Man Up and known as the hidden genius behind many of the top businesses, entrepreneurs and thought leaders. His list of clients include New York Times best-selling authors, celebrities, NFL athletes, Navy SEALS and massive social influencers who turn to him when they want to create highly profitable brands and businesses. An immigrant from a communist country turned hugely successful entrepreneur and peak performance coach Bedros uses the stage, TV, and social media to share his Immigrant Edge and American Dream story to help inspire audiences worldwide to reach their fullest potential in business and in life.  Mike Arce is the CEO of Loud Rumor, an agency that has helped 2,000+ fitness sudios and 50+ fitness studio franchises across the globe be more successful. He's also the host of GSDCON, a fitness business conference, and your host on The GSD Show. website: LoudRumor.com website: TheGSDShow.com Phone: 480-567-9794

Rick Mayo’s gym has been open for 3 WEEKS and he says: Be patient with your reopening - Members won’t flood back in like you think Keep operating your virtual option - There’s no reason to cut out a money-maker Rick Mayo said it was a bit slow after his reopening but, they were able to get back up to about 50% member capacity. Keep in mind, Rick has a MASSIVE facility. However, he normally operates at 80% capacity. “It’s not quite where it was… yet. The numbers are trending in the right direction, you just have to be patient with these things,” Rick says. Rick ALSO says he’s signed a brand-new member per day since reopening and so far, no one they know of has gotten sick at his studio.

...don’t get blamed for COVID-19 cases in your reopened studio. Before reopening your fitness studio you MUST listen to this episode of The GSD Show. I sat down, via Zoom, with legal expert Cory Sterling. Cory breaks down the 3 Golden Rules for reopening legally and how to deal with employees who aren’t comfortable with coming back to work. This is a powerful episode that can really help protect your fitness studio BEFORE reopening.

Charlie McNeil owns F45 Culver City, the #1 F45 in the entire state of California in monthly revenue, and the #2 F45 across the United States in monthly revenue. With everything you’re dealing with surrounding Coronavirus, F45 Culver City Owner Charlie McNeil’s strategy just might be the perfect thing for your virtual studio to adopt with new members. Charlie and I dive into… - The two character traits that make Charlie so successful and in fact, they’re traits I’ve seen in all successful people from Bedros Keuillian to Grant Cardone - Why he chooses to do weekly building and how it’s earning his studio an extra $80,000+ in revenue per year - And I help him with a unique organic marketing strategy that’ll help him lower his cost per conversion

Grant Cardone is arguably the greatest salesman on the planet and he has a new sales strategy fitness studios need to start using NOW during COVID-19. Plus, he dives into: - His business mindset during times of crisis - How fitness studio owners are stronger than they think - What you need to focus on to propel your business beyond Coronavirus

Due to this, we will be pausing our regular GSD Show for the time being. Don’t worry, when this is over, we’ll be back to providing the absolute best content for physical fitness studios. For now… Keep up with our COVID-19 Updates for Fitness Studios podcast to get all the latest information along with specialized strategies you need to deploy to save your fitness business HERE: gsdcovidupdates.com We’re here to help you through this crisis. If you need to speak to someone right now, please call (623) 900-4743. From myself and my entire team at Loud Rumor: THANK YOU!

The key to closing more memberships is perfecting your prospect’s member journey. From the moment they click on one of your ads to the time they complete their intro workout, EVERYTHING needs to be dial-in, processed, and executed to perfection. How? LA Pilates Owner Danny White breaks down how he’s been able to open MULTIPLE locations by: -Perfecting his member’s journey -Utilizing text messaging -Hosting group intro classes -Closing more leads with group sales AND MORE! This is an awesome episode both franchisees and independent owners are going to love!

Dr. Janice Johnston of Redirect Health: “Fitness Studios should reach out to their members and let them know that they’re cleaning and disinfecting their equipment on a regular basis. And we do know with Coronavirus, you can effectively kill the virus by cleaning properly.” There appears to be more panic around the current strain of the Coronavirus (COVID-19) outbreak… which is negatively impacting Fitness Studios as members are choosing to either pause or cancel their memberships until the virus subsides. Is there a way to stop the panic and keep members engaged? We talk about it with Dr. Johnston in this special GSD ALERT episode. PLUS, get your FREE downloadable guide to help you and your members feel safe HERE: www.thegsdshow.com/coronavirus

SPENGA Sugar Land Owner Sonal Kulkarni has it in spades… Sonal closed 100 members for her studio in just 30 days… from her HOUSE!?!?! That’s dedication. No remote office while her studio was being built out, no tent in a parking lot, just raw determination. She says a huge part of her success was taking the time to not only educate herself with Loud Rumor Virtual Training but to apply everything she learned DAILY. (Go to: whatislrvt.com to learn more!) In this episode, you’ll learn: 📝 How she closed 100 PRESALE Members in just 30 days 📝 The power of educational platforms like LRVT and applying what you learn to grow your studio 📝 How to develop a never-be-denied mindset, eliminate excuses, and squash objections. This is a great, candid interview NOT from The GSD Show Studio -- nope -- from Sonal’s home, where it all began.

...you have to be one-of-a-kind. “You want it to be so difficult for your competitors to do what you’re doing that by the time they do, you’re already on to the next big idea.” One of the ways Mike’s done this is through Loud Rumor Virtual Training (whatislrvt.com). Here, fitness studio owners can learn the in’s and out’s of every aspect of their business, not just from Mike, but from fitness industry experts from across the world. “It’s a platform unlike any other and no one else is doing it this way.” Mike also dives into how to stand out in a saturated market, why boutique fitness studios are no longer competing with big-box gyms (because they’re now in a separate space), and how community can grow the individual. “You need mentors and success partners in order to grow and win. B-players count points, A-players count wins.” This is an incredible episode from start to finish and thank you so much to Stu and WTF?! Gym Talk for having Mike on and helping us connect with more fitness studios. Enjoy!

With GSD Show Guest Felicia Romero’s strategy, you can. Here’s how: 💡 Partner with local companies and their corporate wellness program 💡 Train their employees before work, during lunch, or after work 💡 Develop a relationship with the company and explain how this benefits them Felicia teaches you what she’s doing and how she’s hitting a revenue goal she thought was way out of reach. She explains: 👍 Which companies she chooses to get in front of 👍 How she pitches companies on the idea of employees doing her workouts 👍 How to sell companies on this concept benefiting their bottom line This is an awesome strategy that your studio can start implementing today!

Now here’s the thing… My cousin has ZERO sales experience and in fact, he doesn’t even work in the fitness industry… he’s in the tile business! So, how does he do? I won’t give it away. [WATCH] the episode to find out. If someone with zero experience can do this, just imagine how many more memberships you’ll sell doing this for just 10-minutes a day with your team. The results are mind-blowing 🤯

How? “People, Process, and Performance,” Griff says. “There’s nothing more important than building genuine emotional connections.” Griff’s story is powerful. He pushed through a terrible injury to participate in athletic competitions. But, how he fell in love with Orangetheory Fitness is something EVERY fitness studio needs to put into practice YESTERDAY! As Griff says, “I don’t remember the details of my first workout at #OTF, but I remember how my trainer made me feel… and that’s critical. People don’t remember what you say, but they remember how you made them feel.” This is an amazing look inside the mind of a truly beloved and incredibly intelligent leader.

Corbyn has helped 20 Orangetheory Fitness locations grow utilizing 2 principles. In fact, TUNE-IN ▶️ to find out how his studios earn $43,000 per year in bonus revenue. It’s a simple thing EVERY fitness studio should be doing. Here are Corbyn’s 2 principles: Make The Details Matter Build Relationships NOT Memberships BUT, what do they mean? That’s exactly what Loud Rumor Virtual Training TEAM Performance Consultant, Corbyn May explains in today’s episode!

👊 Knock his presale goals out of the park👊 Hire a dominant team of A-Players👊 Partner-up with the perfect General Manager👊 Create a dynamic, goal-driven culture...AND MORE PLUS! Mike does a LIVE, on-the-spot “secret shopper” call into Scott’s studio as a prospective member… let’s see how Scott’s team handles it 👇 This is an awesome inside look into the mind of a great, successful fitness studio owner. So, sit back, take notes, and enjoy!

REMEMBER: Marketing isn’t a one-off purchase made for instant gratification. It’s an investment strategy intended to produce long-term fitness studio gains. Just like you wouldn’t promise your clients they’ll achieve all of their goals in one workout, no marketing or advertising agency should ever promise to completely change your business and your life within one month of marketing. Marketing has a long-term impact… whether that impact is positive or negative is determined by your mindset going into it. This episode of The #GSDshow helps you develop the same mindset top fitness studios have for long-term growth and success.

1. Experience 2. Preparation 3. Ownership 4. Empathy He explains exactly how leadership (truly understanding both your members’ and your team’s WHYs) is the game-changer you can’t force, but you MUST build. Don’t miss a minute of this incredibly powerful episode❗

👊 Tired of the sales objection “What are your prices?” Squash it. 👊 Not sure the best way to run digital advertising? Do this. 👊 Want to make sure you’re hiring and leading the right team? Learn how. 👊 Need help with what to say on sales calls? We role-play it. This is a powerful episode to help your fitness studio grow your #membership base and work towards hitting capacity! 💬 Heard something you didn’t know before? Comment below! 💬

It’s crucial you do what the top fitness studios and businesses like McDonald’s, Apple, Facebook, EVERY top company do to ensure they close more sales than their competition. What is it? Their SALES PROCESS! Creating and documenting a sales process for every step of the #member journey is critical to your success. Think of your fitness studio like a professional football team.... You might have very talented players, but what makes your #sales team successful are the plays you create to score as many points as possible. If your studio is relying on that super charismatic salesperson, or worse, YOUR 24/7 sales effort, then you’re in trouble… If that rockstar salesperson quits and starts selling memberships down the street, will you suffer? Yep. If you get sick or can’t bring new sales into your fitness studio, will it hurt? Yep. The purpose of creating and documenting your #salesprocess is so that the most effective and efficient processes are ALWAYS executed no matter who the players are. THAT is powerful and THAT is something you need to start doing NOW.

It has everything from #marketing and #sales to #member #retention and #presales with industry leaders like #ManUp author @bedroskeuilian, owner of 7 #OrangetheoryFitness locations @mattkafora, and tons more. There’s no better way to kick-off the #newyear, kick-off #Q1 for your fitness studio than this episode right here. Get ready to take some notes and add to your 2020 #goals.

Loud Rumor CEO and Host of The GSD Show, Mike Arce jumped on a Podcast with UpLaunch and in less than 35 minutes provides valuable, high-level yet detailed training on building your fitness studio’s foundation and super-serving early adopters, how and where to spend your Marketing dollars, why if you limit yourself in Marketing you’re also limiting your return, how to take and make sales calls, and how to create insane retention while earning easy referrals. If you’re struggling with any aspect of your fitness studio, this is an awesome quick-hit reminder of what to do and how to do it to turn things around.

@FrankNash owns @StrongerPersonalTraining and his studio earns 6.5X more in member profit than the average fitness studio AND his members stay 2.5X longer -- and you guessed it, it’s all due to his powerful, unique retention strategies. Frank’s members LOVE him, love their studio, and absolutely love the community Frank and his team have built. There’s nothing else like it. “Fitnesstainment” as Frank calls it. Here are just a few of the things we talk about in this high-paced, high-value episode: ✅ How to stand out BEYOND your workouts ✅ How to sell more than just your membership ✅ How to make potential members feel special ✅ How to make current members continue to feel special ✅ How to make your studio a life-changing experience Watch every moment of this incredibly powerful RAW #8 episode of The #GSDshow❗

Loud Rumor #CEO @mikearce is excited to talk to @CorySterling, a PRO #lawyer for #fitnessstudios helping people pay less now to avoid paying MORE in #legal issues later! Cory is an incredibly intelligent, yet sympathetic and dynamic personality. It’s impossible not to love him and the information he brings to the table specifically about protecting your #fitnessstudio.  You put everything into opening up your studio and one legal issue could ruin it all… don’t let that happen.

Manny Ceara is the former Director of Sales and current 5-Unit Franchisee at Orangetheory Fitness. His sales tactics are impeccable… Manny teaches you what to do from how to book the appointment and how to talk to and treat prospects when they arrive. “It has to be an experience they know they won’t get anywhere else,” Manny says. Manny also explains the importance of the first language you ever learned: Body Language. In fact, just watch his body language in this interview. It’s energetic and infectious! We get extremely tactical and even do some role-playing with what Manny calls, “‘Absolutely, No Problem.’ Relationship Sales.” Don’t miss a second of this incredibly powerful episode❗

You can convert referrals and walk-ins into paying #members ALL DAY. But those digital “leads”? Not even close, right? It’s like 3-Point shots in the NBA -- there’s a reason they’re called “low-percentage shots.” Not anymore... I’ll walk you through the exact process the TOP 5% of 2,000+ Fitness Studios are using to close more digital leads with the 3 Unbreakable Sales Rules Your Fitness Studio Must Follow 📈 HINT: #2 is the one thing too many studios give up on WAY TOO FAST 😬

Today’s #GSDshow episode gives #FitnessStudioOwners everything they need to hit 7-Figures in 18 Months! @Matt Kafora, owner of 7 #Orangetheory #Fitness Studios and over 20 business sits down with our CEO @Mike Arce to: ✅ Take you on the full journey from #FitnessStudio site construction to day-to-day #operations ✅ Break down his exact steps for getting the word out during #presale ✅ Role-play his attention-grabbing #scripts, #sales scripts, and more ✅ Show you how he trains his team ...and much MUCH more! So, don’t miss this incredibly powerful episode❗In fact, you might want to save it and play it with your team over and over.

WHY?   👋 Show of hands 👋 Who’s heard “No one wants to join a gym until January 1st?” OR “No one’s purchasing for themselves during the Holidays”❓   HERE’S THE TRUTH: Winter is NOT the time to freeze your #FitnessStudio… it’s the time to 🔥HEAT 🔥things up! Think about it this way:   All of your competitors are pausing their #Advertising campaigns at that time too -- which means, you could be filling up your studio and having the New Year booked BEFORE January 1st! How awesome would THAT be?   I break it all down in today’s episode of The GSD Show | BITE #15 👉 5 Things Fitness Studios MUST DO To Profit This Winter!

HERE’S WHY 👉 Leadership and Company Culture! You can dramatically improve BOTH within your Fitness Studio by doing this… by pretending your Fitness Studio is a Reality TV Show that then entire world is watching. You’ll quickly see the difference in attitude and how both your team and your members SHOW UP when they think people are watching. And here’s a BONUS 👇 They’ll BECOME the person they’re portraying on camera. 🤩 How powerful is that? 🤩 THAT’S NOT ALL THIS EPISODE DOES… Within this awesome behind-the-scenes meeting are tons of 🤯 BRAIN BOMBS 🤯 on selling, marketing, hiring, and MORE. Don’t miss a minute of this incredibly powerful episode❗

Your Fitness Studio might be losing 💸 THOUSANDS 💸 in Marketing Dollars… and it’s NOT because you’re doing the wrong things… The fact that you’re #Advertising and #Marketing in the first place is HUGE! But, if you’re doing it the wrong way, it’s costing you! 👇 This episode takes a look into what the TOP 5% of 2,000+ Fitness Studios are doing with their Marketing Campaigns, and how it’s leading to 🚀 SKYROCKETING 🚀 #Memberships (even during #Presale).

😳PROCESS 😳   It sounds way too simplistic to be true, but Rick’s process with his team and their members is 2nd to none. What does this have to do with YOU and YOUR studio? 👇   The fact is, your success will be determined by your process. Process creates structure, predictability, culture, consistency, and comfortably. It’s everything! Which means…   Whether you’re looking to grow one studio or build a fitness studio empire and conduct 60,000 sessions each year worldwide like Rick Mayo, process is what gets you there.   This is a CAN’T-MISS #GSDshow! TONS of knowledge bombs for EVERY fitness or wellness studio owner to take, apply, and succeed with.   You’ll learn how to Grow, Scale, Retain, REPEAT in ONE powerful move!

😱 “It’s not in my budget.” 😱   When you know your Fitness Studio is THE place for this person and that you’re going to change their life (P.S. if you don’t, that’s Step #1 😉), when they say this phrase:    “It’s not in my budget.” That’s not an objection, that’s an opportunity...   👇 WATCH to find out WHY and HOW to capitalize on it 👇   1️⃣ If you’ve ever heard this objection, COMMENT how you handled it below 2️⃣ SHARE this if you or your team needs help overcoming “It’s Not In My Budget”

📣 WANTS are accomplished by NEEDS 📣   Ok, so what does this mean? 👇   People don’t spend money on things they NEED -- In fact, they cringe every time they do it. Think about it this way...   How often do you shout, “I can’t wait to pay this medical bill!”❓ Exactly. Which means…   You have to focus on the things people WANT in order to convince them to purchase something they NEED (a Membership) 👇   They WANT to look better, so they NEED to exerciseThey WANT to feel better, so they NEED to improve their nutritionThey WANT to go about their day pain-free, they NEED mobility training   Look at those NEEDS… those don’t sell prospects. Their WANTS do, right?   I break all of this down and give you some tactical role-playing to focus on a prospect’s WANTS. BUT...    ...this isn’t JUST for prospects… it applies to YOU and how you run your Fitness Studio.

⭐️TOPIC: Strategies to Grow and Scale Your Business   🚀What you’ll learn: ✔︎ When employees will lack certainty in you ✔︎ How to create systems that increase customer satisfaction  ✔︎ What assessments to use to hire rock star employees ✔︎ The catapult for growth at Loud Rumor and how to leverage it in your business ✔︎ How to track performance and develop high performing employees ✔︎ The importance of the sales process in your business ✔︎ How Loud Rumor is able to add a net of $40k in MRR each month ✔︎ And tons more!

Mark has trained hundreds of F45 studios on their sales process and has established himself as a membership sales expert in the fitness industry. Today Mark and I sit down to discuss how you can successfully transition your fitness studio from presale to an open location with hundreds of paying members! ⭐️TOPIC: How to Successfully Transition from Presale to Launch 🚀What you’ll learn: ✔︎ The different buying personalities of leads and how to sell to them ✔︎ Mark’s exact strategy for running a successful presale campaign ✔︎ How to create passive urgency in the sales process ✔︎ How to hire and train high performing membership sales employees ✔︎ Why you’re 9x less likely to get a hold of a lead after 5 min ✔︎ Why 20% of what you’ve learned in sales training is forgotten in 2 weeks ✔︎ How to increase your leads show-up rate by 80% ✔︎ Mark’s strategy for overcoming the price objection in presale ✔︎ How to fill up classes outside of primetime hours ✔︎ And tons more!

⭐️TOPIC: Does Creating Content Really Help Grow Your Fitness Studio?   🚀What you’ll learn:    ✔︎ What’s really more important, content or sales ✔︎ How to know if your content is working for you ✔︎ What types of content to focus on  ✔︎ Why studios struggle with creating content ✔︎ Who shouldn’t be creating content for your studio ✔︎ How to get better at creating content

⭐️TOPIC: How to Dramatically Improve Culture in Your Fitness Studio   🚀What you’ll learn:    ✔︎ The type of goals that motivate employees in the workplace ✔︎ How goals influence the culture of your fitness studio ✔︎ Why you need to give employees more than just a paycheck ✔︎ Why most employees have dreams NOT goals & how this hurts your business ✔︎ How to encourage employees to start each day with intention  ✔︎ How to help your employees hit profession & personal goals ✔︎ And tons more!

Bob is humble enough to admit that he doesn’t know what he doesn’t know, but unlike most studio owners, he put himself out there, hunted down the best studio owners, and found ways to learn from them so he can triple his growth in less than one year! That’s why I had to have Bob on the show.  He is an incredible example of what can happen when you surround yourself around the right people to guide you.   ⭐️TOPIC:  How Mentors Exploded Bob’s Fitness Studio in One Year   🚀What you’ll learn: ✔︎ How Bob leveraged mentors to achieve massive growth in his business  ✔︎ The most impactful lessons Bob has learned from his mentors ✔︎ Bob’s proven strategy for reaching out to highly successful people ✔︎ The strategy Bob learned that grew his average close rate to 72% ✔︎ The top books, podcasts, and other resources that helped Bob level up ✔︎ How to be more impactful in peoples lives and inspire change  ✔︎ And tons more!

I quickly realized that I needed to change my approach and with the help of a few key employees and a business coach, I was able to develop a few strategies that not only improved the company culture but increased the productivity of my employees and transformed my business -adding over $250K in MRR (monthly recurring revenue) in just 7 months!    In this episode, I’m excited to share with you what I learned, and how you too can get the most out of your employees with a few simple but highly effective strategies.    ⭐️TOPIC: Improving Culture, Increasing Productivity, and Generating Results in Your Business   🚀What you’ll learn:    ✔︎ The exact strategy I used to improve company culture  ✔︎ How to increase productivity through this communication style  ✔︎ Why entrepreneurs tend to rub employee the wrong way  ✔︎ What I learned from losing 9 employees in a 2-month span ✔︎ How to properly give constructive feedback that produces results  ✔︎ And tons more!

As an expert in studio finances, she’s also been invited to speak on some of the biggest stages in the industry, including Mindbody’s BOLD Conference and GSDCON, the #1 Fitness Studio Conference on planet earth! Enjoy this episode as we discuss mastering fitness studio finances to achieve financial freedom. ⭐️TOPIC: Overcoming the Fear of Financials and Mastering the Money Game 🚀What you’ll learn: ✔︎ How and what you should pay yourself as a business owner ✔︎ What you should really be paying your employees ✔︎ How to calculate your member acquisition cost and what it should be ✔︎ The most important numbers successful CEO’s know and track ✔︎ Industry benchmarks to know where you stand with your finances ✔︎ The right way to track retention and forecast your financials ✔︎ Why most fitness studio owners struggle with financials ✔︎ and much more!

⭐️TOPIC: What Makes a Successful Franchisee   🚀What you’ll learn:   ✔︎ The 1 thing successful franchisees do that others don’t ✔︎ How to master systems within your franchise ✔︎ Why the worst franchisees are failing in their business ✔︎ What’s really more important, systems or employees ✔︎ Why working too much in the business is actually a bad thing ✔︎ And tons more!  

⭐️TOPIC: Using Creativity to Make It as a Small Business Owner   🚀What you’ll learn:   ✔︎ How to think outside the box to grow your business ✔︎ The importance of leveraging your network to grow your business ✔︎ How to be resourceful when you don’t have resources ✔︎ Why you’ll grow much faster as a business when you’re creative ✔︎ The art of closing deals with creativity   ✔︎ Why running ads alone won’t help you scale

He’s now a highly sought after membership sales consultant in the fitness industry, and today, we sit down to discuss how he’s helping studios get more members through his simple, but highly effective sales process. ⭐️TOPIC: Dialing in Your Sales Process to 10X Your Membership Sales 🚀 What you’ll learn: ✔︎ A proven sales process to close over 70% of your leads ✔︎ The 4 objections every lead has and how to overcome them ✔︎ What to say to prospects after the workout that gets them to convert ✔︎ Strategies for increasing prospect show up rate ✔︎ How to present membership options ✔︎ The script for closing more paid in full memberships ✔︎ How to leverage the fact that prospects buy with emotion not logic ✔︎ And tons more!

⭐️TOPIC: Strategies to Master Social Media Advertising for Fitness Studios 🚀What you’ll learn: ✔︎ The 3 Facebook targeting options to focus on  ✔︎ The formula behind high performing ad copy ✔︎ Why running a compelling offer DOESN’T devalue your brand ✔︎ How to stand out on Facebook by blending in ✔︎ Why you’re losing money by not advertising on Youtube ✔︎ The exact YouTube ads we run at Loud Rumor ✔︎ And so much more!

As someone that really understands how to use tools and software to be more efficient in her studio, Brittany’s been featured in Loud Rumor’s Virtual Training platform, shared on stage at GSDCON, and STILL has so much value to deliver that I had to bring her back in to share how she leverages software to grow and scale her fitness business.    ⭐️TOPIC: Using Software to Increase Value, Profits, and Efficiency in Your Business   🚀What you’ll learn: ✔︎ The software solutions Brittany has used to 10x her business ✔︎ How to manage your pipeline to streamline your sales process  ✔︎ Managing internal communication to make employees more efficient  ✔︎ Strategies for building value with your prospect lists ✔︎ How to spend less time training your employees ✔︎ The perspective of marketing that will skyrocket your business ✔︎ Why studios who don’t embrace technology will die

⭐️TOPIC: Paying More For Employees to Grow Your Bottom Line   🚀What you’ll learn: ✔︎ What you should look for first when hiring employees ✔︎ Why you should hire people that are better than you ✔︎ What's actually more important... character or skill? ✔︎ Where to look for the ideal employee  ✔︎ How to reach out to A Players and recruit them ✔︎  What you should pay for rock star employees

⭐️TOPIC: The Fortune Is in the Follow Up 🚀What you’ll learn: ✔︎ How to know if you're winning or losing in your follow up ✔︎ Real expectations for following up with leads ✔︎ Types of leads and how to follow up with each ✔︎ How you can get more hot leads from cold leads ✔︎ When the right time is to follow up and how often ✔︎ The perfect text to get leads to respond

⭐️TOPIC: Reprogramming Your Perception of Advertising   🚀What you’ll learn: ✔︎ How to use advertising to program your audience  ✔︎ The reason the people you surround yourself with will make or break you ✔︎ How investing in advertising will dramatically grow your business ✔︎ Why your mindset is the reason leads won’t buy from you  ✔︎ The1 thing more expensive than advertising that’s killing your business  ✔︎  Why more leads buy more from those that never stop advertising ✔︎ How to de different and get creative with your advertising  ✔︎ And so much more!

Why is this episode so special??? It’s the very first LIVE STUDIO AUDIENCE episode that we’ve ever done, and we do it ON-STAGE at GSDCON! Billy also goes off on some brilliant tangents. ⭐️TOPIC: How to Scale Your Business Instantly Through Advertising 🚀What you’ll learn: ✔︎ How Billy made over $100k in revenue with 90% profit in 24 hrs ✔︎ How Billy ran an ad and literally sold NOTHING. Yes… “nothing” was the product. ✔︎ Why spending money on advertising is the quickest way to grow your business ✔︎ How Billy gets 20x more views on his advertising than of an episode of Shark Tank ✔︎ Why you’re not making money from the content you put out ✔︎ Billy’s strategy behind his crazy profitable video ads ✔ How to use Google Trends to create an advertising strategy that converts ✔ What Billy would do if he owned a studio with 0 members and only $3000 to spend ✔ and much more!

⭐️TOPIC: Your Perception of Lead Quality is Hurting Your Business   🚀What you’ll learn: ✔︎ Why people with $$$ aren’t the best demographic to target ✔︎ How to reframe your mindset on leads that “can’t afford” memberships ✔︎ The people with money aren’t waiting for fitness studio special offers ✔︎ The best way to prepare for leads of all types ✔︎ What the top 5% of fitness studios are doing to close “poor leads”

With Matt being an extremely successful entrepreneur in the fitness industry, I wanted to share his story to show all studio owners first hand how to run multiple profitable studio locations without having to be there every day (or most days). ⭐️TOPIC: Sales and Systems to Scale Your Fitness Studio 🚀What you’ll learn: ✔︎ The sales process Matt used to scale from 1 to 7 locations ✔︎ How to develop a thriving culture in your fitness studio that leaves members wanting more ✔︎ Matt’s hiring process that took him from 1 to over 125 employees ✔︎ How to build strong relationships with your employees so you can step out of the business ✔︎ How to hire, train, and develop your employees ✔︎ How to set up systems for all roles within your business ✔︎ The right way to get your team to embrace the sales process ✔︎ How to develop a system for managing your member’s experience ✔︎ The only time you should consider opening a new location ✔︎ What financials you should track and how often to look at them ✔︎ And TONS more

⭐️TOPIC: Sales training and the impact it’ll have on your fitness business   🚀What you’ll learn: ✔︎ Why it's important to practice selling memberships ✔︎ The shocking amount of studios that don’t train & how to crush them ✔︎ How to get more membership sales from sales training ✔︎ The most important part for role-playing ✔︎ How to become unconsciously competent with your sales pitch

⭐️TOPIC: How to Sell Like The Top 5% of Fitness Studios 🚀What you’ll learn: ✔︎ The biggest obstacle fitness studio owners face when it comes to sales ✔︎ The most common objections in fitness memberships sales & how to overcome them ✔︎ Why you should become a student of sales and the teachings Mike swears by ✔︎ Why there are only 2 reason people don’t buy and what they are ✔︎ The words you need to take out of your vocabulary & why they killing your sales ✔︎ How you can leverage partnerships to increase membership sales 👍[LIKE & SHARE] #GSDshow Comment: To watch more GSD Show interviews, talks and bites with incredibly talented minds in the fitness industry go to TheGSDShow.com!

Think about this...   According to a study done by MINDBODY with over 56,000 fitness studios, they've learned that the average studio only retains 10% of their members over the course of 12 months.   The BEST only retain an average 30% of their members in a year.   This is why it's so important to continue to advertise to your CURRENT members.   You may be thinking, "How do I advertise to current members?" or "What kind of ads do I run?" or even "I can't give my current members a free week, this won't work!"   Well, in this GSD BITE, Mike Arce will solve these questions for you and your fitness studio.   Mike teaches you what kind of ad campaigns you should be running to current members AND how to do it.   Check it out!    

Cameron is the brain behind growing 1-800-GOT-JUNK from 14 to 3,100 employees and took company revenues from $2M to $106M in less than 6 ½ years. He’s since written 5 best-selling books, Miracle Morning, Vivid Vision, Double Double, Meetings Suck, and his newest book, Free PR, all of which are staples in my business.   Regardless of industry or size, Cameron understands how successful businesses are built, managed, and scaled better than anyone I’ve ever met, which is why I had to have him on the show to share his expertise with all of you!   ⭐️TOPIC: Using Systems to 50x You Fitness Studio   🚀What you’ll learn: ✔︎ How to get the 2nd in command at your company working at a super high level ✔︎ Areas that are actually more important than marketing and sales in your business ✔︎ How to create a vivid vision for your business ✔︎ The 4 pillars you need to have in place to run a successful business ✔︎ How to set your employees up for success & measure their performance ✔︎ The cost of having the wrong people on your team and how to remove them ✔︎ The importance of systems in your fitness studio  

⭐️TOPIC: How to Grow From 1 Fitness Studio to 800 🚀What you’ll learn: ✔︎ What separates franchises that thrive from those that fail ✔︎ The importance of core values, knowing your mission and communicating your vision ✔︎ How to advertise your franchise at a fraction of the cost ✔︎ How to drive ancillary sales for your fitness studio ✔︎ Why you shouldn’t keep around employees just for their potential ✔︎ How to find, hire and develop A Players for your fitness studio ✔︎ The 4 pillars of effective entrepreneurial leadership ✔︎ What you should know before opening up multiple studio locations ✔︎ The 7 books every entrepreneur should read and then read again ✔︎ And TONS more ------- ► Subscribe to the Loud Rumor channel here: https://www.youtube.com/user/LoudRumorMarketing?sub_confirmation=1 ► Loud Rumor website: https://loudrumor.com/ ► Loud Rumor on Facebook: https://www.facebook.com/boom.loudrumor ► Loud Rumor on LinkedIn: https://www.linkedin.com/company/loud-rumor ► Loud Rumor on Instagram: https://www.instagram.com/loudrumor/ ------- ► The GSD Show playlist: https://www.youtube.com/playlist?list=PLnwaMl7Us7dAkfE6idQW56EYkEEQ2E5eE ► The GSD Show website: http://www.thegsdshow.com ► The GSD Show on Facebook: https://www.facebook.com/GSDshow ------- ► The G.O.A.T Show website: http://www.goatshowpodcast.com/ ------- ► Subscribe to Mike Arce's channel here: https://www.youtube.com/channel/UCtnkQK_Pf-TkGhjTXFN17fQ?sub_confirmation=1 ► Mike Arce on Facebook: https://www.facebook.com/mikearcelive/ -------

The fact is, you're marketing all the time, with everything you do. It may be unintentional marketing, but it's still marketing. So be careful with what you do and how you do it. In this episode, I share how your overall experience in your business can tilt the heads of your visitors when done right. This is important if you want them to tie that "impressed" feeling with you whenever your name comes up. That's much better than having the "like everyone else" feeling, which causes people to price shop and nickel and dime.

Regardless of the business that you have, the strategies that Mike is sharing in this T & C presentation, is applicable. Mike will show you how he does it at his agency Loud Rumor, where he helps 1,400 fitness studios throughout the entire world, grow & scale! The top fitness studios that Mike works with, apply these same principles within their studios. So pay attention and listen for parallels on how you can apply these same strategies in your business too!

One of the biggest questions small business owners face is, "How do I know how much I should budget for advertising every single month?" And the truth is actually way different than you'd expect... It's not 5%...it's not 10%...it's not any of those. However the strategy I'm teaching in this GSD BITE is used by some of the top marketers across the world in order to constantly expand on their ad budget based on the success of their campaigns.

Regan Hillyer is a mindset and personal development coach who helps people align themselves to succeed from within. She’s been in the industry for 10 years and initially worked as a one-on-one coach, but she now has an online business that allows her to travel and live around the world. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Learn how to turn your passion into an online business with Jill and Josh Stanton of Screw the Nine to Five. Find out how this husband and wife team went from running a skincare site to creating a huge online community for entrepreneurs. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, Greg Head, the former CMO of Infusionsoft and co-founder of SalesLogix, joins us to explain why it’s so important to have a focus and how to target your audience on Facebook.   -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Twin brothers Chris and Eric Martinez, also known as the Dynamic Duo, developed an online personal training business and have worked with 1,000+ people in the last 6 years. They also have their own book and podcast, and they’ve built credibility and developed their personal brand to grow and scale their business. You’ll learn how they did it and what they do to set themselves apart from other online trainers. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

The SEO game constantly changes… and if you don’t keep up with Google’s algorithms, your website’s ranking drops. Today I interview an SEO and online marketing master, Jay Feitlinger, and he clears up common SEO myths that people often ask about. He’s worked with organizations like the World Trade Centers Association, and in this episode, he shares those same strategies and tools to help you improve your website’s rankings. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Go from 0 to $600,000 in 1 year … It’s possible and proven, and in today’s episode, that’s exactly what we cover. Midwest Performance co-founders Marciea Allen and Brittany Welk spent a ton of time and effort learning how to grow their business, and now they share how they got started and what led to their quick growth and huge success. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Welcome Dan Tyre, HubSpot’s sales director! HubSpot is an inbound marketing and sales platform that helps companies convert leads and close customers. Dan joined the company in 2007 as a member of the original team, so he’s played a huge role in their growth. We talk about how they got started and creating your own digital footprint. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Emmett Williams is the president and co-founder in the wearable technology company MYZONE. This 8-figure company started in 2011 and has sold over 600,000 devices to people around the world who want to get better in fitness. We talk about the burning problem he noticed that got him into MYZONE and how businesses around the world can implement tracking, gamification, and technology into their own companies for instant success. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Sidney Leigh, founder of Bunzies Organic Spray Tanning, created a 6-figure income within 12 months, all while raising her baby girl as a suddenly single mom. She took her hobby of spray tanning friends in her living room to a 3-location business, and today we talk about how she used social media to grow her brand and how her past experiences influenced her to create a business with a purpose. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Today I sit down with Matt Hale, CEO of ACU Development, the franchisor of Modern Acupuncture. In just 10 months of being founded, they sold 360 regional developer and franchise licenses, setting them up to be one of the fastest growing franchises ever. Matt is an expert when it comes to leadership, growing your brand, and franchising. We talk about what led him to turn his business concept into a successful reality. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Sales is the most important part of your business, so today I share what the most successful businesses do to stand out from their competition. When you master the sales game, you’ll close more leads, generate more revenue, and get more of your best, ideal customers. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Spiritual Meathead, Gage Galusha, joins me on today’s episode where we talk about the exact tips and health strategies he follows to enable his body to run like a Formula One Racecar. We cover meditation, morning and night routines, caffeine, the most popular diets, what health panels you should have done, workout tips, sleep tips, and more. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Melissa DiGianfilippo, co-owner and president of public relations at Serendipit Consulting, has helped businesses achieve billions of dollars in positive press coverage across outlets including CNN, Nancy Grace, The Late Show, Wall Street Journal, USA Today, Washington Post, Entrepreneur, Huffington Post, and more. Today you’ll learn what steps you can take right away to get this same type of coverage for your fitness business. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Cole Hatter is the creator of Thrive: Make Money Matter, the most influential business conference I’ve ever been to with renowned speakers like Gary Vaynerchuk, Grant Cardone, Lewis Howes, Tai Lopez, Les Brown, and more. This conference is designed to help entrepreneurs create a purpose with their business that makes more money, and makes it matter. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Ed Cleary of Evolution Nutrition talks about the importance of addressing nutrition with your fitness studio’s members. Not only does a healthy diet help your members achieve their goals much quicker, but if you take the time to educate them on the right things to eat, you set yourself as an even more valuable asset to their health journey. And, in doing so, you’ll naturally see your retention rates increase. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Today we sit down with Kasim Aslam, Founder and Chief Strategist of Solutions 8. In today’s episode he covers the ins and outs of his favorite paid advertising strategies that he’s used to help hundreds of businesses grow and scale. He specializes in content marketing, PPC marketing, SEO, and optimization. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In today’s episode, I sit down with the ultimate sales master, Grant Cardone. Grant is a New York Times bestselling author, international speaker, and business innovator. Here he covers the ins and outs of becoming a sales guru, amping up your social media presence, and seriously increasing your business’ revenue. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In today’s episode, we talk all about specific ways to become an efficient CEO. Chris Ronzio, founder of Organize Chaos and my personal efficiency coach, is the go-to guy for creating organization in your personal and professional life, developing systems, and implementing strategies the right way. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In Josh Elliot’s second episode of The GSD Show, he reviews 5 different fitness websites for design, copy, CTA buttons, imagery/video, and tons more. Here you’ll learn exactly how to improve your own website so that it’s optimized for conversions, relating to your ideal target audience, and SEO. We cover CrossFit, yoga, personal training, and other niches in this episode. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Mike Michalowicz sits down with us to talk about leadership, marketing, company culture, and entrepreneurship. He is the entrepreneur behind three multi-million dollar companies and is the author of Profit First, The Pumpkin Plan and what BusinessWeek deemed the entrepreneur’s cult classic, The Toilet Paper Entrepreneur. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Brad started SixthDivision about 5 years ago to help entrepreneurs make sense of how to automate their businesses without having to rip their hair out. Today we sit down to talk about his proves sales strategies, follow up processes, and how he can help you seriously scale your company.   -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Jay Baer, New York Times bestselling author, marketing consult, and customer service guru, joins us in today’s episode of The GSD Show. We talk all about how he turns customers into volunteer marketers to grow your business, and how his unique approach to “haters” actually moves his efforts forward. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Tyler Garns, founder of Box Out Marketing, is an internationally known marketing automation and lead generation leader. He is one of the main Infusionsoft ninjas to provide consulting, implementation, and training on the CRM and automation as a whole. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Lisa Nichols, a best-selling author, motivational speaker, corporate CEO, and thought leader of The Secret, joins us on today’s episode of The GSD Show. She talks about the exact steps she took to transform her life from that of a struggling single mom on public assistance, to that of a millionaire entrepreneur. And she explains how you can undergo a transformation just as massive and successful as her own. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Today we’re going over exact ways that your fitness studio can seriously increase its monthly revenue without needing to up your membership pricing. We’re talking with Zach Lucas of dotFIT. Get read to learn how to make more money, add more value to your members’ lives, and systemize your studio. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

If you haven’t heard of Causely yet, now’s the time. They help spread the word about your fitness studio through Facebook and Instagram checkins. And each time someone checks in at your location, Causely gives back to a charity of your choice that can provide meals to those in need, education to people who don’t have access, etc. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, we invite 3 experts in the fitness and nutrition field. We’re talking everything from metabolism and cleanses to the right proteins and carbs needed to fuel a workout. Not only will this help your fitness studio increase retention rates, but it ensures that you get your members better results and higher success. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Chris Weber, Founder and CEO of Beakinship, joins us on today’s episode to cover the exact strategies he uses to fill the top fitness franchises with new, paying members during their presales. We’re talking 200+ members before you even open your doors! -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, our CEO and Account Manager join forces as they cover the exact steps that the top fitness studios have taken to become #1 in their industry - and what steps to avoid along the way. We cover franchises like Orangetheory Fitness and more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Our guest today is Josh Elliot of Startup Active, renowned website builder for fitness studios and personal trainers. In this episode you'll learn their process and strategies behind creating proven sites for fitness pros based on copy, CTAs, positioning, colors, elements, and more.  -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, learn exactly how to nurture your cold leads through copywriting, email marketing, building your list, and establishing a tribe for your fitness studio. Turn your new prospects into loyal followers and believers of your business. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, we welcome our own CPA and bookkeeper to the show to cover the ins and outs of fitness financial management. Whether you have questions on your studio or gym's payroll, financial statements, taxes, etc. we cover it all here. And we do it with style. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Veronique James, owner of The James Agency, joins us in today's episode to discuss the different public relations and marketing efforts that have been proven most successful for fitness studios and their overall brand development. Veronique covers the exact tools, resources, and strategies she's used to grow not only her own company, but the businesses she's helped excel as well. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, we talk with Zipwhip and the different ways fitness studio and gym owners can incorporate text message marketing to their business. Not only is this awesome to stay in touch with your leads, but it also creates more engagement with your already existing members. Tune in to learn the ins and outs of how you can take your communication with your students to the next level. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

If you had to guess, what would you say is the single most important element in a fitness business' marketing? Better yet ... why do many studios and gyms fail to grow? Our guest today, Yuri Elkaim, answers both of these questions. You'll learn the best way to stand out in a crowded industry and gain the freedom you've been seeking to scale, increase your income, focus on your time, and more.  -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Our guest on today's episode is Mina Arroyo, Founder and CEO of Bikini Breakthrough. Here you'll learn about her journey and the exact steps she took to transform her passion for fitness and competing into an erupting, 7-figure online career. If you're interested in launching an online program for your fitness studio, or simply taking your PT service online, Mina tells you how she did it quickly and efficiently - and with thousands of followers. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

This is Part 2 of 2 episodes with our incredible guest, Philip McKernan! Here he covers the two traits that are a must when it comes to business, building relationships, and fulfilling your purpose: Authenticity and vulnerability. Learn how to practice both in your life and watch your successes come into reality. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

This is Part 1 of 2 episodes with our incredible guest, Philip McKernan! Here he covers the dynamic differences that occur when we listen to our intellect vs intuition, and how that creates a ripple effect in all areas of our lives, including business, relationships, and more. Philip explains how to find your purpose in life, and even more ... how to pursue it. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, we interview Tom Hatten of Mountainside Fitness on how he transformed his fitness business from a service held in his garage, to a multimillion dollar fitness franchise across Arizona. You'll learn how he overcame failures, how he became a strong leader for his team, what sales strategies he used, and more. -- Read the show: https://www.thegsdshow.com/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Episode 039 welcomes our summer intern, Christina Hamra, as she interviews our GSD Show host Mike Arce on the different strategies and ways he's built a team of A-players that have allowed the company to scale and function without him. In this episode you'll learn how to build the right culture that'll bring in more profit for your fitness business. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Ready to get your hustle mode on? In this episode of The GSD Show, you'll learn where fitness studio owners should look for business inspiration, how you can make your gym or studio stand out from the competition, and 3 tips for fit pros to get their hustle mode on. Justin Tamsett is our guest today, a thought leader who loves to challenge the status quo for the fitness industry. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, we welcome the host of The Fitness Business Podcast, Chantal Brodrick. She's spoken to hundreds, if not thousands, of fitness studio owners and gym owners all on the most common challenges they face, and how they overcame them. Here you'll learn the top 6 operational and strategic strategies that have been proven to help some of the world's top fitness businesses grow and scale. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Allison Maslan explains how she was able to build 10 different successful companies from the ground up. In this episode, you'll learn why businesses tend to fail and what to avoid, how to shift your mindset to become more efficient, and her process for becoming a more successful entrepreneur. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In today's episode, we bring on Tim Lyons, an expert in advertising specifically for personal trainers. Here you'll learn how to get more of your PT and semi-private training in front of more of the right people who are ideal customers. This includes paid advertising, a strong follow up, and more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Mike Arce, Host of The GSD Show, covers the different strategies for fitness studios and gym owners to convert their leads into paying members. These sales tips have been tested and proven by hundreds of other studios, and have resulted in 41 new sales in 2 months, 62 new sales in 5 weeks, and 50 new sales in 1 month... And all with memberships of $100 or more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Daniel Nyiri is the founder of 4U-Fitness, a personalized fitness franchise. In this episode, you'll learn how he was able to create the most popular 20 minute workou with the newest technology in the industry. At 21 years old, he came to the US with only $150 in this pocket and a language barrier. Then due to his hard work and dedication, he turned that $150 into an entire fitness franchise. Listen to learn how. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Ready to amplify your fitness studio or gym's sales and marketing? It's time to shift your mindset. Our guest in today's episode, Mark Lack, covers the different ways businesses can significantly increase their growth with this simple way of thinking. We cover time management, leadership, and other strategies that will instantly influence your gym. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, Re Perez of Branding for the People dives into what branding means, how you can create a unique brand for your fitness studio or gym, and ways to get your brand out there. He covers the three aspects of what makes a brand: what people see or read of your business, what they hear, and how you make them feel. Learn the best ways to focus your fitness business' brand and get it in front of the right people. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

We welcome Orangetheory Fitness to the stage in this episode! Here you'll learn these owners' pre-sales strategy and how they open new locations with a goal of 500 new paying members already signed. You'll also learn how they have an extremely low turnover rate for their employees, and how they've worked so hard to build an incredible culture and brand. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, Tommy Baker with Tommy Baker Fitness covers the different ways that fitness studios and gyms can seriously increase their revenue ... even without new leads. Learn how to generate hundreds of thousands of dollars of new business with this new strategy. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, we tee off (yes, we're on a golf course) with Tom Healy to discuss how fitness studios and gyms can build a team of A-players. Learn where to find your employees and how to retain them. Episode 028 covers ways fitness businesses can create a culture that thrives because of the people who work there, including management, trainers, instructors, and more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

There's no better place to talk with the CEO of MINDBODY than at their own conference, BOLD. That's where we had the chance to sit down with Rick Stollmeyer to cover the latest fitness marketing trends and successes he's seen in the industry. As CEO of one of the top fitness softwares, Rick gives insight on the different marketing strategies that have gotten some of his studios and gyms the best results - and how you can too. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Vito LaFata is a "NO BS business educator, personal brand coach, and certified high performance coach." In this episode, which takes place at MINDBODY's BOLD conference, Vito previews what the upcoming marketing year will look like for fitness studios and independent gyms in the upcoming year. Learn how to prepare your fitness business' marketing plan for 2017 so that you're guaranteed to grow and scale. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, Liberty Harper of EnVie Fitness for Women covers the exact strategies and processes she's implemented to seriously scale her fitness business. As the US Franchise Director, she manager the franchise's overall growth, marketing, and more. Here she covers the ins and outs of how she was able to expand the franchise, increase retention rates, and grow EnVie like a boss. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Billy Gene of "Billy Gene Is Marketing" has 8 different cameras installed throughout his San Diego office, all for the purpose of live streaming to his audience. In this episode, Billy covers the benefits and how-to's for fitness studios and gyms to use Facebook live for their benefit. Take it from the guy who goes Facebook live about 3 times a day - learn the different strategies of growing your membership base and increasing engagement with these awesome streaming tips and techniques. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In today's episode we welcome two different businesses that specialize in promotional products, Brand X and Boompromo. Learn what products have been the most successful for the different fitness studios and gyms they work with, including custom t-shirts, water bottles, and tons more. See what some of the top fitness businesses are investing in with promo products to get the most out of their investment including retention, referrals, and a larger membership base. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Kent Craven with FranNet of Arizona covers the different steps and strategies to take that next next in franchising your fitness studio or gym. FranNet is a company of local, trusted franchise experts. In this episode you'll learn how to expand your fitness business from 1 or multiple locations into a franchise opportunity. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Scott Keppel, owner of Scott's Training System, covers the different ways he's used content to fuel his membership base and simultaneously get featured in media both nationally and internationally. He talks about his journey to become the #1 trainer for Miss Arizona USA and the different ways he's leveraged content and resources to get there. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Russ Perry, Owner and Founder of successful design firm, Design Pickle, joins us to go over tips for how to find your niche for your fitness studio. Today we're actually at a pickle factory to really dive into the meaning and importance of niche-ing and why it is so essential to your fitness studio's overall growth. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

James Patrick, fitness commercial and editorial photographer, joins us to go over photography tips for your fitness studio. Whether you use your phone or a professional camera, he shows you how to use different techniques, lighting, and content to capture your studio's team, workouts, and brand. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Facebook groups are a huge part of retention and engagement among potential and current members for your fitness studio. In this episode, our own social media guru shares the ins and outs of how your studio can manage several different Facebook groups to improve customer service. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode we join Serendipit Consulting, a brand marketing and PR agency, to go over the different ways that fitness studios can engage in the right conversations with the right people to build their business. You'll learn how your fitness studio/ gym can encourage its PR to attract more members and get your brand out there. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode we welcome our own Loud Rumor team to the stage. Rob and Mike dive into the different offers (free week, 3 for $30, unlimited months, etc.) that have been proven to work best for fitness studios and franchises. Here you'll learn what promotion would be most valuable for your business and exactly how to get that offer in front of your target audience for the highest ROI. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Amanda Patterson, the VP of Marketing at MINDBODY, dives into the different strategies that the fitness industry's most well known online management software system used to build their empire and help over 50,000 fitness studios. Amanda covers social media tips, advice on offers that have been proven to work, and more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Shaina Churchfield and Rylan Ryker, two amazing Videographers, join us to go over video marketing tips for your business. Whether you use your phone or a professional camera, they'll show you how to use different sounds, lighting, and content to capture your fitness studio's team, workouts, and brand for marketing. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Not only do we have a professional comedian on our hands in this episode, but a true automation king. Gary explains the exact steps and processes that have gotten other fitness studios awesome results all through automation with email, signups, and more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Founders of Rush Club Nation talk about how they used their passion in the industry to reach more people with incredible fitness goals and create something great. Not only does this episode ignite your competitive fire, but it shows the success that comes from an incredible network and how to build it. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

David Berg of Redirect Health talks about how his relationship with other same-industry businesses not only helps him grow, but helps his customers even more. This episode explains how and why businesses shouldn't see "competitors" as a threat or negative aspect to their company, but rather as an opportunity. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Felicia Romero is the owner of Fit Method. In this episode she dives into the exact methods and strategies she uses and has perfected to grow her fitness customer and audience base to over 81.8k Twitter followers, over 54k Instagram followers, and more. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

In this episode, Jim - the Director of Operations at OPEX Fitness - walks us through exactly how him and his team were able to grow a group of global fitness coaches who help clients reach new heights with their renowned education and training programs, all while prospering and charging for this service. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Jim Crowell of OPEX Fitness joins us to discuss the ins and outs of what processes, strategies, and tools are needed to build your own online personal training program. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

From scheduling tools to personal life hacks, Chris Ronzio is here to cover tons of different apps, etc. to make your life ten times better. Learn which tools to use to save time, put more money in your pocket, and be incredibly efficient. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Learn about the beauty of automation, the power of content, and how to set up your own campaigns so that you can get paid while you sleep - and wake up with that money in your bank. That's exactly what our guest has conquered. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Just with anything in marketing, your Facebook ads can get fatigued if they aren't optimized and spiced up regularly. This episode explains exactly how you can defeat Facebook ad fatigue so that your fitness campaigns constantly stay fresh and in front of the right people. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Learn how to make sure that your team follows and embodies your studio's core values from Day 1 - and how your personal mindset is a huge factor in the success of your fitness business. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Kelly is my personal trainer and he kills it when it comes to member retention. In this episode he breaks down how trainers, owners, and instructors can build that trust right away with their new students so that they always come back for more - and buy. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

If you're looking for someone who's a beast when it comes to closing, meet Najla, our guest for today's episode. Not only does she always call her leads within the first 15 minutes of getting them, but she seriously hustles when it comes to the follow up process. Learn how she booked 86% of her leads in just 1 weekend. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/

Too often businesses think they aren't getting high quality leads simply because they aren't closing. In this episode, I'll teach you how to turn that around and sign more people up to your studio. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/