Meet the brands using style to preserve culture, serve community, honor identity – and evolve our understanding of the style-status-quo. Hosted by Lola Catero and Frankie Ikwuazom.
MATERIALS | Reflections with Lola & Frankie
Use materials to showcase Loved getting to go deeper with Yevu, Been London, Maydi and Fatra as they use materials to showcase their values and literally embody the impact (or change) they want to see in the world. Next episode - you know what it is. Reflection time. Frankie and I reflect on the last four conversations and discuss how our perspectives have expanded, and what questions we now have. See you there.
IG: @themajoritygroup
Text “materials” to (833) 495-4773 for a visual guide See omnystudio.com/listener for privacy information.
12/20/2022 • 26 minutes, 23 seconds
MATERIALS | FATRA: Designing for ‘forever’ with waste
When designing clothes, deciding which materials to use and where to source them are choices that impact all aspects of our lives. Hear from Akilah Stewart, founder of FATRA, a creative waste management company, as we discuss how we’ve been collectively trained to view waste as an output, and how we can re-train ourselves to utilize it as a resource - especially in fashion.
IG: @themajoritygroup
Text “hifatra” to (833) 495-4773 for a visual guide See omnystudio.com/listener for privacy information.
12/13/2022 • 37 minutes, 46 seconds
MATERIALS | Yevu: Iconic wax prints from Ghana
Yevu’s vibrant Ghanian wax print fits are the result of efforts by Anna Robertson and Felicia (Fili) Asetsiwah and their team of seamstresses, tailors, procurement officers, and textile vendors. Hear from Anna and Fili as we learn why their business is structured both as a brand and a foundation, and why wax is their print-of-choice and how they use it to create iconic, ethical and undeniably Yevu pieces.
IG: @themajoritygroup
Text “Yevuclothing” to (833) 495-4773 for a visual guide See omnystudio.com/listener for privacy information.