Side Checks is a twice-weekly business podcast all about side hustle development and management. Show host and side hustle connoisseur, Amy Schmidt, covers topics like strategic growth, sales, marketing, time management, and what a “healthy hustle” looks like. In addition to having open and honest conversations about her own experience with side hustling, Amy regularly invites other fellow side hustlers, business owners, and experts onto the podcast to share their own stories and career advice! Side Checks is designed for anyone who is curious about making money as a side hustler, landing the ultimate job security and growing their income and career in a more fulfilling way!
Navigating Burnout & Rapid Success With A Handmade Product Shop
Daniella runs a small business that curates products that express you and your pet’s personalities. Since starting in 2020, she has sewn over 10,000 pet bandanas and has handmade many other products for humans as well. She has primarily grown ThirtyThree Butterflies Co. from attending many pop up events and has loved creating a community full of pet lovers and most of all, fur babies. In This Episode You’ll Hear About:The time that goes into a hand sewn product shopHow to avoid burnout (or what to do when you approach it)Selling at in person events and pop-upsServing a niche audienceLinks & Resources:https://thirtythreebutterfliesco.comFollow Daniella on Instagram
1/22/2024 • 39 minutes, 46 seconds
How You Can Get Started Selling A Business
Episode 3 of 4 inside this mini series about selling my food photography side hustle. In this episode we are talking about the 6-week process of selling my business after the deal was done and we walked away from the closing table. Plus, I am sharing my 5 tips for either growing a business or pivoting your business to become a sellable asset one day. In This Episode You’ll Hear About:The 6-week off-boarding process post-saleWalking away from my business with healthy boundaries5 tips for selling your businessLinks & Resources:EPISODE WEBSITE >>Get Your Business Off The Ground In 12 WeeksFind me on Instagram!
1/15/2024 • 35 minutes, 29 seconds
Balancing Motherhood & Entrepreneurship with Lily Schuette
Lily Schuette of Lil Petunia designs and handmakes polymer clay earrings that are always backed by popular demand (to say the least!). Lily is sharing with us today all about what it really looks like to hand make all of your inventory, set expectations with clients, and still deliver top tier service. All while being a full time stay at home mom!In This Episode You’ll Hear About:Balancing motherhood with businessPrioritizing quality over quantity Using your local community to growWholesale process as a product shopLinks & Resources:https://lilpetunia.com/Follow Lil Petunia on Instagram Follow/Like Lil Petunia on Facebook
1/8/2024 • 34 minutes, 59 seconds
REPLAY: Get Down to Business; Determine Your Needle Movers
Ready to learn from my past mistakes? Understanding what truly impacts your bottom lines inside your business and prioritizing those tools isn’t always easy. It sometimes requires sacrifice and swallowing a little bit of pride. However when we can identify our needle movers, we can create an insurance policy for our business decisions and make the patch to more income… a little easier. In This Episode You’ll Hear About:What a needle mover really is inside your businessDetermining your needle moversHow to prioritize needle moversVanity metrics vs. needle moversHow to start letting go of non-needle moving tasksLinks & Resources:EPISODE WEBSITE >>Grow Your Business With My New 90-Day Signature OffersFind me on Instagram!
1/1/2024 • 22 minutes, 32 seconds
REPLAY: Why Going Full Time Should Never Be The #1 Goal
Working for yourself full time can be terrific. However, it should never be your number one goal when building or operating your business. Inside the world of creative entrepreneurship being “full-time” can feel like THE stamp of success. When in reality, there are so many other ways to run a profitable, successful business before it’s “full-time”. In This Episode You’ll Hear About:Let’s challenge what it means to be a successful entrepreneur. Spoiler alert; it has nothing to do with the amount of hours clocked. It also has nothing to do with how much income we earn. And everything to do with how we earn that income.My past experience feeling pressured into being a “full-time” business ownerHow going full time hurt my business and twisted my concept of successHow “full-time” is NOT an entrepreneurial term but a corporation termWhat happens when you making going full time your #1 goalWhat your #1 goal inside business should always be…Links & Resources:EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
12/25/2023 • 23 minutes, 40 seconds
Rick Weber Grossed $106k Hanging Christmas Lights In His First 3 Months
Rick Weber Grossed $106k Hanging Christmas Lights In His First 3 Months
12/18/2023 • 40 minutes, 15 seconds
3 Pillars of Starting a Successful Business
Did you know that 92% of people looking to start a business, never actually do. In today’s episode we are diving into how you can add yourself to the 8%’er club, by focusing on my 3 pillars for success. In This Episode You’ll Hear About:Why momentum is so important Roadblocks to avoid while creating your businessCreating your offerPlacing that offer onlineFinding an audience for your offerLinks & Resources:EPISODE WEBSITE >>Free Legal No-Nonsense Checklist For Starting Your Business>> Find me on Instagram!
12/11/2023 • 22 minutes, 12 seconds
How This Company's Mission Statement Has Led The Way To $70k Months in Exterior Cleaning
With their mission being “treat every home as if it’s ours”, Mari and Josh of Ecokleen have created not just a profitable exterior cleaning business, but a reliable asset. On the podcast Mari and Josh are sharing how they began their journey with pressure washing and exterior cleaning and the tools they have used to scale their business over time.In This Episode You’ll Hear About:Humble days of passing out flyers The tools they have used to scale their businessHow they can earn $50-70k per month in busy seasonWhy having a relationship with your business mattersHow to get started pressuring washing from scratchLinks & Resources:EPISODE WEBSITE >>www.ecokleenpb.comFollow Ecokleen on Instagram Follow/Like Ecokleeon on FacebookFree Legal No-Nonsense Checklist For Starting Your Business>> Find me on Instagram!
12/4/2023 • 42 minutes, 11 seconds
5 Tools I Eliminated and Replaced With Canva
Are you looking to pinch some pennies and save money where you can inside your business? Tune into this episode to learn how I reduced my monthly business overhead and annual spending by consolidating to Canva Pro. In This Episode You’ll Hear About:Cutting my business overhead by $60 / monthHow I eliminated $125 of annual spendingHow I use Canva in my businessFree Canva account vs. Canva ProLinks & Resources:EPISODE WEBSITE >>>> Free Download: 500 Side Hustle Ideas>> Save 15% Off Your Tonic Site Shop Order With Promo Code: SIDECHECKS15>> Find me on Instagram!
11/27/2023 • 22 minutes, 24 seconds
Finding Time To Work On Your Small Business
You don’t need a full-time schedule in order to start or grow your small business. In fact, having less time during the week to work on your business can grow you into an efficient entrepreneur. Here are my best tips for finding time to work on your small business and how to prioritize your schedule.In This Episode You’ll Hear About:Making more progress in less timeFocusing only on your needle moversCategorizing your to-do listPockets of time that may serve YOUMy favorite time management tipsLinks & Resources:EPISODE WEBSITE >>>> Free Download: 500 Side Hustle Ideas>> Save 15% Off Your Tonic Site Shop Order With Promo Code: SIDECHECKS15>> Find me on Instagram!
11/20/2023 • 28 minutes, 6 seconds
How To Fund Your New Small Business
As a business owner, chances are you likely love what you do. However, that doesn’t mean that entrepreneurship shouldn’t come with a paycheck. Or that the beginning of building a business should put you in debt. Here are 4 ways you can begin funding your new small business. In This Episode You’ll Hear About:Monthly overhead + expensesPersonal funding versus business fundingSponsorships versus affiliate marketingCrowdfunding and how to get startedLinks & Resources:EPISODE WEBSITE >>>> Free Download: 500 Side Hustle Ideas>> Save 15% Off Your Tonic Site Shop Order With Promo Code: SIDECHECKS15>> Find me on Instagram!
11/13/2023 • 22 minutes, 23 seconds
What You DON'T Need To Start A Business
When starting a business, it’s easy to blur the lines between what you need when you’re just starting out and what you want to incorporate into your business as it grows. We often start out business with grand visions, seeing our businesses as they grow successful. However, when we use this vision as a starting point, we run the risk of never truly reaching success.In This Episode You’ll Hear About:The 6 items you don’t need to start a businessWhat starting a business should look likeHow this compares to business goals / visionWhy it’s so important to gain momentum right awayLinks & Resources:EPISODE WEBSITE >>>> Free Download: 500 Side Hustle Ideas>> Save 15% Off Your Tonic Site Shop Order With Promo Code: SIDECHECKS15>> Find me on Instagram!
11/6/2023 • 38 minutes, 55 seconds
5 Things That Can Stop You From Starting Your Business
When it comes to business, the hardest part can sometimes be just starting. This episode is for you to discover any times you’ve stood in your own way and how to healthily take a step back, and start that business!We are covering 5 areas that hold small business entrepreneurs back them most and how to tackle each one.In This Episode You’ll Hear About:Perfectionism, procrastination, fear of failing, over creation, and over complicatingThe limited beliefs we may unknowingly have about starting a businessWhat to do when we are holding ourselves back from startingLinks & Resources:EPISODE WEBSITE >>>> Free Download: 500 Side Hustle Ideas>> Save 15% Off Your Tonic Site Shop Order With Promo Code: SIDECHECKS15>> Get Your Business Off The Ground In 12 Weeks>> Find me on Instagram
10/30/2023 • 24 minutes, 24 seconds
Your Basic Toolbox for Starting a Business
Feeling overwhelmed at the thought of starting a business? Here’s what the guru’s won’t tell you… it doesn’t need to be fancy at the beginning. In fact, the more simple, the better! There are really just 3 areas you need to focus on when getting your business off the ground. This episode will walk you through those areas and how to get started. Say goodbye to feeling overwhelmed, start simple, get fancy later!In This Episode You’ll Hear About:3 pillars of success for starting any businessCreating your offerWhat to do if you don’t have your offer solidifiedGiving your offer an internet homeBuilding an audience to find your offerLinks & Resources:EPISODE WEBSITE >>Ep. 30: My 30-Day Plan For Starting Your BusinessResources For Creating Your WebsiteFree Download: Swipe My Lead Magnet WorkbookGet Your Business Off The Ground In 12 WeeksFind me on Instagram!
10/23/2023 • 19 minutes, 42 seconds
Mr. & Mrs. Schmidt Talk Entrepreneurship
Episode 4 of 4 inside this mini series about selling my food photography side hustle. My sweet husband, Tyler, is making his debut and sharing his experience witnessing entrepreneurship from the sidelines. We are talking all about what the sale of my business looked and felt like for our household as well as walking down memory lane through it all. In This Episode You’ll Hear About:Tyler’s experience as the supporter of entrepreneurshipHaving doubts versus being supportive Best and worst moments for our household through the sale of my businessLinks & Resources:EPISODE WEBSITE >>Get Your Business Off The Ground In 12 WeeksFind me on Instagram!
10/16/2023 • 43 minutes, 40 seconds
How You Can Get Started Selling A Business
Episode 3 of 4 inside this mini series about selling my food photography side hustle. In this episode we are talking about the 6-week process of selling my business after the deal was done and we walked away from the closing table. Plus, I am sharing my 5 tips for either growing a business or pivoting your business to become a sellable asset one day. In This Episode You’ll Hear About:The 6-week off-boarding process post-saleWalking away from my business with healthy boundaries5 tips for selling your businessLinks & Resources:EPISODE WEBSITE >>Get Your Business Off The Ground In 12 WeeksFind me on Instagram!
10/9/2023 • 35 minutes, 29 seconds
Legally Firing Myself On Paper
Episode 2 of 4 inside this mini series about selling my food photography side hustle. In this episode I am diving into how I came to accept an offer, what the process looked like as I physically prepared my business to be sold, and legally firing myself on paper. In This Episode You’ll Hear About:Removing emotions in a very emotional processThe closing table and signing over my companyAnswering Q&A’s from last week!Links & Resources:EPISODE WEBSITE >>Get Your Business Off The Ground In 12 WeeksFind me on Instagram!
10/2/2023 • 36 minutes, 39 seconds
I Listed My Side Hustle For Sale
Cats out of the bag… I listed my food photography business for sale. And for the sake of this episode… I have a MAJOR spoiler alert… IT SOLD! That’s right, in the last few months I have been working on a project of a lifetime listing my business for sale, accepting an offer, and onboarding an entirely new owner to take the baton from me and do things better than I ever could have. There are so many details to share and I am bringing you along for the ride. This is episode 1 of 4 of my mini series inside Side Checks all about what selling a side hustle business can look like. In This Episode You’ll Hear About:How I built this business different from anything else before… How a lack of personal branding set me up for successWhy I choose to list my business for sale INSTEAD of ramping down…What happened when I couldn’t double my salesProfessional boundaries Having my business appraised and listing it online to sell Links & Resources:EPISODE WEBSITE >>Get Your Business Off The Ground In 12 WeeksA Look Inside My Food Photography BusinessHow I Was Able To Build A 6-Figure Business In 3 Day WorkweeksFind me on Instagram!
9/25/2023 • 39 minutes, 58 seconds
SMART Goals: See Progress by Focusing Your Daily Tasks
Goal setting is more than just a healthy journal prompt. Instead, it is the gateway to strategy planning and seeing results. When we set goals inside our business we are able to capitalize on our business excitement and directly turn that momentum into an action plan. When SMART goals initiate your action plan, you are able to see progress by focusing on daily tasks instead of eating the entire elephant. In This Episode You’ll Hear About:What SMART goals are and how to set themWhat SMART goals look like when applied to our businessesWhy excitement alone cannot build businessesWhy action alone cannot build businesses Links & Resources:EPISODE WEBSITE >>Explore my 1:1 servicesDownload My Free Lead Magnet WorkbookFind me on Instagram!
9/18/2023 • 18 minutes, 52 seconds
From Zero to Offer Suite Hero: Building a Profitable Value Ladder
When it comes to your offers, are you thinking big enough? Do you have a built-in client journey that invites buyers or clients back after they invest with you? How do you naturally continue this investment invitation? It all starts with your value ladder. Your value ladder is how you can continue building revenue inside your business while continuing to serve your audience. It’s how you can scale your offers, give results, and move buyers to the next level inside your business. Tune into this episode to learn more about your business value ladder and how to get started. In This Episode You’ll Hear About:What a value ladder is inside your businessThe client journey through your businessOptimizing income opportunities with a value ladderHow to create a value ladder from your first offerLinks & Resources:EPISODE WEBSITE >>Explore my 1:1 servicesDownload My Free Lead Magnet WorkbookFind me on Instagram!
9/11/2023 • 34 minutes, 6 seconds
She Turned $65 Into $25,000 Flipping Furniture
Discover the world of furniture flipping inside this episode with Claire McCann. What started as a means to downside has resulted in a lean money making machine in the heart of San Francisco. Claire runs a furniture flipping business, finding amazing (and amazingly priced) finds on online marketplaces and flips them for profit. In fact she started her business with only $65 and flipped that investment into $25,000 in profit in just 1 year. In This Episode You’ll Hear About:What furniture flipping is (two methods)Building a board of trustees for your businessStreamlining operations of any businessGoal setting with revenueMyth busters when it comes to flippingLinks & Resources:EPISODE WEBSITE >>You can connect with Claire more on Instagram or on her full website right here. Claire offers 20-minute consultations for aspiring furniture flippers. And has an E-Handbook: The Ultimate Guide to Furniture Reselling. Use promo code SIDECHECKS50 to get 50% off either offer!Download My Free Lead Magnet WorkbookFind me on Instagram!
9/4/2023 • 51 minutes, 40 seconds
The Side Hustler's Guide to Crafting a Business Plan
A common mistake entrepreneurs make is looking over creating a business plan. Instead some of us go straight from idea to action and completely skip over strategic planning. Creating a business plan can set you up for success, build better offers, create sustainability, and give you the confidence you deserve to move forward. This episode is going to walk you through everything you need to know about creating your business plan. In This Episode You’ll Hear About:A business plan versus a business ideaWhat a business plan is and why you need oneBasic components of a business planWhy “poking holes” in a plan is a good thingUnpopular opinion about looking at your competitionLinks & Resources:EPISODE WEBSITE >>Download My FREE BUSINESS PLAN Template hereDownload My Free Lead Magnet WorkbookFind me on Instagram!
8/28/2023 • 46 minutes, 3 seconds
Her Poshmark Side Hustle Eliminated $75,000 of Debt
Are you swimming in unused clothes? Or is shopping a hobby that you love and want to finally earn money from doing it? Reselling clothing items on Poshmark can turn into a pretty lucrative side hustle quick than you think!Molly McIndoe of Molly’s Closet Collection started her Poshmark journey in 2019 and has since transformed it into a money making machine. So much so that Molly has been able to eliminate $75,000 of debt from reselling clothing alone!In This Episode You’ll Hear About:How Poshmark works as a seller and userWeekly workflow and operations of resellingShopping for used inventory to resellTop mistakes when it comes to listing itemsLinks & Resources:Connect with Molly more on Instagram. You can also shop her resources right here to begin your Poshmark side hustle journey. EPISODE WEBSITE >>Download My Free Lead Magnet WorkbookFind me on Instagram!
8/21/2023 • 42 minutes, 53 seconds
Get Down to Business; Determine Your Needle Movers
Ready to learn from my past mistakes? Understanding what truly impacts your bottom lines inside your business and prioritizing those tools isn’t always easy. It sometimes requires sacrifice and swallowing a little bit of pride. However when we can identify our needle movers, we can create an insurance policy for our business decisions and make the patch to more income… a little easier. In This Episode You’ll Hear About:What a needle mover really is inside your businessDetermining your needle moversHow to prioritize needle moversVanity metrics vs. needle moversHow to start letting go of non-needle moving tasksLinks & Resources:EPISODE WEBSITE >>Grow Your Business With My New 90-Day Signature OffersFind me on Instagram!
8/14/2023 • 22 minutes, 32 seconds
The Path To Starting An AirBnB Side Hustle
Do you have a spare room or are you thinking about investing in a second home to rent out? Short term rentals are amazing side hustles that can bring in extra income and give you a streamlined approach to it all. Ali Haney is sharing her experience with AirBnB and how she has been able to maximize her dollar, without maximizing her schedule. Ali is diving deep into her experience and sharing how you can get started with a short-term rental side hustle as well.In This Episode You’ll Hear About:Long term v. short term rentalsInvesting in a short-term rentalHow to start with short term rentalsStreamlining methodsEarning potential Links & Resources:EPISODE WEBSITE >>Download Ali’s FREE Short-Term Rental Quick Start Guide HereGrow Your Business With My New 90-Day Signature OffersFind me on Instagram!
8/7/2023 • 42 minutes, 59 seconds
Can a Side Hustle Give You Job Security?
There are multiple ways to build out financial security like saving, investing, and more items like that. But you’re listening to an entrepreneur podcast so in my opinion one of the best ways to create security within your career is through having your own business. In fact, I actually believe only through entrepreneurship do we have true job security. And side hustling can absolutely get you there!In This Episode You’ll Hear About:What job security really is and how you know when you have itHow to define your personal job securityA side hustle business model formula for landing job security How my side hustle supplied job security when two 9-5 jobs didn’tLinks & Resources:EPISODE WEBSITE >>Grow Your Business With My New 90-Day Signature OffersFind me on Instagram!
7/31/2023 • 20 minutes, 20 seconds
She Turned Her Love of Vintage Home Decor Into A Profitable Side Hustle
There’s a niche for everything! Crystle McCorkle turned her love of thrift shopping for vintage home decor into a thriving side hustle and Instagram sensation. Her business, Baby Got Brass, procures a niche, vintage collection found from thrift shopping to estate sales, that speaks to her eclectic audience. In This Episode You’ll Hear About:What is reselling reallyProfit and pricing for a reselling businessHow to shop thrift stores and estate sales for inventoryBusiness model of a renting booth spaceLinks & Resources:EPISODE WEBSITE >>Follow Baby Got Brass on Instagram!Grow Your Business With My New 90-Day Signature OffersFind me on Instagram!
7/24/2023 • 37 minutes, 17 seconds
6 Things to Consider when Choosing Your Side Hustle
Hot take: the question “what do we want to do” is lacking and will never give you true insight or fulfillment when it comes to a business you want to run. In order to run a truly successful business, there are key factors that you must look at in order to determine which options will best give you results. Spoiler alert: there isn’t just one business out there for you. There are several options!In This Episode You’ll Hear About:How to discover a multitude of businesses right for youUnderstanding how you want to earn incomeDetermining a clients or customer relationshipActive versus passive incomeMarket saturation & competitionLinks & Resources:EPISODE WEBSITE >>500 Side Hustle IdeasGrow Your Business With My New 90-Day Signature OffersFind me on Instagram!
7/17/2023 • 18 minutes, 58 seconds
How To Monetize A Food Blog Side Hustle
Mika Kinney of JoyToTheFood.com is sharing her insights on how to start a food blog and how to have that food blog begin to earn income. A food blog can become a lucrative form of passive income. But how do you actually get there? Mika is sharing what has worked, what hasn’t worked, and providing all of the important steps she would take if doing it again. In This Episode You’ll Hear About:How does a blog earn moneyWhat do you have to do for your blog to continue earning moneyWhat’s the best thing to focus on for new bloggersOperating procedures for a food blogWhat to avoidLinks & Resources:EPISODE WEBSITE >>https://joytothefood.com/Follow Mika on Instagram and Facebook. Mika also has amazing tips and resources for working with your partner. Grow Your Business With My New 90-Day Signature OffersFind me on Instagram!
7/12/2023 • 39 minutes, 46 seconds
3 Reasons Why the Summer is a Great Time to Start Your Side Hustle
So you wanna start a side hustle? But don’t want to work all summer? I hear ya! So many people think the summer isn’t a great time to start a business. But I 100% disagree. And I’m going to tell you why!I know your summer schedule is busy. But let me give you 3 major reasons why starting a side hustle in the summer can be a terrific business move!In This Episode You’ll Hear About:Summer v. Fall for entrepreneurs - what this meansLeveraging the sporadic summer schedule for your businessPerks of not being customer facing during development7 tips for how to balance your side hustle this summerLinks & Resources:EPISODE WEBSITE >>Grow Your Business With My New 90-Day Signature OffersNEW: Off The Ground In 12 WeeksNEW: 90 Days To New LeadsSchedule A Free CallFind me on Instagram!
7/10/2023 • 14 minutes, 44 seconds
BONUS EPISODE: Introducing my 90 Day Offers
You have the idea and skill set for a lean, mean money making machine. I have the organization and plan that’s going to get you there!Introducing my two new services built to organize that business spaghetti inside your brain and build you a plan that gives you every step of the way in order to meet your goals. Make more progress. Be more productive. And have support every step of the way. In This Episode You’ll Hear About:The number one thing I’m seeing amongst side hustlers My two new offers and how they workOff The Ground In 12 Weeks - aspiring or pivoting side hustlers90 Days To New Leads - side hustlers looking for more leads and salesScheduling a free consultation callLinks & Resources:EPISODE WEBSITE >>Grow Your Business With My New 90-Day Signature OffersNEW: Off The Ground In 12 WeeksNEW: 90 Days To New LeadsFind me on Instagram!
7/7/2023 • 17 minutes, 54 seconds
She Turned Thrift Shopping For 90's Fashion Into A Thriving Side Hustle w/ Carmen Jones
Do you love thrift shopping? Do you enjoy earning extra money? Then this episode is for you! Carmen Jones of Second Hand Shawty is on the podcast today talking about how she has combined a love of thrift shopping and 90’s nostalgia and turned it into a thriving side hustle. In This Episode You’ll Hear About:Carmen breaks down just how she developed such a niche business, how she shops for inventory, and what her operations look like from thrifting Saturdays to shipping out Etsy orders on her lunch break. How Carmen built a business from thrift shoppingWhat is reworking and upcycling clothing?Profit margin on thrifted clothingHow to thrift with responsibility and graceThe business model behind a niche thrifted Etsy shopTips on how to get started thrifting for extra incomeLinks & Resources:EPISODE WEBSITEMUST VISIT: Second Hand Shawty’s Etsy ShopFollow Carmen and Second Hand Shawty on InstagramFollow Carmen and Second Hand Shawty on TikTokDownload My Free Lead Magnet WorkbookFind me on Instagram!
7/5/2023 • 48 minutes, 59 seconds
How I Was Able to Build a 6 Figure Business with 3 Day Workweeks
It took a lot of trial and error fine tuning my food photography side hustle. And after 3 years, I have finally created a lean machine side hustle that earns 6-figures, demands a 3-day workweek, and provides flexibility for my life. In This Episode You’ll Hear About:In this episode, I am sharing how I’ve been able to scale my side hustle and how I’ve been able to position it in a way to provide freedom and flexibility. You can earn big money side hustling without working full time hours. And I’m going to give you the place to start.A glimpse into my food photography side hustleUnderstanding my audience and their buying behavior Facebook groups, SEO, and lead magnet growth toolsOrganizing your schedule into a shorter week with lean practicesLinks & Resources:EPISODE WEBSITE >>Download My Free Lead Magnet WorkbookFind me on Instagram!
7/3/2023 • 27 minutes, 6 seconds
An Intro To Bookkeeping For Side Hustlers
How do you feel when talking about numbers? Chances are if numbers don’t give you the warm and fuzzies, it’s likely because we aren’t familiar with our numbers. It’s not always the lack of income that leaves us uneasy. In fact, a lot of times it's the disorganization of our bookkeeping that gives us the most financial anxiety as business owners. In This Episode You’ll Hear About:My friend Courtney from Aspire Consulting is on the podcast sharing her knowledge of bookkeeping for small businesses. Courtney runs an online bookkeeping business as her side hustle while working full time for a non-profit organization as a Financial Analyst. And she is here giving so much wisdom on how to approach our numbers with ease.Basics of bookkeeping and where to get startedThe importance of understanding your incomeUsing family & friends as a learning experienceBookkeeping prep for tax seasonYear round good practicesLinks & Resources:EPISODE WEBSITE:GRAB COURTNEY’S FREE BUNDLE: Understanding your P&L Guide, Intro to Estimated Taxes, and 75+ Tax Write OffsDownload My Free Lead Magnet WorkbookFind me on Instagram!
6/28/2023 • 34 minutes, 8 seconds
7 Ways To Promote Your Lead Magnet To Grow Your Email List
Far too often I see aspiring entrepreneurs start their business by creating a new social media account and putting all of their effort into posting in order to create their business. I’m here to tell you why that method is a quick route to burnout and present a much more effective method for building a true audience. In This Episode You’ll Hear About:For so many businesses, I recommend building an email list to see revenue results. And how do we get to that email list? Answer: through a beefy lead magnet! In this episode I am sharing how to share your lead magnet in unique ways so you can start building an audience that’s excited to hear from you Why social media shouldn’t be your 1st stop when starting a businessHow a lead magnet can grow your businessThe importance of growing an audience7 methods for sharing your lead magnetLinks & Resources:EPISODE WEBSITEDownload My Free Lead Magnet Workbook$5 Pinterest Lead Magnet Promo KitSave 50% off Flodesk Right HereFind me on Instagram!
6/26/2023 • 25 minutes, 47 seconds
Freedom & Flexibility From Being A Virtual Assistant w/ Meaghan Long
Are you looking for a new side hustle idea? Or maybe another side hustle idea? Being a virtual assistant may be just what you’re looking for! VA work includes so much and can hone in on a mass variety of skill sets. My next guest, Meaghan Long, shares how she came about being a virtual assistant and how she now coaches others on doing the same. In This Episode You’ll Hear About:Dive into how Meaghan got started as a VA, what virtual assistant work can look like, and how you can get started with virtual assistant services to begin earning extra income. What a virtual assistant is and what this can look like for youDifferent opportunities available as a virtual assistantHow to identify your VA skillsHow to start pricing your VA skillsLead service from a heart-centered and human-centered approachLinks & Resources:EPISODE WEBSITELooking to connect with Meaghan more and learn about launching your virtual assistant services? Find her on Instagram right here. You can also visit https://meaghanlongvirtualsolutions.site/ to explore her program and VA community.Download My Free Lead Magnet WorkbookFind me on Instagram!
6/21/2023 • 40 minutes, 32 seconds
3 Types of Emails To Send To Your List
You’ve heard people talk about the importance of email marketing for your side hustle. But after you start building an email list, what the heck do you send them? Are you familiar with the feeling of sitting down at your desk without a clue on what to email your list… if so this one is for you!In This Episode You’ll Hear About:We are breaking down the (3) types of emails you will send to your list. PLUS I am showing you how to create 1 month of email marketing content just by following my simple formula, using these 3 email types. How to nurture an audience - everything to send them!How to use your email list to assist in building your offersHow often you should pitch to your inboxNatural ways to pitch to your inbox to increase revenue!Links & Resources:EPISODE WEBSITEDownload My Free Lead Magnet WorkbookFind me on Instagram!
6/19/2023 • 20 minutes, 11 seconds
Understanding Your Brand with Anna Bullock
Have you considered how your brand shows up for your business? My next guest is all about empowering your brand not to just stand out, but to be a shining employee of your business, serving your audience and connecting where it matters most. Anna Bullock of Anna Katherine Creative shares how we can truly understand our brand, our audience, and ourselves as entrepreneurs. In This Episode You’ll Hear About:Anna shares how and where your branding can show up to optimize business exposure. She is giving away all her secrets on how to create a brand that truly serves. Inside this episode, you are going to hear more about:Anna’s branding business and how she got startedLaw of attraction versus strategyWhere your branding must show upConnecting branding to audience Links & Resources:EPISODE WEBSITE:Download My Free Lead Magnet WorkbookSIDE CHECKS INSTAGRAM
6/14/2023 • 47 minutes, 27 seconds
Want to Grow Your Audience? You MUST Know This.
In order for you to grow your business, you first need to grow your audience! Without an audience, your business doesn’t have anyone to sell to. And when it comes to growing your audience, there is one place to start! In This Episode You’ll Hear About:Growing an audience can be a simple process and one that we often overlook. Not everyone will be interested in our business. So it’s important that we focus on how to grow the right audience for our business. Inside this episode we coverHow your business meets revenue goals with the right audienceThe #1 tool you need to grow this audienceWhat to avoid when doing this…Case studies from my clients on growing their audience!Links & Resources:EPISODE WEBSITEDownload My Free Lead Magnet WorkbookFind me on Instagram!
6/12/2023 • 18 minutes, 51 seconds
Their Laundromat Earns Passive Income In Just Two Hours Each Week
Have you ever thought of investing in an income generating asset that earns passive income? My next guests did that and did it very well! After taking an extended road trip and needing places to stop and do laundry, Jon and Erin Carpenter discovered just how important laundromats were and how much time customers spend there! This leads them to their next big business move!In This Episode You’ll Hear About:Jon and Erin purchased a laundromat in Charleston, SC - Reynolds Laundry. And not too long after purchasing, they decided to temporarily shut down for 2 months to do a complete renovation! This would lead them to create not just the pretties laundromat in South Carolina, but a community stable. The business model of a laundromat (how it operates and generates income)How long until you see an ROIFacing entrepreneurship as a coupleHow passive are laundromats really?Incorporating your business into the communityLinks & Resources:EPISODE WEBSITESave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
6/7/2023 • 45 minutes, 20 seconds
Starting A Business? Here's My Suggested 30-Day Plan
Starting a business? Or whipping dust off a business that may have gone durment? Here’s my 30 day plan! Let’s be honest… your business is only as good as your audience. Without an audience, leads, or people interested in what you have to offer, your business won’t get off the ground. That’s why my 30 day plan starts with the audience and ends with the offer. In This Episode You’ll Hear About:Follow along and I share how to grow an audience for any new business and how they can lead to faster pay days. We discuss how your audience helps you refine messaging and your offers. And makes it possible to have an audience to launch to. Detailed 30 day plan for starting your businessWhy growing an audience first should be a priorityHow to grow an audience (past family & friends)What to avoid when starting your businessCreating a value-added lead magnetHow to welcome, nurture, and poll a new audienceHow your audience can help you create your paid offerLinks & Resources:EPISODE WEBSITEDownload my Free Lead Magnet Workbook hereSave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
6/5/2023 • 29 minutes, 48 seconds
Building A Business With Abundance with Aimee Lubin
Abundance and opportunity are all around you. And when it comes to earning more income and creating a business, you’re likely a lot closer to success than you think. In this episode, Aimee Lubin discusses how she built her business from seeing an abundance of oyster shells around her and convincing herself that there was money to be made. And she was right!In This Episode You’ll Hear About:Join us as Aimee shares how she’s been able to see ordinary things around her and turn them into extraordinary business opportunities. Aimee believes that a lot of her business success is simply going for it, blocking out the opinions of others and really listening to what her audience is saying (and not saying)...An introduction to Aimee Lubin and Southern Most ShellsOyster shell decoupage Looking around you for abundant material Blocking out negative opinions or limited beliefsPivoting and creating around your audienceLinks & Resources:EPISODE WEBSITESave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
5/31/2023 • 36 minutes, 47 seconds
7 Income Generating Assets Under $1000
Entrepreneurship doesn’t just need to look like turning passion into profit. In fact, sometimes you can just enjoy the profit! Income generating assets are a great way to continue to earn income and do it in a more passive way. And they don’t always need to be very large investments. In This Episode You’ll Hear About:You don’t need to wait to purchase an AirBnB to start earning passive income through an income generating asset. I am going to walk you through 7 investments you can make to begin earning more income on the side. We are talking about investments, profits, ROIs, and more!What an income generating asset is7 income generate assets to considerActive versus passive assetsNot always turning passion into profitLinks & Resources:EPISODE WEBSITESave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
5/29/2023 • 24 minutes, 25 seconds
Serving A Micro Niche Audience with Bryson Tarbet
Bryson Tarbet of That Music Teacher, LLC and That Music Podcast, is a PreK-6th grade general music teacher just outside of Columbus, Ohio. His goal is to share different perspectives on issues pertaining to the lives of music educators across the country and to get back to what’s really important.. Making music with kids!In This Episode You’ll Hear About:You’ve heard of a niche business but have you heard of a micro niche? Today we are talking all about what a micro niche is and how to operate a micro niche business where your audience is extremely specific! Hear our expert walk us through the pros and cons and how to navigate everything a micro niche has to offer!What a micro niche isHow to find your audience while serving a micro nicheHow to market towards a micro nicheCompetition inside of a very niche industryPros and cons of a micro nicheLinks & Resources:To connect more with Bryson, you can visit www.thatmusicteacher.com or follow along on Instagram @thatmusicteacher for all of the music (and business!) fun!EPISODE WEBSITESave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
5/24/2023 • 30 minutes, 28 seconds
A Look Inside My Food Photography Side Hustle
Join me as I give you an exclusive VIP tour of my food photography business! I am sharing exactly what it is my side hustle does, how I earn money from making food, my team that I manage all over the US, and why I will never take this business full time. In This Episode You’ll Hear About:For me, it’s so important that I pull the curtain back on my side hustle. As a business coach, I want to be fully transparent in what has work and what has not worked inside my business. Inside this episode, I am dishing all of the following….Ghost content creation for food blogsMy revenue and profit breakdownHow contractors are paidHow I select recipes that I know will sellThe risk and reward inside the businessLinks & Resources:EPISODE WEBSITESave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
5/22/2023 • 49 minutes, 34 seconds
Simplifying Your Marketing with Amanda Warfield
Running a successful business doesn’t need to be complicated. And my next guest completely agrees. In this episode Amanda Warfield is sharing how marketing can be simple and how it can work! This episode covers so many amazing topics including batch working, goal setting, and how to set your marketing efforts on autopilot!In This Episode You’ll Hear About:Amanda shares her experience with marketing and how a light-bulb moment forever changed the way she viewed her marketing efforts. Through overthinking and overcomplicating strategies in the past, Amanda now is a fan of simplistic marketing strategies and set up to get MEGA results in return!What simplifying your marketing strategy looks like How to create around your revenue goals and not randomlyBatching marketing content to save time and create evergreen promotionHow your menstrual cycle drastically changes your output and productivity as as a business owner; how to use this to your advantageLinks & Resources:EPISODE WEBSITETo connect with Amanda more you can visit her website at www.amandawarfield.com. Or click the link right here to grab a copy of her book Chasing Simple Marketing. Save 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
5/17/2023 • 46 minutes, 47 seconds
How To Craft The Perfect Elevator Speech For Your Business
How are you at answering the question “What do you do for a living?”. For some side hustlers and small business owners, this question can immediately give us a pitt inside our stomach. Especially if we have a 9-5, multiple businesses, or if our business does multiple things… This is where your elevator speech can come into play!In This Episode You’ll Hear About:Your elevator speech isn’t a tool to sell your business, but to introduce it. This episode walks you through how a well crafted elevator speech can eliminate any awkward or blank stares, can gain respect, and naturally lead into conversation. Key topics inside this episode are:What is an elevator speech and why do you need oneThe 4 steps to creating your elevator speechThe length of a good elevator speechWhat to include and what to avoidHow to memorize your elevator speech (and have it ready!)3 ways to becomes more confident delivering your speechLinks & Resources:EPISODE WEBSITESave 50% off Flodesk Right HereSIDE CHECKS INSTAGRAM
5/15/2023 • 23 minutes, 22 seconds
Implementing Systems Into Your Side Hustle with Taryn Rachelle
Your business requires hard work and labor hours. But there is a way to operate your side hustle or part-time business more effectively. Learn how systems can streamline and optimize your business! Today’s guest is a systems expert and is here to share her knowledge on how to begin implementing systems inside your business. In This Episode You’ll Hear About:Taryne Rachelle of The Social Lifestyle Co. is a systems expert who is sharing her business experience with us. Today Taryna helps business owners within the Wedding and Event industries apply systems to their business, saving them time, money, and energy along the way. And she’s here to help Side Checks listeners as well!Learn more about Taryn Rachelle and The Social Lifestyle Co.Systems vs. System Tools (what’s the difference?)How systems can save you time and moneyFavorite System tools to implement Where we go wrong with systems…How to get started applying systems to your businessLinks & Resources:Connect with Taryn Rachelle by visiting www.thesociallifestyleco.com. You can also follow Taryn on Instagram for more systems tips and tricks. Download Taryn’s Free Resource: Free Systems Audit Checklist The Social Lifestyle Co. also has strategy intensives for anyone looking for quick wins and to optimize their systems. You can browse all services right here.EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
5/10/2023 • 48 minutes, 9 seconds
Why Going Full Time Should Never Be The Number One Goal For Entrepreneurs
Working for yourself full time can be terrific. However, it should never be your number one goal when building or operating your business. Inside the world of creative entrepreneurship being “full-time” can feel like THE stamp of success. When in reality, there are so many other ways to run a profitable, successful business before it’s “full-time”. In This Episode You’ll Hear About:Let’s challenge what it means to be a successful entrepreneur. Spoiler alert; it has nothing to do with the amount of hours clocked. It also has nothing to do with how much income we earn. And everything to do with how we earn that income.My past experience feeling pressured into being a “full-time” business ownerHow going full time hurt my business and twisted my concept of successHow “full-time” is NOT an entrepreneurial term but a corporation termWhat happens when you making going full time your #1 goalWhat your #1 goal inside business should always be…Links & Resources:EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
5/8/2023 • 23 minutes, 40 seconds
Her Teachers Pay Teachers Side Hustle Now Earns A Full Time Passive Income
Hear how Sasha turned a side hustle into a full-time digital income. Aftering finding her path and passion within entrepreneurship, Sasha turned a new skill set of using Adobe Illustrator into a top-reviewed Teachers Pay Teachers shop. Sasha’s TPT shop has over 40,000 5-star reviews for her adorable clip art sets. In This Episode You’ll Hear About:Learn what it looks like managing a fully digital business earning passive income. Plus discover how Teachers Pay Teachers works and the win-win benefits it provides educators in need of resources for their classrooms. Plus how educators can get started creating a digital side hustle of their own on TPT!Sasha’s journey within entrepreneurship Refining a new skill set Aligning your life’s goals with career pathsWhat TPT is and how it worksPassive income, security, and flexibility Links & Resources:You can connect with Sasha more here on Instagram. You can also explore Sasha’s top reviewed TPT shop, Rainbow Sprinkle Studio. And if you’re interested in starting a TPT side hustle, swipe some of Sasha’s free resources right here to get started! EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
5/3/2023 • 33 minutes, 59 seconds
Is Your Side Hustle Idea Too Niche?
Niche side hustle business ideas can oftentimes be more successful than a general business idea. There is so much power in serving a specific target audience with a unique solution. However, there is such a thing as being too niche. This episode will walk you through how to determine if your creative side hustle idea, is too creative or not, for earning income. In This Episode You’ll Hear About:In this episode, you’ll hear what is considered to be a niche business, the pros and cons of a niche business, and a simple 3-question checklist in determining if your side hustle business idea is too niche. What is a niche business?The pros and cons of a niche businessWhy a business, too niche, will fail A 3-question checklist to determine if your business is too nicheWhat to do if your business is too nicheLinks & Resources:EPISODE WEBSITEBook A Coaching Call with AmyFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
5/1/2023 • 16 minutes, 22 seconds
Positive And Negative Pressure From Side Hustling with Sarah Guilliot
Sarah is a Launch Strategist with 20+ years experience in User Experience (UX). She's created hundreds of sales pages, complex site architecture, and high profile advertising campaigns for big tech corporations such as Microsoft, GoDaddy, and T-Mobile. She currently runs her business at www.sarahdesign.com where she provides services and training for entrepreneurs who want to launch an online course, group program or membership.In This Episode You’ll Hear About:Sarah shares her experience navigating the corporate world and applying her skill sets within entrepreneurship. In this episode we discuss working as a long term contractor as a way to elevate entrepreneurial pressure, lean into marketing that feeds us versus draining us, and the power of sales pages. Sarah’s background with UXTrying multiple side hustles Securing long-term containers Positive versus negative pressure inside our business Sales page design, build, copywriting, and experienceLinks & Resources:You can connect with Sarah right here for more information on professional web design, copywriting, and strategic experience. You can also sign up for Sarah’s Free 5 Day Sales Page Challenge. This challenge will walk you through gathering your assets and info to write a simple, but effective, sales page, AND give you some design tips along the way.EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/26/2023 • 34 minutes
Benefits of Side Hustling And Working 9-5
Side hustling while working a 9-5 provides many benefits. Some are obvious to us and some challenge us to reframe the way we think about our full time job, securing two paychecks, and the mental rest that part-time entrepreneurship gives. In fact, side hustling simulates a lot of positive behaviors of high-grossing individuals; more so than just full-time entrepreneurship.In This Episode You’ll Hear About:There are 5 major benefits of running your side hustle around a 9-5. This can also be applied to anyone running a part-time business alongside a full-time lifestyle. Side hustling isn’t always a means to full-time entrepreneurship. And entrepreneurship should not be considered successful only when it’s “full-time”. Comparing prioritization of side hustlers to millionaires - how they are similarRejecting the belief that successful entrepreneurship is a 40-hour work week5 major benefits of side hustling while working full-timeMethods to reframe they way we look at our full-time jobLinks & Resources:EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/24/2023 • 18 minutes, 41 seconds
Website Copy That Sets Boundaries With On-Brand Messaging
There are so many important aspects of creating and running a side hustle. When you're ready to launch that idea, you may dive into product development or marketing. However, there is one major pillar that is often overlooked. And that is copywriting. Your website copy not only is a strong tool for promoting your business and finding customers. Website copy also sets boundaries and expectations when it comes to your business. In This Episode You’ll Hear About:Lauren from Salted Pages is diving into her expertise for pairing powerful SEO with conversion-focused website copywriting that sets boundaries from the start and generates more organic leads. Tips for setting boundaries with website copy:Include an expected time frame you will respond on your contact formState the reasoning for the time frame above (infuse on-brand messaging!)Automatic email replies Communicate clearly when and how you respond throughout projectsSchedule email responses instead of sending them around the clockDetermine what your boundaries look likeLinks & Resources:To learn more about Lauren and Salted pages, visit www.saltedpaged.com. You can save 10% off Salted Pages copy templates by using code SIDECHECKS. Or follow Lauren on Instagram right here. EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/19/2023 • 39 minutes, 55 seconds
3 Ways Your Side Hustle Can Utilize Email Marketing
Email marketing can be a powerful tool for passively growing your side hustle. And one that can be applied to almost any side hustler, or at the very least; any side hustler. With email marketing you can truly build relationships, nurture a community, and creating a naturally invitation for promoting your products and services.In This Episode You’ll Hear About:In this episode, I am going to walk you through 3 ways to utilize email marketing for your side hustle, provide examples for each that you can apply to your own business, then give you a simple 3-step plan for getting started. You can also follow along with my free email prompt download. Grab my 1 Year of Email Prompt Ideas For Nurturing Your Audience right here. With my free guide, you can eliminate email writer’s block for good and start building relationships!Creating a beefy welcome series that automatically dripsHow to nurture your subscribers on a regular basis Pitching to your email listMonetizing your email list through affiliate incomeLinks & Resources:EPISODE WEBSITEFree Download: 1 Year of Nurturing Email PromptsFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/17/2023 • 24 minutes, 18 seconds
Side Hustling As A Couple with Stacey Morris and Skylar Pieper
This one is for all of the couples who run side hustles together. Skylar & Stacey Pieper are on the podcast today talking about why they choose to side hustle together rather than separately, how they work as a team within business, and their creative hustle history. In This Episode You’ll Hear About:This episode walks through Skylar & Stacey’s start with side hustling and why they are never letting go of micro businesses. They share insights on setting boundaries within business and life, their inspiration for hard work, and their true appreciation for what side hustles bring to the table. Key subjects inside this episode:How opposite personalities can make a great teamLearning and profiting from new skills rather than needing “years of experience”Key takeaways from side hustling as a coupleHow side hustling has strengthen trust in Stacey & Skylar’s relationshipRespecting your significant other as your business partnerLinks & Resources:EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/12/2023 • 50 minutes, 13 seconds
5 Questions To Ask Yourself Before Starting Any Side Hustle
Episode Description:Maybe you have an idea in mind, or maybe you’re just dreaming of side hustling after hearing your friend’s success stories or falling in fascination with a side hustler on Instagram. But before you get started, ask yourself these 5 questions to better refine that side hustle idea (or to help create one!)In This Episode You’ll Hear About:I walk you through 5 simple questions to ask yourself before starting any business owner. These questions can be for seasoned business owners or first timers! They aren’t yes or no style. And they aren’t designed to discern if you should start a business. Instead, they are built to ensure your business is built for success. Key subjects inside this episode:What you need from entrepreneurshipVarious ways money flows in and out of businessUnderstanding our time and availability Taking inventory on our own skill setsDefining our “worth-it” point. Notable Quotes From Today’s Episode:“You don’t always have to turn passion into profit” “Operate a business that isn’t rooted in your life's passion, but built to bring more passion into your life by reaching your goals and earning income the way you want.” “Entrepreneurship is the only job you’ll ever have where you don’t receive a paycheck on day 1 from learning on the job.” Links & Resources:EPISODE WEBSITE:Free Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/10/2023 • 18 minutes, 49 seconds
Choosing Side Hustling Over Full-Time Entrepreneurship with Melinda Atkinson
Have a full time gig and a passion for entrepreneurship? Side Checks is all about having your cake and eating it too. In this episode, I am chatting with wedding photographer, Melinda Atkinson, all about balancing a business and a full-time career. Melinda works full time as an Assistant Principal in NYC schools and is a mom of two while running her wedding photography businessIn This Episode You’ll Hear About:In this episode, Melinda shares her expertise on balancing life and work and her reasoning for not pursuing full time entrepreneurship. Hear all about Melinda’s journey starting her business, utilizing time off to grow her business, and how she’s brought her photography passion into the classroom. How Melinda grew her business during summers off as a teacherWhy Melinda chooses to be a side hustler instead of full-timeWhere career fulfillment is foundCareer shifts and where career unhappiness stems fromPursuing multiple side hustlesLinks & Resources:Wanna dive deeper into wedding photography or balancing a full-time career with entrepreneurship? Connect with Melinda on Instagram here or visit Melinda’s website at www.melindanitaphotography.com. EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
4/5/2023 • 42 minutes, 9 seconds
My Easy Blogging Strategy For Any Side Hustle
Did you know blogging can be an effective marketing tool for any side hustle? And it’s one of my favorites. Blogging can be thought of as a passive strategy for casting a net and gaining new leads. And as a strategy to serve an existing audience further, passively implementing a high level of customer service. Free Download: Free Blog Content CheatsheetShop My $9 Blogging Bundle In This Episode You’ll Hear About:In this episode, I am going to walk you through an easy blogging strategy for your business so that you can use this tool without adding work to your plate that doesn’t pay off. This episode will talk about why blogging isn’t dead, a different way to look at blogging if you’re ready to get serious about it, and how you can start blogging for your side hustle. If and why you should blog for your side hustleWhat blogging does for your businessWhy people don’t blog (combating a few false ideas)Selecting and planning your blog contentWriting and sharing your blog postsCreative examples of incorporating blog posts into your businessLinks & Resources:EPISODE WEBSITEFree Download: Free Blog Content CheatsheetFree Download: 97 Profitable Side Hustle IdeasShop My $9 Blogging BundleSIDE CHECKS INSTAGRAM
4/3/2023 • 37 minutes, 8 seconds
How To Plan For Hiring Before You're Ready With Jade Buford
The steps you take for hiring aren’t just when you’re ready. In fact, there’s action items every entrepreneur needs to cross off before they even begin to think of hiring. In this episode, I’m chatting with Jade Buford of J. Alexandria Creative, all about how to proactively prepare your business for hiring. Jade is the Creative Director and CEO of J. Alexandria Creative a brand and web design agency dedicated to serving small business owners by creating beautifully strategic brands and websites. After graduating with her BFA in Advertising from the Savannah College of Art and Design, working at a full service ad agency and as a designer in an in-house corporate marketing department, Jade, wanted to bring the same level of quality, strategy and design to the small business owner. J. Alexandria Creative started as a solo side hustle and turned into a full time agency with a team of 5 contractors dedicated to loving and serving small businesses through design!In This Episode You’ll Hear About:In this episode Jade walks us through her days of side hustling and turning her business full-time. She’s taken the tool of hiring and developed her business from solo-preneur to agency. And she’s here to share all her wisdom on it! Normalizing hiring for all business sizes and proactively preparing for this phaseHow Jade developed her business from solopreneur to agency, hiring a team of contractors to grow her business furtherThe importance of creating company cultureA smart way of utilizing contractors (and staying in the green) for projectsWhy creating a detailed plan for hiring before you’re ready to hire, is a successful strategyHow creating systems and preparing your business for hiring can decrease learning curves with new hiresLinks & Resources:EPISODE WEBSITEFREE DOWNLOAD: 97 Creative Side Hustle IdeasSIDE CHECKS INSTAGRAM
3/29/2023 • 30 minutes, 42 seconds
How I Knew It Was Time To Pivot
There was a time where I thought my lengthy entrepreneur resume was a bad thing. That my multiple interests and exploration phase of entrepreneurship were signs that my aspirations were scattered or uncertain. And this couldn’t be more wrong. In this episode, we dive into the difference between exploration and pivoting, how to know when it’s time to pivot, and how to pivot within your career in a way that won’t leave you bumped and bruised. In This Episode You’ll Hear About:In this episode I’m going to walk you through my career to clearly outline when I knew it was time to pivot and why. Then I’m going to give you a quick checklist you can give yourself, that audits this process for you and your career. The difference between exploring something new and pivotingWhy exploration should be encouraged within entrepreneurship A look into my full-time wedding photography career (the pros and cons)The crash of my wedding photography career (my forced pivot)Why I knew it was time to pivot before I didPivoting towards your goals (to build longevity)Pivoting checklistLinks & Resources:EPISODE WEBSITEFree Download: 97 Profitable Side Hustle IdeasSIDE CHECKS INSTAGRAM
3/27/2023 • 41 minutes, 57 seconds
Her Baking Side Hustle Grew Into Multiple Streams of Income
Side hustles come in all shapes and sizes. And can often utilize the skill sets we already have. For my next guest, Kaitlyn Reeck, this is absolutely the case. Kaitlyn has transformed her baking skills into not just one side hustle, but two! Kaitlyn runs an in-home cookie baking business and has an online course, teaching fellow bakers to do the same. In This Episode You’ll Hear About:How Kaitlyn started her side hustle with just one recipe!The exploration of various business models like cookie decorating classes and dropshipping How Kaitlyn educated herself on knowing how to run her business legally with all needing baking permits and labelsWorking as a full-time operations manager and running a side hustleGrowing her business through her local communityCreating her online business to help other bakers do the sameLinks & Resources:Explore Bigfoot Bakery and Kaitlyn’s course for bakers, Cookie Lady Academy. You can also connect with Kaitlyn more and hear all of her cookie puns on Instagram at @cookieladyacademy. CLICK FOR:EPISODE WEBSITEFREE WORKSHOP: Life-Proof My Side HustleSIDE CHECKS INSTAGRAM
3/22/2023 • 30 minutes, 7 seconds
Creating The Ultimate Lead Magnet For Your Side Hustle
Dive into my fool-proof strategy for creating lead magnets inside your side hustle that are directly tied to your business goals and won’t leave you building an email list without an end game in mind. Learn to assess what your lead magnet goal is and how to create one accordingly. I’ll walk you through how your lead magnet can serve your audience for either general goals, building up your email list, or more specific goals, leading to a sale. This episode touches on creating a quality lead magnet, delivering your lead magnet through your email service provider, and post delivery email sequences that bring your goal full circle. In this episode, I walk through some of my lead magnet strategies using Flodesk for all of my email marketing. If you’re interested in trying Flodesk for your business, you can save 50% off your first year by signing up right here. In This Episode You’ll Hear About:What a lead magnet truly is and how it can grow your side hustleHow email marketing is king compared to social media and statistics that support the fact that email marketing is a stronger growth strategy for your business compared to social mediaHow growing and fueling your email list can ultimately lead to side hustle growth and how it begins with creating a strong lead magnetUnderstanding lead magnet goals and how to create a lead magnet around your goals depending on if they are either general or specificLead magnet placement and post-delivery strategyWhat to avoid when creating lead magnets for your side hustleLinks & Resources:To get started creating your ultimate lead magnet for your side hustle, you can download my free lead magnet starter kit right here. Included inside the kit are lead magnet templates, strategy sheets, trackers, and email sequence planning. EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/20/2023 • 22 minutes, 59 seconds
How To Create Sales Page Copy That Works with Kari Perlewitz
Learn how creating a sales page for an offer inside your side hustle can be a game changer. And how the copywriting within that sales page can ultimately lead to a sale, by applying simple techniques focused around the buyer. Kari Perlewitz is a copywriter who specializes in helping small business owners attract their ideal clients through simple, yet magnetic, writing. She loves taking complex ideas and concepts and making them super easy to understand. She also helps clients with copy editing.In This Episode You’ll Hear About:What copy writing is considered inside a business to establish trust, authority, and to ultimately lead towards a sales goalAt what point does creating a sales page make sense for your side hustle and how to create a sales page for a main offer earlier rather than laterCommon mistakes business owners make when it comes to creating a sales page and how to avoid itCreating copy writing around your buyer, painting them a clear picture of winning with your offerUnderstanding how less is more when it comes to achieving sales page conversionHow you can write copy that feels natural, connects with the buyer, and leads to a saleLinks & Resources:You can get started writing your own sales page copy today. Explore Kari’s 17-page Sales Page Template For Courses and Workshops and begin crafting a sales page for your side hustle that naturally speaks to your target audience's perspective and sales.EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/15/2023 • 36 minutes, 55 seconds
How To Stand Out When Responding To Leads
Receiving new leads, especially as a side hustler can be the most exciting thing ever. That ‘New Lead’ email can make us feel like all of our hard work is truly worth it. And because side hustlers operate on limited time, we want to make sure we optimize every lead and naturally convert them to a client or customer if it’s the right fit. This episode walks you through how to stand out when responding to leads that will get your potential client excited to work with you, and won’t leave your inbox filled with tumbleweeds after you respond. In This Episode You’ll Hear About:How to customize canned email templates to save you time without sacrificing customer serviceHow to genuinely thank your lead for inquiring with your business and why it’s so importantWhy as a side hustler, you should lead with transparency and not portray your business looking or feeling busier than it isWorkflows to apply to your new lead strategy process that streamlines time and automatically provides customer serviceProving solutions and information to new leads to better present you as a subject matter expert, leaving them with a confident decision in trusting you for their needsLinks & Resources:EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/13/2023 • 19 minutes, 36 seconds
Staying Original And Creative Inside Your Business with Becca Wood
Have you ever found yourself comparing your business to others? Wondering what other education you’ve missed out on that people ‘more successful’ than you have absorbed? The notion of not painting the full picture of entrepreneurship (the good, the bad, and the ugly) and only building businesses based on what past successful people have done has truly started to bother my next guest. Becca dives into Side Checks with the revelation that we should be more creative with our business growth, as if we were the trailblazers, not the people following those who have come before us. And one of those creative methods Becca loves to encourage entrepreneurs to pursue is networking. Becca designs Squarespace websites, quickly. She's passionate about having real, honest conversations about the online business space, and thinking creatively about building a business that works for you. She's also the host of Probably Bothered, the podcast where she talks about everything that bothers her...In This Episode You’ll Hear About:Becca walks us through the reality of staying creative and original within our businesses even after absorbing all the education from those who came before us. It’s incredibly easy to look at all the resources from someone within our industry and apply them to our business. However, when our business lacks creativity, it truly won’t go as far as it could. Becca discusses how she applies this method to her design business for clients and her take on staying creative while being strategic. We also dive into methods for building our business through creative networking and relying on tangible business neighbors versus larger than life competitors. Links & Resources:You can read more about Becca and her design business at www.beccawood.com. Becca also offers coffee chats and website audits for entrepreneurs looking to strategically enhance their web presence. You can connect with Becca and book that time with her, right here. EPISODE WEBSITE:FREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/8/2023 • 39 minutes, 22 seconds
How Do You Know If A Side Hustle Idea Will Work?
Have you ever wondered if your side hustle idea will work? This is a very common question people tend to ask themselves after they get excited about a new business idea. The truth is, we have no true way to know if our side hustle idea will work. You can’t predict the future. But one thing you can do is create proof of concept for your idea. And that’s what we are going to do, today. In This Episode You’ll Hear About:There are three ways to create proof of concept for your side hustle idea. Proof of concept is evidence we gather that demonstrates that a concept (business idea) is feasible. And when you have a new business idea, this should be your first stop. We can create proof of concept through looking at the people already doing it, by connecting with a sample group of our ideal avatars, and by giving away free content that connects with your offers to gather information around where interest and demand are.By the end of this episode, you’ll walk away with an action plan for gaining proof of concept for your side hustle idea as well as what to do when you don’t gain proof of concept. The last night you want to do is launch a business that doesn’t perform or meet your goals. But with proof of concept, you receive a greenlight that affirms your offer and allows you to proceed with confidence!Links & Resources:EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/6/2023 • 32 minutes, 23 seconds
How Simplifying Your Business Can Lead To Optimization
Often as entrepreneurs we have a habit to overthink and over complicate our businesses. We want to perfect our branding, messaging, offers, and serve all potential upcoming opportunities. However, this can easily get in our way of taking action and ultimately making progress. In this episode, we are diving in with Amy’s former business coach Stephanie Williams all about simplifying your business for better results. In This Episode You’ll Hear About:“Brand-crastination” and how a strong focus of branding at the beginning versus focusing on our offer can lead to a lack of progressHow a simple offer can lead to more conversion Navigating shorter attention spans in business todayAt what points side hustlers start to overcomplicate their business, what it looks like, and how to correct itFollow along as we take you through bad business habits we are all guilty of, how to correct them, and how to start simplifying business and get big results. Links & Resources:Ready to Life-Proof your side hustle? Take my free workshop! Enroll in Life-Proof My Side Hustle right here to get started! EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/1/2023 • 27 minutes, 46 seconds
My 6-Figure Side Hustling Journey With Amy Schmidt
My name is Amy Schmidt and I consider myself a full-time side hustler. My side hustler journey began in college when I started my first cleaning company. This started my obsession for side hustles and business that I carried well throughout my corporate career. I even turned one of those side hustles into a 6-figure food photography business that I still manage today. I believe entrepreneurs should create their business models as unique as they are. So often we follow those that have come before us. But what if there was more? I’m a firm believer in creating micro-business development to create multiple streams of income versus chasing a 40-hour work week we have worked so hard to escape.In This Episode You’ll Hear About:My views on side hustling did not start this way. In fact, I was chasing full-time success from the very beginning and I looked down on side hustles, thinking they weren’t as significant. In this episode I cover:Growing up with parents who influenced financial independence Creating my first business in college in effort to gain a more flexible schedule and season of life after my dad was diagnosed with cancerEntering the corporate world (twice) all to end up feeling an “entrepreneur-itch”White knuckling my wedding photography career all to have it crash when life moved me from the Chicago area, back home to South CarolinaCreating my 6-figure side hustle, my food photography businessCelebrating running two-part time businesses today and saying goodbye to full time businesses for foreverFollow along as I take you through learning how to make car payments at the age of 16 to being business obsessed and a full-time side hustler today.A Special Note On Today’s EpisodeToday’s episode and the release of Side Checks Podcast is dedicated to my dad, Tony Bone, who would have turned 65 today. Happy retirement dad! Thank you for teaching me about hard work and for playing such a significant role in the start of my career.Links & Resources:Ready to Life-Proof your side hustle? Take my free workshop! Enroll in Life-Proof My Side Hustle right here to get started! EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/1/2023 • 46 minutes, 57 seconds
Rethinking Side Hustles In 2023
Have you been thinking of starting a side hustle but not sure if it’s totally worth it? Or maybe you’re looking to leap into full time entrepreneurship and bypass the part time business model? When it comes to side hustling, I think we may have a few things wrong. Side hustling doesn’t need to feel like this painful sacrificial time in our lives. Sure, there’s some hard work involved. But who said side hustling had to earn a little cash on the side in exchange for our blood sweat and tears?Let’s rethink side hustles in 2023 to learn how they can become vessels of opportunity versus stepping towards full-time success.In This Episode You’ll Hear About:Three major things side hustles can deliver entrepreneurs that help reframe the part-time business model. Time and growth for our businesses to thrive under less pressureOpportunities to achieve our goals while creating job securitySignificant income through strategy despite having less timeNothing bad happens when our business grows through side hustling. And nothing bad happens if we choose to keep our business part time. In fact, because of this alone, there could be some pretty unique options out there for you that you may not have even considered yet. If you’re an aspiring side hustler, note how these areas can serve you and how you should start your business with these topics in mind. And if you’re a fellow side hustler or full time entrepreneur, consider these topics for any areas inside your business that can be tweaked in order to truly deliver a business model that serves you and your lifestyle completely, not just through a paycheck. Resources & Links:Ready to Life-Proof your side hustle? Take my free workshop! Enroll in Life-Proof My Side Hustle right here to get started for free! EPISODE WEBSITEFREE WORKSHOP: Life-Proof Your Side HustleSIDE CHECKS INSTAGRAMSIDE CHECKS FB COMMUNITY
3/1/2023 • 24 minutes, 18 seconds
Welcome to Side Checks
Side Checks is a twice-weekly business podcast all about side hustle development and management. Show host, blogger, niche strategist, and an expert side hustle developer Amy Schmidt, covers topics like strategic growth, sales, marketing, time management, and what a “healthy hustle” looks like.In addition to having open and honest conversations about her own experience with side hustling, Amy regularly invites other fellow side hustlers, business owners, and experts onto the podcast to share their own stories and career advice!Side Checks is designed for anyone who is curious about making money as a side hustler, landing the ultimate job security and growing their income and career in a more fulfilling way!Tune in March 1st for the first episode.