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SEO 101

English, Education, 1 season, 464 episodes, 5 days, 20 hours, 46 minutes
About
SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn of StepForth Web Marketing Inc and John Carcutt of Advance Digital give out helpful information for the beginners without overwhelming you with technical details.
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SEO 101 Ep 462 - Chapter 7 of the SEO Learning Series

Explore advanced SEO strategies in this 7th chapter of the SEO 101 Learning Series, from optimizing organic SEO to mastering local SEO and content creation with AI, gain expert insights! Also learn whether you should continue paid ads if your rankings soar and some effective social media management tips. Elevate your online presence with actionable info.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/19/202445 minutes, 48 seconds
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SEO 101 Episode 461 - Ranking Drop Bug, WordPress Speed, and SEO Questions

Explore the latest SEO developments, including a potential Google update, bug fixes, WordPress speed enhancements, and Google's AI-powered Chrome update. Plus, listener questions were answered on URL versions and server errors. Stay informed and boost your SEO game with this episode!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/5/202441 minutes
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SEO 101 Ep 460: Chapter 6 of the SEO 101 Learning Series

Explore the fundamentals of SEO in this 6th episode of the SEO 101 Learning Series. Discover essential tools like Google Analytics and SEMRush, low-cost rank tracking options, and custom dashboards for data centralization. Learn effective evaluation techniques, cost-saving strategies, and the importance of monitoring site health. Stay updated with cutting-edge SEO trends and techniques!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/5/202453 minutes, 24 seconds
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SEO 101 Episode 459 - Google's 2023 Updates, Gemini 1.0, and SEO Insights

In this episode of SEO 101, we take a quick break from the learning series and delve into Google's October and November 2023 core updates, share insights on handling ranking fluctuations, and explore Google's groundbreaking Gemini 1.0. We also cover essential SEO news, including the return of "how-to" rich results and Google's response to Canadian legislation. Tune in for all the latest updates!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/21/202329 minutes, 58 seconds
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SEO 101 Episode 458 - Chapter 5 of the SEO 101 Learning Series

Discover the art of effective link-building in this 5th episode of the SEO 101 Learning Series. We cover guest posts, press releases, and safe linking tactics, shedding light on "nofollow" links. Plus, we explore social media's impact and reveal influencer marketing and podcasting insights for effective SEO. Tune in for more essential SEO knowledge!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/11/202358 minutes, 28 seconds
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SEO 101 Episode 457 - Chapter 4 of the SEO 101 Learning Series

In this 4th episode of the SEO 101 Learning Series, dive into the world of Local SEO and discover essential tips for local business success. Learn how to optimize your online presence, create a standout Google Business Profile, and employ effective strategies to connect with nearby customers. Boost your local market visibility today!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/20/202350 minutes, 35 seconds
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SEO 101 Episode 456 - Chapter 3 of the SEO 101 Learning Series

In this SEO 101 podcast episode, we delve into the fundamentals of Search Engine Optimization. Learn about optimizing web page elements, crafting effective content, using structured markup, and essential tools for SEO success. Perfect for the beginner, discover actionable insights to boost your website's visibility.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/9/20231 hour, 1 minute, 53 seconds
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SEO 101 Ep 455: Chapter 2 of the SEO 101 Learning Series

Unlock the fundamentals of SEO planning in this episode! Discover market insights, keyword strategies with SEMRush, competitor analysis, realistic goals, effective social media planning, and essential tool setups. Lay the groundwork for SEO success as we explore the core principles of digital visibility.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/2/202344 minutes, 49 seconds
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SEO 101 Episode 454: Chapter 1 of The SEO 101 Learning Series

This episode is Chapter 1 of a multiple episode series for learning SEO fundamentals. In this chapter Ross and Scott discuss the Beginning of SEO with a focus on the absolute basics of search engines and their growth to now. The topics discussed include what SEO is, why it is named that, who the noteworthy search engines are, their marketshare, and how search engines work. The next episode will be devoted to planning your SEO strategy from the ground up. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/18/202343 minutes, 44 seconds
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SEO 101 Episode 453: SEO Updates, Google Changes, WordPress 6.3, and Review Strategies

 In this episode of the SEO 101 Podcast, we discuss an anticipated Google algorithm update, Danny Sullivan's views on AI-generated content, and the diminishing link reports in Google Search Console. We also cover Google's bug fix in News indexing, the discontinuation of the related search operator, and the performance-enhancing WordPress V6.3 update. Insights from the Washington Post's SEO guidelines are shared, and a recent poll on SEO strategies for category/tag pages is analyzed. Finally, we touch on local SEO, sharing strategies for handling negative reviews. Tune in for these crucial SEO updates and insights.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/4/202329 minutes, 28 seconds
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SEO 101 Epsiode 452 - Google Updates & AI Reviews: SEO Essentials

Join us in this SEO 101 Podcast episode as we explored the latest Google updates, AI-generated reviews, critical vulnerabilities, and essential SEO tips. Stay informed on search engine developments and optimize your online presence with key insights and expert advice.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/1/202337 minutes, 34 seconds
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SEO 101 Ep 451 - Bing Compares Sizes, Local Landing Page Tips, and Schema with AI

Bing went there and compared AI sizes with Google. After some snickering, Ross and Scott discuss the new changes to dot AI as a top level domain vs a country code domain, Google’s mobile-first indexing, and how to use ChatGPT for schema markup creation.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/5/202332 minutes, 28 seconds
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SEO 101 Ep 450 - Google Bugs, Why Blogs Rock, and More Algorithmic News

Google has had a few bugs as of late that are discussed here, along with some valuable anecdotes about existing client SEO issues that you should avoid, the vast importance of blogs and why, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/29/202334 minutes, 25 seconds
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SEO 101 Ep 449 - AI quits Google, Google UA Historical Data, Google Search Ranking, April 2023 Updates, and More.

Ross and Scott discuss AI pioneers quitting Google to warn about the technology’s danger; the use of historical data to evaluate search quality, and more Google updates.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/8/202326 minutes, 7 seconds
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SEO 101 Ep 448 - Project Magi, the Product Review Update, and More Bing

April’s latest and significant Google product review update is discussed along with the announcement that Google is building a new search engine codenamed Project Magi. The hosts discuss the recent changes to the search landscape… most notably that Bing is in the news more often. This full episode continues with more search engine news worthy of your time. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/24/202336 minutes
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SEO 101 Ep 447 - Ranking Updates, Snippet Mistakes, Google Bard, and More.

Another broad core update is unleashed, improvements to the Search Status Dashboard, a tip for video SEO that you don’t want to miss, and more insights into the good and bad of AI for SEO. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/27/202328 minutes, 40 seconds
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SEO 101 Ep 446 - ChatGPT for Keyword Research, Google Product Reviews Update & More

More information continues to be revealed about Google’s Product Review Update. Ross and Scott review more about ChatGPT and SEO, plus a local SEO tip, and more thoughts from Google’s John Mueller.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/13/202322 minutes, 6 seconds
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SEO 101 Ep 445: Bing and Bard AI Discussed - Plus Google will Help with Analytics 4 but Don’t Rely on That

Google says they will automatically set up Google Analytics 4 for anyone who hasn’t done so… but it comes with serious caveats you need to be aware of. Also, AI chat is all over the news right now and for good reason, it is changing the way we work! Ross and Scott discuss the latest news on AI for SEO and the teased releases of AI for search from Bing and Google.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/13/202332 minutes, 53 seconds
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SEO 101 Ep 444 Google’s Many Latest Updates and the Impact on AI Content

Scott and Ross discuss the long-running round of Google algorithmic updates and their respective (but significant) impact on search results. They discuss the impact of the helpful content update on AI written content and finish off the episode with the answer to an SEO 101 listener question.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/23/202337 minutes, 14 seconds
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SEO 101 Ep 443 New Google Search Status Dashboard, December Google Helpful Content Update, Link Spam Update, and More.

The hosts started the show by reminiscing on the beginning of Search Engine Land which is now celebrating its 16th birthday. Next up, was the New Google Search Status Dashboard which reports widespread issues for site owners. Other topics discussed include the latest news on the Google Helpful Content Update that targets low-quality content created, a new Link Spam Update that’s about to roll out in 2 weeks, and much more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/21/202234 minutes, 58 seconds
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SEO 101 Ep 442 Impact of Backlinks on Ranking, Duplicated Website Content, AI-altered plagiarized content, and More.

The hosts started the show by discussing the lawsuit Google filed against a company promising Page 1 rankings. Other topics discussed include duplicate website content, the impact of backlinks on ranking, Google algorithms to detect & demote AI-altered plagiarized content, HTTP/3 as a factor in ranking, and much more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/12/202230 minutes, 54 seconds
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SEO 101 Ep 441 Disappearing Google Reviews, Updates on Google Business Profile Features, and More.

Ross & Scott started the show with news on WooCommerce WordPress plugin vulnerabilities. They then talked about reviewing structured data, updates on Google Business Profile photos, the impact of local review keywords on local rankings, disappearing reviews caused by a GBP bug, and much more! Bonus: Ross shares some of his learnings from a recent DMO Mastermind. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/28/202236 minutes, 48 seconds
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SEO 101 Ep 440: WordPress Vulnerabilities, October Spam Update, Google Search Result Display Update, and More.

Ross & Scott started the show with news on WordPress vulnerabilities. They then talked about Google’s October 2022 spam update, Google SERP display update, testing of expanded pricing details in Google Product Panel, guidelines for soliciting Google reviews, and so much more. Bonus: A special offer for business owners for the 25th anniversary of StepForth Web Marketing! Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/24/202224 minutes, 59 seconds
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SEO 101 Ep 439: Drupal Vulnerabilities, Multiple Google Updates, Google Business Profile Suspensions, and More

Ross & Scott started the show with news on Drupal vulnerabilities. They then did a rundown of the many Google updates in the last few months. Other topics discussed: Google testing the “More Like This” snippet feature, Google Search Console missing data, Google Local Search ranking bug, spiking Google Business Profile suspensions, and much more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/17/202234 minutes, 22 seconds
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SEO 101 Ep 438: WordPress 6.02 Security Issues, Google’s Advice on Meta Descriptions, and More.

The show started with a status check on Google’s Helpful Content Update. Ross & Scott then moved on to WordPress 6.02 security issues and Google’s advice on meta descriptions. They also gave valuable tips when they answered a few questions from the audience.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/17/202237 minutes, 8 seconds
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SEO 101 Ep 437: Google’s Helpful Content Update, Changes to International Targeting Report, Indexing Updates, and More.

The show started with a big update on Google Helpful Content, which could change SEO as much as Panda did. The hosts then discussed the August product review update, changes in People Also Asked results, Google’s simplified page indexing report, duplicating content in business profile posts, and much more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/29/202232 minutes, 54 seconds
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SEO 101 Ep 436: July 2022 Product Review Update, Google’s Indexing Issue, GBP Automated Messaging, and More.

The hosts started the show with Google’s release of a super basic video on SEO. They also talked about the July 2022 product review algorithm update, the Google indexing issue last July 15, new automated messaging through the Business Profile FAQ section, a Google Review scam, and more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/3/202230 minutes, 45 seconds
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SEO 101 Ep 435: GMB App Update, New Video Index Report, New Rich Result Guidelines, and More.

The show was packed with updates from Google. Ross & Scott discussed Google Search ranking updates, the rollout of the new Search Console Video index report, new rich result guidelines, the Google My Business mobile app, the expiration of Google posts, and much more! Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/18/202237 minutes, 57 seconds
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SEO 101 Ep 434: The Open Secret of Google Search, Twitter Updates, Featured Snippet Tests, and More.

The show started with a Twitter update that could benefit e-commerce merchants. The hosts then moved on to the open secret of Google Search, testing the new featured snippet layout, ‘brand story snippet,’ LGBTQ+ owned attribute to business profiles, and much more!  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/27/202245 minutes, 20 seconds
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SEO 101 Ep 433: New Search Engine From Ahrefs, Google’s Learning Video Markup, SEO Certification, and More.

The show was packed with a lot of updates, including the following: Yoast’s IndexNow protocol, Google adding learning video rich results, Google’s update on its title algorithm for multi-language or transliterated/scripted titles, Ahref's new search engine, and much more! Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/13/202233 minutes, 25 seconds
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SEO 101 Ep 432: Google’s May 2022 Broad Core Update, WordPress 6.0 ‘Arturo’ Activation, Google Ads CPC Bug, and More.

Ross & Scott started the show by paying homage to SEO legend Bill Slawski, who recently passed away. They then discussed the activation of WordPress 6.0 ‘Arturo’, Google’s May 2022 Broad Core Update, tips for marking up FAQ pages, a Google Ads cost per click (CPC) bug that inflated click prices by 300% - 400%, and much more! Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/1/202230 minutes, 17 seconds
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SEO 101 Ep 431: How to Use Images to Improve Rankings With Mike Blumenthal

Show guest, Mike Blumenthal, shares his latest research findings on the increased power of images in local search. In this episode, you will find out what images Google wants to see, how to leverage images to improve your rankings, and how to use one of Google's free tools to maximize your chances of success.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/11/202238 minutes, 3 seconds
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SEO 101 Ep 430: Goals Migration Tool for Google Analytics 4, Google Testing Updates in Search Results, and More

The show was filled with a lot of new updates. Ross & Scott talked about the new goals migration tool for GA 4, the possible reasons why rankings drop after optimizing existing content, multiple updates to Google search results, and much more. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/25/202238 minutes, 38 seconds
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SEO 101 Ep 429: Critical Chrome and Edge Update, Volatility in Google Search Ranking, and More.

The show was packed with recent important updates starting with the critical update to Chrome and Edge. Ross & Scott also discussed the Google Search ranking volatility, Google’s URL Parameters tool, recycling attribute for GMB profiles, the impact of product inventory on your search visibility, and much more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/18/202231 minutes, 5 seconds
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SEO 101 Ep 428: Game-Changing update on Google Analytics, Missing Google Reviews, and more.

The show was packed with controversial updates, which Ross & Scott broke down and discussed. Some of the topics were: the end date for Google’s Universal Analytics, missing business reviews on Google, a new WordPress plugin of note, and more. Bonus: they shared a couple of highly recommended tools and software.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/28/202238 minutes, 54 seconds
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SEO 101 Ep 427: Google’s Local Business Verification Update, Internal Linking for SEO, ‘People Also Ask’ Data, and More

Ross & Scott started the episode with a recap of current events, and then they moved on to Google’s various updates. They discussed the updates in Google search ranking, page experience, the verification process for local businesses, interactive maps in the local pack, and more! Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/21/202238 minutes, 30 seconds
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SEO 101 Ep 426: Google's Martin Splitt Interviewed

Ross and Scott interview Martin Splitt from Google’s Developer Relations Team. Martin answers SEO questions on JavaScript, the possible future of core web vitals, the likelihood of Web 3.0, and how easily his words are misconstrued - including a current mess he's dealing with on LinkedIn.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/1/20221 hour, 16 minutes, 20 seconds
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SEO 101 Ep 425: Google Search Console Updates, Google Reviews, Bing’s PubHub, Tips for Business Owners, and More.

Ross and Scott talked about recent updates in Google Search Console, Google Maps & Product reviews, Bing’s PubHub, and crawling issues in Shopify. They also gave a lot of valuable tips, including the list of online assets that you must have access to as business owners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/14/202238 minutes, 10 seconds
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SEO 101 Ep 424: Google Tags, Markups, URL changes, Subfolder URL Structure, and More

The hosts discussed various Google updates – from Google Home, a new robots tag, schema markups, URL changes, to subfolder URL structure. Ross & Scott finished the show by answering some questions posted by listeners on the SEO 101 Facebook Group.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/31/202232 minutes, 36 seconds
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SEO 101 Ep 423: Relevant SEO Tips, Yoast Updates, and More.

The first episode of the year started with a Google Search ranking update. The hosts then moved on to Yoast updates and then to unique SEO tips that you could apply to your website. Ross and Scott capped off the show with 2022 SEO predictions.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/24/202241 minutes, 23 seconds
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SEO 101 Ep 422: Google Updates for November and December, GMB’s Name Change, and More

Google had numerous updates in November and December. The hosts start the show with a recap of Google spam and core updates in November. They then moved on to GMB's new name, Google product reviews update, and other local SEO news that can help improve the performance of your business.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/20/202136 minutes, 15 seconds
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SEO 101 Ep 421: Remembering John Carcutt with Special Guests

Ross and Scott are joined by two special guests to share stories about their dearly departed friend and co-host of SEO 101, John Carcutt. For those who are new to the podcast, John recorded over 400 episodes with Ross Dunn over the course of 11 years. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/13/202122 minutes, 19 seconds
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SEO 101 Ep 420: Google Search Console Data Error, Structured Data Field Changes, and More

The hosts start the show by discussing a Google Search Console bug that overcounted data for four months. They then talked about plug-in links, changes to structured data fields from Google’s help documents, placing videos on pages for maximum exposure, and the concerns regarding local GMB listings. Ross & Scott also ranked the top 10 SEO factors that you should be paying attention to. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/24/202130 minutes, 30 seconds
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SEO 101 Ep 419: Core Web Vital Hints, Podcast Knowledge Panels, and More

Working to improve Core Web Vitals (CWV) can be very frustrating, the gents discuss some new priority hints provided by Google, along with a recent rollout of knowledge panels for podcasts. They also cover a public discussion by respected journalists disparaging Google that gained the eyes and ears of Google’s Danny Sullivan. John Mueller responds to concerns that continuous search results may prove problematic for Google Search Console data, and Ross and Scott respond to questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/1/202137 minutes, 55 seconds
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SEO 101 Ep 418: Google Bugs, New Search Quality Guidelines, and IndexNow

The hosts start the show discussing Google’s permanent loss of analytics data and a breakdown of Google Alerts. They then dig into the changes found in the latest update to Google’s Search Quality Guidelines, the impact of the mobile continuous scroll, the questionable benefits of IndexNow from Bing and Yandex, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/27/202128 minutes, 40 seconds
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SEO 101 Ep 417: Google AMP Breaks, SEO Competitor Analysis, and More

A varied week of news starts with the WordPress dev team accepting some responsibility for issues with Core Web Vitals, and Google AMP chaos ensues after a damaging update (iOS 15) breaks AMP pages. In addition, Google provides more insights into its rules for title rewrites, Ross discusses his latest presentation on SEO Competitor Analysis, his experience with naming businesses, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/19/202138 minutes, 40 seconds
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SEO 101 Ep 416: Search Result Enhancements and Chrome Field Data

A slew of search result enhancements are being seen in the wild and they are providing noticeable changes in the search experience. This is coupled with a Google Core algorithm update that has made significant waves. The hosts also discuss some Mueller files, including a thought-provoking question about the possible negative effects of using Chrome Field Data to assess a website’s load time.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/4/202129 minutes, 24 seconds
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SEO 101 Ep 415: Keyword Research Tips and The Importance of Accurate Local Profiles

How to dig into keyword research with lesser-known tools, the perceived impact of Google’s title tag alterations, and the importance of accuracy for business listing profiles. The gents also discuss some Mueller Files, a gap in Google My Business tracking, and they answer a question from a listener.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/23/202144 minutes, 29 seconds
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SEO 101 Ep 414: Google Changing Site Titles Doesn’t Affect Ranking but Click Through Rate is a Concern

Google confirms their automatic changes to title tags in search results do not affect rankings, but there is little doubt the “improved” titles can be less click-worthy. Scott and Ross also discuss a concern with the next version of Chrome that includes the ability to provide other site options when visiting a website, news on the link spam update, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/13/202128 minutes, 34 seconds
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SEO 101 Ep 413: New Author.URL Schema Recommended by Google

Google’s recommendation to use the new Author.url link to a central profile of the author’s bio harkens back to the days of rel=author and Google Authorship. The gents also discuss standard updates to Google tools, news on the Links Spam Update, optimizing Google My Business categories and services, and how to interpret and react to poor Google indexation of a website.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/23/202132 minutes, 37 seconds
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SEO 101 Ep 412: How Clicks on Search Results Impact Ranking Results

Google representatives confirm the impact of clicks on search results, but not necessarily in the way you expect. The hosts also discuss what Google’s Core Updates affect search results, changes to the use of fact check structured markup, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/23/202129 minutes, 53 seconds
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SEO 101 Ep 411: Google Core Update News and More

The hosts discuss the progress of the July Google Core Update, how to handle permanent redirects over the long-haul, the SEO benefits or not of dedicated hosting, additions to the review options in Google My Business, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/5/202135 minutes, 22 seconds
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SEO 101 Ep 410: A Shopify SEO Improvement and The Summer of Google Updates

The hosts discuss a much sought-after SEO feature recently released by Shopify. They also tackle whether you should or you should not pause your SEO and the significant Google Updates that have all commenced in relatively short order this Summer. To tie it all up, they shared some excellent Mueller Files.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/19/202140 minutes, 30 seconds
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SEO 101 Ep 409: Google’s Page Experience Rollout, Slander Filters, and More

Google’s Page Experience rollout is finally underway. The hosts discuss the rollout in addition to news on a Google slander algorithm, improvements in Google Search Console reporting, changes at Google My Business (good and bad), some Mueller files, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/5/202138 minutes, 27 seconds
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SEO 101 Ep 408: Google’s June Core Update and a MUM Discussion

Google has rolled out part 1 of a 2 part Core update as of June 2nd. The hosts discuss what is known about the update and specific insights. Amidst news on cumulative layout shift (CLS) and other updates to Google Search Console, the hosts dig into what is known about the Multitask Unified Model (MUM) that appears to promise a staggering revolution in search technology and the search experience.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/7/202136 minutes, 40 seconds
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SEO 101 Ep 407: What is Schema and Structured Data for SEO and Why it is Important

While discussing Schema.org’s launch of its new schema markup validator tool, Ross and Scott explain what schema and structured markup is, how it helps with SEO and site usability, and a plugin that can help with implementation. They also cover changes to Google Search Console, Google My Business listing issues, and shady SEO tactics, as well as some Mueller Files and a question from another valued listener.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/14/202137 minutes, 17 seconds
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SEO 101 Ep 406: SEO Notes from Ad World, Google Gaffes and More

The hosts discuss Yahoo’s fall from grace amidst its Verizon sell-off, Rachel Maddow’s goof, Google’s featured snippet gaffe, a Google algorithm update that affects review sites, and more Mueller files.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/14/202138 minutes, 28 seconds
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SEO 101 Ep 405: Maximizing Search Clickthrough Rates, Dealing with Traffic Drops, and More

To kick things off, the SEO 101 hosts get a good laugh over the stupidity of The Daily Mail’s ignorant lawsuit against Google over its low organic rankings. They follow that with insights into managing traffic drops (when necessary), improving search result clickthrough rates, news on the Page Experience update, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/23/202136 minutes, 20 seconds
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SEO 101 Ep 404: An Interview with Joost de Valk, Founder of Yoast SEO

Joost de Valk, Founder and Chief Product Officer of Yoast join Ross Dunn to discuss the Yoast SEO plugin. The interview covers the basic and advanced features, plus some upcoming updates and enhancements to the plugin that is sure to interest all users.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/1/202158 minutes, 25 seconds
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SEO 101 Ep 403: Google Core Updates, Managing Problematic Reviews, and More.

Scott and Ross discuss a variety of timely SEO news; from the recent light core update, and new Google My Business review management tool, to a free link building sponsorship tool and a question from a listener.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/22/202145 minutes, 47 seconds
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SEO 101 Ep 402: SEO News Update

Ross and his guest co-host, Scott Van Achte, discuss the past few weeks of search engine and SEO news. This diverse episode ranges in content from Google suspensions and how to set the opening date for your Google My Business listing, to a “Brave” new ultra-private search engine on the horizon and a couple of excellent SEO questions from our listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/10/202142 minutes, 23 seconds
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SEO 101 Ep 401: Knowledge Panels and SEO with Jason Barnard

In this episode, Ross Dunn interviewed Jason Barnard, the Brand SERP Guy, CEO, and founder at Kalicube. pro. Jason’s understanding of how the Google Knowledge Panel can be influenced and leveraged for brand recognition is unmatched. SEO 101 listeners will takeaway very helpful tips on how to secure their own Knowledge Panel.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/24/202150 minutes, 17 seconds
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SEO 101 Ep 400: A Q&A with Google’s John Mueller

Google Search Advocate, John Mueller, was the guest in this 400th episode of SEO 101 on WebmasterRadio.FM. The show started with a solemn nod to the loss of a fellow SEO, Hamlet Batista. Next, John Carcutt and Ross Dunn asked several questions of John Mueller including how to bounce back from the negative repercussions of a Core Algorithm Update, whether inferred links are part of Google’s ranking algorithm, how to improve the overall indexation of pages that were crawled but not indexed, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/8/20211 hour, 3 minutes, 58 seconds
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SEO 101 Ep 399: Stephan Spencer

In this episode of SEO 101, the hosts interview a special guest, and long time friend, Stephan Spencer. Stephan describes his journey into SEO and the great strides it has taken. He shares excellent tips on everything from link building to digital PR, artificial intelligence for SEO, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/1/202151 minutes, 26 seconds
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SEO 101 Ep 398: Google SEO Tips for 2021

Ross Dunn and guest host, Scott Van Achte, review Moz’s SEO tips for 2021 and share their own. They also cover some of the latest search news in mobile, local SEO, and a search engine taking more user share than many expected it would.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/26/202141 minutes, 38 seconds
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SEO 101 Ep 397: Examining Google’s December Core Update

Google’s December Core Update was immense and it stirred up a lot of emotions (positive and negative) for site owners with improved rankings or those devastated by the update. Ross and Scott review what is known about the update, who was affected, and how to respond to it if you were on the losing side of the results. In addition, they discuss other noteworthy SEO news and answer a question from another valued listener.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/9/202143 minutes, 59 seconds
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SEO 101 Ep 396: Business Mentorship and SEO with John Espley

Ross interviews John Espley, Chief Connector at ConnectionSkills.ca about his work with small and medium businesses and how businesses connect with SEO, link building, and online marketing overall. The discussion often touches on the merits of networking and how connecting with people online and offline has an impact on SEO and a business’s overall success.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/30/202054 minutes, 39 seconds
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SEO 101 Ep 395: Interview with Roger Montti on Passages, Link Building, and More

In this episode, Ross interviews prolific Search Engine Journal writer, Roger Montti on his start in the SEO business and the work he does. The discussion then moves on to the latest news from Google such as passages, common SEO issues he encounters with client sites, questionable update rollouts for WordPress, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/23/202058 minutes, 4 seconds
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SEO 101 Ep 394: Google Passages and the Future of Search with Barry Schwartz

John and Ross welcome the one and only Barry Schwartz on the show - finally! Barry is the founder and editor of Search Engine Roundtable, CEO of RustyBrick, and News Editor at Search Engine Land. The show first touches on Barry’s origin story, how he manages to get so much done each day, his favourite news sources, and more. The bulk of the episode explores news around Google Passages Ranking, how BERT might figure into Passages, the Request Indexing Feature, and the future of search.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/16/202046 minutes, 44 seconds
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SEO 101 Ep 393: Key Takeaways from the Google SearchOn Event

John and Ross discuss a few pieces of search news before diving into the important news that came out of the recent SearchOn event by Google. Discussed was the groundbreaking news about “passages” that Google will be releasing in the New Year, followed by news on BERT, spelling detection, and the expansion of Key Moments on YouTube. The two end the show with answers to some SEO questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/30/202051 minutes, 33 seconds
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SEO 101 Ep 392: Trouble with the Indexation Request Tool, Google Bugs, WordPress APO, Google Goes Mobile-Only, How Caffeine Works and More

Google causes concern for many as it turns off the indexation request tool to make infrastructure updates. John and Ross speculate the updates are partly due to some recently publicized Google bugs while sharing those details. Ross discusses WordPress's automatic platform optimization (APO) and the results on his own site followed by an interesting review of Gary Illyes’s comments on how Caffeine’s indexing infrastructure works. Local SEO news follows with some significant updates followed by John Mueller’s announcement of mobile-only indexation coming in 2021.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/20/202047 minutes, 36 seconds
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SEO 101 Ep 391: Google’s Relationship with SEOs, Rare Bing News, and Local SEO Updates

The hosts discuss the meeting between the excellent Barry Schwartz from Search Engine Round Table and Martin Splitt from Google about Google’s relationship with the SEO community. They also delve into rare updates from that other search engine, Bing, some interesting local SEO news, a number of Mueller files, and a listener’s SEO question.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/5/202053 minutes, 41 seconds
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SEO 101 Ep 390: HTTP2 Update for Googlebot, More Google My Business Issues and Mueller Files

A new episodeAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/18/202025 minutes, 46 seconds
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SEO 101 Ep 389: Google Algorithm Weirdness, Mueller Files, and SEO Questions Answered

From the Google local algorithm to Google Discover, Ross and John discuss the algorithmic glitches and weirdness over the past few weeks. They also talk about picking the best domain for a rebranding, the no snippet tag, the pros and cons of allowing guests posts, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/10/202046 minutes, 35 seconds
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SEO 101 Ep 388: People Cards, Google Glitches, a WordPress Warning, and Questions Answered

Google is launching People Cards in India to allow individuals to create their own Rolodex-like listing in Google (shades of authorship?), Google suffered a massive indexing glitch, Firefox renews with Google and you won’t believe how much money they make! Scott and Ross also discuss issues with Google News indexing new providers, an important tip on using caching plugins in WordPress, a major issue with the latest WordPress upgrade, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/24/202043 minutes, 20 seconds
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SEO 101 Ep 387: Mobile-First Deadline Extended, Google My Business Tests Paid Profiles, and more.

Google has extended it’s mobile-first deadline in order to minimize negative impacts on many sites during the pandemic. Google My Business has begun testing the inevitable paid upgrade to Google My Business listings. John and Ross also discuss news on enhancements to Google Search Console, hints on local SEO, and they discuss a funny meme about common reasons why SEO fails.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/27/202045 minutes, 47 seconds
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SEO 101 Ep 386: Google’s New “Off the Record” Podcast, Structured Data Insights, and an SEO Question Answered

John and Ross discuss the feasibility of “algorithm-proofing” a website, insight into the past indexing issues with Google, and news on the increased use of descriptive text with images in search. They follow-up with insights from the new Google Podcast, whether link building is “wrong” in Google’s eyes, and they answer a question about sitelinks in search results.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/16/202046 minutes, 43 seconds
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SEO 101 Ep 385: Google Agrees to Pay for News Content, More Google Properties Closing, and Local SEO News

John and Ross discuss Google’s amazing acquiescence towards paying news organizations for the right to use their content. A sure game-changer for anyone in the news market. The SEOs next discuss an assortment of Google News from the closure of some Google products to insights into local SEO and a Mueller file.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/29/202044 minutes, 17 seconds
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SEO 101 Ep 384: Google’s Page Experience Update and How to Leverage the Web When Re-Opening During COVID-19

Scott and Ross discuss the Google Page Experience Update and what it means to website owners, followed by tips on re-opening during COVID and how to attract business during this difficult time. The Local SEO component of the show delved into news from Nextdoor, Manual Action reports, citation updates, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/22/202034 minutes, 46 seconds
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SEO 101 Ep 383: Carcutt is Back, Core Web Vitals by Google, More News on the Latest Core Algorithm Update, and Much More

Ross and John cover Core Web Vitals as a ranking signal, more news on Google’s May Core algorithm update, indexing issues, and the impact of COVID-19 on SEO agencies. We follow this info with local SEO news, a Mueller file, and answers to three SEO questions from our listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/2/202045 minutes, 7 seconds
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SEO 101 Ep 382: The Latest Broad Core Google Algorithmic Update, Tips for Business During COVID-19

Ross Dunn and Scott Van Achte welcome a surprise guest before discussing the recent broad core update from Google that has significantly affected a large number of websites. Ross shares examples of how businesses can make the most of the COVID-19 downtime. The rest of the show focuses on news on local reviews, Mueller files, and a shake up in online ordering using Google My Business.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/18/202038 minutes, 4 seconds
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SEO 101 Ep 381: Bad Advice, JavaScript Don’ts, and Common Issues Found During SEO Audits

Scott and Ross discuss John Mueller’s hilarious “Quick, The moderators are all busy, post bad advice!” on Reddit, an overview of a few 101 tips on using JavaScript properly for SEO, followed by Ross’s recent SEO 101 tips from his recent round of video website reviews. They tied up the show with a question from a listener.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/4/202034 minutes, 51 seconds
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SEO 101 Ep 380: More Conferences Go Online, EAT Not a Ranking Factor, The Importance of Calls to Action, and SEO Questions Answered

Scott and Ross discuss a wide variety of news in this episode. From Google’s latest conference video series and dissuading people from believing EAT is in the algorithm, to a reminder that calls to action are a key component of web design and search success. The show rounds out with answers to two great questions from our listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/27/202035 minutes, 50 seconds
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SEO 101 Ep 379: Pandemic Web Survival Tips, General SEO News and Questions Answered

COVID-19 has taken over all of our lives and many businesses are understandably putting their online marketing on hold. Scott and Ross discuss some of the reasons not to put marketing on hold and how to do it yourself to keep costs low or negotiate better pricing temporarily. In addition, they cover general SEO news, some reassuring Mueller files, and answer SEO questions from the SEO 101 Facebook Group.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/6/202039 minutes
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SEO 101 Ep. 378 Bug Warnings, FAQ Markup Updates, and SEO Questions Answered

From Let’s Encrypt’s critical SSL glitch to SEO WordPress plugins such as Yoast bugging out; bugs were a hot topic in this episode. Ross Dunn and guest host Scott Van Achte also cover issues with multilingual websites, some Mueller files, and a couple of questions from SEO 101 listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/9/202031 minutes, 40 seconds
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SEO 101 Ep 377: An Inside Peek into SEO Strategy at Yahoo News & Entertainment

An Inside Peek into SEO Strategy at Yahoo News & Entertainment. In this episode, Ryan Miller, Senior SEO Strategist, Yahoo News & Entertainment and I discuss How SEO is done at the Yahoo news agency. So if you want to learn more about SEO, increase search engine visibility, and understand how news websites do SEO in-house so you can how to conduct keyword and entity research without paid tools, tune in now!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/5/20201 hour, 11 minutes
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SEO 101 Ep 376: Even Enterprise Level Companies Need Basic SEO and More Google My Business News

John and Ross discuss how an enterprise-level company shared SEO deficiencies in a quarterly report to shareholders revealing SEO 101 level issues. Then, after discussing some useful intel on the Coverage Report in Google Search Console, the discussion turns to the latest news on local SEO and Google My Business.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/24/202037 minutes, 57 seconds
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SEO 101 Ep 375: Meta Descriptions Driving Cilckthroughs, Another Google My Business Bug, and More

Google’s dumpster fire that is Google My Business reveals another bug, Facebook’s purchase of an augmented reality (AR) startup brings to mind the likelihood of SEO with AR, and a clickthrough study shows interesting data on what drives clicks in search engine results.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/17/202029 minutes, 20 seconds
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SEO 101 Ep 374: January 2020, A Mighty Month of Google Changes

Google’s made a few changes this month. It started with the January 2020 Core Update followed by the rolling out of a redesigned desktop search result experience and Google’s latest business purchase of Pointy. John and Ross discuss all of this and more, and finish up answering SEO questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/28/202041 minutes, 2 seconds
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SEO 101 Ep 373: SEOs at Google, Search Console Fixes and SEO Questions Answered

John and Ross discuss a wide assortment of new pieces in this episode; from Google Search Console’s latest fix and 2 year anniversary to Google’s alleged infringement of patents, how hard SEOs have it at Google, and more questions answered for their listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/13/202042 minutes
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SEO 101 Ep 372: SEO Updates and 2019 in Review

In the first show of 2020, John and Ross answer some SEO questions, review the local SEO changes throughout 2019, insights into enterprise SEO, and when 301 redirects are harmful.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/6/202054 minutes, 15 seconds
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SEO 101 Ep 371: 2019 Rewind

John and Ross discuss a study that shows less traffic is clicking through to sites from search results. They also delve into more Google My Business issues and possible fixes, along with a multitude of Mueller files. Google Search Console is receiving a long long overdue improvement that consolidates properties and favors canonical URLs. Ross Dunn and John Carcutt discuss a pending update to Yoast, a new Google Useragent, link cruft, UTM, and much more. John Carcutt’s 10th anniversary since joining the SEO 101 Podcast with Ross Dunn. In this special longer episode, the gents discuss the early news on Google’s June Core Update and John Mueller’s thoughts on Negative SEO. The rest of the episode focuses on answering 11 excellent questions from the active SEO 101 Group on Facebook.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/23/201934 minutes, 29 seconds
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SEO 101 Ep 370: Discussing Google’s November Algorithm

Google’s Nov 2019 Local Search Update is official and the source of much discussion in the industry. Ross and Scott Van Achte discuss what is known along with other findings from the local search forum. They also discuss a Mueller file, an improvement to Google’s Search Console, and a question from a listener.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/9/201936 minutes, 45 seconds
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SEO 101 Ep 369: Bedlam Continues in Local SEO Results

Ross and guest co-host Scott Van Achte discuss the latest global search market share statistics, Christmas ads, when to act on bad links, Google Maps user profile SPAM reporting, and a lot about the significant havoc within Google’s local SEO results in November. Lastly, they answer a few questions from listeners that were posted on the SEO 101 Podcast Facebook group.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/2/201942 minutes, 16 seconds
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SEO 101 Ep 368: SEO Audit Software, Merging Sites, Q&A, and More

Ross and Scott cover the essentials of client follow-through when working with SEO companies, a review of the latest edition of Screaming Frog Pro (V12) and their experience so far with SiteBulb. They share news on local SEO, and answer a question from the SEO 101 Facebook Group. Want a link to something discussed? The SEO 101 Show Notes newsletter is available at SEO101Radio.comAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/8/201934 minutes, 18 seconds
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SEO 101 Ep 367: Fresh Content Indexing Issues, Local SEO News, and SEO Questions Answered

John and Ross cover the intermittent indexing issues Google continues to have, news on author recognition, Google Assistant Actions, oddities in local SEO, glimpses into Google’s plans with photos, and much more. They end the show answering 3 questions from listeners posted within the SEO 101 Facebook Group.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/22/201937 minutes, 20 seconds
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SEO 101 Ep 366: Google Search Console Enhancements, Bingbot Gets Chromed, and Questions Answered

Guest co-host, Scott Van Achte and Ross briefly discuss the results of the September Google Algorithm Update followed by improvements in Video analytics via the Google Search Console. Next up, Bingbot now indexes with Chrome, and a multitude of SEO questions are answered.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/14/201934 minutes, 17 seconds
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SEO 101 Ep 364: Major Changes to Nofollow and Google Search Quality Rater Guidelines, and Introducing RankFlux

Google’s changes to the nofollow link attribute and quality rater guidelines cause a stir, while people in Dallas searching for local events are shocked by an invitation to an orgy as a result of EventBrite SPAM. BrightLocal’s new tool for monitoring local search ranking fluctuations across major industries has been released and it looks great - it’s called RankFlux. Lastly, the hosts discuss comments and questions from the SEO 101 Facebook Group.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/3/201945 minutes, 18 seconds
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SEO 101 Ep 365: Google’s September Core Update, Search Console Becomes Fresher and Questions from Listeners

The hosts discuss the latest large core update to Google’s algorithms that was recently announced, massive improvements in Google Search Console’s freshness, the effect of nofollows, and additional search snippet controls. Last but not least, Ross covers some insight into the Local SEO world and then your hosts answer questions.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/27/201938 minutes, 51 seconds
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SEO 101 Ep 363: Forced Changes for Service Area Businesses, Mobile Local Tests and Questions from Listeners

John and Ross dig into the latest news on Google’s efforts to force service area businesses (SABs) into specific region names, why mobile versions of sites may show in desktop search, more news on Google’s efforts against domain leasing for SEO benefits, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/12/201935 minutes, 41 seconds
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SEO 101 Ep 362: Google Sends Less Traffic from Searches, Multiple Mueller Files, and News on GMB Suspensions

John and Ross discuss a study that shows less traffic is clicking through to sites from search results. They also delve into more Google My Business issues and possible fixes, along with a multitude of Mueller files.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/21/201940 minutes, 17 seconds
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SEO 101 Ep 360: Google’s Robots.txt Notices, More Google My Business Issues and Questions from Listeners

This episode is guest co-hosted by Scott Van Achte, Senior SEO for StepForth. Ross and Scott discuss Google’s notices to site owners to remove index directives from their Robots.txt. They also discuss some more Google My Business issues such as the continuing bug in short names, a spotted new addition to editing a profile called “people also searched for”, and more. Lastly, they answer some great questions from the show’s valued listeners. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/14/201932 minutes, 59 seconds
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SEO 101 Ep 341: Google’s Indexing Issues Demystified, Toutiao, Lots of Local SEO News and Answers to Listener Questions

Scott co-hosts with Ross again as they discuss a wide variety of content from Google’s explanation of recent indexing issues, to Google My Business suspensions and changes to Hotel profiles, and great questions from SEO 101 podcast listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/13/201941 minutes, 58 seconds
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SEO 101 Ep 361: Google’s Indexing Issues Demystified, Toutiao, Lots of Local SEO News and Answers to Listener Questions

Scott co-hosts with Ross again as they discuss a wide variety of content from Google’s explanation of recent indexing issues, to Google My Business suspensions and changes to Hotel profiles, and great questions from SEO 101 podcast listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/13/201941 minutes, 58 seconds
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SEO 101 Ep 360: Google’s Robots.txt Notices, More Google My Business Issues and Questions from Listeners

This episode is guest co-hosted by Scott Van Achte, Senior SEO for StepForth. Ross and Scott discuss Google’s notices to site owners to remove index directives from their Robots.txt. They also discuss some more Google My Business issues such as the continuing bug in short names, a spotted new addition to editing a profile called “people also searched for”, and more. Lastly, they answer some great questions from the show’s valued listeners. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/5/201933 minutes, 29 seconds
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Ep 359: Google My Business Suspensions and Q&A Issues, Mueller Files, and Questions Answered

The hosts discuss Google My Business’s recent issues causing a myriad of problems for business owners. They follow up with set-SEO-straight tips from John Mueller, and questions from SEO 101 listeners. Ross also announced the new SEO 101 Show Notes Newsletter.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/15/201946 minutes, 9 seconds
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Ep. 358 Google Shocks No One, Google Search Console Updates, Wayback Machine News and Questions from Listeners

In this episode, Ross and John discuss the sad state of Google’s local search results which are rife with SPAM. To no one’s surprise, Google officially states it knows of the SPAM and is dealing with it. Too little, way too late, as far as the hosts are concerned. Their discussion moves on to Google Search Console updates of worth, an update to the Wayback Machine, and more great questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/1/201937 minutes, 38 seconds
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Ep 357: Google’s June Core Update, Negative SEO, and 11 Questions from Listeners

Episode 357 is John Carcutt’s 10th anniversary since joining the SEO 101 Podcast with Ross Dunn. In this special longer episode, the gents discuss the early news on Google’s June Core Update and John Mueller’s thoughts on Negative SEO. The rest of the episode focuses on answering 11 excellent questions from the active SEO 101 Group on Facebook. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/10/20191 hour, 9 minutes, 45 seconds
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Ep 356: Indexing Bugs Plague Google, a Matter of SPAM, and News from Yandex

John and Ross weigh in on the bugs that have been plaguing Google’s index at a never-before-seen level. They discuss what can be done in cases where it is not clear why a site is not ranking well in Google, and how 2000-era SPAM can still be the culprit in an example Ross encountered this past week. Last up, the hosts discuss snippets as well as the surprising level of detail Yandex Webmaster Tools appears to provide.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/27/201933 minutes, 22 seconds
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Ep 355: GoogleBot Gets a Major Upgrade, Integrates Podcasts, and Google Search Console News

GoogleBot has had a significant upgrade bringing it’s technology in line with the latest versions of Chromium. The hosts also discuss Google’s rolling integration of podcasts in search results, issues with Google Search Console, a new ‘How-To’ for structured data markup, and more. The episode is topped off with answers to more great questions from the SEO 101 Facebook Group.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/16/201951 minutes, 49 seconds
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Ep 354: De-Indexing Issues Continue, E-Commerce SEO Tips, and Questions from Listeners

Google’s de-indexing issues did not clear up quite as quickly as they made it out to. Ross broadly shares some findings from a recent e-commerce SEO audit, and the gents discuss some Mueller files followed by some great questions from listeners.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/2/201936 minutes, 34 seconds
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Ep 353: Google’s De-Indexing Issues, the New Discover Report, Mueller Files, and Great Questions from Listeners

Google surprised the SEO community with serious issues with it’s index when it seemingly de-indexed up to 4% of its total index arbitrarily. The hosts discuss this along with it’s supposed correction, issues with Google Search Console still showing, along with the new Discover Report. Next up, Matt Cutts makes a great suggestion, Ross and John touch base on a couple of key basics on redirects and link reports, and they answer three excellent questions from the new SEO 101 Facebook Group.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/15/201943 minutes, 7 seconds
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Ep 352: A New Google Competitor, Accents in URLs, John’s New Gig, and a Question of SEO for FAQs

John Carcutt goes back to Advance Local, and Ross and John discuss the likelihood that AHREFs will create a worthy Google competitor as they claim. The show moves into some shorter stories on everything from Matt Cutt’s honeypot traps, to the potential for accents in URLs to cause problems at Google. Last up, the gents answer a couple questions from the already very active SEO 101 Facebook group!  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/1/201936 minutes, 40 seconds
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Ep 351: The March Core Update, Neural Matching vs Rankbrain, and Local Q&A

John and Ross discuss the scraps of what is known about the March 2019 Core Update at Google, and the definition and use cases of neural matching versus Rankbrain at Google. The SEO 101 Facebook Group now has 61 members and growing, and the hosts welcome questions to answer on the air. Lastly, some Mueller files are noted along with one about rel=next and rel=prev that really gets John and Ross ranting. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/28/201958 minutes, 27 seconds
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Ep 350: SEO for Image Search, Domain Authority & JavaScript and SEO

The gents discuss SEO for image search courtesy of Gary Illyes' keynote at PubCon, the questionable value of Moz’s Domain Authority metric, the Google Automobile Knowledge Panel, and more on SEO for JavaScript sites. Following that, they dig into some Mueller files and multilingual SEO for images.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/18/201946 minutes, 12 seconds
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Ep 349: CTR in Google’s Algorithm, Indexing JavaScript, SEO for Pagination and More

Google speaks to its potential use of click through rate in its organic algorithms, how to properly optimize for paginated content, how it handles your money or your life searches, and more. Ross and John announce the new SEO community group on Facebook - it’s new home now that the Google Plus community is close to shutting down. The new community URL is https://www.facebook.com/groups/seo101podcast/   Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/4/201942 minutes, 20 seconds
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Ep 348: Reviewing SEO Answers from Gary Illye’s Reddit AMA

Google’s Gary Illyes was kind enough to submit to an Ask Me Anything (AMA) on Reddit recently. John and Ross review the many SEO questions and answers for listeners while providing their own thoughts.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/22/201948 minutes, 53 seconds
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SEO 101 Ep 347: Big Updates to Search Console, Domain Authority, and Yoast, Plus a Q&A

Google Search Console is receiving a long long overdue improvement that consolidates properties and favors canonical URLs. Ross Dunn and John Carcutt discuss a pending update to Yoast, a new Google Useragent, link cruft, UTM, and much more.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/11/201957 minutes, 57 seconds
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Ep 346: Google: Ranking for Google Featured Snippets, Old Pages Outranking New, Buying Domains for SEO, and more.

Interesting Google local pack functionality, a new setup for service area businesses, and the benefits of Google Posts kick off this episode. The hosts then delve into some fascinating Mueller files as of late and answer three great SEO questions from listeners.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/31/201957 minutes, 47 seconds
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Ep 345: Google: Google Surrenders to Russian Censorship, Search Console Improvements and Backlink Assessment

This episode begins with news of Google’s compliance with Russian censorship laws, followed by discussions around dramatic examples from Google of the damage EU regulations may have on results. The hosts then delve into impressive improvements within Google Search Console, an embarrassing Google exploit, a serious misstep by GoDaddy that angered clients, and more. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/21/201938 minutes, 3 seconds
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Ep 344: Google: Google Shaming, Smart Displays, and a Mueller File Bonanza

The hosts discuss the admirable job Mike Blumenthal did of pointing out some ludicrous Google My Business SPAM that Google refused to act upon. Ross and John wax eloquent about their new Google smart displays, and they cover a variety of helpful Mueller files discussing everything from trailing slashes, to removing images from Google’s index.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/7/201940 minutes, 10 seconds
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Ep 343: Google Plugs into WordPress and Duck Google Duck!

John and Ross discuss the latest news on topics as far afield as Google’s release of duck.com to DuckDuckGo to top insights from John Mueller, and a new plugin for WordPress by Google that may or may not last a few years before being pulled.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/17/201845 minutes, 40 seconds
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Ep 342: SEO is About Consistency, Google Q&A Markup, and Mueller Files

Redirects and canonicals must match - an example of how consistency in SEO is everything. The hosts discuss the new structured data for question and answer sites, the questionable result of an SEO survey, how mixed media on a page helps with SEO, and they address a question from a listener.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/10/201831 minutes, 6 seconds
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Ep 341: Changes to Google My Business, How to Handle Seasonal Content, and a Ross Rant.

Google My Business releases an update to its Insights and a new version of its API that will make many 3rd party reporting tool providers happy. Some rumblings of a Google Thanksgiving update, a Mueller file, and Ross rants about unethical business practices in SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/6/201847 minutes, 33 seconds
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Ep 340: GMB Finally Adds Primary and Secondary Categories, Google’s New SEO Scoring Tool, and Many Mueller Files

The hosts discuss Google’s New SEO Scoring Tool and they are happy with the break-out of a single category to primary and secondary categories for Google My Business profiles. Next, Ross shares some clarity on the misunderstandings clients often have about the benefits of writing and their indirect, and not direct, impact on rankings, leads, and authority. Finally, they cover four new Mueller files with a focus on Google ranking factors.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/19/201846 minutes, 7 seconds
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Ep 339: How to Manage Old Content for SEO, Updates to PageSpeed Insights, and More.

Even Googler’s disagree with the best practices for handling old content for SEO. The hosts also dig into a myriad of Google service updates at Google My Business, Google Search Console, and PageSpeed Insights. Lastly, this episode answers another great listener’s question and discusses how difficult SEO problems should be analyzed.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/12/201841 minutes, 20 seconds
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Ep 338: The Intelligence Episode

Bing’s quest for intelligence, artificial intelligence and SEO… how could it apply? More monthly changes in Google search such as video playing in search snippets, and the rollout of Google Discover. Lastly, John Mueller asks how SEOs describe their role to developers… and the responses are predictably awesome.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/29/201847 minutes, 4 seconds
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Ep 337: The Future of Google vs Amazon, Changes to AJAX Crawling, and Questions from the Community

Will Google see its demise in our lifetime? John and Ross discuss how some believe Amazon is its greatest threat. We discuss some tests in organic and local results, substantial changes to AJAX crawling, some great 101 questions from listeners and answers by John Mueller.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/22/201855 minutes, 6 seconds
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"Ep 336: Google Mobile First Migrations, Posts Increase Characters, More Mueller Q&A, and Questions from Listeners"

Google ups GMB Post sizes, upgrades to image search allow for better copyright application, news on mobile first indexing, and a few Mueller facts and a listener asks about zombie pages.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/1/201844 minutes, 46 seconds
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EP: 335 The EU Strikes Again, Close SEO Departments at Your Peril, and Listener Questions Answered

Ross and John hung out last week in Ohio and along with a lot of geek talk, they attended Content Marketing World for which they provide a synopsis. Further, they discuss the EU’s brain-melting approval of licensing fees for sharing news snippets and the likely global ramifications. They also cover a myriad of Mueller Files, and some great questions from their beloved listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/19/201849 minutes, 29 seconds
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EP 334: Google Results are Not Rigged, Google Medic Update Review, and Mueller Files

Google’s results are attacked as “rigged”, how Google judges content by-page, a check-in on the Google Medic Update, and more.We’re gonna have to get Political… But he started it.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/19/201839 minutes, 50 seconds
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Ep 333: Ross Rants About Image Optimization, Bing Gets a New Bell, Tips from Google, and More

Bing adds another bell and whistle to its fold, the hosts discuss some helpful SEO tips from Google, enhanced mobile featured snippets, and Ross rants about the need for image optimization for every site and that retina displays are not an excuse for overweight imagery affecting all users.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/22/201849 minutes, 31 seconds
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Ep 332: Medic Algorithm News, Google’s Dragonfly Operation in China, Questions from Listeners, and More

The hosts discuss how the latest major algorithmic update from Google has affected medical-based content sites, Google and China’s blossoming relationship code-named “Dragonfly”, interesting Mueller files, two great questions from listeners, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/13/201848 minutes, 27 seconds
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New Google Search Quality Guidelines and Clearing Up Some SEO Questions (ep.331)

Ross and John discuss some sad industry news. Google has released some new search quality guidelines worth mentioning, and a few SEO questions brought to Google’s Webmaster Central are put to rest.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/30/201838 minutes, 59 seconds
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Ep 330: Estimating SEO Traffic Levels, Google Bombing Hits the News Again, and Questions from Listeners

In this longer than usual episode, John and Ross discuss a cornucopia of news about Google, how to estimate SEO traffic levels, the $5b in EU fines Google is facing, a ton of Mueller Files, and so much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/23/201853 minutes, 6 seconds
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Ep 329: Working with Crawl Budget, News on Google’s Assistant and Google Duplex, and More

The hosts discuss Stephan Spencer’s points in his Ultimate Guide to Bot Herding and Spider Wrangling, updates to Google My Business reporting and Google Search Console, further evidence that Google Duplex is as good as it appears to be, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/2/201844 minutes, 20 seconds
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Ep 328: Facebook Makes Waves in Local and a Flurry of Google Search Console News

Facebook appears to have some notable edges on Google that they are putting to good use in their Marketplace. John and Ross devote the remaining show to discussing Google Search Console news and tips that abound this week.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/25/201833 minutes, 6 seconds
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Ep 327: Google Tool Updates Shake Heads and Matt Cutts Receives Lifetime Achievement Award

This episode delves into the negatives of some significant changes to the Google Search Console (in Beta), and Google My Business’s new Agency Dashboard rife with bugs. The two SEO geeks also discuss the mind-boggling 6 million manual actions Google applied to websites last year, a possibly earth-shaking Google patent, questions from listeners, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/18/201838 minutes, 28 seconds
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Ep 326: SEO Chats with David Harry

Ross and special guest host David Harry of the SEO Dojo discuss a wide variety of SEO topics including splitting one site into two, future theories of web marketing, and common SEO client issues.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/4/201837 minutes, 43 seconds
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Ep 324: Google’s AI Makes Waves, Page Speed, and Questions from Listeners

This episode discusses the first peek at Google Duplex and it’s incredible potential, insights on indexation of ugly sites and sitemaps, as well as questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/14/201837 minutes, 7 seconds
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Ep 324: Google’s AI Makes Waves, Page Speed, and Questions from Listeners

This episode discusses the first peek at Google Duplex and it’s incredible potential, insights on indexation of ugly sites and sitemaps, as well as questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/14/201837 minutes, 22 seconds
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Ep 323: Exploring GDPR and Why It Should Matter to You

This episode is unique because Ross and John chose to feature a facet of regulation that has serious implications for all website owners. The show features guestDoc Sheldon, a fellow SEO who has delved deeply into the ins and outs of the General Data Protection Regulation (GDPR) and has confirmed that nearly all businesses (online and offline) will need to comply.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/7/201854 minutes, 46 seconds
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Ep 322: Battling Fake Reviews, Changes to Google Guidelines, and More

This episode touched on key elements of local SEO such as fake reviews, Google Maps, building reviews and new guidelines around review-gating, Google QA, tips on Schema markup, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/30/201836 minutes, 58 seconds
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Ep 321: Google Changing of the Guard, April Fools Goodness, and a Mueller AMA

This episode spread into several areas including defections from Google to Apple resulting in a new Head of Google Search, a fantastic April Fools joke on SEOs, the results of a great “ask me anything” (AMA) at Reddit with Google’s John Mueller, and questions from our listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/23/201847 minutes, 3 seconds
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Ep 320: Google Mobile First Roll-Out, a Google Vulnerability, and New Standards

This week’s episode got a little nerdy as John and Ross delved into some interesting insights on the mobile first index roll out, Google’s efforts to radically speed up the web with new standards, and a fascinating break down of a Google vulnerability that would have had been a blackhat’s wet dream.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/2/201832 minutes, 58 seconds
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Voice Search, Zero Result Pages and 10,000 Members (ep.319)

Today’s show follows news of SEO 101’s Google Plus Community surpassing 10,000 followers. Ross and John discuss interesting data shared at the latest SMX West about voice search, Google’s testing of zero-result search pages (now stopped), and Google’s confirmation of a recent core update and what it means.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/26/201848 minutes, 30 seconds
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New Industry Benchmarks for Mobile Page Speed; The Ultimate Guide to Bot Herding and Spider Wrangling (ep.318)

Find out how you stack up to new industry benchmarks for mobile page speed. Stephan Spencer and  The Ultimate Guide to bot herding and spider wrangling P1. Google’s Not Perfect .. Bend Oregon was Missing for a while. Over 60% of Google Search AMP Clicks Go To Non-News Site (From Feb). John Mu clears up the differences in URLs with trailing slashes. Always a Risk of Losing Rankings when moving a site.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/12/201840 minutes, 58 seconds
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Voice Search Ranking Factors and Google’s Mobile First Index (ep.317)

The hosts discuss the intriguing results of a voice search ranking factor study by Backlinko, followed by more news on Google’s Mobile First Index, handy new mobile tools from Google, and some Mueller Files.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/5/201837 minutes, 49 seconds
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Ep 316: Varied SEO News... from WordPress to AMP

This show covered a wide variety of SEO topics including the pending Chrome browser update, Google’s new efforts to improve WordPress, a compliment from John Mueller, a new AMP story feature, questions from listeners, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/21/201845 minutes, 56 seconds
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Ep 315: SEO Audits and SEO Hijacking

John and Ross welcome fellow SEO veterans Doc Sheldon and David Harry on the show to discuss a frighteningly impressive website hack that is designed to hijack SEO results. The discussion moves into other interesting findings in SEO audits, improving page speed, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/12/201841 minutes, 49 seconds
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Ep 314: Google My Businesses Q&A Feature Discussion with Mike Blumenthal

Google My Businesses QA is the topic of Discussion as Ross Dunn and John Carcutt welcome back Mike Blumenthal from GetFiveStars.com. They discuss Google Updates GMB Websites to Include Posts as they Pass 1.25 Million Sites Created and how My Business Now Officially Supports Video.We also learn about a PowerPoint presentation of his QA research, the announcement of a new product release and his take on Future of Local: How does he see Voice Search impacting Local in the long run? Does QA have a chance to act like the Answer Box does related to Voice Search?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/22/201851 minutes, 35 seconds
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Ep 313: Google Algorithm Updates in December, Voice Search Quality Guidelines, and More

On this first episode of 2018, John and Ross discuss the changes related to the December 12th Google Maccabee Update and a future rumoured update. They also delve into the first official release of Google Assistant Voice Search Guidelines and what they mean for SEO. Lastly, a few pieces of relevant news from John Mueller and a discussion about accepting cryptocurrency as payment in the realm of SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/8/201844 minutes, 12 seconds
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Snippets, Local SEO Myths and Google’s New SEO Starter Guide

Today on SEO 101 John and Dave run down the latest in internet technology and programming. Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. Joy Hawkins discusses 10 Myths of Local at LocalU Advanced in Santa Monica. Local SEO is competitive and fierce. With more and more local businesses vying for the Google local three-pack and ads and online directories occupying a large percentage of the remaining SERP real estate. basically saying your local SEO strategy has to be aggressive. And finally, Google has released a year's worth of data in Google Search Console, well the beta version. If you have access to the beta version of Google Search Console and go to the performance report, you will see a filter to change the date range for that report and the options include over 12 months of data.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/18/201735 minutes, 30 seconds
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Ep. 311: Google Adds To Featured Snippets​; Interesting insight into Foursquare

Google Adds To Featured Snippets: Images, Related Search Content People Relations; Google Tests Mobile Search Interface With Few Organic Results.Plus, Interesting insight into Foursquare from This Week in Local. As it turns out, Foursquare is often underestimated in terms of how many 3rd parties use it for data. Google Q A Rolling out to the Desktop. Plus, get local help with your Google Assistant.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/11/201743 minutes, 9 seconds
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Ep 310: Featured Snippets, Event Markup Spam, and More

The spammers are in the news again about event markup spam, and fake reviews. Ross and John also discuss issues that often arise in SEO and client relationships, along with some Mueller Files.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/4/201738 minutes, 54 seconds
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Ep 309: The Start of the 2018 SEO Predictions (ep.309)

Ross Dun and John Carcutt discuss some remaining news from Pubcon and then start the inevitable November - December speculations of what’s to come in 2018 in the world of SEO. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/20/201741 minutes, 31 seconds
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SEO Ranking Factors in 2017​; Do Google Posts Impact Rankings? A Case Study​ (ep.308)

SEO Ranking Factors in 2017; Do Google Posts Impact Rankings? A Case Study; Adding Structured Data Helps Google Understand Rank Webpages Better Google: If You Don't Have A Manual Action, You Don't Need To Submit A Disavow. This is a change from what they have said in the past. Google: Few Strong Pages > Many Weak Ones; Google: JavaScript Links, If Found, Pass Full Link Signals Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/13/201737 minutes, 15 seconds
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Local SEO Tips & News with Guest Co-Host Joy Hawkins (ep.307)

Ross Dunn and guest Joy Hawkins discuss the latest in local SEO on Google. Some topics discussed: the ridiculous power that business titles have, to Yext’s new vertical push, to JSON-LD, street address formatting, home service ads, Google Posts API, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/30/201755 minutes, 14 seconds
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Everything from Blockchain and SEO to Great Questions from the Community

John and Ross discuss the emerging powerhouse that is blockchain technology (yup, they geeked out again) and it’s potential impact on everything from SEO to SEM and more. They also discussed Google Tag Manager, AJAX indexing, Google My Business and answered 3 excellent questions from our awesome SEO 101 Community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/23/201748 minutes, 20 seconds
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Mountains of Google News from State of Search

The recent State of Search conference provided a cornucopia of sound bytes from Gary Illyes covered on this episode. Also, a possible example of the dangers of bragging about a top ranking on Google and questions from the Community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/16/201737 minutes, 49 seconds
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Apple Embraces Google, Google Search Console Insights, and Community Questions

Apple switches away from Bing and moves to Google, a surprise for many. Ross and John also cover a few new pieces related to confirmations in how Google handles Title Tags in mobile vs desktop, and image data in search. Lastly, we have some great questions from our community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/2/201740 minutes, 9 seconds
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Google My Business Expanding Optional URL's

Today on SEO 101 the guys discuss an array of different topics straddling SEO. They speak on Google Keyword Planner Showing "Okay Google" Keyword Ideas, and google my business expanding optional URL's. As well as asking the question When Do Expired Redirects Stop Passing Signals With Google? Google's John Mueller was asked how Google handles a page that you applied a canonical to but also has a noindex on it. Does that page pass the noindex. You can see how the question kind of caused a lot of confusion. The short answer is that Google in practice generally just assumes in these cases the canonical is a mistake and ignore it. How do you navigate that confusion, or how do you prevent it. All today on SEO 101. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/21/201747 minutes, 13 seconds
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The 300th Episode: Social Media Strategy And Analytics

Today on SEO 101 we celebrate, this show marks the 300th episode in SEO 101's History. The guys are joined by Jennifer Cario former SEO 101 co-host . Jennifer Evans Cario is an industry vet with more than a decade of experience in social media and online marketing. Cario served six years as editor in chief of Search Engine Guide before joining up as Social Media Faculty Chair for MarketMotive.com and launching SugarSpun Marketing, a social media strategy and analytics firm. They talk about her traqnsition out of SEO into social media, and how social media is useing algorithms  to advance their platforms. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/7/201751 minutes, 19 seconds
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Google is now showing when a user submits hours that don’t match the hours

Today on SEO 101 the guys talk about a plethora of differnt topics from good to noindex. Google Flags User Submitted Store Hours in Local Knowledge Panel. Google is now showing when a user submits hours that don’t match the hours either Google has added or that the business has submitted, and flags them clearly as being different hours that someone has submitted.  Google began rolling out a job search feature in Google Search. Shortly after, they announced the job posting schema which was being tested for some time. In short, this feature allows you to search Google for jobs or specific types of jobs or location of jobs and get job listings directly in the search results. Also Columnist Eric Enge summarizes a session from the recent SMX Advanced conference on Accelerated Mobile Pages. Plus your Questions, all today on SEO 101. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/17/201751 minutes, 14 seconds
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Google My Business Posts, Algo Update Rumors, & More

The hosts examine rumors around the Google Search Algorithm updates of late, the acquisition of Yellow Pages by Dex, the Google My Business Posts opportunity, a Mueller file, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/10/201741 minutes, 55 seconds
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SEO 101 Interviews Mike Blumenthal

Professor Maps joins us to discuss the ins-and-outs of the current local SEO landscape along with the importance of leveraging existing relationships after you obtain them through the Google or Facebook sales funnels.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/26/20171 hour, 4 minutes, 8 seconds
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Knowledge Graph Discussions, Local Tests in the Wild, & Questions from the Community

Hosts Ross and John review Google UI tests found in the wild, a blackhat SEO tip, John’s foray into buying a home assistant, and we answer three questions from the SEO 101 community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/12/201745 minutes, 21 seconds
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How To Rank for 'Position 0’ in 3 Simple Steps

Today on SEO 101 John and Ross start off with Bing joining Google, Pinterest and others in upgrading its image search capabilities. Microsoft also expands its Bing Rewards loyalty program to the UK. Late last week, Google posted a warning against using articles for link building and many thought we were going to see mass link penalties shortly after. Also Google Warns, Don't Do Article Creation For Links. Last but not least, The Mueller Files. Today in The Mueller Files they talk about How to use SEO to influence B2B buyers at every stage of the buyer’s journey.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/5/201739 minutes, 41 seconds
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Bing’s Bots for Local, SEO Myths, and SEO Questions Answered

In this episode Ross is joined by stand-in guest host, Scott Van Achte. The show was very diverse. It covered everything from Bing providing bot access to restaurants in local listings, to Yelp’s trust factor, algorithmic shifts at Google as of late, and a discussion of SEO myths that could be considered worth writing about.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/29/201747 minutes, 10 seconds
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Interview with Local SEO Expert, Joy Hawkins

Ross John interview Joy Hawkins, the owner of Sterling Sky Inc, Google Local Top Contributor, and creator of the Expert’s Guide to Local SEO. The show delves into some foundational local SEO followed by how to hire a local SEO, how to report local SEO spam, what’s next in local SEO, how to move the needle on existing local rankings, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/15/201746 minutes, 45 seconds
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Google Local Tests and Determining What Low Quality Content is on Your Site and What to Do With It

Google has been testing a lot lately and we have a few pieces of intel to pass along thanks to the ever attention SEO industry; they don’t miss a beat! John and Ross also discuss their various perspectives on identifying and handling low quality content within their own websites.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/8/201738 minutes, 41 seconds
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Project Owl, The Latest Google News on Podcasts, News Feeds and Some Discussion on Future Tech

Google’s Project Owl is discussed along with some new finds from hyperaware Google watchers such as a potential Job Search system in the wings. John discusses noindexing duplicate content in news feeds and why it’s bad advice from Google. Ross praises Google on finally requesting more insight into false info on Google Knowledge Panel data (he focuses specifically on local data) and some discussion on the new tech and SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/1/201744 minutes, 10 seconds
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Chat Box Interstitials and Is Change Afoot in Organic Search?

John and Ross explore an article discussing the future of organic search and how much it is expected to change in the near future. They also discuss issues with chat boxes and interstitial penalties, 404s, Local SEO changes, and Ross gets another rant off his chest.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/3/201741 minutes, 35 seconds
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Google Cracks Down on Unethical Partners & Updates Quality Rater Guidelines

Google is finally policing Google Partners with stricter policies due to misrepresentation issues. Also, updates to Google’s Quality Rater Guidelines show an increased interest in minimizing the visibility of lower quality content and, more pointedly, fake news.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/20/201735 minutes, 50 seconds
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Natural News is back in Google’s index

Today's show touches on Google's confirmation of an on-site penalty and Natural News is back in Google’s index. They also mention Google now says it will issue manual actions, but also offers advice on how to clean up the unwanted redirects. Mueller files talks about how to Optimize Podcasts for SEO. Plus questions for the listeners. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/6/201745 minutes, 15 seconds
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Google Local SEO News and Patents

Google is now allowing people to save and socially share their favorite places within lists… about frigg’n time! Also Yelp announced a new feature to allow people to ask questions of a certain location. One problem I see is that anyone can answer… meaning reputation issues potentially abound here.  They take a look into The Mueller Files as well.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/27/201744 minutes, 27 seconds
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Google on How to Hire SEOs

Google releases a video on how to hire SEOs. Read Your Text Out Loud… If it doesn’t sound right, it may not rank well. Manipulating the Back Button does not impact rankings. Fast Track Indexing vs. Normal Indexing. Now sites can fingerprint you online even when you use multiple browsersAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/20/201742 minutes, 31 seconds
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SEO Insights and Tips from Googlers

SEO insights and tips are featured from a variety of Googlers who were vocal this last few days: Maile Oyhe, Gary Illyes, and John Mueller.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/16/201741 minutes, 31 seconds
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Google Spam Algorithm Updates & New SERPs Tests

Ross and John discuss the latest algorithm updates targeting blackhat SEO tactics like PBNs and linkwheels. They also delve into a wide range of news topics from WordPress updates, to AMP URLs, and fresh examples of Google testing search results using categorization.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/13/201739 minutes, 24 seconds
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Bing Testing Bing Saves Search Bookmarking Feature; Google Penalizes French Link Network Buzzea

Bing is testing Bing Saves search bookmarking feature; Google PenalizesFrench Link NetworkBuzzea. Ross also recaps his presentation at thethe Design Tech Summit at the International Window Coverings Expo at KBIS / IBS. He discussed the 3 areas of web marketing from Audits and SEO to Analytics and lastly Reputation EnhancementRelated articles across the webGoogle's Matt Cutts: We're Taking Action Against Buzzea, The French Link NetworkMicrosoft Launches Bing Saves Private Beta TestingAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/29/201734 minutes, 22 seconds
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Google/Yahoo Deal Signed But Bing Not Out

Yahoos new deal with Microsoft left open 49% of their search to in-house or 3rd party results. Seems they have signed a deal with Google to help fill that. Not going to happen for EU or India probably to prevent Antitrust issues. Still needs Govt. Approval.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/29/201735 minutes, 14 seconds
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Google’s Title Tag Rewrites, Links you Can Ignore, and Four SEO Questions Answered

Google notes links you can ignore, why Title Tags are rewritten, an increase in food thumbnails in search results, and more direct emails from Google Search Console. Lastly, Ross and John answer four excellent questions from the SEO 101 Community on Google+.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/29/201738 minutes, 18 seconds
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New Google Guideline Testing Tool, Conversational Shopping and SEO Questions from Listeners

A New Google Guideline Testing Tool, Conversational Shopping and SEO Questions from Listeners as John Carcutt and Ross Dunn feature some of the early news from SMX West such as conversational shopping, AMP, and user generated Google SPAM reports.Conversational search has become a huge part of how users are searching Google, particularly with the way voice search queries tend to be formatted when compared to desktop or type-in queries.During yesterdays keynote as SMX West, Behshad Behzadi, Director of Search from Google in Zurich revealed that Google is currently working on conversational shopping, an extension of regular voice search but specifically for shopping.They wrap up the last third of the show with more answers from great questions provided by SEO 101 Podcast listeners. Questions includeadvice about reposting someone else's content on my site,working on off-page seo optimizationAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/29/201737 minutes, 18 seconds
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The Illyes Files and Mueller Files Deliver with Tons of Significant Google and SEO Updates

Listeners know we have had the Mueller Files for a while now, well… it’s time for the Illyes Files to make its presence known. This is because Gary Illyes of Google was the bearer of a ton of news at this year’s PubCon. That news includes Google Search Switching to Mobile First Index from Desktop Index, Machine Learning Will Never Take Over the Whole Search Algorithm and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/29/201733 minutes, 38 seconds
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What SEOs Need to Know About Google Crawl Budgets

Ross and John talk about Google Crawl budgets and what you need to know. Click to close mobile ads will now be penalized by Google. Plus, they explain what is Website Authority, and lay out the steps you should take to build Website Authority?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/26/201742 minutes, 54 seconds
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How to Develop a New Site that is SEO Ready (Episode 282)

Yahoo out, Altaba in, and the mobile interstitial penalty is rolling out. The bulk of the show, however, is focused on some key steps to creating a site that is ready for SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/12/20171 hour, 1 minute, 34 seconds
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Year in Search 2016; Voice-activated Actions for Google Home

Starting in the New Year, we learn about how John's work setup is evolving into a new team increasing SEO team by close to 500%. Plus Google Blog highlights The Year in Search 2016, and Google teams with Gupshup to develop voice-activated Actions for Google Home. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/5/201749 minutes, 22 seconds
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Which Content Nets Social Traffic and Links

BuzzSumo study on content and SEO reveals that 50% of content gets less than 8 shares (across all social),75% of content generates ZERO links. John and Ross discuss how few links make a large difference in some very high volume terms. Quality links are still the key, widespread link building techniques can rarely create the quality links needed to see these types of results. Listen as they break down the Stone Temple Study and the Google AMP Case Study.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/22/201644 minutes, 11 seconds
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Local SEO Updates and Fake News Are the Order of the Day

Google makes more changes to local schema requirements, local box results, asks for topics for the Google Webmaster Hangouts, we answer a question from another listener, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/24/201639 minutes, 19 seconds
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News on Mobile vs Desktop Indexes, Hidden Content and Google’s Ranking Factors

Google’s mobile-first focus and announcements to that effect led many to believe the indexes would be split but, the latest news seems to discount that. John and Ross discuss the potential accuracy of the news, along with similar discussions around hidden content. They also discuss the latest on Google’s Possum Update, the “200” ranking factors, and an SEO Firm that was slapped hard by Google.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/10/201639 minutes, 7 seconds
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Warnings for Google My Business & AMP Users, Plus SEO Questions Answered

Hacking and phishing took an abnormally significant portion of this show. In addition, John & Ross discussed SEO budgets, determining SEO value, and a couple of great questions from the SEO 101 community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/27/201649 minutes, 24 seconds
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The Illyes Files and Mueller Files Deliver with Tons of Significant Google and SEO Updates

Listeners know we have had the Mueller Files for a while now, well… it’s time for the Illyes Files to make its presence known. This is because Gary Illyes of Google was the bearer of a ton of news at this year’s PubCon. That news includes Google Search Switching to Mobile First Index from Desktop Index, Machine Learning Will Never Take Over the Whole Search Algorithm and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/20/201633 minutes, 8 seconds
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No Changes Needed in Tactics Due to Google Penguin 4.0

No Changes Needed in Tactics Due to Google Penguin 4.0, plus Google’s Gary Illyes said on my public Facebook post that the new Penguin algorithm “managed to devalue spam instead of demoting.Also, Ross and John discuss a Google AMP Bug, Google My Business API and answer listener questions. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/29/201644 minutes, 25 seconds
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Local SEO Updates, 111 Degrees, and More Keyword Planner News

Though the insights haven’t begun to solidify, the Mozcast showed a startling 111 degrees today and that prefaced a show of many thoughts on Google’s local footprint and their efforts to improve it as of late. We include news of even more Google My Business updates and some tips on how to leverage local with images.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/15/201643 minutes, 7 seconds
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Google’s Algorithm Updates Hits Organic and Local with a Bodycount

Ross and John review the latest Google updates to organic and local search results with an emphasis on local. They discuss the addition of critic reviews to local results, a pending (LOL!) Penguin Update, experiments in the local search results, and much more, including a question from our community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/8/201635 minutes, 27 seconds
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Keyword Planner Throttles Low Spenders, AMP, and Mobile-Friendly News as well as Questions Answered from the Community

Ross and his guest co-host Scott Van Achte discuss Google’s throttling of keyword planner data for low-paying advertisers, HireMoz.com, dropping the “mobile-friendly” in search results, AMP for e-commerce, a few questions from our community, and much more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/25/201635 minutes, 5 seconds
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Google Keyword Planner Restrictions Come Back and a Healthy Dose of Local SEO News

Google’s bogus “accidental” blocking of the keyword planner to those without Adwords campaigns has come back in a new form - restricted results without a campaign. Also, Google My Business updates its analytics, AMP works its way into organic results, and a local SEO survey outlines a clear paradox in the assumptions of SMBs.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/11/201642 minutes, 43 seconds
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Dirty SEO and a Legitimate Million Dollar Question

John Carcutt and Ross Dunn discuss Verizon buying Yahoo, automating SEO, and whether 301 vs. 302 redirects matter anymore. They also answer - quite literally - a million dollar question from a listener about the gambling industry and bringing in traffic from overseas. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/28/201646 minutes, 13 seconds
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SEO - As Dirty As Ever

John and Ross discuss Verizon buying Yahoo, automating SEO, and whether 301 vs. 302 redirects matter anymore. They also answer - quite literally - a million dollar question from a listener about the gambling industry and bringing in traffic from overseas. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/28/201646 minutes, 43 seconds
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Stone Temple Study and the Google AMP Case Study

John and Ross discuss how few links make a large difference in some very high volume terms. Quality links are still the key, widespread link building techniques can rarely create the quality links needed to see these types of results. Listen as they break down the Stone Temple Study and the Google AMP Case Study.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/22/201637 minutes, 47 seconds
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Google Signal vs Ranking Factor - is there a Difference?

John and Ross discuss the intricacies of algorithmic lingo in the SEO world, HTTPS taking over, an ode to authorship, and they answer questions from listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/7/201636 minutes, 16 seconds
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Is the Google Keyword Planner Necessary for SEOs Anymore?

After Google shut access to the keyword planner to everyone but those with active AdWords campaign the SEO world lit up with anger. But, was this just? Is there really a need for the Planner any more? Google claimed it was a “glitch” but it looked like anything but. John and Ross also touch on some algo updates and a question from one of their listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/30/201643 minutes, 37 seconds
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Dr. Google Confirms Ads Coming to Local Pack

Google is adding its own symptom-related direct answers on mobile in the US. The info is sourced from a team of expert doctors from Harvard Medical School and the Mayo Clinic. Rankbrain is noted as a “signal”, not just a ranking factor, and Google showed a preview of a potential update to local pack where the first listing would be an ad.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/24/201640 minutes, 29 seconds
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A Google PageSpeed Rant, Insights into Local SEO, and SEO Questions Answered

Ross outlines some curious results from Google PageSpeed Insights and decides it is time to reach out to Google. The Mueller files cover URL structure basics and some interesting local SEO review insights and best practices. Bing’s new PubHub is launched and we answer 4 great questions from our listeners.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/9/201641 minutes, 2 seconds
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Google Widens Search Results and Launches Mobile Keyboard for Both Android and Apple

A new episodeAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/18/201635 minutes, 5 seconds
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Voice Search Query Tracking and the $64 Billion SEO Industry

A new episodeAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/12/201645 minutes, 47 seconds
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Why Google Suspends Local Listings and the Change to Cranberry.FM

John and Ross introduce what is the first episode of SEO 101 at its new home on Cranberry.FM. The rest of the show digs into some of the reasons Google suspends local listings, changes to accelerated mobile pages (AMP), the new keyword tool called AnswerThePublic.com, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/27/201643 minutes, 10 seconds
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Google Manual Penalties Handed out to Paid Reviews Sites and EasyRecipe Plugin Users

Google dropped the manual penalty hammer on websites providing paid reviews of products without nofollowing links, and on sites using the popular EasyRecipe plugin that was using schema to spam listings. Also, discover some of the factors that allow products to rank well in Amazon’s search engine, why log files are useful and a newly released tool that will allow you to leverage them, and much more!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/13/201637 minutes, 2 seconds
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Should Googles RankBrain Matter to You? With Special Guest David Harry

John and Ross interview David Harry about his article Getting Your Head Around RankBrain to debunk many of the incorrect assumptions about this machine learning system Google has employed and how/if it impacts your rankings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/30/201645 minutes, 33 seconds
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How to Improve Local Search Rankings

How to Improve Local Search Rankings, RankBrain News as RankBrain does not impact either Crawling or Algos. Plus, we hearQuestions from the Community to Ross Dunn and John Carcutt in thisGoogle-filled as usual episode. Ross and Johndiscuss plans to increase the impact of the mobile friendly ranking algorithm, future consolidation of www vs non-www (and https) versions in Google Search Console, plus more news and questions from our awesome community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/23/201644 minutes, 43 seconds
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Google Addresses Referral Spam in Analytics, Toolbar PageRank Yanked, News on Manual Penalties, and More

It was a busy week in news with Google finally removing the majority of referral SPAM from Google Analytics, we discussed manual action penalties from Penguin and fake interstitials, and possible changes to Google Search Console. Whats more, John and Ross turn the show into an interstitial drinking game!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/16/201641 minutes, 50 seconds
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New Google Guideline Testing Tool, Conversational Shopping and SEO Questions from Listeners

A New Google Guideline Testing Tool, Conversational Shopping and SEO Questions from Listeners as John Carcutt and Ross Dunn feature some of the early news from SMX West such as conversational shopping, AMP, and user generated Google SPAM reports. Conversational search has become a huge part of how users are searching Google, particularly with the way […]Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/4/201645 minutes, 41 seconds
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Google AdWords Sidebar Change Update

Google AdWords Sidebar Change Update , plus learn about an Opportunity of a Lifetime for an SEO.AMP Results Now Live in Search asGoogle began pushing out AMP results late on February 22, 2016, rolling out across mobile devices in their news carousels. Ross Dunn and John Carcutt discuss how to decide if you need an AMP version of your site.Google Allows Only 10 Submit URLs & Direct-Links Crawls Per Month as Google has changed the limits on submissions via the submit this URL and its direct-linked pages;AMP Not a Search Ranking Signal Yet;Sites Can Have Different Crawl Frequency on a Per URL BasisAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/2/201645 minutes, 11 seconds
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WTF is “Social Engineering Content”

Rich Snippets may depend on quality of other pages in your SERP. So if your page is not getting a Rich Snippet, it may be because of the other pages in the SERP not anything you have or have not done. WTF is “Social Engineering Content”?It can get you a manual action notification.They recently made it so sites with deceptive advertising – such as “download button ads” which are designed to confuse site visitors, would now be flagged as deceptive. AMP support in webmaster help forums and AMP demo/testing tools now available from Google. Facebook Instant articles now available to all publishers. New HrefLang errors in search console. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/24/201641 minutes, 53 seconds
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Google Head of Search Announces Retirement

Google head of search announces retirement. Amit Singhal will be succeeded by John Giannandrea, who leads the company's artificial intelligence research. Brands can now Edit their Knowledge Graph Data.You must be an Official Representative for the brand (just through a couple of hoops)They happen fast once you make the suggestions according the Barry.Google Crawl Rate increases not related to Algo update.Google link operator dead/in zombie modeLocal reviews NOT a Ranking factor for organic rankings.Knowledge graph clicks not counted in Google search console.France wants to Ban linking to a site without its permission. AGAIN.Structured markup spam due to WordPress plugins.Google sending out manual action notifications based on usage of a Recipe Plugin. Some that have been possible culprits areWP-Ultimate Recipe,Ziplist,Yummly, andEasyRecipe Plus.Manual action based on spammy structured markup.AMP error test tool now in Google Search Console.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/17/201645 minutes, 16 seconds
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AlphaGo and Timely SEO Win in Politics

AlphaGo Concurs Go using machine learning, the number of moves in Go are roughly equal to a google more than all those in chess.An interesting example of a timely SEO win in politics.Carly Fiorina was the only GOP candidate to use the freely available card carousel (announcement of feature from Google) in Google Search results. This resulted in blanket Fiorina exposure across many GOP debate related searches.Also Google steps up structured data support over the year, outbound links are not a ranking factor, andGoogles detection of negative SEO. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/3/201641 minutes, 25 seconds
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Big Google Update: But Not Penguin or Panda

Big Google Update! But it's Not Penguin 4.0, not Panda (though Panda now part of the Core Algo),Brand Term related (big impact on News Sites).It is apparent that many loser domains are classic print publishers and their losses in rankings mainly stem from older content pieces. Additional publisher who lost rankings are newyorker.com, vanityfair.com, arstechnica.com, fastcompany.com and economist.com.Take weather reports with MANY grains of salt..Google brings back the Google Dance. Also,Google may prevent sites from passing PageRank when links get bad..Google PageRank will never update again..Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/20/201631 minutes, 37 seconds
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How Google Handles Different Types of Duplicate Content?

How Does Google Handle Different Types of Duplicate Content?Created by Technical Issues? Ross Dunn and John Carcuttlearn the impact of duplicate URLs viaA Google Search Console Webmaster Tools help page. Google explains, "When Google detects duplicate content, such as the pages in the example above, a Google algorithm groups the duplicate URLs into one cluster and selects what the algorithm thinks is the best URL to represent the cluster in search results (for example, Google might select the URL with the most content). Google then tries to consolidate what we know about the URLs in the cluster, such as link popularity, to the one representative URL to ultimately improve the accuracy of its page ranking and results in Google Search.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/13/201647 minutes, 45 seconds
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STAR WARS !!!! & STAR TREK !!!!

Learn all about changes to Google+ Local.. Google AMP may be coming to an SEO requirement near you, Penguin 4 may be here in January, and Yahoo may possibly be up for sale!  Also, its finally time for Star Wars!! Most important topic of the week !!!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/16/201541 minutes, 49 seconds
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Goodbye to Google+ Local

Goodbye to to Google+ Local as Google Kills Off Google+ Local but is Still Committed to Local Search. Google AMP may be coming to an SEO requirement near you, Penguin 4 may be here in January, and Yahoo may possibly be up for sale as their board discusses whether to proceed with a plan to spin off its investment in Alibaba, find a buyer for its core business, or both, sources said!  Also, its finally time for Star Wars!! Most important topic of the week !!!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/16/201542 minutes, 49 seconds
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Damn It Google WTF !!!!

Learn all about what Google 2015 quality raters guidelines mean for SEOs, and the Penguin Real Time update  getting delayed till next year.  Google is testing 4 ads above organic results, and Google's manual actions on a subdomain don’t affect the rest of the site. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/9/201537 minutes, 57 seconds
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Google Penguin Real Time Update Delayed

Learn all about what Google 2015 quality raters guidelines mean for SEOs, and the Penguin Real Time update  getting delayed till next year.  Google is testing 4 ads above organic results as Google is now testing four AdWords ads above the organic search results. Google’s manual actions on a subdomain don’t affect the rest of the site.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/9/201538 minutes, 27 seconds
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BuzzSumo Study on Content; Google Moves to Streaming Apps in Mobile Search

BuzzSumo study on content, SEO relevant part:50% of content gets less than 8 shares (across all social,75% of content generates ZERO links. Google moves to streaming apps in mobile search, current Google+ changes, and user behaviour as a ranking signal. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/25/201545 minutes, 4 seconds
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6000 Members on the Google+ Community; Google Launches New Search Results Interface for Tablets

6000 members on the Google+ community; Google launches new search results interface for tablets; What does Yahoo’s new Google partnership mean for SEOs future?; Google search broken for days for IE users…If you are used to a large amount of IE traffic to your sites from Search you may see a blip in your analytics.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/11/201532 minutes, 41 seconds
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New Google RankBrain Algorithm; Possibilities and Implications of Self-Learning

Learn all about the new Google RankBrain algorithm as well aswhat the possibilities and implications of Self-Learningare.Google WMC detects and gets rid of unwanted sneaky mobile redirects andBing tags breaking news videos with New in search results. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/4/201541 minutes, 14 seconds
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Google / Yahoo Deal Signed But Bing Not Out; From CBC’s “The Current”; A Quick PPC Note

 Yahoo’s new deal with Microsoft left open 49% of their search to in-house or 3rd party results. Seems they have signed a deal with Google to help fill that. Not going to happen for EU or India probably to prevent Antitrust issues. Still needs Govt. Approval.An interview with Google’s Chief Internet Evangelist and Internet pioneer Vint Cerf who fears for the future of history on the Internet: interesting podcast!OTAs  (online travel agencies) should NOT be allowed to bid for brand names they are marketing for. Great points he made. Should that same statement expand into SEO?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/28/201535 minutes, 9 seconds
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Hacked Sites No Longer Show in Search; How to Fix Panda; Accelerated Mobile Pages

Hacked site notifications no longer show in search results.. neither do hacked sites,is it better to improve quality content than remove pages to fix panda, accelerated mobile pages in search, as well as several other hot topics including a follow up to Carl Bucsh's question from last show. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/14/201546 minutes, 59 seconds
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Google Changes Remove URL Tool; Google Says Dont Delete Your Rel=Author

Google Changes Remove URL Tool, Google says Dont delete your rel=author, plus things to look for when outsourcing your SEO, plus listeners questions on business keywords and user giving Google reviews in the place of establishment they are reviewing.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/7/201544 minutes, 42 seconds
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Webmaster Tools; The Accuracy of Geo Targeting; Phone Numbers in Local Search Listings

John Carcutt and Ross Dunn discuss several topics in Google, starting with the real-timePenguin algorithm, moving on to having competing sites in the same Webmaster Tools account. Later they bring up topics including aSearchEngineLand article on The Accuracy of Geo Targeting, plus Phone Numbers are back in Local Search listings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/30/201547 minutes, 9 seconds
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Tribute to Dana Lookadoo; Repeat Google Spammers Getting Harsher Penalized

John Carcutt and Ross Dunn dedicate this wonderful episode to their lost friend Dana Lookadoo. They discuss Bing dropping link explorer, Repeat Google spammers seeing harsher penalties, and how to remove emails from search. John and Ross tell why not all SEO advice is good advice, and a few other new topics inGoogle.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/23/201541 minutes, 33 seconds
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Google Webmaster Tools Link Update; Google Never Sends Warnings About Web Spam

Ross Dun and John Carcutt touch on new factors of Google including webmaster tools link updates,never sending warnings about web spam, and crawling unlinked URLs to discover new content. Ross and John also share arecent video by Matt Cutts explaining that automated content in their search results is "Against Google Guidelines".Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/16/201537 minutes, 6 seconds
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Changes in the Webmaster World

John Carcutt and Ross Dunn discuss some recent changes to webmaster tools. They mention tools liketabcloud, microformats, and rexswain.comwhich are very useful tools for SEOs and webmaster crafters. John and Ross also bring up some of the changes in google, including the chrome browser no longer playing auto playing flash.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/9/201548 minutes, 45 seconds
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Referral Spam, Google Direct Answers and Links Google Crawls Pages For

Followup from John Mueller on Referral Spam; Local 3-Pack on Top of Results 93percentof the time; Google Direct Answers (a Case Study). Plus ,Google only crawls Links for pages with a 200 OK Header Response, a review of copyright protection services and a listener questionAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/3/201541 minutes, 15 seconds
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Google 2016 Influence; Comparing MOZ and SearchMetrics Ranking Factor Reports

Google 2016 !!??How much influence do they have?Both the MOZ and SearchMetrics Ranking Factor reports are out.Which one is better?Plus,Are Desktop Sites Still Necessary?No, Says Google's John Mueller;Google Never Indexes All your Pages;Referral Spam: what is it?Also, Ross Dunn and John Carcutt answer a listener question onif there is any reason to have a robots.txt file on websites where we are happy for everything to be crawled and indexed?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/26/201537 minutes, 55 seconds
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Google to Remove Orphaned Google+ Pages; Bing Secure Search Having Impact on Analytics

Google to remove Orphaned Google+ pages; Bing Secure Search having impact on Analytics, Big Drop in Organic Search Referrals; SEO for Cortana? Does this make Bing more Relevant? Plus, MOZ Releases Their 2015 Online Marketing Survey and Google sending warnings about CSS and JS blocking, plus Google also sending warnings about Mobile friendly pages.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/5/201544 minutes, 45 seconds
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Top Level Domains: How Google Handles Them; Yahoo Getting Serious Again

Top Level Domains: how Google handles them;Yahoo is getting serious again.Plus,Googles Suggestions when you first sign up for Search Console and listener question onSubmitting website links into directory where already many links are pending.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/29/201543 minutes, 4 seconds
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Google: Do Not Ask for Links and Dont Change Links to HTTPS

Google: Do Not Ask for Links !!!Its sad they even have to say this in this day in age. But I guess reminders are needed. Plus, your URL should be in the same language as the content;Building a Store Locator for your site - Thinking about this for SEO and Local Search.Google: Dont change links to HTTPSAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/15/201543 minutes, 16 seconds
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Tracking “Mobilegeddon” Results ; Search Results Shake Up

Tracking “Mobilegeddon” results; Search Results shake up. AOL goes Bing and Yahoo testing Google. Your URL should be in the same language as the content. Comparing Site in Webmaster Tools Implications?  Issues with Spammy Rich-snippets coming to a head. JohnMu still recommending PubSubHubbub.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/9/201512 seconds
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Google Adding “Quotes” Into Search Results Without Citing Sources; Matt Cutts speaks… kinda.

Google adding “Quotes” into Search results without citing sources; John Muller goes deep into Reconsideration Requests, When asked about why some penalties are lifted faster than others, JohnMu gives a long detailed answer. Trends now updates in REALTIME !!! Countering Revenge Porn - Good for you Google!Plus, Matt Cutts speaks… kinda, Gary Illyes warns noindex works even in the body and Again … Google Analytics not used in SERP RankingsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/1/201538 minutes, 26 seconds
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Google Could Unverify Inactive Local Business Listings; Syndicating Your Content

Google Says It May Unverify Inactive Local Business Listings if businesses  haven't logged in within six months.  Plus they discuss syndicated content at the request of a SEO 101 Google+ community member as Ross Dunn and John Carcutt discuss a posted article that explains how you can safely syndicate without screwing up your SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/25/201545 minutes, 53 seconds
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Debunking Social Media Techniques That Can Impact Search

Ross Dunn and John Carcutt followup on their discussion onSocial Media Can Impact Your SEO. Theydebunk what they dont think applies from increased domain rankings to personalized results to relevant keywords and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/3/201537 minutes, 45 seconds
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8 Ways Social Media Can Impact Your SEO

Ross Dunn and John Carcutt go through 8 Ways Social Media Can Impact Your SEO. They go through the list below:Brand Awareness: “people who have heard about you on social media search in Google for branded keywords” – no = search behaviorLink Potential: “social sharing can result in citations and links”Personalized Results: “Google+ posts rank in Google; +1-ed content ranks higher; pictures of authors in your circle are visible”Increased Domain Rankings: “the more your content is shared, the higher your rankings will be.”Social Media Sites Get High Rankings: “your social media pages are likely to rank in the top 10 for your branded keywords”Google+ Impacts Local Search: “reviews, +1s, verified pages, local area codes, complete profiles and more all help you to rank higher.”Relevant Keywords: “your social media posts will rank for keywords you includes”Faster Indexing: “social media shares can significantly speed up the content indexing process”Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/27/201536 minutes
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Google Thin Content and Hub Pages

Hosts Ross Dunn and John Carcutt dive into Google's thin content and Hub Pages as well as chat about more Panda news.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/20/201553 minutes, 23 seconds
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The Mobile Presence 150th Show And Mobile Ads

Today on the Mobile Presence show Shahab Zagari of Skywire and Peggy Anne Salz of MobileGroove celebrate 150 episodes of Mobile Presence since it started several years ago. Also on the show is Tom LaBand of Adsquare talking about the changing market of ad space on mobile and how ad buying is moving towards the method of programmatic.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/13/201538 minutes, 8 seconds
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Buying A Domain And Why Mobilegeddon Happened

On Today's show hosts Ross Dunn and John Carcutt discuss their 5000 mark on Google+ along with buying Domains and the reasons why Mobilegeddon happened in the first place.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/13/201544 minutes, 23 seconds
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Why did Mobilegeddon Happen?

Why did Mobilegedon Happen? Ross and John analyze the US Winners and Losers from the Mobile Search Update SearchMetrics analyzes the data plus, Google Forcing Users to Google Maps Lite Now, Users are Upset. Also, Google Mobile Search Tests Colored Dots In Result Snippets, said to be"Yet another user interface being tested in the Google Mobile search resultsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/6/201546 minutes, 17 seconds
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The Big Google Rollout & Mobilegeddon

Ross Dunn, host of SEO 101 speaks with Brasco of WebmasterRadio.FM about the upcoming changes with Google and "Mobilegeddon" during a special "Live" edition of the program this week.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/22/201527 minutes, 22 seconds
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Google Working on Separate Index for Mobile; Penguin and Panda Keep Rolling Updates

Neither Penguin or Panda are on a rolling update schedule. .. both are currently Manual Updates and Panda has not been updated in over 6 months.  Google working on a completely separate Index for Mobile. Tablets not considered “Mobile” by Google and are not impacted by the coming update. Good Mobile Overview of the Gary Illyes presentation at SMX West. Also, Stephan Spencer raises the issue of building link risk management into every website owners regular processes.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/15/201540 minutes, 37 seconds
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New Info on the Google Mobile Algo Roll-out

New Info on the Google Mobile Algo Roll-out:Will be a Yes/No flag no Grey areas.More discussion about whether it will impact Desktop search.Will roll out over a few Days (a week)Google News not going to see the Mobile update yet.Also , a Doorway Page Updateand listener questions onquery parameter URLs and tabbed content.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/1/201552 minutes, 26 seconds
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Query Parameters, Ranking Factors and The Possible Split of Google Plus: SEO Q and A Part 2 with John Mueller

Query Parameters, Ranking Factors and The Possible Split of Google Plusare among the listeners topics that Ross Dunn and John Carcutt ask return guest (Google Webmaster Trends analyst) John MuellerThey also discuss the eventual rollout of search queries reports inGoogle Webmaster Tools, author rank and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/25/201553 minutes, 43 seconds
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Google Mobile Friendly Update, GWT Functionality: SEO 101 Q and A with John Muel

The Google Mobile Friendly Update, Advance notice of major upcoming Google updates, GWT Functionality and other subjects are address as Ross Dunn and John Carcutt welcomes back the famed Google Webmaster Trends Analyst from Switzerland, John MuellerAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/18/201534 minutes, 33 seconds
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Google Business View Process for Local Search

Ross Dunn speaks withRebecca Kirstein, a certified Google Business View photographer. She is on to talk about the Google Business View process for local search theycreated and how it can help with local results.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/4/201534 minutes, 36 seconds
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Mobile Friendly SERPs, Temporary Landing Pages and Inbound vs Outbound Links

Ross Dunn and John Carcutt answer listener questions on mobile friendly SERPs, temporary landing pages while redesigning websites, and inbound vsoutbound links. Plus they discuss some headlines that include Photos are No longer the King of Facebook and Despite Documented Performance Lift Brands Still Confounded By Local Search Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/25/201545 minutes, 5 seconds
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Understanding and Explaining A Realistic SEO Timeline

Understanding andExplaining A Realistic SEO Timeline;In 2015, Your Job As An SEO Isnt Actually SEO orYour Job As An SEO Should Be Just SEO;Wildcards Can Be Used in Google Suggest.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/18/201534 minutes, 34 seconds
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Linkbuilding Tactics, Quality Content Guidelines, and Matt Cutts on The Early Days At Google

Ross Dunn and John Carcutt discusslinkbuilding tactics, public hatred forGoogle Mapmaker,Quality Content Guidelines,Google Now Supports Crawling andIndexing Locale-Adaptive Web Pages, andMatt Cutts Talking About The Early Days At Google. Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/4/201542 minutes, 56 seconds
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SEO is A.R.T: Authority Relevance and Trust

Ross Dunn and John Carcutt describe in detail why SEOcan be spelledA.R.T.A = AuthorityLink ProfileSocial References/EngagementLocal CitationsR = RelevancyKeyword vs Topics (meaning)ContentContent TypesT = TrustAlgos: Good vs. Bad TacticsCrawlabilityTechnology/MobileAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/14/201545 minutes, 24 seconds
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The Year of Algorithm Changes in 2014 Continued

Ross and John continue their look into the year of algorithm changes including Payday Loan 2.0 Targeting highly spammy categories, Google Panda 4.0 7.5 percentof English Language queries hit, Authorship Photo Drop Signaling big changes to come.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/31/201431 minutes, 37 seconds
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Google Affects Spanish News Websites; Non-HTTPS Sites Get Warning Soon in Chrome

External traffic to Spanish news websites has fallen by 10 to 15 percent after Google removed the country’s publishers from its free news index; Non-HTTPS sites get warning soon in Chrome. Plus Ross and John look into the year of algorithm changes including  Payday Loan 2.0 - Targeting highly spammy categories,  Google  Panda 4.0 - 7.5 percentof English Language queries hit,  Authorship Photo Drop - Signaling big changes to come.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/24/201438 minutes, 11 seconds
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Troubleshooting Website Caching; Google News in Spain Shut Down; Google Penguin Shifted to Continous Updates

Ross and John answer listener questions including troubleshooting why a website might actually not be cached, and the importance of allowing people to visit the website with or without the www and how this could result in losing as much as half of his direct web traffic.Plus, Google is shutting down Google News in Spainandcutting all news content from Spain;Google Says Penguin To Shift To Continuous Updates;Bing: Content Quality Is A Primary Ranking Factor Made Up Of Authority, UtilityandPresentation.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/17/201448 minutes, 9 seconds
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Optimizing for Keyword Phrases; Managing Google+ Local Pages for Your Business

Ross and John answer listener questions about optimizing for keyword phrases, managingGoogle+ Local pages for yourbusiness. Plus news on New Facebok Algo Targets posts which seem like ads and how to pin Your Google+ Posts To The Top Of Your Stream.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/10/201443 minutes, 27 seconds
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Scanning Your Site For Missing Google Analytics and AdWords Tags

Scanning Your Site For Missing Google Analytics and AdWords Tags as Ross welcomes Josh Kellett. Josh is theinventor of GAchecker.com (a free tool designed to Scan Your Site For Missing Analytics andAdWords Tags) and a top search specialist at the Canadian Red Cross.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/3/201441 minutes, 11 seconds
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Starting a SEO Program On Your Own? Five Things To Focus on

Starting a SEO Program On Your Own? Ross and John break down the question by recommending knowing your objectives/goals and setting up the factors for tracking success, competitor research and Keyword research, site optimization based on results of research, content strategy and Link building through building social networks.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/26/201440 minutes, 36 seconds
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Twitter Renewed Focus On SEO; SEOs on Nofollow Attribute, Link Building As Not Spam and Negative SEO Extortion

Twitter: Renewed Focus On SEO Generated 10 Times More Visitors as Twitter says making this change increased the number of logged-out users coming to its site by 10-fold, apparently raising the number from 7.5 million per month to the current 75 million per month. Ross and John also talk Google and talk numbers when it comes to The Nofollow Attribute , Link Building As Not Spam, Negative SEO Extortion. Also, the New Best Practice for Authority ties to Local Search and how topic authority is separate from Geo authority.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/19/201431 minutes, 45 seconds
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Discovery, Analysis and Measurement: Those D.A.M SEO Tools

Ross and John give a comprehensive cannot-miss episode on SEO Tools, breaking them down by way of Discovery (Keyword and Discovery Research), Analysis (Technical and Backlink Analysis) and Measurement (rank trackers and conversion tracking).Feel free to follow the outline as you listen.Those D.A.M SEO ToolsD = Discovery Tools:Keyword ResearchGoogle site: and Google cache:Competitive Research:A = Analysis ToolsTechnical AnalysisBacklink AnalysisM = Measurement ToolsSetting goal metrics to define the proper toolsAnalyticsPixel BasedServer Log BasedRank TrackersConversion TrackingAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/13/201445 minutes, 5 seconds
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Google Penguin 3.0 Rollout Finally Here; Rank Number 1 in Mobile Search or Nothing

Penguin 3.0 Rollout Finally here or is it? Is this an update or a new Algo? On a side note - Pirate Update 2.0 happens as well. New Study - Rank number1 in Mobile search or nothing. Tool in webmaster tools for domain changes has updated asJohn Muller updates saying we just updated it to guide you through a part of the process, double-checking that you have the sites verified, that the redirects are in place, and that the redirect doesn't break verification.  Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/29/201437 minutes, 34 seconds
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SEMPO Guidelines and Industry Impact; Google Helps Local Businesses Get Online

Ross and John discuss the recent SEMPO guidelines and how they could impact the industry, plusTopSEOssaysWe Have Not Been Banned By Google,Google releases video series on taking your local business online. Plus they answr listener questions onGoogle monitoring interactions a user has on a web page, and new domain names.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/22/201449 minutes, 20 seconds
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Yahoo Directory Goes Away; Are Some Mobile Search Campaigns Not Being Tracked?

Yahoo Directory goes away, how some mobile search campaigns not being tracked?  We also hear client stories dealing with website switching and Google Webmaster Tools. Plus,  we hear the story of an interior designer client friend of Ross who has landed an account with Lamborghini and is asked for a crazy favor.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/15/201450 minutes, 55 seconds
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Google Panda 4.1 Launches; Google Limits German News Content to Headlines

Google Panda 4.1 Launches; To avoid liability, Google limits German news content to headlines.Plus, Ross and John offer Commentaryabout howKeywords are DEAD and aMozstory discussesGoogle Answer Boxes Now Showing Up 60percentMore Often Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/9/201443 minutes, 35 seconds
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Final Word on the Death of Google Authorship; Penguin 3.0 To Come Most Likely in 2014

The Final Word on the Death of Google Authorship; SearchMetrics 2013 Ranking Factors - Correlation via Data; John Mueller says Penguin Still to Come 3.0 Most Likely in 2014; Google Webmaster Tools API Updated.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/18/201439 minutes, 34 seconds
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Google Authorship Dead But Not Author Rank; Responsive vs. Adaptive Website Design

Ross offers things to know on how Google Authorship is dead but not author rank. Plus, some research on PNG and JPG compression, the Difference between Responsive Website Design and Adaptive Website Design, Negative SEO extortion and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/4/201432 minutes, 27 seconds
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Notifications For Faulty Redirects and Penalties Reappearing in Manual Spam Action for Google Webmaster Tools

Google Webmaster Tools Notifications For Faulty Redirects andNew Color-Coded Fetch As Google; Google Penalties Reappearing in Manual Spam Action of Webmaster Tools; Google Responds TheLack ofUnannounced Penguin Updates;Low quality guest blogging is considered little or no original content by Google.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/14/201441 minutes, 1 second
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Pigeon Update: Not As Impactful As Reported

Ross and John discuss The Pigeon Update and how it is Not as impactful as first reported on account that the URL structure on Google changed so automated tools got it wrong.Plus, they discuss Bing Updates, Author Stats Removed from Google Webmaster Tools, and Authorship Photos Live On.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/7/201442 minutes, 31 seconds
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Google Pigeon Update, Moz Post Controversy and More MozCon 2014 Takeaways

The Google Pigeon Update and how its seen as a very impactful algorithmic update specific to local search. Plus, Moz Guest Post controversyand more MozCon 2014 takeaways including Stephanie Beadell on Bad Data via Surveys, Stacey MacNaught on Content Creation and Rich Millington on Building a successful communityAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/31/201446 minutes, 39 seconds
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More from MozCon 2014: Maintaining SEO Focus; Local SEO Lessons from Small Town USA

More from MozCon 2014 as Ross speaks about Maintaining SEO Focus with Marshall Simmonds, Founder of Define Media Group Inc, who presented a dicussion entitled Keep the Focus on the Doughnuts. Also, Ross talks to Mike Ramsey of Nifty Marketing, who spoke aboutLocal SEO Lessons from Small Town USAAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/24/201441 minutes, 5 seconds
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MozCon 2014: Content Marketing and Brand Dominance

On location from MozCon 2014, Ross speaks with Dr. Pete Meyers, the Marketing Scientist at Moz, who spoke about Content Marketing and How to Never Run Out of Great Ideas.Ross also talks to Mark Traphagen, the Senior Director of Online Marketing for Stone Temple Consulting who spoke on Claiming Your Kingdom for Brand Dominance.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/17/201433 minutes, 22 seconds
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Deleted Google Author Photo Boosts Ad CTR; Google Website Quality Guidelines Leaked

The Smoking Gun: Deleted Google Author Photo Boosts Ad CTR ;Google hits Poland again with link network penalties;Groupon Tests Direct Traffic;Google Website Quality Guidelines Leaked;E.A.T. is the new acronym - Expertise, Authority and Trust;Head Of Googles Web Spam Team Matt Cutts Is Going On Leave   Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/10/201445 minutes, 27 seconds
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Google+ Images; How to Implement Authorship; Searchmetrics Schema study

Google Drops Google+ Images and Circle counts from standard SERP listings;  John Mueller comments about How to implement Authorship; plus the results of a Searchmetrics Schema study  plus a listener question on the risk of duplicate content.   Related articles across the webHow to Setup Google Authorship; Manual Action Detail in Google Webmaster ToolsBing Showing Authorship; Google Improved Recording of Users and Method of VerificationMore on Authorship Markup; 302 Re-Directs and Homepage ImpactMyBlogGuest Penalized; How Google Looks Without Backlinks as a Ranking FactorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/27/201450 minutes, 38 seconds
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Matt Cutts' SMX Advanced 2014 You and A: PayDay Algo, Reconsideration Requests, Penguin Updates

Ross and John highlight Matt Cutts' SMX Advanced 2014 You and A where he discusses the Google PayDay Algorithm, Reconsideration Requests, Penguin Updates and more.Plus, the release of the Amazon Fire Phone: Bing gets a lot more exposure and a study says Google Universal Results Show Up For 85percentOf All Searches: Videos In 65 percent & Maps In 1 percent.Google Algorithm Changes for Fixing SpamMatt Cutts Announces Updates Coming to Google Penguin and Panda Algorithms and more from SMX West 2013Matt Cutts on Social Media Marketing for SEOMatt Cutts On What SEOs Can Expect From Google Coming UpMatt Cutts Goes to WashingtonGoogle Spam Algorithm Version 3.0 Launches TodayMatt Cutts: Panda Update Coming Friday, 'Big' Penguin Update Later This YearGoogle Begins Rollout Of Payday Loan Algorithm 3.0 Today by @mattsouthernGoogle's Cutts Talks of Updates to Penquin, Panda and MoreAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/19/201444 minutes, 59 seconds
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SEO 101 at SMX Advanced 2014 On Location

Ross and John broadcast on location from SMX Advanced 2014 in Seattle , and they speak with the President of Stone Temple Consulting, Eric Enge and the CEO of Mobile Moxie, Cindy Krum.Related articles across the webMatt Cutts Announces Updates Coming to Google Penguin and Panda Algorithms and more from SMX West 2013Matt Cutts On What SEOs Can Expect From Google Coming UpJavascript and PageRank SculptingSEO 101 Q and ALive Blog: Matt Cutts Keynote Q&A At SMX Advanced 2014Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/13/201446 minutes, 39 seconds
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What is SEO and What is Not SEO?

What is SEO and What is Not SEO? David Harry from the SEO Training Dojo discusses a very heated Facebook group thread where this very topic came up for debate. They discuss how certain fields like social media, PR, webdesign and even linkbuilding arenot SEO thought might individually affect SEO in some way.Related articles across the webMatt Cutts On What SEOs Can Expect From Google Coming UpGoogle Search Plus DebacleAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/5/201449 minutes, 50 seconds
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WTF, rel=dofollow links? Red Flags for Google? SEOs Sued for Violating Google Gu

WTF, rel=dofollow links? Red Flags for Google?  SEO’s Sued for Violating Google Guidelines; More than two Links on a page … Google takes the 1st one. Google Penalized eBay But Was It Panda 4 Or A Manual Action? Bing is Shutting Down its Webmaster Forums; Google: Dropping Links In Forums Can Hurt Your Both Algorithmically and Manually; Google: Panda 4.0 Brings in ‘Softer Side,’ Lays Groundwork For Future; Google announces they are now crawling Javascript + will soon have a rendering tool available in WMT. Related articles across the webGoogle Webmaster Tools Redesigned Part 1Google Makes Minor Panda Update, Might Buy HuluGoogle Panda 3.3 Update OverviewMyBlogGuest Penalized; How Google Looks Without Backlinks as a Ranking FactorGoogle Navigation Changes To Webmaster Tools; Google Warning External Keyword Tool Shut Down NearHow to Setup Google Authorship; Manual Action Detail in Google Webmaster ToolsMatt Cutts On What SEOs Can Expect From Google Coming UpHow to Determine Why Your Competitors are Succeeding and You're NotAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/29/201437 minutes, 52 seconds
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How to Obtain Links to Your Website Through Outreach and Link Attraction

Ross takes us some steps onHow to Obtain Links to Your Website Through Outreach and Link Attraction. Ross takes us thr0ugh several variables fromchoosinga photo from another persons collection in an article to generating social love from themtochallenginganarticle written by an authority in your industry with your own strong and valid opinion.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/22/201432 minutes, 32 seconds
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How to Determine Why Your Competitors are Succeeding and You’re Not

From  Getting clients to know their sites: perform an audit and having them  Review their social signals/effectiveness, Ross and John discuss How to Determine Why Your Competitors are Succeeding and You’re NotRelated articles across the webDuplicate Meta Descriptions; Merchant Quality Chatters Spurns Google Zebra RumorEthics and Google; Contracts with Vendors, Impacting Rankings in HoursHow to Setup Google Authorship; Manual Action Detail in Google Webmaster Tools5 Things to Focus on When Starting a SEO ProgramHow Do You Do Competitor Analysis?Google Responds to Unnatural Link Warnings; MozCon RecapAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/8/201450 seconds
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Ethics and Google; Contracts with Vendors, Impacting Rankings in Hours

Ethics and Google;Contracts with Vendors; Trying to sneak in Links asJohn recounts his experience from this week plus another patent this week confirms that Citation act as Links. Plus,Click thru test .... Impacting Rankings in the short term in a matter of hours.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/1/201435 minutes, 52 seconds
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Matt Cutts Lobbying To Reward Secure Sites With Better Rankings; Google Secures Keyword Referral data for PPC Outside of AdWords

Matt Cutts Lobbying To Reward Secure Sites With Better Rankings;Google: 410s Are Immediate and 404s Are Delayed For 24 Hours;Google secures keyword referral data for PPC outside of AdWords;Paid Platforms will still work;Google Glass is now Kosher for Passover  Related articles across the webGoogle Glass Now Kosher For PassoverMatt Cutts Goes to WashingtonAnglo Rank: Another Private Link Network Foiled By The Cutts; Duplicate Meta DescriptionsMyBlogGuest Penalized; How Google Looks Without Backlinks as a Ranking FactorFormer Google Search Quality Member Speaks OutGoogle Considers Making SSL A Ranking SignalGoogle's Matt Cutts: I Don't Know 10% Of Your SEO QuestionsMatt Cutts On What SEOs Can Expect From Google Coming UpAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/17/201448 minutes, 12 seconds
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Google On IE8 Drops SSL and Passes Full Referrer; Matt Cutts: Almost All Penalties Are For Quality Violations

Google On IE8 Drops SSL and Passes Full Referrer; Matt Cutts: Almost All Penalties Are For Quality Violationswhen askedwhat percentage of penalties/filters are based on violations of Googles Quality Guidelines versus technology issues or bugs on the webmaster side?Related articles across the webAnglo Rank: Another Private Link Network Foiled By The Cutts; Duplicate Meta DescriptionsHow to Setup Google Authorship; Manual Action Detail in Google Webmaster ToolsMatt Cutts On What SEOs Can Expect From Google Coming UpApril 2014 Google Webmaster ReportGoogle's Matt Cutts: Almost All Penalties Are For Quality ViolationsGoogle Algorithm Change History | SEOmozMyBlogGuest Penalized; How Google Looks Without Backlinks as a Ranking FactorDisavowed: Secrets of Google's Most Mysterious ToolMatt Cutts Does His Best HAL 9000Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/10/201435 minutes, 53 seconds
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Bing Webmaster Guidelines and Keyword Stuffing; Google Places Quality Guidelines

Bing updates their Webmaster Guidelines, adding that if you use keyword stuffing, it can lead to demotion or even the delisting of your website. Also, Google quietly updates their Google Places Quality Guidelines for naming your business Related articles across the webBing Webmaster Guidelines Updated To Include Demotions For Keyword Stuffing Google Navigation Changes To Webmaster Tools; Google Warning External Keyword Tool Shut Down NearCrawling Unlinked URLs to Discover New Content; Paying for Site AuditsImage Mismatch Google Webmaster Tools Manual Action Penalty; Google Authorship, Custom Google+ URLsHow to Setup Google Authorship; Manual Action Detail in Google Webmaster ToolsBing Webmaster Guidelines Updated To Include Demotions For Keyword StuffingAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/4/201436 minutes, 6 seconds
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MyBlogGuest Penalized; How Google Looks Without Backlinks as a Ranking Factor

Matt Cutts goes after guest blogging: myblogguest.com, discusses how Google looks without backlinks as a ranking factor and asksWhat should sites do with pages for products that are no longer available?Plus, Google now has a smaller, wearable version of Android on the way built-in with Google Now, some revealing info from a hangout on air with Nick Kellet of List.Ly, including howin WordPress use the plugin and you can embed the list which will make it spiderable and how thethe javascript version offers the same look but is not spiderable. Also, a Google + question about large images above the fold causing problems with the latest algorithms.  Related articles across the webGoogle's Matt Cutts: Determining If Your Site Ranking Is Result Of A Penalty Is "Tricky"Anglo Rank: Another Private Link Network Foiled By The Cutts; Duplicate Meta DescriptionsSearch Spammers and Duplicate ContentDuplicate Meta Descriptions; Merchant Quality Chatters Spurns Google Zebra RumorBlack Hat Hacking, Toolbar PageRank, Autocomplete, Authorship and Other Points from Matt Cutts PubCon 2013 KeynoteGoogle hates guest blogging and link schemesMyBlogguest, A Major Guest Blog Network Hit By GoogleMatt Cutts On What SEOs Can Expect From Google Coming UpWhat's Going on with MyBlogGuest? A Penny for Your Thoughts!Matt Cutts Explains How You Can Tell If Your Website Has Been Hit By A Particular Algorithm by @mattsouthernAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/24/201437 minutes, 2 seconds
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More Blogging and Google Plus Insight with Chef Dennis Littley

Chef Dennis Littleygives his insights into blogging and Google Plus. Dennis manages theG+ Food Bloggers Community in part 2 of this hour-long interview.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/3/201431 minutes, 56 seconds
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Chef Dennis Littley Insights into Blogging and Google Plus

Chef Dennis Littleygives his insights into blogging and Google Plus. Dennis manages theG+ Food Bloggers Community. You can check out A Culinary Journey with Chef Dennis at his websiteAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/24/201435 minutes, 20 seconds
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Guest Blogging: Stick a Fork In It; Expedia Paid Link Damage; Google Slams Paid Ads

Guest Blogging: Stick a fork in it - its done;Expedia Lost 25 Percent Of Their Search Visibility In Google Possibly Over Unnatural Links;Google slams paid ads - shows stats in an infographic?! Ross also discusses plans for marketing and how you should never under-budget.  Related articles across the webMatt Cutts: "Stick A Fork In It, Guest Blogging Is Done"Expedia Lost 25% Of Their Search Visibility In Google Possibly Over UnAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/22/201432 minutes, 38 seconds
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Bing Begins Supporting SSL Search; Google On Links Within Widgets

Bing Begins Supporting SSL Search Query Data Does Not Pass [Not Provided];6 Major Google Changes Reveal the Future of SEO;Google Apologizes For Berlin Street Being Renamed "Adolf Hitler Platz" On Google Maps;Official: Google's Latest Official Stance On Links Within Widgets; WhyThe Internet of Things just got real with Googles 3.2 billion dollar Nest buyRelated articles across the webGoogle Apologizes For Berlin Street Being Renamed "Adolf Hitler Platz" On Google MapsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/13/201435 minutes, 19 seconds
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Search Spammers and Duplicate Content

Google Reveals Top Searches of 2013: From Nelson Mandela to Twerking ;Google’s Matt Cutts On Search Spammers and how 25-30 percentOf The Web's Content Is Duplicate Content and Thats Okay; Google Still Working On Promoting Subject-Specific Authorities In Search Results. Ross and John also answer listener questions on writing content  non-geographic specific to attract links or focus more on getting reviews, SERPS with Author Image and paginating comments.Related articles across the webMatt Cutts Explains How Duplicate Content Affects Rankings by @mattsouthernGoogle's Matt Cutts: 25-30% Of The Web's Content Is Duplicate Content & That's OkayGoogle Has A Lot To Say About Duplicate Content These DaysAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/23/201343 minutes, 48 seconds
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Website Bans, Funneling Traffic and a Listener Site Review

Talking Website Bans, Funneling Traffic and a Listener Site Review as Ross talks about diagnosing website bans, funneling traffic and finding the best ways to judge if your site requires a new navigation, plus Ross goes over a couple of site reviewsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/16/201333 minutes, 36 seconds
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Anglo Rank: Another Private Link Network Foiled By The Cutts; Duplicate Meta Descriptions

Another Private Link network foiled by the Cutts as Googles head of search spam, Matt Cutts, just confirmed on Twitter that Google has targeted another private link network namedAnglo Rank. Plus,Different quality guidelines when results may be important for both your money and your life. Also,Matt Cutts talks this week about Duplicate Meta Descriptions: is essence, it is better to have none at all than duplicated tagsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/9/201346 minutes, 52 seconds
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Duplicate Meta Descriptions; Merchant Quality Chatters Spurns Google Zebra Rumor

Matt Cutts discusses duplicate Meta Descriptions , that in essence, it is better to have none at all than duplicated. Plusmerchant quality talks lead to the rumor of a Google Zebra update. Also, Ross and Scott answer a listener question regarding available resources thatwalk a client through what to expect in the SEO process, what it'll be like, what they need to do and understand, and how to avoid hiring a bad SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/18/201337 minutes, 20 seconds
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Image Mismatch Google Webmaster Tools Manual Action Penalty; Google Authorship, Custom Google+ URLs

Image Mismatch: The Latest Google Webmaster Tools Manual Action Penalty, plus Ross and John answer listener questions on Google Authorship,Custom Google+ URLs, linkbuilding, the Google Disavow tool and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/12/201338 minutes, 54 seconds
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Black Hat Hacking, Toolbar PageRank, Autocomplete, Authorship and Other Points f

Points from Matt Cutts PubCon Keynote Speeches includedBlack Hat Hacking will be a core topic Googles web spam team will focus on. They hope to go after the hard core hacking tactics and reduce that impact on the search results.Child pornography will be blocked significantly in all countries, not just the US.Toolbar PageRank may or may not be fixed. The pipeline to export the quarterly data broke and Google has no immediate plans to fix it.Mobile is going to be a key area in 2014, so pay attention to it.Autocomplete, look to add request Autocomplete to your forms.Top Ad Heavy Algo will get refreshed in a big way, see the previous update over here.Authorship 15 percent Reduction - Google is going to get picky on who they show authorship rich snippets for. So dont be surprised if yours goes away, look for ways to make yourself more authoritative. This includes rich snippets for your site...Plus, Ross and John discuss a recent Search Engine Roundtable poll that asked Does A Manual Action Removal Impact Google Rankings? , as well as auditing issues.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/28/201354 minutes, 38 seconds
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Responsive Design Does Not Equal Ranking Boost; Google To Patent Physical Likes:Tied to Glass

Responsive Design Does Not Equal Ranking Boost; Google To Patent Physical Likes: Tied to Glass; John gives his thoughts on rel=next for ecommerce product lists; Google Launches Media Tools For Reporters and Journalists; HeathCare.gov SEO issues and Google Authorship.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/21/201346 minutes, 16 seconds
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Google Hummingbird Recap; Google Penguin 2.1: Turned More People into Google Hat

Google Hummingbird Recap: Designed for faster results, semantic search...more focused on user intent rather than search terms, gives more reason to write naturally, and be less keyword driven. Google Penguin 2.1 Turned More People into Google Haters; Structured Data Provides Impressive Click Gains; Bing shows us 27 Things that Help and Hurt SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/8/201343 minutes, 1 second
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Submitting New Sites for Google to Crawl? Canonical Tag to Custom Post Types? Ho

Submitting new sites to Google to crawl is still a good practice? Is it a good practice to apply the canonical tag to custom post types to build up page value of static pages. If an SEO suggests link building for your site, how many is too many?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/30/201334 minutes, 48 seconds
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Calico: Google Answer for Death; Google Panda Collateral Damage Victim: Attempted Suicide

Calico: Google Answer for Death; Google Panda collateral damage victim speaks of experience and how close he was to suicide. There are other such discussions from the Penguin update. Lesson learned? Diversify your marketing so that Google isnt everything. How should you do that but still keep an online focus? Google is also looking to drop cookies for Ad tracking in favor of a new little-known technology they are working on called AdID.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/23/201340 minutes, 49 seconds
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Crawling Unlinked URLs to Discover New Content; Paying for Site Audits

Why should I pay for an audit if you are just to tell me what is wrong with my site? That should be free! Google Webmaster Tools Link Update. Google Never sends warnings about web spam There is always action taken. Google Crawling Unlinked URLs to discover new content. A tongue in cheek article on Miley Cyrus and Google Trends.Automated Content is against Google Guidelines.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/16/201334 minutes, 47 seconds
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PageRank removed from Google Toolbar; Seeking Ghost Related Puns for a SPAM network; Moz Web Developers SEO Cheatsheet 2.0

PageRank removed from Google Toolbar; Matt Cutts tweeted he is trying to come up with Ghost related puns for a SPAM network; Moz Web Developers SEO Cheatsheet 2.0. Also, Ross answers a listener question on whether Does it hurt my SEO rankings to not host my website on a web server in the country I am targeting? He also refreshes on common asked issues like disavow, canonical and consolidating sites.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/2/201334 minutes, 4 seconds
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Google Says Google+ Doesnt Influence Rankings; Fighting Search Spam; Downside of Redirecting Subdomains

Google Says Google+ Doesnt Influence Rankings; Fighting Search Spam; Ross also answers questions on Downside of Redirecting Subdomains, back links on a high PR domain and automatically generating back links, spammy comments and backlinks.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/28/201330 minutes, 14 seconds
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How to Setup Google Authorship; Manual Action Detail in Google Webmaster Tools

Matt Cutts announces manual action detail in Google Webmaster Tools and in his latest video states links in Widgets must be no-followed Twitter now uses Universal Search; Ross discusses the release of the How to Setup Google Authorship: The Unofficial Manual released. How Google Enlisted Bloggers to Spread the Word About Moto X; Google Updates Page Speed Tool/ PageSpeed Insights.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/13/201333 minutes, 45 seconds
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Penalizing Backlink Profiles; Google+ pictures in SERPs; Link Wheels and More SEO Q and A

Penalizing Backlink Profiles; Google+ pictures in SERPs; Link Wheels and More SEO Q and A as listeners ask if Google would penalize a backlink profile which has an extremely high percentage of text links compared to other inbound links, why sometimes Google doesnt always include a G+ picture in SERPs, and finally what Ross and John think about link wheels.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/5/201345 minutes
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Online Tools to Test Page Load Times; Merging Websites; Experience with Google Disavow Tool

Online Tools to Test Page Load Times; Merging Websites; Experience with Google Disavow Tool as Ross answers questions from the SEO 101 Google Plus Community. Also find out how 301 redirects and content delivery networks play into the conversation.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/29/201337 minutes, 32 seconds
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Cheap Link Building, Crappy SEO Pitches and RSS Syndication Sites

Cheap Link Building, Crappy SEO Pitches, RSS Syndication sites, CDNs, Duplicate Content and more as Ross and John run through listener questions. Plus, Has Google given any guidance since Panda on quotes? Also, they discuss online tools to test page load times.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/22/201337 minutes, 28 seconds
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Google Navigation Changes To Webmaster Tools; Google Warning External Keyword To

Google Navigation Changes To Webmaster Tools; Google Warning External Keyword Tool Shut Down Near and Muck Rack Adds Search For Journalists By Google PageRank. Ross and John also answer a listener question on a good tool they can recommend for SEO reporting that is highly automated.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/2/201342 minutes, 24 seconds
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NoFollow on Affiliate Links; Separating Google Personal and Business Accounts;

NoFollow on Affiliate Links; Separating Google Personal and Business Accounts; Google Analytics Admin Panel Gets a Redesign; Google Patents on Author Signature Values and Authority Scores; Bing Boards Testing; Webmaster Tools Link Report Errors Fixed; Google Carousel and Changes in Local Search.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/24/201343 minutes, 5 seconds
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Pandas, Penguins and Payday Loan Spam; Mobile Site Speed; Facebook Hashtags

Matt Cutts on Pandas, Penguins and Payday Loan Spam as Ross and John run through the SMX Advanced 2013 You and A Session, plus Mobile Site Speed now a big ranking factor for Mobile Search; Eric Enge Site Crawling Test from SMX; Facebook Hashtags launched.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/17/201341 minutes, 9 seconds
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AuthorRank and Its Role in Blog Posts

Continuing the discussion on how Google is attacking blog posts. Ross and John discuss AuthorRank plays a role in determining which posts (guest or not) should garner more immediate positive attention in Googles algorithm. They also discuss revealing factors such as posts with zero inline text links and a single text link in the authors biography and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/10/201343 minutes, 33 seconds
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Predictions for Googles Attack on Guest Posts; Google Penguin 2 = Lame Non-Event

Predictions for Googles forthcoming attack on Guest Posts on things like AuthorRank and PageRank; Google Penguin 2 = Lame Nonevent; Matt Cutts and Advertorials and find who said If youre a brand and youre not on Google+, you're an idiot. Youre... just an idiot.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/3/201340 minutes, 8 seconds
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Matt Cutts On What SEOs Can Expect From Google Coming Up

Matt Cutts tells us What SEOs Can Expect From Google Coming Up. Ross and John comment on the latest video that runs through Penguin, Advertorials, Spammy Queries, Sophisticated Link Analysis, Improvements on Hacked Sites, Authority Boost, Panda Sympathy and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/13/201340 minutes, 10 seconds
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Google - The Internet Police; Cross Marketing SEO with Social; Exact Match Press Release Links Still Count

Google - The Internet Police; Cross Marketing SEO with Social; Exact Match Press Release Links Still Count. Plus, Ross and guest host Scott Van Achte discuss a listener question on main problems/pains in running an SEO business or being an SEO consultant.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/6/201336 minutes, 29 seconds
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How Site Rankings Can Get Screwed by DDoS Attack

Would it be better to create a unique title for each article and then in the first paragraph reference that it is part 3 of 5 in the series and then provide links to each of the previous articles? When running websites for different interests and small businesses with different topics, is it better to use my name as the author for all of them, or set up a different profile for each site; How your site's Rankings can get screwed by a DDoS attack and how to protect against one.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/22/201333 minutes, 11 seconds
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Facebook Home Sucks! Google and Bing Recommending HTML5? How Do You Explain SEO to a Teenager?

Facebook Home Sucks! eliminates Google Search on non-Facebook Home Partner Android phones; Both Google and Bing now recommend using HTML5 pushState to allow for SEO friendly crawlable AJAX; How do you explain SEO to a teenager? Better yet, to a business prospect who has no idea what you are talking about?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/8/201337 minutes, 36 seconds
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Bing Showing Authorship; Google Improved Recording of Users and Method of Verification

Bing Showing Authorship! Does anyone really need more proof that authorship is a huge part of the future of rankings? Google has Improved Recording of Users and Method of Verification; How to get Googles index of your website into Excel.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/25/201336 minutes, 18 seconds
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Matt Cutts Announces Updates Coming to Google Penguin and Panda Algorithms and more from SMX West 2013

Matt Cutts announced new updates with Google Penguin and Panda algorithms and new link network targets in 2013. Matt announced this during the SMX West panel, The Search Police. Plus, Ross and John discuss highlights from SMX West 2013 and answer a listener question on How To Optimize your Website With GZIP Compression.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/18/201341 minutes, 1 second
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Traffic and Bounce Rate Preference; Shopping for Keyword Tools; Chronicling the History of SEO is Dead

Would it be better to have tons of traffic with a high bounce rate, or to have a lower bounce rate, but half the traffic? Plus, a question on shopping for keyword tools where the listener is seeking keyword suggestion, keyword traffic and competition and Keyword tracking. Finally, an ecore segment on Chronicling the History of SEO is Dead as a Search Engine Land article looks at Failed Predictions Over The Years.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/5/201326 minutes, 54 seconds
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Google Analytics Change History; Googleplex 120 Million Dollar Renovation; Google Busted With Its Own Paid Links Again

Understand Updates To Your Account With Change History...Google Analytics Change History Helps You Understand and Track Changes;Googleplex 120 million dollar futuristic renovation and expansion underway; Google Appears To Be Busted With Its Own Paid Links Again. Ross and John also answer listener question on optimizing with domain age, title tags and flash elements.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/25/201331 minutes, 26 seconds
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Eric Schmitt on Google Authorshipl Google Looking to Stop Money Stream to Download Sites

Eric Schmitt Quoted in WSJ About Authorship, and that you can boost your rankings by using Google authorship, and that Google+ has been designed to be an identity verification network. Plus Google is Looking to Stop the Money Stream to Download Sites, Ross and guest Scott Van Achte have the details.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/18/201330 minutes, 57 seconds
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Optimizing with SiteApps and Google Analytics; Decline In Google Image Search Traffic After Design Update

Optimizing with SiteApps and Google Analytics; Google Rankings via Hacking and Google Bombing; How to Get Listed in Bing Local Canada; Webmasters Notice Decline In Google Image Search Traffic After Design Update.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/5/201334 minutes, 7 seconds
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SEO Benefit of Writing Pages Instead of Posts; Duplicate Pages, Content and Link Building

SEO Benefit of Writing Pages Instead of Posts, Skills from Traditional SEO Most Useful for your Search and Social Marketing, Duplicate Pages, Content and link building and more as Ross and John answer questions from the new SEO 101 Google Plus community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/28/201336 minutes, 38 seconds
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Facebook Graph Search; Optimizing your Website for Graph Social and Increased Weight of Bing

Ross and John discuss Facebook Graph Search plus Optimizing your Website for Graph Social and Increased Weight of Bing. The also discuss a listener comment on Google Shopping and Getting Scroogled.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/21/201335 minutes, 3 seconds
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Irish Newspapers Charging for Links; People Still Fall for SEO Scams

Irish newspapers charge people to link to them and are chasing people who dont pay; Google says delete your Google+ Local page if you hide your address; Social is King on Smartphones, But Search is King on Tablets; Facebook launches “Nearby” for businesses. Competing with Google+ Local, Yelp and other location based social and search activities; Matt Cutts answers a question on What was the biggest surprise for you and your spam team in 2012? Answer: That people still fall for SEO scams.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/14/201336 minutes, 28 seconds
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Options For Raven Tools and AHREF Dropping Ranking Report; Understanding Blog SEO; New SEO 101 Google+ Community

What to do now that Raven Tools and AHREF has dropped the ranking report options? Suggestions on a basic site that step by step helps a visual learner understand blog SEO? Is directory submission out dated? These questions and more Rossand John answer from their brand spanking new SEO 101 Google+ community.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/17/201240 minutes, 56 seconds
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More on Authorship Markup; 302 Re-Directs and Homepage Impact

Ross and John talk more on Authorship Markup with a listener question on how Google+ Pages can be connected with the websites using the rel=publisher html markup. They also discuss a question on 302 re-direction and the homepage impact it can make on your site.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/3/201246 minutes, 30 seconds
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Google Authorship: Rel or Individual; Infographics as Linkbait; Google Reporting AdWords Compliance

Regarding Google Authorship, Ross and John answer a listener question on if it is better for a company blog to all be under the same Rel Author or to use individual authors? They also answer questions about infographics as linkbait, plus how Google is reporting AdWords Compliance.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/26/201232 minutes, 42 seconds
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Google Patent: Sites You Link Should Have Reachability; Google AdWords Compliance

Google Patent: Sites You Link Should Have Reachability; Google AdWords Compliance; China Blocks Google Search (is it temporary?); Links Are The Webs Building Blocks.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/12/201234 minutes, 7 seconds
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Current SEO Misinformation Seen Online; Google Webmaster Tools Warnings

Current SEO Misinformation Seen Online; Google Webmaster Tools Warnings. Ross and John also answer listener questions on installing redirects, Craigslist regarding its negative impact or leveraging value plus John shares how SuperStorm Sandy affected his area of New Jersey.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/5/201241 minutes, 31 seconds
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Former Google Search Quality Member Speaks Out

Former Google Search Quality Member Andre Weyher, (formerly of Matt Cutts Search Quality team) speaks out on what were his daily roles , his thoughts on the Penguin and Panda algorithms, spam in link profiles and much more. Ross and John also answer listener questions on Google Authorship, spammy links from forum profiles using exact match keyword anchor text and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/22/201233 minutes, 55 seconds
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Chronicling the History of SEO is Dead; YouTube Estimate Minutes Watched

Chronicling the History of SEO is Dead as a Search Engine Land article looks at Failed Predictions Over The Years; YouTube Estimate Minutes Watched as The YouTube Blog announces they have adjusted their ranking algorithm.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/15/201234 minutes, 56 seconds
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Google Dance is Back? Meta Keywords Important Again

Google Dance is Back, and not the fun one..Meta Keywords Important Again … If you are a News site; Google confirms hidden value to Rel=Author; Manual action by Google might not have a big impact on your rankings; Google Analytics Adds Tag Manager Tools.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/2/201236 minutes, 52 seconds
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Recovering from Google Page Layout Algorithm; New Algo Update Focusing on Domains

70 Percent Did Not Recover From Googles Page Layout Algorithm; New Algo update focusing on Domains. Ross and John also answer listener questions on the less is more argument about title tag character count, social signals and social activity, and a question invloving a multi-million page dynamic website receiving duplicate content andwarnings in Webmaster Tools because of queries.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/17/201233 minutes, 21 seconds
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The Current State of Linkbuilding with Garrett French

Talking about the Current State of Linkbuilding with Garrett French, the Founder at Citation Labs. We learn some tips, techniques and processes for effective link building campaigns. Also, learn about a video training course Garrett presents alongside link building expert Ken McGaffin that offers everything you need to know to get links that will bring traffic to your website.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/10/201234 minutes, 57 seconds
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The Future of Google Penguin and Panda Delivery Updates

The Future of Google Penguin and Panda Delivery Updates according to a recent SearchEngineLand article that says the anti-spam Penguin Update will have more jolts in the coming months. In contrast, updates to the Panda algorithm aimed at low-quality pages are now so minor as not to be noticed, when they roll out monthly.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/27/201235 minutes, 8 seconds
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Onsite SEO Best Practices with Ian Lurie

Discussing Best Practices for Onsite SEO to ensure your sites relevance and authority. Ross speaks with Ian Lurie, founder and CEO of Portent Inc.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/20/201229 minutes, 40 seconds
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Citation Placement; Scaling Inbound Marketing

Listeners questions Where To Get Citations For Local SEO and why Citations are so Important, and a follow up question to the quality site discussion on scaling inbound marketing when you have a ton of clients and youre the only source of content.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/13/201229 minutes, 8 seconds
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Google Responds to Unnatural Link Warnings; MozCon Recap

Ross and John discuss how Google Responds with a dont ignore but dont panic response the latest round of UnNatural Link Warnings; Ross recaps MozCon discussing why books are better than infographics, and why MozTrust is the most accurate metric at SEOmoz for determining site quality when considering linking.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/6/201232 minutes, 11 seconds
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Best Practices for Structured Social Sharing

Talking Best Practices for Structured Social Sharing with SEO Consultant and Founder of Yo! Yo! SEO Dana Lookadoo.She recently spoke at MozCon 2012 and shared 10 best practices for optimizing social sharing for Facebook, Google+, and Twitter by way of theStructured Social Sharing Formula.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/30/201235 minutes, 2 seconds
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What Makes a Quality Site? SERP Experience and SEO Keyword Ranking Perspective

Ross and John analyze a recent Stone Temple.com interview between Eric Enge and Google Engineer Matt Cutts about What Makes a Quality Site. They also answer listener questions on SERP experience and SEO keyword ranking perspective.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/23/201236 minutes, 15 seconds
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Local SEO: How to Get Your Business Found

Local SEO: How to Get Your Business Found, plus Ross answers listener questions on differences in terms of SEO or search engines from the US to Canada, product descriptions and duplicate content.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/9/201229 minutes, 45 seconds
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Google Testing New Navigation Interface; New Look for Bing Images

Google Testing New Navigation Interface, Bing Unveils New Look for Images, plus Ross and John answer listener questions on Google Merchant Center feeds, removing bad links, SEO Pros and Cons and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/25/201232 minutes, 57 seconds
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Google Government Censorship; Bing does Local Content with Yelp

Google reveals government censorship requests are on the rise; Bing Does Local Content Deal With Yelp; Google Panda 3.7 Update.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/19/201232 minutes, 20 seconds
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SMX Advanced 2012 Recap: Are Google Panda or Penguin Algorithm Updates Meant to Penalize?

John fills us in on SMX Advanced 2012 including how Danny Sullivan confronted Matt Cutts during the You and A session about whether Google Panda or Penguin Algorithm Updates are meant to be penalties or they are simply algorithm updates, Transparency, and the ranking power of Google +1.Ross and John also discuss other headlines from the conference including Bing Webmaster Tools Revamped, Bounce Rates, Rel=Next/Prev, Local Changes, Businesses as Entities and Cross Domain Canonicalization.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/12/201232 minutes, 13 seconds
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Google Places Converting to Google+ Local; Google Paid Inclusion

Google Places converting to Google+ Local; Google Paid Inclusion, plus Ross and John answer listener questions about Googles recent behavior against internet marketing agencies.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/4/201233 minutes, 10 seconds
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Outed for Buying Links; Looking at Google Algorithm Changes

Another prominent company outed for Buying Links; iAquire banned for selling links; Looking at Googles Algorithm Changes With Google Search Quality Head Amit Singhal; Yahoo launches Axis.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/28/201238 minutes, 26 seconds
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Changes in SERPs Prompt Penguin 1.1

Changes in SERPs Prompt Penguin 1.1 Rumors; Losing Videos on Google Places - Apparently it is a Bug; Matt Cutts on the aftermath of Penguin; aftermath of Penguin- a warning for WP users; Bing is rolling out a new look with a 3rd column integrating social.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/14/201247 minutes, 55 seconds
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52 Google Algorithm Updates; Building New Search Traffic to New Site

52 Google Algorithm Updates as we look at the recently announced released algorithm update containing 52 changes to improve search quality. Ross and John also answer a listener question on ways of building a new web site to drive a decent amount of legitimate traffic.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/8/201240 minutes, 52 seconds
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March of the Google Penguin Update

March of the Google Penguin Update and how this highlights the need to have access to your Google Webmaster Tools account and view it regularly; Google Goes after Links in WordPress Themes; Google Drive? Does it matter?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/1/201245 minutes, 54 seconds
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Google Over-Optimization Penalty Debate Continues

Google Over-Optimization Penalty Debate Continues; Dropped In Rankings? Googles Mistake Over Parked Domains Might Be To Blame; The Negative SEO Debate Sparks Up Again; New Matt Cutts Video on How Search Engines work; How to check your Health in Search, What are the metrics you should be watching?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/24/201243 minutes
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DMOZ, Linkbuilding and Over-Optimization

DMOZ, Linkbuilding and Over-Optimization in the mailbag; Google Webmaster Tools Sends out 20,000 Hack Warnings Today; Weird Google Crawl Errors.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/17/201240 minutes, 24 seconds
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Google SEO Over-Optimization Penalty

Ross and John discuss the newest Google algorithm update that plans to penalize websites deemed too optimized for SEO. They also run through what some types of over optimization may be flagged.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/27/201237 minutes, 13 seconds
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Google Search Quality; Linkbuilding Value of Redirects and Shortened URLs

Ross and John take a glimpse into a Search Quality meeting at Google where they discussed how to correct in long queries. They also answer listener questions on the linkbuilding value of Redirects and shortened URLs, GWT and managing links.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/12/201248 minutes, 14 seconds
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Google Panda 3.3 Update Overview

Ross and John look at the Google Panda 3.3 Update and its 40 changes to the algorithm, plus they answer some Facebook questions on link evaluation, no-follow links and sub-directories.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/5/201248 minutes, 45 seconds
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Google Bypassing User Privacy Settings

Reports are out that Google bypassed privacy settings in Internet Explorer and Safari web browsers. Ross and John discuss this plus listener questions about SEO for Drupal and best practices for delivering the best content to the end user without sacrificing Google placement or usability.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/20/201241 minutes, 6 seconds
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Social Signals and Engagement

Social signals are becoming more and more important as substantiators of the legitimacy of incoming links to your website so it is important to consider that each piece of content has not just incoming links but social attributions. John helps us understand this subject with Tammy Kahn Fennell, CEO of MarketMeSuite, which speicalizes in getting the message out about your content while creating handling the touchy etiquette of social engagement.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/6/201234 minutes, 26 seconds
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Canonical Tags and Long Tail Keyword Traffic

Questions about canonical tags, long tail keyword traffic, silos, keywords boosting of PageRank and deep page getting traffic are answered by Ross and John.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/30/201230 minutes, 27 seconds
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Google to Penalize Too Many Ads Above the Fold

Google to Penalize Too Many Ads Above the Fold as they announce a planned update that targets sites with too many ads above the fold.Also, Ross and John discuss Jerry Yang leaving Yahoo and a shakeup at Blackberry maker as RIM loses the co-founders and their COO takes over.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/23/201230 minutes, 15 seconds
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Google Search Plus Debacle

Google has rolled out a new feature called Search plus Your World, currently available for users of Google who are using English and signed in with a Google profile. The Google Search Plus debacle up for discussion as Ross and John speak with the Partner of Reliable SEO and SEO Training Dojo, Terry Van Horne.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/17/201248 minutes, 9 seconds
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Art of SEO with Stephan Spencer

Stephan Spencer is the co-author of O Reilly Medias The Art of SEO which is being newly released in 2012 with tons of updates. Stephan is a treasure trove of info and Ross and John do their best to eek out his insights on many useful subjects.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/9/20121 minute, 42 seconds
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Responsive Design; NoArchive vs. NoIndex

Responsive Design. NoArchive vs. NoIndex. The BASE element and URI. Plus, why do Canadians have a different thanksgiving? All this and more as Ross and John celebrate the 100th episode on SEO 101.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/19/201139 minutes, 39 seconds
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Do-It-Yourself SEO Tips

Ross and John give us some Do-It-Yourself SEO Tips when you are taking a look at your own site, asking yourself whats important to look at and how to fix it. They look into tips on Link Building, directories of import, analytics setup and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/12/201149 minutes, 26 seconds
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Google Algorithm Update Demystified

Google Algorithm Update Demystified; Blackbar going away on Google dropdown list added; Google New iPad App for Search; Google pulls the plug on their toolbar for Firefox. Ross and John also answer listeners questions on internal links and blog comments.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/5/20111 minute, 42 seconds
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Secrets Behind Building a Successful Website

Learn Secrets Behind Building a Successful Website as Ross speaks with Gil Namur, the President and CEO of the popular ezine LifeAsAHuman. Gil shares tips and tricks around the rise of traffic to his website from 0 visits to over 200k unique visits per month! We will discuss the marketing tactics and technology around his creation.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/21/201152 minutes, 26 seconds
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Google Adds +1 to Images, Enhances Authorship Markup

Google adds +1 to images; Google has enhanced the authorship markup in Google Results and made it easier to get in; Google Penalizing Sites with excessive ads? Google bot crawling AXAX and Javascript comments; Adobe Drops support for Flash Dev in Mobile Apps.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/14/201138 minutes, 22 seconds
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Google+ Business Pages; Sources Related Information in Search Results

Google+ Business Pages now available; Google is testing new Sources related information in search results; Bing favors Microsoft content more than Google favours it's own says study; Google News linking to Authors Google+ profile.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/7/201147 minutes, 42 seconds
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What Scares SEOs?

What is SCAAAARYYY about SEO? What scares SEOs? Blackhat, backlinks, Google algorithm changes? Ross and John list the things that really get them creeped out and scare the bejeezus out of them!Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/31/201137 minutes, 13 seconds
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SEO 101 Google Encrypted Search and the Ice Cream Sandwich

Google Encrypted Search as SEO Under Attack – The Google Analytics Keyword Data Apocalypse; The Android Ice Cream Sandwich and its new features like face unlock, bump, voice control with email control; MC Hammer Announces WireDoo, A Relationship-Based Search Engine.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/25/201138 minutes, 55 seconds
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Google Makes Minor Panda Update, Might Buy Hulu

Google Makes Minor Panda Update; Google earnings report released; Google may still buy Hulu; The End of Search Without Social; Google Buzz going away.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/17/201140 minutes, 10 seconds
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Affiliate Links and Article Submission

WebmasterTools data into Google Analytics; Oh No! What Happened To My PageRank? Facebook hit 800 million users this week; Android Nears 50 percent US Smartphone Market Share.Ross and John also aswer listener questions on article submission software and posting affiliate linksAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/10/201143 minutes, 1 second
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Real Time Analytics, Facebook Changes, and Google+ Explodes

Ross and John are back, these week diving into GOogle Real Time Analytics and ranking reports. They also answer some questions left over from a prior Q&A session, before wrapping up by talking about the pros and cons of FaceBook's changes, and how Google+ has grown rapidly.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/3/201140 minutes, 53 seconds
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Google News Standout Tag for Featured Content

Google News Launches Standout Tag for Featured Content as Google introduced a new link rel attribute that news organizations can use to mark their best work. You can mark up to seven pieces of content per week.Ross also answers listener questions on WordPress based forum software and what kind of developed sites get noticed by Google quicker.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/26/201135 minutes, 42 seconds
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Stopping Non Subject Sites; Google+ and Google +1 Ranking Impact

Ross offers us a site review of ClownAntics.com which supplies anything you could possibly need to dress like a clown. He also takes listeners on how to control or stop non subject sites from linking to them and the impact of rankings if any that Google + or Google +1 are making.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/19/201136 minutes, 11 seconds
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Making Buried Information From Google Places More Visible

Mike Blumenthal reports Google has just released a new browser plugin (Chrome and IE) tool, Google Related that provides information that Google thinks is relevant to a given website that you are visiting. Ross and John also go through headlines in search and listener questions.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/22/201139 minutes, 25 seconds
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Google Dropping Support for Firefox; Panda 2.3 Rollout; Analytics Changes

Ross and John discuss Google dropping support for Firefox, Panda 2.3 Rollout, Analytics Changes and How They Track Google Image Search, Bing Testing Ads Within Organic Search Results and much more. Tune in from from the WebmasterRadio.FM Home Page or from the chat.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/8/201139 minutes, 42 seconds
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Wizard of Google Places

Ross and John speak with with Professor Maps himself, Mike Blumenthal - the wizard of Google Places and blogger of Understanding Google Maps and Local Search. If you have a business with a local presence then this exclusive interview is one you cannot afford to miss.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/25/201153 minutes, 19 seconds
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Google Webmaster Trends Analyst John Mueller

Ross and John speak exclusively with Google Webmaster Trends Analyst John Mueller in a special 60-minute interview that includes topics like Google Plus, the Google Plus One button, and the metrics and tracking of both within Google Webmaster Tools and Google Analytics.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/18/201152 minutes, 15 seconds
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Get Listed and Google Plus

John talks about his trip to Get Listed conference, they give their take on Google Plus and a Danny Sullivan article on Search Engine Land on How Twitter is no longer in Google where Danny suggests site:twitter.com/accountname to get access to history per identity.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/11/201138 minutes, 44 seconds
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Returned Search Results and Metadata

Ross and Scott answer listener questions on Google filling up more and more of it's returned search results with ads, local search, google store, etc. And how will there be any room for small Internet retailers or will it all be brands? They also answer a question about handling extra metadata.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/27/201133 minutes, 3 seconds
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Site Review: OnlineBlackJackHQ

Ross and John give their comments and suggestions in their site review of OnlineBlackJackHQ.com, a website that provides Online Blackjack tips and strategy.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/20/201135 minutes, 37 seconds
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Schema.org and SMX Advanced 2011

Ross and John discuss a post that discusses What Schema.org Means for SEO and Beyond. We also get some news from SMX Advanced 2011 that Ross attended, including search result studies from Covario and SEOmoz.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/13/201144 minutes, 24 seconds
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Google +1 Launches, Screaming Frog Debate and a Site Review

Ross and John discuss the launch of the Google +1 button, which lets people recommend Web sites to those in their social circle. After John defends the honor of using Screaming Frog when using site review, he and John do a site review.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/6/201138 minutes, 43 seconds
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Q and A: Graphics and Indexing, SubDomains, Geographic Targeting

John returns to the show to help Ross answer your submitted questions, from graphics and indexing to using sub-domains or sub-directories, to geographic targeting in Google Webmaster Tools, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/17/201141 minutes, 14 seconds
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Site Review of SevillaNJ.com

Ross and Scott give their take on the metatags, content and indexing as part of a Site Review of SevillaNJ.com, A New Jersey restaurant that offers Spanish Style cuisine.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/9/201135 minutes, 8 seconds
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Site Review: Ticketbooth.org.uk

Ross and Scott walk through proper use of keywords and CSS, as well as how to avoid getting in trouble for paid links and hurting your page ranking while reviewing Tickbooth.org.uk, a site that specializes in selling rugby tickets.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/9/201132 minutes, 2 seconds
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Site Review BlueSheepDog.com

Ross and guest Scott Van Achte review and audit a website, giving advice on how to strengthen ranking, SEO, and usability. From better describing just what your site offers, to offers on how to title pages.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/25/201132 minutes, 7 seconds
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Just What Is Google Doing?

Google's new feature, Google Plus One aims to make search more social, while also being brought to bare for Google Street View not blurring people enough in Switzerland. Ross and John also answer a question on what you can change on your page to effect search rankings, and efficient ways to track it.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/4/201142 minutes, 19 seconds
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SEO Impact by Moving Platforms

Ross and John answer a listener question on SEO Impact by Moving Platforms as a wedding videographer considers the move from Rapidweaver to WordPress.Also questions on a Firefox plugin that adds a PageRank number to the backlinks in Yahoo Site Explorer, off-page SEO and Rel=canonical passes Link Juice across domains.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/28/201144 minutes, 8 seconds
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What Tactics Have Their Days Numbered?

Ross and John have an update on Google Toolbar and tackle tactics they feel are on the way out. They also cover Content farms, exact match domains, and more are put under scrutiny.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/22/201142 minutes, 8 seconds
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Crawl Frequency and the Google Farmer Panda

How long do you normally give a change before you decide if it had any effect or not and move on? Is it even possible to answer that, since its largely dependent on crawl frequency? Ross and John answer that and other listener questions and discuss the Google Farmer Panda situation.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/14/201148 minutes, 53 seconds
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Buying Links and Breaking Down JCPenney Linkbuilding

Ross and John give their take and breakdown the ongoing JCPenney Linkuilding saga. They discuss their own perspective on buying links based on how JCPenney handled it.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/21/201140 minutes, 39 seconds
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Google Algorithm Not Targeting Content Farms but Attribution

Ross and John promised last week to tackle Article Distribution, and the news that came out could not have been more timely.Matt Cutts announcement about algo changes prompted a SEL post by Barry Swartz that the Algo launched and was targetting Content Farms.David Harry aka theGypsy posted that this algo update was not targeting Content Farms but AttributionRoss, John and David discuss how this impacts the Article distribution tactic of both linkbuilding and content publication, plus how this ties to the new REL tags Google introduced last month related to content attribution.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/7/201136 minutes, 23 seconds
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Breaking The Link Building Idea Block

Learn what to do when you run out of link building ideas and how everyday experiences can lead to content creation ideas. A listener also asks is writing articles and submitting them to article sites a viable way to get links and therefore rankings?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/31/201138 minutes, 5 seconds
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Google Algorithm Changes for Fixing Spam

Google Plans Algorithm Changes for Fixing Spam as Matt Cutts, head of the search quality team, wrote in his blog that he agreed about the increase in spam and detailed what the company is doing to keep it under the hood. Ross and John also look into Googles answer to Groupon, Google Offers.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/24/201133 minutes, 8 seconds
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Matt Cutts Goes to Washington

Matt Cutts Goes to Washington, Testifies Google Has Integrity, Europeans Go Fishing for Bad Google Behavior, plus Ross and John answer listener questions on sources for keyword analysis, WordPress plugins and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/18/201137 minutes, 53 seconds
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Search Roundtable for Affiliate Marketers Part 2

Search Roundtable for Affiliate Marketers as Ross and John answer questions from WordPress blogs to linkwheels in Part 2 of their breakout session from AffCon Miami 2010.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/20/201025 minutes, 4 seconds
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Search Roundtable for Affiliate Marketers Part 1

Search Roundtable for Affiliate Marketers as Ross and John answer questions from WordPress blogs to linkwheels in Part 1 of their breakout session from AffCon Miami 2010.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/13/201039 minutes, 16 seconds
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Sources for Keyword Analysis and Local Listings.

Sources for Keyword Analysis and local listings are some of the topics brought up by listeners this week. Ross and John discuss how they approach this plus they answer a listener question who is trying to break into Googles local listings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/22/201037 minutes, 13 seconds
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Explaining Benefits of SEO to Clients

Effective ways of Communicating the Benefits of SEO to potential clients, like local/small business owners that do not know anything about computers who are completely overwhelmed by the internet. Ross and John answer that listener question plus another question on Keyword TLDs.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/15/20101 minute, 59 seconds
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How Do You Do Competitor Analysis?

How do you do competitor analysis? A listener asks if it has to do with typing in your major keywords from keyword analysis and seeing who ranks well for them, then clicking on their site and literally reading content on the page and checking links to and from the page? David Ogletree from SEOFox.com also chimes in with his perspective.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/8/201046 minutes, 51 seconds
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New Google Local Search Results

New Google Local Search Results and How to Adapt. Listeners ask how to optimize for these new results, and how Title Attributes, Menu Labels, and Alt Image descriptions play into SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/2/201033 minutes, 56 seconds
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Domain Geotargeting and Keyword Research

Domain Geotargeting and Keyword Research are up for discussion this week. Ross and John talk about how to balance content across several top-level domains, Keyword Research, Google Instant, brand search and a new spam report extension for Google Chrome.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/25/201040 minutes, 52 seconds
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Increasing the Level of Indexation

Increasing the level of indexation, plus Ross and John discuss what are factors that could lead to non-indexing of a single page, or group of pages if they are in the sitemap.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/19/201041 minutes, 40 seconds
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5 Things to Focus on When Starting a SEO Program

What are the top 5 things to focus on when starting an SEO Program on your own? Ross and John break down the question by recommending knowing your objectives/goals and setting up the factors for tracking success, competitor research and Keyword research, site optimization based on results of research, content strategy and Link building through building social networks.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/4/201043 minutes, 57 seconds
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Google Misplaced Reviews and Rich Snippets

Ross and John discuss a recent blog post that said Google misplaced reviews, ratings, business listings on Google Maps that have since been fixed. They also discuss how Rich Snippets are now being supported in Google Local SERPs.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/27/201037 minutes, 18 seconds
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Brand Based Searches and Indexing

Ross and John answer a listener question on indexation, by offering ways to figure out what is indexed, and what isnt, and once youve figured out what isnt in the index how you increase the level of indexation.They also discuss the new change in brand based searches where up to 7 listings can appear on the first page for a single domain.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/13/201039 minutes, 39 seconds
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How Social Impacts Traditional SEO

Ross and John discuss How Social Impacts Traditional SEO. They discuss on site aspects including User Generated Content and Site Buttons and off site with things like Direct Link Development and seeding content. They also answer a listener question on how social media factors into long-term link strategies, and how is it managed in a scalable and effective way.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/30/201045 minutes, 27 seconds
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Social Media Optimization Tips

Ross and John discuss a listener suggested topic on Social Media Optimization and how it can help tie into SEO, like the many ways that you can do to optimize your blog.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/23/201041 minutes, 12 seconds
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Combining Ranking Results with Analytics

Taylor Pratt, Product Marketing Manager for Raven Tools and Co-Founder Jon Henshaw discuss Combining Ranking Results with Analytics and how webmasters can do that with their toolset. They also go into depth about the Raven tool set including features like Private branded reports, plus how you can view traffic, rankings and conversions in one interface and how it handles social and integrates analytics.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/16/201037 minutes, 17 seconds
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SEO Reputation and Integrity

Ross and John comments on a State of Search blog post entitled SEOs are going to end up more hated than traffic wardens and estate agents.They also discuss how the Verizon-Google net neutrality discussions appear to be miss-information plus Matt Cutts and his answer to a question at the SMX Advanced You and A session , discussing Page Sculpting on how there is a way to tell Google what pages are more important by linking to them from the home page.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/9/201045 minutes, 18 seconds
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SEO Reputation and Integrity

Ross and John comments on a State of Search blog post entitled SEOs are going to end up more hated than traffic wardens and estate agents.They also discuss how the Verizon-Google net neutrality discussions appear to be miss-information plus Matt Cutts and his answer to a question at the SMX Advanced You and A session , discussing Page Sculpting on how there is a way to tell Google what pages are more important by linking to them from the home page.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/9/201045 minutes, 48 seconds
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AffCon 2010 Search Marketing Roundtable Part 2

John moderates a Search Marketing Roundtable discussion held at Affcon 2010 Denver that featured the following panelists: David Szetela of Clix Marketing, David Ogletree from SEOFox, Jamie Smith from Engine Ready and Howard Kopp from Moniker.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/26/201038 minutes, 16 seconds
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AffCon 2010 Search Marketing Roundtable Part 1

John moderates a Search Marketing Roundtable discussion held at Affcon 2010 Denver that featured the following panelists: David Szetela of Clix Marketing, David Ogletree from SEOFox, Jamie Smith from Engine Ready and Howard Kopp from Moniker.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/19/201036 minutes, 38 seconds
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Page Sculpting and Rich Snippets

Ross and John continue to breakdown subjects discussed during the SMX Advanced You and A session with Google engineer Matt Cutts which include Page Sculpting, Rich Snippets and Google supposed favoritism of YouTube.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/12/201035 minutes, 37 seconds
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Google vs. Bing: Obtaining Rankings

Rand shared SEOmoz's latest correlation study on Google and Bing and how they differ in terms of obtaining rankings. Learn how these search engines are similar and how Bing is changing the game.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/28/201035 minutes, 24 seconds
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Is Bing Changing Search?

Ross and John talk about all things Bing including pros and cons, capability with social networking, and how similar it is, or isn't, to Google.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/21/201041 minutes, 31 seconds
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Google Mayday and Toolbar PageRank Update

Ross and John discuss Googles Mayday and Toolbar PageRank Update, and the impact that Mayday has had with longtail search terms. Finally, they discuss what you do when you're stuck trying optimize a major brand.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/7/201038 minutes, 8 seconds
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Getting Going with Local Search

Local Search is one of the fastest growing portions of search. Ross and John discuss the basics of getting going with local search, including getting your information on platforms like Yelp and FourSquare.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
5/3/201042 minutes, 17 seconds
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More Keyword Research

Ross and John continue into their discussion on Keyword Research, including High Profile Terms vs. Longtail Tools such as Google Adwords Keyword Tool, KeywordSpy, WordTracker, Microsoft Advertising Intelligence Plugin.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/26/201034 minutes, 16 seconds
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Do You Really Need to do Keyword Research?

Ross and John discuss Keyword Research, why is it important, do you really need to do it? They also look into High Profile Terms vs. Longtail Tools such as Google Adwords Keyword Tool, KeywordSpy, WordTracker, Microsoft Advertising Intelligence Plugin. They also look into the processing and evaluation process.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/19/201038 minutes, 38 seconds
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Page Speed, Ranking Factors and the Eminent Google Caffeine Update

Ross and John continue their analysis of the recent interview between Eric Enge and Google Senior Engineer Matt Cutts, plus they discuss the need for page speed due the changes in the ranking factors in the Google Algorithm, plus they look ahead to the eminent Google Caffeine Update.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/12/201039 minutes, 50 seconds
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Session Ids and Affiliate Links

Ross and John look over the recent Eric Enge interview where Google Senior Engineer Matt Cutts was asked about regarding PageRank, crawling, and indexing. Ross and John focus on Session Ids, Affiliate Links, Faceted Navigation and PR.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/5/201036 minutes, 52 seconds
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SMX West 2010 Recap Part 2

Ross continues his discussion with John about domains requiring planning, URL parameter handling, Google Tasks, Page Feed, and other information he learned while attending SMX West 2010.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/22/201037 minutes, 58 seconds
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SMX West 2010 Recap

Ross recaps his visit to SMX West 2010, and he mentions meeting with Bing representatives seeking to find tips for searching local Canadian web pages, plus how Bing will feed Yahoo with content and an organic spin to their algorithm.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/15/201028 minutes, 5 seconds
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WordPress 3.0 Preview

Wordpress Core Developer Mark Jaquith, BuddyPress developer John Jacoby and head of User Experience Jane Wells preview the eminent launch of WordPress 3.0, including how it has been catered for SEOs, its security modifications, and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/22/201022 minutes, 15 seconds
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Increasing Indexation on Large Sites

Ross and John discuss Increasing Indexation on Large Sites, plus look in some comments on content management systems, and a discussion on domains and how they impact SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/15/201037 minutes, 25 seconds
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Blog Post Indexing and Duplicate Content

Ross and John discuss the cost of PPC, duplicate content, plus they help a webmaster with delayed blog posts from being indexed and how to configure your xml feeds to advance your blog posts.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/1/201038 minutes, 21 seconds
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Web Design for SEO

Ross and John discuss the issues that you can come across when you are an SEO working with a web designer, including securing pages being indexed, plus how web designers are expected to understand SEO, and what are the best ways to work with a design firm.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/25/201034 minutes, 20 seconds
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Geo Based Search Results on Mobile

Ross and John discuss Geo Based Search Results on Mobile, plus a Technology Review article on How Google Ranks Tweets, where its Algorithms judge the relevance of microblog posts containing 140 characters or less.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/18/201033 minutes, 10 seconds
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Mobile Advertising Feud

Ross and John discuss Real time search results for the recent California earthquake, plus the news that Bing is on all HP desktops and howGoogle Nexus is in a feud with Apple iPhone as Apple buys Quattro as they fight Google for advertising.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
1/11/201032 minutes, 25 seconds
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SEO Topics to Watch in 2010

Ross and John ask What are the big SEO topics to watch in 2010. THey go through the various search related events, plus what are the ToDos on your 2010 SEO list?Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
12/21/200954 minutes, 48 seconds
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Distinguishing Real Time Search

Ross and John discuss real time search and distinguishing it from time sensitive search based on when something happened, fresh content sensitive search meaning different search results based on the most recent data content and geo-spatial sensitive search based on the location of the user search for that content.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/23/200932 minutes, 49 seconds
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Index Saturation

Ross and John discuss index saturation and how much of your site is being indexed by search engines, if you have deep navigation or if your site is experiencing some major blocks.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/9/200939 minutes, 48 seconds
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Tips on Hiring a SEO Company

Ross and John discusses some tips that you should follow when hiring a SEO company for service, plus they discuss Droid, the next wave of Android-powered smartphones will include free turn-by-turn navigation software powered by Google Maps and Google Street View.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
11/2/200937 minutes, 9 seconds
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KMLs and Sitemaps

Martijn Beijk is a local search engine optimization pro and SEO Consultant at Onetomarket. He just spoke at SMX Stockholm and he discusses his SEMMY nominated article on KMLs and Sitemaps.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/26/200929 minutes, 13 seconds
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Linkbuilding Effect of PageRank Removal

Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/19/200935 minutes, 39 seconds
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SEO Performance Guarantees

Ross and John answer questions on search ranking and optimization, rank position goals, web ranking reports, SEO performance guarantees and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
10/12/200937 minutes, 47 seconds
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Yahoo Bing Site Searches

Ross and John discuss how will site searches be affected once Yahoo is taking over by Bing, plus they discuss a question on unethical SEO.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/28/200937 minutes, 12 seconds
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SEO 101 Q and A

Ross and John answer questions from the WebmasterRadio chatroom like sitemaps, foreign content, crawl errors, black hat, xml sitemaps, duplicate content and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
9/21/200951 minutes, 27 seconds
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SEO Testing and PageRank Sculpting Changes

Net Concept founder Stephan Spencer discusses SEO Testing, recent changes to recent PageRank Sculpting Changes and he gives his thoughts on the future of search.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/31/200944 minutes, 18 seconds
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Learning from SES San Jose 2009

Ross and John discussed what they got out of from SES San Jose 2009, including the news including news rankings, classifying and ranking for content, PageRank, new search and more.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/24/200955 minutes, 26 seconds
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Roundtable on Bing-Yahoo and Google Caffeine

From SES San Jose 2009, a panel of Search marketing experts; BestOfTheWeb President Greg Hartnett , SiteLogic Director of Marketing Jennifer Laycock, Pole Position Marketing President Stoney deGeyter and Enquisite CEO Richard Zwicky, discuss hot topics including the Bing Yahoo deal, and Google Caffeine.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
8/11/200935 minutes, 28 seconds
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Website Redesign and XML Sitemaps

Learn about the impact that can be made when you are redesigning your website and they reference RexSwain.com for some cool tools. Plus, they discuss how to go about with setting up an xml sitemap.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/27/200937 minutes, 16 seconds
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Using Blogs in SEO

Ross and John discuss best practices for Using Blogs and blog platforms like Wordpress in SEO, and downfalls like scraping, plus their take on tag usage and the best uses for rss feeds.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/20/200936 minutes, 22 seconds
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SEO Relation to Social Media

Ross and John discuss SEO and its relation to social media and essentially using blogs and other social media tools to bring traffic so that they can see your search engine optimization.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
7/13/200943 minutes, 57 seconds
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Keyword Research and XML Sitemaps

Ross and John discuss the hot trend tools that you can use for Keyword Research, like Twitter keyword tools, Yahoo Buzz and Google Trends. Plus, they discuss xml site maps and transitioning your website with an excessive amount of archives.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/29/200934 minutes, 43 seconds
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Javascript and PageRank Sculpting

Ross and John breakdown what was learned at SMX Advanced 2009, including Javascript, the comments made by Google's Matt Cutts on NoFollow and PageRank Sculpting, and the IIS SEO ToolKit.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/22/200935 minutes, 36 seconds
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Evolution of Search Engines

Ross and John discuss the Three Major Ranking Changes that have affected the Evolution of Search Engines, where search engines are today, and how they affect you.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/15/200935 minutes, 59 seconds
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Google Webmaster Tools Redesign Part 2

Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, and this time they look at some of the tabs on the dashboard like site configuration, site maps, site links, and settings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/8/200934 minutes, 34 seconds
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Google Webmaster Tools Redesigned Part 1

Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, including crawl stats and sitemaps as they overview the dashboard.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
6/1/200934 minutes, 57 seconds
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Guy Kawasaki Twitter Tactics Discussion

Twitter Tactics Discussion following a PPC Rockstars interview featuring David Szetela's interview of Guy Kawasaki. Guests include Search and Social's Dave Snyder and Szetela himself.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/20/200950 minutes, 59 seconds
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Keyword Research with the Keyword Guru

Keyword Research with the Keyword Guru Dan Thies, and he discusses keyword relevance, tools , the acquisiton of customers versus traffic, and finally spy toolsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/13/200931 minutes, 39 seconds
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Link Building to Directories & Link Opportunities

Link Building to Directories and Link Opportunities with Loren Baker from Search Engine Journal. Loren discusses some tools that he uses for a linkbuilding campaign.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
4/6/200952 minutes, 47 seconds
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Using Social Media to Improve Search Engine Rankings

Jeff Quipp joins Ross Dunn to discuss the advantages of Twitter and how social media can help your site's rankings. Jeff and Ross give in-depth examples of how Twitter has helped link build and add targeted traffic to sites as well as build solid communities.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/23/200926 minutes, 36 seconds
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Completing Google Optimization

Completing Google Optimization, plus a look at a number of other considerations which play a role in successful rankings in Google, and also touch on some tactics which are best avoided.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/16/200936 minutes, 27 seconds
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Incoming links

Discussing incoming links as well as using Google Webmaster Tools in part 2 of a three-part series on Optimizing for top Google rankings.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/9/200934 minutes, 45 seconds
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Website Optimization

Website Optimization when optimizing your site for Google from the right title and meta description tags to the body text and keyword placement.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
3/2/200935 minutes, 27 seconds
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Wordpress Optimization

Wordpress Optimization, from plugins to avoiding duplicate content and the best uses of Word press for SEOs with Wordpress Expert Joost deValkAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/23/200930 minutes, 23 seconds
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Canonical Link Tags

Google, Yahoo, and Microsoft introduced Canonical Link Tags as a joint effort to help reduce duplicate content at SMX West.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/16/200934 minutes, 4 seconds
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Best Web Marketing Checklist

Best Web Marketing Checklist when looking to find new optimization with Stoney Degeyter who wrote the SEMMY Award winning postAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/9/200933 minutes, 20 seconds
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Common mistakes SEOs make

Ross Dunn and Jennifer Evans Laycock discuss the common mistakes SEOs make, including Flash pages, targeting, link building, branding, and unrealistic client expectations.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
2/2/200926 minutes, 35 seconds