The MARKETING CHIEF PODCAST brings together executives from a wide variety of disciplines to talk about marketing trends, customer engagement, management tips and much more. Insights from true pros to help you become a better marketing executive. Host Rob Collins is an award-winning marketer and CMO recognized for his ability to build brands in entertainment, retail, tourism and hospitality verticals. His focus has been creating teams and processes that deliver short-term sales while building long-term brand value. Over the past 30 years, Collins has contributed to the growth of the some of the most beloved brands in the USA. He has held senior marketing roles at brands including Nickelodeon, Paramount, Universal Studios, Turner Entertainment Networks (TNT, tbs, Turner Classic Movies), Herschend Family Entertainment (the largest privately held themed attraction company in the U.S. e.g. Dollywood), Tropical Smoothie Cafe, Carmike Cinemas, Domino’s Pizza and more.