In November 2021, I ran a special Black Friday promotion on Drop Dead Copy. 16 world-class copywriters contributed 2 products each. One for the front-end offer. One for the upsell. Since we tracked everything and commissions increased as you ranked higher, each copywriter competed for the top spot. The more you sold, the more you ... Continue reading The post Daniel Throssell on How He Dominated Drop Dead Copy’s Black Friday 2021 Bundle Promotion appeared first on Drop Dead Copy.

She’s one of the TOP copywriters in the world right now. She won AWAI’s prestigious “Copywriter of the Year” award… …got featured on Dr Oz… …wrote a promo for Oprah… …and now she’s here to give you 60 Kick-Butt Lessons on Copywriting… Business… and Life! from her new book Your Copy Sucks – You Don’t!. ... Continue reading The post Carline Anglade-Cole on Why Your Copy Sucks But You Don’t appeared first on Drop Dead Copy.

Rob Marsh from The Copywriter Club says he’s a simple guy. Just a dad who writes words for a living. But he’s much more than that. In this episode, Rob lifts the curtain on a recent salary survey he did with his business partner Kira Hug at The Copywriter Club. They asked thousands of copywriters ... Continue reading The post Rob Marsh on How To Earn Double What Most Copywriters Earn appeared first on Drop Dead Copy.

His client calls him “Australia’s best copywriter”. He’s one of the most innovative copywriters in the game at the moment (just wait until you hear me read his welcome email out on the podcast – it reads like a horror movie, alongside scary music on the podcast). He’s also one of the most down-to-earth people ... Continue reading The post Daniel Throssell on How To Break All The Copywriting Rules And STILL Win Big (Warning: Not For The Faint Of Heart 😱) appeared first on Drop Dead Copy.

Kim Krause Schwalm is a hell of a copywriter. She beat the late, great Jim Rutz in a head-to-head battle. Impressive stuff. Brian Kurtz called Jim Rutz “the copywriter closest to God”. If that’s true and Kim beat Jim, what does that make Kim? In any case, Kim’s back on the podcast today to discuss ... Continue reading The post Kim Krause Schwalm on Dangerous Numbers, Personality Defects and The Coming AI Revolution appeared first on Drop Dead Copy.

Worried about the coronavirus? Don’t know if you can trust what the media says about it? Want to find out how it actually unfolded in China – from someone who’s lived there for the last 10 years? This podcast episode is for you. Brian Miller is an American entrepreneur running a company called Easy China ... Continue reading The post This Is How The Coronavirus ACTUALLY Unfolded In China appeared first on Drop Dead Copy.

There is no excerpt because this is a protected post. The post Protected: Copywriting Retainers: Shiv Shetti on How To To Rapidly ‘Level Up’ And Land $3k-$5k/Month Clients On Demand appeared first on Drop Dead Copy.

Stephen Somers was young (23) and in need of direction. He didn’t want to take the corporate job route… and wished he had an online business mentor. When his aunt introduced him to Robert… it changed his whole life. Robert was selling on different online marketplaces… and Stephen got a tried and true “in the ... Continue reading The post Episode #208 – Stephen Somers on Irish Direct-Response Strategies To Find “Boring” Pots Of Gold. appeared first on Drop Dead Copy.

Nick Carpenter comes from a military family. He went into the air force because college had no appeal. 6.5 years later, deciding he didn’t want to go back to Iraq one more time, he got out. You have to hear his brief thoughts about the real Iraq. He decided to jump into real estate and ... Continue reading The post Episode #207 – Nick Carpenter on Mastermind Secrets Of Companies Who Dominate Their Niche appeared first on Drop Dead Copy.

Chris wanted to be a school teacher. It took him precious little time suffering through 12-hour workdays to understand… teaching school was NOT his future. He started online by emulating his friend and mentor Zach Evanesh… with a weekly podcast and blogging on strength and conditioning. Trying to cut down the time curve, he began ... Continue reading The post Episode #206 – Chris Orzechowski On The Quick & Dirty Gateway Drug Into the World of Copywriting appeared first on Drop Dead Copy.

Straight out of college… Jeff wanted to dive into the lucrative field of pharmaceutical sales. Then he discovered the only people they were taking back then… despite committing himself to two summers of internship… were “very attractive women”. Reaching out to his network, he pivoted to a career in financial services and the world of ... Continue reading The post Episode #205 – Jeff Kronenberg On How To Set Yourself Free With A Tax-Exempt Retirement appeared first on Drop Dead Copy.

His father left a sales job to start a business of his own. His mother was a school teacher… who made him promise if he ever learned anything… he had to teach it to someone else. In his last year of law school, he turned a hobby into a multi-million dollar business. Largest in its ... Continue reading The post Episode #204 – Steve Sipress On Stepping Out On A Limb. How to Attract Business To You With Authenticity appeared first on Drop Dead Copy.

Scott has had a diverse career. From a minister… to shipping cars purchased online… to a bounce house/waterslide business… he’s experienced in many fields. He became the top user and most knowledgeable about one of his favorite online products. When gas prices hit the roof, the owner of the company brought him onboard full time. ... Continue reading The post Episode #203 – Scott Ayres On Killer Social Media. Opinion-Free Practices Based On Testing & Data appeared first on Drop Dead Copy.

I conducted this interview with Erik back in November of 2016. Intended to release it under the Takeover Tuesday banner, I held it back when I came over to the McMethod. It is a very important episode and one every entrepreneur should listen to. A great many of you will have experienced exactly what Erik ... Continue reading The post Episode #201 – Erik Stafford On Overcoming The “Secret Sadness” of Business. appeared first on Drop Dead Copy.

It has been five years since James was last on the show. After recently catching up with John on his own podcast, he’s here to share what’s working now. You can find James revealing other juicy business ideas on Episodes #4 and #47 (worth a listen for sure). Since then, he has sold his SEO ... Continue reading The post Episode #200 – James Schramko On Super Fast Five-Year Update. Evolved Email Strategy You Can Use Now appeared first on Drop Dead Copy.

I first heard about Gabriella Rapone on a Facebook comment. It was a thread involving two friends, marketers and former guests… Justin Goff (Episode #158) and Dave Miz (Episode #145). She is an inboxing and email copywriter expert… having worked in some shadier areas of email in her past. She talks about how she got ... Continue reading The post Episode #199 – Gabriella Rapone On Get Into The Inbox. Secrets Email Service Providers Will Never Reveal appeared first on Drop Dead Copy.

He was 16 when he started getting the marketing bug. He attained a bachelor’s degree in marketing and found his way into Reitmans… Canada’s largest women’s clothing specialty chain. Then a company approached him and wanted him to interview. It seemed secretive and unusual. Curious, he took the interview and found something surprising. The company ... Continue reading The post Episode 198 – Matt Yanofsky On The Truth Behind The World’s Most Taboo Industry appeared first on Drop Dead Copy.

For the last few years, McMethod founder John McIntyre has been on a journey. He hesitates to call it a spiritual journey, but rather a journey of self-discovery. He’s been learning to work with his own emotions. Years ago, fresh off a Richard Branson event on Necker Island, he appeared to be living his best ... Continue reading The post Episode #197 – John McIntyre On The Silent “Cancer” Ruining Your Dream Life appeared first on Drop Dead Copy.

In 8th grade she made her intentions known. She told her father she wanted to leave India and go to America. Her father became more confused later why she didn’t focus on one discipline. Reekita though knew the link between psychology and advertising, so she studied both. When she couldn’t stay in the U.S.A. any ... Continue reading The post Episode #196 – Reekita Gala On The New Marketing Tsunami Crashing Down On Your Business appeared first on Drop Dead Copy.

Joel began to wonder early in his life… …what separates people who make a living doing magic and those who do not? They work more. Period. His father was not as enthusiastic and ordered Joel to get an education. “If you’re going to be a bum, at least be an educated bum.” What was the ... Continue reading The post Episode #195 – Joel Ray On The Magic Of Direct Marketing Fundamentals appeared first on Drop Dead Copy.

Lauren went to school in NYC for costume design. When she finished, she found no one was beating down her door job-wise. She had many elaborate scenes found within her imagination… …and decided to express them in a way that didn’t break the bank. By making tiny worlds. She threw up a few of her ... Continue reading The post Episode #194 – Lauren Delaney George On Tiny Steps To Online Business Success appeared first on Drop Dead Copy.

Dennis found himself in advertising a few years ago. Working on marketing strategy and branding for Fortune 500’s and Non-Profits. His first foray into business was a web design business which went belly-up. Another web designer suggested “copywriting” might better suit his skillset. Once revealed… …he dove into the deep end with everything direct-response. Then ... Continue reading The post Episode #193 – Dennis Demori On Digital Nomad-ism Beyond The Hype appeared first on Drop Dead Copy.

She was pregnant and needed work. Her father wanted to get on podcasts and tasked her with the outreach. One day, he suggested she could offer this as a service. Ever since she’s been a fast-rising star in the podcasting world… …and a real life-saver for myself (David Allan). She helps clients get their house ... Continue reading The post Episode #192 – Courtney Blair On Business Building Secrets From A Podcast Queen appeared first on Drop Dead Copy.

Kevin Rogers is a fellow performer. For the better part of 10 years, he was a hardcore standup comedian making his living on the road. Looking into the future, he saw older comedians who hadn’t “made it” and decided to shift gears. With the help of a close friend, he found the world of copywriting. ... Continue reading The post Episode #191 – Kevin Rogers On Your Path To Freelance Success. Simple Ideas To Get Out Of Your Own Way appeared first on Drop Dead Copy.

John started in real estate. Unfortunately, they were no longer doing in-house sales training. In the end, he felt he didn’t have the personality for face-to-face sales… ..so he found a different way to make an impact. Writing lead generating direct response ads. When hundreds of leads flowed in… …so many they almost couldn’t handle ... Continue reading The post Episode #190 – John Anghelache On 3 Steps To Supercharge Your Copywriting Career In The Next 30 Days appeared first on Drop Dead Copy.

Jesse Elder was a martial arts practitioner and gym owner. When he was a part of underground no-rules “fight-clubs”… …he saw Mike Tyson’s quote come to life. “Everybody has a plan until they get punched in the mouth.” Theory fell away and only the result-producing strategies survived. Anyone that started watching the Ultimate Fighting Championship ... Continue reading The post Episode #189 – Jesse Elder On Find Your Frequency For Success appeared first on Drop Dead Copy.

Mary Kate Feeney is not your typical copywriter and marketing consultant. Instead of taking the well-trodden copywriting path, Mary Kate took “the road less traveled”. In lieu of the clichéd internet marketing product launch, or writing long-form direct response sales letters for publishing giants like Agora, she applied the skills she learned in the McIntyre ... Continue reading The post MK Feeney On How To Use Email Copywriting As A Force For Good appeared first on Drop Dead Copy.

A copywriting living legend returns to the podcast. If you go back to Episode #44, David gave great advice on “Hot Button” Emotional copy. He’s on the copywriting Mount Rushmore… he worked for the legendary David Ogilvy… and he holds several current controls with big publishers. How does he get into the mind of the ... Continue reading The post Episode #188 – David Deutsch On How An A-List Copywriter Gets Inside Your Mind And Persuades You appeared first on Drop Dead Copy.

I interviewed Sean over a year ago (originally for my Takeover Tuesday Podcast). Although he has moved on to other pastures… the information he gives is evergreen. Do you feel overwhelmed by sales funnels? Do they seem like the trying to decipher the bracket of the NCAA “March Madness” tournament? Sean likes to keep it ... Continue reading The post Episode #187 – Sean Mysel On Keep It Simple, Human. Direct Sales In 3 Easy Steps appeared first on Drop Dead Copy.

We’re back with Part 2 of my interview with Bond Halbert. If you enjoyed Part 1 we’re going to step it up a notch for Part 2. Bond continues by extending his ideas on email. Open rates… the spam folder… and what “training your list” means in Halbert-speak. He jumps into sales copy… giving away ... Continue reading The post Episode #186 – Bond Halbert On Legendary Marketing Lessons The Halbert Way (Part 2) appeared first on Drop Dead Copy.

This is a different kind of episode. You could say it is about family. More than a year and a half ago I (Dave) recorded an almost three-hour interview with Bond Halbert. He told great stories about his legendary father, Gary. Cautionary tales? Life lessons? They’re fun and hopefully will bring a smile to your ... Continue reading The post Episode #185 – Bond Halbert On Life Lessons From A Legend. The Gary Halbert Way To Success. (Part 1) appeared first on Drop Dead Copy.

Austin Lee is a surfer. He’s also a damn good copywriter. And today, you’re going to discover how he went from broke and depressed and stranded in Europe to on-track for 6-figures as a freelance copywriter. If you’re looking for inspiration, or if you enjoy a “zero to hero” story, you’re gonna love today’s episode. ... Continue reading The post Austin Lee on How To Become A 6-Figure Freelance Copywriter appeared first on Drop Dead Copy.

Tony’s Mom was a first grade teacher who taught thousands to read… including him. Tony’s Dad was a technical writer and before long Tony was editing papers for the likes of Mobil oil. He learned about research long before ever entering the world of copywriting. Tony tried both psychology and business in school but hated ... Continue reading The post Episode #183 – Tony Zarembski On Scavenge Opportunities To Land Your Dream Clients appeared first on Drop Dead Copy.

Joe had a hilarious start into entrepreneurship. He would videotape his friends… who played in a band. Then sell those tapes to a very hot market… their parents. He wanted to get into video production so to build a website he learned HTML. Though no one took him up on his offer for video… they ... Continue reading The post Episode #182 – Joe Kashurba On Charging What You’re Worth. How To Raise The Roof On Your Mind And Your Money. appeared first on Drop Dead Copy.

His father was an engineer, so Joel followed in his footsteps. It took him only 8 months to realize he needed to get out of there and find something else. With a sales position available, he jumped at the chance to interview. He knew HVAC… but had no sales experience at all. When they offered ... Continue reading The post Episode #181 – Joel Erway On 3 Simple Steps To Selling Millions With Webinars appeared first on Drop Dead Copy.

Jon Buchan’s first cold email… a bulleted list of his skills… landed him his first digital marketing job. When word of mouth referrals dried up after a while… he realized he had no way to gain new business. So he did what “every Brit” does in that situation. He got blind drunk and in the ... Continue reading The post Episode #180 – Jon Buchan On Cold Emailing Strategies To Make People Open, Read and Reply. (Even Massive Brands) appeared first on Drop Dead Copy.

Bruno was in IT when he was 18. At 19, he was freelancing and making an easy $3500 a month. Seeing that the web was the next frontier, he dove into web design and landed a job with a big agency. In 2004, he opened his own company in the UK. He had taken on ... Continue reading The post Episode #179 – Bruno Domingues On Using Facebook Groups To Build Your Network. Generate Leads And Sales Now Through Listening. appeared first on Drop Dead Copy.

In India, it is customary to work 12 or 13 hours a day. A year and a half in, he knew he couldn’t sustain that. Wanting to make some quick cash, he became acquainted with the world of… gambling. Six months later he was in deep debt and had lost his entire savings. He even ... Continue reading The post Episode #178 – Rohan Kale On Building A Company One Relationship At A Time. With Clients And Collaborators appeared first on Drop Dead Copy.

His parents provided the distinct foundation for what he does today. His mother was an art teacher. In college, his father took him to client meetings. When he claimed boredom as a kid, his mother pointed him to the crayons and stacks of paper. Later, in the corporate world, his skills grew while surrounded by ... Continue reading The post Episode #177 – Vince Palko On Cartooning Your Way To Unbelievable Conversions appeared first on Drop Dead Copy.

Harlan Kilstein was in education and switched to entrepreneurship with a hypnosis clinic. Which is where he first saw direct-response in action. He ran the ads given to him by the franchise… and the phones rang. When the ads from the parent company stopped coming and the promises dried up… Harlan’s brother would send him ... Continue reading The post Episode #176 Harlan Kilstein On Becoming An Overnight Copywriting Sensation appeared first on Drop Dead Copy.

Trevor Crane grew up poor and struggled when he left college. He couldn’t seem to figure it out for himself. That’s when he put his ego aside… humbled himself… and asked for one simple thing… HELP. With the aid of a mentor he was on his way to miking his first million. Then 2 million. ... Continue reading The post Episode #175 Trevor Crane On If You Do Nothing Else This Year…Take Action Now On The Advice In This Podcast! appeared first on Drop Dead Copy.

Jay White answered a newpaper ad looking for a radio writer. Turns out he had a knack after listening to decades of rock radio. Little did he know what it could lead to. When he took a job writing copy for Bass Pro Shops, his skills jumped up. When all you have is 50 words ... Continue reading The post Episode #174 – Jay White On Do You Need A Niche? Controversial Client Secrets From A Freelance Copy Warrior appeared first on Drop Dead Copy.

It’s the podcast with the two Daves. Both with roots in the magic community. Dave Dee grew up aspiring to be a performer. Everyone and I mean everyone… dissuaded him. “Get a real job” “What’s your backup plan?” You know what disappoints him most? He listened. He spent years following other paths and jumping around ... Continue reading The post Episode #173 David Dee On Selling More In One Day Than You Sell All Year. appeared first on Drop Dead Copy.

Liam Martin discovered through experience teaching wasn’t his “thing”. When a third of his 300 students dropped the class he reconsidered his career path. Starting and growing a pre-med tutoring company to 200 tutors worldwide was exciting… until a huge problem develeoped between the students and the tutors. A problem that threaten to destroy that ... Continue reading The post Episode #172 – Liam Martin On Google Analytics For Human Beings. Boost Growth And Productivity With Systems. appeared first on Drop Dead Copy.

Erika’s career started in on-air broadcasting in the Bay area. With a young son in tow, she switched careers to PR. She worked with the cast of such hit shows as “Will & Grace” and “Crossing Jordan”. 12 years ago she decided to freelance and started “Three Girls Media”. They handle content marketing, social media ... Continue reading The post Episode #171 – Erika Taylor Montgomery On Social Media & PR Secrets. Discover Your Audience In One Hour A Week. appeared first on Drop Dead Copy.

I read Michael’s book “Bringing Home The Birkin” after having it on my wishlist for a couple years. Finally, when I cracked it open I couldn’t put it down. It had it all… intrigue… international travel… luxury… danger… it was like James Bond meets Catch Me If You Can. What was a massive interview I ... Continue reading The post Episode #170 – Michael Tonello On Becoming The Houdini Of Handbags. 5 Years Flipping One Of The World’s Most Sought After And Exclusive Accessories. appeared first on Drop Dead Copy.

She had suffered from depression and suicidal thoughts for a long time. To the point of cutting on a daily basis (people had to hide the sharp objects). She often took refuge in computers… sneaking down in the middle of the night to use the one in her parents living room. She found success building ... Continue reading The post Episode #169 – Katya Sarmiento On Automatic Minions! Deploy Your Own Army Of Messenger Bots With Personality, Flair And Wild Success. appeared first on Drop Dead Copy.

His family escaped communist Russia in 1980 for America. Between dumpster diving and gasoline showers, his father instilled the entreprenuerial spirit. Even now, a can of Spam still makes him weak in the knees. He kept going. While working three jobs… 11 dollars an hour perrsonal training… fry cook at Disneyland… bouncer at a gay ... Continue reading The post Episode #168 – Bedros Keuilian On How I Raised Myself Up From Dumpster To CEO. Founder Of World’s Fastest Growing Gym Chain Tells All appeared first on Drop Dead Copy.

Nobody thought he had any shot at all at becoming wealthy. A high school dropout… ex-welder… factory worker… with an obsession. While co-workers and family members laughed and put him down, he soldiered on. He admits he was delusional in his pursuit. When he met his wife and they started their direct-marketing company things changed. ... Continue reading The post Episode #167 – T.J. Rohleder On Persistent Success Secrets Of The Blue Jeans Millionaire appeared first on Drop Dead Copy.

Ian’s dad was an entreprenuer and it rubbed off. When he was first introduced to the marketing rabbit-hole through A Dan Kennedy book… there was no looking back. Through consulting, he learned many hard lessons about managing clients and money. What he enjoyed most though was the AUTONOMY. Freedom. So when a friend called him ... Continue reading The post Episode #166 – Ian Dunlap On How To Guard Your Freedom By Adding Another Relentless Profit Stream To The Mix appeared first on Drop Dead Copy.

This episode is experimental. So bear with us. New Zealander Ewen Vile has had a recurring direct-response bug throughout his life. Like a safety axe, business owners call him when their ads are flailing and disaster and chaos is setting in. Emergencies. Through performing this kind of last-minute consulting, Ewen developed a system. A system ... Continue reading The post Episode #165 – Ewen Vile On A 3-Step System For Targeting Your Ideal Customers appeared first on Drop Dead Copy.

Kurt Elster is a recovering designer. He thought he’d quit his job and start his own ecommerce platform… until he realized the likelihood of making that happen. Instead, he started building custom websites and charging $700. He thought it was downright criminal when he was able to finally raise his fees to $2500. With clients ... Continue reading The post Episode #164 – Kurt Elster On How A Reformed Designer Raised His Client Standards…And His Fees! appeared first on Drop Dead Copy.

Dan Fagella was a prior guest on the McMethod (Episode #62). He’s back a couple years later giving us all an update on what he has transitioned into. Dan had a vision and a calling that he wanted to fund, so he structured the business he was in for a smooth exit. He found out ... Continue reading The post Episode #163 – Dan Fagella On How To Structure A Business So One Day You Can Cash Out On Your Terms. appeared first on Drop Dead Copy.

Ian once lived in an RV and made money with what he calls “sports investing”. He’s written dating books and sold satellite TV at big box stores. He majored in Netflix and procrastination. When he ran some Bing ads to make his first dollar online he did the pony dance around the room and hasn’t ... Continue reading The post Episode #162 – Ian Stanley On Email Discoveries OF An Online Batman (And Water-preneur) appeared first on Drop Dead Copy.

Paul stuck his nose into SEO after seeing his employer’s proposals. He was a systems administrator, but they challenged him to do it anyway. Then someone planted the seed that changed everything… “Why are you doing this for them?” When his employer wouldn’t let him telecommute one day a week he decided… “I can’t work ... Continue reading The post Episode #161 – Paul Kortman On SEO That Works. Freelance Your Way To Freedom And The Open Road (Even With A Family!) appeared first on Drop Dead Copy.

Mike laid in his bed with a horrible stomach flu surfing the ‘net. His passion for hoops and NBA dreams found him pouring over basketball products. Several years later he sent in a glowing testimonial. At 16 years old he never thought that would set him on a career path. The owner of that product ... Continue reading The post Episode #160 – Mike Abramov On What The Best Clients Need. Become A Full-Service Copywriter And Write Your Own Ticket. appeared first on Drop Dead Copy.

BIG Jason Henderson (He’s a 7 footer) was a professional basketball player down-under. Sensing the limits of that career he hit the internet. From his early days at what would become About.com and learning about email “conversation” … To being “Halbertized” into the fold by Bond Halbert… Since ’96 he’s been writing and testing profit-pulling ... Continue reading The post Episode #159 – Big Jason Henderson On Shortcut Copywriting Secrets Rides Again! The Legacy Of Scott Haines (Plus Email Dogma Holding You Back) appeared first on Drop Dead Copy.

He started selling websites to settle a $1000 gambling debt. Then he became a “just-skating-by” freelance copywriter. The real turning point was what he termed “3 Days Of Hell”. His freelance consulting client fired him – erasing 90% of his income… He girlfriend of 3 years dumped him… And finally – the coup de gras ... Continue reading The post Episode #158 – Justin Goff On What The Best Copywriting Clients Want. Lessons From A Former Freelancer Turned 20 Million Dollar Business Owner. appeared first on Drop Dead Copy.

Ryan Stewman, AKA. the “Hardcore Closer” was one of the first guests on my (David Allan’s) Takeover Tuesday Podcast. He’s had a sordid career path full of obstacles (a lot self-inflicted) that he managed to overcome. He’s turned his passion and skills into a multi-million dollar empire of businesses. What’s funny is that he recently ... Continue reading The post Episode #157 – Ryan Stewman On No More Excuses! Take An Elevator To The Penthouse By Demonstrating Your Skills appeared first on Drop Dead Copy.

He’s the mentor to some of the most prolific and celebrated copywriters alive. Devouring every book… Attending every seminar he could find… And testing everything he was learning… Gave him the knowledge and skill he would try to pass on later as a coach. From humble Halbert beginnings to writing a letter which pulled in ... Continue reading The post Episode #156 – David Garfinkel On The 11-Step System Which Generates 40 Million Dollar Home Run Sales Copy appeared first on Drop Dead Copy.

Nick got his start in the design and usability world. Now he works with Ecommerce and software companies on their conversion. He delves into the real info you need to dig up so you can make informed decisions. The questions… The body language… The ever-present smile… He wants answers whether you can handle them or ... Continue reading The post Episode #155 – Nick DiSabato On Research And Testing No Online Store Should Be Without appeared first on Drop Dead Copy.

Carlos Redlich is a life-long martial artist turned copywriting and marketing black belt. Carlos and I (David Allan) once did a podcast together before he landed a massive retainer client. He has continued with his freelance copy career since last we spoke… BUT he has some new experiences to share. From in the copy trenches. ... Continue reading The post Episode #154 – Carlos Redlich On A Simple Strategy Which Makes Copy Clients Beat Down Your Door – Every Single Day! appeared first on Drop Dead Copy.

Craig Simpson started making fake rocks in his parents garage. What he learned first from a marketing book and then trial and error led him to sell 4000 of ’em. When he joined a direct response company they threw the classics at him. Claude Hopkins… Robert Collier… David Ogilvy. The rest, as they say, is ... Continue reading The post Episode #153 – Craig Simpson On A 46 Billion Dollar “Secret” To 5X Your Business In 18 Months.(Bonus – A Client’s View On Low-Class Jackass Copywriters!) appeared first on Drop Dead Copy.

She’s been AWAI’s Copywriter of the Year. She’s appeared on Dr. Oz! She among an elite few at the top of the copywriting profession and she’s spilling her secrets. Rising up through the ranks at Phillips Publishing, she once gave her boss an ultimatum… and landed a better job. She struggled to break into copywriting ... Continue reading The post Episode #152 – Carline Anglade-Cole On How To Assemble Million Dollar Copy Start To Finish appeared first on Drop Dead Copy.

Her mother thought it was a complete scam when she was flown to a live event by Derek Halpern. A year later, her mom still thought it was shady when she was writing for Ramit Sethi… And making real money! She brought some ideas from her journalism background that gave her a leg up. Which ... Continue reading The post Episode #151 – Abbey Woodcock On Easily Imitating Your Client’s Voice (And Smooth Systems Every Freelancer Needs). appeared first on Drop Dead Copy.

He started by building a website for his friend. Realizing that “something” needed to actually fill the design he created… He started cracking the old copy books. You’ve read ’em, right? Claude Hopkins – John Caples – the classics. In learning the traditional way and attempting to teach it to others… He found that students ... Continue reading The post Episode #150 – Bnonn Tennant On Going Backwards To Move Your Copy Skills Forward appeared first on Drop Dead Copy.

She worked her way up inside a marketing company… Using what she calls the “stair-step” approach. After working on shorter copy projects she was finally given a shot. She broke through when she defeated a direct-response legend. Then she defeated a titan from the copywriting Mount Rushmore and his 7-year control. She has become known ... Continue reading The post Episode #149 – Kim Schwalm On Control-Busting Secrets To Freelance Copywriting Freedom appeared first on Drop Dead Copy.

He was a delivery guy back in ’96. Then he bought computer and within a few months had already eclipsed his pizza income. He’s back on the show and with a history of doing some freelance copywriting himself… The best of his freelance clients came from one single place. Sit back, crank up the volume ... Continue reading The post Episode #148 – Terry Dean On The Freelance Copywriter’s Best “Client-Finding” Friend appeared first on Drop Dead Copy.

The Doberman is back. Once upon a time he lived with Gary Halbert… In Costa Rica. Aside from working alongside a master, Dan cut his teeth writing for himself. His own supplement businesses. So in 2012, when he went freelance… He made some rookie mistakes. He had to hustle up copy gigs because he no ... Continue reading The post Episode #147 – Doberman Dan On A Freelance System To End Neediness Now appeared first on Drop Dead Copy.

Mr. Marketology has risen through the ranks by proving his know-how to his superiors… Both in the military and the corporate world. He tackles several issues in this episode and with a little elbow grease you can fix them today. Whether it’s showing you the roadblocks preventing website conversions… What angle to take on the ... Continue reading The post Episode #146 – Jeff Beale On Revving Up Your Digital Marketing In 3 Simple Steps appeared first on Drop Dead Copy.

His boss laughed at him when he quit his high-stress broker job in 2000 to “make websites”. After finding gurus like Mark Joyner and Corey Rfacebooudl, he stumbled down the “internet marketing” rabbit hole. “There’s got to be a way to make money with this” A question that changed the rest of his life. His ... Continue reading The post Episode #145 – Dave Miz On Game-Changing Email Software Every Marketer Will Kill For appeared first on Drop Dead Copy.

Ben Settle is one of my favorite business badasses. He is brash and contrarian…hence why his podcast used to the “Antipreneur Show”. Like Ben years ago, you may be starting into the freelance game (or deep in its clutches!). He was once where you are…and lived to tell the tale. Not without some battle scars ... Continue reading The post Episode #144 – Ben Settle On Slacker-Preneur Secrets Of A 10 Minute Business Lifestyle appeared first on Drop Dead Copy.

Guess who gave Lady Gaga her first TV interview? This guy… Louie La Vella, music marketing BOSS. Louie’s works in the music industry, where he helps artists, musicians and record labels sell more music and get more fans. What’s Louie doing on The McMethod Email Marketing Podcast if he’s a music guy? Well, it turns ... Continue reading The post Louie La Vella on How To Craft A Magnetic Personal Brand (So EVERYONE Wants To Work With YOU) appeared first on Drop Dead Copy.

Josh Muccio is an entrepreneur with a few notches in his belt. Including a couple previous podcasts. When an angel investor and business founder approached him to team up… He couldn’t say NO. The project? A podcast version of “Shark Tank” With one season in the bag and the second just released… It’s “all in” ... Continue reading The post Episode #143 – Josh Muccio On Pitching Secrets From The Podcast “Shark Tank” appeared first on Drop Dead Copy.

Becoming great (or even better) at a new skill requires a plan. Outside of copy, John and Dave have used strategies to get good at an accelerated rate. Dave talks about his start in magic and street performing (aka charming people on the street) John dives deep into research and what he’s been spending the ... Continue reading The post Episode #142 – David Allan On Deliberate Fast Tracking Of Your Copy Skills appeared first on Drop Dead Copy.

As a freelancer working with clients, finding great ones is usually a trial and error process This can be especially daunting with a service such as copywriting John and Dave team up to talk about their experiences with both good and bad clients. Especially… what separates them John talks at length about establishing criteria. Dave ... Continue reading The post Episode #141 – David Allan On Tried And True Ways To Find Amazing Freelance Clients appeared first on Drop Dead Copy.

Love him or hate him… Donald Trump has been successful. Whether convincing people to give him unprecedented breaks while building a real estate empire, or becoming the next President Of The United States , “The Donald” has his mind set for success. John welcomes David Allan back to the show. Together they use Trump as ... Continue reading The post Episode #140 – David Allan On Mindset Secrets To Trump Your Fears appeared first on Drop Dead Copy.

David Allan has been traveling for almost three years nonstop. He used street magic to create freedom while he found his copywriting groove. He also found the enormous crossover between the two. Especially when it came to positioning. Whether it’s building crowds or attracting freelance clients… …this magician understands psychology. In this episode, you’ll find ... Continue reading The post Episode #139 – David Allan On How A Street Magician Copywriter Seizes Attention And Positions Himself To Make Money Appear appeared first on Drop Dead Copy.

Laura Bell Greeno started in sales, helping companies like Hollister and Abercrombie & Fitch brand themselves. She quickly realized sales was HARD. It took long hours, cold calling and a ton of effort. But she didn’t want to cold call… Laura realized early on from this need that branding and self marketing are key to easier lead generation. ... Continue reading The post Episode #138 – Laura Bell Greeno on Getting More Leads And Sales Through Attraction Marketing appeared first on Drop Dead Copy.

Are you waiting to make sense of this crazy thing we called life? No need to wait, Craig will tell you. Because the best things in life are simple. By following these simple yet powerful Five Pillars, Craig Ballantyne was able to overcome crippling anxiety, And find all the answers he needed. Now the author ... Continue reading The post Episode #137 – Craig Ballantyne on How To Own Your Day & Control Your Destiny (practical steps & advice) appeared first on Drop Dead Copy.

How would you like to learn several ninja secrets to gaming search engine recommendation algorithms (so you can sell more of your products at fractions of the effort)? Alex is not your run-of-the-mill SEO consultant. During his software engineer days. He was not content with sitting there in a corner all day.. ..coding for the man. Instead, he tinkered on his ... Continue reading The post Episode #136 – Alex Genadinik on Gaming Search Engine Recommendation Algorithms To Rank (and bank) appeared first on Drop Dead Copy.

Technically, Dan Lok mentored under Gary Halbert. Enough said. Well he actually mentored under someone who mentored under Gary Halbert. This was before he became a best selling author, online marketer, real estate investor and owner of 21 companies. It was before he elevated his life’s goal from a “lifestyle business” to shooting for the moon. Dan believes that ... Continue reading The post Episode #135 – Dan Lok on Achieving True Wealth and Leaving A Legacy appeared first on Drop Dead Copy.

You know those guys who are naturally funny and entertaining? Clay Clark is one of them. He’s also one of those guys who has mastered business as well as life, Today Clay touches on the 5 steps every business owner must use to do the same. But this episode is far more than a simple 5 step formula. ... Continue reading The post Episode #134 – Clay Clark on Creating Happiness Through Business Success (5 steps every business owner needs) appeared first on Drop Dead Copy.

Leon Jay is back on the podcast, ..95 episodes later. And he’s back with another doozy. The takeaways in our chat alone can grow your business long before even digging into his new book, Create Automate, Accelerate. Leon used to be director of marketing for Mark Joyner. He’s worked on multiple 7 figure launches, And is founder ... Continue reading The post Episode #133 – Leon Jay on Tapping Into Your Inner Drive and Not Caring About Money appeared first on Drop Dead Copy.

Attention High Performance Seekers: Serial entrepreneur Josh Felber is on the show today. Josh has owned over 15 businesses since he struck onto his path at age 14. And not only does he run these successfully, He’s also is the host of Making Bank on Cardone TV, He’s a 2 time best selling author, And now ... Continue reading The post Episode #132 – Josh Felber On How He Uses High Performance Methods To Smash All Goals appeared first on Drop Dead Copy.

When you hear the name Adobe… What do you think? Video/image editing softwares and PDF stuff? Did you know that Adobe has a powerful marketing cloud too? Creative Cloud is awesome, But wait til you hear about the Adobe Marketing Cloud, And its powerful cross-channel marketing benefits. Patrick Tripp is an email connoisseur over at ... Continue reading The post Episode #131 – Patrick Tripp on Powerful Email Marketing With Adobe Software (plus outrageous email statistics) appeared first on Drop Dead Copy.

lf you’re spinning in circles, wallowing in your entrepreneurial stress, you need to listen to this episode. If you’re discouraged and wondering if your back is actually becoming part of the wall… Then you’re gonna love Dan. From corporate. To freelance. To personal trainer. To business owner. To investor. Dan Meredith has risen from obscurity, ... Continue reading The post Episode #130 – Dan Meredith on Sacrificing Everything For Rapid Growth (how to put your money where your mouth is) appeared first on Drop Dead Copy.

If you are a sales person, If you are a business owner with a sales team.. ..this episode is for you. Not much needs to be said except for the fact that this episode might change your life. Because today, Do we really need to cold call until our jaws turn to mush? Bryan Kreuzberger’s Breakthrough ... Continue reading The post Episode #129 – Bryan Kreuzberger on Becoming a Superman Sales Person Overnight with “Breakthrough Emails” appeared first on Drop Dead Copy.

How would you like to be featured on Entrepreneur.com, The Huffington Post and The Content Marketing Institute among many others? Imagine the status you gain when people see that… Well after listening to this episode, YOU WILL be well on your way to getting featured anywhere you want. Mike Fishbein’s here to tell us how. He’s ... Continue reading The post Episode #128 – Mike Fishbein on Getting Tidal Waves Of Traffic and Sales For FREE (insane guest-blogging tactics) appeared first on Drop Dead Copy.

Nick Quick is on the show today to talk email marketing. He uses his skills to make email marketing work like money magic for all of his clients. So today, You’re gonna learn how to keep your emails fun and engaging… …every single day. Because people DO want daily emails (even when they say they ... Continue reading The post Episode #127 – Nick Quick on Landing Clients and Sales With Enticing Daily Emails (learn how to write them) appeared first on Drop Dead Copy.

Who better to tell you about your entrepreneurial-triggered manic depressiveness than a serial entrepreneur whose been through it already? Peter Awad has been through enough ups and downs, And aided enough of his peers, To know this ride is real. Entrepreneurs facing depression is more common than you might suspect.. ..because no one ever brings ... Continue reading The post Episode #126 – Peter Awad on Conquering Entrepreneurial Manic Depression with The Slow Hustle appeared first on Drop Dead Copy.

For the freelancer looking for something more. For you if you ever wanted to be free of bosses, deadlines and the rat race in general.. ..Corey Ferreira is on the show today to show you how you CAN. Because just as quickly as we plug ourselves into the “Matrix”.. ..we can be freed from it. The ... Continue reading The post Episode #125 – Corey Ferreira on How To Go From Freelancer To Successful Info Marketer appeared first on Drop Dead Copy.

Did you know right now you are giving away money for free each year in your ecommerce business? This sizeable chunk of revenue left out on the table is not something you can get back either. While there’s not much you can do to retain that lost cash, There’s TONS you can do, starting today, to make ... Continue reading The post Episode #124 – John McIntyre on The 7 Step Checklist to Automated Ecommerce Email Marketing Success appeared first on Drop Dead Copy.

Do you love to sell? Regardless of how you answer that question, The fact is that you need to love it.. ..because you will be doing a lot for the rest of your life. David Anderson is a sales pro with experience leading large corporation backed sales teams as well as consulting small entrepreneurs. Learn how he ... Continue reading The post Episode #123 – David Anderson on How To Become Great At Sales In 3 Days (even if you hate sales) appeared first on Drop Dead Copy.

Today we have the highly talented Gary Young on the show. From freelance copy, to paid ads expert.. ..to bulletproofing-campaigns with his own team’s revolutionary software, Gary knows how to get leads and land sales. Gary’s so-good-you-can’t-believe-it’s-real software will make each campaign you make from here on out better than ever. Because campaigns CAN be engineered to ... Continue reading The post Episode #122 – Gary Young on Revolutionary New Ways to Build BETTER Profitable Campaigns appeared first on Drop Dead Copy.

CNN. John Oliver. Al Jazeera. FOX. These are but a few of the networks that have featured today’s McMethod Podcast interviewee. Double best-selling author and PR specialist Peter Shankman is here to shed light on how to leverage the power of public relations. The best thing about getting on television is that the second you get ... Continue reading The post Episode #121 – Peter Shankman on Using Public Relations To Gain Business Authority appeared first on Drop Dead Copy.

Kavit is no stranger to the McMethod podcast – He only had one of the most popular McMethod episodes ever last time he was here. Last appearance, Kavit fleshed out his genius Insider Internet Success strategies. We learned his methods to go from nothing, …to transforming a simple idea into a six figure successful business. But this ... Continue reading The post Episode #120 – Kavit Haria on A Highly Advanced Campaign and Launch Strategy That WORKS (action plans included) appeared first on Drop Dead Copy.

Five years ago you could successfully spend two or three bucks for your Adwords clicks, No matter what industry you were in. Some people call those the good ole days… …and other people hire Rob Andolina and call these days the good ole days too. Because even though those same clicks now cost at least 4 ... Continue reading The post Episode #119 – PPC Professional Rob Andolina on Google’s Latest Business Growth Tool… Click To Call Advertising appeared first on Drop Dead Copy.

Have you ever seen House Of Lies? It’s a TV show featuring witty marketing consultant Marty Kaan and his razor sharp team that do whatever it takes to close big corporate deals. Well Joe Webb is one person that could outmatch Marty any day with his marketing insights and skills. First a marketing manager, Then a ... Continue reading The post Episode #118 – Joe Webb on Using Online Marketing To Increase Brick and Mortar Sales appeared first on Drop Dead Copy.

Yes you read that title correctly. How many marketers do you know using magic tricks to land clients? I’m guessing zero. Well Josh doesn’t really use magic tricks to entrance prospects and ink deals while hypnotized.. He just likes magic. And he’s performed it professionally since he was five. It’s been a while now since Josh embraced ... Continue reading The post Episode #117 – Josh London on Using Magic and PPC to Grow His Clients’ Businesses appeared first on Drop Dead Copy.

From a corporate cube-dwelling analyst, To a successful online entrepreneur, Dave Schneider realised after 2 long years in corporate america, That that’s not where a true fulfilling career is found (a sentiment I am sure doesn’t need much explanation). Because spending your life in an AC filled cubicle is much different than traveling through 40 countries ... Continue reading The post Episode #116 – Dave Schneider on Highly Successful Influencer-Outreach Strategies appeared first on Drop Dead Copy.

Get ready for one of the most valuable episodes yet, copywriters and marketing consultants… Gaurav Duggal is here, And he is unloading a wallop of actionable and detailed advice (that many would gladly pay for) Learn about the high-dollar deals he’s been pulling, And how he has managed to build his agency a recurring revenue payment system ... Continue reading The post Episode #115 – Gaurav Duggal on How To Land Recurring-Revenue High Paying Clients appeared first on Drop Dead Copy.

Are you in for a big picture episode? Because this is the one. It’s far less about email marketing and sales funnels, And far more about how the world is shifting at this very moment. And how these shifts will directly impact you and your future. From business trends to current economic movements world wide, ... Continue reading The post Episode #114 – Taylor Pearson on Evolving Worldwide Economic and Business Trends (and its impact on you) appeared first on Drop Dead Copy.

When Dan Ferrari quit his corporate job to declare his new life as a freelance copywriter, ..he took a big chance. A necessary risk to break through to the next level in life of course… But he didn’t know what would happen, He went all in anyways, freelancing his way up the ranks. Starting at ... Continue reading The post Episode #113 – Dan Ferrari on Being A Struggling Freelance Copywriter & His Rise To Total Success In A Very Short Time appeared first on Drop Dead Copy.

Get ready for an insightful episode. What started as a conversation about Shane’s stellar new list building and split testing tool, Theme Leads software, …turned into a deep conversation about entrepreneurship, … Life, And beneficial high-level business mindsets. Shane Melaugh and I cover a lot of implementable topics on this one: lead gen, optimization, copywriting, wordpress softwares, and much ... Continue reading The post Episode #112 – Shane Melaugh on High Level Strategic Conversion Optimization and His New Software Thrive Leads appeared first on Drop Dead Copy.

Serial entrepreneur Neil Patel is back on the McMethod Podcast. And this time around he’s not here to defend content marketing against the haters... He’s here to chat about landing high-level consulting clients (his roots). Because before Neil was out there creating super valuable tools for marketers, Tools like Hello Bar, KISSmetrics, and valuable content like ... Continue reading The post Episode #111 – Neil Patel on How Spending 162K on Clothes Made Him $692,000 appeared first on Drop Dead Copy.

Jon Ferrara is like the Thomas Edison of online marketing. He loves relationships, he loves to teach, and he’s invented some killer softwares. In this world that is becoming more and more over-communicative, Where we all struggle with nurturing relationships and scaling our careers at the same time, Jon has taken this convoluted communication, and is making it ... Continue reading The post Episode #110 – Jon Ferrara on The Importance of Relationships and Social Media In Business Today (turn contacts into gold) appeared first on Drop Dead Copy.

When someone recommends you a local business or restaurant, what do you do? EXACTLY. If I read your mind right, Then you would Google them to look for reviews. From here on out, FEEDBACK & REVIEWS will be the number 1 metric small local businesses NEED (important for Ecommerce as well). John Keel works with ... Continue reading The post Episode #109 – John Keel on Bulletproofing Your Online Reputation (Ecommerce and small business musts) appeared first on Drop Dead Copy.

Brian Lim builds space ships. Really. He works with and in the space industry. Ask him what he was doing 2 years ago, and you’ll laugh at his transformation. Brian’s workplace launches “something” (what actually gets launched into orbit is G-13 Classified, unfortunately) into outer space once per week. WHAT!? That’s what I thought too. ... Continue reading The post Episode #108 – Brian Lim on Launching Your Business Into Outer Space (current business trends and growth tips) appeared first on Drop Dead Copy.

Ask Tammy Camp if she’s a marketer and she will tell you no VERY FAST. But when you find out that she’s produced over a billion dollars back in the day… …as an affiliate marketer, You might not believe her when she tells you she aint a marketer. That’s because what she does is called ... Continue reading The post Episode #107 – Tammy Camp on Being An Elite Distributor… NOT a Marketer appeared first on Drop Dead Copy.

How do you market yourself? Have any room for improvement? Lots of room? Marketing yourself is more than just making you seem like a big deal. It really DOES make you a big deal. And you end up closing much bigger deals when you do start to market yourself. But have no fear, John Sonmez is here ... Continue reading The post Episode #106 – John Sonmez On Being A Niche (& Rich) Rockstar In Your Industry appeared first on Drop Dead Copy.

We all know how important sales funnels are… How is/are yours holding up? If you don’t have one. Or if yours is ancient, Then Jeremy Reeves might just be your new best friend. He’s got a product for you DIYers, He’s a coach for you pros, …and he’s a sales funnel master himself always crafting together at ... Continue reading The post Episode #105 – Jeremy Reeves on The Beauty and Power Behind Powerful Cash-Money Sales Funnels (simple vs advanced sales funnels) appeared first on Drop Dead Copy.

Warren Buffet’s most important decision is not gauged off profit potential. Shocking huh? The man is who he is because he makes sure he can’t lose. Warren Buffet hedges his bets. When you do this with your business, You CAN’T be unsuccessful. Do you have a safety net in case Google, your ONE traffic source, gives you ... Continue reading The post Episode #104 – Freddy Lansky on How To Hedge Your Bets & Guarantee Business Success (because playing it safe is sexy too) appeared first on Drop Dead Copy.

Ever wonder how a fortune 500 company does email? Wonder no more, We got Mitch Lapides on the show. Mitch founded Fulcrum Tech 10 years ago, Back then they were building the very first shopping carts, analytics set ups, and more from scratch. Today Mitch and Fulcrum still go strong servicing email for big enterprises. While often it’s a freelancer or copywriter featured on ... Continue reading The post Episode #103 – Mitch Lapides on The Email Marketing Trends for 2015 & More (Gain An Insider’s Edge) appeared first on Drop Dead Copy.

Kavit Haria makes his money with email. Who better to have on the show than someone who makes most his income from email marketing? Kavit very well could host his own Email Marketing Podcast if he really wanted to.. ..that’s how good he is. So on today’s show, we talk email marketing. We talk strategy, tactics, step ... Continue reading The post Episode #102 – Kavit Haria on Staking A Claim As A Top-Dog Email Marketer (make your money through email) appeared first on Drop Dead Copy.

How would you like to NEVER run out of breakthrough ideas ever again in your life? Imagine how EASY emails or content would be to create.. Or how simple your consulting sessions would go.. And how smooth your business conversations would roll. THIS my friends, ..is the result of your business really clicking on all cylinders. How do ... Continue reading The post Episode #101 – Megan Macedo on Smashing Goals and Kicking Ass In Business By Being Yourself (develop the ultimate USP and much more) appeared first on Drop Dead Copy.

A couple years ago Ian was living at his parents house trying to make his first dollars online. Today Ian is not only successful, He’s shot himself up the copywriter rankings and is kind of a big deal now. Because of Ian’s success, and the fact that he’s got an email marketing course out right now, He’s the perfect ... Continue reading The post Episode #100 – Ian Stanley Interviews Me on The McMethod Podcast’s Journey of 100 Episodes (discover the mindset & lessons I learned along the way) appeared first on Drop Dead Copy.

Have you felt the client search struggle? Do you know that struggle all too well? Has the client search beaten you up lately? We’ve all been there. It’s part of the game we play called entrepreneurship. No matter how effective your service is, Or how much money you make for your clients… …gaining new contracts is never an easy gig. Rare ... Continue reading The post Episode #99 – Rob Williams on Nailing Down Perfect Cold Emails That Land The Best Clients Out There appeared first on Drop Dead Copy.

What’s one of the best and worst things you can find or achieve as a business owner? Rapid growth. I’ll just give you the answer there. Because we all know that rapid growth means goals are being reached in every way (and that money is being made). So how can it also be the worst ... Continue reading The post Episode #98 – Matthew Pollard on Rapid Growth and Shining Bright Over All Your Competition (never be a “me-too business” again) appeared first on Drop Dead Copy.

Derek “the level-up master” Pankaew is on the McMethod Podcast today. And we’re not talking video or Facebook games (sorry Candy Crushers), We’re talking BUSINESS level up.. ..the best kind of leveling up there is, right? From freelance copywriting and content writing (and cool ways to get gigs), To info product success, To Facebook marketing SUPER ... Continue reading The post Episode #97 – Derek Pankaew on Facebook Marketing Ballin’ and How To Go From Zero To Hero appeared first on Drop Dead Copy.

Does the following phrase sound familiar? “Why Content Marketing Is Bullshit” That’s because that’s the exact line I have on one of my email optin forms. Well today on the show we have… …Mr. Content-Marketing himself, Neil Patel. Neil is here to counter my statement. And with good cause. Because content marketing is NOT bullshit (if ... Continue reading The post Episode #96 – Neil Patel on Traffic, Content Marketing, & Getting BUYERS To Your Site (traffic gen at it’s finest) appeared first on Drop Dead Copy.

You want to learn how to increase your conversion rate? Of course. Well it all starts with testing. Today on the show we got Jakub, …the Conversion Master Testing Ninja. Jakub Linowski. Jakub specializes on increasing your conversion rates and sales. So learn from the pro himself how he does what he charges for… Boost your conversions, ... Continue reading The post Episode #95 – Jakub Linowski On How To Transform Your Business Into A Sales Machine Through The Power Of Conversions (start testing.. or test BETTER) appeared first on Drop Dead Copy.

Drew Sanocki, to put it VERY lightly, Is an advanced email marketer. And it’s been a LONG time since we’ve been in contact, Talking about getting him on the show, And finally, With so much life and business going on since then, …we got Sanocki on the show. Drew ran a madly successful online retail eCommerce business before ... Continue reading The post Episode #94 – Drew Sanocki on Skyrocketing Your Ecommerce Sales With Savvy Email Marketing Techniques (bust out your notebook for this one.. GREAT content) appeared first on Drop Dead Copy.

Matthew Paulson. Name sound familiar? If you’ve been following the show at all it will. Matt laid down the rules of entrepreneurship for you back in episode 69. The fact that back then he had 120k email subscribers, Sending out 4 million emails per month…. …I think it’s fair to say we took what Matt ... Continue reading The post Episode #93 – Matt Paulson on The Most Undervalued, Unknown, Profit-Piling Email Marketing Insights You’ll Ever Hear appeared first on Drop Dead Copy.

Get ready for your world to be flipped upside down. Or better yet, I should get ready to have my podcast world turned upside down, Because we got Carl Juneau doing the interview today, …on ME. Yup. It’s episode 92, And after 92 episodes, I think it’s a great idea (Carl’s by the way), To have a long ... Continue reading The post Episode #92 – Carl Juneau On What It Takes John McIntyre To Grow A Popular Podcast (& Turn It Into A Money Maker) appeared first on Drop Dead Copy.

Before it was Bond. And today we have Kevin on the show. The great and late Gary Halbert’s son, ..is as you might have guessed, Also a marketing genius. When most kids came home from school to watch Ninja Turtles or play Zelda, And others went outside to play, Kevin and Bond studied endless hours of ... Continue reading The post Episode #91 – Kevin Halbert on Boosting Email Response Dramatically By Simply Using… Moving Images appeared first on Drop Dead Copy.

The Kajabi-Man… Travis, is on the show today. Chances are you’ve heard of his killer membership software, Kajabi. Travis and his biz partner Kenny built it up, And have added other related products to their line, ..with more coming on the way. I personally invited Travis onto the show as Kajabi is such a dominant ... Continue reading The post Episode #90 – Travis Rosser on The Secret To Building Long-Lasting, Profitable Membership Sites (and how you can start one sooner than you think) appeared first on Drop Dead Copy.

If there’s someone out there that can prove to you that you can do anything, That you can overcome your current obstacles, ..be who you want to be, Do what you want to do, Then let AJ be that person. Former chubby guy.. ..to being featured on Men’s Fitness and BodyBuilder.com, AJ Mihrzad is a textbook ... Continue reading The post Episode #89 – AJ Mihrzad on The Selling Machine-Like Power Behind A Good Ole Story appeared first on Drop Dead Copy.

Fundamentals people. What makes money? Like every time? Getting down to the basics. ..barebones money making copywriting. Sales… and fundamentals. Today Roy Furr is on the show to talk about this. He’s quite the copywriter and hangs out with the best of the best. Usually that means someones one of the best too. So learn ... Continue reading The post Episode #88 – Roy Furr on The Fundamentals Of Writing Copy That Converts (because it’s NOT hard to make way more) appeared first on Drop Dead Copy.

Danny Iny, The Freddy Kreuger of blogging, The online business creator tycoon. Is taking time out of his day, ..even though he’s in full-on launch mode, To talk business. How to grow it properly. And how YOU can get started today. How to really profit off your biz ideas, past, present, or future… In this ... Continue reading The post Episode #87 – Danny Iny On Tuning Into Feedback & Being An Audience Master To Grow A Successful Business appeared first on Drop Dead Copy.

Matt Trainer. SEO extraordinaire before SEO even had a definition. Matt Trainer. A red carpet force in Hollywood, Doing online work for Paris Hilton, Dr. Phil, among many other well-knowns. Matt Trainer is a beast. After gaining Hollywood street cred, Matt randomly met Frank Kern at a conference and they became friends, ..then neighbors. Then Frank took ... Continue reading The post Episode #86 – Matt Trainer on How To Make BIG-TIME Money If You Have Email Copywriting Chops appeared first on Drop Dead Copy.

There’s no such thing as an overnight success. Whether success came fast or slow, There’s usually always a backstory. …one that includes lots of hard work, determination, and a bullheadedness that leads the way. Bret Thomson knows that type of success. He’s currently one of the highest paid conversion strategists and direct-response copywriters in Australia. And he attributes this success to his ... Continue reading The post Episode #85 – Bret Thomson on Hard-Work, Persistence and RESEARCH As Traits That Will Always Keep You Up Top appeared first on Drop Dead Copy.

Drayton Bird is on the podcast today. And it’s a doozy. Drayton’s been in the game longer than you’ll ever guess, And still going strong well into his later years. He had an agency in the U.K. back in the day, Then sold it to David Ogilvy, ..sticking around to work with him for years after. ... Continue reading The post Episode #84 – Drayton Bird on Using Old & New School Copy Techniques To Trudge Your Way Out Of Corporate Zombieland appeared first on Drop Dead Copy.

Daryl Urbanski has been there. An entrepreneur since the teenage years, It wasn’t always easy. He fumbled his way through much of it, ..until one day he realized marketing is the key to success: “Good marketing can sell a non-existent product, but bad marketing can’t sell free gold.” That’s the quote he’s ran with ever since. ... Continue reading The post Episode #83 – Daryl Urbanski on Notching Record Sales With Bulletproof 7 Figure Funnels appeared first on Drop Dead Copy.

Forget all the books. Forget all the endless nights of Dan Kennedy study. We got Jon Benson on the show to talk copywriting. And you’re about to learn a TON. Jon’s THE Video Sales Letter Guy.. ..he invented them. And in the process, …he’s etched himself onto many favorite-copywriter lists. So today, Jon’s talking copy. ... Continue reading The post Episode #82 – Jon Benson on Striking People At Their Core and Blasting Your Sales Through The Roof appeared first on Drop Dead Copy.

Jack Born is the creator of AW Pro Tools. It’s a powerful tool that transforms your Aweber list into a sales machine through marketing automation (but that’s a show topic in itself). Jack’s on The Email Marketing Podcast today to talk FUNNELS, ..and SCARCITY within them. Funnels are what leverage Email Marketing into the powerful, profitable tool that ... Continue reading The post Episode #81 – Jack Born on Cranking Out Killer-Converting Email Funnels (and how to use scarcity correctly to skyrocket your sales) appeared first on Drop Dead Copy.

Daniel Levis is an email marketing legend absolutely brimming with must-have marketing insights. What makes him such a legend? Sales success, check. Copywriting chops, check. List building skills, check. Product Creation, check. And the list goes on and on… Daniel’s been writing lead generation letters, newsletters and working his direct marketing tactics since the 90’s. Sales in print IS copywriting, ..so ... Continue reading The post Episode #80 – Daniel Levis on Crafting Compelling Stories That Make Email Marketing Work (attract eyeballs and convert like a genius) appeared first on Drop Dead Copy.

Are you focused on running your  business, …on doubling down on your main skill to give your clients what they want? What if that main skill that grows your business isn’t marketing? As a business owner, I’m sure you have some marketing chops, But the truth is, You have better stuff to focus on, And like all ... Continue reading The post Episode #79 – Corissa St. Lawrence on Empowering Business Owners With The Power of Email Marketing (insanely actionable tips to level up your game) appeared first on Drop Dead Copy.

Ready to be fascinated? Jesse Moskel is on the email marketing podcast today to blow your mind. Really. 99.9% of direct response copywriters or marketing agency owners have NOT been through some of the depths Jesse has… …and that’s what he spills the beans over on today’s show. The fact that he had to go ... Continue reading The post Episode #78 – Jesse Moskel on Living A Total Nightmare To Living The Dream (a copywriter’s zero to hero real life tale) appeared first on Drop Dead Copy.

Jason Stapleton is a bona fide email marketer. And he can back that up with the fact that he made 3/4 of a million dollars in just 3 days… …with a list of only 14k. That’s a lot of money for a list under 15 thousand. He didn’t do it by using a bunch of tricks out ... Continue reading The post Episode #77 – Jason Stapleton on Growing, Bonding, and Providing Value To Your List For Maximum Profit Potential (time to stop thinking of your list… as a list!) appeared first on Drop Dead Copy.

Ever wonder what it would be like to be raised by a famous legend? Well today’s your lucky day fellow email marketer – Halbert, Bond Halbert… …is here on The Email Marketing Podcast. Gary Halbert was the greatest copywriter and marketing mind that ever graced this Earth. And today his son Bond – another amazing ... Continue reading The post Episode #76 – Bond Halbert on Creating An Engaged Email List Using Gary Halbert Principles In Today’s Online World (and how he enhanced his late father’s work to create magic) appeared first on Drop Dead Copy.

If there were ever an Entrepreneurial Hall Of Fame, Rob Walling would no doubt be in it. Almost a year ago he blew The Email Marketing Podcast up with Drip… …his state-of-the-art email marketing software that literally creates autoresponders for you. You’ll want to hold onto your hat once again today – Because on top of the ... Continue reading The post Episode #75 – Rob Walling on Marketing Automation Made Easy And Its Mind Blowing Empathy Creating Power (plus its new shocking affordability factor) appeared first on Drop Dead Copy.

Russell Brunson is a wealth of knowledge… …literally. His information products and his know-hows have made him a very wealthy man. Russell’s signature Seinfeld Emails are making his exponential rise inevitable. Don’t let his boyish looks fool you, Russell’s years of experience make him a great-grandpa in internet years – He’s been laying the info marketing smack down for 10+ years now. ... Continue reading The post Episode #74 – Russell Brunson on How To Generate Boat-Loads of Cash With A Multi-Million Dollar Email List (and manage it like a BOSS) appeared first on Drop Dead Copy.

How powerful are stories for email marketing? How powerful is gravity on Earth? They’re basically an inevitable force that everyone falls to. Like gravity, stories are an irresistible power hardwired to stick into the human brain. Take it from the world’s best copywriting coach himself… …they are the ultimate form of persuasion – And the GO-TO tool the BEST copywriter’s snag first from their toolbox. David ... Continue reading The post Episode #73 -David Garfinkel on 3 Copywriting DNA Story Formats That Persuade Anyone To Believe Anything You Say (and buy anything you sell) appeared first on Drop Dead Copy.

Striking out with women lately? What about your online sales? The Email Marketing Podcast has a 2-for-1 treat today – Just for YOU. You’ll walk away from this show with the knowledge to fatten your wallet… …and the confidence to feel that red carpet under your feet wherever you go. The man behind Tao of Badass’ explosive success, Copywriting rockstar Jim Clair, ... Continue reading The post Episode #72 – Jim Clair on Exploding Your Current Business’ Profits Through the Power of the Upsell appeared first on Drop Dead Copy.

Calling ALL eCommerce business owners: When’s the last time you checked your email marketing strategy? Has recent success got you thinking it’s perfect? Think again. Whether you’ve recently strategized, Or haven’t looked at it in ages (you know who you are), Brendan Tully is here to show you 4 email marketing mistakes that – Chances are… …even YOU ... Continue reading The post Episode #71 – Brendan Tully on The 4 Classic Email Marketing Mistakes Almost All E-Commerce Business Owners Make appeared first on Drop Dead Copy.

What do you get when you put a neuroscientist, a Wallstreet banker and a highly successful AIG sales professional all in one? …Ryan Levesque. This guy is a baller. His first online business going from ZERO to $25K per month in its first 18 months was only the beginning. Ryan’s built and sold multiple internet companies… As ... Continue reading The post Episode #70 – Ryan Levesque on His Highly Profitable and Unique Survey Funnel Formula appeared first on Drop Dead Copy.

Matt Paulson is a serial entrepreneur and author who KNOWS how to create business. In today’s world of online marketing, entrepreneurs are constantly chasing the newest shiny object in sight. This alone is enough to stifle progress, Even for the most experienced. Forget about the latest and greatest tips. Matt is here to tell you exactly ... Continue reading The post Episode #69 – Matt Paulson on The Seven Deadly Sins Of First Time Entrepreneurship appeared first on Drop Dead Copy.

Justin Brooke’s middle name is paid traffic. So learn it RIGHT from the start, Or change your game-plan now, Because Mr. Brooke has the magic key to your success… He’s rubbed elbows with POWERFUL influencers – …Russell Brunson and Rich Shefren among others. And he’s got this paid traffic stuff dialed down. Justin ramped up his first biz ... Continue reading The post Episode #68 – Justin Brooke on The Unlimited Scaling Potential of Your Business Through Targeted Copy appeared first on Drop Dead Copy.

When’s the last time you ran a direct mail campaign? Never? Then chances are you’re missing a key ingredient to a concrete online biz: The direct mail MINDSET. Craig Simpson KNOWS direct mail. He’s been in the game for 20 years. So what’s he think about today’s online marketing? Not. Enough. Direct. Mail. All online marketing NEEDS at least one ... Continue reading The post Episode #67 – Craig Simpson on The Crazy Scaling Power behind Direct Mail Campaigns (and yes, YOU should have one) appeared first on Drop Dead Copy.

How many marketing channels do you use? Are they ALL online? Brian Kurtz is an offline guy. However, his offline marketing strategies are directly applicable to all online marketing. He’s sold hundreds of millions of dollars through direct mail… Brian’s direct response knowledge makes him the Bruce Lee of marketing. But he’s here to stress one point today… …if you’re ... Continue reading The post Episode #66 – Brian Kurtz on Using Direct Response Marketing Through Multiple Channels to Grow a Rock Solid Business appeared first on Drop Dead Copy.

Craig Garber started as a copywriter years ago under the mentor-wings of Gary Halbert. Fastforward to today: Craig builds systems… Systems so valuable, that each new client pays him at least $60,000 for a funnel strategy. INSANE. You can call him The King of Copy. He believes in free reports’ effectiveness to develop high-quality leads. By following his free ... Continue reading The post Episode #65 – Craig Garber on Building Powerful Systems to Create Unlimited Leads and Sales appeared first on Drop Dead Copy.

Want a FAST way to a profitable list? We all know the effective, longterm SEO and quality content strategy. But what if you want a list TODAY? There IS a way… …paid traffic. Mike Colella is THE paid traffic guru. Only the second expert ever on the McMethod Email Marketing Podcast to talk exclusively about paid traffic. He’s ... Continue reading The post Episode #64 – Mike Colella on How To Quickly Grow A Monster Money-Making Email List Using Paid Traffic appeared first on Drop Dead Copy.

John’s held over 900 one-on-one coaching sessions. He runs a highly successful digital marketing agency AND hosts the popular Business Unleashed Podcast… …John Logar is basically an Email Marketing MacGyver. His passion lies in coaching consultants. Simply put,  John is a powerful business coach. He takes skilled people and helps them build 6-figure plus incomes. But helps is an understatement. You will NEVER be out of money as a consultant following ... Continue reading The post Episode #63 – John Logar on Creating Massive Wealth as a Consultant appeared first on Drop Dead Copy.

Dan Faggella is an email marketing POWERHOUSE. His BOSS autoresponders make most email marketing campaigns look like they’re playing second fiddle. How so? He pulls in 30 – 40k per month through emails… on the reg. Intense. But not too long ago, Dan was playing Tyler Durden…  …hosting fight-clubs in a carpet warehouse during college. Fast forward a couple years… Dan ... Continue reading The post Episode #62 – Dan Faggella on Becoming an Email Marketing Powerhouse appeared first on Drop Dead Copy.

Think you got what it takes to monetize your expertise? Frank Visciano thinks you do. And he’s here today to show you EXACTLY how to do it… …through Udemy’s online education marketplace. Frank is Udemy’s Director of Content. ALL courses run by his desk first. He’s pretty much THE man, and he’s here to guide you ... Continue reading The post Episode #61- Frank Visciano on The 5 Pillars to Building a Course That Sells. appeared first on Drop Dead Copy.

The Reverend Rob Hanly is here back to back weeks to grace us with his presence… This week he explains how to become a marketing consultant. But instead of preaching what not to do, he tells us what to do. So kiss your four-hour workweek dreams GOODBYE. And say hello to the… Four-HUNDRED-Hour Workweek. No need to fear. ... Continue reading The post Episode #60 – Rob Hanly on How to Become a Marketing Consultant Using a Simple 3-Step Formula appeared first on Drop Dead Copy.

Put on your Sunday’s best. Reverend Rob Hanly’s at the podium to preach… …about why your marketing strategy is going to FAIL. That’s right… You and your biz are going DOWN. But you don’t have to… And that is why Rob’s sermon is a marketing revelation in this Sunday’s week’s episode. Improve on these 3 areas, and ... Continue reading The post Episode #59: Rob Hanly on 3 Reasons Why Your Marketing Strategy is Going to Fail. appeared first on Drop Dead Copy.

 Damian Thompson is an email marketing POWERHOUSE. He drops so much knowledge on us in today’s episode, you can almost hear Arnold Schwarzenegger warning you to, “Get Doooooown!” It’s that good… Damian’s company Linchpin, helps businesses make more money with every email they send using a method almost no one talks about… …marketing automation. Damian ... Continue reading The post Episode #58 – Damian Thompson on The 3 Email Marketing Campaigns Every Business Should Have appeared first on Drop Dead Copy.

Watch out! Nick Francis is in town and he’s got a controversial message to share: You’re doing it all wrong. What the heck? According to Nick, focusing on ROI instead of the “customer experience” is a dead-end long-term strategy. Sure… you’ll make some money. But in the long run? Because you’re focused on ROI instead ... Continue reading The post Episode #57 – Nick Francis on How To Create A Great Brand Through Value Over ROI. appeared first on Drop Dead Copy.

Did you know that John Lee Dumas sells a lot of high-ticket products through live webinars? …and that on average, he converts 30% of those from each webinar into customers? Bad-freaking-ass. Plus, it’s not even some complex whiz bang funnel… it’s SUPER basic, but it works like rocket-fuel. Here’s how it works: First, there’s the ad, ... Continue reading The post Episode #56: John Lee Dumas On How To Sell High-Ticket Products Through Webinars (and his secret to converting 1 out of every 3 attendees into paying customers) appeared first on Drop Dead Copy.

What if you could get 500% more done? Imagine. You sit down to write an email. Brilliant copy cascades from your brain onto the page… You crush your scariest goals. You take breaks STRATEGICALLY – …and have business epiphanies while you’re off hiking in the woods. Meet Steven Kotler. Kotler is the author of two bestsellers: ... Continue reading The post Episode #55 – Steven Kotler On Finding “Flow” State and Increasing Your Productivity 500% appeared first on Drop Dead Copy.

You f***ing rock. That’s the subject line Terry sent me. Outta the blue. Why? …Because the Email Marketing Podcast just made him a TRUCK-load of cash. Who is Terry Dunlap? Terry’s a hacker. No…not a “life hacker.” I mean…he’s at Starbucks, nursing a caramel macchiato and watching you browse Facebook… …from HIS laptop. (In this episode ... Continue reading The post Episode #54 – Terry Dunlap On How A Hacker Makes $88,312 with Autoresponders appeared first on Drop Dead Copy.

Congratulations! You can eliminate 80% of your to-do list. That’s right. Find the one or two tasks that “move the dial”… …and ONLY do those. Work less. Make more money. Sound good? Good. There’s only one problem – How do you decide what tasks are high-impact? Today – You’ll meet an 80/20 expert… …and learn ... Continue reading The post Episode #53 – Perry Marshall On 80/20 Marketing Strategies to Grow Your Bottom Line appeared first on Drop Dead Copy.

Here’s the problem with your business. Maybe you can rattle off 15 product features… *Yawn.* You might even have the writing chops to “re-frame” those features as benefits… …but here’s what you’re missing: Your customers don’t give a damn. Truth is – Your most profitable customers ONLY care about one or two problems your product ... Continue reading The post Episode #52 – Michael Silk On How to Gain Extreme Empathy In Your Market appeared first on Drop Dead Copy.

Would you like to position yourself as an authority in your niche? Want to connect with POWERFUL influencers – and open new doors to more lucrative clients and customers? Ever feel like millionaires are laughing at your cold emails and hitting DELETE while they ash their Cuban cigars? (They are.) Enter: David Dutton. David Dutton ... Continue reading The post Episode #51 – David Dutton on How to Build A Powerful Network of Influencers appeared first on Drop Dead Copy.

  tw In this episode, you’ll discover: 00:29 – a surprisingly honest confession I give opt-ins when they join my list 00:45 – how to avoid prospects viewing you as a “library” 01:51 – why SELLING makes the world go ’round 02:14 – the responsibility you have to your prospects 02:31 – my weird philosophy ... Continue reading The post How to Pitch in Every Email (and Get Away with It) appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:22 – the most important email in your series 00:30 – if you screw this up – your prospects will DISMISS your emails 00:51 – an easy subject line template you can swipe 01:01 – 3 painstakingly-tested questions to ask your prospects that develop deep empathy 01:34 – one ... Continue reading The post How to Write the Most Important Email In Your Series appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:31 – why snowboarding is just like copywriting 00:41 – how to keep your emails from becoming “sticky” 01:08 – what you MUST include in your subject lines 01:15 – the endgame of storytelling copy 01:47 – how to pen slippery emails that slide prospects into buying Tweetables: You need ... Continue reading The post The Snowboarding Strategy to Writing Email Copy appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:30 – a mad frenzy in Australia with a lesson for entrepreneurs 00:42 – the unfortunate truth about “gold rushes” 01:02 – how you can (really) strike it rich in marketing today 01:38 – one variable that separates the winners and losers online 02:09 – how to “dig” for ... Continue reading The post Not Everyone Gets Rich appeared first on Drop Dead Copy.

Do you use Gmail? News flash: Your prospects do. That means that your emails might be getting BURIED in the Gmail “Promotions” tab. Or worse – …not delivered at all. That’s helluva problem. It’s the difference between selling like hotcakes in your prospect’s Inbox, next to “hey honey” from Mom – …or getting tossed in ... Continue reading The post Episode #50 – Brendan Dubbels on Ninja Tricks to Skip the Waiting List and Get Your Emails Prioritized appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:28 – the journey I embarked on in Thailand 01:19 – why I trekked in the freezing cold to a golden Buddha for you 02:04 – my realization in a mountaintop book shop 02:13 – what is the Holy Grail of email marketing? 02:29 – why it’s NEVER about ... Continue reading The post The Power of Storytelling appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:30 – a great time to catch people – when they’ll actually read your email 00:45 – the Groupon strategy for a winning campaign 00:58 – where to find the best time to email in YOUR industry 01:13 – a tested time window that works well for me 01:32 ... Continue reading The post What Is the Best Time to Send an Email? appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:37 –  the one word that underlies all effective business 00:51 – a primal psychological need every human being CRAVES 01:30 – a trick to guarantee your prospects buy 02:07 – how to make selling brain-dead easy 02:24 – one clever tactic to read your customers’ minds 02:32 – where ... Continue reading The post Do You Know the Most Profitable Word in Marketing? appeared first on Drop Dead Copy.

I first met Marcus Lucas in Europe at a Simon Black conference. When I met Marcus, I knew I HAD to get him on the podcast for you. Who is Marcus Lucas? He’s been called the “Tim Ferriss of Brazil.” He has promoted 1,000-person conferences and created info products in multiple languages. Marcus also hangs ... Continue reading The post Episode #49 – Marcus Lucas on Putting Your Video Marketing on Email Steroids appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:42 – why improving your writing chops is straightforward – but not easy 00:54 – how you can get better by being willing to SUCK 01:31 – one simple strategy to learn profitable email marketing 01:38 – a WARNING if you’re headed to buy another info product 01:58 – ... Continue reading The post The Simple Path to Become A Rock Star Copywriter appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:28 – the FIRST step to collect your prospects’ email addresses 00:41 – how to set up your Aweber or MailChimp opt-in, even if you can’t code 00:53 – where to place opt-in forms on your website 01:14 – how the Tropical MBA DOUBLED their opt-ins by making it harder to opt in ... Continue reading The post Steps to Build Your Email List Today appeared first on Drop Dead Copy.

Are your emails going straight to Spam? You spend hours writing your email copy… Crafting an entertaining story. Designing the perfect pitch. And yet – A chunk of your prospects may never even see your offers. Pity… They were ready to buy, cash in hand. You might not even know it. It could be happening now. ... Continue reading The post Episode #48 – James Kemp on Staying Out of Spam and Sending 1 Million Emails Per Day appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:28 – how to find an opt-in bribe suited for YOUR audience 00:41 – why the e-book “status quo” sucks 00:53 – 2 bribe ideas you can implement in the next hour 01:13 – the head-scratching reason the length of your bribe DOESN’T matter – and what to focus ... Continue reading The post How to Bribe Your Customers appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:17 – how often you should email your list 00:34 – a puzzling pitfall most businesses fall victim to in their marketing 00:54 – the 7-letter word that will guide ALL your marketing decisions 01:05 – how to make email marketing FUN 01:19 – the “Facebook message” frame of mind you should ... Continue reading The post Inbox Preeminence: How to Become Your Market’s “Trusted Advisor” appeared first on Drop Dead Copy.

James Schramko grows businesses SUPER fast. His team helps business owners with SEO, web development, and content marketing… …to go with his private business Mastermind, paid community, and several elite podcasts. ALL centered around exploding profits. His most potent strategy? Deconstructing revenue models. See – Exciting, shiny tactics (that the “gurus” love to sell you) only ... Continue reading The post Episode #47 – James Schramko TEARS Apart The McMethod appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:40 – how you’re likely overcomplicating your marketing 00:56 – one system you NEED to catch more qualified leads 01:07 – the best email marketing client for payment processing 01:20 – the one decision you need to stop putting off 01:33 – how to easily back-track if you choose the ... Continue reading The post Aweber, MailChimp, GetResponse, Infusionsoft: How to Choose appeared first on Drop Dead Copy.

In this episode, you’ll discover: 00:17 – the INSANE mistake most entrepreneurs make (andtwi your opportunity) 00:33 – why many businesses do email marketing BACKWARDS 00:48 – your #1 action today to start building your list 01:04 – a word-for-word script you can copy to write in your first email 01:22 – how to make ... Continue reading The post How to Get Started with Email Marketing appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:37 – a HUGE segment of paying customers you may be losing 00:55 – the enviable position email marketing gives a business owner 00:59 – how to profit WITHOUT coming off as sleazy 01:11 – the best way to stay on your customer’s radar 01:19 – why MOST of ... Continue reading The post Why Email Is Such A Potent Marketing Channel appeared first on Drop Dead Copy.

Rob Walling is the host of the wildly popular podcast Startups for the Rest of Us. He’s also a serial entrepreneur and marketing BADASS who knows how to sell more with email. Rob’s latest company, Drip, is an email service that gives you autoresponder blueprints… …and makes boosting your conversions DEAD simple. His secret weapon? Opt-in ... Continue reading The post Episode #46 – Rob Walling on Email “Mini-Courses” that Skyrocket Your Conversions appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:17 – why one simple tweak can put your email marketing miles ahead of most companies 00:25 – the most overlooked step in mailing your list 00:33 – how to get your list to click “Open” just by seeing your name in their inbox 01:14 – a mindset shift ... Continue reading The post Are You Making This DUMBO Mistake In Email? appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:36 – how to get prospects SALIVATING for your next email like Pavlov’s dog 0045 – the “special sauce” I add to every subject line (that you can steal) 00:48 – how to develop your own SECRET CODE that makes readers feel INCLUDED 01:25 – the one “catch” to ... Continue reading The post One Simple Trick To Make Your Emails Recognizable appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:57 –  how to tell if your emails are a pain the ass for your readers 01:10 – what studies reveal about copy that SELLS 01:20 – the head-scratching reason sales pages are so thin 02:07 – a tiny piece of code you can use to improve your emails…even if HTML ... Continue reading The post Copywriters: Use This Piece of Code! appeared first on Drop Dead Copy.

  [ptwitowerpress] In this episode, you’ll discover: 00:24 – one condition you  MUST meet to use this hack 00:37 – a little-known app that makes writing simple 01:00 – the REAL root cause of exhausting writer’s block 01:21 – why having your back against the wall will SILENCE your “inner critic” 01:29 – how you ... Continue reading The post An Easy Hack to Destroy Writer’s Block appeared first on Drop Dead Copy.

Zach Grove is a FAST-rising email copywriter. He writes SIZZLING hot autoresponders. His emails impress clients. …how do I know? ‘Cause he learned from the best ; ) Zach applied to write copy for me in late 2013. Back then, I thought I needed a few emails… …Turns out, the McMethod is growing faster than ... Continue reading The post Episode #45 – Zach Grove On 4 Sales Funnel Tricks Learned Writing for the Autoresponder Guy appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:23 – the K.I.S.S. approach to writing email copy 00:50 – what my typical autoresponder looks like (and when it’s OK to break the rules) 00:58 – how to use SPEED as a weapon in your copy 01:07 – one factor that nearly FORCES prospects to click your sales ... Continue reading The post How to Build Momentum Into Your Emails appeared first on Drop Dead Copy.

You may not have heard of David Deutsch. He’s a Hall-of-Fame copywriter. David’s been writing ads for decades… He’s sold millions of dollars of clients’ products. From copywriting at legendary agency Ogilvy & Mather on Madison Avenue –  …to penning direct mail pieces for giants like Maxwell House Coffee. These days, David’s a HIGHLY-SOUGHT consultant the PROS ... Continue reading The post Episode #44 – David Deutsch On Uncovering Emotional “Hot Buttons” that Make Prospects Buy appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:26 – why you should NEVER worry about writing good copy 00:29 – my unusual background that might surprise you 00:46 – why formal credentials DON’T matter 00:59 – the reason your copy don’t need perfect grammar! 01:07 – why having no “formal writing training” might be an advantage ... Continue reading The post What If I’m Not A Writer? appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:25 – a surefire way to LOSE profits 00:43 – why RELATIONSHIPS form the foundation of your marketing 00:51 – the coveted answer – how long should your sequence really be? 00:56 – why your prospect must “buy or die.” 01:17 – one habit you NEED to be doing ... Continue reading The post “How Long Should My Autoresponder Be?” appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:27 – the mind-blowing way most entrepreneurs leave money on the table  01:15 – how often you should email your list (you have a few choices…) 01:33 – the Marketing 101 basics that “social media gurus” WON’T tell you 01:53 – your prospect’s most private, sacred space online – and how ... Continue reading The post Why EMAIL Is Your Biggest Opportunity appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:18 – how you can PROFIT from defying this status quo of email marketing 01:02 – the truth about marketing “gurus” and vanity metrics 01:34 – one metric you can bank your business on (HINT: it’s NOT conversion rate) 01:47 – the surprising reason some internet marketers can make $10 ... Continue reading The post Why Open Rates Don’t Matter appeared first on Drop Dead Copy.

What can a musician-turned-copywriter teach YOU about email marketing? Spencer Shaw is a reformed rock star who writes copy for BIG businesses. Real big. Like, Y-Combinator startups negotiating $500,000,000 exits big. And in this episode, Spencer spills all his copywriting secrets. What’s the “rock star guide” to writing SIZZLE HOT copy – …and getting prospects ... Continue reading The post Episode #43 – Spencer Shaw On Entertaining Your Audience Like A Rock Star appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:51 –  how to start the very FIRST email in your autoresponder 01:00 – 3 questions you MUST ask your prospects to gain extreme empathy 01:50 – how to set the stage for what’s coming up – and get readers HOOKED 02:00 – the reason you should tease prospects…and never ... Continue reading The post The Most Important Email in Your Autoresponder appeared first on Drop Dead Copy.

You read that right. Michael Silk writes email copy for high 7-figure and 8-figure products. Michael has discovered a way to get prospects CRAVING his next email – and whipping out their credit cards. It’s all about keeping your copy F.U.N. He believes that everyone – including your prospects – has a favorite sender. You get EXCITED when ... Continue reading The post Episode #42 – How to Write F.U.N. Emails that Net 8-Figures with Michael Silk appeared first on Drop Dead Copy.

  In this episode, you’ll discover: 00:24 – the FIRST step to writing killer email copy 00:36 – one pitfall where beginner copywriters screw everything up 02:10 – the question in a prospect’s mind that you MUST answer to make sales 02:23 – an example of a bad pitch (Does YOUR copy sound like this?) ... Continue reading The post How to Pitch Without Being Pushy appeared first on Drop Dead Copy.